Serving the Clark Hill Reservoir RecreationArea! A Profile of (:hennaull LINCOLN WTWA LAND McCOMIC THOMSON, GEORGIA is lo-

J' 7 McCormick cated on Interstate 20, con- U.inb_ Clark /Jaií necting Augusta . . . 35 miles li:nle 1'r' I lle /IcsFrvorr /r to the Southeast and Atlanta, 125 miles to the Northwest. It Lincolnton _.,.,',, New Ho is 12 miles from ClarkHill letall< 1.10=1.1 WashinItotte \Wno1l Radio Reservoir, a vastrecreation th ake Code \ 'rcrnne WILKES area for fishing, hunting, camp- IJttle 111111Pi ing and boating. r?rver

RaylnNn include UNIROYAL (canvas `TALIAFFRRO Appling Savannah footwear) THOMSON CO.

Shinrvm MCDUFFIE EvanRiver N. A.: usta(men's trousers), NATIONAL I 1 COLUMBIA Marlines/ Crawfordville HOMES (pre-fab modular and { Gil.. Rmk\ Lewiston - \te.en: Augusta mobile homes), DEERI N G- .,,,,,,d MILLIKEN, synthetic fabrics,

/¡ (':i nal. Gordon plus six major woodworking / White Plains \Hart m// PaineCoil A u tt plants,large construction in- Warrenton."ThomIsnon óllége 1'owIllun ( arin Fort dustry. (r)rdOn Grave% I HANCOCK Arr v WARREN Reservation 1leldv.ihah The Thomson/McDuffie Coun- Culverinr,Mayfield Oeecheever Blythe' ty is a relatively wealthy mar- JrNell CLASCOCK / \1r1kan RICHMOND ket unto itself. However, be- Gibson /Stapletonl cause of its proximity to Metro i MatthewsIKevsvdleI Sparta .Wrens Augusta,no marketing -sales

/5 I B(URKE planforGreater Augustais era Nell:nrlle \\ complete without the effec- WAS/ II NGTON JEFFERSON I. tive Radio coverage of WTWA. 40 Wart Coverage Contours by: FREDERICK A. SMITH, Grange WTWA RADIOisobserving 1 Consulting Engineers Welch 1972 its 25th Year of service with I Charleston, South Carolina 19 years under the same con-

1 Videos, tinuous home -townmanage- Louisville ment. We know who is listen-

ing, when and where . . . WTWA RADIO isheavy on local news, augmented by local ASSOCIATED PRESS sports coverage plus personali- ties. Member GeorgiaAssociation of Broadcasters WTWA FEATURES adult per-

0.25 . . Irv. btu* MUMd, U$ Market Data: 0.5 M V/M MV/M sonalities . contemporary COVERAGE COVERAGE pop and country music alter- Population 82,720 375,090 nates throughout the day .. Thomson, Georgia and the time segment 7-10 PM Households 28,930 112,830 is reserved for SOUL music by Radio Homes 28,300 112,360 our own local soul jockey. 1240 KHz Auto Owners 36,880 153,820 Farm Homes 3,310 6,340 1,000 Watts Day Spendable Income $193,996,000 972,736,000 Total Retail Sales $ 99,312,000 633,772,000 WTWA BASE RATES: 250 Watts Night Food Stores $ 26,118,000 133,995,000 60 -second spots @ $ 3.50 Unlimited Hours Drug Stores .5 3,829,000 22,143,000 30 -second spots @ $ 2.00 Department Stores . $ 11,802,00095,228,000 10 -second spots @ $ 1.50 HICKORY HILL Apparel Shops $ 2,903,00028,119,000 National and Local Rates Same. BROADCASTING COMPANY Homefurnishinge $ 4,909,00027,190,000 Rates Net to WTWA Radio. Auto Sales.. $ 19,293,000 152,913,000 P. O. BOX 591 Service Stations $ 12,003,00046,333,000 Prepared by: PHONE 404/595-1561 Q Gross Farm Income. . $ 53,119,00082,826,000 IADO ®limited THOMSON, GEORGIA 30824 Source: SRDS Consumer Data 1972? Pueblo, Colorado "SOUTHEAST GEORGIA'S FRIENDLY GIANT"

, VAYI ¡Wrens , 0.25 MVM 1 JEFFERSON./ yyay esboro WASHINGTON \- BURKE

andersville Louisville'I

1 ...i-.' Tennile r Irwinton wj JENKINS ~SCREVEN Y o >

/ \ Millen , \ WILKINSON / \, .J'.'NNSONi EMANUEL\\ Sylvania Jeffersonville, . (LAUR ENS y' tS ' ,." SwainsboroO \\ v ,'BULLOC`.' `-lG G Dublin / Statesboro `-C \ Sopertan 1 EFFINGHAM

% Métter 0

Cochran \0.5 MVM '1REUTLENt` y CANDLER Springfield //K . `y' ` },,- > _ .-, . Hawkinsvillc"

Vidalia M.' Vernon T . ,-, r Claxton

,,,,,,,,\,, \ "The Mighty 97' -,n :,'1 p PULASKI s' Lyons i'' - DODGE WHEELER1 1EVANS BRYAN Z TOOMBS I WILCOX r tp I Reidsville- _ Serving ,`McRae',

Abbeville c¡, t TATTNALL SOUTH EAST TELFAIR /-, ,. .. `1 T^Z..v.`y..n: / h l GEORGIA Rochelle1/ ,n

!1`1 Hazlehurst ; APPLINGZ rf t k . LIBERTY BEN HILL '. -{'JEFF i "N.0 970 KC 1 Ludowici - DAVIS Baxley Fitzgerald i ,

`Z_J- `--TBACON -+n LONG / * 5000 * 7 ., . I / i Jesup Y * Watts * IRWIN J Douglas C Y 0 Ima fr" .,1/ WAYNE McINTOSH Rich Farming Region _t COFFEE - j PIERCE `, Large Shopping Area A Pearson 1 WARE Blau shear t. GLYNN Key Tobacco Markets ATKINSONWaycross'_ 1 BRANTLEY,

Represented by CONTINENTAL RADIO SALES * * In Atlanta: Harry J. Cannon

0.5 MVM 0.25 MVM MARKET DATA: Coverage Coverage Population 217,900 426,800 Households 54,560 108,390 Radio Homes 47,910 92,430 Automobiles . . . 61,600 119,270 vop Spendable Income (CSI) . $217,067,000427, 540,000 "THE VOICE OF PROGRESS" RETAIL SALES: Vidalia, Georgia Food Stores $ 47,266,000 91,058,000

Drug Stores . $ 6,552,000 12,639,000 Gen'I. Merchandise $ 14,782,000 30, 576,000 NEWS . . UPI, Local, Mobile Units Apparel Stores . $ 9,650,000 15,835,000 WEATHER . Accurate, Complete Reports Home Furnishings $ 7,538,000 12,741,000

MUSIC . . Planned for All Tastes! Automobiles . . $ 44,929,000 78,759,000

Service Stations . $ 23,110,000 41,849,000

`Total Retail Sales $192,219,000359,082,000 FARM DATA: WVOP

Farm Population . . 60,700 116,100 Gross Income (1962) $106,593,000217,518,000 H.L. Dorough, General Manager Fred Tippett, Commercial Manager SOURCE: SRDS Consumer Data1963. P. 0. Box 391 Phone (Area 912) 537-3305 Prepared by Market Data Associates VIDALIA, GEORGIA QUALITY 1240RADIO WWNS

WWNS WC. P. O. Box 958 Statesboro, Georgia Office and Studio East O11iff Street Statesboro, Georgia Telephone 912-764-5446

1 240 KC 1CC10 Wcr.-rsDc. -7 250 Wc.s

Southeastern Representative: SOUTHEASTERN REPRESENTATIVES 1365 Peachtree Street N. E. Atlanta, Georgia 30309 United Press International Radio Press International Mobile Unit CAR 124

~cm,t_ V.Nbs/'i .s .r_a_..m ~ado

(CAR 124)

MePke Dec WWNS forW C©vor ©zQAL'Qc 1240 Radio Bulloch Coverage Area QZle:Gfty (Statesboro) STATESBORO, GEORGIA Population (1960) 24,263 96,139 29,587 Home Of: Farm Population (1960) 8,274 5,541 22,363 Rockwell Manufacturing Co. - (meters) No. Families(1960) Agricultural Products Sold (1960) 11,215,000 36,762,000 (Gulistan carpets) A. & M. Karagheusian Co. - Bank Deposits (1963) 16,218,000 53,270,000 A. M. Bras" '1 FoodProducts - (juice -Rite, preserves) Retail Sales (1963) 32,153, 580 112,419,380 Robbins Packing Co, - kmeat products) of Statesboro, based on surveys The latest estimated population Statesboro C uiC'issica - (children's dresses) of the records of the GeorgiaPower Company and the within a three mile radiusand Ei et Georgia Peanut Co. -(peanuts) Telephone Company, is 15,003 11,500 for the city limits ofStatesboro and thosesubdivisions C:lude Howard Lumber Co. -(lumber) immediately a';ricent to the _icy proper.This does not include ,t':y enrolled at GeorgiaSouthern College. Also Un:ts c,í 7,500 cruder.. -u-- DKg Camp P ,ler Corp. The ectim_aced per capita incomefor Statesboro based on a1963 ,.urvev is 44,1vv. nitinenra, C.to 1 -7-7/15 is M y /3L1.57- ,70 y7/MC OT7'r1-/ - wIl v op 1000 Watts-ClearChannel-1520' L/4l. 1+: e ,Iw 111.41 te.o+

0.5 MVM THE DAIRY LAND'S FAVORITE SOUND

Eatonton, Ga.

EATONTON WXPQ Serves.... The thriving area of Putnam, WXPQ Radio Jasper, Greene, Jones, Mor- Monticello 1000 Watts gan,Hancockand Baldwin Counties.

Milledpevil WXPQ Serves The State 4-H Center, loca- ted just 7 miles from Eaton - tonthatattracts thousands of visitors each year.

OGordon WXPQ Serves LakeSinclair, the summer home of thousands of Geor- 0.25 MVM gians and features facilities for boating, swimming, fish- ing and picnicing. SERVING- ABC l3ADI0 WXPQ Serves Gray Milledgeville Plant Harllee Branch on Lake Sinclairin Putnam County, GreensboroMonticello one of the major power sta- tions in Georgia. Madison Sparta WXPQ Serves.... PutnamCounty, one of the Market Data: leading Dairy Counties in our 0.5 MVM .25 MVM state, and is known for it's annual Dairy Festival. Population 87,917 211,817 WXM Households 19,150 51,710 Radio Homes 16,470 45,190 WXPQ Serves.... -Pte. bkitht ~1 06 Spendable Income $270,760,000 $2,111,060,000 Eatonton, thebirthplaceof Joel Chandler Harris crea- Eatonton, Ga. RETAIL S.\LES: tor of the UncleRemus stories. Food Stores $ 17,940,000 50,832,000 Drug Stores 2,244,000 5,460,000 Gen. Merchandise 6,302,000 14,942,000 WXPQ Has Apparel Stores 2,772,000 10,421,000 Home Furnishings 3,062,000 8,378,000 Modernandexciting pro- Automobile Sales 11,892,000 36,382,000 gramming, pop music, coun- Serv. Sations 9,575,000 21,665,000 try and western and top tunes are our music. News is sup- plied by American Contem- F:\R\I DATA: porary Radio Network. Wire 't152,f)ON THE DIAL Population 10,300 31,000 service is from United Press. Gross Farm Income 32,022,000 54,665,000 We carry all big local sports EATONTON BROaDC.1.STLti0 CO. events and many National at- P.O. BOX 88 SOURCE: SRDSConsumer Data exclusively. EATONTON, GA. tractions. rv1n\T` 1A1.101lA^1 o Crandall ue / Liayron,m I /Fo oTunnelHill oRoc4 png o Eton Blairsville RABUN oTiger GILMER FANNIN C ngll Fawn Dalton p mChatsworth UNION 0 Tallulah Falls WHITFIELD Robertstown linwoodp, Spring Place .®. Ellijay °° Helen) La Fayette T.lror° MURRAY HABERSHAM` East Ellijay Diamond o WHITE /ALKER Careers o Cleveland ©Clarkesve Sugar Valley UMPKIN ó: o Habersham' eTrion o Ookrnc' 0 Da hlon leal o Demorest CH ATTOOGA Menlo ®,Summerville .Ó.C° ..n o PICK ENS CorneliaoMount Airy Ranger GOR N o Alto STEPH Berryton Fairmount Baldwin lyerly anville Tate ()Marble kitll o ellton FR Armuchee Dawsonville Murroyville 01 BANKS Adairsville HALL Mount Berry Shannon BARTOW New Ho rid @Homer Carn -Alto Parkin oCelanelse VIII. White° Ilsville o Fret HI0.5 mv/rn Maysville Coosa .Rome oCassvi 2 FORS 0 Cotton Mills Coro Lind °De Soto Pk. ®Kingston ercee .ó. Oakwood/Taw, Silver reek® I Atc FLOYD Cumming 0Ca Spring z Emerson Sugar Hill e Nicholson Tay] Woodstock o P K Aragon Bufó, : =;' Jeffers m AGWOrth Fedart wn.0. Suwasee JACK eRomart °Kennesaw ROW. del b oRosweUJuhth Deudb Ath 'oSam Hill Van Wert° ' ANSI"Statham COBB . II ogart Dallas .6- Fair voiss DE o Bethlehem °Felton b t.,,,oysoñ OCONEE o Campton HARALSON Drokei

Buchanan LTON WatkinsIle

all.poosa Decatur hop 1 Te le 0 Good Ie Bremen wfiii1,7ív:He h, onroe Hope rrnIngt Waco o © Douglosville CAR Atlanta )EastPoint Social Circle o Mount Zr Apochee Red Oalk 0 Rutledge Carrollton Lb -lion City CLAY- OVi Foirburn roe DALE/ e © Bowdon Madison '6' o 0 0 g5Palmetto ertv:ro.CA PorterdaleMans id Newborn Box cod o i Swords Whites Roopville° Godey o Sargent McDonough 0, HENRY o Fovetteville Centrolhotchee Shady Dale o o UTNAM HEARD ond Experiment Morelan -"rg llo Senoia° Brooks e. Griffin Caroni, o o Grant SPALDING Hillsbor Hogonsville Williamson MONROE TRO MERIWETHERPIKE o Round Oak\ BA Juliette Milledgevi Greenville Bradley o .9. Meonsvdle LAMAR La Gra Clinton 0 Haddock I The Rock 0 oston lames° o Durand o Sto West Point Yatesville JONES Payne o Chipley Mc NI HARRIS Shiloh Manchester - Liana UPSON o oDry Hamiltonb e Woodland Macon Branch TALBOT Robertah BIBB TWIGGS

Waverly Hall Ca Knoxville Cat aula o El erta

Danv Warner Robins Bibb City o WYN X RADIOISTON 11COIU BLECK HO 10,900 WETS 1550 KC (FortBern, Cochran Town & Country Music iwkinsville. >----- STE All Day -Seven Days A Week

oLilly Fiaiev son WEBsTER Americus DOOLY Vienna Pineview Your Sales MessageCovered- The Entire *thusTrade Areo!

WH ITE { 6 ri Á1 LUMFK4?i ,.sC.TWCAROLtNA. : -' ?`?.

FRANKLIN DüY/[4nV,r.,'.

II.IYSI ON n,A\s.ITLC FORS

CO ESP." flit

E LPL N r O;y NOSCH TON COMER CO/ALAI CAR ITON

w I N D E A P O I N T E T E A G \%VI NNET S T A T N A M WINTEAYILE ETNLEHFM BOFAAT AANOLDSVILLE CAII+bEOaD AMPTON OGLETHORDIEtINCTON

STEVHEN S M A X E A>r A,_rVN 3

APAtAGNEF PENElE LE' WOOD UN ION, .,MA OI SO N _G A N TA.:AF: R2 ., -\--. F 1..y 0 N í tk, °-^ ` 1`.>,'.------M E %d Ri° <. WARREN '\f/ ''` V' ta N I ,I \JA' r`L ',,,, .-.-..,.,.-.,....:.,, , , ,, r, UTTS HAN C ©Ct

' e. ...a+it'..i ...... a COVERAGE WRBL-TV COLUMBUS,GEORGIA N3 QA CBS AFFILIATE MAP 'WV RBL CHANNEL 3- 100,000 WATTS FULL COLOR FACILITIES TOWER HEIGHT - 1,749 FT. ABOVE GROUND

DOUGLAS DEKALR

a.ai.o.a GREENE

H ANCO

VIN

IL KINSOI

LAUR

COVINGTON

Fl JACKSON

METRO COUNTIES: ADI COUNTIES: COLUMBUS, GEORGIAALABAMA TELEVISION MARKET DATA

POPULATIONHOUSEHOLDS TV HOMES EFF. BUYING INCOME RETAIL SALES Y1A METRO COLUMBUS 247,400 65,600 64,200 $ $513,807,000 $ $302,091,000 AREA OF DOMINANT 548,800 144,100 129,200 $ 1,013,936,000 $ $586,356,000 INFLUENCE: TOTAL IN GRADE B: 1,371,900 382,900 339,700 $ 2,724,295,000 $ 1,637,572,000 0 MILITARY BONUS -5 INSTALLATIONS WITHIN GRADE B CONTOUR FORT BENNING-FORT RUCKER-ROBBINS AIR FORCE BASE -ALBANY NAS-MARINE CORP SUPPLY MILITARY STRENGTH: 73,844 MILITARY DEPENDENTS: 49,794 MILITARY PAYROLL: $280,023,156 CIVILIAN PAYROLL: $207,681,824 ANNUAL PX SALES: $ 32,582,758 COMMISSARY SALES: $ 29,830,038

SOURCES:SURVEY OF BUYING POWER: JUNE'68 ARB MARKET REPORT: FEB-MAR'68 ARB U.S. TV HOUSEHOLDS: '67-'68 OFFICIAL MILITARY DATA- JULY '68 WTCG WTCG-TV CHANNEL 17 Atlanta GRADE B CONTOUR -12,463 SQ. MI. A Dirition of Turner Communication, Corporotion ANTENNA SITE -1018 W. PEACHTREE, ATLANTA, GA. ANTENNA HEIGHT- 1,100 FT. ABOVE TERRAIN 1018 WEST PEACHTREE STREET, N.W. ATLANTA, GEORGIA 30309 i EFFECTIVE RADIATED POWER -1,070,000 WATTS 404 1873-2242

"°Rock Sprit ' f - vlL.mtrc T -t UNION 1 atOn 6 ©ChatswórthCherrylog° Tallulah Falls IRIsmFawn Margret Robertstown o ik VIII Linwood(). WHITFIELD Place S0pring Sahes °°HelenHABERSHAMstio .(2). Villanow o WHITE La Fayette ° Tilton MURR °East Ellijay Nocoocheeo f otters Cleveland Clarkesville WALKER o Cartecay o - Leaf° °Habersha i Q Toccoa e Whitestone LUMPKIN o o Demorest0 Avalon 0 Trion gar Valley Eahlonega® IS Emma Cornelia ()Mount Airy o oMcytb tCHATTOOGA ®Calhoun o PICKENS o °Menlo ®.Summervi °Aurario ® STEPHENS., Ranger Jasper Juno° ,,,Btermont Alto GORDON 0Baldwin Lavoniac M ° Berryton Fairmount0 0 ()Plainville Mar le Hill Bellton FRANKLIN o Lyerly NKS Ne so ville Murrayville Lula O °' Canon Ar Ghee Shanno ° 'airsvi DA HALL 6Homer j Carnesville 1 0 Me hg Waleska O New Holland M t Berry BAR o illsvill Ball Ground S;I Cy GOviIle tt® ', Franklin Sprs tltark® o©Celanese Viil. hite0°Rydbl May Ile CHEROKEE Chi e 0Goinesvill0 oos OCassville N,Canton0 pucktowno FORSYTH ® Cotton Mitts Canton Commerce , ®'Rome ingston MADISON Linda le - .0. 0 ood Talmo Silver Creek o llo Atco o Carters villa ()Holly Spring_,:Cumming ()Flower ° Pendergrass Ni olton .6Daniels ave Spring FLOYD Lebanon Branch 0,EmersOn o Sugar Hill°©° Brasetton o o Taylorsville tAbodstock o Alpharetta° oschtonJefferson Comer0 . atrF ..a Colbert ° a POLK Arago ° FULTON JACKSON o COBB oSuwanee BARR oHull Clrartown. Acorth Auburn 'sn e Rockart ®Kennesaw °Roswell °Guluth 'At S o Stath o Smith Elizabeth 0_Va, 'o 'll Doula'Carl' o p Esom Hill Va ert° AULDING i owrencevle® ac ussell e ogart ` thle CLA- E Wterville air Oaks()®Mao E GWINNETT ° E Dallas ° °Grayson OCONEE 0hitch IOGL Smyrna DE o Lilbur e ° Felt Hiram 'pings n KALB OSnellville amptonoWAL stvilleo p rawford HARALS Watkinsville N olraketown Powder Springs Mablet Loganville . ° Bishop oS a Buchanan ,Deeatur Between NoG6d 1(úsfeell 0 oM Tallapoosa rem le %v10 oe hiPe Farml oFullervIIIe ° B TETCfl ° Walnu'grove o BOs ick P o Waco 0 © Douglosville /ttttttttianta Mllstead ills Rica Winston °Jersey 0 Penfield ° ARROLLDOUGLAS .Í"EastPoint® OSci Circle Apal e éo sxford Union Poi unt Zion Red Oak °<)o ege ' - Covin °Rutledge Stonewall() CLAY - R Conye Gensboro Carrollt DALE 0 Madison '-----/Fairburn o°Union C tyTON o Bowdo °CClem Porterdale Siloa Banning Palmetto .0. CDStockbri : ords o NEW'fON0d MORGAN GREEn Jonesboro orn hitesburg° COWETA AYETT a Flippers Godf White Roopvilleo OTyrone Lovoel>y MSS 0 °Sargent m. HENRY Farrar, Fa etteville McDonough °Ola Shady Dale° H.pton PUNAM entralhatchee Newnan Inman ° o 0 o Locust JASPER oen ton E. Newnan® ooymmond ° Groveo ®Eatonton HEARD Woolsey BUTTS Turin fins Sharpsbur9 ° E eriment 9° .0.J s O MonticIIO Franklin o. eland o Senoia® ° Broks O. Griffin Pepperto o Flovla Devere. Corinth, rantville Haralson 0"19SPALDING E.Gr'in o ° Indianprings Orchard Hill aHil o F lenn ° a Hogansville ° Lone Oak Willi ' MONROE ° Round Ook BALDW IN OUP MERIWETHE ebul o Milner .0. Julliette . Gay° 0 ° E. Jul' e Mill flora dgeville 0 Concord o{ 0.(b.Bornetville®Forsyth Bradley Greenville / Gray o Midway- o. Molea0 Meansville( Had ock LAMAR La Gran cln ron° Woodbury° Smarr The Rock o s lames ° pbrokeo ensPotter Warm Sprs. Silvertowno o JONES West Point mE.Th °Gordon homaston.: fl BIBB4 - w,

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.. + '; . ;.av PEACH . MLSCOGEE o ..,u. _ TAYLOR COlu..fuf o ... HOUSTON

%.yP ...... RUSSELL CHATTAFgOC7ffE t"J'AF".2 á... ,on DOD'- '10NTGOmJtY SCI-ILEY PULA S K I DOOLY

BULLOCK

BARBOUR WILCOX CRISP PIKE QUITMAN TE: LL BEN Vat .1 MV M o.w.. .HAW

BANDO TURNER a --c IRWIN CLAY CALHOUN ..0....0 DOUGHERTY " O HENRY Oon. WORTH O O. DALE TIFT COFFEE EARLY BERF rw. o S BAKER MITCHELL

0 10 20 30 40 Su - tanMETRO AREA COOK O ,1C GENEVA I HOUSTON MILLER -- o - r: trlfb.r*Jr?Tx DAY and,,,4.41r1"5"1lBiasr`:YL.,c{,,:S:S_,3:+s.áY,^:.`.Si`...w.;:S:F'i'+i-i3a...bC.a.C`"r4 S3- atF ,.. NCS $k2 AREA CATEGORY METRO AREA 647,500 POPULATION 235,900 60,200 169,400 HOUSEHOLDS *150,540 RADIO HOMES *56,910 EFFECTIVE BUYING INCOME $369,037,000 $888,328,000 TOTAL SALES 235,462,000 527A77,000 52,964,000 135,077,000 FOOD 17,071,000 DRUG 6,427,000 GENERAL MERCHANDISE 43,569,000 78,807,000 APPAREL 15,063,000 31,631,000 HOME FURNISHINGS 14,684,000 29,784,000 GAS STATIONS 18,098,000 46,481,000 AUTOMOTIVE 44,101,000 98,875,000 LUMBER, BUILDING HDWE. 10,756,000 26,569,000 Effective Buying Income - Metropolitan Area, Per Household $6,130 Per Capita $1,564 Per Capita Muscogee County $1,679 SOURCES: Sales Man.::gementSurvey of Buying Power, 10 June 1964 :7 C:t+;TtG ' nT : ,179.1. .;+}Mg^ga..rofix71Tr.':7072":. 7;:""r An: } ....".;n1 -0..,t sk T. 5p«,., .... ,.._.....aae..#*3r.w ..'Ta._. - ...... j...jTs+.JiL'1'14eC...`,shAu.,.v+.9.r :. s _..;a;¿¡,.. .,.. .+-teN'a. .M,^% l,"'!' -per

1". r 1 ,EERY CO. c : GEORGE "Refresnirng" RADIO CHICAGO NEW YORE IT ._C S 4NC"ELES SAN FRA'.C" c ,. .. '_L. COLUMBUS, GA. r I BASIC FACTS ABOUT WARNER ROBINS AND WRBN 0 COVERAGE MAP FACTS ABOUT WRBN

. 1,000 watts of power uwrristm Gq{. While -N Hours of operation -- 6 A.M. until sunset Frequency -- 1600 k.c.

RDO COMPLETE REMOTE BROADCASTING FACILITIES

Si MUSIC FORMAT: Emphasison current top popular music. (WarnerRobins is a young town, populationwise, with 5,000 military personnel) SPECIAL PROGRAMS: Only woman's program in area with "Thelma's Round Robin" Mon. - Fri., 9-9:30A.M. Weekly broadcasts from 9-9:30A.M. Saturdays spotlighting two high schools with student -faculty participation.

NEWS: Heavy emphasis on local news. News broadcast at '55 with headlines at 20 past and 20 till the hour. In A rsonville 4Ar1..I.onrllpByfomvl4e N.tt C.rrr. Eastman addition, five reports of Recreation ., --s. Goe.+ns Department news of the city and five Tiqpenviue T Cnt reports on the community calendar daily.

SPONSOR SUCCESS STORIES ON REQUEST FACTSABOUT WARNER ROBINS POPULATION: BANK DEPOSITS: City -- 32,000 (1965) 2 commercial banks, 1 Savings & Loan County- 53,000 (1965) Bank deposits..16.5 million Savings & Loan.4.3 million GROWTH: ('Dec. 31, 1966) Warner Robins is growing at rate of 75% while average Georgia SCHOOLS: city has 3.9% during past five Average daily attendance for 1965-66.. years. 7,782

RETAIL SALES: TELEPHONES: 18,400 City of Warner Robins..48 million (1966) RADIO STATIONS: 2(Competitive station Houston County 61 million is all religious) (1964) NEWSPAPERS: One, published twice weekly. INDUSTRY: Georgia's largest payroll is Robins TRADE AREA: Nine counties, Air Force Base witha combine military-AUTOS: 10.9 million sales .:vilian labor force ofover 23,000. SPENDABLE INCOME: 98.8 million ve private industries with labor force in excess of 25, several COMMUTERS: RAFB draws a labor force from smaller firms. nine surrounding counties.(Vast traffic audience for WRBN) W R C D

Everything's UP inDalton

More industrial workers, more farm Dalton'severydaylisteñinghabit workers, a $5 million increase in re- is WRCD... Top Gun Country and tailsales, a new junior college and Western. Here's a station with top- expansions in industry, housing and rated feature programs for the mass retailing all led the Dalton, Georgia working man and wife audience in area to new records in 1967. Total mind. Beginning at 6:00 A.M. with spendable income, according to latest "JollyCholly"Faircloth, WRCD figures,is over $108 million, with a keeps in tune with its audience. Farm family income of $7800. Manufactur- market reports are heard twice daily- ing employment reached 14,170 mak- TOP early morning and noon. Local news ing Whitfield County 5th in manu- is programmed five times each week- facturingemploymentinGeorgia. day, wire service news at 55 hourly. And the Dalton area doesn't expect A popular program tells of job op- to stop this exploding growth. New portunities in the area. Swap Shop schools, new utilities,newfacilities brings a raft of calls. are added daily to cope with and at- GUN Foraworkingmanaudience, tract new growth. sports play a big part, WRCD carries the Georgia Tech Football Network, For those not in the know, Dalton Pick -O -Dixie Football, KP Sports and is the "Carpet Capital of the World". Daytona andDarlingtonSpeedway 65% of the billion dollars in tufted races. rlrpetingproducedintheUnited Advertisers of products peculiar to .tesis made in Dalton by some the carpet industry may find interest- fifty plants. ing results when using WRCD Radio. Measured by every parameter, Dal- Here's a special situation that requires ton and Whitfield County is a growth investigation.Butlookto WRCD Radio, Dalton, Georgia, for one of area and a substantial market to con - the mainr inrtnari,l rmnlnvr,,.,.,t.,. All Roads lead to Rome In Rome, Floyd County,and NW Georgia, Nearly Everybody listens to WRGAThe Radio Pioneers of Northwest Georgia,Built on Public Service With Complete LocalNews and Sports with a Background of Well-roundedMusic

1470 KC 5000 Watts 102.3 MC 300 Watts Full Time (at 794 Feet above average terrain) Tel. 404-232-9742 Among the Many Featuresof this Great Market .\1 1 isthe extensive Culturalbackground that 0,9001 M.nran, RodBon Academy, wN,te includes Berry College, Berry anoogai PO ,,, i .ge w School for FANNIN Shorter College, Darlington T MURRAY DADE CATOOSA(F Boys. Also included inthe large In- L1- / I i GIEYER / 10'I( dustrial Complex are the plants of c vI i ll. A 513 Y : rnatan `¡

1

General Electric Transforrners,West f .For.or

f/ SCOT TSBC . GORDON Point Pepperell, Inland Container, CMATT DOGA Fort Payr ¡ 1 Burlington Mills, Rome Kraft, - a and Fox Furniture EARTOw (HERO Gain. ' MARSHA 1.1.G.'".."'"1 ,.x S+ns,. '

;

POLK RcYon Cd.,.-,. D.u. A'LAN"'

V,IIo R.Ca AT \PARK 4fD3..._ .. Meo,1i f FOP COLLEGEPARK O

CO.ETA

'tnai:rs

;í; ALA "r 1.a.1:i'. liM i_.OrdtrLW. '.L- ' '.41 ii a_+t4eL.c+a.alsL Polmyro, H.J. 515 67 All figurer. o. from the U.S. Cnst,s ond orhr sourc onor dlir..otdand opoatdby Ed FItr & Assoclots,207 E. Brood Srrr, tip; ; G 4 ELM & FM are in stepwith a Great and Growing Diversifiedindustrial, Commercial, Medical, and .Y.gricultural, and ::ecrectional id`.G.rketthat is, also, a Cultural, Educational, { ;,,vs Center. V!. nth its 2-WcyCoveraz,e, Wt:GA NM 9 FMDelivers the AM Primary Rotai` Sales. . t of ;!'7.S},i.CC,D©r Pr;,srry Market (53uv/m) w ,..ark T E NN N. C.

o Lr DA DE/ ¡CATOOSA TOWNS FANN I N * hion. : UN ION URRAY * C.1..arlhG I L M E1

LUMPKIN * Dohlon.y.

PICKENS Horl..11 oAWSON FRANKLIM * r`i BAN KS HART o F L O Y D (ARTOW CHEROKEE e .e FORSYTH ti

4 MADISON,ELBERT

1vr ti 0 L K GwIN NET T OGLETHORPE -PAULDING HARAL SON /WILKES DE KALB INCOLN DOUGLAS J * De.el.r w * WQXI PLO CARROLL 4allo m p WWSBG WRNG\ NEWTON COIUMel trv>'( \ OGe i HENRY iAYETTE WARREN\ COW ETA PUTNAM RICHMI JASPER HEARD 115PALDING HANCOCK

B TROUP 7BALDWIN `EFFERSON *i.c...,e MON ROE `1 JONES

UPSON 8Mouso0*B WILKINSON HARRIS JOHNSON TALBOT CRAWFORD TWIGGS Z EMANUE* s..l.r.. MUSCOGEE \TAYLOR * DoNl. * Columbus l LAURENS j HOUSTONBLECKLEY TR EUTLEN CANT ( HATTA- MARION M A C O N I OCHE( * Vide -'Ii¡w.. - I \ erulr17-1 There are two great coverage stations in Atlanta.* One of them is WRNG 25,000WATTS 680 ON YOUR DIAL Ring Radio-The talkofthe town in Atlanta.

*Indicated coverage for stations shown based on daytime0.5 my/m contours,as computed for WRNG by Cohen & Dippell, Consulting Engin- Represented nationally by Alan Iorbet eers, Washington, D.C. Associates.

3954 peachtree rd. atlanta, ga. 30319 phone: 261-6800 .. 1350 DIAL5000 WATTS

/

gTL .A //\\1. SART

IN

F'ORSYTH I1TT,T, TiiOI:A,STCN CION

WARIt ROB r. V Lr COLL iIUs

c 1 FA FIKIIISVTT \o CORDIí2 FITZG°

HOME OF YOUR "COUNTRY COUSINSfi NORTH TEN NE CAROLINA

Frank H. McIntosh DAYTIME CONTOURS WSB RADIO Consulting Radio Engineer Fig. 1 Atlanta, Georgia Washington, D.C.

WSB RADIO ATLANTA NBC affiliate. Represented by Edward Petry 8 Co., Inc.

COX BROADCASTING CORPORATION stations. WAR AM -FM -TV, Atlanta: WHIO AM -FM -TV. Dayton WSOC AM -FM -TV, Charlotte, MOO AI -FM. Miami. KTVU, SanFrancisco -Oakland. WIIC-TV.Pittsburgh. Lar O V,de'te O Allendale Lwesvdle Alexander O ORuff,n Sard,s O O Fairfax Mdey Cott Motley Brunson GEORGE C. DAVIS o SCREVEN Barton0 O Islandlon OPer lins O CONSULTING ENGINEERS Ba^ + o Hampton o Walterboro° JENKINS H,Iltonia Varnville RADIO - TELEVISION O M C.,e °Luray HendersOnvdle WASHINGTON, D. C. 20004 W ache O O Herndon O Early o HAMPTON EMANUEL Millen Branch O Estill OWhde Hall PI ave, ,e, tsvdle ee Furman 0Mággettt Folly leach O Modoc ° Rock y Ford O O Pocatahgo Martins Pont Scotia Twin BEAUFORT Dover Newington City BULLOCH o 441111111111119111 Oliverr Coosawhatch,e ODaI o FFINGHAM a), Portal Ridgeland 1 Nune: Cloo Wilkins lab ,\ O CANDLER Statesboro OEgypt v TdlmaOr a ufort REUTLEN C.;Irr ore O Spnngheld o0keetee Brooklet t. ovalo Metter O Guyton O OSoperton Qakpark 0 O O rrisIland O Pulaski Reg.ster O Sblson o OH ardeevllle P,neora R,Oncon ONTGOMER O Bluffton TOOMBS Cobblown° N ev,Is Mt. Vidalia EVANS Vernon TATTNAL O Cowns Claxton BRYAN Meldr Hiltonh o()APE., Lyons o O o Rellinger 00 O CHATooM Ohoopee Bellvill Hagan Pembroke Lanier Aorden Dautusk,e Island Alston N' o v O W Ile Savann. Thunderbolt Uvalda Reidsville o O oMendes LIBERTY

Glennville APPLING Hinesville EFF DAVIS o OMclntosh hurst o G,raham O Baxley AYNE OR,ceboro colterC o Ludowici Surrencyo OOdum BACON C INTOSH O Warsaw Jesup Alma OGardi O Eulon,aO O O Coffee Men ,anO O Mers on Beachd1 PIERCE o WARE Patterson° Everett °D rien Owen° Browntown City O BRANTLEY GLYNN Blackshear Hehardsville WaynesvIlle Sea Island Nahunta 0 O i M II wood a O Atkinson Brunswick Waycross o a Hoboken OHickox St. Simons Island Mabel PCAMDENO White Oak CHARLTON Woodb,neO 0.5 MV/M Homeland O Kinlaw ° Folkston° Kingsland HeadI ght St. Marys NASSAU Beach o Fernandina RAND McNALLY & COMPANY OFargo J COPYRIGHT LICENSE NO.RI.67-W-11 Hilliard YldraO 10 0 10 20 30 40 50 60 70 80 90 100 SCALEIN MILES

WTOC SAVANNAH, GEORGIA 1290 KC 5000 WATTS DAYTIME CONTOUR BASED ON PROOF OF PERFORMANCE AND F.C.C. CONDUCTIVITIES APRIL 1967 . , .,,. " ....,,"»,,,,."--...-..... ' . -.1 ,.....",-.71-.111....er \ , ----O.._ ,-, Chisolf* w I 1 I 130.il \.1..1, 1.. i i J -1...,.. i 11.J .L ' I LL ABC iwOlPe ~lend `s-,) - TUmn 1 \ ...... TIMES 30 Sec.

Y"- 1 to 49 $2.25 neViler- . . 50 to -99 $2.00 ort Royet 100 to 200 $1.75 i 1 P1.10. a 200 to 500 S1.45

\, Ma ..-.'3CSI 10 to1

) Bluffton . . 02g No/ 40 Times - $38.00

40.0111ot:so BloonungtInle Poorer Head

1 ABC -Network

SAVANNAH 'Turtle I Sign On To 9 OSMV' 9 To 11 , .-. --,,'' ' -;,"----.-...... ' e 't.f-1r`:,,..,.,,.: . 11 To 12 l'_1471.1

...,J.u RETAIL SALES: ..sa Da Sign On To 1: 1. I / Food Stores $63.262,000 12 p.r

Keno ()'1-21'\ Drug Stores .$9,584,000 5,; '1,01 nu Gen'l Merchandise . . . $38,335,000 - go .1,7-, ,5 . . . \ A Apparel $24,300,000 "World Of Spoi Home Furnishings .. . $20,852,000 tllnis5 N(Ç4) Automotive $59,705,000 ABC-Netwo ,1# Service Stations $28,724,000

, : F kiAlspoe tetcx Sign On To 7 e its, OAF (1111154) TOTAL RETAIL SALES $291,873,000 .22 ....1!63 7 To 7:15 Contours By ROBERT D. LAMBERT, JR. SOURCE: Standard Rate & Data Service 7:30 To 8

Registered Professional F-4...hppe 8 To 12 Noon Engineer And F.C.C. Approved Calculations. RADIO STATION W N MT 12 To 12:30 Garden City, Georgia 12:30 To Sign -Off .1.1__L_L l (--: - , :, i.7 - - i

-, I .! - .,....- ' hírr..1,..1, e / 'i I'II 1.1 S 0.: <, 8 To 12 Noc ABC--Nez Worlc Swlst

. '"a` Hut' 12 rSLi / SW'neel` CMS. ate .. . Smdhvdle 1.,1 AA I.looresvdl MurfrgfqOrª/if:1u[y Gatlmburg Ashevill- ® aDolis - ... .-.- Llnrpinton rills Luee

MCMrnnvl1 0Oen Acs..tog.'ll \ ' ' Forest all dr .\'.nn,rn -- - ü,e,ak..'Wad F ;ri¡Rl,lnrwdton , ShelDy Gaston/ia D5 vdle 9 ;' ShelbyvilQ i Man_hester Athen K,n;Mtnals . a . 1 Alt on, o, . Brrvild/ ó e 'a bese-- - n, Lew shoe Tena^ºma Dunlap 1' ..'. ,. FAkannra.n.n , ¡ Rosman, srLmdrum t Luar Frank). An .(- 6a GaltneY rak Rock MonteagM -Cleveland Lynchburg =urPhÑaa'ealleIU 4 hand/. v6,nverors Best 22 16 CnfF11Hill [rtvJt 1

r,,.L+d' Fayettevnle Chanooga ;

16 Westminster I.aure Huntsville Pnncela' 4. SCOtlsbOrO yette unroof Wrnnsbor Tacos ,ntu Parl Hone, ondvdN Rocs Laon 8" -'Anderson Palh Newberry.. ns n,.r...., ,._; ® Fort Hari wog 6 Paynea Royston Abbeville GLntr'.. Commerce r Elberton Cummmg .a r Sumter Cazterssue Bulnd 129 41 Winder Cedartown Athens Gadsden Le.{ton Rockmart WathImvdR 4nl Marietta 'MmOnt D -s va WashomBton 'r., * a'a.x Iacksomblle Neches Qline burg - Jfi Gresmsaoh ® * sr E. Point Anniston tie ie 18 D.rore (ArfolltOn sta Warrenton

Luke ~lair Waynesboro Wedowee lerda e Ashland Sarah yreo dgerllN Roanoke MII Sandersville Wadley IAdvak II IT '" ENGINEERING COVERAGE MAP- W L F A - LAFAYETTE, GEORGIA

COVERAGE MAP - 0.5 MV/M CONTOUR

*Cleveland

TENNESSEE / *Chattanooga

Rossvi 1 le* Catoosa Co. .1 / Vr-, ! ./ '*Ft.Oglethorpe

Dade Co.,/ .Q *Ringgold '

an*Trenton *Chickamauga'/,

I

Rock ,---' 1--, : .Q ngs* ;Whitfield Co.; /rSpri O // - *Dalton / /

. 1 , ---- ,_/ . / 40,5 MV/M ;' , LAFAYETTE ; `'` , LWalker Co. -----__-,._ // r Co. *Trion 1Gordon

,,' *Summerville l / `; *Ft.Payné ChattoogaCo.,

/ L,_/\,- - - /'F'Zoyd Co. i / t 1t/

1590 Kílohen.tz 5000 watte RADIO' STATION WLFA Nondínectíona.0 LAFAYETTE, GEORGIA u"-_ s Laurens* Clintoni

HART Anderson Lavoníar J ,FRANKLINLIN t Honea Path ` .lotlravNFWE Came5v3118 Hartwell (^A,` .,Ro ston fr,I va DueWest Shoals .4,!

/ ABBEVILLE ` .: `MAOtSON/ ELBER7 GrPenwotidtf . c ,anistsv,ll bbevilleo Ninet o , al un Falls / 1) SALtItlA1'' r \ Elberton GREENWOOD tt ARKE r>, r.-. o WLO Athens NMcCORM K Saluda, - WILKES `` ) EDGEFIELD\ o o M Cmirk ington ONEN0G Tignall \LINCOLN Washington, Ga. hETHORPE ) Johnston 0 / o i incolnton Edgeflelcf 1000 Watts . / \ ' 1370 KC Unionoint1 S / TALIA- "COLUMBA, Daytime Service fl`M Greensboro °FERRd DUFFIE( rawf `ord Apling1 ville

Phone OSborne 8-2125 GREE , / WARRENrkThoms ñ1 N. Auqs a`a o / C. 13a;Í Member NCOCK o //Augusta ( Warrenton H ea .:,::;

Eatonton KEYSTONE ' New o Sparta o r 1 RICHMOND Network r < GLASCOCK 0.5 MV/M / Wrens \ \k" Farm Programs Gibson / BI{F(E }BALDWI N (JEFFERSON / a WASHINGTUN Hardwick 1 a Specialty ,kSandersviile Louisvitie 1 Waynesboro

FOR MORE MONEY PER ADVERTISING DOLLAR SPENT, BUY... i WLOV INSPIRATION WASHINGTON, GEORGIA INFORMATION * Serving the Rich Piedmont Region of NortheastGeorgia and Western South Carolina. Home of the $75 Million - ENTERTAINMENT Dollar Clark Hill Lake and Dam Development. * Serving a $171/2 Milion Dollar Dairy Industry. FALCCN FOOTBALL WLOVisa Radio Station that Serves Home -town People, HIGH SCHOOL FOOTBALL Home -town Style! LITTLE LEAGUE BASEBALL GA. TECH FOOTBALL 1000 Watts-1370 KC-Daytime

MUSIC NEWS BETTER BROADCASTING, INC. FOR ALL AGES WMAZ- RADIO 50,000 WATTS COVERAGE MACON, GEORGIA

"WMAZ has got you covered,

Mid -Georgia

+orP- AH n o York 15YORK e PICKENS ERO- kidg.pon o CAT COSA avilM° pHiowa Pickens, green, eRs^ Rock Hill° FANNINgI°iivil. EaslIy Trenton C K go EE I oville/«kh°rr LCKsoN aee 6 CHESTER WALKER A AC swath edmon °Woodruff A Union chest ASwlhOero AEI WHITE A ' ' H' er RUT v4,,,aglorea-sNaa ialmmd.ruDEes UNION Great Fa La Fayette on DoA ' La.rKm A I.e P Al oBlrlt Clinton De KALB Mello wa STEPH G.+..y o FAIRFIEL ACa ENS NIN. o Hatea A eso` leaps, DvwsanvilleC' nit`O Whitmire AW Fort Payne an.s- ° Mills P CN.1 Tat o A BANKS LA °W NALL Il.e Ile NEWBERRY FLOYD DAWSON H e rR.NxLIN rhrBle VOO VILLE Wig ca ANevAerry Collin° ill CHEROKEE ORSYTN s R non HART ráen how BARTOW nésville Abbevilb EFvC/¡1 CHEROKEE tonA C°mminge ArcooACaitersvtlle C rte dhow ...A O NiniSix p AMSOnp°lsvillertgnA °Foils S.Grwn.00e 1171/AH Conk O MADISON etEEN.UDD lexmgtj Roswel Butad `.,EH ELBERT A YL " IMarietta ° Gww. OGLE- Co.eIC. ° IORPE &testes LEXINGTON."' A Mhos «oNE r Phen'K .. CANDLER Springfeld county Middle Ga. market. MACON e°Montemma \ .°n S vole A roeEEi ¿ Ellaville Hawkinsville V, as V sr e l.r °,p. E eCl°'l°n e.embroke RUSSELL AEastt tR ALY s Minion Sprs ue°O satEr Unoddlue1 B A d DODGE ue.Vernon EVANS BRYAN BULLOCK Helena TOOMBSReidsville umpkrSTn ,Pr 0.5 MV/M bb.ville Savo WEB- p McRae TATTNALL CHAT oR«hN1 TELFAIR LIBERTY Eufaula Co~dele Glennville Gear town _-- WILCOX umber AHazlehurst ,H,n Cloy4 L ABuley ACuthbert A0 JEFF LONG BARBOUR I ,L.° Shellmoñ e DAVIS APPLING TERRELL Leeabur LAY RANDOLPH JesupA y . OcillaA BACON AbbevilI.A °Ediaon B WORN COFFEE AAlma WAYNE I.G°in.s eMa IRWIN cINTOSH Await HENRY DOUGHERTY Donen Elba CALHOUN Sylvester (Tih Douglass defy unamilHº PIERCE e H L _ _ Ii 1f FEE T I ( aPwrson BI«k:hea, GLYNN F T BERRIEN rprise RANTIEYO.ch lot FAR O. l M V/ M WARE ADORN Moultrie Nasiwdie ATKINSON Col auirr Noh ñl° Brun Aahlord WOY`r ARB-Nov. 1967 GENEVA oHO,M MILLER Pelhamo 1 COLOUITT eA I.NIEa TON Adel CAMDENswrck Me a e Donalsonville oHahiroLakeland Grocer SEMI THOMAS BROOKS CHARLTON Woodb,n. HOUSES OLE Cairo LOWNDES A Thomasville Bainbridge ,¿L Folksron °K09Si d Boniloy, GRADY sr Malea FCHOLS A Marian Boston . ChipleyA Snead: SlorenvJle NASSKFernandinan 940KC CBS WASHING- Monncella Ouincy °Hav MADISON lo,,ere co Tl1N F GADSDEN /! LEON A BAKER / °Oman°- e IelounHlown °Gr.envll. HAMILTON fellahassee AB,,,tol Madison JacoVille, CAI HOINN fl IlonaI Irmo - rrnAnont

radio/ television wmaz SALES representative .4( AVERY-KNODEL, INC. RADIO

P. O. BOX 5008 MACON. GA. 31208 912-746-7311 WMAZ RADIO DELIVERS MORE PEOPLE THAN ANY OTHER TWO MACON RADIO STATIONS COMBINED wrmaz More Total Audience (Weekly Circulation) 123,900 STATION Total AudienceMetro Audience All Counties (Bibb -Houston) WMAZ 123,900 64,500 Bibb -Houston Station (Macon SMSA) 55,600 50,800 Station "C" 45,400 39,400 Station "D" 41,400 17,600 Station "E" 39,500 32,700 Station "F" 17,000 9,200 Station "B" Station 4.200 2,500 55,600 Station "C" 45,400 Station "D" Station "E" 41,400 39,500

Station "F" 17,000 Station "G' 4200

WMAZ RADIO DELIVERS 98.4% AS MANY ADULTS AS ANY OTHER THREE MACON STATIONS COMBINED

STATION Total Adults Men Women Teens WMAZ 109,900 52,000 57,900 14,000 Station "B" 47,300 21,000 26,300 8,300 Station "E" 34,800 21,500 13,300 4,700 Station "D" 29,600 11,300 18,300 11,800 Station "C" 29,100 18,900 10,200 16,300 Station "F" 15,800 8,800 7,000 1,200 Station 4,200 2,600 1,600

SOURCE: MEDIA STATISTICS. INCORPORATED 1967-68 SERIES (AUDI- ENCE MEASUREMENT DATA ARE BASED ON RESEARCH TECHNIQUES WHICH YIELD STATISTICAL ESTIMATES ONLY. AND ARE LIMITED IN wmaz THEIR ACCURACY BY ANY SAMPLING DEFICIENCIES INHERENT IN THE SURVEY FROM WHICH THESE DATA WERE DERIVED.) RADIO

P. O. BOX 5008 MACON. GA. 31206 912-746-7311 QUALITY RADIO PROVIDED BY THE BIG VOICE IN DEEP DIXIE 10,000 WATTS CLEAR CHANNEL

AVM- /, i1` ,,,,

..-1.. . 04497-ift_, , .. *,d:

wi ,

/ 4. \ ';.iliIIIit MOULTRIE, GEORGIA

! .i WI . * Full Spectrum Music \` L:'"d * Wire Weather Service * Full Time Farm Director * Area News at Fifty -Five * National News on The Hour , * ABC Network Features * Atlanta Braves Baseball , ` * Georgia Tech & FSU Football .wrc`.'.ix.+4 -`11,-,-1 ._. ' Roy F. Zess, Station Manager . .,°t ,- P. 0.Box 549 Phone 912/985-1130 whlailipv",00114,40,1011110``1 ...ll.r il`;.,,t ./,,`/1N,.

. .

!,t._- -,,\- I F -` .0.5 MY/M p. %%$Ssr.izyi: MARKET DATA: 0.25 MVM a.,JIIII.a .- . Coverage i WA#/. . ?.. ' Total Population 1,165,000 1//,i ;. .``. z rjrahrAWIMIPM12411 1,,,,r. -` Total Households 307,000 5- __ Passenger Cars 263,000

' ,.1'O.1MVM\ . ,,Í`: , aa.33

se Spendable Income $2,180,000,000 ' /j'. `* ! I ,r.d'. $1,477,000,000 - 1 i d1s,a°i-a!s w y ,_ \ Retail Sales 1.. . .+A ~ Farm Population 172,000 ^. 10,000 Watts Day Farm Income $592,000,000 250 Watts Night Clear 'Channel 1130 KHZ Moultrie, Georgia

National Representative: George T. Hopewell, Inc. Southeast Representative: VV. VV. Jones ,\1968 Data 5 m v. 1 m v

1 + f.,y^ y¡\ Population Million 1,925,000 iwt s s i `R, r iK,.w rYi; `'. 1 Radio Homes 1,898.72 582,0 Watts 93oke it Sales $1,482,583,265 52,400,425,0( 5,000 ...,.:.. ,a.00dsFoods $240,846.000 5600,826,0( ,wrrY rugs $32,663,000 $72,580,00 P. O. Box 706 _B ARB IAutosAutos 348,926 856,40., Boinbrl.. Go. ,1 uN DON'T I 1111% endPROBABLY we y *awl aJdándforWe ... jot c'"'"'" 4la! we do hays The RICH, dROWING. SOUTH GEORGIA, ALABAMA ., ANDNORTH FLORIDA MARKET ,,;LI1 t trn T ALABAM GEORGIA

"1

930 KC pA Bainbridge, Ga. ;a1

WMGR-FM 28,600 WATTS (ERP y 6ir,r.i.lern 97.3 MC , A CI 71, N p l ,.` floxid,a '..-.I" . . 1 Y4Panama .K. ` City , ,T.---,,..._ A

f r I0,,,1,-...) ~¡f-v.-»,/,.. lachee `. '?S. t'1 r WA urn-At/No v*1e Ma,ket RESULTS! MuIUPIe

Okay! How does this sound? fast-9rONin9 WMGR Serving * Aggressive, Proryonu,-m,r,dod Serv,ce'y7

130 KC . . .5000 Wafts,

Bainbridge, Ga. / ;t*

-or Vit RADIO...930kc... 5,0Q0aotrr.o dri,. 5,000 WATTS Iainbridge,Ga. Phoneg 246-1650 246-1651

5000 WATTS DAY 500 WATTS NIGHT

RADIO -$>: IN DIXIE

P. O. Box 706 930 KC BAINBRIDGE, GEORGIA 31717

WITH OVER 21 YEARS OF SERVICE BEHIND US, W.M.G.R. IS AN ESTABLISHED INSTITUTION IN THE SOUTHWEST GEORGIA

AREA. W. M . G .R.' S VOICE HAS BEEN FRIEND AND COMPANION TO DRIVERS, HOUSEWIVES, FAMILIES, TEENAGERS, WORKERS - IN FACT, EVERYONE IN SOUTHWEST GEORGIA, NORTH FLORIDA, AND EASTERN ALABAMA. WE HAVE TRIED TO OFFER THE BEST IN ENTERTAINMENT AND INFORMATION.

I HOPE THIS BOOKLET WILL LET YOU KNOW ABOUT THE FUNCTION OF RADIO STATION W.M.G.R. AM AND FM. WE TRUST IT WILL BE HELPFUL TO YOUR CLIENTS WHEN SECURING A RADIO STATION THAT WILL PROVE TO THEM THAT WE SERVE THE PUBLIC TO THE BEST OF OUR ABILITY. YOUR BUSINESS IS SELLING, AND OUR BUSINESS IS SELLING, SO LET'S GET TOGETHER AND DO THE BEST JOB POSSIBLE.

WITH KINDEST PERSONAL REGARDS, I REMAIN YOURS TRULY,

JOHN A. DOWDY OWNER 1/A-- úWMG 1968 Data 5 m/v. 1 r Population 1 Million 1,92. .0 AM -5000 Watts Day -930 Kc-500 Watts Night Radio Homes 1,898.72 582,048 Retail Sales $1,482,583,26552,400,425,000 FM --28,000 Watts Day and Night -97.3 MC Foods $240,846,000 $600,826,000 :+ Drugs $32,663,000 $72,580,000 Autos 348,926 856,405 s w. ; A..!-.. ..::g:©ilr IL011A ILY pPN'T ids _f ws "'' for We J`'^ we do hors -_. RICH, .--!w'' GROWING.;"'-

GEORGIA, ALABAMA A L NORTH FLORIDA MARK ALABAI!

ti fial1 WANT ¿/ñi»Ñotits-roilwrmie i- Msriiel RESULTS! o,r,r9 Okay! How does this sound? st.gr the fa ba'"^.ah yir Ile t W M GR(AM-FM 5000 Watt, Day --930 Kc-500 Watte Night-AM 28,000 Wats Day and Night -97.3 MC-FM CTION RADIO P. O. Box 706 BAINBRIDGE, GEORGIA 31717 POPULATION KEY 111. Anead ATLANTA ere /4,100.000 _..r.m MACON 50.000 to 100.000 ovw.r I STATE OF GEORGIA Rome ' 10.000 to 10.000 Statesboro 1 SOD .10.000 «s .o Wl.n. ry..rp - ND IMn7.500 /:¡!" Scale 1:500,000 1 Inc, edwl. .pprorm.lely 8 miss nata,,. m...t...> lox r., r..., r'ro.-t p - I i 04/8691,..d. D.I '' 10 ]0 r.,h.n 0 .O SO1We.ne',vs r t3_ 'SIv1' UT NQM -Vt I A a t40.t. LEGEND nn OF .eMM * Stets capital C K CO County º.t Sans o City, teen, o, village L OCK Wen * Scheduled sere. airport SINCL.IR

I ( I 9oaoop.,..shorn for towns over 10,000 poCotat.n .d.

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. ,4 Od141 ¿r , ' I i I ' \A/ A 1 BAR A DI OS T A T I O N V M L T DUBLIN, GEORGIA PALMER A. GREER s E E N , K1rW. 1330 kHz Unlimited ROUTE 1WHITE HORSE ROAD n THE COMPUTED DAYTIME SERVICE CONTOURS F T GREENVILLE, E. C. -J 29611 Tikon 1 5.0 kWe. DAY 0.5 kiln NIGHT 1050 ON MACON COUNTYBROADCASTING CO. P. O. BOX 510 MONTEZUMA, GEORGIA

YOUR PHONE 8-3888 DIAL COVERAGE AREA r, WoodDu ',1.'+'33J trout

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MARKET-.5 MV/M Contour - 1,548.3 Square Miles Population- Retail Sales Radio 1960 Census 1960-Total Household 1960 Census Macon 13,172 $ 9,637,814 3,239 Taylor 8,311 8,417,598 2,130 830 Schley 3,256 1,866,284 Sumter -75% 18,589 17,089,774 4,952 SQUARE MILES -1,548.E 2,985 Dooly 11,474 7,512,310 FREQUENCY -1050 KC 2,618 Peach -75% 10,384 10,200,934 POWER -250 Watts 9,642,560 2,513 Houston -25% 9,788 TRANSMITTER-Montezuma, Ga.

. r II , rrin`fe!d l?_Y. r,.rGutRalif.JSi//`^ I -.-; ,,,,__-\ "ap\P> -Évre ' {-- St e'e,J i`rj5C"' . -... l-; I- 7r..:>,,.,, ; _. ,y-i7T \\ ' Jj --_/d.. ., sz/Re = , rrti,.'v/Pr.t:r

1;;-----_-.. );':2''' _... .?O 1 Set'el.-)r-. j`", _ .,i r/'.`y ,v r- 265-' Abénd _ `(,._.1S.,(I`._ lighthouse -\' %it I.- 15'''.,,....17.... L7 "_.rr Hetatodn J+G - i - e- . abell )- -/Ja`/,, ¡,; - -,/\`/

rtle I - . Tuhirc Rhirds

1 I 11.1_1Yln 110 1 Savannah Beac

tt`r`c"u'5and Fleming CLEAR CHANNEL 9eéChee Keller WNMT Midway Condúctivity=$Mmhos vw ¿U- S --Ossabavn 1520 Island GARDEN CITY, GA.

Radio St Cathe.tnes Sound .5 WNMT South Ner.;nrt ._

TIME RATES R.O.S.

Times 10-20 Sec. 30 Sec. 1 Min. 5 Min. 15 Min. 1/2 Hour 1 Hour

1 $1.75 $2.75 $3.75 $7.25 $14.00 $24.50 $45.00 15 1.40 2.15 3.00 6.50 13.50 23.00 42.00 52 1.00 1.50 2.75 6.00 12.00 21.00 39.50 104 .90 1.35 2.50 5.75 '11.00 18.50 37.50 500 .80 1.05 2.00 4.50 9.00 17.50 34.00

Please note: Your highest timerate . . .allows you to purchase at the lowest dollarrate. Example: A 500 time schedule, allowsyou to purchase ,minutes, half hour or hour in any combination you wish at the lowest cost. WNMT, Garden City, Georgia weatherABC -- on National the hour. news on the half hour .. PROGRAM SCHEDULE . Local news and --Chatham County's First Full High Fidelity Sound -- TOP Of TOUR DIAL Sign9:00 -On a.m. to 10:00 a.m. to 9:00 a.m. "Westside Wake -Up" 'Ladies' Choice" CLEAR CHANNEL RADIO GARDEN CITY,ON THE GA. DUNDEE 11:3011:0010:00 a.m.a.m. to to 11:00 12:0011:30 a.m. a.m.a.m. "Don McNeill's Breakfast Club" "Just Before Lunchtime" Morning Meditations" 2:001:0012:00 p.m. p.m. a.m. to to 4:00 to 2:00 1:00 p.m. p.m. p.m. "Tri-City Ballroom""Smooth and Easy" "Play Back" 1520 4:006:005:00 p.m. p.m. to to 5:00 6:00 p.m. p.m. to Sign -Off "Chatham County Wrap -Up" "The Grand Old Opry"`Requestfully Yours" Telephone: 234-5124 or 234-5125 SATURDAY: WNMT CLEAR CHANNEL STATION IN CHATHAM COUNTY! FIRST Sign12:00 -On to 12:00 a.m. a.m. to 1:00 p.m. "Morning Get Together" "Play -Back" PURE HIGH FIDELITY SOUND IN CHATHAM COUNTY! 1:00 p.m. to Sign -Off "Anything Goes!" Engineered designed Radio station in Chatham county! SUNDAY: ABC -American Entertainment Network live News Coverage. 12:15Sign12:45 -On to p.m. 12:45to 12:15 p.m. p.m. to Sign -Off "Sunday Morning Favorites" "Sunday`Church Serenade"Services" i GrandIn Olesales Opry result Network for your in Chathamadvertising County. dollar. TENN. N. C. -r.._._--t--sees-s- - mgml W-ildwoodo °GraysviuP o .0. Hias --TT--- --Cohutta Fry° °McCaysville Young Harris® CATOOSA ° Flintston,° Tenngo Mineral Bluff TOWN SSr°QI m Ring old o DADE / .ó. m ¡ 9-z0 m Chickamauga o Crandall Blue Ridge.© o Morganton Presley Blairsville trentonf50 °Tunnel Hill o Eton FANNIN Kensington° o I o Rocky Face il Rock Sprang GILMER UNION Dalton,Q, ,,,C'haLfwórthCherrylog° ° Rising Fawn Margret Robc o WHITFIE Spring Place Linwood() . Vijay Suches °o Hi .Q. Villanow o WHITE' La Fayette ° iIton MURRAY o Naco r' Carters Cleveland WALK 0 Cartecoy o Le ° Resaca WhitestonP Ookmano o D' ®Trion ()Sugar Valley Dahlonega CHATTO A2.- ® ®Calhoun o PICKENS o Aura, is °Menlo .©.Su erville Ranger 1 GORDON Jasperm Juo Clermont a ° Berry Fairmount() Mar Hill Bellt Plainville Tate®o Io Lyerly Murroyville l.-, .. Nelson Dawsonville Lui Arrnuchee Shannon Adairsville DAWSON HALL ® x °Pine Log Waleska o NewHoly ount Berry BARTOW oRydal o ° Ball Ground Gainesville.0() / AltPark® ®®Celanese Viii. White° Silver City CHEROKEE Chicopee©Gaines rjoso° O. oCassvilleN. Canton ® Cotton Rome ® Canton©®Canton on FORSYTH o ndale-. + Kingston .®. Oakwood Sib. Creek © / I Atco ()Cartersville °Holly Spriii Cumming () Flowery Branch FLOYD Lebanon Cave S ()EmeWoodstockrson Sugar Hill o Bras m () Alpharett ® °___, ® Buford ° Hos F i LTO N a POLK ragon ® ()Suwanee BARRO Acworth Auburn C'artown.a. ®Rockmart/ ®Kennesaw ® Roswell ®Culuth oo Carl ' Lawrenceville® Dacula° o o EsomHill ert° PAULDINGElizabeth° ett0 Russell / ® Norcross Dallas ®. Fair O O Marietta E. ® G W I N N ETToGrayson yrno Vinings DE ()Lilburn ° Felton Hiram° (]eo KALE oSnellville/COmptono HARALSON oDraketow rings WAL Mabletc,ií Loganville() / Buchanan Between ó. 'Austell Decatur Tallapoosa Temple // 0 /yr oFullerville .0 ° Walnu'grC ® BremenJ® ml .. y / o / Milstead Jersey

OF TOWNANDCOUNTRY" ®' Oxford ® "THE VOICE Conyers . Covingt IOCK- DALE Porterdale 'ridge NEWTON e\15) WKW en 1270Kilocycles HENRY MaS SERVING THE HEART OF PROGRESSIVE Jgh oOla Sh JAS BUTTS INDUSTRIAL NORTHWEST GEORGIA sburgo ®Jackson FROM CARTERSVILLE 5Peerton()pp °Flovilla fin ° Indian Springs OWNED AND OPERATED BY THE BARTOW RADIO CORPORATION P. O.Box 427 Zip 30120 Area 404 - 382-1270 MONROE lulliette o ° N.\13 E. Ju Populotion 234,850 rnei ville House Holds 64,850 'i../,. , ® Forsyth Gross Spendable Income $3,865,080 f.n ,R Total Retail Soles $2,233,030 Smarrs a Farm Families 21,840 Rolingbroke ° Form Income $637,550 Source: SRDS 1964 'atesville BIB ° Culloden Payne c .)unan Lizella ° HARRIS \ UPSON Hamiltor.` Bloomfield Gardens® - TALBO, Roberta Knoxville "P` 1.4 ' Northwest Georgia'sONLY Full-time COUNTRYStation !

' 27 Linw

Iton .57 LaFayette' 1 o .w: ers J -` - Carte, Resaca NEW ECNOTA MARKER DakTanh Si TE Redbud Echota Valley Range Head i Cloudlan Hinto

orsor ST P Fairrnount' . Ft. v... s

Payne Funkhousei MANITOU CAVE oll.ra I ` harinon Rydal I Waleska fSOTOSr.PK. :1N TON 9.1V1 Celanese Hal N.Cal VillageI / sville Lb Cat Kingsto Allatoona B .013 ED IST. PpK WEISS W CARA' P DAM STPK \\\ -,! Taylorsville CM.

Rock KENNESAW A. IATTLEFIF

VJ Esom Hill Borden r Q Yorkville Pr' 1410 RADIO Springs L s----- 1 Felton- . I HiramY Drake - tow n NAB 1000Wat is Radio RA 10 Code ROME, G A. 8 TallªQoosaBremp^' TELEVISION

MAP KEY: Solid Line - Daytime Coverage Dotted Line - Nitetime Coverage MARKET DATA : Population - 180,500 Households - 40,125 Automobiles - - - 60,133 Spendable Income$226,423,400 - Alto Road Box228 Rome,Ga.30161 FARM DATA: Population - - 71,700 Phone (404) 232-7767 Gross Farm Income $179,506,000 Tom Lloyd, GeneralManager 87'" rs '-1/la{t Ta lona BP C RKSVILLE Tugalo @CLEVELAND o am oL) o SECONDARY 0 0 Joh own Demorest Talking Ro a% malla CAROLINA 01 ville Aura Baldwin oJuno Alto Rver Fairmount P ' WS4N oHollin:swo D WSONVILL .Folso ugherty

ESV Pine L HARTWELL Ground OMER® Ash Ian ighton INESVILL Royston >svil l K E Oange °Ft Lamar PRIMARY CARTE RSV

IELSVILLE S 0 EFFERSO Hoschton Alpharett IS N eX Gt rSA/RCO Blackell

lizabeth ac

MARIETTA r L RE CEVILLE intervill 0 Norcross WLAW ceton rayson Powd S rna Oster hite Ha iir Gratis stvilleo Spr' gs Vining o mpton Craw IN WATKINSVILLE EXINGTON Tucker anville alker Park rfordOcL Ston AtLI oBe e h Shoal ONRO ayle Gq°Goo oóe c-. S C OUGLASVILL nut Gro e o Bost insto co WASI UGL E st Po airdstow P Colle-e P rk o ocialCircle Zr Penfie R.Oak Creek (kkdor st Par Gr°esh ' MADISON c / pion Ci Porter°al I oRiv c NSBO O N kh=ad F Palmett L t kbri CRAVFO rds

C Ty ne PRIMARY POPULATION 121,849 McCollum hile Plains AYETTE SECONDARY POPULATION 1158,047 Ruddeno YE Coalwtho rdeen 1.5

NEWNA e ch COVERAGE CONTOURS Woolse Raymon s c C ocustG ve WLAW Turi tA\\TONTON nd Brooks Senoia'-, OACKSON Pepperton LAWRENCEVILLE, GA. a MONTICELL $..., _ r rr.»; a, ,, eAlittll horn - na_ a ONO (l47)r' II1'5 00 ab :4 wMl. Ir/u \ (rbdiray Ti .. ,r ' CawnMn .^I) 11 , 'i From the ru.d1.D t ur .t .rNn' ¡ `i7seAl n ° " '!,aln^jIDeYaploM`pul 44 II16 j^

Kali , 'r'yrf.dnnb,n .)slltí ' Kaolin Capital of the World 1,. {6 Wdurd r 16 perl11un tl.¡¡¡ Wham Mmn 1, I' NN1.N'.511jlbminu I1orrlb et1m, a ` 441 ,i, , Sandy . iil^uIN ; Jr17 AdNl.n e . rhonR r GLuke Coi Sunlortlwusr dlo , e, ,- ., dlsboro ¡'I; "GOGO COLN 1`RY ,S~ _ ] J lrbertyhrll witóun 11s.,,.rl _ lohnstonrrlk Mdledya.,l ,r .. . Pmtn, s IGn11a .41 ti Barnes

"Mon. Sondersrilla

Topeea 341 WKOG laa ) yowl, Id Laboro It: 19M snoods 42 21 tlr umntl7:(_,od.n^'`r Baroabrnal e,y 8(1" re on aslon P10,06,611r` T an ,4r.+ ld,`den( . ere 1

n 6 Mor,, t1177111el`r, Iran]tinlon a GORDON, GEORGIA \tmdn- Ur, Btantn ! IIInton ' a ']r on.a fdtDaltrts

nneardle C. 5000 Wts._Daytime o6er armpit le- Nrta.N ;ul ro Met, see Pope 49 , ) . `/19 AOntn. ,,,'fre h l.r et 11111 4 s . s 'BD6rn,, l Fort Yolle9 eYnolC e s i1 E lullAe.1 PHONE 628-2000 - 1560 Khz I, i1 11 r nNo" s'ne ,) r Miam V r't;D`' ] N6Aam mar Car y r, 7'Arties n Ire'26r =-, a , ~ell , I }: . H,uthnllvdle .87 CmD,ne Perry r GmaMM°-;«°: Otut Wrn(nryler Da

I`r,I IMuM.aeona anyPo! a't , A. Naynért . ° LaQj . ( I'--.Girn(hlr.ld

WKOG Music format includes Country, Sacred ron1á,]Cnrn:tene:te Nenderson 811'.6.rrnWnre \' 50604026 r't ,.(mple ;today . 741 80156"

1 6rorndale lr1.®` ae1 Moto 119 N6aal7eDt :, 441 and Old Time Hits! AN 7®°t7 7 v, ._.... a ' 16 WKOG Provides AP News, Feature News, Weather & Sports News - Remotes! 1(06-Gordon, Georgia WKOG Serves the rich markets of WILKINSON, `GO COUNTRY" BIBB, BALDWIN, TWIGGS, PUTNAM, HOUSTON, BLECKLEY, JONES, WASHINGTON, JASPER, MON- 11TFORDIATIO:V-ENTI:RTAINMFNT ROE, CRAWFORD, & LAURENS Counties. 5000 Wts. - Daytime 1560 Khz

GET MORE COVERAGE FOR YOUR ADVERTISING DOLLAR 'T US SERVE YOU! On the Station where QUALITY & RESULTS count 1,000 Watts COVERAGE MAP 1580 KC - Clear Channel

See Reverse Side For Local Rates station to net are Rates

1.50 1.70 1.95 2.20 2.70 2.95 3.20 Spots

3.25 3.75 4.00 4.75 5.25 5.75 6.25 n mi 5

Ga. Metter, WMAC, 5.50 5.75 6.00 8.00 9.00 12.50 15.50 r. h 1/a Broadcasters Ga. Claxton, WCLA, of 11.00 11.50 12.00 15.00 16.50 23.50 31.00 r. h 1/2 Ga. Perry, r. Association Stero 20.00 22.50 25.00 30.00 35.00 40.00 45.00 h 1 AM/FM WPGA Georgia up 300 260-300 104-259 52-103 26-51 13-25 1-12 Stations: Affiliate Member: 1966 1, April effective Rates RATES

Wz t/i N W o ' V U Q 0 J v mi Pn W o N Q DC W O AiLESCALE (TOWNSt` Clayfon O 1 20- 30 i I3Mc)Ai1Ce51'Lx3 51:f v(c'r: CO.. Á J.,,...R A B U N l e 1 f.....--`p.1`jNQ.---` l PICKENS i1^ \FA N N I N jUNION \t ll / Walholloía \\ ) ) % / `-` ` f / fH A B ERSHAf t N. GIL -k .r r ÍW H I T Ef ` \0 C O N E E N..".1" MER % I / ,.,..Z /

1Clarksvillr ,,`f/¡LUMPKIN Cleveland \ /ANDERSON / till To` 13 j / / it // /S T E P H E N S/ C/ Dahlonº9 a / r Cornelia® DAWSOi\T\.\ `---- // C, Anderson N. J \ji-___,h -,/ Gp

y// Lavoniw/ ` 0` \ Dawsonv:ue¡A L /BANKS i H A R T ett\H I Car nesvilla 1, ®Hartwell *Homerk. / t` N\,;rR°ys+on Gainesville `\FRAN KL I r FORSYTHr) // \\_...\ \^ ¡- \/ i. f / --___, i ¡ / ; / MADISO __,`' iABBE- 1 Cumminy'' // -i /, Z \\ VILLE //'Commerce / , 0 \ Donielsville

t 1. / Jeffºnon \ *Elberton L., . / Buford / _ 1`..,_,...... 2___A.....` A C KSON FULTO fC

r l¡ B A R R 0 W `\I

V /'_1Al I Al nlI- T T\ " N /` Winder ..."1'.' I I' ® \ /) Athens GLETHORPE \ Lawrenceville ! -Sle; ARKE's 1 / r^ \ \ / \ / `1 \-. i W IL K ES \ i W A L T O N\\ a+ki nsvi lle ® l\ i Lexinqhon .. \ v DE K A LB\,r ,f ` \OCO N E E S\ ( I. / 'titonroe

Decatw \\\ / < t¡ 1 N. \ i \ washing+on

/ (t\ /%/ \ GREE\ N E`"%\ \\ j/, t Csacie l// ..--'"'*1.....,13rt rck/ .' .fQ ,/N E W T O ../' ÚnionPoint ^j\, +..r Y N-,"4.-...... \ . 1.)vmaison S TA L I A FE R R O {>"".y * MARKET DATA Greens l T 1 :",",rw w",...o,wwM ` ,`I` AUDIENCE: MORG A r...... -"" Population 109,728 371,028 t\\ I 'Crawfvrdvüiº Number of Families 91,227 N / 28,625 i /WARREN% AM Radio Homes 23,412 80,351 Automobile Radios 22,114 78,420 Gross Income ($000) 99,572 320,794 Yearly Payroll ($000) 20,874 79,687 C1270 Kc COMMERCIAL: (add 3000) 1000 Watts Food Stores 18,639 44,184 Drug Stores 2,512 6,538 Automotive Sales 16,879 42,772 General Merchandise 8,014 25,962 Eating & Drinking Places 2,832 8,057 "%!e 9cCe,cdl.,`r/otce y Packa.osteou,ctei Hardware I. Bldg,Material 7,218 16,352 Home Furnishings 3,475 12,035 Apparel Stores 3,028 10,868 Auto Service Stations 5,738 11,804 All Other Services 5,032 10,475 Commerce, Georgia TOTAL RETAIL SALES 73,592 241,320 FARM DATA: Farm Population 48,748 198,307 AM Radio Farm Homes 11,042 47,694 "Serving the Piedmont PlateauAreaof Northeast Farm Income ($000) 18,978 81,628 Farm Expenditure. ($000) 15,032 69,582 Georgia with1,000 Watts of Selling Power" WJEMPROGRAMLOG Local News When it Happens 5 MINUTES NEWS CASTS ON THE HOUR!

MONDAY THRU SATURDAY SUNDAY

7.00 A.M. - 8:30 A.M. Wink DeVane Show 6:00 A.M. - 6:35 A.M. Vernon Arnold Show 8:30 A.M. - 9:00 A.M. Godfrey Gospel Time 6:35 A.M. - 6:40 A.M. County Agent Farm News 9:05 A.M. - 9:30 A.M. Rev. Eldridge Lyons 6:40 A.M. - 7:35 A.M. Vernon Arnold Show 9:30 A.M. - 10:00 A.M. Venture of Faith 7:35 A.M. - 7:45 A.M. Waler Sports Spotter 10:00 A.M. - 11:00 A.M. Wink DeVane Show 7:45 A.M. - 8:05 A.M. Vernon Arnold Show 11:00 A.M. - 12 Noon Grace Baptist Church 8:05 A.M. - 10:15 A.M. Bill Holland Show 12:05 P.M. - 1:00 P.M. Big Jem Top Ten 10:15 A.M. - 10:30 A.M. Snow's Exchange 1:00 P.M. - 5:00 P.M. Nick Collins Show 10:30 A.M. - 12:00 Noon J.C. Johnson Show 12:00 Noon - 12:15 P.M. High Noon News 12:15 P.M. - 1:00 P.M. J.C. Johnson Show 1:05 P.M. - 3:00 P.M. Mike Hattaway Show SIGN ON: - 6:00 a.m. Local Time 3:05 P.M. - Sign -Off Gary Monroe Show SIGN OFF: - Local Sunset 6:00 P.M. - 6:15 P.M. Late Evening News Round-Up

STATION DEPARTMENT HEADS

TUiIEIM :::¡-.13-1111---aWlyllitsageral.1111:1-rr--- I VIo I

J.C. JOHNSON 1 1 J OWNER & GENERAL MANAGER IAWra -S__x-__ VERNON ARNOLD AlOatp --t OolllaCOTTl.. BAC011 STATION MGR. & PROGRAM DIRECTOR ; ¡ IIá7IMT . + GARY MONROE S3lveetr { _ _- pwglas - MUSIC DIRECTOR la men 1 BILL HOLLAND \-----L-^\ I FARM DIRECTOR 1 TZ ---t F- tr-=__ i R9J ,J BEBRI 1 EDITH JOHNSON Cf>lla I TOM( WOMEN'S PROGRAM DIRECTOR 1AQI ) ` sMtill -\ Waycross MIKE HATTAWAY Adel -_- `1 /Moultrie/ r__. \ NEWS DIRECTOR IQTCÓILL \ l ILANIERIHoaer111e \ VARE ` CHARLES DE VANE F._COOK `

-vT---' I -` ----.t. CHIEF ENGINEER -- '1- 1 Lkelali \ I

1l I EDDIE SCOTT 9 yJMAII --- CLIRCH \l OR1DY i CHARLTON SPORTS DIRECTOR 1 IDVFDES \ .5f[V RR^orzs ¡ /AV L GAIL CROFT I Cair. r' .

I TLomer111a rl' 1 SECRETARY ---BOOKKEEPER i YalIIoetlECMLS\ I I Qultar0i OtoIl I --, I 9taGnv111e ¡ n.olan& \, I® ti C11110 -J\ PLO Jaepr LMMIJI \

l ~loon 1 HAMILTON MADISON 1 JLfFEIISOr'

1 HALER 1 r `- -_--i ---(-- Live OakI COLOMBIA Lair City 1 i Fert7 SUVARREE 1 i --

TAYLOR Mayo

'7 Oulf of LAFAYETTE WJEM COVERAGE MAP Mexico 1 . i-- n MC

1y4cCormic, j12,600 l6 46-17"A9,577 ) 16, 591 W IL K E S In - \ Y ( EDGEFIELD M/oshington(,\ l(¡CCJIAKHILL DAM /AIKEN 1C o GEORGIA Aike4 SOUTHT H \ 9, 83,900; -\-1 CAROLINA

Warrenton Z I

Gibson% Barnwell ` 1i000 ' 17, 266 k,r'CASSGO "1/4. 18 I8 ®55 20,000 --:5.,

I1.^v,f.w 11,773 o All :óole 1380 K C 1000 watts 0) F Bt;RKE !1# 1 l `Louisville s ) .í` -,T-,.T. - `. (0cy / 10,000 / Pd / SCREVEN icnt / ' l 13 NJ \JENKIIES% A_í Sylvania 11 7.9te, Gem' '. \ TheOnly '°Ceun ry & Western"Music Station in the C -S -R -A. ,\ j.,\`18,000 ..\``_."-r,¡' CENTRAL SAVACMAI-I RIVER AREA POPULATION C :' COUNTIES

fA4CY.'1 SZI!!I`?C;"C!AM cnolk^cns .\ q McCOR^ IC i.r'i

/ \, McCormick N-` /12,600 (6,46 9,577 ? 16, 591

` W I L KE S \ incolnton INCOLN (EOGEFIELO \ Washington I ,CLARK RILL DAM / `_ A I E N

¡C o UAIBIA G EORGIA '\° Aike SOUTH 1 \ As ooling /' \ 9,25 83, 900 CAROLINA ?WARREN\. omson \ /AUAUBTA . Warrenton ,000 \/ 158,000 v I .t8,779J `\ CMMONZ

\ Gibson/ Barnwell I Tg0O0J 17,17,¡6 66 `GA \SS 28,000 \ o ! 1380 KC 1000 watts h \ BURKE ` 't 1 W Louisville` "/ \v % _--- ".....y, iW / / 10,000 S C R E V E N WGUS l --> f-___-pillen//

(-,// \JENKINS Augusta, Georgia / Sylvania The Only "Country & Western" Music Station in the C -S -R -A. .. r 18,000 -----

\ CENTRAL SAVANNAH RIVER AREA POPULATION BY COUNTIES WGUN "THE BIG GUN IN DIXIE" FROM 1010 K C.

P. O. BOX 10 ATLANTA 1, GEORGIA : _ _'. `1 A_ .L1 1-.1 0 1, 9-9-0 RADIO

...... eá5-r ,A Staresboro 1; CANDLER !-- *Metter ykP ;..,::.. Serving Ft. Stewart and Coastal Georgia ,.,..OG Guyton . ... Hinesvillc - Ft. Stewart, Georgic /"000- ardeeviIle evp,NS Fort Stewart is the Army's Armor and Artillery Firing Cobbtown Reg,SerN de Center - the largest Military Reservation East of the cc ORYP Mississippi, covering 280,000 acres. m Cla ton Pembroke Hinesville's increased by k E 17' . re o Vidalia % Qo o`r er ported by :he US. Ccsus forl05;) c, k- Reidsville,' Savannah ® Cvur!t,, had ;,r, f 7', c, _ Lyons Serving the historical Coastal Area of Georgia with GlennvilleFort Stewart :Army $a :eCHATHAM the finest hunting, fishing and water sports available. TOOMBS Tourist Audience? WGML's signal covers 60 miles TAT T NALL of U.S. Highways 17 and 301 (Florida Routes). JEfF n The Hiriu::ville M'rket covers Milit^n. DAVIS PL1NG culture, Mar::facturing, Tc.urists & P HINESVILLE WGML Provides the Area With AP Wire News,Com-

LIBERTY plete Local Coverage, Sports, Gocd Music and Com-

0.5 MVM munity Service.

Baxley LIBERTYBROADCASTING CCT'.'; Ludowici James H. Watson, General N:- r Phone TR 6-3599 £ .:'.' HINESVILLE, *Alma 0.5 MVM 0.2raVtt 0.2 MVM MARKET DATA: Coverage Coverage BACON Total Population 264.850 481.440 72.020 127.4:'; wp.YNE Total Households ,.,4.1,1 . Radio Homes 70,380 Passenger Cars 96.830 118.^'ü) Consumer Spendable Income$393.582,000636.940.00-I

Blackshear RETAIL SALES: lFy Food Stores $ 61,969.000105.993,000 Drug Stores S 9.681.000 15.591 (00 General Merchandise S 26.244.000 39.079.0(10 Nahunta Apparel Stores S 23.260.000 32.411.00 Home Furnishings S 13.543.000 9.1.>29.1,.:0 AutoSales $ 47,607.000 Filling Stations S 26.563.000 43.971.000 Building Materials S 33.211.000 64.332.000 MEMBER TOTAL RETAILSALES 5288.019.000166.448.000 KEYSTONE NETWORK FA EM DATA: Farm Population 23.500 114.330 y" 990 KC DAYTIME Farm Households 5.330 : , Farm Radio Homes 35.850 .,, m ,. Gross Farm Income C4^.0.99 .000 SOURCE. L.._c Stc,t. - Census ?eYor*<. r_?... i: g. Agr:cu:ture. Retail Tr ad,,: -SP.DS Cc ...e: Far... Surrcy Reports; "1340 ON YOUR DIAL". .. 1000 WATTS AIL

i Athens' f staffing!'

Serving MCI imp Northeast Georgia FRANKLIN II\ HI Ein with Nationally -recognized Lavonio Award -winning Local F O R S Y T H and Regional News and Hartwell Adult Programming of MOR Maysville Music with the Quality r MADISON -- Commerce Touch. Jefferson Braselton ()BB \. Elberton TRa+well CarltonI

t1GLETNORVF' Marietta North Atlanta Win[erville Dollos 0.5MV/M Arnoldsville SIIIyrnOl>111. \ Whitehall

t ' I I V Crawford . .. Lexington Douglll jr Bostwick Maxeys

O Was gton F College Pork

Clarke Broadcasting Corporation Covington Madison P.O. Box 5099 Greensboro Athens, Georgia 30604 404-549-1340 ,.. TOTAL SPORTS with Exclusive Play by Play includin IWarrenton

All Professional Sports-Atlanta Braves Baseball, I Eatonvilte MARKET FACTS Falcons Football, Hawks Basketball and all High School sports WGAU Radio - Athens, Georgia 51,000's Added 0.5MV'M0.2MV M JASPER RETAIL SALES 194,135473,911 BALDwI Lb'r,Bldg.Mat'I,Hwe 12,091 29,516 Gen. Merchandise 22,648 55,288 Represented in Southeast and Southwest by Dora- Food Stores 44,068107,577 Auto've Dealer 40,730 99,429 Clayton Agency Inc., Atlanta, Ga. Nationally by Gas Service Sta's 16,950 41,377 Apparel Acc'ys 10,870 26,534 Savalli Gates Inc. of New York. Furn'te 8 Home Fng's 5,539 13,521 Househld Appl's 2,968 7,246 Eating & Drinking 9,469 23,115 Drug & Prop'y 6,717 16,348 The WGAU Primary (0.5MV/M 1 Market is completelydiversifie Other Retail 17,553 42,849 with Industrial Complexes, Educational Institutions (U of Georgia Non -Store Retailers 4,532 11,062 POPULATION 152,263 320,318, Cultural, Recreational and Cultural factors andmore HOUSEHOLDS 46,140 97,066 than a dozen major Research Facilities. WGAU delivers this All figures are from the U. S. Census and other sources and ore delineated and up- High Income and loyal Primary Market of $194,000,000 and dated by Ed Felker & Associates, Inc. Suite 1-D Forrest Gardens, Box 141, Ambler, Secondary Market of $474,000,000 in Retail Sales. Pa. 19002, 215-643-0637 8-"15:68 Coverage Map WGAF Market

(ACr } T AVL 11 . S. r:' , i- r-. 1 !'e1((L( s,/f .5 Carl)*A 1/ Y L L O C ( (((r (),nYSTo: f

." 'ON M A f f l l SC.lf.lA. 0 s( i /)i...s ,UlA[ ... .1 DÓDi^i iO ' (V:á O O L Y Y7...' Y

00M1 ,i'::.:1.1" `rS

I --'` ( ' w..rflf +.... . ST(wART i , r res S 0 rteS f T A T 1---- _ _ - - _ _ '1_- i _

I I ... } . I WlCO4-\- '-t I . M r f ( 1 I ,.,Da 1 Cfee..1 R S 1 I .:\ .1; 1r -____ 'IL. T ,t r- Lf (RFL r JlflDA.; T" - ', --( r r__-I L/.. 1J A D i i7 6 ,l/..0,¿ 11- - _1 1 f rOOI IM ''Q. I l 0.1 t,,S. . 7 U .1.. ( R ._. ..w-. .b 11 ...=.! , y... _ __

.- .e --J 7---I1...J-T- - '- - - - M I t WO R M ' .r-- . - I d e. ` LACO Yr fs Ó u D:¿ O M f V .9 r Ce.r f O C A L r/ O M C Y- J' C e i: r'. `, _ P Í.f...'.,1-- _n.-r'(1.1eew. tr(!- -L`- ; \- I ^ ' /J ` 1 ---+ (RC.C';t--- `.1`,t. R L V A S ,f ri 9. .... ^ :... O

I .1 N Ot91;. I C o L 0Ow ' T[ sitar t t teo .0/oL (' .. z c _LA OAn+A us FL v O O(C C Aw O E

I 1 Coo, POSO rtr, i 49,.-.. 1 _ A S t :so GEORGIA FLORIDA Gé0101A , O 1orf¡ FrORIDA 1 0,131 L 0r` S ..... n.. t( o SI . C A L M O U N wi... r(Yoys 9f

.t. - L set/Irv \ Y(loll 1l. -T-- . e A?t. I 14rA0 I A o1J1U L L Xi; .. I

OMr.'! I C L A l ti 1-rU.DfOIV1 1(u _-'ANN ..¡..'t Sots...

I 1 10S ' er..

POPULATION COUNT 1950 CE SU5 1 AN D A U Ast-

/..11 f

N 5,000 watt Radio Station A o r- (1t , -_-- I `1I. IA L,_ L The Area Enclosed by Heavy Lines Represents the Area in Georgia and Florida From Which Sufficient Mail is Received to Indicate Complete Coverage IllflITAILZILMCM9E" TIME BUYERS GUIDE

Market and Coverage Data

5000 WATTS - DAY AND NIGHT CI1s

910 KC- ~ Affiliate

Covering South Central Georgia

and

North Florida

VALDOSTA, GEORGIA TELEPHONE 9~1~61

-__..:.:.. NIls,`W111,i1YHD1w;ra::.: 1 SPARTANBURG, l/.- L--/TOWNS, ICAENS { f 1 sAATANIDIO ` ^ _ UNION -'^ HANOI !\ NGREENVI1kLE / ----- Welb.11.} ,,= 4. Í `d 1t OCONEE ./ ,CIEFNYIILE' ) L)% ; / / (LAIC) 4J ONION CIESTEI \+/*fWHITE ) ; Q.5 M1M ti.Jl ,% LIMKIN ./ 1 I n"..l M1. 1NAeEe' Leunn. SHAMSTEPNERS, a A.d..w,.

?AIRMEN

\_.i/ 5,r ANIENSO/,/ t5+ LAINENS 1 FRANKLIN / --1,OAwSONS C,,' I HALL , RANKS / `1 /' r----4? . NART-r / J W.blrn I FORM'/ At1ErILlE \' NEWBERRY /\¡-, 1 G,w.eed .JT`. , 1 . , / Abbe.in.* .1 ( (_ ELICIT sr~

l J -'... JACKSON CIEENw00R / ..-...... ^..,...... ^..,/ v MAIISON -/ / SALIDA `.NICNLA r..11 +.r f1..ra, / s.lw. /ANROW ti y 1' / MAe... MccoRMICK ' -- -_1 COLUMBIA um,L / McGe.w.a 1 r -r.GwINNETT . / LEXINGTON i

I I )'.,'OCONEEwOGLETH01E/ *>^.. ti EderFell / /-` w L K E S \ Cincel,,,, OTLF1NTA EICEFIELI ` f` wALTON IINCOLI ` CAlH01N 0ºAALN`Y (1, ..b...º,ewJX

1 ,../ ` .rn-- AIKEI / .l-`dROCK +-`\_ M^di.°w CREERE y TCOIOMeIA A OALE/ ( TALIAFENIÓ/ , ! MANCAN 6r.en,b.re C.../..dJin. \j ^o Aoa.nº r " NEWTON el /v Ore.l.eug l.... nl IRANGERIRG/ ~ j ! Tbe ...C `, / MIT '/ i 1z r >'' Z. /'.yw.n..n , "( ! RUGUSTA / + LwANNEN I I PITMAN /' 1.-^ NICNMONI / ,1 5-1-.1....,I iT JASPER Ee,ewlw ,/>(:;,.::, ihwb.r.*` ,r 1 ,- , . a,w..u* 'SALDING s,... e/, INTTA ` 6/; jDAUBERS ) 411(.1., ' &AINIrELL 1 NANCOCI (ti I `'' r--_._-...` r`-~-. i / -.- i- ` i -- )fwgnnb..e

ILAMARr -\ ,.ell ed9e.ille 1 ALLENDALE IKE ¡ I IALONINYjf ; JEFFEISONI &NIKE Ail.wd.l. JONES /.'t, I! j '1 *Leu..cA. --_--- j MONROE .:5 -.f\ jSend.r.,ul.* . wASNIIGTOr L i ---- / 1 H.w,..,, e º / ,. j N S )I------MÁCON \` k '`-^` Mal.w ÍSCAEIIEN HAMPTON 10 sr1eei. , \ JENKINS \ I MG í \ wILNn:ON G \ / ' TRIMS ` JOHNSON % lr/l .,e CIAwFONN \ V( f. ,1ie EMANUEL ' . '\ / *Sveineeeee 1 /jEACN( ` o `ti / ` DMh ' r ....,./ -Ikeresbew)' T&rlol ,.4;. '. // 11 , : LAIIENS r- . JASPER 1ir i'tLECKLET/ . EfFINCNAM / Me.., / \. C NOYSTON . / ITNEITLEN 1 -- lCANDLER ' IILIOCr MACON I : 1 --4,,s4 / \ 1

-,,.- -- I ; .d.. ey ; ./ . ` :1 -.-__\ErANS j / tCNLET I L 4I/IIASKI-+ wl ; L DOILY \ ` 1IAN ? / --...-. 1 TOOM6S 1

FOR BEST RESULTS Buy ALL the Trading Area,*122,300 families City Zone 47,535 Families Retail Trade Area 74,765Families covers every countyand MORE. ALWAYS YOUR BESTBUY.

*Source. Audit Bureauof Circulation. "World's Finest PeachMarket"

2.0 MVM "Heart of the Peoclitand" MONROE Fort Valley, Georgia

Georgia's richestfarming rc Sion . pecabs, soybeans -- and the Nation'slines: ...... u.etl. producing area.

BIBB ` .- TWIGGS Georgia Tech football. - . WFPM features TALBOT .-, 1 /i - Races. /-' '`.n.l. TolOeftoe t // Myna J / 1 Proven Audience Reaction! / TAYLOR I 1 Joeea.., ,ItJI -- Pen.ilk PEACH 1 W.rner / -- *

l x.r.. i Robins usAFe _ÍJ ReyNl t_ ; ' Fort Valley 1150 On the Dial -1000 Watts Y Ft. Valley St. Colle Js-i1'Ztl -J - Paul Reehling L , s." I HOUSTON`'s President & Genera! Manuyer

MARION Yereell.rJdo`4- Perry Pax 934 Phone(912) 825-5547 BLECKLEY t'-I FORT VALLEY,GEORGIA

1 r-4 20MYM 1 ti MARKET DATA: Covera:e I Population 171,56u

4:,,360 Hovll..rllle Households Radio Homes 45,92C Automobiles 64,230 1,50,1 ': PULASKI Spendable Income $315,103,000

RETAIL SALES: OOOLY Food Stores Drug Stores $ 7,703,000 Gen'I. Merchandise $ 13,71 .000 102,277 Apparel Stores $ 6.394,000 43.90; Home Furnishings $ 8,547,000 ;º,991,f' Auto Sales S 41,667,000 185,915.0 85,50,:r, 3 WFPM's OnlyRateCard -AllRates Net! Seriice Stations $ 17,452,000 **Total Retail Sales S187,704,040 918,89 :,GCC 26 52 104 260 500 FARM DATA: Population 9,803 2.80 2.6C 2.00 1.60 60 Sec. 2.90 Gress Income $ 17,376 000 115,0 Source: SRDS Consumer Data exc+zirety.

1150 On the Dial -1000 Watts °REPARE^ eY MARKET DATA AS3OCIAiLS I PI C;FC)RGIA 900 SDDO% firti S Watts A"Dee" RIVERS STATIONNone more POWERFULin the Coastal Empire! 128 W. TAYLOR STREET - SAVANNAH, GEORGIA - P. O. BOX 737 - TELEPHONE 234-7264

Berkeley

Colleton

A RL ES TON

Monroe

creven O.MWM

w SoraaohaEAS

.' PPling eff

D' O.2MV/M Bacon Wayne Coffee . ATLANTIC OCE

ACKSONVILL

ST. AUGUSTINE

AYTONA BEACH

Coverage Contours predicated en actual field intensity measurements erode by E. W. ME CONSULTING ENGINEER

MARKET DATA 0.5 MV/M 0. 2 MV/M Total Population 641,300 1,580,900 Total Households 171, 890 441, 600 Total Radio Homes 168, 452 432, 768 Spendable Income $ 890, 446, 000 $ 2, 221, 145, 000 TOTAL RETAIL SALES $ 572, 247, 000 $1, 663, 303, 000 Food Sales $ 145, 596, 000 $ 411, 735, 000 Drug Sales $ 20,959,000 $ 64,983,000 General Merchandise $ 58, 216, 000 $ 149, 388, 000 Apparel Stores $45, 620, 000 $ 114, 560, 000 Home Furnishings $32, 148, 000 $ 85, 260, 000 Automotive Sales $ 103, 409, 000 $ 330, 582, 000 Filling Stations 48, 641, 000 142, 842, 000 Total Farm Population $ 73, 700 $ 166, 300 Farm Gross Income $61, 279, 000 $ 182, 310, 000 SOURCE: SRDS Consumer Market Data; May - 1961

5000 WATTS 900 ON YOUR SAVANNAH RADIO DIAL 1000 Sparkling, Selling Watts at 990 Daily!

THE fr a }fCN5£ Qfiet#ofReti. THE , BIG D BIG D #t WDWD SfiEili ----if LIS Dawson, Georgia _-s, WDWD offers a strong and Ri:ehtán. !WEBSTER SUMTER "14\EumpkIne Penetrating 23 Cour flVienn RespectedEditorial c Terrific Music and Intense ' Americus ( Sports Coverage. Prestonl!Plains CRtS#' Featuring Local News Coverage in our entire area, severa' /.tf remote newscasts dail', `ticked up with best State, National N,.,..:. Leslie 1 and World UPI News . . \ r et mith111F and G I. TERRELL . DAWSON is the center of a progressive farming area atg,wton , is the scene of rapidly e\ponding industries, including Yale ! B n .odr.\\ ti1JJ:RA;DoLPH WORTB,,...... ; Rubber Company's re, 51 300,000 plant and the U. S Peanut & Pecan Researc'r Laboratory, built for $2,500,000

Ti OtAYCut-brtShPllmán® CG 1 LPesburq The Dawsc ' od_asting Compar,- ' 1 .f W. C. Woodall, Jr;-res .dent & General Manager rbi;a-es I _M\;/.tit 1 a O. Box 390 Phone WY 5-5521 ._.----1.--.-.=-.- DA.'.'. GEORGIA 'Édisn-Ny"-rqanf Albany Svlvtste::

OUGHERTY Tetas MARKET DATA: 0 5 Everybody Coverage T. talPopulation 151 630 Listensto Total Households 40,765 i T,;tolRadii, Homes 39 900 ,../ $acanlon Pass r.,gerCars 41,006 the Sotry..hieIn came 5181,783.000 ?4`. n-'MiTCHE.t.L RETAIL SALES:

) r11 F12..;2I Stores S 31,503,000 5461z.-._ Cama Drug Stores S 7.81,;,. General Merchjndioe S 14.542,00C

Apparel Stores S. 7,846 000 G331 J2 H?me Furn.,hings S 6 5'5,000 13,110 00 AutoSales S 26,601,000 41 7Q7'"" F,;'Log Stat n S 11 880.000 5r..35.- - Farm Stores S 3,547 000 5.873 Building Materal,- S 10,526,000 19,258,002 SOUTHWEST GEORGIA'S MOST POWERFUL STATION TotalRetailSales S136,864.000 232765,00_ WholesaleSales S 50,007,000 70,321 OC: Service Trade, S 9,578,000 16,235.0C; FARM DATA: Farm Population 35,300 10a,1C2, Form Households 9,435 27 04- Farm Radio Homes 9,400 26,881 Passenger Cars 9,860 28,9?_ Farm Tractors 4,995 9 2 1 4 1000 WATTS CLEAR CHANNEL AT 990 KCS. Gross Income S 48,724,000 143,921 00.1

SOURCE: United States Gear !' :r...r.lJ etin;. Retail Trade. WI: .. National Representative:I N DI E SALES, INC. saleSales.Service Receipts an...1, r.s.:sr,.sR1)S Consumer ,lfarkrtna;a. Progressive Farmer Surrey: Rt :.11.1 i' 1.

\. Ñ+ifl13 i_;Ll.i1.71N y y1.F'M' U R K C RAir+lt STAY1tiIJ . ; \.S.0 ' Ii S f .r t '1/01,

'GA. \ ;`.¡ "1« . r p ALA. \ r 4):caV.t rr\, I ;.+ ! DM{qiala I NI'~M,.^ 1,. ..-. ___j `Ct ' :fIL141N:i01 ,i'''''''''''' .,s r.,,c o V Q R A Gt.'l A P -- C i i JOIIIJ- f'

FLA. 4 : : 4ri. ttJN + 90ALCAfTíXf ttXJ{C2 COMPANY .`' ..I 13 ,IJ ,'--i-.--.,-- , ,.' .. ., . o .,.

e tO.I M Y` ,, 7' { 1. \'QL.G A.7,15 .°5 )" _, .}q..' ;I "li {i ( L O I{ :,::0::.,"«i Dkblln -. i3i 1...... p.4 NU E ; % {'t p ,.y%, i

\ LAURENSI + "LiACAI:,JSTQIr(rv / /TREUTLEN LANDIER) 1 a R

S IAV . . 1eUI.L

( lt4ro . Gloafun\ ! t,` 'O O O L Y IPULASKI pEw 1a+arfl 1 OFVidóia`7J { f WHEELER 1 _.. .(, yEVANS

-. DODO E ` r...j I L co )(Í I jTOOMBS \**1 IApbtvii AkRa , 1 --i< I Í 3 \ , Curd I ! I \ f Rochtlli 'T E L F A IIA/2 '`-_OItrvwil r % -CRS P/ 1 / V rtI APPLING E ¡ _J Hubhur{1 ``\ rENHILL~ r `` f -} Y" JEFF rJ O.y :I. TURNER ` ,h_"f1IIId13 Baalty DAVIS \` Q i 1 OcillolCOFF EE ; ' `\ Jtwp I,t{ny I R W I N 1 8 /.G O N I ` . il T ' MC J jI Alma A SIvtlltY I TIFT ¡I \

1ERTY fTíflona , D,;I'gi®Sr .-1^N W A Y N E ,i \ A r` (i'.r1: i P I E R C E I $i -----. twoRT H _ r I BERRI ENPtnrson Blnck/hi7 =Y G L Y amilla { I C 1f COLqUITT' K IATKINSON ,,/ I+i t iELL 1' B R A N T L E I Na/l+vill_t rT Waycro/1 Af` Ilrit lOAdtl (II LANIERÍ \\\ I P'- 11 ?.1--1----- I WA R E -, -I ----- I I ciomtrvillº \r THOMASOOKS\ y `LOWNOES I I CHARLTONt ¢ 1 I C A M D E .3. i t ffyy r.-L,C L IN CH / j I 1 atJ + 111, C' ;}cmal- Folklfors`

11°"ilma

G' {11..1 'n I \ E C H O L ` r ara I 1 / ® 5 f ,. , , "_ _.L Cé A . L-Slolºnv llº`,,.+I1 N @. 8 á A_ U I GA.. I ¡y.r4,i1r r lt,'rh .iy ü ..iC)Ik HAMILTON 7J11-.- I }

1 ° 1 Jasper % P' S.,,_ )_./ driDliY A 1./ ° jV.1 ' ..; ¡" r 1 ,r ...,. , .--0 ;* ' r j ,.. , Ó:a, [a aía^^. .%,,,.°I I- '..._J °,S'ANNEEa'` I UANE.R Jrdrarvl!líl I«. . } ',111 ~ Í wW.FYM.w+ :. 1 ( i.11 t SCALE O F M IL E S 1 f`.+..«9 ',1 1' s Y i. U í ", :r s ó` z0 40 so C L A Y' 5T. J O I N° f +ti t, ( /

AAAtttCt:-i DATA 5-v-7 DBra,AS í'OI'ULATI(.)N 762,35'J + r

RADIO HOMES 201,690 [ G..1:._...J ei21nalla FARM RADIOI)IOI I OMF.S 60,700 AUTOMOIIl1.E; RADIOS 153,635 '21tOSS INCOME $ 587,861,000 SOD Watts LRETAIL. STORES 3,916 RETAIL SALES $ 498,253,000 The Voice of the South Georgia Empire CHARLES C.SMITH. PRESIDENT & GENERAL MANAGER W. , _:TRIZZ:-. ,,..1 +;?S..'^i5::'«!:9 trot THE AMERICUS BROADCASTING COhIPANY

leorgia s CJrst .ctafton Jiie earC,Ltt'ard Winner .A TOOSA TANNIN PI ID

MURRA

GILMER

LUMPKIN CKlnuun 3'INMFNS PICK NS DA W SON BARTOW CHEROKEE CHEROKEE U' FLOYD ETOWAH POPULATION 1,440,600 CULLMAN RADIO HOMES 356,968 PAULO! TAY/ TTE BUYING POWER LAMAR WALKER CALHOUN MARAL SON $1,905,247,000 ST CLAIR JEFFERSON CLEBURNE GRE ENE FULTON 1 COL UMB;A NEWTON

MK RICKE"JS TUSCALOOSA TAILADEGA WARREN DUFF i E PUTNAM SHELBY CLAY DOLPH RICHMOND

't MERI PIKE CHA I.«5 E'HER JEFFERSON CHILTON WATHING TON GREENS TAL:APOOEA Macon WILKINSON JfNKINS PERRY CRAWFORD BIBB JOHNSON EMANUEL SC/EvEN ELMORE CJ .C., LEE WDAK J PHENIX CITY HORS IV CK,EY WGBA ttEUTLE N EFFINGHAM CANDLER MontRomey

.NTC/,}MEaY LOWNOES EVAN BULLOCK WHEELER BRYAN TATTNALL L.HATHAM TELFAIR BARBOUR BEN HILL VIEW - JEFF DAVIS SHAW MONROE TERRELL t Albany HENRY WAYNE DOUGHERT MKINTO$H CONECUIa IFKF ATKIN GAL/NA/ BERRIEN MITCHELL COLUMBUS, GA. ESC AMB'A 0.5 MV M SERVICE LANIER %laps furnished It:9 SEMJNOLE DECATUR Federal MORN Communications THROUGH THE HEART OFTHE DEEP SOUTH LOWNDES ECI Commission BALDWIN

540 on 24 hour POWER AREA the CLEAR 5000 Watts 22,700 Sq. miles COLUMBUS, GEORGIA DIAL CHANNEL ®1 lid= I ~MIN1 RABUN Hiawassaa/o° Clayton p ¡ TOWNS Blairsville \

I *Tiger

lamas see

wiley 405UN1ON 1.-...Z` I / ¡ WHITE t,,.,./ Walha r / HABERSHAM / I ( Westminister j I w J I Clarkesville / o Seneca LUMPKIN / \'\ ClevelandDemorest® ) o / Dohlonega o Toccoa Townvilla/ ® l O.R.NE/A4;ái ` / / STEPHENS / / i BA /_--Clermont \ gm. 40' 9... Lavon

BANKS FRANKLIN Da onville AM 1450 KC e Lulo( 1 CarnesvilleBowersvilla M 1000 Watts DAWSON Homer Hartwell Daytime .Jl,c nasville\\ RoystSni 250 Watts FORSYT H !Franklin Nightime Springsi HART HALL 0.5 hSVM Since 1953, Cummin /.4

/ Serving .. . Flowery / MADISON Georgia's Rich Branch / JACKSON .1 Poultryland and / t Industries, the 'Ilk?***. "N. // Nicholson 1Elberton Tourist Industry, Buford -y% Jeff arson Danielsville Rich Farming Area. Member: d / `,i Big Shopping Center. GEORGIA Ass'n ` ¡Auburn_--. r'^ J Dac 'a Land of Many Lakes. Of t,/ICLARKE OGLETHORPE Studio ín Broadcasters /41k2.31:1 in der Clarkesville, Ga. BARROW Athens ©Appalachian

0.5 MVM MARKET DATA: Coverage CORNELIA, GEORGIA Total Population 308,400 Households - 83,450 "Home of the Big Red Apple" Radio Homes 83,120 Automobiles 100,390 Sparkling Personalities Consumer Spendable Income $371,610,000 Community Newscasts RETAIL SALES: Adult Music All Day Food Stores $ 61,556,000 Drug Stores $ 8,004,000 UPI News Service General Merchandise $ 31,921,000 Weather Service Apparel Stores $ 12,232,000 Home Furnishings $ 13,099,000 Sports Coverage Auto Sales $ 57,042,000 Service Stations $ 25,474,000 1000 Watts Days -250 Watts Nights -TOTAL RETAIL SALES 5277,309,000 FARM DATA: Farm Population 47,600 Gross Farm Income $138,505,000 JOHN C. FOSTER SOURCE; 1963 SRDS Consumer Market Data. Owner and Manager P. O.Box 239 Phone (Area 404) 778-2241 Designed by Appalachian Advertising Agency Black Mountain, North Carolina CORNELIA, GEORGIA lo lo 20 10 soMlles ph

0 10 20 y0 40 5o Kilometer .,iE ( 0NV Rw. a r 'rÍrewltt Trento U' L..tiv.nnnE. P_ ^ ISD..dwel ''-^C taew.m - k etn.

',`' yelkhtt .l TeIIKo ertr MIII \\)4 /1- -.i oob J AIC * Stab Capital U>N IGO 'MlntowryI J'/OODJ eernlnabw ton ) tJ SOURCE DATA ® County seat U. S. Den. at the Intoner-Owl b Suns, IDoaneh,r meet wP J/" U.S.D.n.11Mnrmr-AM S.1.250.000sceem.nr Anlewt 1(vast City. town. or 0.11.5. U x Clot, el Canme,ce-Rd..0 Dt PuD:,c RdU. ' '- 0:4 5 0.M ,.n.un,ewi.r¡ \"' ATOM .,,Cvll.r.l. i/env Corporal. boundary shown for towns over 5.000 population E E A ."C Opab t n Malbr ; c.e

\ - -;Ñ I asseeeke O.I e Os"4¡/el . U R caa. -,O ,cnena.0 ,. E'au: s,..,o. snare ,....T,...,,,, O bee . C J(+ ',. k, /1 Mu%r Ia Tv . WCON-FM 50 uv/m Own -_ .1,.;,M..r / `/ . 00 /10 -WO ceaqlaelade Ir Ctatu'n;.a.es I + %fNrwR.ee ke ...... e"'"°-::: ' --,~-1 Ne.,,;rDun(T &!t/ N S T \0',See "I" ' Ddn ' DMDunwn Cnr /- r . - ; ,roel.Ibrlll...Mr..n ABUN <,- ..,d ..n li-4'ON

T"I; . D , o . 6cnp L ,pRean n ,/'°a\4i ` eN. II/ N.4e0 °TurenlnlN ÓW TE 0 '1- '1°.--7w. ._,¡ ®e:.....,nt` . oG"i I^ ."/.y"' 1j...... 7e.5,_____,_

',who` CptOl /`'eu~ OL A

, / S f - / 1 2 / erg"' 1 sunon Mount 5t IdvR) / C/,.Ironl- ziz / / .ai Mrtln ( " \ á . e - ° ! - /1 ` `/ (S ~ oS.odLDn r ` - + - r I ,avena ` yrdle( ` o -' r,°Í / Y I 1 CCC r , v 7 -i c' o4ál 1 ' ''-'1i'''' ( 1F'AÑLGN B.A K SI r I Oy \l'aineSViie' - GUbr,' 4 Rerlbi Í `'\ %, / C ° _ , . C¡u' e.,num 5oan s ---- !. st_ o . . j yadll...... yA.. W C O N

Poct.leoo .0 "._u,., + ¡ Y ono \` .wlr YRo,e'

MO:I,.,Dl S Q N EL1 1- -1 o Sen1d0 ^ chooser M ItDY i 7r' .1'S* Smlth.oniR

Ch u.. nl oGrreon ulbu,n °'5

jttEter .an...m S IIyIIN TIOtao Óenpur{d Stone 40ata,wlle v J.... N,eh Sho49, hoD ,R NM WEN fl.6REE onroe ;Good Nega 1W )1L ..d.. .. .r . h \ rnm,n.ron `" brb0 tI.c. ta W A LT deer, \ t. 1. ) THE COMPUTED SERVICE CONTOURS

WCOLAM tiVC. , SERVING - Fe7 1450 kHz 99.3 mHz PROSPEROUS NORTHEAST GEORGIA FROM JOHN C.. FOSTER, BOBBIE C. FOSTER, PRESIDENT & GEN. MGR. CORNELIA, GEORGIA VICE - PRESIDENT & OFFICE MGR. ?pr.

,1/410LI) C"d-Jui EIA 1000 watts at 1580 P.O. BOA' 229-COLUMBUS, GEORGIA 31902-TELEPHONE 404 327-3648

CrILCaorrolott¿n=- 0 i airoum see :ic:.-i--"11 - - ....,r1 :2¿, ."le NEWTON P°rterdal0.StarrSViir O Pyriton Woolando ern Banning"m960 Piverdat: o 17H EN1-11,CIS. o ON ;111.bowdon i, /-- H.,fr-er0 ' jotiesly)ro oF; .-_,r.'en Mansfield-) COWETA' F-kyur-q' I n Whitesburo° k, 3-- --Loy-ijoyMcDcnough Lineville. Rocpville0 OTycr: 0 IASI; OWedowee o .4.) 0 00:a V, °Sdrpent Madras wayetieviile . i HEARD Shad o tribiT.IptcustGr. 11 o Ashland y r n d 1:7-:::1 e:Ty ó0 % , *, Cpntralhatchee BUTTS Montt( Rock , - Sharpsb.irgs" 0 i Ur,'".'i,^c'05, Jackson Ol o 6 SP:11rDn91.7:.1'.5,ir:G1:7a ° o0Peppeon Roanok e Mill Franklin° Wadley II '2enxinsburg o o HovillaAd{l L.;. ' o oGrantville. nt.:,.,f; riiiin r.: ,:orinthr) ,...-i: -ji.in Springs CHAMBERS 1, Firl---- H'Isbo.:: TALLAPOOSA 0Luinarsville 1,10NRJOulEiette o piKr:::.'::: ..-.riy.:.:.- LAli:AR 0 Abanda la I togansville Lor .; . o Oaviston Jc0NEJj TROUP 0 Fivepcints° Gay O Barroesville Alexander City Mountville Wi r2/ redonia 0 earsv:!ie 0 0 OForsyth ()Greenville01 Aidcra Woodbury 0Jacksons Gap La fa te 0 La Grange Stovall OThe 1- ck o Lanett UPS Smarrs DurandWarmSprings o Dadeville O luguleyoloci Sulpher Spr O Crest maston o 43IBEI Langdale, Camp PointWhite Manchester oCulIoden Wesie¡V° Cusseta1Westo Fairfax 01-. haly.eate Hill Sprins.e ast / Waverly e!') Pine Mtn, iloh iomast / WoodlandLinco\lnPko Pine Mtn.Vallev 1 á CRAWFORD Beulah Hamilton O LOOT Knoxville LE 00 ;:clectic 'a Waverly Talbotton Roberta Auburn 0 Hall 0 :3 O 111 TAYLOR t 0 o o Salem Cataula o Byron y Kent Loachapoka Fortson Juncti City° Howard PEACH. 1 EPlerslie Reyolds o Tallassee Nitasu!g Smiths() V 0 Geneva ButlerO e MAC, lUSCOGEE Paot°i r Ft. Pottervilo valley Mar yo MARIN mauk S2 I n'1-1 MACON oTuskegee PhenixrCitCy O Charing o Shorter Columbus Marshallville Clinc Meigs Tusk'gee InstituteRU "SELL ewello 1 oeat _ CHATTAHOOCHEd Elko c; Seale o Ogleorpe Montezuma °Hardaway 0 Cusseta0t na Vista o Hannon 0 JCHLEY r./DOOLYouot,, : ws °Mitchell OFDavis O Hatchechubbee o TE WART Ellaville BULLOCK Ilurtsbor Holy '-4' Byromvilte Pins .O Trinity 0 Louvale Pi ew o SUMTER Lilly O ichland Union Springs BARBOUR EBSTER e E Americus o Richwood01,°1115 Mid O o Preston °PI ' álL, Lumpkin CRISP 0 oComer Lcie China o Weston 00 CordE o Solo Grove 11 Inverness 0 Mo Andrew 0 UITMANRANDOLPH a tot Saco Eufaula t' o Ara eorgetown Benevolence E _L Warw_lc 5. y.,,d0 Clayton O Morris() Springval Dam Troy .-, 0 o Banks c Cuthbert Shellmn Saszerc 0 Louisville 0 s' Fort 11oColerr an 1-lercJ Brundidge Gaines oCarnegs

:ten 0Ciio , ¡CALHOUN ..JCiUG ¡HENRY TennilleO o Glue Springs lk...., o°11 C 11: ket.9torgan Shorterville' 1--3,21;Int°n° álit EE oAriton A r!i,Iton 1....r Abbeville o 0 EARLY DALE Blakely Rowenat;'1\ ea (lams . o CI Cir.noted". SCALE IN MILES 10 20 30 40

STUDIO AND OFFICES, COMMERCE BUILDING-1214 FIRST AVENUE

S T E W A R T RADIO STATION COVERAGE MAP w 4 E W I LC OX 11-1 rGeorgelown 0.1 Al v CRISP QU IT MAN TER E LL Culhber/ R L E E BEN HILL

Dawson TURNER RAN DOL H Leesburg I \Col_ AY / Ashburn Fort Gaines Ocilla* AIyazzti N Morgan. *Sy Ivsfer I R WIN [r6UGHERTY T I F T WORTH Tifton lab sly BERRIEN EAR L Y Newion MITCHELL

c I COLQ11TT Camilla 2COOK ColquittI WCLB* Fe, Moultrie Adel I MILLER 1 Pelham®

Donal sonvill. J / DEC`TUR %SEMINOLE THO%A S LOW NDES Ca i ro BROOKS Bainbridge T-homasville JACKSON` G'RADY aldosta Quitman//

G A. FL A. NQuincy V GA Do EN V/Monllcello I CA LHOUN I Madison LIBERTY Tallahassee/JEFFERSON MADISON MILES LEON 0 10 20 30 BROADCASTERS SERVICE COMPANY t 1

"714 Rad4evalel, Um/cell eo«..Kty "

1220 KC - 1000 WATTS

Drawer 113 Camilla 31730 - P.0. Box328 Pelham 31779 Telephone: Camilla 336-5351 THEONESURE WAY TOREACH LL SEGMENTS OFTHE NORTHGEORGIA

BROILERINDUSTRY IS w

wchk is the ONLYradio station broiler / O Y ( s \ inthe world'slargest . á producing county! t, `` '1 I ullt.l L^i

`-- I yJtuMPF ` Seven ( 1 2.n».. ` wchk - Winner of } ,..w IDArY:b'`` i t

1 - O«.. n,in --- J- -- -- hr --- i ----^------t Major Awards -

11 O 1L tt - O -_ / 1 O I( M( ( A Gn:.1(p 1 i( o N sr T N I I 1 { I

r,r1 C i ,...1 ó.Y..os 1 'Canfon .--- + , /d 1957 I .. f _..I wchk- Winner of I ~' ' , _ t,- / - ` ' . Í _.tia (11 M M( T TA O a a '4 w I 1 C "Service to Agriculture" /\ J 1 \

w.,,..n .r -J t^\`1 ,0..., Trophy o.n.. I vm,^n,,v'f, /

M O P. U l O 1 iI - .-J1._, «V..y1.w114`yn.l. (.4113LAs If GROWERS DEALERS HATCHERYMEN MEDICATION MEN FEED MEN -MIKEMcDOUGALD Call Canton - GReenwood9-2101 BOB PETERSON FARMERS

NUMBER ONE BROILERMARKET - THE NUMBER ONE RADIOSTATION IN THE WORLD'S

CANTON, GEORGIA RADIO STATION

1290 Kilocycles * 1000 Watts * Box 1290

"GEOcr::y1A'S GOODNEIG'rtñO'2" VIM "WORLD'S ONLY DRIVE-IN RADIO STATION"

Keystone Network . . . Georgia Cracker Network WCLA places all emphasis on diversified programming - Local, National and World News; Local and RegionalSports Events; Farm News; Weather Information-plus music to please our listeners. Many bonus listeners on U. S. 301, nation's mosttraveled North -South route. Attractive billboards invite motorist to tune 1470 for music, news and weather as they travel. Representative:IN ATLANTA: HARRY J. CANNON EVANS COUNTY BROADCASTING CO.,INC. HOWARD C. GILREATH. President LOWELL L. REGISTER, Vice -President DON SPORTS, General Manager Post Office Box 427 Claxton,Gporjio

MARKET DATA: Within Within Primary Secondary Total Population 291,300 580,000 Total Households 18,660 97,960 Total Radio Homes 18,286 77,714 Spendable Income $68,955,000 482,938,000

RETAIL SALES:

Food Sales $14,732,000 82,088,000 Drug Sales .. $ 2,247,000 12,406,000 General Merchandise $ 4,526,000 33,632,000 Apparel Stores $ 3,399,000 27,301,000 1000 WATTS 1470 KC Horne Furnishings $ 2,178,000 17,404,000 Automotive Sales $14,186,000 69,810,000 FillingStations $ 7,558,000 33,940,000, TOTAL RETAIL SALES $66,797,000 392,936,000,

CLA) TO,GEORGIA FARM DATA: "FRUIT CAKE CAPITOL OF THE WORLD" Total Population 35,600 92,200 Farm Gross Income $35,703,000 82,855,000 HOME OF WORLD FAMOUS OLD FASHION CLAXTOFN FRUIT CAKE SOURCE: SRDSConsumerMarket Data; July 1960 OPERATING HOURS: 6:00 A.M. TO LOCAL SUNSET r \ Atlanta ( Decatur ), Georgia

It H ND, a 04a7 STATION associated with WAVQ-FM, 94.9 M C ATLANTA Yaw. çJ Duluth

c!:\ Marietta nS GWI N NETT IffL/-1 COBB NORCROSS Sandy Springs o

Dobbins AFB Fair Oaks Doraville FULTON 1.

Chamblee

SMYRNA NORTH ATLANTA Snellville Floyd Tucker Gilmore 1 Montreal Oakdale Manta Mableton 11.111~1111~111~1 ../1Austell Clarkston 0

j Emory Scottdale Stone Mountain

Avondale Decatur 17_ Redan DOUGLASS e e f Glen Haven Lithonia DE KALB Panthersville Belmont /71

Constitution / L.5Dj IV M CONYERS HAPEVILLE 5~16.7..P.

e EAST POINT Conley L Red Oak e

FULTON COLLEGE PARK FOREST PARK ROCKDALE

HENRY Union City CLAYTON Fairburn [ STOCKBRIDGE JONES F3 ORO FAYETTE

MARKET FACTS WAVO-AM 0.5MV/M Furniture & Home Furn'gs$26,902 ,000 TOTAL RETAIL SALES $884,529 ,000 Appliances $15,970,000 Lumber,BIdg.,Mat'l,Hdvie. $63,650 ,000 Eating & Drinking Places$ 40,816 ,000 Drug & Prop'y Stores I General Merchandise $110,212 ,000 $ 29,209 ,000 Food Stores 42O4,327 .000 Other Retail Stores $ 84,283 ,000 Automotive Dealers $152,629 ,000 Non -Store Retailers $30,791 ,000 Gas Service Stations $72,489 ,000 Population 932,547 Apparel & Acces'ys $53,251 ,000 Households 287,224 All figures are from the U.S. Census and other sourcesand are delineated and updated to 3/15/64 by Ed Felker & Associates, 39 Cutchogue Trail, Medford Lakes, N.J. -7; . !

Twenty Four lour News by WCCQ'sNationaiiy Recognized News Staff, Associated Press and Mutual NetworkIntegrated Within Strong Local Personality Shows Featuring ContemporaryMusic.

IL Mr )u I1etii144974 4 lontotlr \ C.ESTERFCEIS

Chester Jc ,ywf ,*- -_i fl- .,,... '..>.....r. " ..r'4

w,,,n.S.e

He. _rll ''% Augusta

E Ibr, on GA

*Athens r>5 j T Clark Hill Lake ;% Wee sh.neron

Masters i BQ Tournament Thomse

r kl"S Augusta/9 ,r :a.a,-,fi .

'rL Fort Gordon .r% :." r at`. Military Reservation e,nesbdo . - Sondr.s..II s

--,2"cir7Rr''T M IIn

Syl.on.o

2C9,S ! D.b s,s.t.o.e Co< .on MARKET FACT:

$ 1,000's AM FM added 0.5MV/M 0.1MV.M 50 uv/r

1 V dola TOTAL SALES Eestme 331,235 454,763 2,287,03 b Lumb'r, 614. Mall, Heise*. 20,630 28,324 142,4, Gen. Merchandise 38,643 53,054 266,81 Food Stores 75,190 103.230 519,16 Home of the GiganticSavannah River Atomic Energy Automotive Declers 69,495 95,411 479,83 Gas Service Stations 28,920 39,705 199,68 Plant, Mammoth Fort Gordon ArmyPost, The Huge Apparel l Accºs'y 18,546 25,462 128,05 Furniture 8 Horn Furng's 9,451 12,975 65,2: Medical College of Georgia Schooland Hospital Elec. Appl's 5,064 6,953 34,96 Eating t Drinking 16,156 22,181 111,55 Complex and Numerous World WideIndustries. Drug t Prop'y 11,461 15,735 79,1: Other Retail Stores 29,949 41,127 206,78 Non store Retailers Augusta is also the Home of WBBQ,one of the Highest 7,732 10,615 53,38 Population 255,800 350,355 1,805,01 Pulse, Hooper and ARB RatedMutual Affiliate Stations Households 77,515 106,168 546,95 inthe Nation. WBBQ's ,OverwhelmingListener and Advertiser Acceptance j can be Attributed to this policy All figuro or e from Ike U.S. Census and other sources andare dIinec and updated by Ed Felker t Associates, 207 E. Bread St., Palmyra,D Statement- "First We Serve, Then We Sell". 104065 9,15%67 :;:;;.;:_ >`::a ?`}:2>::'`:: <: : : : In Dalton, Georgia, Buy

. .:..:

Serving the Tufted Textile Centerof the Nation * WBLJ, broadcasting since 1940, is the pioneervoice of North Georgia.Rated "Number One" in area lis- tenership, WBLJ's programming is tailored to this area with full-time local news coverage plus AP world-wide news and up-to-the-minute areafishing and hunting conditions. * WBLJ covers Dalton and Whitfield county, theTufted Textile Center of America, as well as Chatsworth, which boasts a sizeable talc industry and tourist trade. WBLJ, North Georgia's Pioneer Voice, is owned and operated by North Georgia Radio, Inc. Werner Wortsman, Box 811 Dalton, Ga. IM:626.011"-s.._ ::, _ . 0.5 MVM 0.12íVM MARKET DATA: Coverage Coverage Total Population 94,100 562,140 Total Households 25,920 159,930 Radio Homes 24,450 156,330 Passenger Cars 37,250 190,140 Consumer Spendable Income..$110,319,000835,920,00 RETAIL SALES: Food Stores .. $ 17,480,000155,927,000 Drug Stores $ 2,872,000 23,958,000 General Merchandise $ 5,859,000 68,968,000 ...... Apparel Stores $ 4,181,000 32,310,000 Home Furnishings $3,413,000 35,269,000 Auto Sales $ 15,848,000119,066,000 AP WIRE NEWS Filling Stations $7,805,000 58,289,000 Building Materials $9,937,000 62,196,000 $ 73,358,000687,654,000 LOCAL NEWS TOTAL RETAIL SALES FARM DATA: BETTER MUSIC Farm Population 24,100 82,335 Farm Households 5,880 20,004 1230 KC Farm Radio Homes 5,800 20,000 Gross Farm Income $ 41,260,000 94,783,000 Dalton, Georgia SOURCE: United States Census Reports onPopulation, Hous- ing, Agriculture, Retail Trade; SRDSConsumer Data; REA iuuú Watts Day; 250 Watts Night Fur.., CI rvw RonnrfcR1`.TMA 11 98 2-831 SERVING ATLANTA 24 HOURS A DAY -5000 WATTS- COVERAGE VILLOK MAP ATLANTA -1380

sper© Fd mounfp Tate0 Nelson Dawsonville 0 Adairsville DAWSON HALL 0 4444 ry °Shannon BARTOW Ball Ground Gainesville .(5.° 0°Celanese Viii. CHEROKEE Chicopee °° Go inenvil lé Ó. Romé N. FORSYTH Cottoton illsco .10 De Soto Pk. 'Kingston " .0. Lindole- ED minx 0 aver Creek Atco ° rtersville - FLOYD Flowery Branch Cave Spring 0Emerson Woodstock Taylorsvil 0 o ( Al iharetta0 POLK FULTON JACKSO Aragon0 °Acworth 'ode' edartown0 Rock t °Kennesaw °Roswell ()Duluth Athens Statham,- AULDINGElizabethL 0, Lawrenceville,: O Y' 8. Marietta CLARK I COBB '4.' Norcrossm .T all° Oaks DE '... OCONEE 0 M ° Smyrna Fair p Compton KA B .0. IHARALSON 0.5 MV/M ALTON Watkinsville Austell I loganville' S Buchanan ó ° Decatur 1 Tallo poosa Tern pF CeatYHiÑ Monroe ® Bremen erville ' Dougllasville Iant S ills Rí01 0Milstead / CA ©East Point Á °Sociial Circle OLL DOUGLAS) )oxford / Conyers 0. Coygtor Union Cit CLAY - ROCK .Q. Carrollton TON DALE Madison'°' Fairburn o° Newborn Bowdon Palmetto Kenwoodo .0. Porterdale 1 o 'Stockbridge NEWT ° MORGAN tesburg° CO W ETA° FAYETTE J onesboro McDonough,m, HENRY 0.1 MVLM t Fá etteville'°. Newnan Hampton E.Newnan ° JASPER

HEARD L Experiment .0. Jackson .6 .Monticello Franklin.®. Senoia® mGn epperton' rantvill SPALDIN .Griffin ® r Hogansville MONROE ROUP olebul on id94l11 Ildora° Barnesville Greenville .o Molena ° 1 LAMAR I Woodbury 0 ' ! ltsot^psto Silvertownm WarmSp rs. o Thomaston p,® vrLvr "

WAOK DATA

Metropolitan Population (SRDS) 1,427,400

Black Metropolitan Population (SRDS) 316,555 Percentage of Black Population in the City of Atlanta (1970 Census) at 51.3%

WAOK 75 PIEDMONT AVENUE, N. E. ATLANTA, GEORGIA 30303 PHONE (404) 659-1380 Ser.i,J 32 Cot.:Ithes in Georaig ^n:-1SouthCarolina ( ma

.; - t\ :1i-'GCST_' I'lO\ I 1-1t\ i(lo >l. !\ i1i( I s--, /' _:--=- - /, -R`.o_ \_. .,. a '.. :..l1' ..".. : ; ,/cGc*;: 51100

_ '. '-, SOUTH CAROLINA / .- ( 'WATTS

\ - ABBEv!L__ 4-.tiz \, / . AM , -.. . --..-----/. / o i y\ ;HLANO ` .4,1 i ,' '7SALUOA\.\ \\ J p.bertcr `

-GREENWG00 FOR REGIONAL REACH - I'I IO\ E RE 3 1II I -,- \ Colt,mbi, 1 Athens /-wlttE511^/McCRM / D. 'EDGEFIELD\ , :: Augusta, Georgia

- ; a /IINC ! ; % ¡ i ,_GLr THORPE 1 / \~LEXINGTON ror:``%'r.\12,,...... ,..::A1gEN 1 / THE GARDEN CITY BROADCASTING CO.,INC. . i - r'- .',', , ir4asn.ndtcn / /.AL.yú'+- I.Louie Solomon E.V.P. & General Manag 1 Al, y' ,.,._ on `. .,:, P. O. Box 3367 Phone RE 3-4441 I\ TALA-_ `J`Mr- COLUMB,A AUGUSTA, GEORGIA, U.S.A. ..1v,;léFE`R ,DUFFIE( Y:; :. i OR.AtiGEBGUR'

It\GREErNE *ncr'.so 3.-,^- `1..,,t,. .0 4.3 111 \1 a.; 11% \I ! t /NA, .dt^ ..trr,+ MARKET DATA: Cuvrrat_r. (:r,,, -t.,::. ` D( K , r, , Warrertcn Augusta' / bid -. . ...,

'['!.,ta1.1':'Intl:(tiun . / I S'''a k +

, 'RICHMOND 'SC"'"/ BARN'4'ELL i I \f_LrrnI'Ulllllatl,:li _ It1._'-i GIASCOCK i ~r''h,Dati I BAMBERG 1 \`

( / 'I TotalI ((.u(.hul,l- l.:;íl G,bsr-ñ," " / \ BURKE \.i III'u:11i,'111; (JEFFERSON / oir / \ ,; li \ WASHINGTON\\ 'lotpl T:a(II" 111'111!s__ _ (i9,')ºtl -\ Lou.sv ift V:a,resboro ALLENDALF \i..1 COLLETC't- Y(.Lrr,:Ii:t+lit:II(11111:_.._ Í:;OI) 1ar.srs.l!e \

Sara s 1 I i "I't'trll:1tlt:ts Owned_ 9ti,f;:;Il

i r ..iv "1.195 " ..!',,,9,1\ SCREVEN ' \e;,'rt'-U1.vnl,l Auto, \ Tenr.,,!e J > / \ \ V'aCly,/ L.vllellENl(IhS) H91^ :ton Vdrn. SInnrL'tilr luc"nli (CSI) 5113,912,0(1(1 - . ., -\ . Negro C.S.I. - ______$ 39,337,(lni-. / HAMPTON 1 -\ t'"Hti$rlk EMANUEL "r /S,'var a y , \ "` `'r` 4 \ :1lL ti.1LEti: .----LAUREN111 ( JASPEk ñasse" ^'S«ansboro n'1i Capighf Dy s 'Food 1Strn'cs _ S 76,180,000 S T:,.r,\IBULLOCH i *I)rug Stores_____ $ 8,78I.IBtH Rand McNally and Co. ` t/ I-J\ 0 25 _ \ EFfINGHAM Statesbo 011 "Gelll. Merchandise S :17,3:1),000App:Tl I 1 R. L. W 63 IQ /JTREUTLEÑI rgNDLERI\ ` l ti J 10\ Storesi1 11S,'>91.000 Scale of miles SOPertS' /, ti aim =Pa 'Home Furnishings $ 12,762,000 "Auto Sales- ti(i1,221.000 TIII'RF' .1BE 307).0(l0 \I'.GROF.S IN A'AI"G'ti I.OVERAGI': AREA!! "Service Stations _$ 27,917,000 ***Total Retail Sale_

Southeastern Representative: Dora Clayton, Atlanta FARM 1)1T1: "Total I'arnl Population _ _ 27,300 1fi>.wt, Negro Farm Population _ 18,080 1 ns,r>.,n ''Gros, Income .-5 41,9.12,000 ?ü?,R 1 K,ftirl M&1=M 5000 WATTS DAYTIME AT 1050 KC l S(i( !i(:I:: r I Slil)S ('on.un:rr llnrl;rI 1)rrru; l;hnnv11rrCa- 1171':(rr'nrziNSHIP' Highway (:rNlll!ll..R/Ilfl: `r'rrr/r (.rrrnlilJr: flirl::ruv Ilr/'nrrurr'nr: The li..rnrr-b Triurrt/r. PROGRAMMING 100% TO REACH THE NEGRO AUDIENCE +Anvrr cc`nnrT.-, University ofCon/act Georgia Football, Basketball and Baseball for Complete /nfomat/on About: CO VERA CE P AND /WIWI DA Waycross and Ware County High SchoolABC Radio Football Network and Basketball Soap Box Derby WilaMobile Broadcasts On -Location Broadcasts And Other Special Events Nzx.xío.:50:k,S1Nzszy ICV7Ork 175.z55..5:i.e.i5i,5.r57107N.,5,5,571.5555,555.55,55555x5:55... &sk5.&iNz¥5l5zx5*5,75555,5*55%5515,5/5,57*557.5,&5*55.,555,i5x*y5«:47,.5,.V,*« 570 KC 1111 NOSS, IIEOIUII.t 5000 WATTS Mobile News' C/ul £rs "Serving Almost Everyone in Georgia and Florida with 5,000 Watts of Diversified Programming --- Something for Everyone" Waycross is the largest city in the largest county in the largest state east of the Mis- SCALE Of MILES20 40 BR WA C L COVERAGEOALICAS Y AREA CRS SERVICE COMPANY milessissippi or River.583,680 It isacres. the countyWare has seat the of largest Ware countyforest area which of anyhas anGeorgia area of county, 921 square with ORANGCBURO eventsis508,969 the largest including of its pulpwood acres Camellia in woodland. county Show in Forestthein January. state. products Waycross Tour are of ais Homesmajor a festival source and city Gardens of with income. scheduled in April, Ware theTournamentWareOkefenokeein largestOctober, Pine pecanFestival in 14 Midget June, -County processing inTobacco Bowl April, Okefenokee and plant JubileeSatilla Dixie in AgriculturalintheClassicREA August, South in on May, andThanksgivingGeorgia Fair thirdOkefenokee in StateNovember largest weekend.Championship in Invitational and WaycrossGeorgia Rodeo Golf State has the world, Sioux oneHoneyversionoutputward of Associationthe Cigar of point largest the is Waycrossfor part is fruits part of theofand plant largest vegetables cigar on manufacturing plant naval stores centers in the world. District government offices in the largest honey processing plantis over in the a millionworld, King cigars. Ed- Waycross is the largest di- the Atlantic Coast Line Railroad and is in the world. Daily W4z Waycross include the Georgia SocialState Patrol, Georgia Game and Fish Commission, Geor- Security, Georgia State Employment Office, ATKINSON WarCr033 pP*ann WA CL s,PIERCE BIscYJwo uo alsolife,Regionalgia Forestry hasDistrict the Health famous VeteransCommission, Office, Baptist Georgia Village, Department two Administration Office and District Welfare Office. Waycross vocational -technical schools and the Univer- of Public Welfare, U. S. Fish and Wild- auctioningcessingpulpwoodsity plant,of warehouses,Georgia plants, markets,abbatoirs, Offhides -Campuslumberlivestock and mills, auction, market, hog market, gum processing plant, meat packing companies, broiler market, eggfur market, gristvege- mills,Center. corn Cashand grains farm market markets, facilities creosot- include five tobaccowood yards, pecan processing plants, honey pro- woodtable laminating market, candy plant. factories, naval stores plants, MARKET DATA rubber products Ware Within 0.5 MV%M company and cordingo.51IV/M to areathe FCC'scalculated soil accordingconductivity to FCC map groundfor this wave coverage field area.intensity .25 MV/Mcharts and area using is known soil conductivity to be our good ac- EuO{.ER EffectiveHouseholdsTotal population buying income per house $ County 37,000 4,8439,900 Coverage 1,226,100 379.000 market coverage area. Serving 64 Counties in Georgia, Florida and South Carolina AutomotiveDrugFoodRetail Sales SalesSales Sales $10,400,000$$41,500,000 1,800,0009,100,000 $$1,457.576.000 279,962,000364,665,000 53,764,000 f-/ E L Reidsville McRae

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Burnt F I - aRWore Stockto C H Lake big WULF radio can create business for you

SPOT RATE 1 MINUTE OR LESS $2 25 MINIMUM: 10 spots to be run 2 per day for any 5 consecutive days.

PROGRAM FREQUENCY BASIS LENGTH 52X 156X 260X 60 Minute 40.00 30.00 25.00 30 Minute 16.50 15.50 14.50 15 Minute 9.75 9.25 8.75 10 Minute 7.75 7.25 6.75 5 Minute 5.75 5.25 4.75 ExclusiveBulletin Reports-$3.00

Remote Broadcast Rates Upon Request RATES Telephone (912) 632-4271 EFFECTIVE CALL -WRITE -VISIT JUNE 15, 1973