2017

Western Pictou County Economic Profile Background Information for Land Development Proposals

Town of Pictou PO Box 640, Pictou, NS B0K 1H0 4/13/2017

EXECUTIVE SUMMARY

Western Pictou County is a gateway community for our province. It is home to the Caribou/Wood Island Ferry which connects Prince Edward Island to Nova Scotia. The Ferry passengers disembark onto Trans-Canada Highway (TCH) 106 which passes through Western Pictou County’s service center, the Town of Pictou.

The Town services a catchment area of over 10,000 permanent residents and 475,000 annual ferry passengers. These numbers include the residents of River John, Scotsburn and Pictou. Between the residents and ferry passengers, $300M to $350M is expended annually.

The resident population is employed by several sizable employers including Empire Company (Sobeys, Crombie REIT), Michelin Tires Canada, Northern Pulp Nova Scotia Limited, Nova Scotia Health Authority, Nova Scotia Power Corporation, MacGregor’s Industrial Group, MacKay Meters, Advocate Printing & Publishing, Northumberland Ferries Ltd, Aecon Fabco and others.

Strong regional, national and international businesses receive and ship goods and services through the Trenton Airport, Northumberland Ferries, rail service, Pictou Marine Terminal and the Trans- Canada Highway network. The combination of services available and access to transportation enables ease of connection to the rest of Canada and the world.

The location of lands abutting the Pictou roundabout provide high visibility and extensive traffic volumes. The potential customer and workforce base has above average income and educational characteristics relative to overall Nova Scotia statistics.

Economic Profile for the Western Portion of Pictou County

Economic Profile for the Western Portion of Pictou County Contents EXECUTIVE SUMMARY ...... i

CHAPTER 1 Introduction ...... 1 1.1 Catchment Area ...... 1

CHAPTER 2 Phased in Commercial Assessment ...... 7

CHAPTER 3 Activities in the Immediate Area ...... 8

CHAPTER 4 Relationship to Existing Businesses ...... 10 4.1 Overview ...... 10 4.2 Regional Businesses ...... 11 4.3 Important Sectors of the Economy ...... 14

CHAPTER 5 Traffic Volumes ...... 15 5.1 Regional Traffic Volumes ...... 15 5.2 Pictou Rotary Traffic ...... 15

CHAPTER 6 County Amenities ...... 16 6.1 Access ...... 16 6.2 Facilities, Institutions and Attractions ...... 17 6.3 Events ...... 18

CHAPTER 7 Households ...... 19 7.1 Households by Size and Type ...... 19 7.2 Dwelling (Numbers, Age, Condition) ...... 20 7.3 Dwelling Types (Occupied) ...... 21 7.4 Dwelling Size ...... 21 7.5 Type of Occupancy ...... 21 7.6 Dwelling Value & Rental Costs ...... 22

CHAPTER 8 Demographics ...... 23 8.1 Population ...... 23 8.2 Mobility ...... 24

CHAPTER 9 Labour Force Activity ...... 25 9.1 Overview ...... 25 9.2 Journey to Work...... 25 9.2.1 Place of Work for Residents of Western Pictou County ...... 25 9.2.2 Sources of Labour for Western Pictou County ...... 26

CHAPTER 10 Income and Expenditures ...... 27 10.1 Household Income ...... 27 10.2 Incidence of Low Income ...... 28 10.3 Household Expenditures ...... 29

CHAPTER 11 Education ...... 30 11.1 Attainment ...... 30

Economic Profile for the Western Portion of Pictou County

Economic Profile for the Western Portion of Pictou County CHAPTER 1 INTRODUCTION

This document is intended to provide background data for use by prospective developers considering a response to the Town of Pictou commercial Request for Proposals for lands adjacent to the Pictou Roundabout. As shown in Figure 1.1, the commercial lands are accessed through a new roundabout located at the Town of Pictou exit from the rotary located on TCH-106. Pictou also has several lots that are suitable for commercial development located in the Browns Point area of Town. Figure 1.4 shows these development areas.

This report is based on dissemination area level statistics in:

• Demographics and income levels; • Households counts by locations; • Labour force and occupations; • Traffic volumes; and • Relationship of the subject area to existing businesses.

1.1 Catchment Area

The general catchment area for this economic profile is shown in Figure 1.2.

Community boundaries are defined by the Community Counts web portal of the Nova Scotia Department of Finance, and include the communities of Pictou, River John and Scotsburn.

More specifically the communities in western Pictou County include:

• Pictou (Bay View, Braeshore, Browns Point, Caribou, Caribou Island, Central Caribou, Haliburton, Pictou, Pictou Island, Scotch Hill, Three Brooks, Waterside, West River of Pictou) • River John (Bigney, Black River, Brook Road, Cape John, Caribou River, College Grant, Dalhousie, Diamond, Dufferin, East Branch, Elmfield, Fitzpatrick, Hedgeville, Hodson, Loganville, Louisville, MacKays Corner, Marshville, Meadowville, Melville, Mountain Road, Plainfield, Poplar Hill, River John, Rogers, Seafoam, Sundridge, Toney Mills, Toney River, Welsford, West Branch, Westerly)

Economic Profile for the Western Portion of Pictou County 1 • Scotsburn (Alma, Campbell Hill, Central West River, Durham, Fitzpatricks Mountain, Four Mile Brook, Granton, Greenhill, Hardwood Hill, Heathbell, Loch Broom, Lyons Brook, Millsville, Rockfield, Rogers Hill, Rogers Hill Cross Roads, Scotsburn, Sylvester)

The information presented in this profile was drawn from three main sources: the 2011 Census; the 2011 National Household Survey (NHS); and the Community Counts web portal of the Nova Scotia Department of Finance. Figure 1.4 shows population counts within concentric circles from Pictou.

Figure 1.3 shows the community counts for the areas noted above overlaid on the 2011 Statistics Canada map of Census Subdivision A and the Pictou Census Subdivision.

Economic Profile for the Western Portion of Pictou County 2 Lot A

Lot B

Figure 1.1 - New Roundabout and Commercial Area

Economic Profile for the Western Portion of Pictou County 3 Figure 1.2 - General Catchment Area

Economic Profile for the Western Portion of Pictou County 4 Figure 1.3 - Geographies for the Profile

Economic Profile for the Western Portion of Pictou County 5

Figure 1.4 – Roundabout and Browns Point areas of Pictou

Economic Profile for the Western Portion of Pictou County 6 CHAPTER 2 PHASED IN COMMERCIAL ASSESSMENT

The Town is actively considering the enactment of a Commercial Assessment Phase-In By-Law enabled under the Municipal Government Act. The legislation allows for phase in of incremental commercial assessment over a predetermined amount and within a prescribed geographic area of a municipality. It is anticipated that a review and possible enactment will be complete by the fall of 2017.

Economic Profile for the Western Portion of Pictou County 7 CHAPTER 3 ACTIVITIES IN THE IMMEDIATE AREA

Generally, the Town of Pictou currently retains an impressive range of activities within the manufacturing, retail, service, and public sectors including:

Manufacturing: • Aecon Fabco (Ship Yard/Marine Division) • Advocate Printing • Cottage Mechanical • Northshore Ballast • Partners Construction • Grohmann Knives

Retail/Service: • In excess of 100 businesses and services in downtown Pictou • Pictou Marine Terminals and Straitline Stevedoring • Two private marinas and boat storage

Accommodations: • An array of motels, inns and bed & breakfast establishments

Public: • Nova Scotia Health Authority (medical centre, restorative care, veterans unit, ambulance services, various outpatient and community programs and services, including a separate addiction services facility) • Pictou County Justice Centre (Supreme, Provincial, Family, Small Claims, and Probate Courts) • Primary to grade 12 education facilities • Oddfellows Home for Special • Shiretown Nursing Home • County and Town level municipal offices • deCoste Entertainment Centre - Performing Arts Centre • Hector Arena • Pictou Fisheries Training Pool

Economic Profile for the Western Portion of Pictou County 8 • Public marina, wharf and slipway

Specific to the roundabout area, the following private and public sector holdings are owned or operated by: • Sobeys, Tim Hortons, Subway, Emergency Health Services, Home Hardware, the Nova Scotia Liquor Corporation, Pictou Fishing Supplies, Lionstone Inn, Dolans Inns and Suites and a Tourist Visitor Information Centre.

Economic Profile for the Western Portion of Pictou County 9

CHAPTER 4 RELATIONSHIP TO EXISTING BUSINESSES

4.1 Overview Pictou County was rated the most cost competitive community in Canada in which to do business by the KPMG Competitive Alternatives Study 2006. There are established business organizations such as the Pictou Business and Marketing Society (PBMS) and the Pictou County Chamber of Commerce (PCCC). PBMS is comprised of downtown merchants and organizations. The organization helps promote the Town of Pictou and facilitates development in the downtown area while the PCCC is a network of Pictou County businesses and professionals from a variety of sectors. PCCC advocates on behalf of the local business community.

Economic Profile for the Western Portion of Pictou County 10 4.2 Regional Businesses

The Town of Pictou retain two large industries, Aecon Fabco and Advocate Printing and Publishing, both of whom play a significant economic role within the Region, Province and Atlantic Canada.

Aecon Atlantic operates within the Aecon Industrial Division. Its Pictou location retains the largest pipe and modular fabrication facilities in Eastern Canada.

The Pictou Pipe and Module Fabrication Yard provides modern, comprehensive facilities for pipe and plate preparation as well as climate controlled spool manufacture and module erection. The facility is on the Northumberland Strait, which facilitates convenient barge transportation of large modules and fabrications to Canadian, US and European markets.

The Pictou location also features a marine facility providing top-to-bottom ship refurbishment and repair. Featuring a new 4,000–ton capacity marine railway, the facility can accommodate “length over keel block” of 305’. The Pictou

Marine Railway is unique from other yards in that it retains Figure 1 - Aecon Fabco side yard transfer capability. This capability allows vessels to be moved off the railway to shore and back to water in a different sequence. The yard works on multiple vessels at one time, and because of the side yard capability, emergency dockings can be handled efficiently. Services also include both 300’ and 600’ wharves.1

The Aecon Pictou facilities are strategically positioned to take advantage of marine commercial and naval programs. In October of 2014 Chantier Davie Canada Inc., Canada’s largest and highest-capacity shipyard and industrial fabricator, announced a cooperative agreement with Aecon whereby the companies have agreed to… “combine fabrication capacities to increase speed and cost of delivery for major marine commercial and naval Figure 2 - Aecon Atlantic (Drydock) programs; use a modern

1 http://aeconatlantic.com/

Economic Profile for the Western Portion of Pictou County 11 production/assembly approach by producing and assembling ship sections at multiple sites; provide greater geographical reach and flexibility for joint programs; skills and knowledge sharing on joint programs”.2

Advocate Printing & Publishing, the largest independent printer in Atlantic Canada, was founded in 1891. Headquartered in Pictou, Nova Scotia, Advocate services the Atlantic Provinces, the eastern seaboard and across Canada. The company includes five newspapers and 24 community and trade magazines, a flyer distribution company, a commercial photography studio and a creative design studio. The printing business includes production of national flyers, magazines, print collateral such as brochures and business cards, and promotional materials such as in-ice signage and banners.

Technology was a primary factor in the company's growth during the nineties as Advocate developed one Figure 3 - Pictou Advocate (Outside) of the most advanced prepress departments in Eastern Canada. A commercial photography studio and a design studio were added to further meet the distinctive needs of the print industry customers. As the new creative divisions grew with new media, the Advocate Communications Group was formed.

In 2006 the company introduced Atlantic Canada’s biggest wide-format printing. Advocate continues to expand by printing everything from national flyers and magazines to banners, brochures, hockey pucks and business cards.3

Figure 4 - Pictou Advocate (Inside)

2 http://www.davie.ca/news/davie-aecon-announce-cooperation-agreement/ 3 http://www.advocateprinting.com/

Economic Profile for the Western Portion of Pictou County 12

Pictou County is host to myriad of major employers including:

Empire Company Limited:

• Headquartered in Stellarton, Nova Scotia, incorporated in 1963, and first publicly traded in 1982. • Key businesses are food retailing and related real estate, through wholly-owned subsidiary Sobeys Inc., and a 41.5% equity accounted interest in Crombie REIT. With $24.6 billion in annualized sales and $9.1 billion in assets, Empire and its subsidiaries, franchisees and affiliates employ approximately 125,000 people. • Empire's food retailing segment has national presence with approximately 1500 retail stores in operation as well as more than 350 retail fuel locations, which span across all 10 provinces. • Empire's real estate operations are focused on the development of properties across Canada. Empire has gained presence in Western Canada through an ownership in Genstar, a residential land development business and through the acquisition of supermarket chain, Safeway.

Michelin Tires Canada:

• The Michelin Pictou County site is home to a high- performance car tire production shop, tire membrane production and a large rubber mixing operation, as well as the company’s Canadian corporate offices. • Michelin Development provides low-interest loans and access to their business expertise to create quality, sustainable jobs and promote economic growth. • Michelin employs over 3000 workers in its three Nova Scotia facilities. • Started construction of Granton and Bridgewater plants (1st in North America) in 1969 and built first tire in 1971.

Northern Pulp Nova Scotia Ltd:

• The Northern Pulp Nova Scotia Ltd operation at Abercrombie Point, Pictou County, Nova Scotia has operated since 1967 and remains competitive in a global market. • With 50 trucks leaving the mill daily, Northern Pulp is the largest shipper out of the Halifax Port Authority. • Operating approximately 353 days per year, Northern Pulp manufactures 280,000 tonnes of pulp, primarily for export, every year.

Economic Profile for the Western Portion of Pictou County 13 • Employs over 330 people directly as well as thousands of additional spin-off jobs in the community. • Together with their supply companies, Northern Pulp produces a total annual value output of $535 million.

Figure 5 - Northern Pulp 4.3 Important Sectors of the Economy The Town serves as a tourism destination community for the region and retains an impressive number of museums and attractions including: the deCoste Entertainment Centre; Hector Heritage Quay; Northumberland Fisheries Museum; McCulloch House Museum & Genealogy Centre; two- private and one public marina; tours at Grohmann Knives and proximity to warm sand beaches. The sector is supported through the work of Destination Eastern & Northumberland Shore (DEANS).

In addition to the manufacturing and service sectors, both the forestry and inshore fishing and processing industries play an important role in the regional economy. For example North Nova Seafoods, located in Caribou, buys and processes shellfish and pelagics throughout the year providing valuable processing employment and purchases from the inshore fleet.

The region retains a number of individuals and companies who participate in logging and the harvest of forestry products for the supply and operation of sawmills and the pulp and paper industry.

Figure 6 - North Nova Seafoods

Economic Profile for the Western Portion of Pictou County 14 CHAPTER 5 TRAFFIC VOLUMES

5.1 Regional Traffic Volumes Pictou/Caribou is a gateway area to the Province of Nova Scotia incurring higher seasonal traffic counts related to the interprovincial ferry service.4 The Average Daily (two-way) Traffic (ADT) for the reporting highways for the fall/winter and summer/spring in the same year showed ranges between 19,600 and 21,900.5

An interpretation of graphs presented by Hawkins and Robichauld shows the annual volumes of passenger related vehicles fluctuates from year to year but from 2004 to 2009 is in the range of 135,000 to 150,000 with 2009 at 140,000. The annual volumes of commercial related vehicles from 2004 to 2009 are in the range of 15,000 to 17,500 with 2009 at 15,000.

According to Hawkins and Robichauld, the economic benefit of the ferry service exceeds its annual subsidies and the largest benefit is the incremental impact on the tourism industry. The estimated annualized economic benefit of the Wood Island/Caribou ferry service is $25 million.

5.2 Pictou Rotary Traffic Table 5.1 gives the average annual daily traffic (AADT) for the five legs of the Pictou Rotary adjacent to the location of the new roundabout and commercial development. The traffic counts for the West River Road leg (TCH exit 3A) are shown in the following table.

Table 5.1 – Average Traffic on Pictou Rotary

Average Traffic Pictou Rotary NW Leg North Leg SW Leg South Leg SE Leg Hwy 6 Hwy 106 Rte 376 Hwy 106 W R Rd* AADT 2007 2380 1130 3560 6600 9500 AADT 2013 2320 1140 3990 6880 12300 % Change -3% 1% 12% 4% 29.50%

4 "Traffic Volumes, Primary Highway System, 2004-2013", Nova Scotia Department of Transportation and Infrastructure Renewal, Traffic Services, March 2014. 5 Highway 106, Exit 1A (Mt. William Rd Inters/C) to Exit 2 (Begg Brook Inter/C); Highway 106, Exit 2 (Begg Brook Inter/C) to Exit 3 (Pictou Rotary Entrance); Highway 376, Rte 256 (Scotsburn Rd) to Pictou Rotary.

Economic Profile for the Western Portion of Pictou County 15 CHAPTER 6 COUNTY AMENITIES

6.1 Access

Pictou County boasts several important access routes including:

• Pictou Marine Terminals and Straitline Stevedoring - active commercial port linking Nova Scotia to the world via the Gulf of St. Lawrence. o Fully ISPS compliant, PMT offers 550 m of berth length, 850 sq. m of warehouse space and 6000 sq. m of secure marshalling area, and a flexible skilled workforce. Figure 7 - Pictou Marine Terminals and Straitline Stevedoring (Pier C) • Trenton Airport Limited (CYTN) o Commercial Airport open to public transportation with runways maintained year round. o Landing accommodations for large business jets (ex. Gulf Stream G550), as well as Life Flights. o Runway is 5300ft long and 150ft wide • TCH-104 linking region to New Brunswick, Cape Breton and Newfoundland via Marine Atlantic ferry services.

Figure 8 - Trenton Airport

Economic Profile for the Western Portion of Pictou County 16 • Approximately 120 km to proposed Melford Terminal on Strait of Canso. Pictou County is ½ way point between Halifax and this marine-rail container terminal. • Highway 102 linking region to Halifax and major container terminals including Halterm and CN Intermodal. • Cape Breton and Central Nova Railway, Genesse and Wyoming Inc. • 1 hour from Stanfield International Airport which has spacious cargo facilities offering world class shipping and receiving opportunities. Figure 9 – Caribou/Wood Island Ferry • Ferry / transport services to Prince Edward Island.

Additionally, non-stop flight time between Logan International Airport (Boston) and Halifax Stanfield International Airport is 50 minutes. The CAT ferry has a crossing time of 5.5 hours between Portland, Maine and Yarmouth, NS.

6.2 Facilities, Institutions and Attractions

Pictou County offers several attractions as well:

• Pictou Yacht Club • Pictou Fisheries Training Pool • Hector Arena • Six Provincial Parks including Caribou / Munroe’s Island, Waterside Beach • Pictou Antigonish Regional Library • Aberdeen Regional Hospital Figure 10 - deCoste Entertainment Centre • Pictou County Wellness Centre • Pictou County YMCA • William H. Sobey Memorial Indoor Sports Complex (Soccer / turf) • Pioneer Coal Athletic Facility (track) • deCoste Entertainment Centre • Trails • Golf Courses • Curling Clubs • Bike Lanes • Major financial institutions • Vibrant downtown cores Figure 11 - Pictou Marina • All major car dealerships • Wide selection of restaurants- fine dining, ethnic, quick service, cafes, pubs, etc.

Economic Profile for the Western Portion of Pictou County 17 • Chignecto Regional School Board- providing education for 20,000 students in grades primary to 12 - services four families of schools - ours is Celtic - it is made up of 20 schools • Nova Scotia Community College - 600 full time students - 20 full time programs. • St. Francis Xavier University-Antigonish - enrollment of 5,000; one of Canada’s top undergraduate universities; 40 minute drive from Pictou County.

6.3 Events Figure 12 - Hector Arena • Home of many provincial and national sporting, arts and music events • New Glasgow Music Jubilee • Johnny Miles Running Event Weekend • Festival of the Tartans • Race on the River Dragon Boat Festival • Pictou Lobster Carnival • River John Days • Farmers Market

Figure 13 - Pictou County Wellness Centre

Figure 14 - Pictou Pool

Economic Profile for the Western Portion of Pictou County 18 CHAPTER 7 HOUSEHOLDS

7.1 Households by Size and Type Table 7.1 summarizes the change in household numbers, size and type from 1991 to 2011 in western Pictou County.

Table 7.1 – Households by Size and Type, western Pictou County

Households by Size and Type, Western Pictou County % Change 1991 1996 2001 2006 2011 1991 - 2011 Total Private Households 4,374 4,314 4,466 4,614 4,606 5.3% Persons in Households 11,792 11,493 11,084 11,088 10,752 -8.8% Persons per Household 2.70 2.66 2.48 2.40 2.33 -13.4% Private Households - By Size 1 Person 886 987 1,074 1,159 1,188 34.0% 2 Persons 1,290 1,329 1,619 1,787 1,925 49.2% 3 Persons 754 758 758 761 740 -1.9% 4-5 Persons 1,305 1,102 941 845 683 -47.7% 6 or more Persons 138 138 74 61 71 -48.5% Private Households - By Household Type One-Family Households 3,283 3,160 3,290 3,304 3,256 -0.8% Multiple-Family Households 27 19 30 40 51 85.5% Non-Family Households 1,064 1,134 1,146 1,270 1,299 22.1% One-Family Households 75.1% 73.3% 73.7% 71.6% 70.7% Multiple-Family Households 0.6% 0.4% 0.7% 0.9% 1.1% Non-Family Households 24.3% 26.3% 25.7% 27.5% 28.2% Source: Nova Scotia Community Counts web page - data modeled from Statistics Canada, Census of Population & Jozsa TheManagement average household & Economics size is about 2.33. Among the communities, the average sizes are 2.25 in Pictou, 2.30 in River John and 2.50 in Scotsburn.

Detailed results for each of the three communities, Pictou, River John and Scotsburn can be found in Appendix B.

Economic Profile for the Western Portion of Pictou County 19 7.2 Dwelling (Numbers, Age, Condition) Table 7.2 shows the total number of dwelling units in western Pictou County.

Table 7.2 – Number of Dwellings and Condition

Dwellings and Condition Community of Community of Community of Western Pictou Pictou River John Scotsburn County

2011 - # 2011 - % 2011 - # 2011 - % 2011 - # 2011 - % 2011 - # 2011 - % Total number of dwellings 2,732 1,634 1,421 5,786 Total number of occupied dwellings 2,216 81.1% 1,036 63.4% 1,354 95.3% 4,606 79.6% Only regular maintenance or minor repairs needed 1,911 86.2% 1,013 97.8% 1,243 91.8% 4,167 90.5% Major repairs needed 305 13.8% 23 2.2% 111 8.2% 439 9.5% By Period of Construction 1960 or before 1,002 45.2% 276 26.7% 356 26.3% 1,634 35.5% 1961 to 1980 608 27.5% 350 33.8% 466 34.5% 1,425 30.9% 1981 to 1990 305 13.8% 255 24.6% 239 17.7% 800 17.4% 1991 to 2000 257 11.6% 62 6.0% 188 13.9% 508 11.0% 2001 to 2005 24 1.1% 25 2.5% 25 1.8% 75 1.6% 2006 to 2011 18 0.8% 67 6.5% 79 5.8% 165 3.6%

Source: Nova Scotia Community Counts web page - data modeled from Statistics Canada, National Household Survey & Jozsa About half of the housing in western Pictou County was built after 1970. Management & Economics

Relative to the rest of Nova Scotia the housing stock is in better condition with about 9.5% requiring major repairs versus 9.9% in the rest of Nova Scotia.

Economic Profile for the Western Portion of Pictou County 20

7.3 Dwelling Types (Occupied) Table 7.3 shows the number of occupied dwelling units by structural type.

Table 7.3 – Occupied Private Dwellings by Structural Type, 2011 Occupied Private Dwellings by Structural Type, 2011 Community Community of Community of Western Pictou of Pictou River John Scotsburn County Total Occupied Dwellings 2,216 1,036 1,354 4,606 Single-detached house 1,731 939 1,185 3,854 Apartment, building that has five or more storeys - - - - Movable dwelling 51 65 138 255 Other dwelling 434 32 31 497 Semi-detached house 76 0 0 76 Row house 110 9 23 142 Apartment, duplex 11 4 0 14 Apartment, building that has fewer than five storeys 232 15 8 255 Other single-attached house 5 5 0 10 Source: Census 2011 & Jozsa Management & Economics

7.4 Dwelling Size Table 7.4 shows the range of occupied dwelling sizes in western Pictou County and the average number of rooms per dwelling. The majority (about 34%) of dwellings has eight or more rooms. The same plurality exists in the three communities, ranging from high of 47% in the community of Scotsburn to a low of about 27% in the Community of Pictou.

Table 7.4 – Number of Rooms on Occupied Dwellings Number of Rooms in Occupied Dwellings Community of Community of Community of Western Pictou Pictou River John Scotsburn County 2011 - # 2011 - % 2011 - # 2011 - % 2011 - # 2011 - % 2011 - # 2011 - % 1 to 4 rooms 515 114 89 718 5 rooms 433 19.5% 248 23.9% 122 9.0% 802 17.4% 6 rooms 422 19.0% 242 23.3% 259 19.1% 922 20.0% 7 rooms 242 10.9% 106 10.2% 244 18.0% 592 12.9% 8 or more rooms 604 27.3% 326 31.5% 641 47.3% 1,571 34.1% Average number of rooms per dwelling 6.0 0.0% 7.0 0.0% 7.0 0.0% 6.5 0.0% Source: Nova Scotia Community Counts web page - data modeled from Statistics Canada, Census of Population & Jozsa Management & Economics 7.5 Type of Occupancy Table 7.5 provides an overview of the occupancy types in western Pictou County. Ownership is high and condominium type dwellings exist in very limited number.

Economic Profile for the Western Portion of Pictou County 21 Table 7.5 – Occupied Dwellings by Type of Occupancy Occupied Dwellings By Type of Occupancy Community of Community of Community of Western Pictou Pictou River John Scotsburn County Type of Occupancy 2011 - # 2011 - % 2011 - # 2011 - % 2011 - # 2011 - % 2011 - # 2011 - % Owner 1,544 1,036 1,309 3,888 Renter 672 30.3% - 0.0% 45 3.4% 718 15.6% Band housing - 0.0% - 0.0% - 0.0% - 0.0% By Condominium Status Part of a condominium development 70 3.1% - 0.0% 6 0.4% 76 1.6% Not part of a condominium development 2,146 96.9% 1,036 100.0% 1,348 99.6% 4,530 98.4% Source: Nova Scotia Community Counts web page - data modeled from Statistics Canada, National Household Survey & Jozsa Ownership,Management at 84.4% & Economics is substantially higher than in the rest of Nova Scotia (70.6%). Conversely the rate of condominium style living is only about half that of the rest of Nova Scotia (3.1%).

7.6 Dwelling Value & Rental Costs Table 7.6 shows 2011 owner reported value of dwellings and renter reported monthly rental cost.

Table 7.6 – Dwelling Value and Rent Cost Dwelling Value & Rent Cost Community of Community of Community of Western Pictou Pictou River John Scotsburn County % Hld % Hld % Hld % Hld 2011$ Income* 2011$ Income* 2011$ Income* 2011$ Income* Median value of dwellings 120,984 288.6% 131,156 258.3% 133,309 239.9% 127,732 267.7%

Average value of dwellings 139,671 278.8% 145,269 279.5% 146,714 239.1% 143,473 267.3% Median annual shelter costs for rented dwellings 5,712 13.6% - 0.0% 1,488 2.7% 5,453 11.4% * Dwellings: Median Value/Median After Tax Hld Inc., Ave Value/After Tax Ave Hld Inc.; Annual Ave Rented Dwelling Cost/After Tax Ave Hld Inc. Source: Nova Scotia Community Counts web page - data modeled from Statistics Canada, National Household Survey & Jozsa TheManagement median owned & Economics dwelling value is about 2.7 times the median household income. The highest multiple is in the community of Pictou at 2.9 and the lowest is in the community of Scotsburn at 2.4.

The average value of dwellings is higher than the median, which indicates that dwelling values are skewed to the higher end. The greatest skew to higher values, measured as the ratio of average value to median value, is in the community of Pictou (1.15) and the lowest is in the community of Scotsburn (1.10).

Economic Profile for the Western Portion of Pictou County 22 CHAPTER 8 DEMOGRAPHICS

8.1 Population The population of western Pictou County (not including seasonal residence) was 10,752 in 2011 with the highest population density in the Town of Pictou.

Table 8.1 – Population, Western Pictou County

% OF 2011 TOTAL TOTAL REPORTING 10,752 BY 5-YEAR AGE GROUPS

0-4 YRS 456 4.2%

5-9 YRS 501 4.7%

10-14 YRS 541 5.0%

15-19 YRS 594 5.5%

20-24 YRS 499 4.6% 25-29 YRS 366 3.4% 30-34 YRS 538 5.0% 35-39 YRS 614 5.7% 40-44 YRS 687 6.4% 45-49 YRS 869 8.1% 50-54 YRS 963 9.0% 55-59 YRS 940 8.7% 60-64 YRS 1011 9.4% 65-69 YRS 730 6.8% 70-74 YRS 507 4.7% 75-79 YRS 345 3.2% 80-84 YRS 276 2.6% 85+ YRS 268 2.5%

Economic Profile for the Western Portion of Pictou County 23 8.2 Mobility Table 8.2 shows that over 88% of the people living in western Pictou County in 2011 also lived there in 2006.

Migrants from the rest of Canada made up about 10% of the population and migrants from outside Canada comprises 0.5% of the population.

Table 8.2 – Population Mobility (2006-2011)

Mobility (2006-2011) Community of Community of Community of Western Pictou Pictou River John Scotsburn County Total Total - % Total Total - % Total Total - % Total Total - % Total by mobility status 4,576 2,282 3,247 10,105 Non-movers 3,055 66.8% 1,657 72.6% 2,672 82.3% 7,383 73.1% Movers 1,521 33.2% 625 27.4% 575 17.7% 2,722 26.9% Non-migrants 1,014 22.1% 228 10.0% 302 9.3% 1,544 15.3% Migrants 508 11.1% 397 17.4% 273 8.4% 1,178 11.7% Internal migrants 503 11.0% 306 13.4% 269 8.3% 1,078 10.7% Intraprovincial migrants 354 7.7% 222 9.7% 199 6.1% 775 7.7% Interprovincial migrants 148 3.2% 85 3.7% 70 2.2% 303 3.0% External migrants 4 0.1% 49 2.1% - 0.0% 53 0.5%

Economic Profile for the Western Portion of Pictou County 24

CHAPTER 9 LABOUR FORCE ACTIVITY

9.1 Overview Table 9.1 provides an overview of the labour force’s activity in western Pictou County. In summary:

• The participation rate, at about 60%, was three points lower than that of the rest of Nova Scotia (about 63%); • The employment rate, at about 53%, was about four points lower than the rest of Nova Scotia (about 57%); and • The unemployment rate, at about 10.4%, was (due to a lower participation rate) just slightly above that of the rest of Nova Scotia (10.0%).

Table 9.1 – Labour Force by Labour Force Activity (NHS 2011) Labour Force by Labour Force Activity (NHS 2011) Community of Pictou Community of River John Community of Scotsburn Western Pictou County Total Reporting 4,121 2,049 2,860 9,030 In the labour force 2,370 1,185 1,838 5,393 Employed 2,075 1,054 1,701 4,830 Unemployed 295 131 137 563 Not in the labour force 1,751 864 1,022 3,637 Participation rate 57.5% 57.8% 64.3% 59.7% Employment rate 50.4% 51.5% 59.5% 53.5% Unemployment rate 12.4% 11.0% 7.5% 10.4% Source: Nova Scotia Community Counts web page - data modeled from Statistics Canada, National Household Survey & Jozsa Management & Economics 9.2 Journey to Work

9.2.1 Place of Work for Residents of Western Pictou County Data from the 2011 NHS describing place of work / place of residence flows for residents and people working in western Pictou County are not available. However, the long form 2006 Census does provide the information and it remains indicative of the nature of worker movement.

Economic Profile for the Western Portion of Pictou County 25 This data indicates that of the employed residents: • 51% have jobs in western Pictou County; • 45% travel eastward outside the area; • 5% travel westward to jobs; and • 9% of those travelling out of the area for work travel to jobs outside of Pictou County.

9.2.2 Sources of Labour for Western Pictou County This data indicates that of the jobs: • about 75% are held by residents; • about 24% are held by persons travelling from the east; and • 1% is held by persons travelling from the west.

Only about 1% of people come from outside Pictou County.

Economic Profile for the Western Portion of Pictou County 26 CHAPTER 10 INCOME AND EXPENDITURES

10.1 Household Income Table 10.1 – Median/Average Income of Households 2011 NHS Table 10.1 shows the average and Median/Average Income of Households 2011 NHS median household incomes for the Community: Western Pictou communities and western Pictou Pictou River John Scotsburn County County overall. Before Tax Average income $ 58,296 $ 60,410 $ 72,921 $ 62,884 Median income $ 47,615 $ 57,275 $ 64,630 $ 54,530 After Tax Average income $ 50,095 $ 51,973 $ 61,354 $ 53,682

Median income $ 41,924 $ 50,768 $ 55,569 $ 47,709

Table 10.2 provides an overview of the household income distribution in western Pictou County.

Income Distribution of Households, 2011 NHS Community of Pictou Community of River John Community of Scotsburn Western Pictou County # % Cumulative # % Cumulative # % Cumulative # % Cumulative Total Reporting 2,221 1,041 1,353 4,615 Under $5,000 - 0.0% 0.0% - 0.0% 0.0% - 0.0% 0.0% - 0.0% 0.0% $5,000 to $9,999 22 1.0% 1.0% - 0.0% 0.0% - 0.0% 0.0% 22 0.5% 0.5% $10,000 to $14,999 38 1.7% 2.7% - 0.0% 0.0% - 0.0% 0.0% 38 0.8% 1.3% $15,000 to $19,999 212 9.6% 12.3% - 0.0% 0.0% 25 1.8% 1.8% 237 5.1% 6.4% $20,000 to $29,999 395 17.8% 30.1% 158 15.1% 15.1% 93 6.9% 8.7% 646 14.0% 20.4% $30,000 to $39,999 321 14.5% 44.5% 84 8.0% 23.2% 133 9.8% 18.5% 538 11.7% 32.1% $40,000 to $49,999 253 11.4% 55.9% 189 18.1% 41.3% 191 14.1% 32.6% 632 13.7% 45.8% $50,000 to $59,999 112 5.1% 61.0% 64 6.2% 47.5% 146 10.8% 43.4% 322 7.0% 52.8% $60,000 to $79,999 354 15.9% 76.9% 348 33.5% 80.9% 302 22.3% 65.8% 1,004 21.8% 74.5% $80,000 to $99,999 233 10.5% 87.4% 171 16.4% 97.4% 168 12.4% 78.2% 572 12.4% 86.9% $100,000 to $124,999 144 6.5% 93.9% 27 2.6% 100.0% 148 10.9% 89.1% 319 6.9% 93.8% $125,000 to $149,999 60 2.7% 96.6% - 0.0% 100.0% 103 7.6% 96.7% 163 3.5% 97.4% $150,000 and over 76 3.4% 100.0% - 0.0% 100.0% 45 3.3% 100.0% 121 2.6% 100.0%

Table 5.2 – Income Distribution of Households, 2011 NHS

Western Pictou County Economic Profile 27 Figure 10.1 shows the distribution of household income levels among households in western Pictou County, the three Communities and in the Rest of Nova Scotia.

100%

80%

Western Pictou Cty Pictou 60% River John Scotsburn Rest of NS

40%

20%

Income Distribution Among Households (NHS, 2011)

0% $- $50,000 $100,000 $150,000

Figure 10.1 – Income Distribution Among Households (NHS, 2011)

10.2 Incidence of Low Income Table 10.2 shows that in 2006, about 8.0% of families and 65% of unattached individuals were defined as low income, representing 11.5% of the population of western Pictou County (vs. 13.9% in the rest of NS). According to the 2011 NHS the incidence of low income among the population rose to about 13.9% (vs. 17.5% in the rest of NS).

Table 10.2 Incidence of Low Income Incidence of Low Income Community of Pictou Community of River John Community of Scotsburn Western Pictou County Long Form Long Form Long Form Long Form Census 2006 NHS 2011 Census 2006 NHS 2011 Census 2006 NHS 2011 Census 2006 NHS 2011 # % # % # % # % # % # % # % # % Total - Economic families 1,554 741 1,058 3,353 Low income 147 9.5% 37 5.0% 82 7.8% 267 8.0% Not low income 1,407 90.5% 704 95.0% 976 92.2% 3,086 92.0% Total - Unattached individuals 15 years and over 729 326 295 1,350 Low income 271 37.1% 111 34.2% 94 31.8% 476 35.2% Not low income 458 62.9% 215 65.8% 201 68.2% 874 64.8%

Total - Population in private households 5,364 4,982 2,398 2,384 3,326 3,386 11,088 10,752 Low income 703 13.1% 810 16.3% 252 10.5% 387 16.2% 317 9.5% 323 9.5% 1,271 11.5% 1,496 13.9% Not low income 4,661 86.9% 4,172 83.7% 2,146 89.5% 1,997 83.8% 3,009 90.5% 3,063 90.5% 9,817 88.5% 9,119 84.8% Source: Nova Scotia Community Counts web page - data modeled from Statistics Canada, National Household Survey & Jozsa Management & Economics

Western Pictou County Economic Profile 28

10.3 Household Expenditures Table 10.3 shows the annual spending by household. Spending was based on the average household income in each community and the spending profile of households in Nova Scotia by income level.

Table 10.3 – Household Spending (2011$)

Household Spending (2011$)

Community: Western Pictou Pictou River John Scotsburn County Total expenditure $ 129,183,936 $ 62,584,760 $ 98,735,034 $ 290,503,730 Total current consumption $ 104,468,818 $ 46,182,200 $ 72,858,010 $ 223,509,028 Food expenditures $ 14,440,784 $ 6,906,259 $ 10,895,460 $ 32,242,503 Shelter $ 27,223,713 $ 10,930,366 $ 17,243,976 $ 55,398,055 Household operations $ 9,382,147 $ 3,714,860 $ 5,860,641 $ 18,957,648 Household furnishings and equipment $ 5,063,000 $ 1,476,129 $ 2,328,772 $ 8,867,901 Clothing and accessories $ 5,510,184 $ 2,485,661 $ 3,921,432 $ 11,917,277 Transportation $ 21,209,629 $ 11,212,350 $ 17,688,839 $ 50,110,817 Health care $ 5,045,549 $ 1,831,335 $ 2,889,152 $ 9,766,036 Personal care $ 1,841,091 $ 930,857 $ 1,468,540 $ 4,240,488 Recreation $ 5,361,850 $ 2,832,298 $ 4,468,294 $ 12,662,442 Education $ 2,043,960 $ 1,029,785 $ 1,624,611 $ 4,698,356 Reading materials and other printed matter $ 475,542 $ 112,509 $ 177,497 $ 765,548 Tobacco products and alcoholic beverages $ 2,757,274 $ 1,557,920 $ 2,457,807 $ 6,773,001 Games of chance $ 1,570,599 $ 135,200 $ 213,295 $ 1,919,093 Miscellaneous expenditures $ 2,541,316 $ 1,026,669 $ 1,619,695 $ 5,187,680 Income taxes $ 14,630,564 $ 10,490,254 $ 16,549,645 $ 41,670,464 Personal insurance payments and pension contributions $ 6,524,529 $ 4,402,682 $ 6,945,763 $ 17,872,974 Gifts of money, support payments and charitable contributions $ 3,562,205 $ 1,509,624 $ 2,381,615 $ 7,453,445 Source: Nova Scotia Community Counts web page - data modeled from Statistics Canada, National Household Survey & Jozsa Management & Economics

Western Pictou County Economic Profile 29

CHAPTER 11 EDUCATION

11.1 Attainment

Table 11.1 – Educational Attainment (2011 NHS) Educational Attainment (2011 NHS) Community of Community of Community of Western Pictou River John Scotsburn Pictou County Total Reporting # % # % # % # % No certificate, diploma or Degree 2,538 1,424 1,908 5,870 High school diploma or equivalent 391 20.5% 320 16.8% 321 16.8% 1,031 17.6% Postsecondary certificate, diploma or Degree 628 32.9% 326 17.1% 380 19.9% 1,333 22.7% Apprenticeship or trades certificate or diploma 1,519 79.6% 779 40.8% 1,208 63.3% 3,506 59.7% College, CEGEP or other non-university certificate or diploma 385 20.2% 232 12.2% 341 17.9% 958 16.3% University certificate, diploma or degree 570 29.9% 372 19.5% 568 29.8% 1,510 25.7% University certificate or diploma below bachelor level 454 23.8% 135 7.1% 265 13.9% 855 14.6% University certificate, diploma or degree at bachelor level or above 57 3.0% - 0.0% - 0.0% 57 1.0% Bachelors degree 397 20.8% 135 7.1% 265 13.9% 797 13.6% University cert, diploma or degree above bachelor level 272 14.3% 76 4.0% 177 9.3% 525 8.9% Source: Nova Scotia Community Counts web page - data modeled from Statistics Canada, National Household Survey & Jozsa Management & Economics

Western Pictou County Economic Profile 30