Real Estate & Construction Our Credentials
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Real Estate & Construction Our credentials We are an international business communications consultancy Instinctif Partners combines teams across both capital markets strategic insight and a deep and corporate communications. understanding of the real estate We have extensive experience and construction sectors with an of advising clients that combines integrated approach spanning a deep understanding of the capital markets, corporate consumer and commercial drivers communications, crisis & affecting the sector, the changing reputation management, digital, legislative and policy landscape consumer, public policy and alongside the issues impacting business resilience. sentiment and regulating requirements in the City. We promote and protect the reputations of our clients and their Our integrated team is immersed brands, delivering communications in the sector, having led advice which supports strategic communications programmes needs. for a diverse range of national and international property and Our real estate and construction construction clients. These range team is unrivalled, boasting one of from FTSE listed companies to the largest and most experienced challenger brands and start-ups. Industry recognition CIPR Excellence PR Week Global Headlinemoney Awards 2018 PRCA City & Financial Awards 2017 & 2018 Awards 2017 Outstanding Large Public Awards 2016 & 2017 Relations Consultancy International Agency Thought Leadership of the Year of the Year City Agency of the Year Initiative of the Year We are Instinctif Partners Leading We work with And some of the 10 FTSE100 consultancy some of the largest fastest growing clients providing advice & companies in listed & unlisted 30 FTSE350 counsel to over 850 the world small companies clients companies 400 strong team 1st in 2018 IPO Over 50 Capital Global with 13 with deep sector league table Markets specialists world-wide offices experience Shareholders Employees Media Capital Public Financial Corporate Market Markets Policy Customers Analysts Regulators Wider Industry Insight & Content Ecosystem Research & Creative Industry Business Partners Analysts & Suppliers Politicians Our work in the real estate sector: At any one time we work with more than 50 real estate & construction clients spanning residential and commercial property advisers and agents, developers and housebuilders, housing associations, construction companies, property consultants, prop-tech innovators, lenders and public sector organisations. Our team has extensive experience of working with a wide range of companies across the sector, including: Housebuilders Infrastructure & construction Agents & advisers Affordable housing specialisits How have we effected change for our clients? Costain: Morgan Sindall Group: Changing perceptions Evidencing differentiation Because of a construction heritage, including Instinctif Partners was appointed to bolster working with some of the world’s most iconic construction and regeneration specialist Morgan infrastructure projects, preceptions of an historic Sindall Group’s engagement with media and brand over-rode the results of the business. investor audiences to communicate its recovery after a tough few years. Instinctif instigated a twin-track strategy firstly to educate the market around the Group’s strategy The Group’s complex operational structure had and secondly, to differentiate the company previously impeded engagement. Through a from its legacy peer group through upgrading targeted programme of media and City education Costain’s communications platforms. The tide perceptions of Morgan Sindall Group have in sentiment has shifted enormously, resulting in changed, with the Group seen as a shining example a re-rating and giving the company a supportive in an otherwise out of favour sector. platform in the investment community and with its wider stakeholders. Morgan Sindall Group’s share price has materially outperformed its peers since our appointment and has appreciated by 25%. Clear communication remains central to supporting the business as a ‘must have’ stock where growth is being realised. Gleeson Purplebricks: Supporting a re-rating Brand launch and successful listing Following a management overhaul and refresh The first hybrid online real estate agent was of the business model, northern housebuilder preparing to list on the London Stock Exchange Gleeson was well into its recovery and growth but just 18 months after its launch. We developed with zero city profile. a financial communications programme to launch the Purplebricks brand and establish Instinctif instigated a communication understanding and value in its innovative model. programme to help Gleeson articulate clear growth targets, more effectively manage A developed and focused programme for media expectations and build profile in the investment and sell-side analysts was put in place to provide community. a supportive back drop for the listing. Gleeson has undergone a sustained re-rating with an enthusiastic analyst following and media profile. Speedyhire: Safestore: Defending against shareholder Managing significant change activism Initially tasked to communicate Speedy’s Safestore is the UK’s largest self-storage group transition from a national tool hire Company with 145 stores in the UK and 26 in the Paris to a support services business servicing a wide region. Instinctif has advised the Company range of construction end markets, the company since 2013 to support the businesses through found itself at the receiving end of a hostile EGM significant management and operational requisition. development. Instinctif provided Board level strategic advice Instinctif has guided the Company through major and tactical implementation to successfully capital markets activity including a £32.5 million guide the company through the hostility placing, significant portfolio acquisitions, crisis and recovery. With legacy issues put to bed, communications and its eventual progression Speedy has gone from strength to strength to the FTSE 250 index in October 2015. The aided by a practice communications strategy Company’s market capitalisation has more than commensurate with the business’ strengthening tripled and Safestore is now seen as one of the performance. strongest performing FTSE-listed REITs. Cushman & Wakefield: Redrow: Supporting a transformational Integrated, multichannel merger programme DTZ appointed Instinctif Partners in 2011 to Redrow, the FTSE 250 housebuilder, operates in help raise its profile and principally provide a complex environment with Brexit uncertainty, communications counsel including supporting on a sector skills shortage and an evolving political the 2015 merger with Cushman & Wakefield. backdrop. Instinctif continues to advise the business on Instinctif Partners’ capital markets, corporate a full-range of communications and reputation and film teams worked seamlessly to develop management activity via implementing an integrated multichannel communications a rolling engagement strategy. We are a programme repositioning the company’s values seamless extension of the company’s in-house and strengths with all its stakeholders in support function providing an integrated approach to of its operations and valuation. communications and external outreach. Day- to-day we are the first port of call for media, agreeing strategy, drafting responses and briefing journalists. Specialisms Investment Profile and Dual track case reputation process IPOs positioning management management Media and Capital Restructuring M&A sell-side fund raisings and re-financing relations Digital & Shareholder Change 24/7 crisis social media activism management communications insight Our team Our real estate and construction team comprises more than 25 dedicated individuals who operate across the full spectrum of the commercial and residential property sector. Mark Garraway Catherine Wickman Guy Scarborough James Gray Managing Partner Partner Partner Associate Partner Capital Markets Capital Markets Capital Markets Capital Markets Jeremy Durrant Kaylene Oliveira Jamie Till Rebecca Warden-Brown Partner Partner Account Director Acount Director Corporate Corporate Corporate Corporate Mark Garraway James Gray Managing Partner Associate Partner Capital Markets Capital Markets T: +44 207 457 2007 T: +44 20 7866 7856 E: [email protected] [email protected] Jeremy Durrant Kaylene Oliveira Partner Partner Corporate Corporate T: +44 207 866 7883 T: +44 20 7457 2033 E: [email protected] [email protected] 65 Gresham Street London EC2V 7NQ instinctif.com T +44 20 7457 2020.