The Echo the Magazine of the FERROSTAAL Group
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DAS ECHO Dezember 2009 1 THE ECHO THE MAGAZINE OF THE FERROSTAAL GROUP DECEMBER 2009 Regenerative Sustainable Established Worldwide How to 30 years boom in solar successfully of business technologies avoid accidents in Libya Cover picture: parabolic trough collector The largest individual investment on Trinidad, the new AUM complex which Ferrostaal is constructing in Point Lisas, will be handed over to the customer MHTL in early 2010. THE ECHO December 2009 3 EDITORIAL Dr. jur. Matthias Mitscherlich, Chief Executive Officer, Ferrostaal AG Dear Readers, This is the first edition of THE ECHO to feature our new large order for the construction of a commercial parabolic logo. Our change of name and corporate image represents trough power plant in Spain. Our role here is not simply the visual confirmation of the selling of MAN’s majority limited to that of contractor: We have also made substan- stake in Ferrostaal to the International Petroleum Invest- tial contributions to the project development so that CO2- ment Company (IPIC). We are grateful for the opportu- free power can soon be produced by this power plant. We nities created by the commitment of IPIC and we are have willingly taken on a large portion of the interim fi- already demonstrating that we can be instrumental in nancing. Our committed involvement provides a further implementing large projects derived from orders gained boost to climate protection. by our global group. We have made significant progress with our Health, Safety Ferrostaal has been a permanent fixture in many regions and Environment System this year. In more specific terms, for years and is now an established player in the market, we have built up a holistic system and implemented it on for instance in Libya and Trinidad. In Libya, Ferrostaal has a worldwide scale, while also constantly introducing im- already implemented over 100 projects for the oil and gas provements. We want to achieve the highest levels of safety industry and is the first-choice partner in the market. In on our international construction sites while also pursuing Trinidad, the soon-to-be-completed new AUM complex – a a responsible policy of environmental and human protec- project boasting the largest individual order volume in the tion. The success achieved by our HSE Management is re- history of our company, worth 838 million euros to us – flected in the array of awards given to us by our customers – will bring the number of petrochemical plants completed for both previous and current projects. here up to 13. Another large project that we are currently executing in the country is the construction of a combined Our sustainable economic business approach encompass- cycle power plant. In order to further our commitment, we es ecological, social and health aspects. The numerous ex- recently set up a company based in Trinidad – because we amples presented here in this edition prove that corporate are convinced that we can contribute further to the eco- responsibility is not something we simply pay lip service nomic development of this Caribbean country. to – it forms the cornerstone of our company strategy. Our activities in the Solar Energy business segment prove Yours sincerely, Dr. Matthias Mitscherlich that we have set early markers for sustainable, ecologi- Chief Executive Officer cal power production. We have already received our first 4 CONTENTS 16 12 46 36 PROJecTS 6 NEWS 16 The sun – power for the 21st century Corporate news: joint venture launched in Abu Dhabi; Whether constructing a parabolic trough power plant, new office officially opened in India; new logo designs; developing Fresnel technology, opening markets in anniversary of Marlog Marine Logistik; award for the USA or examining whether Desertec could be a Ferrostaal Air Technology; donations and sponsoring promising model for the future: Ferrostaal is very for Palestine and more. much involved where regenerative power generation is concerned. FORUM 12 Improved efficiency through synergies 28 In-house expertise can be used profitably for custom- ers in plant construction. PROJecTS 18 Construction of the solar power plant Andasol 3 has begun First large order in the Solar sector to construct a para- bolic trough power plant. 21 Solar boom in the land of unlimited opportunity Outstanding opportunities are available in the solar sector of the growing US power market. PROJecTS 28 Protecting people and the environment 24 Desertec – the power strategy of the future? Valid worldwide and holistic – Ferrostaal’s HSE Man- Solar power from the Sahara could soon cover part of agement System. Information on strategy and on Europe’s demand for electricity. major features, individual planning for each project, concrete measures and successes achieved. 26 Fresnel technology ready for market launch The Fresdemo II project on the Plataforma Solar in Almería is designed to prove the marketability of Fresnel technology. THE ECHO December 2009 5 50 54 60 70 58 30 Holistic HSE Management System 54 New: assembly services for the locomotive and rail Principles, strategies and specific measures, developed industries on the basis of Ferrostaal’s many years of experience, The Automotive business unit is expanding its assem- result in an HSE Management System which is applica- bly services to the locomotive, railway carriage and ble to all corporate processes and project phases. tram sectors. 36 TRINIDAD: ECONOMIC UPSWING 58 Shipyards create thousands of jobs IN THE ISLAND STATE Ferrostaal is investing in a repair shipyard in Cape 38 Largest order in the company’s history nearing Town harbour. completion Ferrostaal is constructing an AUM complex on Trinidad for the further refinement of natural gas. countrieS and people 60 COUNTRY SPECIAL: LIBYA 42 Work proceeding apace at Trinidad power plant 62 First choice in the oil and gas sector construction site Successful on the Libyan market for 30 years: Ferrostaal The combined cycle power plant at the La Brea loca- Libya is today a “preferred first-choice contractor” for tion is scheduled to begin operating in 2011. The con- the oil and gas industry. struction work is proceeding at full capacity. 70 Business etiquette guide: China – part 2 46 MILESTONES IN PICTURES: Thomas Buschmann is Head of Ferrostaal in China Secure fuel supply for Chile and has lived there for the past twelve years. He gives The construction of a delayed coker in Concón, Chile, his own personal tips on making business trips in the in eight pictures. Middle Kingdom a success. ServiceS StandardS 50 Strategies for successful machine business 3 Editorial In this interview Hans-Jürgen Böwe explains how he 4 Contents wants to refocus the machine business in the packag- 72 Trade fair calendar ing, plastics and food sectors. 73 Imprint 6 NEWS Foundation of the joint venture IPIC Ferrostaal Contracting n order to concentrate the joint business activities of IFerrostaal and the majority shareholder International Petroleum Investment Company (IPIC), the joint venture IPIC Ferrostaal Contracting was founded in June. The joint venture, of which IPIC owns a 60 percent stake and Ferrostaal 40 percent, is designed to acquire and imple- ment large projects in the MENA region, in particular in Abu Dhabi. The emirate is planning numerous invest- ments in technologies of the future and also expansion in the petrochemical sector in order to establish itself on Al Bateen Towers; IPIC Ferrostaal Contracting has its offices in the office a broader foundation for the period after the oil boom. tower on the right. In Ferrostaal, Abu Dhabi has found a partner with know- how in the core areas of renewables and petrochemicals. which will be erected in Abu Dhabi over the coming years. Employees from both Ferrostaal and the joint venture are The activities of IPIC Ferrostaal Contracting will cover the currently working on the Tacaamol sub-project. This in- petrochemical, power, oil, gas and infrastructure sectors, cludes not only handling the infrastructure measures, but as well as the Services business. At the end of the year the also planning and implementing an AUM plant complex,” Services business will be moved from Dubai to Abu Dhabi. says Dr. Stephan Reimelt, member of the Executive Board The cooperation with IPIC will open up a wide range of at Ferrostaal and also Chief Executive Officer (CEO) of IPIC business opportunities for Ferrostaal and the joint ven- Ferrostaal Contracting. As Chief Operating Officer (COO), ture IPIC Ferrostaal Contracting: The latter will function Dirk Demtröder is also in charge of the joint venture. as a regional competence centre. “The most important large project in which IPIC has a 40 percent share is the The symbiosis of Ferrostaal’s global skills and the local construction of the chemical complex ChemaWEyaat, base offered by the joint venture will now also be symbol- ised by a separate homepage. The website provides an overview of the structure of the business segments and the range of services which are able to make full use of Ferrostaal’s many years of experience in the fields of project development and management. You can obtain more detailed information on the joint venture’s activities at: www.ipic-ferrostaal.ae The strategic focus of the joint venture was discussed at a workshop in Abu Dhabi in June. THE ECHO December 2009 7 With Ganesha’s blessing ince June of this year the opening ceremony. “The new office is generally involves blessings for and SFerrostaal office in India has had in an excellent location for us to po- prayers to Ganesha, a Hindu god. a new address: It is located in busy sition ourselves well on the market Ganesha is represented as a child or Gurgaon, on the southwest city and to expand our business further. as a pot-bellied man with an ele- boundary of New Delhi. Gurgaon is One project we are involved in is to phant’s head.