Submission on the Australian Film and Literature Classification Scheme to the Australian Law Reform Commission GPO Box 3708, SYDNEY NSW 2001
[email protected] 15th July, 2011 Media Standards Australia is an advocacy group on behalf of children and families in matters of the media. Our membership is made up of individuals, families and family groups, Australia‐wide. While the Australian Law Commission originally introduced the Classification Scheme to Australia, it is important to note that our group was also in existence at that time, with the name “The National Viewers and Listeners Association of Australia”. This means, in fact, that since its inception until today, MSA (previously NVLAA) members have been able to observe the strengths and weaknesses of the Classification Scheme. Over‐all we would like to congratulate the ALRC for the significant initiative the Classification Scheme is for Australian families, and one which works fairly well within the Australian context. MSA believes that a Classification Scheme is essential for Australia, but it must be effective, and it must protect those whom it is designed most to protect. It is imperative that the ALRC address the problems with the system as it currently exists. Some Important Observations: We have seen a very obvious decline in community standards and media content, over the years, and we are concerned about community desensitisation, which has led to apathy, and worse. While it is hard to tell where community standards have had an effect on media content, and vice versa, vested interests appear to favour the ‘vice versa’ scenario. Those who seek to entertain for profit can have little interest in the decency of the entertainment provided.