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Imaging+Foto-Contact Dezember 2012 € 4,– • ISSN 1430 - 1121 • 40. Jahrgang • 30605 12 imaging foto 2012 Fachzeitschrift für die Fotobranche • www.foto-contact.de BFI — „Memories are more ... SMART“ boot — Die „Water Pixel World“ Cewe — 20 Millionen Cewe Fotobücher Smarte Imaging-Ideen für den Fotohandel Foto und Video auf der boot 2013 dm Kundin bestellte Jubiläums-Exemplar Am 27. und 28.2.2013 präsentiert die photokina unter dem Titel Auf der boot 2013 werden Foto- und Videoprodukte für den Am 15. November wurde im dm Markt auf der Düsseldorfer Friedrich- „Memories are more ... SMART“ wieder das Business Forum Imaging Einsatz im und am Wasser vorgestellt. Wir sprachen mit Goetz- straße ein Jubiläum gefeiert: Dr. Rolf Hollander, Vorstandsvorsitzender Cologne. Seit dem Start im Jahr 2009 hat sich der jährliche Kongress Ulf Jungmichel, Director der boot Düsseldorf, was die inter- von Cewe, und Christoph Werner, Geschäftsführer von dm-drogerie als Trendforum für die europäische Imagingbranche etabliert. S. 8 nationale Leitmesse dem Fotohandel zu bieten hat. S. 1 8 markt, übergaben einen Reisegutschein im Wert von 4.000,- €. S. 22 www.bfi-photokina.de 27. – 28. Februar 2013, Congress-Centrum Nord, Koelnmesse BUSINESS FORUM IMAGING COLOGNE Trends · Innovations · Networking presentedpresented byby worldworld ofof imagingimaging „Memories are more . SMART“ Gold-Sponsoren Silber-Sponsoren Organisatoren: INTERNATIONAL CONTACT · Photo Imaging News Partner: Photoindustrie-Verband e.V. · GfK Retail and Technology Informationen: www.bfi -photokina.de · E-Mail: bfi @photokina.de · Fax: +49 221 821-3995 bfi-Anz_A4_imaging_foto_contact_dt_281112_RZ.indd 1 28.11.12 11:28 Editorial Gute Aussichten fürs Weihnachtsgeschäft Fotohändler? Glück gehabt! Auf der diesjährigen Ringfoto Herbstmesse setzte „Digiguru“ Martin Smartphone-Herstellern wie, halten Wagner seine Präsentation unter das Motto „Fotohändler? Glück Sie sich fest, Apple. Denn dieses Unter- nehmen, so stellte der Verbandsvorsit- gehabt!“ Der Mann hatte offensichtlich Recht: Die jüngsten Markt- zende fest, habe das Verbraucherver- zahlen der GfK zeigen, dass es der Fotobranche im Vergleich zu halten positiv beeinflusst, indem es die anderen Sektoren geradezu blendend geht. Das ist doch einmal Konsumenten für hochpreisige Produk- eine Nachricht, die man als Verleger gerne weitergibt. te sensibilisiert habe. Und das stimmt! Wer 679 Euro für ein iPhone 5 auf den Solche negativen Smartphone-Effekte Tisch legt, der zuckt auch nicht, wenn kennt der Fotohandel natürlich auch: die neue Kamera mindestens genauso Die Umsätze mit Kompaktkameras viel kostet. Zudem hat die Mobilfunk- gehen spürbar zurück, und schon mel- branche die Kunden daran gewöhnt, den sich Experten zu Wort, die einen dass auch ein noch so schönes Gerät richtiggehenden Zusammenbruch des nach zwei Jahren alt ist und ersetzt weltweiten Kompaktkamera-Marktes werden muss. Genau dieses Verhalten vorhersagen. Anders als bei den Kol- übertragen viele Menschen inzwi- legen von der Braunen Ware gleicht schen auch auf andere Technik-Pro- die Fotobranche aber den Umsatz- dukte wie Kameras. Und weil man sich einbruch in den billigen Klassen durch bekanntlich bei einer Neuanschaffung einen regelrechten Boom bei hoch- nicht verschlechtern möchte, wächst wertigen Modellen aus. Dazu tragen die Nachfrage nach hochwertigen neben den Spiegelreflexkameras zur Modellen überproportional. Zeit vor allem die kompakten System- Thomas Blömer, Verleger kameras bei. Das Resultat: Die GfK Natürlich sollten vorsichtige Kaufleute bilanzierte für das dritte Quartal trotz die Frage stellen, wie lange diese Die Kollegen von der klassischen spürbar zurückgehender Stückzahlen schöne Entwicklung weitergehen kann Unterhaltungselektronik dagegen für den Fotomarkt ein Umsatzplus um und womit der Fotohandel in einigen kann der Fotohandel – aber bitte ohne 6,6 Prozent. Und da der qualifizierte Jahren sein Geld verdienen soll. Aber Schadenfreude! – nur bedauern. Die- Fotohandel seinen Anteil am Kamera- das hat wirklich Zeit bis zum neuen se Branche ächzt unter sinkenden Prei- markt zu Lasten der Fachmärkte zur Jahr, das ja schon bald vor der Türe sen und stagnierender, wenn nicht Zeit stetig steigert, profitiert er erfreu- steht. Jetzt sollten Sie erst einmal mit sogar zurückgehender Nachfrage; licherweise überproportional von die- Freude und Begeisterung verkaufen – allein im dritten Quartal war ein ser positiven Entwicklung. und dann geruhsam Weihnachten Umsatzminus von 9,5 Prozent gegen- feiern. Wir wünschen Ihnen schöne über dem Vorjahr zu verzeichnen. Seinem Amt entsprechend hat der Festtage und für das neue Jahr nicht Zwar werden große und internetfähi- Vorsitzende des Photoindustrie-Ver- nur gute Ideen, sondern auch den ge Fernsehgeräte immer beliebter, bandes, Christoph Thomas, in einer Unternehmergeist, den man braucht, aber das kann die sinkenden Preise Presseerklärung verständlicherweise um die zukünftigen Herausforderun- und die schwache Nachfrage nicht die faszinierenden Produkte unserer gen genauso gut zu bewältigen wie ausgleichen. Hinzu kommt, dass wich- Branche und die Innovationskraft der die in der Vergangenheit. tige Frequenz- und Umsatzbringer für Hersteller als wichtige Gründe für das den CE-Handel, zum Beispiel mobile erfreuliche Wachstum ausgemacht. Audio-Geräte, zunehmend von Smart- Überraschenderweise betonte Tho- phones verdrängt werden. mas aber auch die positive Rolle von Thomas Blömer 12/2012 imaging+foto-contact 3 Inhalt Nikon 1 bleibt zu Weihnachten in der Erfolgsspur – Tempo in der Pole Positon Zum Titelbild ZUM TITELBILD Mit den zwei neuen Model- Nikon 1 bleibt zu Weihnachten in der len Nikon 1 J2 und Nikon 1 V2, massivem Werbedruck Erfolgsspur – Tempo in der Pole Position. 12 und attraktiver PoS-Präsenz gibt Nikon auch im Weih- Editorial nachtsgeschäft bei den kom- pakten Nikon 1 System- Gute Aussichten fürs Weihnachtsgeschäft: kameras weiter Gas. In nur Fotohändler? Glück gehabt! . 3 einem Jahr hat der Hersteller in diesem Segment die Marktführerschaft errungen und will seine Spitzenposition auch in der umsatzstärksten Wichtiges aus foto-contact.de . 6, 10 Zeit des Jahres behaupten. Seite 12 dm Kundin bestellte Jubiläums-Exem- Internationale Messen plar – 20 Millionen Cewe Fotobücher Business Forum Imaging Cologne – Am 15. November wur- „Memories are more ... SMART“. 8 de im dm Markt in der Düsseldorfer Friedrichstra- ße ein Jubiläum gefeiert: Neuheiten . 21, 25, 29 Dr. Rolf Hollander, Vor- standsvorsitzender von Die neue Nikon DSLR D5200 – Cewe, und Christoph Mittelklasse . 16 Werner, Geschäftsführer von dm-drogerie markt, übergaben einen Reisegutschein im Wert von 4.000 Euro an die dm Kundin Annika Handel Schwoll. Sie hatte das 20-millionste Cewe Fotobuch in Auftrag gegeben. Seite 22 BILDDIENSTLEISTUNGEN Nikon 1 bleibt zu Weihnachten in der Erfolgsspur – Tempo in der Pole Position. 12 Die Weihnachtspromotions von DNP – Fernoptik und Präzisionsprodukte für Sofortdruck besonders günstig Astronomie – Bilora vertreibt Vixen . 28 Zur Weihnachtszeit will DNP mit attraktiven Angeboten für den Fotohandel für festliche Stimmung beim Sofort-Fotoservice sor- Aktionsprodukte plus Uhr als Gratis- gen. Das betrifft nicht nur Software- Zugabe – Winterpromotion von Manfrotto 32 Lösungen, mit denen Betreiber von DNP Sofortdruck-Systemen personalisierte Weihnachtskarten und neue Kalender herstellen können. Seite 24 Business Forum Imaging Cologne – INTERNATIONALE MESSEN „Memories are more ... SMART“ Foto Hauschildt setzt auf das Fujifilm Am 27. und 28. Februar 2013 präsentiert die photokina unter Frontier LP 5700R dem Titel „Memories are more... Drylabs sind bei der Bild- SMART“ wieder das Business produktion im Geschäft ein Forum Imaging Cologne. Seit dem aktueller Trend, aber auch Start im Jahr 2009 hat dieser jähr- für den Einsatz eines „klas- liche Kongress sich als Trendforum sischen” Minilabs gibt es gute Gründe. Das gilt vor für die europäische Imagingbran- allem, wenn die Kunden einen besonders schnellen Ser- che etabliert. Auch im kommenden vice erwarten und die Qualitätsanmutung eines „echten” Jahr werden Top-Manager der Industrie und unabhängi- Fotos zu schätzen wissen. Deshalb hat sich Christian ge Experten wieder zahlreiche Ideen für das Imaging- Hauschildt, in dritter Generation Chef von Foto Hau- Geschäft der Zukunft präsentieren, darunter auch neue schildt in Darmstadt, ganz bewusst für das „nasse“ Mini- Konzepte für den Fotohandel. Seite 8 lab Fujifilm Frontier LP 5700R entschieden. Seite 26 Inhalt Interview mit Goetz-Ulf Jungmichel, boot Direktor Interview In einem speziellen Aus- stellungsbereich präsen- Foto und Video auf der boot 2013 – tiert die boot 2013, die Die „Water Pixel World“. 18 vom 19.–27. Januar in INTERVIEW Düsseldorf stattfindet, Foto- und Videoprodukte, Bilddienstleistungen die besonders für den Einsatz im Wasser und dm Kundin bestellte Jubiläums-Exemplar: rund um das feuchte 20 Millionen Cewe Fotobücher . 22 Element geeignet sind. Nach den erfolgreichen Die Weihnachtspromotions von DNP – ersten Schritten mit der „Underwater Pixel World“ auf den boot Messen 2011 und 2012 wird das Angebot Sofortdruck besonders günstig . 24 in der Messehalle 4 im kommenden Jahr deutlich ausgeweitet: Im Rahmen der „Water Pixel World” geht Foto Hauschildt setzt auf das es mit einem breiten Produktangebot um das Thema Fujifilm Frontier LP 5700R – Keine (Unter-)Wasser- und Outdoorfotografie. Seite 18 Angst vor „nassen“ Bildern . 26 Fernoptik und Präzisionsprodukte für Astronomie – Bilora vertreibt Vixen Unternehmen Ab 1. November hat Bilora den Die neue Sigma Markenstrategie
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