Winter 2017 PROFILE CELEBRITY ROAST Newspapers Honored for Advertising Excellence
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APER MED SP IA W E N Official Newspaper of the Mississippi Press Association mspress.org » Winter 2017 PROFILE CELEBRITY ROAST Newspapers honored for advertising excellence JACKSON Five newspapers were Weekly newspaper recognized for general excellence during the annual Mississippi publishers discuss Press Association Better role in communities Newspaper Contest Awards » Page 5 Advertising Division. The Natchez Democrat, The Greenwood Commonwealth, The Panolian of Batesville, PRESIDENT’S COLUMN The Magee Courier and The Sun-Sentinel of Charleston Roast, Mid-Winter both were singled out for distinction a success; time to among their peer publications at an awards luncheon Jan. 28 move on to convention held during MPA’s Mid-winter » Page 2 Conference. “These winners represent MEMBERS the best in advertising service provided to customers and readers for 2015-2016,” said By An thony Warren MPA Executive Director Layne Marshall Ramsey enjoys a joke at his expense during the Jan. 26 Roast in his honor. Bruce. “The Advertising Excellence Awards are presented for the cumulative body of work of these newspapers Roast earns $30K for BNC » Page 7 internship program Dearman, retired editor JACKSON positions at Mississippi newspapers over 10 A star-studded skewering of cartoonist weeks this summer.” in Philadelphia, dies and radio host Marshall Ramsey delivered The panel of roasters at the Jan. 26 » Page 7 over $31,000 for the benefit of the MPA program included Gov. Phil Bryant, Education Foundation. Secretary of State Delbert Hosemann, state INDEX Ramsey was the honoree during the Rep. Steve Holland, veteran journalist and annual Celebrity Roast to raise funds for educator David Hampton, former college Bylines ....................................................Page 3 the scholarship and internship programs of and pro football player and fitness trainer March of Events ...................................Page 4 MPAEF. Paul Lacoste, and longtime emcee Sid Salter Convention Photo Album ...................Page 6 “This was a really fun and entertaining Deaths ....................................................Page 7 of Mississippi State University. Into the Issues ......................................Page 8 event that will fully fund the internship Ramsey, editorial cartoonist for The Ad Libs ................................................. Page 10 program for the coming year,” said Clarion-Ledger who recently marked his Greenwood Commonwealth Technology ......................................... Page 11 Mississippi Press Association President Don 20th year with the state’s largest newspaper, publisher Tm Kalich (left) ac- Norman, publisher of the Starkville Daily is also host of “Now You’re Talking” on cepts the Advertisement of Copyright © 2017 News and vice chairman of MPAEF. “The Mississippi Press Services the Year Award from MPA money raised will be used to fund 15 intern ROAST » Page 7 President Don Norman. 2 » Fourth Estate » Winter 2017 PRESIDENT’S COLUMN ROAST, MID-WINTER ANOTHER SUCCESS; PLANS TAKING SHAPE FOR CONVENTION STARKVILLE learn more. he year started off for our Association with another BELIEVE IT OR NOT, our attention is Tsuccessful roast to benefit the MPA now turning to the summer convention. Education Foundation and Mid-Winter Be sure and mark your calendars: It is a Conference with terrific sessions on Don little later this year than usual, July 6-8. The official newspaper of the sales techniques and revenue growth. Norman Those dates follow a Tuesday Fourth of Mississippi Press Association Roasting Clarion-Ledger cartoonist July holiday, so hopefully our weekly Marshall Ramsey was a blast for those members can get their editions out 371 Edgewood Terrace, Jackson, MS 39206 of us in the audience and a dream come early and then join us for some good 601-981-3060 | Fax 601-981-3676 www.mspress.org true for some of the politicians on the programming and R&R on the Gulf panel. Gov. Phil Bryant, in particular, to the program next year to hopefully Coast. MPA-MPS Staff seemed to really enjoy the chance to make it more relevant to more of our We are returning to the Golden Layne Bruce Andrea Ross turn the tables on the honoree. members. Nugget in Biloxi this year for another executive director media director Marshall, as expected, took it like Stay tuned for further details. joint meeting with the Louisiana Press [email protected] [email protected] a champ and gave as good as he got. Association. They will join us this year Monica Gilmer Sue Hicks He’s been a fixture on the panel for ANOTHER HOT TOPIC at the in Mississippi, and we will return the member services mgr. bus. development mgr. many years, and it was fun to see him in meeting was growing digital revenue, favor by joining them in New Orleans [email protected] [email protected] the spotlight. A couple of the roasters and MPS can now help our member next year. Julie Darling showed off some of their own artwork papers do this. Topics are still being ironed out and marketing manager in an attempt to prove what Marshall [email protected] Through a partnership with Amplified selected, but count on a couple that does is actually pretty easy. But we Digital, MPS is now offering digital sales will cover the threat to public notice The Fourth Estate serves as the official newspaper of the know better. Mississippi Press Association, recording the history of the options like search engine optimization, advertising across the nation. One organization, its members and associates. Copies are distrib- The money raised from the event e-mail blasts, programmatic and other session, in particular, will focus on “best uted at no charge to members and are available by contact- ing the MPA office. will nearly fund the entire internship options member papers can sell to their practices” for public notices and some program this summer. So we are very local clients. design suggestions intended to increase Commentary columns published herein are the opinion of their respective authors and not necessarily those of the grateful to newspaper members and Not sure what any of those terms reader awareness and interest. MPA, its board of directors or staff. other sponsors who supported the mean? No problem – MPS Marketing Other sessions will focus on industry MPA-MPS Board of Directors event. Manager Julie Darling is well-versed trends and challenges of the news Meanwhile, Mid-Winter was another in these options and can help you or business. I bet you can expect the topic Don Norman Paul Keane President First Vice President fine gathering. Keynote speaker Diane your sales staff learn quickly. If you are of “fake news” to come up at least once! Starkville Daily News Wayne County News Ciotta was one of the best-reviewed interested in learning more, give Julie a Meanwhile, your feedback and Starkville Waynesboro presenters we have had in a long time. support is always appreciated. If you call. She can also set up a time to visit Kevin Cooper James Arrington Goff Her expertise, energy and good humor your newspaper for one-on-one training have thoughts or suggestions about Second Vice President Treasurer made her very popular. We look forward if that is something you need. MPA, MPS or the upcoming convention, The Natchez Democrat The News-Commerical to welcoming her back in the future. Natchez Collins We think it is important for members please call me at 662-323-1642 or email Early results indicate we covered our to be able to offer these products locally me at the address below. Joel McNeece Layne Bruce expenses on the conference thanks to so that they can protect their positions Immediate Past President Executive Director MPA-MPS President Don Norman is pub- Calhoun County Journal MPA/MPS keeping speaker fees down overall. But, as the leading provider of advertising Bruce in an effort to improve attendance, the services in their communities. lisher of the Starkville Daily News. His email MPA Board is considering some changes address is [email protected] John P. “Pat” Brown Joe B. Coates You can visit mspress.org/digital to The Magee Courier Copiah County Courier Magee Hazlehurst Clay Foster H. Ray Mosby Daily Journal Deer Creek Pilot Tupelo Rolling Fork SPJ seeks greater access to government Stephanie Patton Tim Reeves The Society of Professional than interacting with Public Information President Lynn Walsh. “The average The Leland Progress The Vicksburg Post Journalists and 60 other journalism Officers (or having all conversations American citizen does not have the time Leland Vicksburg organizations have requested a meeting monitored by Public Information or resources to check up on elected Jack Ryan George R. Turner with President Donald Trump and Vice Officers); officials to make sure they are running Enterprise-Journal Greene County Herald President Mike Pence to discuss access • access to the activities of the the country the way they should. It is McComb Leakesville to government. President; up to journalists to help hold those in The coalition sent a letter today to • and ensuring that the Federal power accountable.” Trump and Pence, asking for a meeting Freedom of Information Act remains as The letter is the latest among several or conference call to discuss: strong as possible. sent to The White House since at least • the ability of reporters to directly “We believe strongly that journalists 2013, regarding concerns restrictions on Mississippi Press Association | Established 1866 interact with government employees are the eyes and ears of the citizens of photographers, transparency and public Mississippi Press Services | Established 1978 MPA Education Foundation | Established 1983 who are subject matter experts, rather the United States,” said SPJ National information officer restrictions. Winter 2017 » Fourth Estate » 3 FOI BYLINES Clarksdale Auditor: Open Taylor Mitchell is the new publisher of The Clarksdale Press Register. He previously was on the news staff for the Meetings Act Delta Democrat Times in Greenville. He succeeds Nathan Duff in Clarksdale… Josh Troy was named managing does not apply editor of the Press Register.