Virtual Worlds: Why People Play Introduction
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City Research Online City, University of London Institutional Repository Citation: Piyathasanan, B., Mathies, C., Wetzels, M., Patterson, P. and de Ruyter, K. (2015). A Hierarchical Model of Virtual Experience and Its Influences on the Perceived Value and Loyalty of Customers. International Journal of Electronic Commerce, 19(2), pp. 126-158. doi: 10.1080/10864415.2015.979484 This is the accepted version of the paper. This version of the publication may differ from the final published version. Permanent repository link: https://openaccess.city.ac.uk/id/eprint/17773/ Link to published version: http://dx.doi.org/10.1080/10864415.2015.979484 Copyright: City Research Online aims to make research outputs of City, University of London available to a wider audience. Copyright and Moral Rights remain with the author(s) and/or copyright holders. URLs from City Research Online may be freely distributed and linked to. Reuse: Copies of full items can be used for personal research or study, educational, or not-for-profit purposes without prior permission or charge. Provided that the authors, title and full bibliographic details are credited, a hyperlink and/or URL is given for the original metadata page and the content is not changed in any way. City Research Online: http://openaccess.city.ac.uk/ [email protected] A HIERARCHICAL MODEL OF VIRTUAL EXPERIENCE AND ITS INFLUENCES ON CUSTOMER PERCEIVED VALUE AND LOYALTY Abstract Many businesses use virtual experience (VE) to enhance the overall customer experience, though extant research offers little guidance for how to improve consumers’ VE. This study, anchored in activity theory, examines key drivers of VE and its influences on value perceptions and customer loyalty. -
A Third Age of Avatars Bruce Damer, [email protected] Damer.Com | Digitalspace.Com | Ccon.Org | Biota.Org | Digibarn.Com
A Third Age of Avatars Bruce Damer, [email protected] damer.com | digitalspace.com | ccon.org | biota.org | digibarn.com Ò Started life on a PDP-11 fresh out of high school (1980), programmed graphics, videotext systems, dreamed of self replicating robots on the moon, designed board games, built model space stations. Ò Worked at IBM Research in 1984 (Toronto, New York), introduced to Internet, optical computing. Ò At Elixir Technologies 1987-94, wrote some of first GUI/Windows-Icons Publishing software on the IBM PC platform used 100 countries. Ò Established Contact Consortium in 1995, held first conferences on avatars (Earth to Avatars, Oct 1996) Ò Wrote “Avatars!”in 1997. Hosted and supported 9 conferences until 2003 on various aspects of virtual worlds (AVATARS Conferences, VLearn3D, Digital Biota) Ò Founded DigitalSpace in 1995, produced 3D worlds for government, corporate, university, and industry. Evangelism for Adobe (Atmosphere), NASA (Digital Spaces, open source 3D worlds for design simulation of space exploration) and NIH (learning games for Autism) Ò Established DigibarnComputer Museum (2002) Ò Virtual Worlds Timeline project (2006-2008) to capture and represent the history of the medium Ò The Virtual World, its Origins in Deep Time Ò Text Worlds Ò Graphical Worlds Ò Internet-Connected Worlds Ò The Avatars Cyberconferences Ò Massive Multiplayer Online RPGs Ò Virtual World Platforms Ò Virtual Worlds Timeline Project and Other Research History of Virtual Worlds The Virtual World, its Origins in Deep Time So what is a Virtual World? A place described by words or projected through pictures which creates a space in the imagination real enough that you can feel you are inside of it. -
Cyber-Synchronicity: the Concurrence of the Virtual
Cyber-Synchronicity: The Concurrence of the Virtual and the Material via Text-Based Virtual Reality A dissertation presented to the faculty of the Scripps College of Communication of Ohio University In partial fulfillment of the requirements for the degree Doctor of Philosophy Jeffrey S. Smith March 2010 © 2010 Jeffrey S. Smith. All Rights Reserved. This dissertation titled Cyber-Synchronicity: The Concurrence of the Virtual and the Material Via Text-Based Virtual Reality by JEFFREY S. SMITH has been approved for the School of Media Arts and Studies and the Scripps College of Communication by Joseph W. Slade III Professor of Media Arts and Studies Gregory J. Shepherd Dean, Scripps College of Communication ii ABSTRACT SMITH, JEFFREY S., Ph.D., March 2010, Mass Communication Cyber-Synchronicity: The Concurrence of the Virtual and the Material Via Text-Based Virtual Reality (384 pp.) Director of Dissertation: Joseph W. Slade III This dissertation investigates the experiences of participants in a text-based virtual reality known as a Multi-User Domain, or MUD. Through in-depth electronic interviews, staff members and players of Aurealan Realms MUD were queried regarding the impact of their participation in the MUD on their perceived sense of self, community, and culture. Second, the interviews were subjected to a qualitative thematic analysis through which the nature of the participant’s phenomenological lived experience is explored with a specific eye toward any significant over or interconnection between each participant’s virtual and material experiences. An extended analysis of the experiences of respondents, combined with supporting material from other academic investigators, provides a map with which to chart the synchronous and synonymous relationship between a participant’s perceived sense of material identity, community, and culture, and her perceived sense of virtual identity, community, and culture. -
Austin Games Conference 2005
Why are we here? 28 th october 2005 Austin games conference profesSor Richard A. Bartle University of esSEx introduction • It is a truth universally acknowledged… • that I’ve called this talk “why are we here?” – I include as “we” those who would have been here if they hadn’t been out ”Networking” until 2:30am this morning • I do mean the question quite literally: why are any of us in this location right now ? • This is actually a meaningful question… 1 Deep and meaningful Put another way • Point of fact: you are All goinG to DIE • Given this information, why are you here ? In this converted balLroOm ? • Why aren’t you in – paris? – China? – Darfur? – Bed? – World of warcraft ? • Hmm, I guess some of you are in there… 2 Short answer • Well, you’re here because you’re mMorpg developers and this is a mmorpg developers’ conference – officially, “networked game development” conference… • [aside: I’m gonna call them virtual worlds , not mMorpgs ] – I’m not giving up on my book’s title yet , dammit! • But this leads to another question: Another question • Why are you [mmorpg] virtual world developers? • Why aren’t you – regular game developers? – Novelists? – Truck drivers? – Nuclear power station software engineers? – Lawyers? – level 80 on runescape with 2 blue masks, 2 green masks, 2 santa hats and a red party hat ? • “Because it would cost me $5,100 on ebay” (44 bids, 13 hours to go, and simbatamer realLy wants it) 3 hackers • Notice the subtitle answers • Some posSible answers: – You’re a vw developer Purely by acCident – You wanted a -
Towards Collection Interfaces for Digital Game Objects
“The Collecting Itself Feels Good”: Towards Collection Interfaces for Digital Game Objects Zachary O. Toups,1 Nicole K. Crenshaw,2 Rina R. Wehbe,3 Gustavo F. Tondello,3 Lennart E. Nacke3 1Play & Interactive Experiences for Learning Lab, Dept. Computer Science, New Mexico State University 2Donald Bren School of Information and Computer Sciences, University of California, Irvine 3HCI Games Group, Games Institute, University of Waterloo [email protected], [email protected], [email protected], [email protected], [email protected] Figure 1. Sample favorite digital game objects collected by respondents, one for each code from the developed coding manual (except MISCELLANEOUS). While we did not collect media from participants, we identified representative images0 for some responses. From left to right: CHARACTER: characters from Suikoden II [G14], collected by P153; CRITTER: P32 reports collecting Arnabus the Fairy Rabbit from Dota 2 [G19]; GEAR: P55 favorited the Gjallerhorn rocket launcher from Destiny [G10]; INFORMATION: P44 reports Dragon Age: Inquisition [G5] codex cards; SKIN: P66’s favorite object is the Cauldron of Xahryx skin for Dota 2 [G19]; VEHICLE: a Jansen Carbon X12 car from Burnout Paradise [G11] from P53; RARE: a Hearthstone [G8] gold card from the Druid deck [P23]; COLLECTIBLE: World of Warcraft [G6] mount collection interface [P7, P65, P80, P105, P164, P185, P206]. ABSTRACT INTRODUCTION Digital games offer a variety of collectible objects. We inves- People collect objects for many reasons, such as filling a per- tigate players’ collecting behaviors in digital games to deter- sonal void, striving for a sense of completion, or creating a mine what digital game objects players enjoyed collecting and sense of order [8,22,29,34]. -
Bojin-Diss-Library Copy
Exploring the Notion of ‘Grinding’ in Massively Multiplayer Online Role Playing Gamer Discourse: The Case of Guild Wars by Nis Bojin M.A. (Communication & Culture), York University, 2005 B.A. (Psychology/Classical Studies Double Major), York University, 2000 Dissertation Submitted In Partial Fulfillment of the Requirements for the Degree of Doctor of Philosophy In the School of Interactive Arts and Technology Faculty of Communication, Art and Technology © Nis Bojin 2013 SIMON FRASER UNIVERSITY Summer 2013 Approval Name: Nis Bojin Degree: Doctor of Philosophy Title of Thesis: Exploring the Notion of ‘Grinding’ in Massively Multiplayer Online Role Player Gamer Discourse Examining Committee: Chair: Halil Erhan Assistant Professor (SFU-SIAT) John Bowes Senior Supervisor Professor, Program Director (SFU- SIAT) Suzanne de Castell Co-Supervisor Professor (University of Ontario Institute of Technology) Jim Bizzocchi Supervisor Associate Professor (SFU-SIAT) Carman Neustaedter Internal Examiner Assistant Professor (SFU-SIAT) Sean Gouglas External Examiner Associate Professor, Department of Anthropology (University of Alberta) Date Defended/Approved: May 29, 2013 ii Partial Copyright License iii Ethics Statement The author, whose name appears on the title page of this work, has obtained, for the research described in this work, either: a. human research ethics approval from the Simon Fraser University Office of Research Ethics, or b. advance approval of the animal care protocol from the University Animal Care Committee of Simon Fraser University; or has conducted the research c. as a co-investigator, collaborator or research assistant in a research project approved in advance, or d. as a member of a course approved in advance for minimal risk human research, by the Office of Research Ethics. -
The Daedalus Project
The Daedalus Project Vol. 2-4 (10/12/2004) by Nicholas Yee (http://www.nickyee.com/daedalus) The Prince and The Pauper: The Transaction of Virtual Capital for Real-Life Currency Very interesting arguments arose from player responses as to their views on the sale and purchase of virtual items, currency and accounts for RL currency. One common argument for the acceptability of these transactions rests on the inherent nature of capitalism. More importantly, some argue that the real underlying transaction is a transaction of time rather than a transaction of virtual items. I have had friends purchase items from EBay and they have been very happy with the result. I have never been involved myself. I find it much more fun to earn the item rather than purchase it. Though, I do think the idea of making a business by selling virtual goods is intriguing and should not be the 'big deal' many game companies have made of it. These goods have value to many and many simply don't have the time to invest to get the items they want. Just like in life, if you have money, why shouldn’t you be able to buy it? [CoH, F, 44] There are some people that are vehemently against the sale of virtual goods for real life money. However, these 'virtual goods' are things that you could get in any case. Merely paying real life money for them indicates to you that your relaxing time after work is worth real life money to you. I have a friend who makes $50,000 annually. -
Massive Multi-Player Online Games and the Developing Political Economy of Cyberspace
Fast Capitalism ISSN 1930-014X Volume 4 • Issue 1 • 2008 doi:10.32855/fcapital.200801.010 Massive Multi-player Online Games and the Developing Political Economy of Cyberspace Mike Kent This article explores economics, production and wealth in massive multi-player online games. It examines how the unique text of each of these virtual worlds is the product of collaboration between the designers of the worlds and the players who participate in them. It then turns its focus to how this collaborative construction creates tension when the ownership of virtual property is contested, as these seemingly contained virtual economies interface with the global economy. While these debates occur at the core of this virtual economy, at the periphery cheap labor from less-developed economies in the analogue world are being employed to ‘play’ these games in order to ‘mine’ virtual goods for resale to players from more wealthy countries. The efforts of the owners of these games, to curtail this extra-world trading, may have inadvertently driven the further development of this industry towards larger organizations rather than small traders, further cementing this new division of labor. Background In the late 1980s, multi-user dungeons (MUDs) such as LambdaMOO were text-based environments. These computer-mediated online spaces drew considerable academic interest.[1] The more recent online interactive worlds are considerably more complex, thanks to advances in computing power and bandwidth. Encompassing larger and more detailed worlds, they also enclose a much larger population of players. The first game in the new category of Massively Multi-player Online Role-playing Games (known initially by the acronym MMORPG and more recently as MMOG) was Ultima Online http://www.uo.com, which was launched over a decade ago in September 1997. -
Techné: Research in Philosophy and Technology
Techné: Research in Philosophy and Technology Special Issue: Real and Virtual Places Guest Editor: Erik Champion Volume 10 Number 3 Spring 2007 Technè 10:3 Spring 2007 Contents/ i Techné: Research in Philosophy and Technology Editor, Davis Baird Editorial Assistant, David Stubblefield CONTENTS Guest Editor, Erik Champion ERIK CHAMPION, When Windmills Turn Into Giants: The 1 Conundrum of Virtual Places EDWARD RELPH, Spirit of Place and Sense of Place in 17 Virtual Realities RICHARD COYNE, Thinking through Virtual Reality: Place, 26 Non-Place and Situated Cognition RICHARD BARTLE, Presence and Flow: Ill-Fitting Clothes 39 for Virtual Worlds JEFFREY JACOBSON and LYNN HOLDEN, Virtual Heritage: 55 Living in the Past Technè 10:3 Spring 2007 Champion, When Windmills Turn Into Giants/1 When Windmills Turn Into Giants: The Conundrum of Virtual Places Erik Champion Information Environments University of Queensland Abstract While many papers may claim that virtual environments have much to gain from architectural and urban planning theory, few seem to specify in any verifiable or falsifiable way, how notions of place and interaction are best combined and developed for specific needs. The following is an attempt to summarize a theory of place for virtual environments and explain both the shortcomings and the advantages of this theory. Introduction What is Virtual Reality (VR)? According to Schroeder (1996, p. 2) it is “often taken to refer to a computer linked to a head-mounted display and a glove. VR systems give the user a sense of being inside a computer-generated environment and of being able to interact with it.” The head- mounted displays (HMDs) track where the user’s head is looking and update the virtual scene accordingly. -
(From the Bigger Geekier Box Rulebook)!
1 The LeasT Funny smash up RuLebook eveR conTenTs Smash Up is a fght for 2–4 players, ages 14 and up. Objective ....................................................2 The Expanding Universe Game Contents...............................................2 From its frst big bang, the Smash Up universe The Expanding Universe.........................................................2 objecTive has expanded until our frst Big Geeky Box How to Use This Book............................................................2 became too small to hold it all! So we took that Know Your Cards! ............................................3 Your goal is nothing short of total global domination! box and made it better, stronger, faster, bigger. Meet These Other Cards! .....................................3 Use your minions to crush enemy bases. The frst Not only does this new box hold all the cards, Setup ........................................................4 player to score 15 victory points (VP) wins! this rulebook holds all the rules as well, or at Sample Setup ................................................4 least everything published up to now, all in one Kickin’ It Queensberry.......................................................... 4 convenient if not terribly funny 32-page package. As the Game Turns / The Phases of a Turn . 5 Game conTenTs The Big Score ................................................6 This glorious box of awesome contains: How to Use This Book Me First! ....................................................................... 6 Awarding -
Information Privacy in Virtual Worlds: Identifying Unique Concerns Beyond the Online and Offlineorlds W
NYLS Law Review Vols. 22-63 (1976-2019) Volume 49 Issue 1 State of Play Article 11 January 2004 Information Privacy in Virtual Worlds: Identifying Unique Concerns Beyond the Online and Offlineorlds W Tal Z. Zarksy Yale Law School Follow this and additional works at: https://digitalcommons.nyls.edu/nyls_law_review Part of the Computer Law Commons, Gaming Law Commons, Internet Law Commons, and the Privacy Law Commons Recommended Citation Tal Z. Zarksy, Information Privacy in Virtual Worlds: Identifying Unique Concerns Beyond the Online and Offlineorlds W , 49 N.Y.L. SCH. L. REV. (2004-2005). This Article is brought to you for free and open access by DigitalCommons@NYLS. It has been accepted for inclusion in NYLS Law Review by an authorized editor of DigitalCommons@NYLS. \\server05\productn\N\NLR\49-1\NLR113.txt unknown Seq: 1 8-DEC-04 13:13 INFORMATION PRIVACY IN VIRTUAL WORLDS: IDENTIFYING UNIQUE CONCERNS BEYOND THE ONLINE AND OFFLINE WORLDS TAL Z. ZARSKY* I. INTRODUCTION Online virtual gaming communities are evolving into an in- triguing phenomenon, which is provoking legal scholars to ac- knowledge the unique legal issues associated with the proliferation of this technology.1 As online virtual worlds consist of ongoing, dig- ital interactions among many individuals, it is only natural that legal scholars will inquire into how personal information is collected and used within this realm.2 In this Essay, I analyze how information privacy concerns are implicated by the expansion of online virtual worlds.3 In doing so, I intend to address both the information pri- vacy and gaming communities. -
5 Kaceytron and Transgressive Play on Twitch.Tv Mia Consalvo Kaceytron and Transgressive Play on Twitch.Tv
FOR REPOSITORY USE ONLY DO NOT DISTRIBUTE 5 Kaceytron and Transgressive Play on Twitch.tv Mia Consalvo Kaceytron and Transgressive Play on Twitch.tv Mia Consalvo © Massachusetts Institute of Technology All Rights Reserved “Fucking 4chan!” the woman on the Twitch stream exclaims in disgust. “Is that how you found my stream?!?! Were they posting fake nudes of me on 4chan?!” The Twitch stream shows an attractive young woman with glasses and a low-cut shirt on the left side of the frame; behind her and taking up the rest of the stream is her computer mon- itor’s screen—showing at center a long and narrow, blurry but rapidly scrolling text chat window that features the term CUM DUMPSTER spammed over and over again. To the right of the text barrage, a browser window is opened to a page that is difficult to read but shows some Twitch interaction rules at the top and comments below. To the right of the streaming window (not pictured in figure 5.1 ), the overflowing chat chan- nel crawls ever upward rapidly, making some comments difficult to read unless they are repeated (as many of them are) and in all caps. Someone has copy-pasted “KaceyPls THIS IS A KACEYTRON WAITING ROOM” multiple times into one comment that is nine lines long, and other chatters are rapidly posting “4chin,” echoing (and mocking) Kaceytron as she shifts from pronouncing the infamous hate-filled site “4chan” into “4chin” in her rant. After 20 seconds, the scene jumps to Kaceytron announcing, “I’m one of the best streamers on Twitch.tv but sexists won’t admit it because they’re