Customer Success Story How Danone Drives Learner Engagement

INDUSTRY: Food Industry Customer Success Story How Danone Drives Learner Engagement Achieved Results FOSTERED A INCORPORATED COMPRESSED INCREASED SUPPORTS GETABSTRACT LEARNING KNOWLEDGE IN ITS GETABSTRACT MULTINATIONAL VIEWED AS CULTURE INTERNAL USAGE TEAMS IN TRUSTED WITH DAILY READING INTERACTIVE BY 138% 7 LANGUAGES ADVISERS RECOMMENDATIONS PLATFORM Creating trust and transparency – with the help of compressed knowledge How getabstract helped To foster a habit of continuous learning among Danone’s staff, getAbstract shares regular For Frédéric, learning must be an experience reading recommendations. Frédéric deems it and not just an outcome. “I will say that we will important that the learning ecosystem allows have done our job properly when we’ve created for and welcomes outside perspectives. Thus, Frédéric Hebert Head of Digital Learning a culture of learning where our end users refer he places great value on the collaboration with at Danone to learning as an experience rather than a mere getAbstract and other content suppliers: “I am training,” he explains. not the only one with the expertise. getAbstract interacts with our employees directly and Danone has created Campus X, which puts the shares its expertise, allowing employees to see About Danone learner front and center. It is a virtual platform things from different perspectives. This creates where people can meet, collaborate, share and Danone S.A. is a multinational food products transparency and a sense of trust among our learn. getAbstract’s knowledge library forms corporation based in Paris, France. The company people.” a core element of the Campus X platform – for employs over 100’000 people in 55 countries. good reason, Frédéric contends: “getAbstract This community marketing approach has helped Danone’s international brands include Evian, is my daily digest. The summaries are easy to Danone boost getAbstract usage by 138% within Volvic, Actimel and many more. read and easy to use. This allows us to raise six months. For Frédéric, another asset of the awareness among employees about relevant getAbstract solution is its multimodality: “You Business challenge topics.” can use it on your PC, you can use it on your phone, or you can print out your readings on For Frédéric Hebert, Head of Digital Learning at Danone also uses a company-wide Facebook paper – which is something some employees at Danone, one thing is clear: In today’s “learn or group, where daily posts are shared on company the company still like to do. ” die” environment, all employees must continue goals and current, important topics, such as learning or risk becoming irrelevant. “Yet World Health Day. During COVID-19, demand for Finally, getAbstract helps ease some of the Learning is not always on top of people’s agenda,” curated content by getAbstract was particularly language barriers that the multinational he remarks. “Employees need to find space for it.” high at the company. “getAbstract serves as an company is facing. “The fact that getAbstract’s Frédéric has thus grappled with a challenge that entry door to a current topic and thus helps us solution is available in various languages helps many L&D experts share: How do you promote a lot in raising awareness on relevant issues me a lot,” Frédéric remarks, noting the advantage curiosity and foster a culture of learning among a and engaging with the learner community,” of having one single provider supporting a large diverse, global workforce? Frédéric says. part of Danone’s learning audience. getAbstract, Inc., 20900 NE 30th Ave., Suite 315, Aventura, FL 33180, USA +1.305.936.2626 | getAbstract AG, Alpenquai 12, 6005 Lucerne, Switzerland +41.41.367.5151 | www.getabstract.com or E-Mail: [email protected].

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