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THE BASICS THE NOTES Frequency: 97.9 FM Across Southern New Mexico Rock 97-9 has short commercial breaks 97.5 FM Alamogordo meaning your message will be heard and not buried in a 8 or 9 minute commercial break like many other stations around us. Short commercial breaks and CALL LETTERS: KTMN more music translates to higher TSL (Time Spent Listening), promoting in-office listening, listener FORMAT: Classic Rock loyalty and better opportunities to reach the SLOGAN: valuable upscale adult consumer. "Real Rock Radio For Southern New Mexico" 70% of the music we play, you can’t hear anywhere else on the radio. Rock 97-9 pulls ARTISTS: people from many formats across the board AC/DC, , Def Leppard, due to our Classic Rock Format and is the #1 Guns N’ Roses, Aerosmith, Metallica, Black style of music for the active duty personnel at Sabbath, Motley Crue, Nirvana, , Holloman AFB, White Sands Missle Range and Van Halen, Alice in Chains, U2 Fort Bliss. Rock 97-9 Plays only the Biggest Hits! It’s like your iPod on shuffle. So listeners of all ages tune in, making Rock 97-9 the only station in Southern New Mexico with a true multi-generational reach.

Rock 97-9 is an exclusive format in Southern New TARGET Mexico and offers an excellent balance of male and female listeners. AUDIENCE Adults 18-64 50/49 Male/Female

KTMN FM 2114 Scenic Drive [email protected] Alamogordo, NM 88310 (575) 489-4547 www.rock97-9.com Michael Dunham “Listen all day at work!!” Evette Wood “My new Rock station.. I'm loving it”

Susan Hardin Suttles THE “This station is awesome. Love it and telling everyone I know about it...Play on Response Randy Brandt “The only True Rock Rock 97-9 station in has gone Alamogordo!” viral!

Globug Listeners began “I changed our in store radio “liking” to Rock 97-9! Customers Ginger McFarling even notice the great Facebook.com/rock97-9KTMN “I now have a station, like i selection of music!” right after the first used to listen to in Albuquerque!” broadcast. Here’s what they are saying:

Chris Foster 97.5 FM Alamogordo “LOVE the new station, and keep it on in my truck all the Nancy Coverdale time. I can hear the signal “You guys are the everywhere in Southern New Jack Stevenson bomb...absolutely love this Mexico. Please...please keep station!!! I take you Rock 97-9 on the air!!!” “Great new radio station! I love everywhere...car, work and the fact that I have listened for home. Hoping you’re here to a few days and haven’t heard stay. Good Luck!” the same thing twice.”

KTMN FM 2114 Scenic Drive [email protected] Alamogordo, NM 88310 (575) 489-4547 www.rock97-9.com WHy ROCK 97-9 Rock 97-9, Southern New Mexico's fastest growing radio station!

It’s obvious by the immediate and passionate listener feedback that Rock 97-9's Classic Rock format is already very popular with Adults 25 - 64

The Classic Rock format has had success coast to coast! Many Southern New Mexico listeners have already commented on how they listen to Rock 97-9 and are thrilled to hear Rock 97-9 on both sides of the Sacramento Mountains. The Classic Rock format has a track record of quickly gaining listeners and share from Top 40, Country and stations. Rock 97-9 is like a gigantic iPod on constant shuffle, and it’s free! Rock 97-9’s Classic Rock Format plays music from the 70’s, 80’s & 90’s. Listeners love the variety. Since Rock 97-9 never repeats the same song in the same day, Rock 97-9 listeners enjoy the “thrill of variety” instead of the normal Top 40, Country & Oldies station's “agony of repeat.”

Rock 97-9 has the largest variety of of any station in Southern New Mexico.

KTMN FM 2114 Scenic Drive [email protected] Alamogordo, NM 88310 (575) 489-4547 www.rock97-9.com Rock 97-9's Playlist (course, it’s different every hour…)

Bon Jovi Livin' On A Prayer

Led Zeppelin

ZZ Top Got Me Under Pressure

Alice In Chains Man In The Box

AC/DC Highway To Hell

Def Leppard Foolin'

Aerosmith Dude Looks Like A Lady

Bad Company Rock & Roll Fantasy

U2 Pride

Van Halen Jamie's Cryin'

Nirvana Smells Like Team Spirit

KTMN FM 2114 Scenic Drive [email protected] Alamogordo, NM 88310 (575) 489-4547 www.rock97-9.com LISTENERS (your future customers) Rock 97-9 has lots of friends – and it’s growing everyday. See it for yourself at facebook.com/rock97-9KTMN

GENDER AND AGE Q: So who likes Rock 97-9?

Women 49% Your Fans

3% 7% 11% 14% 9% 4% <1% 13-17 18-24 25-34 35-44 45-54 55-64 65+

<1% 7% 12% 15% 5% 6% 4%

Men Source: Facebook Insights 1/8/2020 50% Your Fans

A: Hmm… looks like about everybody.

KTMN FM 2114 Scenic Drive [email protected] Alamogordo, NM 88310 (575) 489-4547 www.rock97-9.com streaming player

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KTMN FM 2114 Scenic Drive [email protected] Alamogordo, NM 88310 (575) 489-4547 www.rock97-9.com COVERAGE AREA

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KTMN FM 2114 Scenic Drive [email protected] Alamogordo, NM 88310 (575) 489-4547 www.rock97-9.com