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*** Hi-res assets can be found by clicking Arena Centerhung Renderings ***

FOR IMMEDIATE RELEASE: 10/12/18 HAWKS CONTACT: Garin Narain or Janet Smith, 404-878-3800 SAMSUNG - PRISMVIEW CONTACT: Kayde Anderson, 720-667-8560

ATLANTA HAWKS TO SPORT FIRST-OF-ITS-KIND CONTINUOUS CENTERHUNG VIDEOBOARD AT THE NEW State Farm Arena Will Showcase Over 10x More LED Video in the Transformed Venue Than Before

ATLANTA – Renovating everything from the roofline to the baseline, the $192.5 million transformation of State Farm Arena is announcing plans to greatly enhance sightlines this season. The next-generation arena will unveil the first continuous 360-degree video screen in the NBA and be the first arena bowl outfitted with HD-quality, 6mm LED video display technology, allowing for the best fan-viewing experience in any NBA venue. Upgrades also include four massive corner video boards, plus upper and lower fascia displays, bringing the total square feet of video throughout State Farm Arena to an impressive 12,000 square feet, 10 times more LED video than the prior arena configuration.

The new Hawks centerhung main videoboard adds up to a massive 4,477 square feet of active video display, making it one of the three largest in an NBA venue. The 360-degree screen wraps 80.67-feet around and measures 27.75-feet high. The centerhung boasts almost 4,000 square feet more LED video than the previous centerhung, which was comprised of 12 individual displays for a total of just 960 square feet of video.

Fans seated near the court will experience replays of the live action with two additional LED video displays mounted inside of the centerhung structure, each measuring 20-feet wide by 9-feet high, for an additional 360 square feet of active video viewing area.

“Fans will be immersed by stunning video displays no matter where they are seated in the bowl,” said , CEO of the Club & State Farm Arena. “The high-definition video will enhance the in-game experience for Hawks fans and make every fan feel like they are sitting in the first row with amazing views and clarity.”

State Farm Arena will open the basketball season with an impressive array of more than 20 LED video displays, prominently featuring 12,047 square feet of LED video, and more than 30.42 million individual LED pixels, all manufactured and installed by Prismview, subsidiary of Samsung Electronics Co., Ltd.

“We are thrilled to be a partner to the Hawks on this major renovation of such an iconic venue in Atlanta,” said Don Szczepaniak, President and CEO of Prismview, A Samsung Electronics Company. “From the distinctive design of the centerhung with the added video displays conspicuously placed on the inside beneath the massive structure, to the vast amount of LED signage installed throughout the venue, it’s promised to impress.”

The new Players Club, located on the east side of the arena behind the team benches, will be the first premium club in the NBA with fine pitch LED video displays in 2.5mm pixel pitch. With a video display screen measuring nearly 9 feet tall and 32 feet wide, the space offers the energy of a sports bar with the exclusive experience of up-close views into the player tunnel and the postgame press conference area.

Prismview product, specifically designed to amplify the fan experience, will be integrated throughout the arena. In addition to the main centerhung LED video displays, the technology upgrades include:

 Fascia Display, East Upper Bowl – 6mm pixel pitch SMD LED display – 265.33ft wide by 2.25ft high  Fascia Display, North Upper Bowl – 6mm pixel pitch SMD LED display – 185.33ft wide by 2.25ft high  Fascia Display, South Upper Bowl – 6mm pixel pitch SMD LED display – 177.33ft wide x 2.25ft high  Fascia Displays, North and South 100 Level Displays (4) – 5.99mm pixel pitch SMD LED display – 35.13ft wide x 2.13ft high  West Fascia Display, Suite A – 6mm pixel pitch SMD LED display – 260ft wide x 2.25ft high  West Fascia Display, Suite C – 6mm pixel pitch SMD LED display – 280.67ft wide x 2.25ft high  East Fascia Display, Social Club – 6mm pixel pitch SMD LED display – 265.33ft wide x 2.25ft high  Courtside Table Displays – 6mm pixel pitch SMD LED display – 37.33ft wide x 2.00ft high  East Club Display – 2.5mm pixel pitch SMD LED display – 31.50ft high x 8.85ft wide  Stanchion Displays (6) – 4mm pixel pitch SMD LED display – 3.47ft wide x 0.98ft high  Corner Displays, East (2) – 6mm pixel pitch SMD LED display – 24.00ft wide x 16.50ft high  Corner Displays, West Box Displays (2) – 6mm pixel pitch SMD LED display – 43.33ft wide x 14.25ft high  Vomitory Bulkhead Displays (4) – 5.99mm pixel pitch SMD LED display – 7.60ft wide x 2.13ft high  Vomitory Mid-Court Displays (4) – 5.99mm pixel pitch SMD LED display – 4.50ft wide x 2.13ft high  Vomitory North Club Displays, Hawk Bar – 5.99mm pixel pitch SMD LED display – 11.33ft wide x 2.13ft high  Chick-Fil-A Display – 6mm pixel pitch SMD LED display – 32.67ft wide x 9.00ft high  Concourse Video Display, Location 1 – 6mm pixel pitch SMD LED display – 48.00ft wide x 13.50ft high  Concourse Video Display, Location 2 – 6mm pixel pitch SMD LED display – 16.00ft wide x 13.50ft high

For more information about the new State Farm Arena or to learn about the official State Farm Arena Welcome to the Neighborhood Open House Party, visit hawks.com/transformation.

# # # ABOUT STATE FARM ARENA Home to the NBA’s Atlanta Hawks Basketball Club, State Farm Arena opens its doors in October 2018 following the 2nd largest renovation in NBA history. Inspired by the fans, State Farm Arena is a next-generation venue focused on experience, service and entertainment. With the NBA’s third-largest -hung scoreboard and an immersive video experience, fan-friendly food pricing and premium restaurant options, Topgolf Swing Suites and celebrity-inspired spaces accessible to every fan, the downtown Atlanta arena stakes its claim as the city’s best sports and live entertainment venue. Consistently ranked among the top 10 and event venues in the world by Pollstar, State Farm Arena hosts approximately 170 events and nearly 2 million guests annually. For more information on State Farm Arena, log on to www.statefarmarena.com today or follow us on Twitter @StateFarmArena.

ABOUT PRISMVIEW, A SAMSUNG ELECTRONICS COMPANY Prismview is a subsidiary of Samsung Electronics Co., Ltd. Founded in the early 1990s as YESCO Electronics, acquired in March 2015, and rebranded as Prismview, A Samsung Electronics Company. Prismview proudly designs, engineers and manufactures large-format LED video display solutions out of its Logan, Utah, USA headquarters. Prismview offers a diverse line of technology solutions, integration and operational services for a variety of applications, including sports and live event venues, digital out of home applications, digital billboards, spectaculars and gaming, and LED message center displays. Today Prismview has deployed thousands of displays, and installed some of the largest, most complex and recognizable LED video displays installations in the world, including: M&T Bank Stadium, home to the Baltimore Ravens of the National Football League, Rogers Place, home to the Edmonton Oilers of the , Vivint Smart Home Arena, home to the Utah Jazz of the National Basketball Association, Rice-Eccles Stadium, home of the University of Utah Utes Football, and multiple spectaculars, including several installed along the world-famous Las Vegas Strip and throughout Times Square in New York City. Learn more about Prismview at www.prismview.com.

ABOUT THE ATLANTA HAWKS BASKETBALL CLUB With a bold identity and strong new ownership, the Atlanta Hawks Basketball Club and State Farm Arena remain committed to making Atlantans proud on the court and off. The 2014-15 Southeast Division Champions, the Hawks made the postseason in 10 consecutive seasons and reached the Eastern Conference Finals for the first time in franchise history in 2015. Off the court, the organization has built a culture of inclusion, diversity and innovation, all with a touch of Southern Hospitality. It continues into the community where the organization builds bridges through basketball, whether by constructing and refurbishing courts in Atlanta neighborhoods, providing scholarships to our basketball camps, or surprising and delighting our fans with unique Atlanta Hawks experiences. Atlanta Hawks Membership, which includes your seat for every home game for the 2018-19 regular season, is on sale now at www.hawks.com/membership or by calling 866-715-1500! For more information on the Hawks, log on to www.hawks.com today or follow us on twitter @ATLHawks.