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KASSEN -Proposal — NINJA vs. Drifting Cars — KASSEN A Brand-new Performance Made in Japan by Japanese Beginning Thank you for the oppotunity to propose our planning of performance this time. Japanese automotive industry which has the world top share in the field of manufucturing, sales, export of the car is making efforts for industrial development facing many problems including environmental issue with change of times. On the one hand, “loss of interest in cars” is coming up in Japan in the cause of depression, change of lifestyle, environmental protection. “Drift”was born in Europe as a driving method, but Japan developed it as a“sport” That has influenced to the technical improvement of domestic car, and the development of related industries. And now “Drift” has established as a new motor sport in the world, and it is said that Japanese drivers have the world best techniques. We developed “Drift” not only as a motor sport and also as the “entertainment show” and mixed the “NINJA action” which is the world famous hero born in Japanese history. We focus on the common point of “Made in Japan”even if different age, and now propose this bold and risky performance which is unprecedented before. We think this content has topicality both in Japan and abroad, and it is supposed to be useful for the promotion of many kinds of industry. Director, Yuri Kuroda Origins Two Promotion Units as Japanese Representative Since Great East Japan Earthquake happened in March 2011, Japan had been great damaged society as a whole and confused how we should revive. On the same summer, “Drift”and “Ninja” took each part in “INTERAUTO MOSCOW” which was the biggest car show in Russia as promotion team of the company “YOKOHAMA Tire Russia”. “Drift” [Team Orange／Fukushima] promoted the performance and quality of the tire in their demonstration driving, on the one hand “Ninja” [Edo Wonderland/Tochigi] promoted the mobility and sense of speed of the tire in their action performance with Japanese spirits. They were each what was called the Japanese representative simbol. Car drift performance by Team Orange Ninja action performance by Edo Wonderland Both collaboration show was born in Moscow on this time. The Origin of Idea is “The Culture Originated in Japan” We tried to mix both culture originated in Japan and perform experimentally on the spot, it gave pleasure to all Russian participants and audience there. It was the moment that we expressed not only quality and image of “Made in Japan”and also unity power for the restoration of Japan. In this way, “A brand-new performance made in Japan by Japanese”was born, and it was supporsed to be increase the precision more. Evolution and Feature KASSEN means Battle. The Bold Direction of the Battle Between Car and Ninja. After this show was created in Moscow, it has been continued to perform at several events such as Tokyo Auto Salon, D1 Grand-Prix in Japan, and established the theme and title as “KASSEN” for overseas promotion. In June 2013, “KASSEN” was performed on the large scale in “Bangkok International Auto Salon” which is the biggest car show in Thailand, besides the DVD of the show was saled in Japan. Simple Story Authentic Technique of Drivers Artistry mixed Japanese Tradition The show goes with the simple story. The car and Ninja contact and meet at close range The dance performance on the car is fused precisely because drivers have reliable technique. Japanese tradition and one of the point of this show. Beauty of Unique Show Drift Pleasure Like the Game Syncronized car drifting is so beautiful and speedy. Ninja faces car with various weapons as if they are the characters in the game. Promotions The Possibility of Various Industry Promotions This is defferent from booth exhibition, beacause it can be used as a promotion with presence of moving on time, it has a lot of possibility. Particurally, it is expected to be the optimal oppotunity for PR of made in Japan quality for abroad and many motor fans. Painting the Company Logo on the Car Promotion of the Related Materials Practical Use of Banner Advertizement Logo Decoration on the car can be used. The performance needs intensive technique of driving. Banner advertizement would be practical The show is defferent from the race in the point of It is the suitable situation for promotion of the car parts in this performance. using the whole place and angle, so it has a lot of and materials and more related products. possibility of promotion effect. The Other Popular Contents ◾ 「Trial Riding on Drift」after the performance It is carried out for audience and participants to experience the technique and materials. ◾ 「Ninja Performance」by Ninjas Performance include“Shuri-ken Throwing Trial” ”Sword Lesson” for family and children. This is very popular content to attract customers as big event. Performance Record Russia Thailand Moscow, Russia「Interauto Moscow」 Bangkok, Thailand「Bangkok Intenational Auto Salon 2013」 August, 2011 Place：CROCUS EXPO CENTER June, 2013 Place：LAKE SIDE, THAILAND Japan Morioka, Iwate Makuhari, Tokyo「Tokyo Auto Salon 2012」 Odaiba, Tokyo「Odaiba Drift」 「Ame-Fes in Tohoku x Jimmy Festival 13」 January, 2012 Place：Makuhari-Messe March, 2012 Place：Odaiba July, 2012 Place：Iwate Indutry & Culture Center Drivers & Performers TEAM ORANGE EDO WONDERLAND Edo Wonderland is a cultural park themed Edo-Era of Team Orange is the Drift team of which main driver is Japanese history placed Nikko, Tochigi. Nobushige Kumakubo who has lots of world record in Particurarlly supported by the foreign tourist. “D1 Grand-Prix”and Naoto Suenaga, Masanori Kohashi, Customers can enjoy the historical theaters of such as including tuning members. Ninja, Oiran, Samurai, Warm humanity, and also can They manage “Ebisu Cercuit”what is called Drift Mecca participate in the scene of Edo period by changing in Nihonmatsu, Fukushima and have drift lecture costume themselves. there.Many students come from foreign countries. On the one hand, it is well known as the firm studio of historical movies. Now, they are trying “Cirque de Mobi”which is unique performance jointed FMX (Free Style Motocross) and Now, they establish the Edo Wonderland stunt cars and also tried the ice show collaborated figure Entertainment,and play an active part in foreign skating at the Red Square in Moscow. It can be said their exhibitions, and have an excellent reputation for not only technique of team driving is utilized in the performance. looling and also real action through knowridge of Ninja history. Ebisu Cercuit Co.Ltd., Jidaimura Co.Ltd., Director：Yuri Kuroda 1 Sawamatsukura Nihonmatsu-city 470-2 Karakura Nikko-city Fukushima Japan 964-0088 [email protected] Tochigi Japan 321-2524 +81-243-24-2972 http://www.kuroyurhythm.com +81-288-76-1128 http://teamorange-drift.com/ http://www.edowonderland.net.
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