Learn to Swim Outcome: 85% of children achieving KS2 (primary school) attainment target Annual Report and Accounts 2011-2012 Contents

Chairman’s Report 3 Chief Executive’s Report 4 Learn to Swim 7 Health and Participation 13 Athlete Development 19 Facilities 33 Workforce Development 37 Governance, Structures and Partnerships 41 Key Performance Indicators 46 Report and Financial Statements 51 Acknowledgements 62 OVER

swims have been taken 200as a result of the British Cover photography: istockphoto.com THOUSAND Gas Free Family Swim All internal photography: SWpix.com except where indicated promotion

2 The ASA Annual Report and Accounts 2011 - 2012 Chairman

Forewords We fully recognise the Sport England requirement for the ASA to meet its contractual targets and will continue to work with them closely to ensure that the Association is doing everything it possibly can to provide leadership across the swimming ‘industry’

John Crowther Chairman

While the Chief Executive’s report will comment across the swimming ‘industry’. From my contact support throughout the year. My thanks also go on our efforts to increase the number of people with operators, they view the ASA as a well- to the many volunteers who turn out every week swimming regularly, I must put on record the managed governing body and are right behind our and, through their efforts, underpin much of what Board’s disappointment that the last Active People current efforts. happens in our sport across the country. Survey fi gures registered a further decline after While Sport England recognise our governance Obviously, the period under consideration all the efforts of many involved in the sport. processes and outcomes as satisfactory, the ASA in this report ended on March 31 but I should However, and in spite of this, I can assure all our Board is continuing to look at ways that it can still mention the London Olympic Games and partners and stakeholders that the ASA Board has improve its own performance and hopes to submit Paralympic Games which will take place just after focused on the relevant issues and endorsed a to the AGM in October proposals to take us the this report is distributed. The ASA is proud to revised approach under the headline of ‘Getting next step. This will require a considerable amount contribute to the efforts of British Swimming and People Swimming’ (GPS) with an injection of new of work from the Corporate Governance Strategic we wish them and all their athletes the very best management talent into the organisation. Delivery Group, which will include extensive of fortune for what will be a momentous occasion. We fully recognise the Sport England consultation. I have been encouraged by the open requirement for the ASA to meet its contractual and enthusiastic way in which Board colleagues targets and will continue to work with them have been prepared to look ‘at the future’ which closely to ensure that the Association is doing bodes well for our sport. My thanks go to Board everything it possibly can to provide leadership colleagues and to the staff for their hard work and

The ASA Annual Report and Accounts 2011 - 2012 3 Chief Executive

The Association has continued to work hard on its twin work strands of growing participation and building a world class talent pathway, and whilst we have struggled to build numbers in the Active People Survey, our talent programmes have shown that they can deliver great young athletes for the future

David Sparkes OBE Chief Executive

This has been one of the busiest years for the ASA gloomy news as many of our pool operators have relevant and sustainable, and continue to meet the governance structure that has served us well still since I took over the reins in 1994. Fast upcoming seen attendances and income rising and margins challenges of their communities and contribute to needs to develop to ensure that we have access is the culmination of our long preparation to increasing. This suggests that regular swimmers the increasing ‘participation’ agenda. to a broader range of skills to guide our sport into host the world’s best athletes in the new London are not only augmenting their visits to the pool To underpin all this, we need to continue to the future. Aquatics Centre - a magnifi cent pool which I am but also taking advantage of new products. The invest heavily in people to ensure that swimming sure will inspire some magnifi cent performances challenge now is to reach into the community and teachers, coaches and administrators across all and one in which we hope some great English get more people swimming regularly. our disciplines have the skills they need and are athletes will rise up to achieve Olympic and We have also done some early work on the best they can be. For this reason, we are Paralympic medals. enhancing the support for our club network with again reviewing our qualifi cations to ensure they The Association has continued to work hard advice that details the relevance of the clubs meet the needs of employers and clubs, and on its twin work strands of growing participation and voluntary sector in pools - set against the will be compiling a new and vibrant strategy for and building a world class talent pathway, and backdrop of the Big Society ambitions of the volunteers. whilst we have struggled to build numbers in the Government. We have also looked at new and As ever, though, the ASA is looking forward Active People Survey, our talent programmes have interesting models of clubs that are emerging and working to build our sustainable income shown that they can deliver great young athletes more tailored to the 21st century. There is no streams in order to maintain swimming as a major for the future. The building of participation has doubt that clubs will need to evolve and develop sport in England. Having said that, in this complex been really challenging. However, it is not all new business models to ensure they remain and turbulent world, we are aware that our

4 The ASA Annual Report and Accounts 2011 - 2012 Learn to Swim

Learn to Swim Outcome: 85% of children achieving KS2 (primary school) attainment target

%

54OF SCHOOLS NOW HAVE ASA CLUB LINKS

The ASA Annual Report and Accounts 2011 - 2012 5 Learn to Swim

15NEW POOLS HAVE 0 CONVERTED TO THE NPTS 2007 INCLUDING

SERCO AND LA FITNESS Photo: Shutterstock.com

6 The ASA Annual Report and Accounts 2011 - 2012 Learn to Swim

The ASA

The ASA National Learn to Swim StagePlan Award AwardStage1 1 Commercially, the ASA’s Learn to Swim

The ASA Programme continues to be the most National StagePlan Award Award successful of its kind in British sport The ASA Stage7 1 The ASA National StagePlan Award AwardStage2 1

The last 12 months has seen a number of The ASA Aquatic Skills Framework for stages 8, Commercially, the ASA’s Learn to Swim signifi cant changes to the ASA’s Learn to Swim 9 and 10; and a new Adult Framework. This new Programme continues to be the most successfulful Programme. After the successful launch of the Pathway and the four frameworks will be launched programme of its kind in British sport. Over 2,500,500 National Plan for Teaching Swimming in 2007 in summer 2012 and supporting CPDs (Continuing learn to swim providers including the country’s’s (NPTS), it was recognised that the ASA needed to Professional Development) have been written for 10 largest public and private pool operators wworkork provide more guidance and a seamless pathway teachers and learn to swim co-ordinators to help closely in partnership with the ASA to use ourr for learn to swim from baby swimming through to implement the new sections. Learn to Swim Programme as the basis for theireir adult swimming. All centres using the NPTS 2007 will be lesson plans. In the last year alone, 150 new ppoolsools encouraged over the next 12 months to adopt have converted to the NPTS 2007 including Sercoerco the Foundation and Adult sections of ASA Learn and LA Fitness and almost two million awardss to Swim Pathway to ensure a seamless transition have been given through our Learn to swim is promoted to centres and parents. The ASA Programme. This additional activity has resulteded Learn to Swim Pathway has the added benefi t in a 10 per cent year on year increase in turnoverover of not only supporting learn to swim across a from award sales, and we hope for similar To establish this clear pathway, The British Gas spectrum of ages but also helping to address increases during 2012. ASA Learn to Swim Pathway is being developed some of our organisation’s more strategic targets to incorporate four distinct but inter-linking ASA around participation. This seamless pathway is a The swimmer’s journeyney Learn to Swim Frameworks. There will be: The signifi cant step forward for our strategy and our The swimmer’s journey linksnks ASA Learn to Swim Framework incorporating centres and we look forward to working with the NPTS to the Kellogg’s the current NPTS stages 1-7; a new Foundation partners and swimming co-ordinators alike over ASA Awards structure Framework for baby swimming and pre-school the coming months to ensure pools can reap the and demonstrates how learn to swim to underpin the existing stages; benefi ts of the new frameworks. complementary awards canan 

The ASA Annual Report and Accounts 2011 - 2012 7 Learn to Swim

Feedback from Module 1 courses Liam Hibbitts receives his ‘top teacher’ award from GB women’s water polo captain Fran Leighton ‘A fantastic and interesting course, “ so many fabulous ideas.Teaching the group was daunting but great fun and I learnt so much in a short space of time. I look forward to next Wednesday, taking my class swimming and trying out some ideas! Thank you!’ 300swim21 CD ROM RESOURCES HAVE NOW BEEN DISTRIBUTED ‘Just to say I am still raving about your course last week. My fi rst day Photo: Stillsport.com back at work was today. I put into practice some of your new games and other games from the work sheets. It was truly amazing. I just loved it and so did the kids. Injected some new life into my teaching.  be used to add diversity to programmes in order rom resources have now been distributed and the The ASA’s Vision for School Swimming Thank you so much. Any more to keep swimmers motivated. This has been well consistent message is to encourage providers to Our vision is ‘To ensure that every child has the courses you do, let me know’. received by operators and helps link the awards self-assess against the criteria to help review and opportunity to participate in high quality school and also encourages teachers to try and retain further develop their swimming programme in line swimming linked to community programmes, ‘As a result of the Unit 1 Swimming swimmers through to stage 7 of the NPTS. with ASA good practice. delivered by appropriately qualifi ed people in a Course, I introduced synchronised The ASA Learn to Swim Team has attended However, we understand full site assessments safe environment’. swimming to my class, we had a exhibitions including The Education Show, ISRM are not affordable or practical to all our customers Over the last 12 months, school swimming competition at the end of the half conference, Specialist Sports Colleges Conference, and we are currently considering ways of has seen a dramatic change in the support term where all the children showed BSCA Conference and Leisure Industry Week. recognising partners who are taking positive steps and networks that schools were working with. off their routines to the rest of the These events provided the opportunity to raise the towards achieving ASA best practice. However, the ASA are still committed to working class. Great fun!’ profi le of the ASA and NPTS amongst not only our In the next 12 months, the ASA is committed with the Department of Education schools and current but also prospective customers. to helping centres introduce all areas of The British school teachers to ensure our vision is achieved. ‘This course has given me tons of Gas ASA Learn to Swim Pathway. We look forward The National Curriculum Training Programme confi dence and ideas – thank you!’

to working closely with the ASA regions, partners (NCTP) is a scheme to improve swimming teaching and swimming co-ordinators to improve delivery in schools. The programme has been developed to ‘Thoroughly enjoyable, stimulating

at local level. deliver the right training to teachers and assistants and useful. There were lots of We have every confi dence that the ASA to ensure school children receive the best quality ideas for resources and games to swim21 Learn to Swim Pathway is the best framework aquatics education. We want school swimming to use with the children which were“ The swim21 Learn to Swim and School Swimming for the delivery of learn to swim and we hope help children be confi dent and safe in and around progressive.’ Accreditation Process has continued to provide a to be able to support more providers to realise water. Therefore it is essential that high quality valuable benchmarking tool for learn to swim and its full potential and keep more swimmers in the school swimming lessons are delivered. ‘I will use these ideas in other areas school swimming delivery. Over 300 swim21 CD programme till stage 7 and beyond. The NCTP is open to anyone working within  of the curriculum too!’

8 The ASA Annual Report and Accounts 2011 - 2012 Learn to Swim

Case Study Fresh approach to free school swimming

Through the School Sports Co-ordinator (SSCO) Programme, This data was then collected before the beginning of each Aylesbury High School was successful in their application for session in order to chart perceived progress and confi dence levels. funding for free school swimming lessons in the autumn term The students would also identify, with their teacher, their key of 2010. The Government end of Key Stage 2 Swimming target achievements/progress at the end of each lesson. is that, in its basic form, pupils will be able to swim 25 metres - The intended outcome of the programme was to improve pool somewhat of a myth if you consider that the National Curriculum confi dence and swimming ability through delivery of swimming actually consists of pupils being able to: through aquatics, using a range of fun activities and games, rather than by more traditional teaching methods. • Pace themselves in fl oating and swimming challenges related to speed, distance and personal survival Lessons included: • Swim unaided for a sustained period of time over a distance • A variety of games such as ‘Stuck in the Mud’, Photo supplied of at least 25m ‘Supermarket Sweep’ • Use recognised arm and leg actions, lying on back and front • Water polo • Use a range of recognised strokes and personal survival skills; • Synchronised Swimming A different approach to school swimming: the swimmer in the front crawl; back crawl; breast stroke; sculling; fl oating; • Personal survival activities and skills middle would not let go of the side during her fi rst session in the pool surface diving • Travelling and submerging games • Fun competitions e.g. tug of war, boat races The aim of the SSCO Programme is to enable those students pool to lie in a fl oating position on her back for a synchronised that are currently non-swimmers/not confi dent in the water to be Confi dence Levels: swimming routine. able to meet some, if not all, of these descriptors. 1 = very confi dent 5 = not at all confi dent A signifi cant success occurred during a water polo lesson in The PE department within the school had recently attended Pupil Session 1 Session 2 week three, where the least confi dent student in the group was so the Module 1 National Curriculum Training Programme (NCTP). 14 2 determined to gain possession of the ball, she ceremoniously cast They identifi ed eight students they felt would most benefi t from 23 1 her woggle aside for the fi rst time to enable faster movement to additional swimming lessons and support through their swimming 35 1 the ball, splashing through the water as she went! This was the programme delivered to Year 7–9. These students ranged from 43 2 same student, who in week one, struggled to get her face wet and 53 1 non-swimmers to weak swimmers also lacking in water confi dence. clung to the side of the pool! 63 1 The funding was used to pay for one of the teachers who had 73 1 By the third week, three of the pupils who had previously recently attended the Module 1 NCTP to work solely with these 83 1 swum short distances ‘head up, doggy paddle’ style front crawl students in their swimming lessons over 12 x 40 minute sessions. were swimming with their faces in the water, beginning to breathe Prior to the start of these sessions, the girls met with her to collect Subjectively, the group also seemed to really enjoy these to the side (‘talk to the fi shes; listen to the fi shes’ became a key some baseline data as identifi ed below: sessions. Smiling faces were evidence of this as was more phrase amongst them). Six of the eight students were successfully confi dence in team and group activities. The group gelled and achieving streamlined body positions in the water whilst trying to Week 1 Ranking/comments 1. Rank your confi dence level in the swimming pool supported one another. Reciprocal teaching was often used and ‘beat the treasure.’ (1 being very confi dent – 5 not at all confi dent) they soon knew each other’s strengths and weaknesses, celebrating One of the noticeable changes was in the free movement 2. Rank your current enjoyment of swimming (1 being love! – 5 being really dislike) in each other’s achievements/light bulb moments. For example, the around the water space. Laughs and noise now came from an 3. How far can you swim? If not at all, please state fi rst time a pupil put her face in the water; touched the bottom initially very quiet and timid group, who were showing far more i.e. do you use swimming aids? of the pool to collect a jewel; lifted her feet off the bottom of the water confi dence. 4. Comments on key progress/achievements

The ASA Annual Report and Accounts 2011 - 2012 9 Learn to Swim

Case Study Re-fuelled with enthusiasm

I am a Level 2 swimming teacher delivering school swimming for Buckinghamshire and Oxfordshire schools and in January 2012, I attended the Bucks County Council NCTP Module 1 units 1 and 2 staged in association with the ASA at Green Park Conference Centre. I wanted to attend this course to check on the information being taught to school teachers who then go on to teach swimming alongside specifi c swimming teachers. Initially, I felt a little apprehensive as all my colleagues on the course were school teachers and I was the only swimming teacher. In no time though, thanks to Mandy’s initial ice-breaker exercises, we were all chatting and sharing experiences and I soon realised that there was a whole lot more for me to learn from this course. Key points for me: learning about the National Curriculum and swimming; mapping the National Plan to the National Curriculum. The handouts totally supported the information learned on the sessions and were descriptive and very informative.  a primary school swimming programme. For Leeds Metropolitan University are in their The fi rst practical session in the pool was a great opportunity example, school teacher, classroom assistant, second year of delivering the courses to their to re-visit the strokes, drills, and learn about some new teaching learning support staff, nursery nurse, qualifi ed students with two further universities offering methods and introduce some fun games. Everyone really enjoyed swimming teachers, parent, or other helpers. the training to their students this year. Newman the games and joined in with great enthusiasm. It was great to In addition, students involved in initial teacher University in Birmingham is offering the Module 1 experience being the student for a change. training may also attend. As part of the training, course to 62 of their students and The University I have brought these new games into my teaching at every candidates receive the Certifi cate for Teaching of Birmingham have offered the Module 1 and 2 opportunity. To re-emphasise the fun element of swimming, and School Swimming (Key Stages 1 and 2) and courses to 60 of their students. learning through games, is absolutely key in swimmers developing experience theory/practical sessions that show From April 2011 to March 2012, over 100 their water confi dence and stroke technique. My swimmers have how best to deliver school swimming. university students will be leaving with a NGB defi nitely benefi ted from my experiences and knowledge learned The last year has seen 162 National Curriculum qualifi cation in Teaching School Swimming. on this course. (NC) courses registered and delivered with over The ASA have also worked in partnership I have subsequently been on my next Buckinghamshire course, 2,200 teachers trained to deliver school swimming. with Buckinghamshire County Council to offer which included Mini Polo, and have once again been re-fuelled The ASA has been working in partnership with their teachers training and NC accreditation. One with enthusiasm and new and exciting teaching methods and universities to embed the NCTP Module 1 and hundred and forty two school staff attended and games to introduce into my lessons. Module 2 courses into various university courses; gained the NC Module 1 certifi cation and there I would thoroughly recommend this course to anyone who ideally these would be courses that students are plans to offer Module 2 courses in the future. would like to build upon their bank of knowledge as a beginner will eventually attend as PGCE (Post Graduate or even swimming teacher. It really is an opportunity to meet with Certifi cate in Education) training courses. Aquatics in the National Curriculum other teachers and work together in developing swimming within The NC syllabus is mapped against university The ASA identifi ed a gap in the training for the National Curriculum. courses to identify how this training can be teachers delivering school swimming, and has embedded into existing university courses. developed a new CPD entitled ‘Aquatics in the

10 The ASA Annual Report and Accounts 2011 - 2012 Learn to Swim

CaseCase SStudy RewardingRewa to sseee the iimprovementmpr

I attendeattendedd thet ASA level one swimming course in FebruaryFebruary becausebe I had started to support a young boyboy with cerebralce palsy in his swimming lessons. NATIONAL CURRICULUM The cocourseur has had a dramatic impact on my 16 2 swimmingswimming teachingt as I had very little knowledge COURSES REGISTERED ofof the tetechniqueschn of swimming, and how to deliverdeliver tthemhem to children. However, since the coursecourse I havehav been able to use child-friendly, fun waysways of ggettinget him to put his mouth and nose inin the wawater.te From that, he has achieved a great dealdeal of cconfionfi dence in the water and is now able to National Curriculum’ aimed at level 1 and 2 submergesubmerge hish whole head. swimming teachers who deliver school swimming.ng. He has aalso improved his kicking technique The desired outcomes of this CPD are for andand is bebecomingco stronger at getting across the teachers to: widthwidth of the pool. I have introduced ‘talking to the fi shes’ and ‘listening to the fi shes’ to advance his • provide knowledge and understanding of the bbreathingreathing tetechnique. programme of study for KS1/KS2 (Swimminging It has bebeen a pleasure to use the information and Water Safety) I received oon the course and games ideas to aid • deliver lessons in line with the National hhisis develdevelopmentopm in the water. Due to his disability, Curriculum PE Requirements focusing on sswimmingwimming iis an important sport for him to partake what children are learning and identifying iin,n, and ttoo wwatch him improve is very rewarding. activities that will challenge them and impactpact LLauraaura BraBradleyd positively on their learning • engage pupils more fully in their learning, helping them to make better progress • use aquatic activities to support and enhance learning in other areas of the National Curriculum

This training will give the swimming teachersrs the knowledge of the NC PE outcomes and howw they can deliver swimming to meet these.

TheThe ASA Annual RReport and Accounts 2011 - 2012 11 Health and Participation

MILLION WOMEN 2.3WOULD LIKE TO SWIM MORE THAN THEY DO

12 The ASA Annual Report and Accounts 2011 - 2012 Health and Participation

Health and Participation Outcome: 270,000 more people swimming once a week

National Partner relationships and key downward trend, reports of latent demand tell us Swimming Trust to deliver the Kellogg’s Swim Two projects, ‘Mine’s a Swim’ from Cornwall areas of work 2.3 million women would like to swim more than Active grant programme. The grant fund aimed Aquatic group and ‘Swim Together’ from The ASA is identifi ed as a key sport for national they do. Again, this number is signifi cantly more to increase participation in community swimming Richmond Leisure Trust, were able to use the partners such as the Women’s Sport and Fitness than any other sport. particularly in deprived communities. Projects had Kellogg’s award to achieve Sport Match Funding Foundation (WSFF), Sporting Equals, Streetgames As well as national sporting partners, the to deliver any swim/aquatic-based activity that: from Sport England, doubling the investment and the English Federation of Disability Sports ASA this year developed ‘Core Offers’ to outline made by Kellogg’s Swim Active Grants which was (EDFS). The aim is to work together to understand and deliver key areas of work. We continued to • enhances motivation to swim a great achievement. and promote an increase in sport participation. work with county sports partnerships (CSPs) and • removes barriers to swimming Our national partners consider swimming a higher education facilities through the Active • increases participation in swimming sport accessible to all and a key driver to getting Universities programme and aimed to complement and provides evidence of exit routes people back into being active regardless of age the objectives of the Association of Colleges to sustained participation. or ability. Through them, we have been able to 2011–2015 Strategy entitled ‘Growing Sport; conduct some innovative and insightful research Growing Colleges - A Strategy for Sport in Further Two funding rounds have been completed into people’s swimming participation. From Education Colleges’. in this last fi nancial year. These attracted a this, we have been able to consider and identify signifi cant demand from eligible swimming Slimming World barriers for some key target groups. groups including a large proportion of clubs. A Slimming World and the ASA worked together Over 20 million people swim every year with total of 347 applications show us how much to run a study to test whether swimming, when women making up 55 per cent of this number. funding is still needed in communities to increase combined with an appropriate dietary plan, can We also know that swimming is the most popular swim participation. The fund was able to direct contribute to changes in body perceptions and sport for female participation. Yet, Sport England £140,000 into the swimming community across improved physical well being. We teamed up Active People Surveys show a signifi cant decrease Kellogg’s Swim Active 19 projects targeting a total of 19,620 new with the Centre for Exercise, Nutrition and Health in female participation in our sport. Despite this The ASA has worked with Kellogg’s and the participants across 79 facilities in England. Sciences at Bristol University to evaluate the 

The ASA Annual Report and Accounts 2011 - 2012 13 Health and Participation

Case Study Hertfordshire disability development day

In as many ways as you could imagine, life with a disability is quite something! I don’t see a disability as a negative attribute, quite the opposite! Doorways of different perspectives make for a more rounded view. In my head, everyone else is blind to this insight. In a general context, problems are no longer so large. Having been at death’s door certainly changes things! Swimming has been such a huge part of my programme to see how well it worked. Healthy Living Pharmacies rehabilitation. For me, positivity comes easily, The study was designed to complement the The ASA has worked with the Department of equally so perseverance - perhaps the largest Slimming World Body Magic programme that Health and their principal Pharmaceutical Offi cer factor in me being alive now, not least walking Slimming World members follow. The focus to show how swimming can help the role of again. I want everyone I meet to understand what for members was to take part in 30 minutes of pharmacies to support the health and wellbeing of a powerful mix these attributes are. swimming twice a week using the British Gas their local community. Content has been provided Swimming is perhaps a prescription for one of Swimfi t programme or aqua fi tness sessions or for their pathfi nder website, together with the aforementioned. It is certainly more powerful general lane swimming. Results showed some additional resources which include a core offer and than any of the medication I take. I recently asked correlation between diet and physical activity and information to local pharmaceutical committees my boss if I could perhaps arrange swimming as a further work will continue nationwide to develop (LPCs) that represent all NHS pharmacy contractors tool, a tool to reduce staff attrition and sickness. links between Slimming World groups and pools. in a defi ned locality. I suggested it would benefi t the organisation. I thought swimming could be done in work hours. Culture change among Health Active Workplace He replied: ‘In a word... no’. I think I’ve got a bit Professionals The ASA has produced resources for both of a steep climb for that idea to fl ower! We continue to work with a number of the employer and employee to encourage an Chris Williamson organisations in order for swimming to be environment that will help develop a happier, specifi cally recommended by Health and Wellbeing more motivated and more productive workforce boards and GPs as a way to improve physical and by making swimming the key to a healthy and mental health in their communities. With the active lifestyle. prospect of health reforms, we hope this will place One specifi c example of this is the Civil Service us in a position to help support and infl uence key Physical Activity Challenge which is inspired by the decision makers in the near future. London Olympic and Paralympic Games.

14 The ASA Annual Report and Accounts 2011 - 2012 Health and Participation

Nicola Latty competes in the 400m Individual Medley at the British Masters and Senior Age Group Swimming Championships 2011 in Leeds

347APPLICATIONS HAVE BEEN RECEIVED FOR THE KELLOGG’S SWIM ACTIVE GRANT PROGRAMME

The Challenge is an opportunity for all civil Older People’s Day service organisations to show their commitment The Minister for Pensions, Steve Webb visited a to a fi tter and healthier workforce by encouraging leisure centre in his constituency to underline staff to ‘get physical’ and to motivate their staff the message that physical, mental and social to be more active in accordance with new chief activity go hand in hand with fi tness and health medical offi cer’s physical activity guidelines. in old age. The Liberal Democrat MP for Thornbury and Active Ageing Yate offi cially launched the Government’s Older The Health and Participation Team are members People’s Day at Yate Leisure Centre, Bristol. of the Older People’s Taskforce Forum. The group People aged 60 and over were offered a range of was formed to co-ordinate and deliver specifi c activities including swimming, aquafi t, aerobics, initiatives, products and programmes around table tennis and badminton. The day was aimed older people. at changing attitudes to age and celebrating the We have also joined The Age Action Alliance contribution older people make to society. Mr which is a partnership of organisations from the Webb said ‘It’s good news that we’re living longer, public and private sectors, celebrating the lives of and we want to ensure people maintain a good older people and their contribution to society. quality of life in retirement. Since swimming has been identifi ed as a key ‘This is a real chance for the old and the young activity older people want to take part in, we will to come together and take part in activities that Minister of Pensions, Steve Webb (right) be working together and using our diverse skills to showcase our older generation.’ with Mark Cratchley (left), chief executive Photo supplied of Circadian Trust and Alan Green, ASA improve the lives of the most disadvantaged older As we are raising awareness of the benefi ts of South West Aquatic Offi cer people and prevent deprivation in later life. exercise for older people, the event was seen as 

The ASA Annual Report and Accounts 2011 - 2012 15 Health and Participation

Reading Royals SC compete in the Free Team event at the 2011 British Gas Synchronised Swimming Championships in Gloucester

16 The ASA Annual Report and Accounts 2011 - 2012 Health and Participation

‘Public health is everyone’s responsibility and there is a role for all of us, working in partnership, to tackle these challenges’ Andrew Lansley CBE MP, Secretary of State for Health, March 2011

an example of collaboration between the ASA and the Department of Work and Pensions.

Government’s Responsibility Deal The Public Health Responsibility Deal aims to tap into the potential for businesses and other infl uential organisations to make a signifi cant THE ASA IS ONE OF OVER contribution to improving public health by helping to create the necessary environment. The Deal embodies the Government’s ambition for a more collaborative approach to tackling the challenges caused by our lifestyle choices. The ASA is one of over 200 organisations signed up to the Responsibility Deal commitment to take action voluntarily to improve public health through our responsibilities as an employer, as well as through our commercial actions and our regional and community activities. Collective ORGANISATIONS SIGNED UP pledges covering alcohol, food, health at work 200 and physical activity set out the specifi c actions TO THE RESPONSIBILITY DEAL that partners agree to take to support the Responsibility Deal.

The ASA Annual Report and Accounts 2011 - 2012 17 Athlete Development

British Gas GBR Water Polo team member Victoria Louise Hawkins

BEACON PROGRAMMES ARE DELIVERING REGIONAL ATHLETE SUPPORT SERVICES TO OVER 250 SWIMMERS

18 The ASA Annual Report and Accounts 2011 - 2012 Athlete Development

Athlete Development Outcome: Increase the number of England programme athletes ranked at world (senior, youth/junior) level by 10%

The athlete development element of the ASA’s Development of an integrated seamless 10 High Performance programmes Talent pool of 3,360 speed swimming, AASE programme with 300 athletes - 50 new swimmers within classification delivery system: 98 Beacon programmes 350 water polo, 390 disability,133 success rate of 70% groups S1 to S15 per year work has continued to focus on four main areas synchronised swimming, 243 diving = 4,476 over the past 12 months: 9 14 4000 100% 100

8 90% 90 12 3500 7 80% 80 3000 10 70% 70 • Delivering the England Talent Development 6 2500 60% 60 5 8 camps and clinics in all the aquatic disciplines, 2000 50% 50 4 6 40% 40 1500 via an integrated, multi-disciplinary team of 3 4 30% 30 1000 Talent Development offi cers and support 2 20% 20 2 1 500 staff. 10% 10 0 0 0 0% 0 2008-9 2009-10 2010-11 2011-12 2012-13 2008-9 2009-10 2010-11 2011-12 2008-9 2009-10 2010-11 2011-12 2008-9 2009-10 2010-11 2011-12 2008-9 2009-10 2010-11 2011-12

• Partnership working with clubs, local Target Actual Target Actual Target Actual Target Actual Target Actual authorities, educational institutions, operators and other agencies to create, expand and development opportunities to 1,523 athletes, and joint camps with World Class programmes. is to achieve a rise of 10 per cent in the number develop high-quality, self-sustaining delivery 225 support staff and coaches. The GB junior water polo preparation camps of English world ranked athletes. At December 31 schemes in every ASA region. The England Talent Development programme were organised via the ASA Talent team 2011 the results for Olympic events only: • Assisting coach and support staff is structured into three levels for all disciplines and incorporated a new coach development development via workforce development and with Level 1 delivered regionally, Level 2 in multi- programme delivered by Paul Metz, from 2008 2009 2010 2011 mentoring programmes. regional zones, whilst Level 3 was the national the Netherlands. Diving 13 7 16 18 • Delivering the athlete and coach level of the scheme. These camps provided athlete This project ran from September to April and Water Polo 0131919 apprenticeship schemes for the IoS. screening, education programmes and sports contained seven weekends in which 42 theoretical Synchro 281114 science support, including blood testing and and 12 practical workshops were delivered and 32 Swimming 92 107 118 105 For the period from April 2011 until March competition analysis for some levels. coaches attended the course. Disability 62 99 90 95 2012, the ASA organised and delivered Diving and open water swimming held Our headline target for Sport England funding TOTAL 169 234 254 251 

The ASA Annual Report and Accounts 2011 - 2012 19 Athlete Developmentvelopment

Great Britain’s Tonia Couch and Sarah Barrow win bronze SINCE 2008 THE TOTAL in the 10m Synchronised Final at the 8th FINA Diving World IMPROVEMENT IN OUR Cup 2012 in London WORLD RANKED ATHLETES IS 49%

 Since 2008, the total improvement in our world number of athletes in our Talent pool to over 4,000 2011 Talent Pool targets and outcomes by discipline Beacon and Performance Club ranked athletes is 49 per cent. by 2013. Our target fi gure for 2011/12 was 3,560 Target Actual Variance Programmes The numbers of athletes transferring from the and for the third successive year, we have exceeded Swimming 2410 2556 146 A key element of the ASA strategy for 2009 ASA England Talent into World Class programmes our target, this time by over fi ve per cent. Diving 269 311 42 to 2013 is the commitment to create nine are identifi ed below for each of the disciplines. NB. The criteria for being an athlete identifi ed as Water Polo 726 731 5 Beacon programmes and 10 Performance Club Synchro 155 251 96 These fi gures exclude athletes already selected at part of the Talent pool is based on competitive results, developments covering all disciplines. At the World Class level from England programme clubs in Olympic events, by ASA registered members to a level conclusion of the 2011-2012 fi nancial year, we prior to this strategy period. of performance for their age consistent with progression have realised nine Beacon programmes and 14 However, our underlying target is to increase the through to both junior and senior international level. Performance programmes in the disciplines. An example of signifi cant development has Athletes Previously Attended ETDP Camps Percentage Overall Talent Pool to Target Eligible been the Southend Diving programme, which for ETDP 5000 has been created in conjunction with Southend Swimming Overall Target National Podium 12 13 (+ 1 Scottish Swimmer) 108.33% 4500 Results Results Borough Council and Parkwood Leisure. Development 36 39 (+2 Welsh and 1 Scottish Swimmers) 108.33% 4000 2008 711 The Beacon programmes are now delivering Synchro 3500 2009 1879 1924 regional athlete support services to over 250 2010 2606 2862 Podium 0 0 100.00% 3000 swimmers. 2011 3560 3849 Development 5 4 80.00% 2500 Over the next 12 months, the ASA, in Diving 2012 4606 2000 conjunction with the IoS, will further expand Podium 2 0 0.00% 1500 Senior Development 2 1 50.00% the provision of UKCC courses, CPDs and other 1000 Junior Development 5 6 (+ 1 Scottish Diver) 120.00% workforce development opportunities delivered via 500 Water Polo the Beacon programmes. 0 Target Actual  No distinction 8 4 50.00% 2008 2009 2010 2011 2012

20 The ASA Annual Report and Accounts 2011 - 2012 Athlete Development

Louise Watkin competes in the S9 400m Freestyle at the 2011 IPC European Swimming ChampionshipsLearn in Berlin to Swim Outcome: 85% of children achieving KS2 (primary school) attainment target

The ASA Annual Report and Accounts 2011 - 2012 21 Athlete Development

Case Study Perfect Platform

When Damian Ball was invited to head up the coaching team for newly-formed Southend Diving a little over one year ago, it was a diffi cult decision. But not so diffi cult that he seriously considered turning it down. On the downside was the prospect of bidding farewell to his spectacularly successful young divers at Harrogate District Diving Club in Yorkshire, among them Jack Laugher, who had recently won two world junior titles and two in the European juniors, and Oliver Dingley, winner of gold and silver at the same junior European championships. On the plus-side was the chance to mould a new programme in a town with a strong diving tradition and at a brand new facility that is universally rated as the best in Europe and one of the best in the world. ‘It was a hard decision to leave those athletes behind,’ says Ball, himself a former national level diver at Harrogate, where he also began his coaching career 20 years ago aged 16. ‘But the new facilities in Southend are world class. I had a blank sheet of paper to work on and a chance to make use of all my years of experience in my previous coaching role. If I wanted to be taken seriously as a professional coach, I needed to be in a 10m venue. It was too good an opportunity to turn down. I had to make the move.’

‘Mr Southend Diving’ Ball, now 36, arrived in Southend-on-Sea in January last year knowing that diving was a long-established sport in the Essex town. For as Head coach Damian Ball long as most people could remember, it had been says Southend now has run by Bill Clark, whom Damian describes as ‘Mr the best diving facility in Europe and one of the Southend Diving’. ‘But it was,’ he says, ‘more of a best in the world volunteer set-up. Bill was a volunteer – although

22 The ASA Annual Report and Accounts 2011 - 2012 Athlete Development

‘Within four years this is going to be a major centre for elite divers – a major player in the sport’

the local controversy surrounding attempts to been involved for less than a year, Southend came merge the town’s two existing swimming clubs. second to Sheffi eld in the boys’ competition and ‘We wanted to make sure that the diving club fourth overall from nine competing teams. becomes a lot more stand-alone,’ says Ball. ‘In the past it was part of one of the swimming Bigger teams clubs but we wanted to leave that behind. I think TID Games apart, the new Southend club has yet that’s important for the identity of the athletes to make its mark at national level but aims to take themselves. But I’m very keen for links to be bigger teams to more national events this year. created in the future.’ ‘Our real future lies with our TID squad, which is still very much at the grassroots level,’ Ball says. Fast-growing ‘It’s still very raw and it’s too early to predict how The new programme began just over a year ago they are going to develop over the next couple with 30 or 40 divers who came over from the old of years.’ Southend’s dry-land Southend pool in Warrior Square. Membership is Ball believes the 2016 Olympics may be a dive training facility is a big selling point now up to 250 and Damian is targeting 350 by little too early for Southend’s current crop of the end of year three. home-grown divers. But it’s possible that more ‘One of the fi rst things I did was to set up a established divers from other areas will be tempted in his career at Southend, he had produced three programmes. ‘Our coaching team seems to have well-structured learn-to-dive programme, which by the coaching and facilities to relocate. Moves Olympic divers in Alison Childs [Los Angeles 1984], gelled and works so well together,’ says Ball. ‘With is the driving force behind the overall programme are underway to establish a link with the University Karen Smith [Sydney 2000] and Tracey Richardson the experiences and successes Bill and I have had here,’ says the head coach. ‘It has grown a lot of Essex. Southend also has one overseas diver [Athens 2004]. They were all platform divers so with elite divers, and both coming from similar faster than I was initially expecting.’ – Sarah Watson, from Taylor Diving in Perth, they had to do a lot of travelling to train [on 10m] venues with limited facilities. That growth-rate was certainly boosted Australia, who is training there during an extended – mostly at Crystal Palace.’ ‘I think we make a good team. And we now by a talent identifi cation (TID) programme in stay in the UK and competed in the recent Bill is now one of a fi ve-strong professional have all the facilities we could wish for.’ local primary schools. Two thousand children National Diving Cup at the pool. coaching team that also includes Damian himself Southend has managed to distance itself from aged seven to 10 underwent a basic PE lesson ‘Our national performance director, Alexei as head coach; Matthew Cowen, 23, a former during which their various talents were assessed, Evangulov, likes this facility and speaks very highly Bradford diver who has travelled the world with Southend Diving’s including co-ordination, fl exibility and jumping of myself and Bill. With support from people like live action stunt diving shows and now runs coaching team with ability. From these 2,000, between 100 and 150 him, I think that within four years this is going to some of the divers Southend Diving’s own stunt school; Gareth were invited to the leisure centre for more sport- be a major centre for elite divers – a major player Matthews, 26, who was Ball’s number three coach specifi c tests including swimming and bouncing in the sport,’ says Ball. at Harrogate; and Lottie Thompson, 20, who on the trampoline. That group was then whittled ‘We have a lot of ambition and a lot of has been a Southend diver for 10 years. All are down to 15 talented youngsters of whom 75 per enthusiasm. What we want to do here is certainly employed by Parkwood Community Leisure, who cent happened to be girls. achievable. Apart from myself and Bill, the other run the centre for Southend Borough Council, In November, Southend hosted the annual coaches are very young. I call them the Dynamic although Damian’s salary is being paid by ASA TID Games involving 100 divers from across the Trio. They have each come with a lot of experience talent development for the fi rst three years. country who have been in the sport for no more in the world of diving and they have so much Parkwood also have gymnastics and trampoline than 18 months. Although their youngsters had potential for coaching.’

The ASA Annual Report and Accounts 2011 - 2012 23 Athlete Developmentopment

OVER

100COACH MENTORING OPPORTUNITIES HAVE BEEN DEVELOPED Jack Laugher in action

Advanced Coaching Offer and Coach highest level as their main career goal, whilst Development programme continuing with their education. Notionally taking AASE recruitment per discipline per year *Illustrated in actual athlete numbers in vertical axis During 2011, the Talent team have delivered coach two years to complete, the AASE framework mentoring opportunities to over 100 coaches in provides a structured national training and 120 all disciplines. This has included attachments to development route across all sports for talented 96 Beacon programmes and England Talent camps young athletes. The apprenticeship offers elite 100 92 as well as home club visits by the Talent and potentially elite athletes proper recognition of 80 Development offi cers. the skills, knowledge and understanding they are 80 73 As part of our linked investment into new gaining in their quest for excellence.

performance programmes, the ASA has created The ASA and IoS launched the AASE 60 a three-year coach development scheme for six programme in 2006 across all aquatic disciplines synchronised swimming coaches. The coaches on as part of the England Talent Development 40 this programme are currently undertaking their Programme. The overall objective of the 25 UKCC Level 3 qualifi cations, as part of programme is to retain young talent within the 19 21 16 14 16 14 20 11 12 this initiative. sport and to encourage them to gain recognised 8 10 554 6 qualifi cations to support their future careers either 0 Advanced Apprenticeship In Sporting within or outside the sport. D Swimming Diving Swimming Synchro Water polo Excellence During 2011, there were 251 athletes on 2008 2009 2010 2011 The Advanced Apprenticeship in Sporting programmes across all aquatic disciplines. Excellence is for talented athletes aged 16-18 who Athletes attend workshops on nutrition, have the realistic potential to achieve excellence strength and conditioning, fi nance, career intensive training camp as part of the programme. resources to support athletes in understanding the in their sport and are seeking to perform at the planning and mental skills. All disciplines attend an The programme has developed innovative requirements of being an elite athlete. 

24 The ASA Annual Report and Accounts 2011 - 2012 Athlete Development

Aimee Wilmott has made Case Study the 2012 Olympic team Aimee Willmott

Over the last two years, Aimee has worked tirelessly juggling the demands of school work with her commitment to the AASE programme and a demanding swimming training programme. The AASE programme has helped Aimee to develop her time management skills and has given her some direction in terms of her swimming career and options outside of the sport. With a positive attitude towards life, Aimee has been a model student on the programme. Her hard work and dedication has been rewarded this year when she gained a place on the London 2012 Olympic team. Aimee is now focused on preparing for the Games and is able to put into practice some of the things she learnt through the AASE programme.

Tom Baxter Tom joined the AASE programme in September 2009 and quickly progressed through the programme gaining a number of aquatic qualifi cations whilst completing a BTEC First in Sports Performance. In 2010 Tom successfully gained a place on the Great Britain Deaf Swimming Team to compete in the 2010 European Deaf Swimming Championships in Dortmund Germany; this was his fi rst recognition at International level. Building on this achievement, Tom was again selected to represent Great Britain in 2011 at the World Deaf Swimming Championships in Portugal despite having a diffi cult season through injury. Tom’s focus then was on gaining a place on the GB squad for the London Paralympics 2012. Tom enjoys the experience of swimming competitively so much that he has become an athlete member of the Great Britain Deaf Swimming Club committee, helping to raise awareness and contribute to the future plans for deaf swimming. Throughout the AASE programme, Tom has worked hard to fulfi ll his commitments to his education and excel competitively and is now looking to the future. He wants to utilise the skills and qualifi cations he has gained as part of the AASE programme to help educate others within the sport.

The ASA Annual Report and Accounts 2011 - 2012 25 Athlete Development

Case Study Jenna Randall is pictured as part of a 2011 demonstration of the British Gas GBR Synchronised Swimming Team’s Surrey U14 Inter-County new Free Combination routine Water Polo Champions

Surrey were crowned London and South East region’s U14 inter- counties water polo champions in December 2011 having beaten the best from the counties of Kent, Sussex and Middlesex. The team made up of players from Croydon Amphibians and Sutton and Cheam Water Polo clubs were tournament favourites as many of the squad from Croydon Amphibians are part of Nick Buller’s elite Beacon programme who train at Crystal Palace. However, it was the manner in which they won the title that impressed. Their fi rst game against Middlesex was won 14-2 which was followed by a tougher encounter against Kent which required determined defensive performances from Dylan Nurse and Joe Phillpott-Clark before Surrey became comfortable winners 9-2. This set up the fi nal match against last season’s champions Sussex and saw an excellent man marking display by Ashley Castle TheThe AASE proprogrammegramme continues to have hihighgh individual attentionattention to meet the needs of learners with captain Matthew Helps marshalling his team well to keep the success and achievement rates (see table below). at residential training camps. Knowledge-based pressure on throughout the game to ensure an 8-1 victory. workshops provide good links between theory 2008 athlete cohort completing in 2010 Data Goalscorers over the three games were Ashley Castle (11), and practice.’ Number of Apprentices Started 144 Matthew Helps (6), Mhairi Nurthen (6), Rhys Singleton (3), Adam Number of Apprentices Complete 126 (88%) Many AASE athletes have progressed onto Smith (3), Ross James (1), Kane Nurse (1). Of equal note were NVQ Success 125/144 (87%) world class programmes and represented Great impressive goalkeeping displays by team junior Tom Webster NVQ Achievement 125/126 (99%) Britain at major championships. Out of the initial who shared the goalkeeping role during the tournament. Mhairi Apprenticeship Framework Success 105/144 (73%) 38 swimmers who have qualifi ed for the London Nurthen played energetically in the girls U16 tournament in parallel Apprenticeship Framework Achievement 105/126 (83%) 2012 Olympics, nine swimmers have been through *Success rate is calculated against those who started and those who achieved with the U14 inter-counties. *Achievement rate is calculated against those who completed and those who achieved the AASE England Talent Programme. After the tournament, Surrey coach Mickey Helps said ‘the individual abilities of the squad were never in doubt but what The AASE programme was Ofsted Inspected • Robert Bale was on AASE 2006-2008, and impressed me was how they came together as a team, stuck to the in January 2012 and achieved a Grade 2 (Good). achieved the full AASE Award. game strategy and got three quality free fl owing victories that their With Ofsted reporting ‘The AASE programme • Rebecca Adlington was on AASE 2006- excellent attitude deserved. They are a credit to their clubs.’ has continued to improve since the previous 2008 and achieved the full AASE Award Courtesy of Surrey County ASA website inspection, with increasing numbers of elite young • Jemma Lowe was on AASE 2006-2008 and

Surrey u14 water polo team, aquatics competitors successfully completing achieved the full AASE Award. l-r: Tom Webster, Kane Nurse, their learning and sporting programme. • Daniel Sliwinski was on AASE 2006-2008, Ashley Castle, Rhys Singleton, Technical coaching on the AASE programme is and achieved the full AASE Award. Dylan Nurse, Matthew Helps (captain), Ross James, Mhairi outstanding. Highly qualifi ed and experienced • Stacey Tadd was on AASE 2006-2008 and Nurthen, Adam Smith, Joe coaches deliver training at excellently resourced achieved NVQ Qualifi cation Philpot Clarke facilities. Coaches and institute staff provide good • Andrew Willis was on AASE 2007-2009 and Photo supplied

26 The ASA Annual Report and Accounts 2011 - 2012 AthleteAthlete DevelopmentDevelopment

Andrew Willis is another AASE graduate to have made the 2012 Olympic team

THE AASE PROGRAMME WAS OFSTED INSPECTED IN JANUARY 2012 AND ACHIEVED GRADE 2 (GOOD)

achieved the full AASE Award. • Gemma Almond (2009-11) 2012, the success of the intervention has the development of three new resources during • Eleanor Faulkner was on AASE 2009-2011 • Lauren Steadman (R) (2009-2011) reached fruition with over 10 per cent of the the year: one online course, a CPD and a deaf- and achieved the full AASE Award. • James Hollis (R) (2010-2012) nominated Paralympic team for 2012 having friendly resource. • Aimee Willmott was on AASE 2009-2011 (Still on the programme) been identifi ed and initially supported through Nineteen swimmers have been invited onto and achieved the full AASE Award. the specifi c programmes. the England Talent Programme 2012 with 20 • Jessica Lloyd joined AASE in 2011 and is due Hosted by Steve Parry, the 4th annual Classifi cation sessions continue to take place swimmers progressing from England on to World to fi nish in 2013. apprentice awards dinner was held at Sheffi eld both regionally and nationally with 84 swimmers Class Programmes in 2011/12. City Hall. Those athletes who succeeded in the having been classifi ed this year. In addition, there has been a number of AASE programme in 2011 received awards and the In addition to Playground to Podium, further Elite disability swimmers who have been selected for congratulations of those present. funding was secured through the Department The world championships in Shanghai was the the London 2012 Paralympics. for Education (DfE) for a specifi c disability main event of the year for many of England’s Apprentice of the Year Winners 2011 project working across 25 priority County Sports elite athletes. • Oliver Hynd (2011-2013). He is still on • Swimming – Aimee Willmott Partnerships (CSPs). This has seen the development the programme. • Diving – Chris Mears of Disability Hub Club Assessment Centres Swimming • Water polo – Declan Ellwood which will enable anyone with a disability to be For the swimming team, Britain’s three golds and The following have been nominated by British • Disability Swimming – Tom Baxter assessed and transitioned to the most appropriate three silvers (all but one to English swimmers) put Swimming for the Paralympics but they are • Synchronised Swimming – Anya Tarasiuk aquatic opportunity. them a very respectable fourth in the swimming awaiting confi rmation from the IPC: Swim link sessions have continued to develop medals table behind only the untouchably Disability Swimming enabling swimmers to gain confi dence from learn dominant USA (17 gold, 5 silver, 9 bronze), host • Thomas Young (2007-2009) After three years of Playground to Podium, with to swim sessions before moving to competitive nation China (5, 2, 7) and Brazil (4, 0, 0). (NVQ Achiever only) the aim of identifying young disabled swimmers club swimming. Those three golds did, however, put Britain • Louise Watkin (2008-2010) who could have the potential to reach London Teacher/coach education has taken place with ahead of other major swimming nations such 

The ASA Annual Report and Accounts 2011 - 2012 27 Athlete Development

Case Study Crystal Palace Beacon Programme: Water Polo

Mini - polo! model which many others will follow. from the Beacon Programme. Palace Beacon programme.] Delivery to primary schools • The presence of two feeder clubs of the This year mini-polo! has become an established Programmes Examples Crystal Palace Beacon Programme in a national feature of primary school swimming at Crystal Palace Over 80 players access the Beacon programme on a 1. Otter Women’s team are an integrated part of fi nal demonstrates a new strength in water with over 800 school children participating in mini- weekly basis. the Beacon programme. 2011/2012 results: polo in the area at this age group. polo! every school term. Crystal Palace offers a range of training options • British Water Polo League ‘Super 5s’ – 3rd that enable players to combine both swimming and • Reached last 16 of LEN Trophy (European Club After school clubs water polo sessions within the Beacon programme. Competition) Thirty children, all under the age of 12, have Sixteen athletes are on the Performance • Runner up British Championships 2012 joined the Crystal Palace ‘after school’ mini-polo! Development Programme which provides them • B team runners up Championship 1 and programme which is a starting point of the Crystal with fi ve pool sessions per week (four water polo promoted to BWPL division 2 Palace Beacon Pathway. These sessions run all year and one swimming session or three polo and two ƒ Highest ranked performance team (men’s round and include shallow water sessions and a one swimming sessions) and land training. or women’s) in London and South of hour deep water session every week. England. Photo: DNurthen The goal of the programme is for players to Regional Training ƒ Only club in South of England to have progressSusie fromRodgers mini-polo! stood outto cadet with polo,fi ve gold through medals to Crystal Palace is now established as the training two women’s teams in the top two BWPL Invicta, ASA Academy juniorand one and silver. senior Heather water polo. Frederiksen The aim had is to one create less hub for Regional teams. This has been supported divisions joining Manchester, Liverpool (under 15’s) Girls Champions agold feed and of playersa silver progressingwhilst Jonathan to the Fox Crystal took Palace three by a new initiative, the London Region Water Polo and Sheffi eld in this respect. RTCgold, (Regional one silver Training and two Centre) relay andbronze Performance medals Talent Programme, which provides: 2. Surrey County under 14’s team: won 4. Invicta: ASA Academy (under 15’s) Girls programmes to supplement the number of players • Monthly Regional training at Crystal Palace combined London and South East Regions’ Inter- Champions supplied by feeder clubs. (dates scheduled to support England Talent County competition. • Made up of six players who attend Crystal The foundations are being laid to achieve these dates) • The team was made up entirely of players who Palace for the London Region Talent goals. Every mini-polo! player at Crystal Palace • Half term training camps at Crystal Palace attend the Crystal Palace Beacon programme. Programme (as above). attends a learn-to-swim session in addition to their • Fortnightly training in two month build up to They won the competition convincingly • Mhairi Nurthen (Beacon Programme mini-polo! to aid them in the progression from competition with the county coach paying credit to the Performance Development Squad) was shallow water to deep water sessions. • Competitive outlet: annual Inter Regional contribution the Crystal Palace programme has awarded MVP (Most Valuable Player) of the Sixteen players now attend the Monday deep Championships played in the players’ development. tournament.

water mini-polo! session with 10 players having progressed from the Thursday shallow water session. Performance 3. Croydon Amphibians: ASA Academy (under Hosting Events:

The eldest player has been fast tracked into the RTC. The performance benefi ts of the Beacon 15’s) Boys Champions This year, Crystal Palace National Sports Centre has Having taken up mini-polo! in the last year, he now programme can be evidenced by the increasing • Croydon, a principal feeder club of the Beacon hosted the following water polo events: attends the mini-polo! session, the RTC and the number of players selected in England Talent “ programme, won the ASA Boys under 15’s • British Water Polo League men’s Super 5s and Beacon ‘Talent’ swimming session and represents the squads and by the results of teams involving players Championships with a team made up almost Championship 1 tournaments entirely of players who attend the Crystal • London Youth Games Mini - Polo! competition I think the Beacon programme you have run has been the key to Juliet’s improvement Palace Beacon programme. They defeated • London Youth Games Youth water polo (not to mention Isaac’s) and we are all delighted. Many thanks for all your help Invicta 10-3 in the fi nal. [The Invicta team also competition “ Janet Edey, mother of Juliet and Isaac Edey (both Performance Development Group at Crystal Palace) contained four players who attend the Crystal • London Youth Games Schools Olympics

28 The ASA Annual Report and Accounts 2011 - 2012 Athlete Development

Croydon Amphibians, ASA Academy (under 15) Boys Champions

Photo: M Helps Learn to Swim Outcome: 85% of children achieving KS2 (primary school) attainment target

The ASA Annual Report and Accounts 2011 - 2012 29 Athlete Development

Case Study Bristol Synchro Programme

The investment in the Bristol synchro programme as the boxing workout he had done earlier in with them during the week and at weekends. synchro is now accessible to all parts of the is a joint partnership between the ASA and the day that up to that point had been the most city. We are forging strong links with the City Bristol City Council. Since the beginning of this tiring sport. Working with the council of Bristol performance squad which is also programme in November 2010, the funding The synchro club is working alongside Bristol sponsored by Bristol City Council. partners have worked together with Bristol Performance City Council to develop opportunities to increase Central synchro club to raise the profi le of the It takes 12 months to choreograph and coach a participation in Bristol and provide a quality Paid coach sport, increase participation and provide more team to compete at the British Gas ASA National performance programme for elite athletes. A The ASA funding for a paid coach and the Bristol development opportunities for performance and Age Groups in December and requires a team new 50m pool opened in February 2012 and City Council’s fi nancial support for this role recreational athletes. effort from all volunteer coaching staff as well as Bristol City Council has supported the Bristol have enabled much needed development and the paid coach. Synchro programme with provision promotional workwork.. The ASA has put in place a Participation In 2011, the club entered a recreational ofof time at the pool. This is part comprehensivecomprehensive traintraining package that includes Swimming teachers across all the city council and competitive team event in the 12 & under ofof the Council’s regeneration fundingfunding for the L3 synchros coach qualifi cation, pools are now Aquafun CPD trained. Aquafun and 13-14 age groups, as well as a competitive programmeprogramme for the south of L2L2 personalpersonal trainer’strainer’s qualifi cation and courses have been set up in learn to swim team in the 15-17 age group. Bristol won Bristol. It bringsbrings ssynchroynchro to the attendanceattendance at the England L1-L3 programmes and holiday programmes across four the gold medal in all four events in the 12 & south of the TalentTalent CamCamps.ps. pools in Bristol. These are being run as a joint under age group and also took team medals citycity and we ExposureExposure at thisth level ensures that the venture between the pool operators, SLM and in the 13/14 recreational event and the 15-17 nownow have workwork initiated ata the England Talent camps Parkwood, and Bristol Central synchro club. competitive event. As a result, we had eight a ppresenceresence willwill be broughtbro back to the clubs A very successful Aquafun programme has swimmers selected to the England Talent training in fi ve toto drivedriv excellence from grass also been set up in Portishead, just outside squad, two level 3, one level 2 and fi ve level poolspools in rootsroooootst to high-end performance. Bristol, with support from the development coach 1s. For 2012, we already have enough skilled BristolBristol andand WorkingWo closely with the High and a fi rm link has been established to pass competitive swimmers to have a full competitive Performance Centre will swimmers to Bristol Central at the appropriate team of eight in the 12 & under, 13-14 and 15- help us achieve our aim stage. Taster sessions have taken place during 17 age groups, as well as a recreational team in of bridging the gap school lessons for many of the schools in Bristol each age group. This is the fi rst year we will havee between clubs and the and this will continue. achieved full teams. performancep centre that There have been several interviews on the During 2011, another two Bristol Central willw ultimately improve our local radio promoting the sport and advertising swimmers were selected for the British Gas GBR internationalin standard. synchro and the links to the Aquafun Starter Senior Squad training at the High Performance Sessions. A ‘Sport Relief’ event has been held Centre in Aldershot. There are now four that involved the local presenter attempting to athletes from Bristol in the High Performance complete 24 sports in 24 hours. He spent 30 Centre competing for a place on the Olympic Kate (left) and Chloe Shortman minutes in the water swimming alongside the 12 team of nine swimmers. of Bristol Central SC pose & under team. He had no previous experience of Bristol is also a regional link for competitive with their medals from the synchro and was absolutely amazed at the level swimmers from other clubs in the area. 10-12yrs Figures at the British Gas ASA National Age Group of fi tness and skill of the youngest competitive Swimmers from Newport, Cheltenham, Synchronised Swimming swimmers. He commented that it was as hard Chippenham and Calne travel many miles to trainn Championships 2011

30 The ASA Annual Report and Accounts 2011 - 2012 Athlete Development 83 MEDALS WERE WON BY THE BRITISH GAS GBR TEAM AT THE IPC Susannah Rodgers with her gold medal from the S7 50m butterfl y EUROPEAN CHAMPIONSHIPS at the IPC European Swimming Championships in Berlin

 as Australia, France, Italy, Russia and Germany gold 80 points ahead.d. With (beatin(beatingg the USA for the fi rst time), 10th though the fi rst three had more medals in total. partner Peter Waterfi eld, Tom was in the tetechnicalchnic team and seventh in the The tally also compared favourably with those sixth in the synchro. comcombobo teateam.m from other recent world championships and Perhaps the best BBritishritish Olympics, not least Rome 2009, which brought 15 performance came fromom Tonia WaWatWWaterer ppolo British fi nalists compared to 22 in Shanghai. Couch and Sarah Barrowrrow NeiNeithereither British men or women were in English swimmers to medal were Keri-Anne who were fourth in thehe thet wworldo championships but English Payne (10k open water gold), Rebecca Adlington women’s 10m synchro.o. aathletesthlet continue to feature strongly (800m freestyle gold and silver in the 400m), Liam in BBritishr teams. The women Tancock (50m backstroke gold) and Ellen Gandy Synchronised dididd qualify for the European A (200m fl y silver). Hannah Miley got the other silver Swimming chchampionships for the fi rst time in medal in the 400m IM. Jenna Randall was 115 years and fi nished seventh. eighth in the solo Diving free fi nal in Shanghai DDisability Swimming No medals for Britain’s divers at the world (after fi nishing EEnglish disability swimmers made championships as China tightened its grip on the ninth at the last uup the vast majority of the British world order with an unprecedented clean sweep world’s) and her GGasa GBR Disability Swimming of the 10 gold medals in Shanghai plus silver in and Olivia Allison werere TTeameam ccompeting at the Berlin IPC four of the six individual events. also eighth in the duetet EEuropeanuropean Championships. The team’s Tom Daley, Britain’s fi rst individual world free – another improvedved 8833 medalmedalss included 27 gold, 26 silver and champion from Rome 2009, was fi fth this time on world ranking. In the team events, the 3300 bronzbronze.e Only medal table-toppers, the 10m with China’s all-conquering Qui Bo claiming British girls were ninthh in the free team UkrUkraineaine hhadad mormore.e

The ASA Annual Report and Accounts 2011 - 2012 31 Facilities

Tom Daley performs the fi rst dive in the London Aquatics Centre to celebrate ‘one year to go’ to the Olympic Games

Photo: LOCOG

32 The ASA Annual Report and Accounts 2011 - 2012 Facilities

Facilities Outcome: To encourage the Government and others in authority to recognise the value of swimming and to provide a suffi cient number of well designed and managed swimming facilities, which meet the various general needs of the community, clubs and talent programmes

The year under review has brought signs of works included one movable fl oor, a replacement public in 2014. In addition to this, the planning remains positive. During the year, four 50m a positive movement in the economy that roof ensuring the future of the swimming pool, for a successful performance programme is swimming pools were completed. Three of these provides promise for the future of swimming changing room modernisations, mechanical plant taking shape. were 10 lane 50m pools: Plymouth Life Centre, pool provision. Despite this glimmer of hope, the replacement, and diving facilities replacement. As part of the 2012 Olympic Games, the Bristol Hengrove Park Leisure Centre and the economy remains slow and this has an impact on In addition to the capital already mentioned, planning for aquatic facilities has been done London Aquatics Centre in Stratford, which also the availability of capital resources required for the the ASA Facilities Team, working in conjunction in such a way that the training pools at Eton includes a 50m x 8 lane pool. development or refurbishment of swimming pools with Sport England, is investing in a state of the Manor, and the pools in the temporary water Work continues apace on the aquatic centre across the country. However, progress is being art accessibility platform marketed as ‘Pool Pod’. polo venue can be dismantled and relocated to in Luton with an expected completion date of the made to improve the stock of ageing pools and 45 The Pod won a design competition as part of the permanent projects as part of the long term legacy middle of 2012. sites opened that include one or more swimming Olympic Games legacy and seven sites have been of the Games. The Facilities Team is working pools. Of these sites, 29 have been developed identifi ed to host the pods before they are ready in conjunction with Government to deliver International Diving Facilities in the public or education sectors which provide to move into the open leisure market. the relocation programme. The legacy tanks The interest in diving remains on an upward good access arrangements for the community and programme is progressing positively, and this will trend, supported by the opening of two new swimming clubs. London 2012 contribute important pools to the national stock international standard diving facilities in Plymouth The London Aquatics Centre is complete for the including three 50m facilities. and London. The facilities have a full complement Capital Funding Olympic Games and has hosted the British Gas The Facilities Team has also been involved in of platform and springboards and will serve Through the Whole Sport Plan Capital Fund, the Swimming Championships, which was part of the planning for legacy ‘fi t-out’ of the Aquatic the full range from introductory diving to full ASA Facilities Team has managed the investment the London Prepares series. The Facilities Team Centre including the dry dive and community international competition. of £300,000 into swimming pool construction has worked closely with the developers and the gym aspects. and modernisation projects. In doing so, it has London Legacy Development Company (LLDC) to 25m by 8 lane Pools encouraged investment in excess of £4 million. ensure the pools are programmed for a successful 50m Pools New 25m x 8 lane pools continue to be developed Eleven projects received funding, and the legacy programme when they are opened to the The increase in the number of fl agship facilities providing excellent community and competition

The ASA Annual Report and Accounts 2011 - 2012 33 Facilities

Basildon’s 50m pool on public opening day

NEW 50M POOLS COMPLETED 4 Photosupplied Photo supplied

 facilities. Pools have been developed in Lancaster, the customer that the pool meets their needs and Open Water Swimming Guidance Document Matlock, Scunthorpe, Wigan and Wolverhampton. exceeds their expectations. The Facilities Team produced this document The Arc Leisure Centre in Matlock provides the to strengthen the British Swimming and ASA fi rst 8 lane 25m swimming pool in Derbyshire, Consultancy Work commitment to safe open water swimming which is a positive step forward. The consultancy element of the Facilities Team competition. is developing. A number of consultancy projects Other Matters were secured including strategic assessment for Health and Safety Management advice facility provision and investment, facility condition The Facilities Team continues to provide a health The Facilities Team continues to provide leading surveys, design briefs and technical assessment and safety support service to members and technical advice on the design, provision and and preparation for tender documentation - all offi cers of the Association. A range of guidance operation of swimming pools. Recent work on a providing the client with important solutions for documents are produced and made available on Camberwell’s newly refurbished pool national level has led to the start of the revision their aquatic needs. the ASA website. of the industry standard Managing Health and Safety in Swimming Pools by the Health and ASA Swimming Pool Water Treatment KPI’s Safety Executive. Certifi cate National Progress Indicators

This year also saw the introduction of a water Target Target Current % of Accredited Centre treatment course suitable for leisure attendants, 2011/12 Position Target This year has seen the launch of the Swimming swimming coaches and teachers, school caretakers Number of 50m pools 29 26 90% Pool Accredited Centre, a product developed to and hotel and holiday camp personnel. Number of 25m eight lane pools 92 94 102% assess the nation’s swimming pools and provide The course has been received very positively Number of 25m ten lane pools 6 7 117%

quality assurance for an excellent customer service. and it is intended to expand this service in Number of International 9 8 89% The product is designed to instil confi dence in 2013 onwards. standard diving venues

34 The ASA Annual Report and Accounts 2011 - 2012 Facilities

Plymouth Life Centre Photo: Alex Allwood Learn to Swim Outcome: 85% of children achieving KS2 (primary school) attainment target

The ASA Annual Report and Accounts 2011 - 2012 35 Workforce Development

36 The ASA Annual Report and Accounts 2011 - 2012 Workforce Development

Workforce Development Outcome: To develop and deploy a skilled workforce that meets the needs of participants, clubs and employers

The UK Coaching Framework based qualifi cations. inspection in 2010/2011, the Awarding Body team There has been particular emphasis in the The UK Coaching Framework (UKCF) is the The workforce development team has also has continued with its high levels of service and area of apprenticeships. This government- agreed reference point for coach development increased the focus on e-learning and resource was recognised in the ASA staff awards with a funded programme allows people to train and across all sports. development and signifi cant investment has been silver award for ‘Excellence in Customer Service gain accredited qualifi cations while working British swimming delivers its coach development made into appointing a team to develop world-class by a Team’. and earning. The IoS has secured a number of strategy through the ASA and their regions. innovative resources to support our qualifi cation Whilst there was a drop in the number of level contracts with large leisure providers and has The aim of the strategy is to have a world-class and CPD suite. 1 qualifi cations, there was a notable increase in worked through the ASA regions to provide teacher and coach workforce that meets the needs the number of level 2 and 3 certifi cates awarded in information to small and medium sized employers of participants, clubs and employers. ASA Awarding Body comparison to the previous year. of how apprenticeships can benefi t them. There are 12 action areas in the UKCF. The ASA Awarding Body has gained four new The table below shows these numbers: The IoS offer apprenticeship programmes Nationally, the ASA was targeted to achieve a rating approved centres. It has also continued to develop across all areas of active leisure and learning, Certifi cate Type 2010/2011 2011/2012 of ‘embedded’ in six of these in 2011/2012. The its annual calendar of quality assurance support for Level 1 Qualifi cations 5584 4922 including teaching, coaching, fi tness and leisure ASA successfully achieved the ‘embedded’ rating in its existing network of licensed tutors and approved Level 2 Qualifi cations 2500 2887 operations. The apprenticeship programme nine of the 12 areas. centres by delivering over 25 days of quality Level 3 Qualifi cations 24 52 increases job opportunities for young people assurance training (both face to face and online) CPD (numbers certifi cated) 6000 5262 wanting to work in sport and leisure and helps Workforce Development attended by more than 320 delegates. There has us train the next aquatic workforce. There were The ASA workforce development department also been continued development of the external Workforce Development – IoS 150 apprentices employed in leisure centres being continues to conduct its research into the way verifi cation processes that has led to over 50 tutors IoS training has had signifi cant growth both in the trained by IoS Training in 2011/12. coaches and teachers are employed, and as and internal verifi ers being standardised since number of learners accessing part of the development of clear career pathways January 2012. its programmes and the Number of employed apprentices being trained by IoS Training based on research, the qualifi cations team has Following on from a successful OFQUAL (Offi ce associated income received 2009 2010 2011 gained accreditation for six new diploma of Examinations and Qualifi cations Regulation) from learners and funders. 19 94 150 

The ASA Annual Report and Accounts 2011 - 2012 37 Workforce Development

Aquaforce winner Declan Meakin LEARNERS HAVE QUALIFIED receives his award 3,946 for Outstanding AT UKCC LEVEL 1 Contribution by an 18 to 25-year-old from ASA president, Ray Gordon

Photo: Peter Hassall

2011 saw the fi rst employed apprentices UkCC qualifi cations have once again been a great fi gure of 2,481 at the end of 2010-11. has been developed to assist in the training of graduate from the programme. Employed success with more learners qualifi ed through IoS Whilst 582 candidates qualifi ed at Judge Level 2 open water offi cials. This will be delivered apprentices who succeeded in the programme training than ever; 3,946 learners have qualifi ed Level 1 across the regions, only 453 (77 per cent) and further developed during 2012. were invited to the the 4th annual apprentice at Level 1; 2,233 at level 2 and 52 at level 3. Also, applied for a licence. This variation has been awards dinner held at Sheffi eld City Hall and 5,262 people attended a CPD seminar. noted by the Swimming Offi cials Group and is Volunteering hosted by Olympic medallist Steve Parry. We have also continued to support volunteers an area for action during 2012-13 to identify the The ASA would like to take this opportunity to through training and have issued over £33k of reason and increase the number of newly qualifi ed say an enormous ‘thank you’ to all volunteers Apprentice of the Year Award Winners vouchers for free training to swim21 clubs. offi cials applying for a licence. who are working in our clubs to make the sport • Parkwood Leisure Apprentice of the Year – Our continued focus is to drive the use of 2011 saw the completion of the fi rst 4-year happen. Your dedication and achievements are an Arisite Wright online booking and learning. Over 17,000 people period of licensing for swimming offi cials. It is inspiration to us all and provide the foundations • Serco Leisure Apprentice of the Year – registered through our online system to access pleasing to note that well in excess of 90 per cent for everything that has been achieved in our sports Craig Broddle training (IoS online) and 1,246 people have of offi cials have applied to renew their licence for in the last year. • Level 3 Coaching Apprentice of the Year – accessed an e-learning CPD module. a further 4-year period. Each year, the ASA looks to recognise the Samir Ahmed (Camden Swiss Cottage) With this continued growth, we have also efforts and achievements of thousands of maintained our stance on delivering a high quality Training volunteers that contribute to the success of our A continued area of success for the IoS product that was evident in our recent Ofsted The provision and management of swimming sports. The ASA volunteer newsletter ‘Making a working in partnership with the ASA England inspection where our training was classed as offi cials’ qualifi cation training has increased year Difference’ was launched this year and has been Talent Programme is the athlete apprenticeship ‘good’ receiving grade 2 status. on year. The increase of Judge 1 and the slight designed to support volunteers in their day-to-day scheme - Advanced Apprenticeship in Sporting decrease in Timekeeper training refl ects the actions as well as inform on key programmes and Excellence (AASE) - with 251 swimmers on the Licensed Offi cials general desire to deliver Judge 1 training as the initiatives. All club volunteers are invited to sign programme during 2011/12. There are 2,844 licensed offi cials in England, an minimum within the club environment. up for the quarterly communication on the ASA In partnership with the ASA regions, our increase of approximately 13 per cent from the During the closed season a training package website to fi nd out how the ASA can support you.

38 The ASA Annual Report and Accounts 2011 - 2012 Workforce Development

PEOPLE ATTENDED 5,262 Five of the six members of the ASA A CPD SEMINAR Youth Forum (l-r) Laura Cotton, Megan Crombie, Alex Harrison, Sharon Trousdale and John Bailey

Photo supplied

• For the Long Service Award – involved received local mentoring support from current ASA products and programmes as well as Peter Rushworth, Morpeth Amateur their club and guaranteed coaching placements. ensuring youth representation at policy level. Swimming Club The ASA selected six new members to form the Building on the success of the Youth Forum The ASA are committed to recognising the • For the Young Volunteer Award – 2011–2012 ASA Youth Forum, taking the total to presentation at the ASA Swimming Conference, dedication of our workforce and although we Lydia Backhaus, Ware Swimming Club 12. The Youth Forum is a group of young people the ASA has also produced the ‘Good Club Guide are never able to reach every volunteer, we try • For the outstanding contribution by an who have a passion for swimming and for making Young People – the Future of Volunteering’, to offer our thanks through the ASA Aquaforce 18 to 25-year-old – Declan Meakin, the voices of young people heard across the sport. highlighting good practice to increase the Volunteer Awards. The nominations are submitted Sunderland Gateway The Youth Forum have been actively involved quality and quantity of young people volunteering by grateful parents, athletes and fellow volunteers in running workshops at the ASA Swimming in clubs. There are now 12 free guides available who want to celebrate the incredible dedication Developing the next generation of volunteers Conference, reviewing Wavepower, analysing for all clubs to access from the ASA website. many volunteers give to their clubs. Following last year’s success, the project ‘Inspiring Each region recognised fi ve Regional Aquaforce Young Volunteers for the Games’ ran for a second Award winners. These winners were nominated year supporting 21 counties to train young and invited to the ASA Awards Dinner where the volunteers across a range of skill areas. national winners were celebrated and presented Linking to event volunteering, the with their awards. The 2011 Aquaforce Award programme also supported the deployment of Winners were: young volunteers in their local clubs, county championships and at ASA national events. • For an outstanding contribution at regional/ The Young Coaches Programme supported 200 county level – Mary Hooper, Exeter volunteers to enter into the coaching pathway • For an outstanding contribution at club level through providing grants for level 1 coaching and – Louise Tustian, Banbury Water Polo Club teaching qualifi cations. The young volunteers 2,844LICENSED OFFICIALS IN ENGLAND

The ASA Annual Report and Accounts 2011 - 2012 39 Governance, Structures and Partnerships

40 The ASA Annual Report and Accounts 2011 - 2012 Governance, Structures and Partnerships

Governance, Structures and Partnerships Outcome: The best managed governing body in England

Risk Management 2010-11 year and new actions identifi ed by the • Revision of Data Protection Policy in line with over the last 12 months on a governance review, The Risk Management Strategy has been Data Protection Strategy Group. The following new requirements which is ongoing. In addition to the review, extensively reviewed and an associated action plan headline achievements have been made: the organisation signed up to the Sport and has been produced for 2012-13 with the following Following on from the intensive work that Recreation Alliance (formerly CCPR) Voluntary headline actions: • Encryption software roll out across the has taken place within this area, the ASA are Code for Good Governance and, subsequently, an organisation – 115 laptops encrypted as of committed to ensuring the standard is maintained action plan has been produced for areas that are • Operational risk workshops for all directorates April 1 2012 and any new requirements are taken into account to be addressed in the forthcoming year. • Strategic risk workshop with Senior • Encrypted memory sticks rolled out across during planning. Management Team the organisation Sustainable Finance • Risk Management training for all staff • Encryption Policy to support the roll out of Sport England Self-Assurance The organisation set a target to make/save an • Risk Management reporting to Boards – ASA, encryption software and memory sticks The ASA achieved the green traffi c light score additional £1million during the 2011/12 fi nancial annually in May • Data Choice made by 155,683 individuals for the Sport England Self Assurance, the highest year and achieved that target. • Performance Management of Risk on Integra rating awarded. On the basis of the self-assurance Management statement submitted and the evidence provided Equality The organisation has an action plan for 2012-13 in support of the statement, there is reasonable The ASA has maintained its drive to achieve the The Business Continuity Plan is revised with the following headline actions: governance, fi nancial and control framework in Advanced level of Equality Standard for Sport by on an annual basis in April and refl ects any place. The actions that were identifi ed by the 2013. We have been driving this work through relevant changes within the risk structure of • Complete the roll out of encryption software report have all been achieved and the organisation our equalities steering group of key offi cers from the organisation. to all laptop users is preparing for the next report. across the Association to develop the necessary • Identifi cation of compliance processes to requirements and to ensure compliance with Data Protection ensure adherence to policies Governance the standard. To this extent, our commitment to The action plan was reviewed at the end of the • Audit of all databases The ASA Board has undertaken signifi cant work equality and diversity across the ASA and British 

The ASA Annual Report and Accounts 2011 - 2012 41 Governance, Structures and Partnerships

WE AIM TO ACHIEVE THE ADVANCED LEVEL OF EQUALITY STANDARDS IN 2013

 Swimming has been consistent with previous years. policy area. For the past 18 months, Sport England Specifi c elements of work which have been • We started and are completing a review and the Child Protection in Sport Unit (CPSU) completed this year include: of equalities advice and guidance provided have been working with the ASA Safeguarding for volunteers and clubs to ensure there is Team, and several other NGBs and County • An equality audit of the staff, volunteers, consistency across the association and in Sports Partnerships, to develop and pilot a new Safeguarding Implementation Plan on a yearly basis. offi cials, coaches and membership of the particular with the Equality Act 2010. safeguarding framework, which will ensure that the The ASA Safeguarding Team are in the ASA, which has informed us of priorities in • Additionally, the steering group will complete achievements of the previous standards framework process of updating Wavepower 2009/11. addressing areas of under representation and an equalities impact assessment of the are embedded and maintained. The outgoing document continues to receive in ensuring that the work of the organisation ASA whole sports plan which is currently Whereas the previous standards process focused very positive feedback from welfare offi cers, refl ects our membership base being drafted. on reporting, evidencing and external assessment, club personnel, parents and young people in • A complete review of the equalities the new framework will be based on self- providing a comprehensive and excellent source of commitments expected of swim21 clubs and Looking forward, we aim to achieve the assessment and sharing good practice supported by information and guidance. The ASA Safeguarding assisted in drafting the guidance for clubs Advanced level of Equality Standards in 2013 and peers and the CPSU. The new framework is not a Team has actively sought feedback on particular seeking this standard to become the fi rst national governing body (NGB) new set of standards introducing new safeguarding areas of the document and this valuable • A review of the equalities component of the to achieve this level of the standard. requirements; its aim is to maintain what has information is being used to inform, improve and ASA website (this work is ongoing and will already been achieved and plan and achieve update the safeguarding information we provide. support the drive to achieve the advanced Ethics continual improvement. The ASA Youth Forum has provided insight and level of the equality standard) The ASA remains totally committed to child The new framework is to be launched in May ideas from a young person’s perspective and their • Identifi ed a series of best practice case safeguarding and maintaining and embedding 2012 and it will be a requirement for the ASA, as input will feature greatly in the update. The new studies from across the ASA and this will be the successes that resulted in the achievement in part of the Sport England self-assessment process, document will be published in autumn 2012 and published later in 2012 to demonstrate our 2009 of the CPSU Advanced Level Standard for to continue to evidence our Child Safeguarding will run until 2015. achievements and impact in this important Safeguarding and Protecting Children in Sport. Policy and submit a CPSU-approved Child A guidance document for clubs on the use of

42 The ASA Annual Report and Accounts 2011 - 2012 Governance, Structures and Partnerships

ASA President and Board Members

Ray Gordon John Crowther Kay Grimshaw Anne Clark Ray Hedger President & North East Chairman London East Midlands South East social media by ASA members and clubs, launched young members in the future. It is anticipated in August 2010 continues to inform and advocate that the new vetting procedure will begin to be best practice in this challenging area. The NSPCC implemented in early 2013. Child Protection in Sport Unit has signposted the The ASA Legal Affairs Department is ASA guidance as best practice on their website additionally involved as a key stakeholder with and many of our sporting colleagues are using or other sports as part of a vulnerable adults steering adapting the ASA guidance. In addition, the ASA group. The Safeguarding Vulnerable Groups has had the opportunity to present our guidance Act 2006 has presented new challenges in this at a Social Media Workshop facilitated by the very important area; the steering group aims to Sport and Recreation Alliance (SRA). ensure that sport responds in an appropriate and Ian MacKenzie Robert Margetts Simon Rothwell Bernard Simkins The ASA remains actively involved as a key responsible manner to meet the requirements East South West North West West Midlands stakeholder with other sports at the offi cial set out in the Act. Working together with other Independent Members Criminal Records Consultation Group to discuss sports, the steering group is seeking to develop and provide feedback regarding the Protection shared policies and procedures for preventing, of Freedoms Bill and the impact the new reporting and responding to allegations of harm to criminal records vetting procedures will have on vulnerable adults in sports. sport. The ASA Safeguarding Team contributed a written submission on behalf of the ASA International Infl uence at the Parliamentary consultation stage and It has been a busy and productive year for ASA additionally joined the CPSU and SRA Alliance, members and staff with international delegate actively lobbying Government on key areas of positions and support roles. They have been the Bill that will affect how sport protects their actively involved in delivering against British  Chris Bostock David Fletcher Andy Reed Keith Ashton

The ASA Annual Report and Accounts 2011 - 2012 43 Governance, Structures and Partnerships

 Swimming’s International Strategy in conjunction • Attendance in Shanghai at the LEN Bureau David Sparkes with colleagues from the home countries and World Championships LEN Technical Swimming Committee Craig Hunter other partner organisations. • The opening of the ASA Headquarters LEN Technical Diving Committee Alexei Evangulov The process of bidding for, hosting and at Sportpark LEN Technical Synchronised Swimming Committee Jenny Gray (Vice-Chair) attending international events continues to be a • Support in the delivery of the London LEN Technical Open Water Swimming Committee Sam Greetham (Secretary) source of excellent opportunities to develop and Prepares Aquatic Test Events build stronger relationships with key international • Hosting of a number of LEN Committee LEN Masters Committee Simon Rothwell (Chair) colleagues. This has included: meetings - Medical, Masters and Swimming LEN Medical Committee Ewen Cameron, David Sparkes (Bureau Liaison) • On-going planning relating to bidding for the • Attendance at the SportAccord conference European Championships 2016 LEN EU Policy Commission David Sparkes in London FINA Disciplinary Panel David Sparkes • Hosting the FINA Diving World Series in FINA Technical Synchronised Swimming Committee Jenny Gray Sheffi eld • Inspection visits from the IPC and a FINA Technical Open Water Swimming Committee Sam Greetham delegation visiting Berlin with regard to the FINA Technical Diving Committee Melanie Beck hosting of the IPC European Championships FINA Masters Committee Simon Rothwell in 2015 (Glasgow) FINA Sports Science and Medicine Committee Kevin Boyd • A visit from LEN with regard to the hosting of FINA Coaches Commission Biz Price the LEN Congress in 2013 (Edinburgh). FINA Diving World Series Director Melanie Beck • Very successful delivery of the LEN Synchronised Swimming European Cup British Paralympic Association Tim Reddish, OBE (Chair) in Sheffi eld IPC Technical Swimming Committee Bob Outram

44 The ASA Annual Report and Accounts 2011 - 2012 Governance, Structures and Partnerships

Learn to Swim Outcome: 85% of children achieving KS2 (primary school) attainment target

Great Britain win bronze in the Free Combination Final at the European Synchronised Swimming Champions Cup at Ponds Forge, Sheffi eld

The ASA Annual Report and Accounts 2011 - 2012 45 Key Performance Indicators

Key Performance Indicators

Learn to Swim Athlete Development Outcome: 85% of children achieving KS2 (primary school) attainment target Outcome: Increase the number of England programme athletes ranked at world (senior, youth/junior) level by 10% Target Target Actual 2011/2012 Target 2011/2012 2012/2013 Target Target Actual Target 2011/2012 2011/2012 2012/2013 Outcome 85% of We are unable to measure this as the funding 85% children achieving and infrastructure is no longer in place to Development of an integrated Seamless Delivery system: 999 KS2 (primary school) collect this data. We have recently completed 9 Beacon programmes attainment target our own data collection and these results will 10 High Performance programmes 10 14 10 be available during 2012 100% of primary 92% We have recently completed our own data 100% Talent pool of 3,360 speed swimming, 350 water polo, 3,650 3,849 4,476 schools delivering collection and these results will be available 390 disability, 133 synchronised swimming, 243 diving school swimming during 2012 = 4476 AASE programme with 300 athletes 70% 87% 70% - success rate of 70% Health and Participation 50 new swimmers within classifi cation groups S1 to S15 50 96 50 Outcome: 600,000 more people swimming at least once a month per year Target Target Actual 2011/2012 Target 55% of schools with Club Links 53% 54% 55% 2011/2012 2012/2013 Members of ASA clubs and after school clubs 153,617 154,276 159,483 600,000 additional (No longer measured) 5,563,900 (5-19yr olds) people swimming once a month (moderate) 270,000 additional 3,344,617 2,809,300 3,514,400 people swimming ononce a week

46 The ASA Annual Report and Accounts 2011 - 2012 Key Performance Indicators

Facilities Governance, Structures and Partnerships Outcome: To encourage the Government and others in authority to recognise the value of Outcome: The best managed governing body in England swimming and to provide a suffi cient number of well designed and managed swimming facilities, Target April 11 – March 12 which meeting the various general needs of the community, clubs and talent programmes Achievement of green status of the Sport England Achieved – full assurance Target Target Actual Target Assurance Process 2011/2012 2011/2012 2012/2013 Maintenance of Advanced level of Child Now the “Framework for maintaining and Number of 50m pools 29 26 33 Protection embedding safeguarding for children in and Number of 25m eight lane pools 92 94 92 through sport”. This will run for 5 years and we will be assessed by the Child Protection in Sport Number of 25m ten lane pools 6 7 6 Unit each year. Number of International standard diving venues 9 8 9 Achievement and maintenance of Excellent TAES The programme was terminated by Sport England. Regional environmental strategies implemented No longer relevant as all in shared offi ce reducing energy and waste and to achieve environments and link to the strategies set by the Workforce Development BS8555 landlord Outcome: To develop and deploy a skilled workforce that meets the needs of participants, clubs National environmental strategies implemented Achieved at SportPark and employers reducing energy and waste and to achieve Target Target Actual Target BS8555 2011/2012 2011/2012 2012/2013 3.5% growth in non-grant funded income Replace with £1m additional income/cost savings To achieve a managed rating against the UKCF scorecard 6 out of 12 9 out of 12 10 out of 12 streams - achieved by 2013 Increase membership to 206,563 193,859 To train 4,329 volunteers by 2013 4,630 5,642 4,329 To achieve at least 80% in a satisfaction survey 74.80% (to be revised once benchmark is determined in New targets to be set on completion of Technical Offi cials (No longer reported) December)Dececeme audit ASA Members 11-19 attending volunteer training 2,810 2,870 3,630

The ASA Annual Report and Accounts 2011 - 2012 47 Workforce Development

Great Britain compete in the Team Free at the European Synchronised Swimming Champions Cup at Ponds Forge, Sheffi eld

48 The ASA Annual Report and Accounts 2011 - 2012 Workforce Development

The ASA Annual Report and Accounts 2011 - 2012 49 Report and Financial Statements

Siobhan-Marie O’Connor with her three golds and one silver from the European Junior Swimming Championships 2011 in Belgrade

50 The ASA Annual Report and Accounts 2011 - 2012 Report and Financial Statements

Report and Financial Statements For the year ended 31 March 2012

Financial Review The Board presents the group report and the group fi nancial statements for the year ended 31 March 2012.

Principal Activities compatible with the objectives of the Amateur We also launched our new membership online previous year. Over 8,000 Swimathon participants The group consists of the Amateur Swimming Swimming Association. system, which will allow for speedier renewals. signed up to the British Gas Swimfi t and used it to Association which is the governing body for Members also have the ability to update their train for their Swim. the sport of swimming, open water swimming, Business Review own information and access live reports. It will in diving, synchronised swimming and water polo in This has been another very busy year for the the future save our members time and ensure a Results England and is one of the constituent members Amateur Swimming Association. In July 2011 reduction in overheads. The group surplus for the year, after taxation, of British Swimming Limited and several wholly the Awards distribution centre moved to amounted to £78,000 (2011 - £399,000). owned subsidiary companies. These companies Loughborough from Redditch. It was very quicky The Big Splash Campaign was a successful vehicle consist of the Institute of Swimming Limited operational and is expanding commercially to for raising the profi le of Swimming through both Board whose principal activities in the year under review provide distribution services to other National the BBC involvement as well as generating other The Board who served during the year were: was to promote in all aspects, the teaching and Governing Bodies and retail organisations. media coverage. BBC’s coverage reached a total K Ashton (appointed March 2012), C Bostock, coaching of swimming; Swimming Times whose of 207 million people, there were 1,300 pools A Clark, J Crowther (Chairman), D Fletcher, principal activity is the publishing and sale of the English Programmes underwent a restructure that were involved and 44,000 people supported R Gordon, K Grimshaw, R Hedger, ‘Swimming Times’ magazine; ASA Merchandising during the year with the introduction of the new the campaign. The Big Splash Mile for Sport Relief I Mackenzie, R Margetts, A Reed, S Rothwell, which is the sale of swimming merchandise “Get People Swimming” agenda which included took place as part of the Swimathon weekend. B Simkins (appointed October 2011) and ASA Swimming Enterprises whose activities the creation of the new Research and Insight and There were 27,000 participants and over 800 ASA are to promote and market products and ideas Data Management teams. clubs were represented as opposed to 300 the The following also served on the Board until their 

The ASA Annual Report and Accounts 2011 - 2012 51 Report and Financial Statements

 resignations during the year: the group and hence for taking reasonable steps P Wells (resigned October 2011) for the prevention and detection of fraud and M Taylor (resigned October 2011) other irregularities.

Statement of Board’s Responsibilities Provision of Information to Auditors The Board is responsible for preparing the group The Board at the time when this Board report is board report and the group fi nancial statements approved has confi rmed that: in accordance with applicable law and regulations. • so far as that member is aware, there is no relevant audit information of which the The Amateur Swimming Association requires the Association and the group’s auditors are Board to prepare fi nancial statements for each unaware, and fi nancial year. The Amateur Swimming Association • that member has taken all the steps that has elected to prepare the fi nancial statements ought to have been taken as a member in accordance with United Kingdom Generally in order to be aware of any information Accepted Accounting Practice (United Kingdom needed by the Association and the group’s Accounting Standards and applicable law). The auditors in connection with preparing their Board must not approve the fi nancial statements report and to establish that the Association unless they are satisfi ed that they give a true and and the group’s auditors are aware of that fair view of the state of affairs of the Association information. and the group and of the surplus or defi cit of the group for that period. In preparing these fi nancial Auditors statements, the Board is required to: The auditors, haysmacintyre, will be proposed for • select suitable accounting policies and then reappointment at the Annual Council Meeting. apply them consistently; This report was approved by the board on 7 July • make judgments and estimates that are 2012 and signed on its behalf. reasonable and prudent; • prepare the fi nancial statements on the John Crowther going concern basis unless it is inappropriate Chairman to presume that the group will continue in business.

The Board is responsible for keeping adequate accounting records that are suffi cient to show and explain the Association’s transactions and disclose with reasonable accuracy at any time the fi nancial position of the Association and the group and enable them to ensure that the fi nancial statements comply with applicable laws and regulations. They are also responsible for safeguarding the assets of the Association and

52 The ASA Annual Report and Accounts 2011 - 2012 Report and Financial Statements

Independent Auditors’ Report to the members of the Amateur Swimming Association

We have audited the Group and Parent Scope of the Audit of the Association’s Opinion on Other Matters Association’s fi nancial statements of the Amateur Financial Statements In our opinion the information given in the Board’s Swimming Association for the year ended 31 An audit involves obtaining evidence about the report for the fi nancial year for which the fi nancial March 2012, set out on pages 56 to 61. The amounts and disclosures in the Association’s statements are prepared is consistent with the fi nancial reporting framework that has been fi nancial statements suffi cient to give reasonable fi nancial statements. applied in their preparation is applicable law and assurance that the Association’s fi nancial United Kingdom Accounting Standards (United statements are free from material misstatement, Matters on Which we are Required to Kingdom Generally Accepted Accounting Practice). whether caused by fraud or error. This includes Report by Exception an assessment of: whether the accounting We have nothing to report in respect of the This report is made solely to the Association. Our policies are appropriate to the group’s and the following matters where we are required to report audit work has been undertaken so that we might parent Association’s circumstances and have been to you if, in our opinion: state to the Association’s those matters we are consistently applied and adequately disclosed; the • adequate accounting records have not been required to state to them in an Auditors’ report reasonableness of signifi cant accounting estimates kept by the parent Association, or returns and for no other purpose. To the fullest extent made by the Board; and the overall presentation adequate for our audit have not been permitted by law, we do not accept or assume of the Association’s fi nancial statements. In received from branches not visited by us; or responsibility to anyone other than the Association addition, we read all the fi nancial and non- • the parent Association’s fi nancial statements and the Association’s members as a body for our fi nancial information in the Board’s report to are not in agreement with the accounting audit work, for this report, or for the opinions we identify material inconsistencies with the audited records and returns; or have formed. fi nancial statements. If we become aware of any • we have not received all the information and apparent material misstatements or inconsistencies explanations we require for our audit. Respective Responsibilities of Board we consider the implications for our report. and Auditors As explained more fully in the Statement of Opinion on Association’s Financial haysmacintyre Board’s responsibilities, the Board is responsible Statements Chartered Accountants for the preparation of the Association’s fi nancial In our opinion the Association’s fi nancial Registered Auditors statements and for being satisfi ed that they give statements: Fairfax House a true and fair view. Our responsibility is to audit • give a true and fair view of the state of the 15 Fulwood Place and express an opinion on the Association’s group’s and the parent Association’s affairs as London fi nancial statements in accordance with applicable at 31 March 2012 and of the group’s surplus WC1V 6AY law and International Standards on Auditing for the year then ended; (UK and Ireland). Those standards require us to • have been properly prepared in accordance 7 July 2012 comply with the Auditing Practices Board’s Ethical with United Kingdom Generally Accepted Standards for Auditors. Accounting Practice; and • are consistent with the Board’s report

The ASA Annual Report and Accounts 2011 - 2012 53 Report and Financial Statements

Consolidated Income and Expenditure Account Consolidated Balance Sheet for the year ended 31 March 2012 for the year ended 31 March 2012

Note 2012 2011 Note 2012 2011 £000 £000 £000 £000 £000 £000 INCOME 2 20,993 23,051 FIXED ASSETS Operating expenses (20,785) (23,065) Intangible assets 6 16 31 Tangible assets 7 6,565 6,248 OPERATING SURPLUS / (DEFICIT) 208 (14) 6,581 6,279 Exceptional items 5 - 377 CURRENT ASSETS SURPLUS ON ORDINARY ACTIVITIES BEFORE INTEREST 208 363 Stocks 9 279 287 Interest receivable 83 226 Debtors 10 2,542 2,122 Interest payable and similar charges 4 (202) (130) Cash at bank and in hand 5,744 7,235 SURPLUS ON ORDINARY ACTIVITIES BEFORE TAXATION 89 459 8,565 9,644 Taxation (11) (60)

SURPLUS FOR THE FINANCIAL YEAR 78 399 CREDITORS: amounts falling due within one year 11 (8,381) (8,869)

All amounts relate to continuing operations. NET CURRENT ASSETS 184 775 TOTAL ASSETS LESS 6,765 7,054 There were no recognised gains and losses for 2012 or 2011 other CURRENT LIABILITIES than those included in the income and expenditure account. CREDITORS: amounts falling due after more than one year 12 (4,342) (4,709) NET ASSETS 2,423 2,345 RESERVES Income and Expenditure 13 account 2,423 2,345 FUNDS 2,423 2,345

The fi nancial statements were approved and authorised for issue by the board and were signed on its behalf on 7 July 2012.

John Crowther Chairman

The notes on pages 56 to 61 form part of these fi nancial statements.

54 The ASA Annual Report and Accounts 2011 - 2012 Report and Financial Statements

Association Balance Sheet Consolidated Cash Flow Statement for the year ended 31 March 2012 for the year ended 31 March 2012

Note 2012 2011 Note 2012 2011 £000 £000 £000 £000 £000 £000 FIXED ASSETS Net cash fl ow from operating activities 14 (423) 848 Tangible assets 7 6,071 6,118 Returns on investments and servicing of fi nance 15 (119) 96 Investments 8 80 80 Taxation (52) (5) Capital expenditure and fi nancial investment 15 (667) (266) 6,151 6,198 CASH (OUTFLOW)/INFLOW BEFORE FINANCING (1,261) 673 CURRENT ASSETS Financing 15 (230) (928) Stocks 9 191 216 Debtors 10 2,985 1,931 DECREASE IN CASH IN THE YEAR (1,491) (255) Cash at bank and in hand 4,097 6,475 7,273 8,622

CREDITORS: amounts falling due within one year 11 (6,869) (7,928) Reconcilliation of Net Cash Flow to Movement in Net Funds for the year ended 31 March 2012 NET CURRENT ASSETS 404 694 TOTAL ASSETS LESS 6,555 6,892 Note 2012 2011 CURRENT LIABILITIES £000 £000 Decrease in cash in the year (1,491) (255) CREDITORS: amounts falling Add back cash outfl ow from movement in debt and lease due after more than one year 12 (4,342) (4,709) fi nancing 230 928 NET ASSETS 2,213 2,183 MOVEMENT IN NET FUNDS IN THE YEAR (1,261) 673 RESERVES Net funds at start of the year 2,290 1,617 Income and Expenditure 13 NET FUNDS AT END OF YEAR 16 1,029 2,290 account 2,213 2,183 FUNDS 2,213 2,183 The notes on pages 56 to 61 form part of these fi nancial statements.

The fi nancial statements were approved and authorised for issue by the board and were signed on its behalf on 7 July 2012.

John Crowther Chairman

The notes on pages 56 to 61 form part of these fi nancial statements.

The ASA Annual Report and Accounts 2011 - 2012 55 Report and Financial Statements

Notes to the Financial Statements for the year ended 31 March 2011

1. Accounting Policies 1.4 Tangible fi xed assets and depreciation 2. Income Membership fees are recognised in the year to 1.1 Basis of preparation of fi nancial Tangible fi xed assets are stated at cost less Income comprises revenue recognised by the which they relate. statements depreciation. Depreciation is provided at rates group in respect of grant funding, membership, The fi nancial statements have been prepared calculated to write off the cost of fi xed assets, less subscriptions and other income receivable less Sponsorship income that is received in respect of under the historical cost convention and in their estimated residual value, over their expected Value Added Tax where aplicable. specifi c expenditure is matched with the related accordance with applicable accounting standards. useful lives on the following bases: expenditure and any unspent amount is carried Grant income is recognised in the income and forward in creditors. All other sponsorship income 1.2 Basis of consolidation Freehold Property - 2% straight line expenditure account as the related expenditure is taken to the income and expenditure account The fi nancial statements consolidate the L/Term Leasehold Property - 1% straight line is incurred and any unspent amounts are carried for the period in which it is receivable and the accounts of the Amateur Swimming Association Motor Vehicles - 33% straight line forward in creditors. application of the income is charged in the period (Association) and all of its subsidiary undertakings SportPark Structural Fixtures - 5% straight line in which it is incurred. (‘subsidiaries’). & Fittings Fixtures, Fittings & Equipment - 33% straight line The Association, as an entity within the 3. Staff Costs consolidated income and expenditure account has 1.5 Stocks Staff costs were as follows: 2012 2011 not taken advantage of the exemption to present Stocks are valued at the lower of cost and net £000 £000 its income and expenditure account and these are realisable value after making due allowance for Salaries including pensions and related costs 7,510 8,954 detailed on page 61. obsolete and slow-moving stocks.

The average monthly number of employees, including the Board Members, during the year was as The surplus for the year dealt with in the accounts 1.6 Foreign currencies follows: of the Association, as an entity within the Monetary assets and liabilities denominated in Staff Numbers 2012 2011 consolidated income and expenditure account was foreign currencies are translated into sterling at No. No. £30,000, (2011 £388,000). rates of exchange ruling at the balance sheet date. Amateur Swimming Association 218 220 Trainee Aquatic Assistants - 106 1.3 Intangible fi xed assets Transactions in foreign currencies are translated The Institute of Swimming 24 33 Intangible fi xed assets are stated at cost less into sterling at the rate ruling on the date of Swimming Times 3 3 amortisation. Amortisation is calculated to write the transaction. Total 245 362 down the costs of all the intangible fi xed assets by equal annual instalments over their expected Exchange gains and losses are recognised in the useful lives on the following basis. income and expenditure account.

Amortisation is provided at the following rates: 1.7 Investments Software Development - 33% straight line Investments held as fi xed assets are shown at cost less provision for impairment.

56 The ASA Annual Report and Accounts 2011 - 2012 Report and Financial Statements

4. Interest Payable 7. Tangible Fixed Assets 2012 2011 SportPark £000 £000 L/Term Structural Fixtures, Freehold Leasehold Fixtures & Motor Fittings & On bank loans 202 130 Property Property Fittings Vehicles Equipment Total Group £000 £000 £000 £000 £000 £000 Cost At 1 April 2011 - 5,522 655 38 1,466 7,681 5. Exceptional Items Additions 300 4 10 40 314 668 Disposals - - - - (3) (3) 2012 2011 £000 £000 At 31 March 2012 300 5,526 665 78 1,777 8,346 VAT Reclaimed - 377 Depreciation At 1 April 2011 - 141 65 10 1,217 1,433 Charge for the year - 57 33 22 238 350 On disposals - - - - (2) (2) 6. Intangible Fixed Assets At 31 March 2012 - 198 98 32 1,453 1,781 Group Software Development Net book value 300 5,328 567 £000 At 31 March 2012 46 324 6,565 Cost At 31 March 2011 - 5,381 590 28 249 6,248 At 1 April 2011 and 31 March 2012 46 Amortisation SportPark At 1 April 2011 15 L/Term Structural Fixtures, Charge for the year 15 Leasehold Fixtures & Motor Fittings & Property Fittings Vehicles Equipment Total At 31 March 2012 30 Association £000 £000 £000 £000 £000 Net book value Cost At 31 March 2012 16 At 1 April 2011 5,362 655 38 1,319 7,374 Additions 4 10 40 235 289 At 31 March 2011 31 At 31 March 2012 5,366 665 78 1,554 7,663 Depreciation At 1 April 2011 107 65 10 1,074 1,256 Charge for the year 54 33 22 227 336 At 31 March 2012 161 98 32 1,301 1,592 Net book value At 31 March 2012 5,205 567 46 253 6,071 At 31 March 2011 5,255 590 28 245 6,118

The ASA Annual Report and Accounts 2011 - 2012 57 Report and Financial Statements

8. Fixed Asset Investments - Association 10. Debtors 2012 2011 Group Association £000 £000 2012 2011 2012 2011 Swimming Times Limited (100% Shareholding) 20 20 £000 £000 £000 £000 ASA Swimming Enterprises Limited (100% Shareholding) 50 50 Institute of Swimming Limited (100% Shareholding) 10 10 Due after more than one year Amounts owed by group undertakings - - 512 145 Total 80 80 Other debtors 250 - 250 - Due within one year ASA Merchandising is a wholly owned subsidiary of ASA Swimming Enterprises, and the Association Trade debtors 1,629 1,442 1,268 1,093 is also a constituent member of British Swimming Limited. Amounts owed to group undertakings - - - 11 Other debtors 438 519 745 682 Prepayments and accrued income 225 161 210 - 9. Stocks 2,542 2,122 2,985 1,931 Group Association 2012 2011 2012 2011 Debtors due after more than one year comprises an interest free loan of £145,000 to ASA Swimming £000 £000 £000 £000 Enterprises with no fi xed repayment term. An additional loan of £366,925 was entered into with ASA Swimming Enterprises in relation to the purchase of new warehouse premises in Loughborough. Goods for resale 279 287 191 216 The Association holds a fi xed and fl oating charge over the assets of ASA Swimming Enterprises Limited. The difference between purchase price of stocks and their replacement cost is not material. A loan of £250,000 was also entered into with Community Swimming Ltd.

58 The ASA Annual Report and Accounts 2011 - 2012 Report and Financial Statements

11. Creditors: Amounts falling due within one year 13. Reserves Group Association Group Income and expenditure 2012 2011 2012 2011 account £000 £000 £000 £000 £000 Bank loans and overdrafts 373 236 373 236 At 1 April 2011 2,345 Trade creditors 1,024 1,030 973 867 Surplus for the year 78 Deferred grant income 2,942 2,935 2,942 2,935 Corporation tax 20 61 10 59 At 31 March 2012 2,423 Social security and other taxes 413 396 411 385 Amounts owed to group undertakings - - - 294 Other creditors 344 1,659 211 1,374 Association Income and Accruals and deferred income 3,265 2,552 1,949 1,778 expenditure account 8,381 8,869 6,869 7,928 £000 At 1 April 2011 2,183 Surplus for the year 30 12. Creditors: Amounts falling due after more than one year At 31 March 2012 2,213 Group Association 2012 2011 2012 2011 £000 £000 £000 £000 14. Net Cash fl ow from Operating Activities Bank loans 4,342 4,709 4,342 4,709 2012 2011 £000 £000 Creditors include amounts not wholly repayable within 5 years as follows: Operating profi t/(loss) 208 (14) Amortisation of intangible fi xed assets 15 15 2012 2011 2012 2011 Depreciation of tangible fi xed assets 350 332 £000 £000 £000 £000 Decrease/(increase) in stocks 8 (56) Bank loan 4,342 4,709 4,342 4,709 (Increase)/decrease in debtors (420) 512 VAT Refund - 377 Decrease in creditors (584) (318)

The Amateur Swimming Association entered into a 25 year loan with Lloyds TSB. The bank loan Net cash (outfl ow)/infl ow from operating activities (423) 848 is secured on the Association’s long term leasehold property by a fi rst legal charge and will end December 2034. The loan repayments consists of two swap transaction rates each for £1.5m, the fi rst expires in December 2015 and is fi xed at a rate of 3.99% plus margin, the second one expires in December 2020 and is fi xed at a rate of 4.53% plus margin. The balance of the loan is charged at base rate plus margin and has no penalties attached for early repayment.

The ASA Annual Report and Accounts 2011 - 2012 59 Report and Financial Statements

15. Analysis of Cash Flow for Headings Netted in Cash Flow 17. Operating Lease Commitments Statement At 31 March 2012 the Group had annual commitments under non-cancellable operating leases as 2012 2011 follows: £000 £000 2012 2011 Returns on investments and servicing of fi nance Group £000 £000 Interest paid (202) (130) Expiry date: Income from investments in related companies 83 226 Within 1 year 22 51 Net cash (outfl ow)/infl ow from returns on investments and (119) 96 Between 2 and 5 years 105 202 servicing of fi nance

2012 2011 At 31 March 2012 the Association had annual commitments under non-cancellable operating leases £000 £000 as follows: Capital expenditure and fi nancial investment 2012 2011 Purchase of intangible fi xed assets - (46) Association £000 £000 Purchase of tangible fi xed assets (668) (220) Expiry date: Sale of tangible fi xed assets 1 - Within 1 year 12 39 Net cash outfl ow from capital expenditure (667) (266) Between 2 and 5 years 91 154

2012 2011 £000 £000 18. Related Party Transactions Financing Repayment of loans (230) (928) During the year the following transactions took place with related parties: 2012 2011 £000 £000 British Swimming - Rental Income 9 14 16. Analysis of Changes in Net Debt High Performance - Management Fee 502 456 Other British Swimming - Expenses Payable (1) (2) 1 April non-cash 31 March British Swimming - Contribution to Development (196) (146) 2011 Cash fl ow changes 2012 British Swimming - Contribution (61) (20) £000 £000 £000 £000 High Performance - Expenses Payable - (2) High Performance - Payroll Fees (1) (4) Cash at bank and in hand 7,235 (1,491) - 5,744 Debt: Debts due within one year (236) 230 (367) (373) The Amateur Swimming Association (ASA) as well as Scottish ASA and Welsh ASA are Debts falling due after more than one constituent members of British Swimming Limited. High Performance Swimming (HPS) is year (4,709) - 367 (4,342) connected to the Amateur Swimming Association (ASA) as it is a wholly owned subsidiary of British Swimming Limited. Net funds 2,290 (1,261) - 1,029

60 The ASA Annual Report and Accounts 2011 - 2012 Report and Financial Statements

Detailed Income and Expenditure Account for the Association Administrative Expenses for the Association Only Only 2012 2011 £000 £000 2012 2011 £000 £000 Contribution to British Swimming Ltd 61 20 Offi ce costs 482 441 INCOME Insurance 342 317 Membership 2,084 1,913 Irrecoverable VAT 102 86 Sponsorship and marketing 555 522 ASA regional grants 251 306 Event income 237 243 Committee meetings 127 96 Awarding body 957 860 Publications 69 74 Awards 2,831 2,598 Depreciation 334 308 Grant funded projects 2,294 6,433 Offi ce equipment & IT costs 401 301 Grants Whole Sport Plan 7,171 5,175 Grants to other bodies 76 64 Management charges 1,133 1,065 Legal and professional fees 208 274 Other Income 172 291 HR training and recruitment 188 191 Total Income 17,434 19,100 Sundry expenses 227 278 Project services 3 7 EXPENDITURE Sponsorship and marketing 238 206 TOTAL ADMINISTRATIVE EXPENSES 2,871 2,763 Event expenditure 606 573 Awarding body 289 417 Awards 505 450 Grant funded projects 2,580 4,428 Grant Whole Sport Plan 3,674 2,453 Staff costs 6,510 7,832 Total Expenditure 14,402 16,359 Administrative expenses 2,871 2,763 OPERATING SURPLUS/DEFICIT 182 (22) Exceptional items VAT Reclaimed - 377 SURPLUS ON ORDINARY ACTIVITIES AND EXCEPTIONAL ITEMS 182 355 INVESTMENTS Interest receivable 71 220 Interest payable (202) (130) SURPLUS ON ORDINARY ACTIVITIES BEFORE TAXATION 51 445 Taxation - (57) SURPLUS ON ORDINARY ACTIVITIES AFTER TAXATION 30 388

The ASA Annual Report and Accounts 2011 - 2012 61 Sponsors and Supporters

Thank you The ASA Board members wish to thank all the offi cers and members of the technical committees, the teachers, coaches and tutors, the organisers and offi cials at national events and many local authorities and leisure service departments who work in partnership with the ASA providing facilities and administrative help in staging events. Our particular thanks to the many volunteers who generously give their time and effort for the good of our sport.

And thank you to all contributors to this report.

Sponsors and Supporters The Association is grateful for the generous sponsorship and support, made in a variety of ways, from many companies and organisations.

62 The ASA Annual Report and Accounts 2011 - 2012 Amateur Swimming Association Pavilion 3, SportPark, 3 Oakwood Drive, Loughborough University, Leicestershire LE11 3QF | Tel: 01509 618700 | Fax: 01509 618701 | www.swimming.org 00689ASA