Wikimedia Foundation metrics meeting 5 November 2015 Agenda

Welcome

Jimmy & Lila

Strategy update Community update Metrics Showcase: Content translation (CX) Q&A

Photo by Benh LIEU SONG, CC BY SA 4.0 Welcome!

Requisition hires: Contractors, interns & volunteers: ● Zachary McCune - Comms - SF ● Gretchen Holtman - Advancement - CA ● Chris Schilling - CE - IL ● Natalie Cadranel - Advancement - SF ● Jan Drewniak - Engineering - Poland ● Mohammed Abdulai - CE - Ghana ● Morgan Jue - CE - SF Anniversaries

Megan Hernandez (6 yrs) Winifred Olliff (5 yrs) Quim Gil (3 yrs) Amanda Bittaker (1 yr) Grace Gellerman (1 yr) Jacob Rogers (1 yr) Jerry Kim (1 yr) Juliet Barbara (1 yr) Niharika Kohli (1 yr) Sandra George (1 yr) Stas Malyshev (1 yr)

Photo by Pink Sherbet Photography, CC BY SA 2.0 Jimmy & Lila Lourdes Cardenal

Photo by Ruben Ortega, CC BY SA 4.0 Photo by Lourdes

Photo by Lourdes Cardenal, CC BY SA 3.0 Sae Kitamura

Photo by Kakidai, CC BY SA 3.0 Jeevan Jose

Photo by Muhamed Sherif, CC BY SA 3.0 Photo by Jee

Photo by Jeevan Jose, CC BY SA 3.0 Ravan Jaafar Altaie

Photo by Adam Novak, CC BY SA 3.0 Manjai Lee

Wikiplorer visualization tool Paulina Sánchez

Photo by V Grigas, CC BY SA 3.0 Lionel Allorge

Photo by V Grigas, CC BY SA 3.0 Photo by Lionel

Photo by ToucanWings, CC BY SA 3.0 Culture & Community Thank you!!!

1. Communication? What communication? 2. HR at the C-level. 3. Culture survey. 4. Superprotect is gone! 5. Brown-bags: culture & strategy. Mark your calendars for MONDAY. Strategy update WMF annual planning cadence

July Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun

NOW A path to Knowledge

DRAFT Vision

Imagine a world in which every single human being can freely share in the sum of all knowledge.

Source: https://wikimediafoundation.org/wiki/VisionDRAFT Mission To empower and engage people around the world to collect and develop educational content under a free license or in the public domain, and to disseminate it effectively and globally.

Source: https://wikimediafoundation.org/wiki/Mission_statement The changing world

Air. Water. Knowledge.

DRAFT Defining our path ...

Reach more communities with expanding knowledge.

Source: https://wikimediafoundation.org/wiki/VisionDRAFT Strategic challenges

1. Decline in readers 2. Decline in editors 3. Growth of knowledge is outpacing our capacity

DRAFT Strategic pillars

1. Engage more people globally (reach) 2. Facilitate communities at-scale (community) 3. Include broader content (knowledge)

DRAFT Example objectives (falling under the three pillars)

DRAFT Engage more people globally (reach)

1. Build capacity to understand user engagement. 2. Develop new interfaces, like mobile. 3. Understand & partner for content distribution and awareness. 4. Simplify finding and comprehending knowledge. 5. Provide a personalized path to knowledge.

DRAFT Facilitate communities at-scale (community)

1. Improve community trust, safety, and collegiality. 2. Improve curation experience and grow capacity for content quality and breadth. 3. Scale content donation programs through partnerships and movement orgs. 4. Improve volunteer on-ramp, engagement, motivation and inter-connections. 5. Simplify policies and processes for building communities and wikis.

DRAFT Include broader content (knowledge)

1. Create modern, easy-to-use APIs for content creation and delivery. 2. Deliver diverse content experiences, like language, video, voice, maps. 3. Improve tools to support community and reduce manual work. 4. Link data across Wikimedia sites with a user interface. 5. Provide repositories of open data and content.

DRAFT Prioritization

DRAFT Prioritize CORE work, do few focused new initiatives.

will it measurably can it be YES is this CORE* NO help existing effectively done work? community build by a volunteer or more knowledge? an affiliate?

NO YES will it engage more/different users with Do it! YES knowledge? YES NO

will it measurably does this fit our YES grow quality budget? content faster? * CORE work is defined as maintaining current support of the movement DRAFT Priority focus

Core Experiment

● ~ 80% ● ~20% ● most ongoing work ● reach & engagement ● some areas still under- resourced DRAFT Next steps

DRAFT Next steps:

1. Your direction and feedback. 2. Staff feedback and iteration & developing draft goals. 3. Community feedback.

DRAFT Reach. Community. Knowledge.

DRAFT Community update WikiMisiones

● Edit-a-thon in the context of the Argentinean province’s 400 years anniversary. ● 2 days, 238 schools; +1,000 students; +60 media files donated. ● Innovativation and inclusion: ○ students brought articles they had created in advance in class with coaching from their teachers. ○ Low or almost no connectivity in situ. Work in wiki stations. ○ Turning to the community to streamline content upload afterwards. Photos by Cámara de Representantes de la provincia de Misiones, under CC-BY-SA 4.0 Wiki Training for teachers in Serbia

● The Serbian Ministry of Education's national education curriculum requires that all students in the second year of secondary school must learn wiki technologies. ● Wikimedia Serbia created a course for teachers to contribute to Wikimedia projects and to encourage them to incorporate wiki skills into their pedagogical repertoire. ● They recently finished their first round: ○ 4 trainings served ○ 100+ teachers in 3 different cities in Serbia in September and October.

Photos by Dungodung, under CC-BY-SA 4.0 WikiConference USA 2015

● Hosted at the National Archives in Washington DC Nov 9 -11. Sponsored by WikiEd Foundation, NARA, Wikimedia DC. ● ~80 participants; 50+ presentations. ● Strong presentations: ○ GLAMs addressed: archives and libraries ○ Gender Gap ○ Education

Photos by Fuzheado and Geraldshields11 under CC-BY-SA 4.0 Publicity in action

1

2 Press calls Wikimedia España to find out more about Wikimedia

Princess of Asturias prize announced Talk to Rubén, Press also airs GLAMing Madrid - Wikipedian in Photo 1 by Katherine Maher, Public Domain. 3 Win! Other photos by Barcex, under CC-BY-SA 3.0 Residence 4 Guggathon: Women in Architecture

● World campaign to edit about Women in Architecture. ● Took place at the Guggenheim museum in New York, and was replicated in 17 cities all over the world. ● 152 articles created; 101 images donated by Guggenheim Museum.

Image: “Head of Woman” by Ernst Ludwig Kirchner, in the Public Domain. Wikimania 2015 Feedback Survey report

● We have completed the 1st part (quantitative) of the report on Wikimania Feedback survey. ● 98% agree that the conference helped them to gain knowledge from others, 54% made 1-5 new connections. ● 3 top favorite sessions: ○ Bringing free education to the world (Louis von Ahn); ○ My life as an Autistic Wikipedian (Guillaume Paumier); ○ The coolest projects of Wikimedia Chapters - be inspired (Deror Av). ● Next steps: ○ 2nd part: qualitative analysis → Read more: ○ Wikimania Consultation in the movement. Meta:Grants:Evaluation/Case studies/Wikimania Mexico Survey Results

Photo by बलब आनद , under CC-BY-SA 4.0. Wikimedia project milestones

● Wikidata turned 3 years old and counts +15 million items ● Odia hits 10K articles ● hits 100,000 articles ● hits 5 million articles Surveys Surveys Listening to communities Donors Editors User groups

Community External Leaders Partners

Developers Communities Chapters

Readers WMF Who here has ever created a survey? Who here feels they created a pretty good survey? Who here knows how I defined "pretty good"? 3 common lessons in 3 months as survey specialist

1. Know goals and decisions you need to make

2. Know who is your specific audience (and how to reach them) 3. Test, test, test your questions By 二 盧 [CC0], via Wikimedia Commons Survey Support Desk meta:Surveys Metrics Global monthly active editors But active editors is a blunt instrument Can we break it down?

North Carolina National Guard (public domain) Let’s break it down

PetrohsW (CC-BY-SA) The editor model

Dario Taraborelli / CC-BY-SA English Wikipedia But how can we compare wikis?

orange: Evan-Amos (CC-BY-SA), basketball: Reisio (public domain) Rates!

orange: Evan-Amos (CC-BY-SA), basketball: Reisio (public domain) Active editors on the Portuguese Wikipedia, January 2014

2 102 recurring 1 555 reactivated 816 new Active editors on the Portuguese Wikipedia, January 2014

2 102 recurring 1 555 reactivated 816 new

113 surviving Active editors on the Portuguese Wikipedia, January 2014

2 102 recurring 1 555 reactivated 816 new

113 surviving

673 new last month Active editors on the Portuguese Wikipedia, January 2014

2 102 recurring 1 555 reactivated 816 new

113 surviving

673 new last month 16.8% survival rate Active editors on the Portuguese Wikipedia, January 2014

2 102 recurring 1 555 reactivated 816 new

113 surviving

673 new last month 16.8% survival rate English Wikipedia Japanese Wikipedia Showcase Content Translation

Computer assisted translation tool for translating Wikipedia articles between languages.

Language Engineering Quick facts

➢ Development started early 2014 ➢ First deployed as beta feature in Catalan wiki on Jan 17th 2015 ➢ Deployed in all as beta feature by July 8th 2015 ➢ Team: 1 FTE + 1 part time SE + 1 Dev Ops + Product manager + Team manager Highlights as of October 2015

➢ One new Wikipedia article created in every 7 minutes ➢ ~1500 new articles every week ➢ ~200 articles every day ➢ ~30000 new Wikipedia articles created so far ➢ ~7800 translators New articles New articles Translations to Catalan

~2% deletions Translations to English

~20% deletions In progress

❏ Translation suggestions ❏ Support for translation campaigns ❏ More machine translation support Q&A