FAST TRACK INDONESIA Creative Digital Economy Forum
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FAST TRACK INDONESIA Creative Digital Economy Forum SEPTEMBER 20, 2019 COVER About MPA About AKATARA The Motion Picture Association (MPA) and the Motion Picture Association AKATARA is a collaborative program between the Creative Economy Agency International (MPA-I) represent the interests of the six international producers (Bekraf) and the Indonesian Film Agency (BPI), which aims to facilitate and distributors of filmed entertainment. To do so, they promote and financing and provide access to capital for businesses in the Indonesian film protect the intellectual property rights of these companies and conduct ecosystem. Akatara is expected to become the estuary of BEKRAF’s programs public awareness programs to highlight to movie fans around the world the related to cinema and to become a forum that embraces activities in the importance of content protection. These activities have helped to transform broadest national cinema. entire markets benefiting film and television industries in each country including foreign and local filmmakers alike. BPI redefined film as various forms of ‘whatever the moving picture’. This is important and urgent to do in order to respond to new business opportunities The organizations act on behalf of the members of the Motion Picture in the digital landscape, so that the Indonesian film ecosystem can become Association of America, Inc (MPAA) which include: Walt Disney Studios more inclusive and whole, especially viewed from the perspective of its Motion Pictures, Netflix Studios, LLC, Paramount Pictures Corporation, Sony economic value. Bekraf and BPI, positioned film as the most appropriate Pictures Entertainment Inc., Universal City Studios LLC, and Warner Bros. locomotive and medium for promoting the 15 other creative economic Entertainment Inc. The MPA and the MPA-I have worldwide operations sub-sectors such as books, culinary, fashion, music and crafting so that the which are directed from their head offices in Los Angeles and Washington, implementation of Akatara is also expected to be able to embrace these sub- D.C. and overseen in the Asia Pacific by a team based in Singapore. For more sectors. information about the MPA and the MPA-I, please visit www.mpa-i.org and https://www.facebook.com/motionpictureassociation. The AKATARA program forms are centered on pitching sessions and ‘speed- dating’, a kind of matchmaking between project owners and capital owners. Other sub-programs include training in the form of masterclasses, talks, seminars, and film market classes and exhibitions (expos). AKATARA 2019, like the previous year, still facilitates film production projects and non-film production projects; any business in the film ecosystem such as courses, schools, training, equipment rental, filing, and others. AKATARA facilitates long and short film projects, both documentary, fiction, animation, web- series, television series, content for digital channels, applications, digital platform sites, magazines, distribution and exhibitions. AKATARA invited the cooperation of various stakeholders such as government agencies, SOEs, companies, private sector, individuals, foundations, from within and outside the country, communities, foreign cultural centers, and other parties who have interests in the national film ecosystem. About BEKRAF About BPI On January 20, 2015, through Presidential Regulation of the Republic of Indonesian Film Board (Badan Perfilman Indonesia/BPI) is the manifestation of Indonesia Number 6 of 2015 concerning the Creative Economy Agency, the Article 67 of Law number 33/2009 on cinema stating that “the community President Joko Widodo formed a new non-ministerial institution called can participate in the cinema organization”. BPI was created to increase the the Creative Economy Agency (Bekraf). This agency is responsible for the community involvement in cinema (Article 68). BPI defines film as artwork development of the creative economy in Indonesia. Bekraf is tasked with containing ideas or ideas in the form of moving pictures. They prioritise films assisting the president in formulating, establishing, coordinating and that provide aesthetic statements and experiences, and have educational, synchronizing policies in the creative economy. entertainment and/or socio-cultural functions. Cinema includes all elements related to production process, distribution, exhibition, appreciation, education Bekraf was appointed by the head of the agency assisted by a deputy, main and film archiving. Indonesian films are movies that are made by or using secretary, and deputies. Bekraf has six deputies. Indonesian resources whose Intellectual Property Right is owned either entirely or partly by Indonesian citizen or Indonesian legal entity. Film festival Bekraf has a vision to develop Indonesia as one of the world economic forces is defined as film celebration activities in the forms of movie screening in the creative economy in 2030. To achieve this vision, Bekraf designed six programs including other activities aiming to increase the appreciation on major missions, namely bringing together all of Indonesia’s creative assets and potential to achieve an independent creative economy, creating a conducive films and/or cinema development concentrated in specific location, area and climate for the development of creative industries, encouraging innovation in region. creative fields that have added value and competitiveness in the international world, to open the public’s insight and appreciation of all aspects related to the This appreciation includes competition, award, discussion etc. The cinema creative economy, build awareness and appreciation of intellectual property development includes movie market, film financing etc. Film awarding is rights, including legal protection of copyright and to design and implement recognition of achievement in the field of cinema. specific strategies to place Indonesia in the world creative economy map. BPI’s tasks and functions are organising film festivals inside the country, Bekraf also stipulates that there are 16 sub-sectors of the creative industries participating in foreign film festivals, organising Indonesia film week in which are the focus for management and development. Each deputy then foreign countries, promoting Indonesia as a film location shooting to foreign translates the vision and mission above through various excellent programs filmmakers, giving inputs to improve Indonesian cinema, conducting that can be implemented in the context of the 16 subsectors. The formation of researches and development on Indonesian cinema, giving appreciations, Bekraf is the government’s optimism that the creative economy will definitely facilitating the financing of certain selected high quality movies. be the backbone of the national economy. This is the beginning of a new milestone in Indonesia’s creative economy. BPI’s vision is the realisation of a competitive, just and beneficial Indonesian film industry for the society. Their mission is to implement the mandate of the Law number 33/2009 on cinema and BPI’s Articles of Association. About Aprofi Founded in 2013, Associations of Indonesian Film Producers (APROFI) is a professional and independent organization that consists of film producers, including but not limited to professional individuals and companies in Indonesia. APROFI is drivien with goals to provide a better ecosystem in the film industry and produces good Indonesian films that is uncompromising in quality. Introduction The combination of vastly improved technology, high rates of internet connectivity, and a growing demand for quality screened entertainment is great news for audiences, creators and distributors of streamed video. The CONTENT data promises much: By 2023, VOD revenues in the Asia Pacific region are reported to reach over USD 42 billion while more than 323 million paying subscribers will have signed up for VOD services. True, VOD growth is a global phenomenon, however India and South East Asia constitute some of the most exciting markets to watch. Existing players are looking to cement a foothold, while proposed services from major U.S and Chinese studios raise expectations by the day. Smartphone adoption and connectivity continue to rise exponentially. The region boasts a massive youth population – one that is increasingly tech savvy and hungry for content – who will continue to stimulate demand for great product and competitive offers. In the 2019 edition of the Fast Track Creative Digital Economy Forum Series (Fast Track), we zoom in on streaming services and invite expert speakers to assess the current state of the market and where it might develop. Leading VOD company representatives will present a snapshot of the market; production experts will take a deep dive into some of the standout projects made for the streaming sector; and key stakeholders will highlight the opportunities and address the challenges for the sector. Fast Track will look at how best to stimulate a vibrant digital economy. Welcome to the show. 6 8 14 SPEAKERS PROGRAM OVERVIEW DIGITAL ECONOMY ECONOMY DIGITAL 268.2M 150M POPULATION INTERNET USERS 50% 86% STREAM TV CONTENT VIA INTERNET USERS USE THE INTERNET USE E-COMMERCE Digital 98% 2H 52M Economy WATCH VIDEOS DAILY TV VIEWING ONLINE TIME* Overview *Broadcast, streaming and video-on-demand. Source: Digital 2019: Indonesia, WeAreSocial 6 FAST TRACK 2019 7 Image from Westworld, HBO PROGRAM 8 FAST TRACK 2019 9 Friday 20 SEPTEMBER 2019 1330 - 1345 Welcome & Keynote Remarks Moderator: • Agung Sentausa – Director/