CORPORATE PARTNERSHIP OPPORTUNITIES WHITE SOX TIMELINE CHICAGOWHITE SOX The American League 1899 is founded in Chicago 1906 WHITE SOX ATTENDEE DEMOGRAPHICS The White Sox win the 1906 World Series by defeating the Cubs, four games to two, in the only all-Chicago Fall Classic 1933 1917 The first sdsddsdsdsdsdsdsdsdsdsdsdsdsALL-STAR GAME The White Sox win a second in history is played at Comiskey Park as World Series title by defeating part of the World’s Fair. The AL win 4-2, on a the New York Giants two-run home run by the legendary Babe Ruth The White Sox play the Dodgers The first ever exploding scoreboard in the WORLD SERIES 1959 1960 is installed and goes off after home runs by White Sox players 1964 LUKE APPLING is inducted into the 1972 Baseball Hall of Fame DICK ALLEN 1983 is named MVP The 50th Anniversary ALL-STAR GAME 1991 VS TWINS is held at Comiskey Park WEDNESDAY, MAY 10 AT 7:10PM NEW COMISKEY GUARANTEEDPARK RATE FIELD 1993 opens The White Sox WON 94 GAMES and claimed the American League Western Division title for the second time 1993 & ’94 Frank Thomas named the AL’s 2000 MOST VALUABLE PLAYER Chicago White Sox captured by unanimous vote in 1993 after becoming the AL CENTRAL the first White Sox player to hit 40 home runs. DIVISION TITLE 2000 He repeated as MVP in the 1994 season CARLTON FISK is inducted into the Baseball Hall of Fame 2003 A partnership is formed with U.S. Cellular and the ballpark is renamed; the All-Star Game is VS INDIANS also hosted at U.S. Cellular Field SUNDAY, APRIL 23 AT 1:10PM GUARANTEED RATE FIELD the same year 2005 The White Sox win the WORLD SERIES , going 11-1 in the process 2008 The 163rd game called the 2009 BLACKOUT GAME MARK BUEHRLE is won by the White Sox to clinch pitches the 18th Perfect Game the AL Central Championship in MLB History 2014 FRANK THOMAS is inducted into the 2014 Baseball Hall of Fame 2016 JOSE ABREU named AL Rookie of the Year A partnership is formed with Guaranteed Rate and the ballpark is renamed 2017 The White Sox retire No. 56 in honor of former pitcher MARK BUEHRLE DEMOGRAPHICS & IMPACT CHICAGOWHITE SOX ChicagoChicagoSouth/SWSouth/SW SuburbsSuburbs ChicagoChicagoSouth/SWSouth/SW WHITE SOX ATTENDEE DEMOGRAPHICS SPONSORSHIP IMPACT North/NWNorth/NW Male Male 25–5425–54 CollegeCollege or or CaucasianCaucasian $40K–$40K– SuburbsSuburbsSuburbsSuburbs HigherHigher HispanicHispanic $100K–$100K– $99K$99K North/NWNorth/NW Male Male 25–5425–54 CollegeCollege or or CaucasianCaucasian $40K–$40K– WesternWesternSuburbs Suburbs FemaleFemale 55+ 55+ OtherOtherHigherHigher $250K$250K $99K$99K HispanicHispanicAfricanAfrican $100K–$100K– OtherOther SuburbsSuburbs High HighSchool School AmericanAmerican $250K$250K WesternWestern FemaleFemale 55+ 55+ OtherOther >$40K>$40K SuburbsSuburbs 18–2418–24 or Higheror Higher AfricanAfrican OtherNorthwestOtherNorthwest High HighSchool School AsianAsianAmericanAmerican 18–2418–24 or Higheror Higher >$40K>$40K IndianaIndiana AsianAsian $250K+$250K+ NorthwestNorthwest IndianaIndiana $250K+$250K+ 4% 4% 7% 7% 11% 11% 33% 33% 4% 4% 30% 30% 7% 7%24% 24% 11% 11% 41% 41% 4% 4% 33% 33% 43% 43% 41% 41% 30% 30% 5% 5% 24% 24% 59% 59% 58% 58% 54% 54% 41% 41% 4% 4% 67% 67% 43% 43% 41% 41% 18% 18% 5% 5% 42% 42% 10% 10% 59% 59% 58% 58% 54% 54% 67% 67% 18% 18% 19% 19% 42% 42% 10% 10% 12% 12% 13% 13% 19% 19% 12% 12% 5% 5% 13% 13% 5% 5% ChicagoChicagoSouth/SWSouth/SW ChicagoChicagoSouth/SWSuburbsSouth/SWSuburbs GENDER AGE GENDERGENDER AGEAGE EDUCATIONEDUCATION ETHNICITYSuburbsETHNICITYSuburbsNorth/NWNorth/NW HHLD HHLD INCOME INCOME **RESIDENCE**RESIDENCE Male Male 25–5425–54 CollegeCollege or or CaucasianCaucasian $40K–$40K– North/NWSuburbsNorth/NWSuburbs Male Male 25–5425–54 CollegeHigherCollegeHigher or orHispanic HispanicCaucasianCaucasian $40K–$99K$40K–$99K Suburbs GENDERGENDER Higher AGEAGE $100K–EDUCATION$100K–EDUCATION$99K ETHNICITYETHNICITYSuburbs HHLDHHLD INCOME INCOME **RESIDENCE**RESIDENCE Higher HispanicHispanic $100K–$250K$100K–$250K $99K WesternWestern FemaleFemale 55+ 55+ OtherOther WesternSuburbsWesternSuburbs Female 55+ Other AfricanAfrican $250K$250K OtherOther Female 55+ High SchoolHigh SchoolOther AmericanAfricanAmericanAfrican Other SuburbsSuburbs >$40K>$40K Other 18–2418–24 Highor Higher SchoolHighor Higher School AmericanAmerican NorthwestNorthwest 18–2418–24 or Higheror Higher AsianAsian >$40K>$40K AsianAsian NorthwestIndianaNorthwestIndiana $250K+$250K+ IndianaIndiana $250K+$250K+ 4% 4% 7%4%7%4% 11% 11% 33% 33% 7% 7% 11% 11% 33% 33% 24% 24% 30% 30% 24% 30% 30% 4% 4% 24% 41% 41% 41% 41% 5% 5% 43% 43% 41% 41% 4% 4% 43% 43% 59% 41% 41% 58% 54% 67% 67% 5% 5% 59% 58% 54% 18% 18% 42% 42% 59% 59% 58% 58% 54% 54% 18% 67% 67% 10% 10% 18% 42% 42% 10% 10% 19% 19% 12% 12% 13% 12% 12% 19% 19% 13% 5% 5% 13% 13% 5% 5% EDUCATION ChicagoChicagoChicagoSouth/SWETHNICITYSouth/SWSouth/SW GENDERGENDER AGE AGE EDUCATIONEDUCATION ETHNICITYSuburbsETHNICITYSuburbs HHLDHHLD INCOME INCOME **RESIDENCE**RESIDENCE GENDER AGE EDUCATION ETHNICITYSuburbsSuburbs HHLD INCOME **RESIDENCE GENDER AGE EDUCATION ETHNICITYSouth/SWNorth/NWNorth/NWNorth/NW HHLD INCOME **RESIDENCE Male Male 25–5425–54 CollegeCollege or or CaucasianCaucasian $40K–$40K– Chicago North/NW MaleMale 25–5425–54 CollegeCollege oror CaucasianCaucasian $40K–$40K– SuburbsSuburbsSuburbsSuburbs HigherHigherHigher HispanicHispanic $99K $99K$99K Higher HispanicHispanic $100K–$100K–$100K– $99K North/NW Male 25–54 College or Caucasian $250K$250K $40K– WesternWesternWestern FemaleFemaleFemale 55+ 55+55+ OtherOtherOther $250K$250K SuburbsSuburbsSuburbs Higher HispanicAfricanAfricanAfrican $99K OtherOtherOther SuburbsSuburbs High SchoolHighHigh SchoolSchool AmericanAmerican $100K– High School AmericanAmerican $250K>$40K>$40K Western Female 55+18–2418–2418–24 or Higheroror HigherHigher Other >$40K>$40K NorthwestNorthwest Suburbs Asian AsianAsian African OtherNorthwestNorthwest High School American IndianaIndianaIndiana 18–24 or Higher $250K+$250K+$250K+ >$40K Asian Northwest JD POWER AWARD Indiana $250K+ 4% 4%4% “HIGHEST RATED 7% 7%7% 11% 11%11% 33% 33%33% 4% 24% 24%24% FAN EXPERIENCE 30% 30%30% 7% 24% 41% 41%41% 4% 4%4% 11% 33% 43% 43% IN CHICAGO” 41% 41%41% 41% 5% 5%5% 43%43% 30% 24% 59% 59%59% 58% 58%58% 54% 54%54% 18% 18% 67% 67%67% Highest numerical score among six major 4%18%18% 42% 42% pro sports teams in Chicago in the J.D. 41% 41% 5% 43% 42%42% 10% 10%10% 67% Power 2017 Fan Experience Study, based 59% 58% 54% 19% 19%19% on 9,143 total responses, measuring the 12% 12%12% 18% 19% 42% 10% 13% 13%13% opinions of customers who attended a 5% 5% sporting event in the past 12 months in 12% 5%5% 19% 13% Chicago, surveyed February – June 2017. 5% Visit jdpower.com for more information. HOUSEHOLD **RESIDENCE GENDERGENDER AGE AGE EDUCATIONEDUCATION ETHNICITYETHNICITY HHLDHHLD INCOME INCOME **RESIDENCE**RESIDENCE GENDERGENDER AGEAGE EDUCATIONEDUCATION ETHNICITYETHNICITY INCOMEHHLDHHLD INCOMEINCOME **RESIDENCE**RESIDENCE A fan is defined as an individual who has watched, attended *Source: Nielson Scarborough 2017, Release 2 or listened to a White Sox game in the past 12 months. **Source: FanTrak, 2017 GENDER AGE EDUCATION ETHNICITY HHLD INCOME **RESIDENCE Outfield Wall Sign Home Plate Rotational Signage Digital Signage Dugout Walls GAME CARDS • Advertise to the first 25,000 fans attending every regular season home game with sweepstakes entry, coupon or other drive to retail offers. TITLE SPONSORSHIP IN THE COMMUNITY • Generate tremendous exposure by aligning your brand with • The Chicago White Sox Charities (CWSC) Partner Program a specific area of the ballpark. Options include the ChiSox provides your company an opportunity to support the mission Bar & Grill, the Patio and the Club Level. of CWSC by sponsoring signature CWSC events. • All of the Partner Program grant funds benefit non-profit organizations aimed to improve the quality of life for Chicagoans of all ages, race and gender in the greater Chicagoland area. • Partner with the Bulls/Sox Academy, which offers hundreds of year-round camps and clinics throughout Chicagoland communities, offering your company unique grassroots and experiential sponsorship opportunities to directly engage families and children. FIELD-LEVEL ROTATIONAL SIGNS • Your brand will be featured on three (3) signs for a half-inning during regular season regionally televised Chicago White Sox home games. Select dates will be televised nationally. HOSPITALITY IN-PARK TV NETWORK • Treat and incentivize employees, customers, suppliers • Share your message via Guaranteed Rate Field’s television and others with tickets to a White Sox game. network consisting of approximately 500 TVs throughout • Season Tickets, Suite Nights, Patio Parties, special the ballpark. on-field experiences and more can be incorporated • In-Park TVs showcase live game action, White Sox branded into all partnerships. content and sponsor messaging throughout the concourse and club levels. VIDEOBOARD FEATURES ON-SITE ACTIVATION • Incorporate your brand into an interactive in-game • Bring your product or service directly to the fans with booth/ or between inning videoboard feature. kiosk space, both inside and outside of Guaranteed Rate Field. SPONSOR A UNIQUE EVENT OR EXPERIENCE The White Sox are always looking for new ways to highlight partners as well as enhance the fan experience. Ford is the sponsor of a unique fan experience, the “Opening Day Ford Drive Around.” The partnership includes a pre-game parade where current players ride around the field in various Ford vehicles to be introduced to fans. PROMOTIONAL GIVEAWAYS, POSTGAME FIREWORKS AND THEME NIGHTS Be a part of a fun-filled game with a high-end premium item giveaway, postgame fireworks display or theme night. Sponsorship includes media support during TV and radio broadcasts as well as a Ceremonial First Pitch opportunity and hospitality. FIRST GAME CERTIFICATE At each White Sox home game, fans visit Guest Services to receive a personalized “First Game Certificate.” This opportunity allows for the distribution of mutually agreed upon promotional offers or items, with the certificate reaching approximately 18,250 fans each season. For more information, call 312.674.5394 or visit whitesox.com/sponsorship CORPORATE PARTNERSHIPS Passion.