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Photographs included in the original manuscript have been reproduced xerographically in this copy. 35 mm slides or 6" x 9" black and white photographic prints are available for any photographs or illustrations appearing in this copy for an additional charge. Contact UMI directly to order. Accessing the World's Information since 1938 300 North Zeeb Road, Ann Arbor. Ml 48106-1346 USA Order Number 881229S The case for identity creation: Reproductive technology and the rhetoric of social intervention Pondozzi, Jeannine C., Ph.D. The Ohio State University, 1988 Copyright ©1988 by Pondozzi, Jeannine C. All rights reserved. UMI 300 N. Zeeb Rd. Ann Arbor, MI 48106 PLEASE NOTE: In all cases this material has been filmed in the best possible way from the available copy. Problems encountered with this document have been identified here with a checkV . mark 1. Glossy photographs or p______ a g e s 2. Colored illustrations, paper or _______print 3. Photographs with dark background_____ 4. 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O ther_______________________________________________________________________________ UMI THE CASE FOR IDENTITY CREATION: REPRODUCTIVE TECHNOLOGY AND THE RHETORIC OF SOCIAL INTERVENTION DISSERTATION Presented in Partial Fulfillment of the Requirements for the Degree of Doctor of Philosophy in the Graduate School of the Ohio State University By Jeannine C. Pondozzi, B.A., N.A. * * * * w The Ohio State University 1SBB Dissertation Committee Approved by William R. Broun . f ■ n j Joseph h . Foley A " ■ / Adviser Victor D. Ulall Department of Communication Copyright c by Jeannine C. Pondozzi 1900 To Mom And To Susan And To all persons For uihom identity is important ii ACKNOWLEDGEMENTS I thank Dr. William R. Brown For his guidance and inspiration, support and insight, and critical rigor throughout this "dissertation" process. I thank Dr. Brown, especially, for his ability to listen and For his respect For my own thought and creative process, and For his patience. I appreciate the comments, suggestions, and humor oF Dr. Joesph M. Foley, and the work and participation oF Dr. Victor Wall in the Final days oF this dissertation. I am grateFul to Dr. James L. Golden For his inspiration, and For Dr. Goodwin F. Berquist without whose optimism I would have given up long ago. In addition, I am grateFul For the love and support oF my Family: Mom and Dad, Rich and Jan, Dee and Amanda, Donna, Tony, and Mark. Their love is a sustaining presence. And, I am grateFul to my Friends: to Susan Opt, whose steady Friendship and clear thinking keeps me in touch with the "real"; to Angela Campbell who is always there; to Judie Thorpe and Gloria Galanas For their continuing eFFort to "stay near." I am grateful to Polly Lacy, Barbara McCabe, Scott Marshall, and Chris Scodari for their support and confidence. Especially appreciated is the encouragement of Dr. Jack Douglas, Mary Douglas, Darlene Broun, Danielle Bonetti, Renee Adamany, Denise Pigeon, and Joanne St. Hilare. I am indebted to Judy and John Hoeffler for sharing so very much of themselves— and to my buddy, Nicholas Hoeffler, in uihose presence there is always sunshine. Finally, I owe special gratitude to the Congregation of the Sisters of St. Joseph of Carondelet— valiant women, all— in whose company I have lived and learned, laughed and cried, grown, and loved. VITA June IB, 1 9 4 E ........Born— Syracuse, NY 1965-present ........ Educator: New York StatB High Bchncls, Mount St. flary’s College, Los Angeles; The College of St. Rose, Albany, NY; The Ohio State University 1966 ................ B . A . English, The College of St. Rose Albany, NY 1 9 7 E ................ M.A. English The State University of New York at Albany, NY 1978-1980 ............ Lecturer: Mount St. Mary’s College Los Angeles, CA 19B0-19B4 ............ Assistant Professor The College of St. Rose Albany, NY 19B4-19B7 ............ Teaching Assistant: Department of Communication, The Ohio State University 19B7-present ........ Lecturer: Department of Communication, The Ohio State University FIELDS OF STUDY Major Field: Communication Studies in: Rhetorical theory and criticism— Drs. William R. Broun, James L. Golden, John J. Makay Mass Communication— Drs. Joseph M. Foley and John Dimmick Interpersonsal Communication, Conflict— Dr. Victor D. Wall TABLE OF CONTENTS DEDICATION.............................................. ii ACKNOWLEDGEMENTS....................................... iii VITA.....................................................v CHAPTER PAGE I. STUDY OVERVIEW.................................. 1 Introduction.......... 1 Extent and Purpose of the Study................ 3 Background For the Study....................... B The Specific Area of Study.................... 10 Overview of the Study......................... 20 The Importance of Naming...................... 23 Data Selection and Audience................... 24 Summary......................... 28 II. LITERATURE REVIEW..............................23 Introduction.................................. 2S Selection of Materials: Feminist Discourse....................... 32 Communciation Scholarship................ 35 Dissertation Abstracts................... 37 Review of Materials: Feminist Discourse....................... 37 Traditionalism........................ 40 Liberalism............................ 45 Marxism/Socialism..................... 51 Radicalism............................ 62 Communication Scholarship................ GB Dissertation Abstracts................... 7B Studies in the Rhetoric of Social Intervention................... 73 Summary.......................................62 III. THE NAMING PROCESS: THE SYMBOLIC CREATION OF REALITY............................ 06 Introduction.................................. B6 UJhat Naming Is................................ B7 The Naming Process: How Individuals Create Reality........... 89 How Individuals Form Concepts........... 100 The Rhetorical Function of Naming....... 110 Naming and the Identification Process........ 1E0 Summary...................................... 1E3 IV. METHODOLOGY: AN OVERVIEW...................... 1E6 Introduction................................. 1E6 The Concept of Rhetorical Vision............. 1E7 Brown’s Social Intervention Model: A General Overview...................... 130 Ideologizing as Communication Process........ 136 Summary...................................... 15E V. THE RHETORIC OF SOCIAL INTERVENTION AS CRITICAL METHOD............................... 153 Introduction................................. 153 Attention and the Rhetoric of Social Intervention....................... 16E Power and the Rhetoric of Social Intervention....................... 174 Need and the Rhetoric of Social Intervention....................... 1S4 Summary...................................... E15 VI. NAMING REPRODUCTIVE TECHNOLOGY: THE POWER TO SAVE............................. E10 Introduction................................. E1B Users of Technology and the Power to Save...................................... E1S The Process of Name Creation in the Languaging Community of Users of Reproductive Technology...................... EE9 Implications of Naming for Users of Reproductive Technology...................... E36 Summary...................................... E41 vii VII. NAMING REPRODUCTIVE TECHNOLOGY: THE POWER TO DOMINATE......................... E42 Introduction................................. 242 Denouncers of Technology and the Power to Dominate............................ 243 The Process of Name Creation in the Languaging Community of Denouncers of Reproductive Technology...................... 261 Implications of Naming for Denouncers of Reproductive Technology...................... 267 Summary...................................... 26S VIII. NAMING REPRODUCTIVE TECHNOLOGY: THE POWER TO DETERMINE........................ 270 Introduction................................. 270 Critics of Reproductive Technology and The Power to Determine....................... 271 The