Comprehensive Artist Marketing & Promotion for Non-FACTOR
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2019—2020 ANNUAL ANNUAL REPORT REPORT FACTOR.CAFACTOR.CA FACTOR Annual Report 2019 — 2020 CONTENTS 1 FACTOR.CAFACTOR.CA 20192019—2020 — 2020 ANNUALANNUAL REPORTREPORT 2019—2020 ANNUAL REPORT FACTOR.CA Contents 02/ Message from the Chair 18/ Funding Offered by Component 03/ Message from the President 20/ In the Community 04/ About the Foundation 23/ Juries 06/ Our Team 28/ Programs 07/ Board of Directors 32/ Sponsorship 08/ National Advisory Board 36/ Collective Initiatives 10/ Funding Partners 42/ Diversity & Inclusion 12/ Financial Overview 43/ Artist Success Stories 14/ Applications & Funding by Genre 50/ Awards 16/ Applications Approved 56/ Year-End Snapshot by Component 60/ PwC Report BREAKOUT WEST 2019 PHOTO CREDIT — JOEY SENFT ARTIST — THE DAKHKÁ KHWÁAN DANCERS 2 CONTENTS 1 FACTOR.CA 2019—2020 ANNUAL REPORT 2019—2020 ANNUAL REPORT FACTOR.CA Message from Message from the Chair the President The better part of 2019 had major focus on the Envelope As I write this, we are in the first week of July. Funding program being transitioned to FACTOR from the Department of Canadian Heritage. We developed COVID-19 is still raging across the world, and the music and launched new programs such as the Songwriter industry is wondering how we will survive it all. This has Development program and the Recipient Accessibility all occurred after FACTOR completed its largest annual Support Fund. We were preparing for the music distribution of funding ever. We have continued to work through all of this, from home offices, of course. component to augment Canada as the country of $750,000 to $1,000,000 for the purpose of supporting the FACTOR staff as well as their imagination and We are very fortunate. honour at the Frankfurt Book Fair 2020 and we were marginalized music communities. their readiness to be flexible and support change. so proud to sponsor culturally significant events such With that comes the responsibility of keeping our small Congratulations to them, and to all our clients, for their Extended the May 2020 Artist Development and as Jessie Reyez performing at the Future of Work and • part of the music industry running smoothly. COVID perseverance and patience. Juried Sound Recording deadline by two weeks and Economy Series (with guest speaker Barack Obama) in has not stopped companies from working with artists extended the Business Development deadline See you on the other side. Toronto. Who knew our International Women’s Day event to create and distribute their works. Virtual business by one month. that I personally participated in on March 6th would models have emerged out of necessity as sales decline be our last official one for the time being. I‘m writing • Increased the minimum funding contribution and live performance opportunities have disappeared. this in week 18 of working from home due to the global Duncan McKie percentage to 75% in all programs that were FACTOR has modified its programs to finance those pandemic, already halfway through 2020. previously funded at 50%. new models and to allow our clients to reinvent their It’s hard to focus on what was done well the back half businesses in new online configurations with online Paused the processing of travel-based applications in of last year, as all eyes are now focused on what we • export initiatives and showcases at online events. compliance with government and health authorities can do moving forward given the sudden changes to Many of these new ways of doing business will be in travel restrictions. all aspects of our everyday lives due to the pandemic, place for some time and might in fact become more mainstream rather than just emergency innovations. followed by the social injustice uprising. As we all figure Made many updates to the new Envelope Funding • We are prepared to support clients as they experiment out how best to proceed, we look to our purpose, while program that included; raising the percentage further in this new reality. we listen to our stakeholders and clients to of FACTOR’s contribution to 75% of total eligible guide us through. expenses; adding a specific section to the business We have also been charged with administering the plans that incorporated administrative needs that As everyone has had to adapt and pivot in the current Canadian Government’s relief program for the English remain after incorporating the Canada Emergency market of the domestic music industry. Thus far climate, FACTOR made many fluid changes the past few Wage Subsidy and the overall Envelope Funding months that include: more than $4 million in relief has been committed to contribution, which includes project staffing almost 200 recipients in the first phase and is being • Updated cancellation policy to honour all approved expenses and up to 15% of administrative expenses. distributed through digital payment systems developed commitments at 100% of the amount approved for by FACTOR over the last several years. As we look to the year ahead with relief programs funding in situations where an event or activity was and recovery, we encourage everyone to provide cancelled due to COVID-19. In these scenarios, any And through all of this we have begun a new method constructive feedback and ideas through our staff "non-recoverable" expenses that the client had to pay of financing music companies which is based on a and board members, as FACTOR’s success lies with out of pocket and could not have reimbursed, does modernized approach to the reality of the contemporary each one of us — our clients, partners, stakeholders not count against the client’s annual funding cap. music marketplace; the Envelope Funding program. and emerging talent who all play a crucial part in our • Compiled a list of resources and links from across the collective music industry. The things we are doing now, in these trying times, industry to help guide clients towards further support. are a testament to the dedication and hard work of • Increased the Sponsorship program budget from Meghan Symsyk 2 MESSAGE FROM THE CHAIR MESSagE FROM THE PRESIDENT 3 FACTOR.CA 2019—2020 ANNUAL REPORT 2019—2020 ANNUAL REPORT FACTOR.CA About the Foundation FACTOR is committed to reflecting the diversity of the Canadian population in its programs and operations. We are committed to ensuring universal access to all funds and services, including all musical expressions and talent. We will also in our work encourage these values of diversity and inclusiveness within the broader Canadian music sector. FEMME WAVE FUN HOUSE 2019 PHOTO CREDIT — JARRETT EDMUND ARTIST — KIMLEESTAR FACTOR, Foundation Assisting Canadian Talent on (now known as the Canada Music Fund). Support is Recordings, was founded in 1982 and is one of the most provided to Canadian recording artists, songwriters, significant sources of financial assistance offered to managers, labels, publishers, event producers and help sustain and grow the independent Canadian distributors through various programs, at every stage music industry. of their careers. As a private non-profit organization, FACTOR provides FACTOR supports many facets of the infrastructure for assistance toward the growth and development of the artists and music entrepreneurs to progress into the Canadian music industry. The foundation administers international arena. Canada has an abundance of talent contributions from private radio broadcasters as well competing nationally and internationally and FACTOR’s as two components of the Department of Canadian sponsors can be very proud that through their generous Heritage’s Canada Music Fund. FACTOR has been contributions they have created so many success managing federal funds since the inception of the stories. We are proud to be a part of a unique cultural Sound Recording Development Program in 1986 initiative that is a model of public-private cooperation. BREAKOUT WEST 2019 PHOTO CREDIT — JOEY SENFT ARTIST — THE DAKHKÁ KHWÁAN DANCERS 4 ABOUT THE FOUNDATION ABOUT THE FOUNdaTION 5 FACTOR.CA 2019—2020 ANNUAL REPORT 2019—2020 ANNUAL REPORT FACTOR.CA Our Team Board of Directors FACTOR’s Board of Directors is made up of eleven the interests of FACTOR’s Diversity and Inclusion FACTOR currently has 21 staff across 5 departments. individuals, of which six are representatives of the Advisory Committee. FACTOR also has a provision for Canadian music industry, and five are members of a representative of the Canadian Council of Music Canada’s private radio broadcasters. Industry Associations (CCMIA) to attend meetings of the Board of Directors as a non-voting Observer, as well as Board members may serve up to four renewable Chair the National Advisory Board (NAB). two-year terms. This by-law was adopted in 2007 and amended in 2019 to ensure both board rotation FACTOR has a Director Emeritus, Duff Roman, who is and continuity. also the founding President of the organization. He has remained an active supporter and builder of FACTOR FACTOR has two Observer positions on the Board. throughout its history. The Diversity and Inclusion Observer represents HALIFAX POP EXPLOSION 2019 PHOTO CREDIT — SCOTT BLACKBURN ARTIST — HAVIAH MIGHTY President Client Services Accounting Current Board Members Duncan McKie Gail Phillip Marina Anianova Meghan Symsyk, Chair Amy Eligh Andrina Turenne President Manager Accounting Manager MMF Appointee MPC Appointee Elected Member, Vice President, International Director, Publishing & Licensing Independent Artists Eryka MacLean Marketing & Management Arts & Crafts Publishing Artist Operations Assistant Manager Collective Initiatives, eOne Music