The Big List of Essential Digital and Social Media Tips, Tools and Resources
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The Big List of Essential Digital and Social Media Tips, Tools and Resources Scott Cone Freeman+Leonard [email protected] 281-360-6811 blog: www.marktingavatar.wordpress.com Twitter: @Scone LinkedIn: scottacone Digital and Social Media Tips & Guides Videos to Get Your Heart and Mind Going How the Internet is Changing Everything http://www.youtube.com/watch?v=5wx0GfbC0BA&p laynext_from=TL&videos=V7RE23xhnaw Digital Platforms Reshape Communications http://www.youtube.com/watch?v=8CwQGay_tEw& playnext_from=TL&videos=0FqnoVPnDfU Social Media Revolution http://www.youtube.com/watch?v=lFZ0z5Fm-Ng How Social Media Can Make History http://www.youtube.com/watch?v=c_iN_QubRs0&fe ature=channel How Cognitive Surplus Can Change Everything http://www.youtube.com/watch?v=qu7ZpWecIS8 The Chaos Scenario http://www.youtube.com/watch?v=IXG8zaB4eGw&playnext_from=TL&videos=TmRju0z OWx8 Social Media in Plain English http://www.youtube.com/profile?user=leelefever#p/u/9/MpIOClX1jPE Blogs in Plain English http://www.youtube.com/profile?user=leelefever#p/u/12/NN2I1pWXjXI What is RSS? in Plain English http://www.youtube.com/watch?v=0klgLsSxGsU&feature=user What is Twitter? in Plain English http://www.youtube.com/watch?v=ddO9idmax0o Twitter Search in Plain English http://www.youtube.com/profile?user=leelefever#p/u/2/jGbLWQYJ6iM A Master List of Social Media Examples http://wiki.beingpeterkim.com/master-list VizEd Very useful site with Flash presentations on a variety of web 2.0 tools and technologies http://vizedu.com/ Useful Foundational Articles and Presentations What Social Media Is and What Social Media Is Not http://blog.louisgray.com/2009/01/what-social-media-is-andwhat-social.html Listening and Monitoring: How to Use Google Reader Like a Rock Star http://mashable.com/2008/12/07/how-to-use-google-reader/ Grow Bigger Ears in 10 Minutes http://www.chrisbrogan.com/grow-bigger-ears-in-10-minutes/ 10 Free Tools to Monitor Your Brand http://mashable.com/2008/12/24/free-brand-monitoring-tools/ 14 Tools to Legally Spy on Your Competition http://www.grokdotcom.com/2008/10/07/14-tools-to-legally-spy-on-your-competition/ Mashable – Twitter Lists, Resources & How-Tos http://mashable.com/2009/01/01/twitter-user-types/ What the F**K is Social Media? http://www.slideshare.net/mzkagan/what-the-fk-is-social-media-one-year-later Shift Happens http://www.slideshare.net/jbrenman/shift-happens-33834 How to Use Social Media for Lead Generation http://www.slideshare.net/HubSpot/how-to-use-social-media-for-lead-generation Digital Strangelove (or How I Learned to Stop Worrying and Love the Internet) http://www.slideshare.net/DavidGillespie/digital-strangelove-or-how-i-learned-to-stop- worrying-and-love-the-internet McKinsey Quarterly: How Companies are Benefitting from Web 2.0 https://www.mckinseyquarterly.com/How_companies_are_benefiting_from_Web_20_McKi nsey_Global_Survey_Results_2432 Top 5 Social Media Marketing Mistakes http://www.businessweek.com/managing/content/jun2010/ca20100617_480316.htm Social Media Policies from 100 Organizations http://socialmediatoday.com/ralphpaglia/141903/social-media- employee-policy-examples-over-100-companies-and-organizations Looking for some free ways to promote your new website? Here are 101 completely free resources that you can use to promote your site. These resources range in scope from the logical to the completely illogical, but all are free (or require standard household goods), and all can be used for website marketing. 1. Start a Twitter account 2. Create a Facebook page 3. Create a Facebook Application 4. Create a LinkedIn group 5. Learn SEO 6. Submit your site to DMOZ 7. Start a blog 8. Write guest posts on popular blogs in your industry 9. Answer questions on Yahoo answers 10. Answer questions on LinkedIn answers 11. Answer questions on Answers.com 12. Submit articles to Ezine Articles 13. Submit articles to ArticleBase 14. Submit your site to Technorati 15. Submit your site to AllTop 16. E-mail webmasters of relevant sites for links 17. Create exceptional content and submit to Digg 18. Submit more exceptional content to Reddit 19. Submit articles to Associated Content 20. Create a quiz or survey & publish the findings 21. Create a linkable widget 22. Create an embeddable badge 23. Leave intelligent comments on blogs 24. Participate in forums 25. Create a Squidoo page 26. Add a link to your e-mail signature 27. Submit your site to AdAge’s power 150 list (industry specific) 28. Submit articles to Sphinn (industry specific) 29. Submit your content to Delicious 30. Submit your sites RSS feed to RSS directories 31. Create videos, submit to YouTube, link back to your website 32. Repeat #30 on blip.tv 33. Repeat #30 on DailyMotion 34. Repeat #30 on Yahoo Video 35. Repeat #30 on MySpace Video 36. Repeat #30 on Viddler 37. Repeat #30 on MetaCafe 38. Create a podcast, submit to iTunes 39. Create a podcast, submit to Podcast Alley 40. Create a podcast, submit to Blog Talk Radio 41. Start a MySpace page 42. Take great photos, upload to Flickr and link back to your website 43. Add a link to your website in your LinkedIn profile 44. Add a link to your website in your NaymZ profile 45. Create a local business listing in Google 46. Submit your local business listing to Insider Pages 47. Create a local business listing in Yelp 48. Create a presentation, and submit to SlideShare 49. Get interviewed and talk about your website 50. Interview interesting people in your industry and publish on your website 51. Bookmark your content on Mister-Wong 52. Submit your site to StumbleUpon 53. Create a “how-to” video that’s relevant to your industry and submit to eHow 54. Create a FriendFeed account and tie in your RSS feed 55. Add a link to your Facebook profile 56. Send a note to all your Facebook friends about your new site 57. Send a message to all your LinkedIn contacts about your new site 58. Throw a launch party, find another company to sponsor it 59. Create a contest and give away items you already own 60. Create some art and submit to DeviantArt 61. Create an eBook and submit to Scribd 62. Write an academic article about your industry, use it as a reference on a Wikipedia page 63. Sign up for a Card.ly account 64. Join Meetup.com and start a group, list your website as a sponsor 65. Be the first to write about a piece of breaking news 66. Create a blip.fm profile and add your website 67. Create a WordPress plugin 68. Create a Drupal module 69. Create a Joomla extension 70. Create a Firefox plugin 71. Design a WordPress theme 72. Design a Drupal theme 73. Design a Joomla theme 74. Create a humorous article and submit to Fark 75. Submit your site to Propeller 76. Create a profile on iReport and submit a news story 77. Join NowPublic and submit a news story, use your website as a source 78. Write an article about open source technology, submit to Slashdot 79. Start a networking group for your industry, have people sign up on your website 80. E-mail your friends about your website 81. E-mail your family about your website 82. E-mail your coworkers about your website 83. Create a Craigslist ad offering your writing talents, use your website as exam- ple work 84. Become a writer for about.com, link to your website in a post 85. Become a writer for examiner.com, link to your website in a post 86. Give a presentation at an industry conference, mention your website in your presentation 87. Submit an open source software project to SourceForge 88. Create a Tumblr site 89. Create a Posterous site 90. Create a Blogger site 91. Start a band, get listed on last.fm, link to your website 92. Create a virtual product, and join an affiliate network to sell it 93. Volunteer for a local non-profit, get listed on their website 94. Network with other bloggers, get them to write about your website 95. Write your website’s URL on your car with soap, drive around till you run out of gas 96. Submit a note to Passive Aggressive Notes, include your URL somewhere in the note 97. Submit a secret to Post Secret, include your URL somewhere in the secret 98. Convince a celebrity to endorse your website 99. Get on a reality TV show, talk incessantly about your website 100. Create a funny sign about your website, stand outside a busy street corner with the sign 101. Start a cable access TV show and talk about your website Blogroll and Bookmarks Mashable http://mashable.com/ Wall Street Journal All Things Digital http://allthingsd.com/ Techcrunch http://techcrunch.com/ ReadWriteWeb blog http://www.readwriteweb.com/ Hubspot Blog http://blog.hubspot.com/ Copyblogger http://www.copyblogger.com/ Problogger http://www.problogger.net/ The Next Web http://thenextweb.com/ Gigaom http://gigaom.com/ TED http://www.ted.com/ Attention Digital http://www.attentiondigital.com/ Being Peter Kim http://www.beingpeterkim.com/ Web Strategist http://www.web-strategist.com/blog/ Brain Solis http://www.briansolis.com/ Marketing with Meaning, Bob Gilbreath http://www.marketingwithmeaning.com/blog/ Chris Brogam http://www.chrisbrogan.com/ eConsultancy http://econsultancy.com/blog Top Rank Blog http://www.toprankblog.com/ Social Media Explorer http://www.socialmediaexplorer.com/ Avinash Kaushik http://www.kaushik.net/avinash/ Scott Monty-Social Media Director at Ford http://www.scottmonty.com/ ClickZ http://www.clickz.com/news Chief Marketer http://chiefmarketer.com/ Content Marketing Today http://contentmarketingtoday.com/content-marketing-basics/ Genius http://www.genius.com/marketinggeniusblog/ Going Social Now Shiv Singh-Former digital strategy director with Razorfish, now head of