Union of South-East Region Local Authorities

Cultural routes in South-East Region of

WORKSHOP ON CULTURAL ROUTES

Mallorca, 28th -29th November 2013 CULTURAL ROUTES IN SOUTHEAST BULGARIA

The beautiful scenery, amazing views and clean environment, convenient routes and a variety of eco-significant biodiversity of protected areas, and preserving cultural and historical heritage in the South East Region of Bulgaria are a rich tourist resource with numerous opportunities of innovative forms of tourism : cultural visits, wine routs, cycling, hunting, hiking, bird watching and much more.

WORKSHOP ON CULTURAL ROUTES

Mallorca, 28th -29th November 2013 Projects for Regional Development through Tourism implemented by the four municipalities

Within Operational Programme Regional Development co-funded by the European Fund of Regional Development and by the National Budget, part of it (up to 5 % ) is local funding Priority axis 3 – Sustainable Tourism Development Operation 3.1- Improvement of tourism attractions and the related infrastructure Grant scheme – Support for development of natural, cultural and historical attractions Operation 3.2: Regional Tourism Product Development and Marketing of Destinations

Two projects funded within Bulgaria-Turkey IPA Cross-Border Programme

WORKSHOP ON CULTURAL ROUTES

Mallorca, 28th -29th November 2013 UnionThe of Southexperience-East of Region Municpality Local Authorities

Project "Cultural Heritage of "St. Anastasia" island and city of Burgas- an attractive and competitive tourist destination” Objective: Restoration of abandoned island and turning it into a tourist attraction. :

6.5 km southeast of Burgas is situated a small Island with a church. Legends say the island has been terrorized by pirates and may be there should be a buried treasure. A new cultural route created - it is the resurrection of the island for tourists During the summer season a ship will travel from Burgas to the island 4 times a day. Tourists could hire also renovated rooms of the monastery. Lovers of the underwater world will have the opportunity to dive in the waters off the volcanic rock and even marry under water. WORKSHOP ON CULTURAL ROUTES

Mallorca, 28th -29th November 2013 Union of South-East Region Local Authorities

Project: Green corridors - promotion of natural, cultural and historical heritage in the region of Burgas and Kirklareli (Turkey) Financed by Bulgaria–Turkey IPA Cross-Border Programme

Main goal: Preparation and design of an interactive guidebook promoting the concept “green corridors” in the regions of Burgas and Kirklareli, Turkey Available at http://greencorridors.burgas.bg/en/. It offers: . Detailed information about landmarks of the natural, cultural and historical heritage in the border region . A virtual tour of the interconnecting network of bicycle routes combined together in a system of green corridors

WORKHOP ON CULTURAL ROUTES

Mallorca, 28th -29th November 2013 Union of South-East Region Local Authorities

A concept for a network of "green corridors" was developed in order to consider the different possibilities for combining the natural, cultural and historical landmarks and key destinations in a single system of green bicycle network based on the principles of sustainable development.

The long-term effect of the project will be: ;building small scale bicycle infrastructure in Burgas municipality; future development of joint tourist routes

WORKSHOP ON CULTURAL ROUTES

Mallorca, 28th -29th November 2013 Union of South-East Region Local Authorities UnionUnion of SouthThe experience-East Region of Local Municipality Authorities th-East Region Local Authorities Project: “Sliven Region - crossroads of traditions, cultures and eras” Project cost: 2 740 000 €, Term of implementation: 24 months

Objectives: To raise the interest of tourists to the territory of Sliven - Kotel - Tvardica, which will contribute to the diversification of the tourism product and more equitable distribution of tourism benefits. The promotion of Sliven Region will include three basic products: - Cultural tourism – visits to historical monuments, houses of local heroes etc. - Opportunities for family holidays and vacations, outdoor activities, rural environment and ecotourism - Opportunities for active recreation and adventure in the natural environment on various routes WORKSHOP ON CULTURAL ROUTES

Mallorca, 28th -29th November 2013 UnionThe of experience South-East of Sliven Region Municipality Local Authorities

Travel through time, in time and with the time - an integrated development project of natural, cultural and historical attractions and tourism infrastructure Project Cost: 2740 000€, Term of implementation: 24 months

Overall objective: improvement of tourist attractions and related infrastructure. Objective: improvement, renovation and further development of existing tourist attractions in the city of Sliven and restore, strengthen and develop the historical fortress "Tuida“. This project is not just creating a new tourism product, but storage of the past and respect to the history of our country. Integrated measures: - Development of competitive cultural and historical attraction. - Increasing opportunities and facilities for cultural and educational events in a unique setting -Creating appropriate conditions for recreation by restoring and rehabilitation of green spaces; Aesthetics of the historical and architectural environment.

WORKSHOP ON CULTURAL ROUTES

Mallorca, 28th -29th November 2013 Transformation of the Cultural and Historical Monuments from the Ancient Period of into a Tourist Attraction Total value 2 200 000 €; Term of implementation: 24 months. Objective: To exhibit the cultural –historical heritage remained from the Roman city and create a new cultural route around the city;

. Conservation and exhibiting of the Western entrance gate and the adjacent city wall; shaping the forum complex and the Roman baths and part of the main street Decumanus maxumus . Development of tourist infrastructure with the relevant green spaces and parking lots . Software for interactive tourist information system . Roman mosaics exhibiting

WORKSHOP ON CULTURAL ROUTES

Mallorca, 28th -29th November 2013 Union ofTonzos -East- The Region Magic of Local Tundzha Authorities Destination marketing- “Tundzha--Straldzha-Boliarovo”

Objective: Creating the best conditions to promote the development of tourism services using the existing rich cultural, historical, natural and human resources in the region Total cost: almost 190 000 €

5 new tourist routes and 5 tour packages are developed– one general and one for each municipality.”Tonzos-The magic of Tundzha” presents many attractive tourist sites of the territory of four municipalities, including: • the National Archaeological Reserve " Kabile " and ", the covered bazaar from 16 century • medieval monastery complex and excavations "Small castle " near the Voden village , • Forest Park " Bakadzhik ", the picturesque area " Marash “ in Straldzha, • visitor center " Springs of Indje " • the churches in Yambol "St. George " and " St. Nicholas, the old mosque

WORKSHOP ON CULTURAL ROUTES

Mallorca, 28th -29th November 2013 TonzosUnion- The Magic of South of Tundzha-East Region LocalAuthorities Destination marketing- Tundzha-Yambol-Straldzha-Boliarovo

Museum of battle glory Church of St. Nikolas It is one of a kind municipal The temple impresses specialized museum in Bulgaria and with its architecture, is object of huge tourist interest beautiful iconostasis The architectural emblems of Yambol Municipality

The covered bazaar Bezisten- the The old mosque only still remaining building of its “Ebu Bekir” is the second type from 1509 largest one in Bulgaria

WORKSHOP ON CULTURAL ROUTES

Mallorca, 28th -29th November 2013 Union of South-East Region Local Authorities The experience of Yambol Municipality

Project: “Journey through the rich cultural diversity of the border region Yambol – Edirne” Financed by Bulgaria–Turkey IPA Cross-Border Program THE PROJECT RESULTS • Renovation and furnishing of Ethnographic complex- Yambol and a Cultural center in the Turkish city near the border Edirne • Cultural exchange • Ateliers of re-creation of arts and crafts • Creation of souvenirs and mummers masks • Publishing of a guide of regional cultural festivals • Strategy of cultural cooperation between the cross-border regions • Available at www.yambol-edirne.com

WORKSHOP ON CULTURAL ROUTES

Mallorca, 28th -29th November 2013 Union of South-East Region Local Authorities The experience of Yambol Municipality

Innovative and responsible tourism territories /IART Territories/, funded by the INTERREG IVC, mini program SMART+

Six partner regions from IART TERRITORIES aims at the creation of a business network for the Spain, Germany, Poland, field of sustainable tourism in each partner region. This network Greece, Romania and created • innovative products linked to the endogenous resources Bulgaria implement activities to promote innovations in The benefits from the project • Updating the "Strategy and marketing plan for cultural tourism in tourism businesses. Yambol Municipality". • 4 business network seminars with the companies of the network • 9 best tourism practices in the Yambol region presented in the published guide

WORKSHOP ON CULTURAL ROUTES

Mallorca, 28th -29th November 2013 Union of South-East Region Local Authorities

Thank you for your attention!

WORKSHOP ON CULTURAL ROUTES

Mallorca, 28th -29th November 2013