SHALER "Tailor-Made" woods and irons are the most "Personalized" clubs in golf

ipro shop" . . . for Shaler has put individualized golf clubs within the reach of every player. Put in the Shaler line. ... It is complete with "Tailor - Made," "Ace," "Ardmore," "Medal" and "Overbrook" clubs . . . "JOHNNY FARRELL" golf balls, bags . . . tees . . . and other accessories. Let us send you our new catalog. THE SHALER CO., 1507 Fourth St., Waupun, Wis. Factories: Milwaukee and Waupun, Wis. A close-up view of the Shaler measuring scale. The device en- ables the selec- tion of perfectly fitted clubs. COORDINATED GOLF CLUBS His Only Profit Good-Will. After the smoke of the Fourth cleared HERE'S ANOTHER away Ernie travelled to several of the lead- ing manufacturers' plants and picked up SALES HELP clubs that his members wanted. He went in person, explained the emergency, and FOR PROS! got the clubs to take back with him. Now here comes the part where a lot of The New pros and club officials will say that this Hoggarth guy out-did himself in his relief work. The clubs that he bought for mem- bers who were cleaned out of equipment REDDYTEE by the fire were billed to the members at cost price. Hoggarth made no money out DISPLAY STAND of these replacements, in fact they cost him money for traveling expenses. But, as Tommie says, "Ernie said he would be a hell of a fellow to try and make money on somebody else's tough luck." This Hoggarth bird is one pro I never have met but I did have the pleasure of meeting an official of his club in a Pull- man smoker not long ago. We talked pro- hibition, the steel business and the pro situation to the extent that this dis- tinguished gentleman and I never uttered a syllable along lines that reports allege, all Pullman conversation follows sooner or later. This official, like many others to whom I have talked, had some pro boost- ing to do so the incident comes back to me as I bat out the tale of how his pro made himself one of the tribe when a crisis confronted the players and handled the emergency with the real idea of service, regardless of personal profit. Send for yours TODAY .. . put it The brightest spot in the entire pro story on the counter in your shop . . . is just such cases as this one at Lorain. then just try and keep it full of When the pinch comes the good pro is REDOY TEESI It's made of 26 found right up at the top among the prize assets of the club. gauge steel lithographed in a handsome combination of red, black, green and yellow ... holds IF. .. 4 dozen boxes of REDDY TEES practically all Pros except those right where every golfer who paid to use steel and most of comes into your shop is bound the Better Players among Ama- teurs use Hickory Shafts after to see them. It means quicker experimenting with Steel, sales and bigger profits to you. IS IT NOT... common sense to believe that all players will use what the better Ihe Kieblo Mfe Co., Inc. players use—HICKORY? Executive Offices BUSH BROTHERS AND COMPANY, Inc.. Makers of the World's Finest Shafts 38 East 23rd Street, New York Louisville, Ky. Putting Gup Placement Calls for More Study MERICAN greenkeepers will be A especially interested in the recent NEW-7, expressions concerning placement of put- ting cups and tee markers as the matter is QQSU profit an important one that has been left far too much to chance. A few years ago some of the visiting Scotch and English profes- sionals put part of the blame for their poor putting on the cup placement with which they were .compelled to contend abroad. Greenkeepers, they maintained, put cups in such difficult positions for ROFESSIONALS! The golf- tournaments that the players were afraid Ping army is about ready to to putt for the cup. There is plenty of evi- tee off for the biggest year in golf. Are you ready for your dence that the same mistake is being share of easy profit from this made in the United States due to the golfing army? greenkeepers' and chairmen's desire to Feature ON-A-LINE — not make tournament scoring high on their only as a leader in your shop, courses. but as an aid to you in your in- George C. Thomas, Jr., in a recent issue struction work. This means ad- ditional easy profit. of The Counti-y Club Magazine, makes the following comment on cup placement: ON-A-LINE is scientifically and mathematically constructed "For general play the cups should be in to force the golfer into a easier positions than for tournament com- grooved swing and a correct petition and the type and character of the follow thru. Will cut ten strokes players must be taken into account for all from any card! Will last a life- occassions. time—sells on sight. List price "The arrangement of the markers on the $10.00. tees affects the situation of the pins on the TOCK O N - A - greens, and wind direction and force are S LINE in your shop now I Use one fundamentals which help to determine yourself and set the both locations. example for players and pupils alike. Wc "Everyone agrees that the marker should are aiding you to be well back with a following wind, for- reach prospects through advertising ward with a headwind and the pins should in the Saturday Eve- conform to the same rule. Side winds de- ning I'ost. Amer- ican Golfer, termine which part of the tee should be Northwest Golfer, used and the carrying of a hazard on the Sporting Goods Deal- er and Country Club drive usually means that the flag is more Magazine to help you open to a second shot from that section of get your share of this business. Why the fairway. not get started now?

"Speed of fairway and of green are Let ON - A - LINE Olin Dutra, Profes- vitally important to both markers and cups. lead you to addi- t i o n m I, Brentwood tional easy profit dur- Country Club, using A fast course controls driving distance. A ing the 1931 season! hit ON-A-LINE. fast green requiring a pitch is more dif- ficult to hold than a slow surface, but should the greens be open for a running - on -fi Lin-G- shot, such an effort is easier on fast J he perfect cjolf ins/rue /or ground. "Watering of fairways and greens con- Mail This in T od ay trol this speed situation to a great extent \ BO-CAL-BO COMPANY, Dept. G and should be done in conjunction with | K(M» So. Grand Ave., Pasadena. Calif. placements on tees and greens. Traps | Gentlemen: Send ON-A-LINES by Parcel guarding greens regulate the play and J post , Express. ..., together with display • material and quantity discounts. therefore help to specify the position of I cups and markers. | Name Club "Long shots to a green must not be Citv State. penalized by a pin too near a trap while on short seconds after good drives the flag may wave closer to hazards. "Pin position must be judged by the putting surface as exemplified by grass perfection and by slopes or rolls near the cup, and by both such considerations as affecting approach shots to the flag. This includes any irregularities or change of grass growth or texture, as well as old cup holes with replaced earth and grass, the latter sometimes having edges which do not give a smooth joint and which therefore interfere with the ball's roll as it approaches the hole. Cups should never be on ridges or inclines, but if possible situ- ated in low ground rather than on hog backs. "In medal tournaments or qualifying rounds there is a general feeling among players that the placements of cups should be in the center or easy parts of each green, although long distances from back SIZES OF tees are not objected to. "In match play rounds of tournaments TYPE the pins may be in more difficult positions, The average Golf Player is although it is the custom to increase the severity of the placement each day until forty-five years old. in the final the greatest skill is required Possibly he wears glasses at in holding the ball near the pin in a shot his office. The new LARGE TYPE m will APPEAL TO HIM. PYRATONE I FULNAME ONLY TORSIONAL ORIPl PROVIDES IT Improves Your Game J Help him to confine all argu- ments to his office hours. Iron out every unnecessary little A Guaranteed wrinkle of annoyance when he SHOCK ABSORBER turns to his golf game. For a better game all the way round, have your clubs BE THE PERFECT HOST fitted with Pyratone Tor- sional Grip. Many of the to your MEMBERS. country's leading Pros are enthusiastic in their praise The machine and the plan can be had of this grip which keeps on terms that should interest every club steel shafts from being rigid. official as it requires no investment of It absorbs the sting, shock club funds—can be used with profit by and vibration after hitting every member—and actually increases the ball. There is a natural the profits of the pro. Full details torsion in the club through about Fulname's FREE MACHINE the grip. Pyratone Torsional OFFER on request to Grip is the greatest im- provment ever made in steel shaft golf clubs. The Fulname Company The Leading Club Manufac- turers Can Supply You 707 Southern Railway Bldg. PYRATONE PRODUCTS CORP Cincinnati Ohio 557 W. Jackson Blvd. Chicago, to the green. It will be realized that in an event where there will be several medal To the Presidents^ rounds on different days or where there will be first a medal round possibly by 36 holes and then match play rounds, a com- Directors and mittee in charge of placements must map in advance the several spots on a green 3Manat/ers of needed for the different pin locations and adjust the tee markers to synchronize with them. Golf Clubs: "There is little chance for appreciation and lots of room for criticism in the place- year it is not only fashionable ment of markers and cups. No one man THIS should undertake this duty and assume the but good management to be thrifty. entire responsibility unless he has full If your Club has started the waste- charge and authority without interference. ful practice of supplying tees free to It would seem a better plan to have a com- your members, there never was a better mittee do this work, and such body must time to stop doing so than this season. meet in advance and studiously weigh the entire question and all go together and When tees are handed out gratis, the personally stake the locations the day be- Players do not consider them of any fore or very early on the morning of the value and consequently do not pick them play. They must meet before the tourna- up properly. You will have cleaner driv- ment starts, to reset any placements affect- ing tees if you let the Player pay for his ed by change and check the work on the course to see that their arrangements are own tees. being carried out to the letter." This year there is a distinct demand for tees in various longer lengths. You AID one of the successful young pros cannot hope to buy tees in lengths that S who dropped into the office recently: will please all your players, so why not "What I want is an assistant who knows let them choose their own? less about golf and more about selling. I can teach him enough to polish off his It is estimated that it costs the aver- rough spots in the game and if he isn't age player for tees for a season less than crazy to go out and play all the time, it costs him for one good golf ball. When he can get enough time for his own prac- he buys his own tees he gets the length, tice to make him a good instructor and player. size, shape and color he likes best. This "The selling is where most of us are adds to his enjoyment of the game. limp; so if I can get a young fellow who Why not save for your club the money has been picking up the tricks of that trade in some live retailing place, it will now being spent on tees? Your Pro will be great for me, the members and the as- provide an ample assortment of sizes and sistant." kinds from which each player can choose a type to his liking. Many well-known clubs are, this year, going back to this convenient arrangement. The "BIG SHOTS" and the dubs have tried them both . . . • . . think it over! and they are hurrying back to ALL-HICKORY SHAFTS GRANBY MFG. CO., inc. WHY? KEENE, N. H. BUSH BROTHERS AND COMPANY, Inc., the'popuiar Makers of the World's Finest Shafts "PEG" GOLF TEE Louisville, Ky. Maintenance of Water Hazards; Natural and Artificial

By G. A. FARLEY (Excerpt from "Golf Course Common Sense")

The sixteenth hole on Olympia Fields' fourth course. Note the stone facing to prevent erosion of the creek banks.

O-CALLED "water holes," both natural Water hazards which are the outcrop- S and artificial in character are nearly pings from pipe or tile lines led from a always the feature holes on the course. flowing stream or lake to the point of haz- The preservation and utilization of natural ard, and taken away to empty into another creeks and ponds in a layout are given stream by either lines or diverted stream every consideration by the modern golf beds may also be treated as natural water course architect. They are enjoyed by holes from a point of maintenance in line every playing member, even those who of play. daily contribute to their depths the golf Artificial water hazards which are balls they intended to land beyond. wholly artificial, fed by pipe line from the Before discussing the maintenance of nat- source of golf course water supply, for ural water hazards in the line of play, the which no outlet into a flowing stream or question of whether or not artificial water natural lake is possible, are very rarely holes are justified presents itself. The cre- justified on any golf layout. Water stand- ation of an artificial pond to add a note ing stagnant for weeks at a time in such of interest to a golf hole involves how to hazards is a probability, and not a possi- get the water, and also how to prevent bility. An overflow must be provided, and stagnation. also a series of drains similar to a sep- The diversion of a natural stream of tic tank system, expensive to install and water across the rough or fairway to join not often fully effective. the same stream around a bend, or to be Sometimes flowing springs, which first led into another flowing body of water is appear as not much more than wet spots, occasionally done, but the resulting water show up within easy reach of a first class hazard cannot be regarded as wholly arti- position for a coveted water hazard. ficial, and there are only natural possibili- Wherever such springs can be utilized, and ties of stagnation, if the diverted stream the water run off by an artificial stream bed has been properly graded down to its bed to an outlet into a nearby stream, they outlet. Such hazards may be regarded as may provide a water hole at no great cost. entirely natural water holes insofar as Like all sources diverted by an artificial maintenance is concerned. stream bed, such hazards may be regarded I Control I Grubs, Beetles and I Obnoxious Weeds

Practical application over a number of years has proved that Lead Arsenate is the most effective insecticide for grub and beetle control. It discourages the growth of weeds common to fine turf, such as crab grass, chick- weed, fennel, etc. And it is also the cheap- est known means of protecting the greens.

Dow Lead Arsenate is made by a special process that insures the correct combination Pocking of arsenic and lead. This product possesses great toxic effect, yet contains a minimum of 100 lb. drums 5 lb. bags soluble arsenic which directly affects the (10 per case) safety of the turf upon which it is spread.

Send for leaflet "Lead Arsenate for Golf Courses/'

THE DOW CHEMICAL COMPANY Midland, Michigan DOW ^ Lead Arsenate

T«ll us any idea for making GOLFDOM advertising more helpful. as natural creeks and so maintained. of play, the scum should be raked off, so Locating Semi-Artificial Hazards that golf balls that land in such pools may be seen and retrieved. Basket retrievers In the laying out of what may be called on poles are kept at the edge of deep pools, semi-artificial water hazards, such place- with which the caddie "fishes" out balls ments are usually agreed upon by the that are driven into such hazards. green-committee in consultation with a Occasionally a single creek winds so golf course architect, although in some crookedly through the course lay-out that cases the suggestions of the membership it may cross the same fairway twice, and are carried ont by the chairman of the in its windings may furnish several water green-committee and the greenkeeper. hazards on eighteen holes. As a rule, nat- The length and type of the golf hole ural creeks of this kind hold flood waters determine where the hazard may be well, and are a great deal less trouble to placed; the source of supply and distance maintain than small rivers and brooks or to an outlet are the factors which show rushing water that carry along with them whether or not such a hazard is feasible, quantities of debris that is loosened by and contour of ground and character of severe storms and spring freshets. Once subsoil largely decide the question of sue in a while such a stream runs along the cessful maintenance after the work of in-, edge of a fairway, which if not well shored stalling the hazard has been done. On up with logs or concrete, carries away land consisting of sandy loam, gravel and enough soil to lessen materially the width stone, washouts inevitably cause severe of the fairway from year to year. One "gullying out" of the beds of the natural of the best retaining walls along such streams on the course, and as a rule still streams is a planting of the common wil- greater damage to the artificial stream low, which instead of needing to be re- beds which have been dug to carry away built at some points every year, becomes water diverted from its natural course. more efficient with rapid root and sucker On heavy clay soils, stream beds exca- growth as time goes on. vated to accommodate diverted creeks are often "puddled" to hold the water and re- Fast Flowing Streams duce the cost of putting in the hazard. Where rapid waters border or cross a If the soil is light in character, about the golf course property, it is seldom that they surest way of holding the water in the hold to their banks and leave the green- line of play is to face the bottom of the keeper in peace when the water is run- ditch with three or four inches of concrete. ning high. Tremendous losses of greens and fairways are often the result of what Guarding Against High Water has formerly appeared to be a minor ob- Banks that overhang, and upon which struction in such a stream bed. there is a natural growth of bushes, need Sometimes a rock, around which the particular attention in the direct line of water has swirled for many a year, and play. High banks, although they are a de- gone by and over without diverting the fense against floods, should be leveled off flow, becomes in an hour the point upon to a reasonable height, the slopes turfed, which is hung floating trees, roots and and the stream bed deepened or widened other loot of a bad storm, and the river if necessary to take care of the high is divided to the destruction of everything waters caused by spring rains. Weeds and that lies on lower ground on each side. water grasses, rushes and bushes should Obstructions in a stream bed that cause be kept trimmed, and there should be few trouble for the greenkeeper are not con- if any along the fairway edges of the fined to the larger bodies of fast flowing stream, or around a water hazard in front water. Sometimes considerable damage is of a tee. Heavy growths in addition to done by a rock or wedged piece of timber the water waiting to swallow golf balls in a creek or brook that crosses a fair- constitute a water hole that is an undue way or rough. penalty for the golfer. At times when the water is low, such Stagnant water sometimes stands in a streams should be inspected carefully, and natural water hazard, as this trouble is by precautions taken to prevent as much as no means exclusive to those essentially possible the damage they cause during artificial. Periods of dry weather result the natural periods of high water. Rocks in pools of water lying in low areas of that are removed from the middle of a stream bed, and sometimes scum col- streams may find a use in shoring up a lects on these surfaces. If in direct line weak bank, and if such bank borders on Soil Texture is the basic factor in making and maintaining good turf

The physical condition of soil Is a determining factor In cre- ating and maintaining good turf condition. If more attention is given to the physics of soil and less to Its chemistry; if soils are worked more to "fine" and more humus-maklng mediums and less chemical concentrates added, better aeration and greater fertility will be obtained. Texture is the governing factor. G P M Peat Moss will break Acclaimed up clay and change it to a comfortable, friable soli. It will add body to sand, permitting the retention of adequate quantities of moisture—absorbing eight to ten times its own weight. It is by leading the only humus-forming material that will hold maximum water without puddling. GPM Peat Moss Is guaranteed to absorb and retain more moisture and eontrlbute more humus over a longer Golf clubs! period of time than any other commonly used medium. Almost pure organic matter—no casine or other adulterant added to increase cellulose content—contributing active or "live"' humus to soil. GPM should be used both in the construction of greens and fairways and in their maintenance. Used and endorsed by many prominent clubs. And earning the approval of turf authorities. Perfected— .... proved psJetX) Nature's Own Fertilizer in every way All Organic

Supplies the right kind of food for turf—in the light proportions. In RRICONURE—specially processed peat moss-cow manure 50 Lbs bedding there is now supplied an utterly new and totally dif- ferent manure fertilizer. SoRl&^jORE. Not merely another dried manure. An entirely new kind of compost made possible by a new mechanical process—teeming with dormant beneficial soil bac- PROCESSED teria awaiting contact with the moisture in soil to multiply. DRICONURE is high quality moss peat used as a bedding in PEAT MOSS the cleanest certified milk dairy in the country. Only high COW MANURE BEDDING protein-content feed is given the cows and they are never allowed in pasture. The resultant manure is, therefore, free of DEHYDRATED weed seeds and high in organic plant food value. The peat moss bedding absorbs all urine and feces until thoroughly ATKINS iDURBROW Int saturated. It is then put through a special dehydrating process and concentrated five times. The whole strength of the manure ^5/2 BUSHELS^ Is thus preserved plus the peat moss which holds the manure salts until used. By this process of soil treatment your turf will never become impoverished. Try it in comparison with any other fertilizer and watch the results that last for years.

O ATKINS & DURBROW, INC BURLING SLIP NEAR FRONT STREET.

NEW YORK, N. Y.

You save time and money by answering GOLFDOM ads. The New Seven-Unit TORO is the Speediest Mowing Outfit Available