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A New Facet David and Sybil Yurman Have Added Something New to Their Portfolio of Jewels: a Women’S Fragrance Set to Launch in August

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A New Facet David and Sybil Yurman Have Added Something New to Their Portfolio of Jewels: a Women’S Fragrance Set to Launch in August EILEEN FISHER GOES BIG/2 QUEEN CARLA, DAY TWO/9 Women’sWWD Wear Daily • The Retailers’FRIDAY Daily Newspaper • March 28, 2008 • $2.00 Beauty A New Facet David and Sybil Yurman have added something new to their portfolio of jewels: a women’s fragrance set to launch in August. The scent, a fl oral chypre, will be sold in less than 300 specialty store doors in the U.S. and could do $15 million at retail in its fi rst year on counter in the U.S. and Canada. For more, see page 4. Li & Fung’s 3-Year Plan: Sourcing Giant Aiming For $20 Billion in Sales By Constance Haisma-Kwok HONG KONG — Global economic problems might be causing concern from New York to New Delhi, but Li & Fung is feeling no ill effects — and sees plenty of opportunity for growth both organically and through acquisitions. The apparel sourcing giant said Thursday that sales in 2007 registered their strongest growth in seven years — a 36 percent gain — as it revealed a three-year plan to grow core operating profits to $1 billion and revenues to $20 billion by 2010. Of this, $16 billion will come from its core sourcing business and $4 billion from onshore business in See Li & Fung, Page10 PHOTO BY THOMAS IANNACCONE; STYLED BY MEGAN MCINTYRE THOMAS IANNACCONE; STYLED BY PHOTO BY 2 WWD, FRIDAY, MARCH 28, 2008 WWD.COM High Times for Eileen Fisher By Whitney Beckett Florida, a 2,800-square-foot space that is the fi rst built to WWDFRIDAY his is Eileen Fisher’s moment. specifi cally house the brand’s Beauty T With the company’s fi rst home collection. The 42nd store TV campaign airing next month, is slated to open next month in GENERAL its 41st store opening next week San Diego. Global economic problems might be causing concern from New York to and Fisher herself being induct- On Thursday and this coming 1 New Delhi, but apparel sourcing giant Li & Fung is feeling no ill effects. ed into the Westchester County Saturday, the company is host- Women’s Hall of Fame today, ing “all store events,” the big- With its fi rst TV ad campaign and 41st store opening next week, Eileen the $254 million bridge com- gest shopping days for its retail 2 Fisher, the $254 million bridge company, is thriving as others struggle. pany has much to celebrate — stores and Web site. Fisher’s ac- Wet Seal Inc. posted a fourth-quarter profi t and said it will roll out a line even as the rest of the industry counts across the country part- 3 from Ashlee Simpson to coincide with her new CD, “Bittersweet World.” counts its pennies. ner with a local nonprofi t (the “This is a terrifying time, New York metro stores selected David and Sybil Yurman are aiming to juice up their jewelry business but I feel safer than I’ve felt in the Lower East Side Girls Club), 4 with their fi rst foray into the fragrance market. our history,” Fisher said. “I’ve the nonprofi t’s representatives There’s a reason Tova Borgnine is called QVC’s fi rst lady of beauty and had the experience of actually are there to educate staff and has sold 10 million bottles of her fragrance without women smelling it. doing well in rough times in customers about their mission 8 the past, maybe because the and 10 percent of the day’s pro- In a sign that NAFTA will remain in the spotlight in the presidential clothes are simple and have a ceeds go to the nonprofi t. 10 election, policy advisers for the three candidates explained their stance. timeless quality around them, Fisher also is broadening its Amid an aggressive expansion in metro Boston, Nordstrom hosted a so people don’t feel like they marketing efforts to appeal to a charity gala at its Burlington Mall store that opens today. are buying something terribly new — and younger — customer, 13 frivolous or wasteful.” which could even mean a second- H&M said store openings and lower buying costs lifted fi rst-quarter The brand has been grow- ary line in the brand’s future. 13 profi ts 28 percent, showing its ability for strong growth in tough times. ing by 15 to 20 percent annually “We’re certainly hoping to get over the last fi ve years — and more younger clients,” the de- Classifi ed Advertisements.............................................................14-15 even faster expansion could signer said. “We have all these To e-mail reporters and editors at WWD, the address is fi rstname. lie ahead as it gains space on great samples and things that [email protected], using the individual’s name. bridge floors in the approxi- don’t make it into the line be- An image from Eileen Fisher’s spring mately 500 specialty stores and cause they don’t fi t old ideas of ad campaign. WWD IS A REGISTERED TRADEMARK OF ADVANCE MAGAZINE PUBLISHERS INC. COPYRIGHT 600 department store doors the line. What can we do about ©2008 FAIRCHILD FASHION GROUP. ALL RIGHTS RESERVED. PRINTED IN THE U.S.A. VOLUME 195, NO. 67. WWD (ISSN 0149–5380) is published daily (except Saturdays, Sundays and holidays, with that? We see this younger line ture or garment. We have these one additional issue in January, October and December, two additional issues in March, April, May, June, August and emerging inside. Do we create big meetings all the time, and November, and three additional issues in February and September) by Fairchild Fashion Group, which is a division of another line? Do we open a dif- during one of them we were Advance Magazine Publishers Inc. PRINCIPAL OFFICE: 750 Third Avenue, New York, NY 10017. Shared Services provided by Condé Nast Publications: S. I. Newhouse, Jr., Chairman; Charles H. Townsend, President/CEO; John W. Bellando, ferent kind of store? Do we mar- watching the video and some- Executive Vice President/COO; Debi Chirichella Sabino, Senior Vice President/CFO; Jill Bright, Executive Vice President/ ket it differently? Somehow it one yelled out, ‘That should be Human Resources. Periodicals postage paid at New York, NY, and at additional mailing offi ces. Canada Post Publications will emerge naturally. Anything a TV ad.’ It just happened really Mail Agreement No. 40644503. Canadian Goods and Services Tax Registration No. 886549096-RT0001. Canada Post: return undeliverable Canadian addresses to: P.O. Box 503, RPO West Beaver Cre, Rich-Hill, ON L4B 4R6 POSTMASTER: is possible within two years.” organically and spontaneously SEND ADDRESS CHANGES TO WOMEN’S WEAR DAILY, P.O. Box 15008, North Hollywood, CA The company’s recent ad like that.” 91615–5008. FOR SUBSCRIPTIONS, ADDRESS CHANGES, ADJUSTMENTS, OR BACK ISSUE campaigns have helped attract Whether the company will do INQUIRIES: Please write to WWD, P.O. Box 15008, North Hollywood, CA 91615-5008, call 800-289-0273, or visit www.subnow.com/wd. Please give both new and old addresses as printed on most recent label. First copy of new younger customers, and that re- more commercials in the future subscription will be mailed within four weeks after receipt of order. Address all editorial, business, and production mains an ongoing goal as it ex- is yet to be decided. “Eileen correspondence to WOMEN’S WEAR DAILY, 750 Third Avenue, New York, NY 10017. For permissions and reprint requests, pands its marketing reach. doesn’t know if [TV commer- please call 212-630-4274 or fax requests to 212-630-4280. Visit us online at www.wwd.com. To subscribe to other Fisher will spend $125,000 cials] will happen again,” the Fairchild magazines on the World Wide Web, visit www.fairchildpub.com. Occasionally, we make our subscriber list available to carefully screened companies that offer products and services that we believe would interest our readers. on its fi rst TV campaign. The spokeswoman said. “She was If you do not want to receive these offers and/or information, please advise us at P.O. Box 15008, North Hollywood, CA 30-second spot airs April 2 and just really moved by the spirit 91615-5008 or call 800-289-0273. WOMEN’S WEAR DAILY IS NOT RESPONSIBLE FOR THE RETURN OR LOSS OF, runs for the whole month in she saw and felt the video de- OR FOR DAMAGE OR ANY OTHER INJURY TO, UNSOLICITED MANUSCRIPTS, UNSOLICITED ART WORK (INCLUDING, BUT NOT LIMITED TO, DRAWINGS, PHOTOGRAPHS, AND TRANSPARENCIES), OR ANY OTHER UNSOLICITED the Tristate area on news pro- served to reach as wide an audi- MATERIALS. THOSE SUBMITTING MANUSCRIPTS, PHOTOGRAPHS, ART WORK, OR OTHER MATERIALS FOR grams on NBC and PBS, includ- ence as possible. We’re curious CONSIDERATION SHOULD NOT SEND ORIGINALS, UNLESS SPECIFICALLY REQUESTED TO DO SO BY WOMEN’S WEAR ing “Meet the Press” and “The about the response.” DAILY IN WRITING. MANUSCRIPTS, PHOTOGRAPHS, AND OTHER MATERIALS SUBMITTED MUST BE ACCOMPANIED BY A SELF-ADDRESSED STAMPED ENVELOPE. NewsHour With Jim Lehrer.” The company also is ex- “Our customer and poten- tending its reach to more tial customers are in tune with fashion-hungry consumers. what’s going on in the world,” For spring 2008, Fisher is ad- vertising in Harper’s Bazaar for the first time and is buying Quote of the Week This is a terrifying time, but I feel more space in The New York Times’ style sections. “[Men] respond to ankles. Especially safer“ than I’ve felt in our history. Fisher also is making head- lines of her own, as she today if you have a long skirt and it shows — Eileen” Fisher will become the first woman inducted into the Westchester the ankle.” that Dana Buchman and Ellen said a spokeswoman for the com- County Women’s Hall of Fame Tracy once monopolized.
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