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United Kingdom and Republic of Ireland Media Rights Seasons 2014/15-2017/18 the FA Invitation to Tender

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United Kingdom and Republic of Ireland Media Rights Seasons 2014/15-2017/18 the FA Invitation to Tender UNITED KINGDOM AND REPUBLIC OF IrELAND MEDIA RIGHTS SEASONS 2014/15-2017/18 THE FA INVitatiON TO TENDER © THE FOOTBALL ASSOCIATION UNITED KINGDOM AND REPUBLIC THE FA CUP BROADCAST OF IRELAND MEDIA RIGHTS TOOLKIT 2013-2014 © TTHEHE FOOTBALLFOOTBALL ASSOCIATIONASSOCIATION 2 OUR BrAND SEASONS 2014/15-2017/18 CONONTENTSTENTS 1. Foreword 4.13 Addresses for submission 5.3.2 Match and timeslot selection protocol 4.14 Bidder enquiries and requests 5.3.3 Delayed match selection for The FA Cup 2. Introduction for clarification 5.3.4 Live Programming for FA Cup Draws 4.15 Clarifications of Bids 5.4 Highlights 3. Definitions 4.16 Assessment of Bids 5.4.1 Highlights Programming 4.17 Presentations 5.4.2 Highlight Clip Rights 4. Procedures for Bidding and legal notices 4.18 Action following Bid evaluations 5.5 Near Live Clips Rights 4.19 The FA’s own exploitation 5.5.1 FA Cup and FA Community Shield – 4.1 Deadline for initial Bids FA Cup Package J 4.2 Packages and Media Rights 5. Scope of Media Rights 5.5.2 England Matches – England Package E being tendered 5.5.3 General 4.3 Permitted Delivery Systems 5.1 General Introduction 5.5.4 Sub-Licensing of Near Live Clips 4.4 Territory 5.2 Live Programming 5.6 Sub-Licensing 4.5 Second Party Rights 5.2.1 Live Match Programming 5.7 Territorial Integrity and Digital Rights 4.6 Language 5.2.2 As Live England Match Programming Management (DRM) 4.7 Status of the ITT 5.2.3 FA Cup preliminary competition 5.7.1 Encryption and Geo-blocking 4.8 Costs of Bidding programming 5.7.2 Change in the Regulations 4.9 Advice to Bidders 5.2.4 Live Clip Rights 5.7.3 Digital file transfer 4.10 Amendments to the tender process / 5.3 FA Cup Match Scheduling 5.8 Exclusivity documentation 5.3.1 Potential kick off times for 5.9 Provision of Live Feeds and Production 4.11 Confidentiality FA Cup Matches Requirements 4.12 Submission of Bids UNITED KINGDOM AND REPUBLIC THE FA CUP BROADCAST OF IRELAND MEDIA RIGHTS TOOLKIT 2013-2014 © TTHEHE FOOTBALLFOOTBALL ASSOCIATIONASSOCIATION 3 OUR BrAND SEASONS 2014/15-2017/18 CONONTENTSTENTS 5.9.1 Live Feeds and other Coverage SCHEDULES 5.9.2 Facilities at grounds 5.9.3 Production Standards Schedule 1 Bid Proforma 5.10 Reserved Rights, Football Rules and Schedule 2 Non-Disclosure Agreement (“NDA”) Regulations and Applicable Law, Schedule 3 Club and FA Holdbacks FA Rights and Club Rights Schedule 4 Distribution Plan 5.10.1 Reserved Rights Schedule 5 Commercial Provisions 5.10.2 Football Rules and Regulations Schedule 6 Broadcaster Support for FA and Applicable Law Properties and Initiatives 5.10.3 FA Rights Schedule 7 Production Standards 5.10.4 Club Rights 5.11 Commercial Provisions APPENDIX 5.12 Copyright Appendix 1 The FA Cup Broadcast Toolkit 5. The Packages Part 1 FA Cup Packages Part 2 England Packages Part 3 Other FA Club Competitions UNITED KINGDOM AND REPUBLIC OF IRELAND MEDIA RIGHTS © THE FOOTBALL ASSOCIATION 4 FOREWORD SEASONS 2014/15-2017/18 A WELCOME FROM THE fa Thank you for taking the time to new National Football Centre at St. In this tender document, The FA is read our Invitation to Tender for The George’s Park, a truly outstanding also delighted to include the England FA’s domestic audio visual rights facility that we are confident will U21s and men’s development teams, for the period 2014-18 (“ITT”). We help deliver world class coaching as well as further club competitions appreciate your consideration. to present and future generations of in The FA Youth Cup, The FA Trophy English talent. and the always anticipated season The Football Association is the opener; The FA Community Shield. governing body of all football in Looking ahead from an international England and we are responsible match perspective, we will continue With the above content, we feel amongst other things for: to welcome the finest teams in that we have a truly compelling the world to Wembley, as England offering for our broadcast partners • the long-term development of the play host to top quality friendly - guaranteed audiences and game at all levels, ensuring that opposition. Wembley Stadium the unpredictable drama of live football is available and accessible as a backdrop, coupled with the football. With the developments for everyone to enjoy; ever enduring lustre of the Three in the multi-media landscape • the governance of the game; and Lions, ensures that an England and the evolution of the market international continues to be a technologically, we hope you will • building winning England teams hugely popular event with millions share in our enthusiasm in delivering at all levels. of domestic fans eager to watch. our content to your viewers. We hope In 2013, we have reached a hugely you enjoy reading this ITT and look The FA Cup, with 132 years of significant milestone with the forward to engaging with you on how heritage, pride, passion and tradition, commemoration of our 150th year. we can work together. continues to inspire all as the world’s This presents us with a unique premier domestic cup competition. ALEX HORNE opportunity to reflect and celebrate Thrilling FA Cup ties are part of the what we have achieved as an General Secretary fabric of English football. Shocks organisation and also to look to the The Football Association and surprises, giant-killing feats, future with a real sense of excitement extra time drama and penalties all and optimism. Our home, Wembley combine in making The FA Cup a Stadium, continues to be a world unique and special competition. leading sports and entertainment We want to continue delivering this venue and has been given the prestigious competition, keeping privilege of again hosting the it exciting and relevant for old and Champions League Final in 2013. new fans alike with the help of our Last year we opened the doors of our broadcast partners. UNITED KINGDOM AND REPUBLIC OF IRELAND MEDIA RIGHTS © THE FOOTBALL ASSOCIATION 5 INTRODUCTION SEASONS 2014/15-2017/18 As further detailed in Sections 4 THE FA CUP France, Spain and Holland have crowd watched them play Italy at and 5, The FA properties which are already played at the new stadium. Wembley and Stuart Pearce’s current The FA Cup with Budweiser is the the subject of this tender process team have just won their ninth world’s most prestigious domestic Historically, England played are The FA Cup Matches, England international in a row – all without club cup competition. More than Scotland in the world’s first Matches (friendly matches played by conceding a goal. 760 clubs take part over 14 rounds international in 1872. Since then, the the England Senior Team, certain of intense competition in a simple, Three Lions have faced 84 different England also have U20, U19 and U17 England U21 Team matches and knock-out format. This produces 10 countries in more than 900 matches. teams, most of them competing in certain England Development Team months of human interest stories, UEFA and FIFA championships. matches), and certain other FA Club Under the guidance of Roy Hodgson, engaging communities everywhere. Competition Matches. the England set-up continues FA CLUB COMPEtitiONS Heroes are born, hopes are dashed to develop into a more fan and The FA Community Shield match – it’s drama all the way to the media-friendly environment – to the is the annual curtain-raiser to the semi-finals and final, all held at benefit of all broadcast partners. domestic season. It pits the Premier Wembley. Bidders should be aware that all League champions against The FA The FA invests a total prize fund of qualification matches for the UEFA Cup winners. It has been played more than £14m in The FA Cup, used European Championship 2016 finals since 1908 and has often filled to reward clubs each time they win a and the FIFA World Cup 2018 finals Wembley since being taken there in tie. This means a smaller club’s FA played by the England national team the 1970s. Cup run can transform its finances. during the Term are excluded from The FA Trophy, a knockout Broadcast fees further transform the this tender process on the basis competition for clubs below Football landscape, setting new horizons for that the relevant rights are being League level, is in its 44th season. Its many competing clubs. marketed centrally by UEFA. Wembley final is a big occasion and ENGLAND ENGLAND U21s has attracted more than 50,000 fans. When the England national team England’s under-21 team is a The FA Youth Cup, a competition plays, the world watches. It has the stepping stone to the top. Stars like for clubs’ under-18 teams, was power to unite the nation when it Bryan Robson, Glenn Hoddle and introduced more than 60 years ago plays. Respected the world over, the current captain Steven Gerrard have and was dominated in its early famous Three Lions retains a global all enjoyed success at under-21 level seasons by Manchester United’s fascination. before breaking into the senior team. ‘Busby Babes’. Many superstars of the future have made their mark England international matches are The under-21s were twice crowned in the competition, with players always a huge event, attracting European Champions in the 1980s, of the calibre of George Best, Paul the best opposition to the iconic, reached the European Final again Gascoigne, David Beckham and 90,000-seater Wembley Stadium. four years ago and have featured Michael Owen having played in FA For example, Brazil (twice), Germany, in five other semi-finals.
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