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Million Million Women and Girls Lead the Stories on Television

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Million Million Women and Girls Lead the Stories on Television 42 2 50 million million FILMS VIEWERS FOLLOWERS 3,000 2,000 LOCAL & COMMUNITY NATIONAL EVENTS PARTNERS Women and Girls Lead How It Works A MAJOR PUBLIC MEDIA INITIATIVE TO FOCUS, Women and Girls Lead EDUCATE, AND CONNECT CITIZENS WORLDWIDE selects and supports powerful independent Featuring MAKERS and A Path Appears documentaries and other Women and girls everywhere are stepping into leader- content on women and ship roles, working to improve their communities, and girl leaders. innovating in science, the arts, business, and governance. • Media empowers new voices. Pro- Yet there is still much to do to deliver on the promise duction funding for independent producers and services amplify the of equal access and opportunity for women and girls voices of women, transforming their worldwide. Women and Girls Lead is a media initiative to lives, communities, and the world. support and sustain a growing movement to empower • Media events attract attention. A stream of broadcasts, online and live them, their communities, and future generations. screenings, publicity, public affairs events, and celebrity participation keep women’s and girls’ issues and The Stories Online efforts in the public square. • Broad audiences engage and Starting with more than 50 docu- The Women and Girls Lead online strengthen support for partners. mentary films by the world’s best tools connect audiences to aggregate Short-form video, gaming experi- independent filmmakers — and adding video, games, social media, online ences, standards-based curriculum, content from media makers and new social screening & chat platforms and and other educational tools increase partners along the way — Women and engagement tools from public televi- partner impact on the ground. Girls Lead brings to life extraordinary sion and radio, NGO and government • Partnerships expand network. leaders and citizens on the front lines partners, and other resources. Partners include independent film- of economic development, violence makers, public television stations, prevention, business and governance, diverse organizations, and leaders education, and health. In Communities committed to putting the power of Women and Girls Lead supports media to work for women and girls On Television diverse global, national, and local around the world. partners working to help women and Women and Girls Lead seeks new PBS will serve as primary television girls thrive through ITVS’s Community partners at every level. Contact partner in the U.S., offering programs Cinema program and its partnerships [email protected]. on Independent Lens, FRONTLINE, with public television stations and local POV, and other strands alongside organizations in more than 100 cities. television partners in Africa, Asia, and Latin America. Estimated viewer- ship: more than 100 million viewers worldwide. womenandgirlslead.org Leadership Women and Girls Lead is spearheaded by ITVS, the largest provider of independent content to public television. The initiative brings together independent filmmakers, public media, NGOs, government, business, academia, and Hollywood—with support from a leadership council chaired by CPB President and CEO Patricia Harrison. Members include: • Noor Al-Hussein, Chair, King Hussein • Eileen Fisher, Designer & Founder, • Jennifer Siebel Newsom, Foundation International Eileen Fisher, Inc. Documentary Filmmaker • Loreen Arbus, President, • Aimee Garcia, Actor & Activist • Norah O’Donnell, Journalist & Loreen Arbus Foundation • Nikki Giovanni, Writer & Professor Co-Anchor, CBS’ This Morning • Lidia Bastianich, Author, TV Host & • Christine Hakim, UNESCO Goodwill • Farah Pandith, Former Special Restaurateur Ambassador Representative to Muslim Communities for the US State Department • Jimmie Briggs, Co-founder & Execu- • Maria Hinojosa, Journalist & Founder, tive Director, Man Up Campaign Futuro Media Group • Doris Roberts, Actor • Nancy G. Brinker, Founder & Chair, • Dolores Huerta, Labor leader, Activist • Sharon Percy Rockefeller, CEO, Susan G. Komen for the Cure & President of the Dolores Huerta WETA • Christy Turlington Burns, Global Foundation • Zainab Salbi, Founder, Women for Maternal Health Advocate and • Bianca Jagger, Founder & Chair, Women International Founder, Every Mother Counts Bianca Jagger Human Rights • Amartya Sen, Professor of • Maro Chermayeff, Filmmaker & Foundation Economics, Harvard University Co-founder, Show of Force • Paula Kerger, President & CEO, PBS • Anne-Marie Slaughter, President & • Geena Davis, Actor & Activist • Peggy Kerry, NGO Liaison CEO, New America Foundation & Professor, Princeton University • Rohit Deshpande, Professor, Harvard • Shelby Knox, Author, Public Speaker Business School • Tara Sonenshine, Former Under • Nicholas Kristof, Journalist & Author, • Filmmaker Secretary for Public Diplomacy & Abigail Disney, Half the Sky & Philanthropist Public Affairs • Maria Teresa Kumar, Founding • Stanley Tucci, Actor • Rebecca Eaton, Executive Producer, President & CEO, Voto Latino Masterpiece Theatre • Melanne Verveer, Executive Director, • Susan Lacy, Creator, • President & Georgetown Institute for Women, Marian Wright Edelman, American Masters Founder, Children’s Defense Fund Peace and Security • Pat Mitchell, President & CEO, Paley • America Ferrera, Actor & Activist • Mary Wilson, Singer, Founding Center for Media Member of The Supremes • Georgette Mosbacher, President & • Sheryl WuDunn, Business Executive & CEO, Borghese, Inc. Co-Author, Half the Sky Major Media Events Women and Girls Lead offers a stream of more than 50 independent documentary programs, including two pop-out series: • MAKERS, a six-part series, execu- • From the creators of Half the Sky, tive-produced by Dyllan McGee and A Path Appears, executive-produced Peter Kunhardt and digital platform by Show of Force is based on the developed in partnership with AOL, new book by Pulitzer Prize winners profiles the impact women have had Nicholas Kristof and Sheryl WuDunn over the past 50 years in six different to be released January 2015. Includes: industries — comedy, politics, space, two-part four-hour Independent Lens war, business, and Hollywood. Includes: special broadcast, celebrity partners, PBS national broadcast (September Facebook game, educational film 2014), local station grants in partner- modules, domestic and international ship with WETA Washington, national outreach, major publicity, Africa/Asia- outreach, community screening part- targeted mobile games, NGO part- ners, a new storytelling app, major nerships, curriculum, public affairs publicity, and extensive social media/ events, and more. web outreach. International NGO Partners About ITVS Non-governmental organizations stand at the forefront of the movement to Founded by Congress in 1988 and ensure that women and girls everywhere have access to health, education, funded by the Corporation for Public economic opportunity, and freedom. Join our partners in their commitment Broadcasting, Independent Television to putting the power of media to work for women and girls in the U.S. and Service (ITVS) has brought 1,000 around the world. Partners include: programs to date to American audi- ences. The Corporation for Public Broadcasting is a private corporation funded by the American people. ITVS’s Global Perspectives Project receives funding from the Ford Foundation, the John D. and Catherine T. MacArthur Foundation, and the Wyncote Foundation. and more! U.S. Broadcast Independent documentaries, short-form videos, campaign promos, and interstitials HIGHLIGHTS 2011 2013 • Pushing the Elephant. U.N. Humanitar- • Kind Hearted Woman. A four-hour ian of the Year winner Rose Mapendo series follows a 31-year-old Oglala survives a Congolese death camp to Sioux woman risking everything to champion refugees worldwide. help her community grapple with domestic violence. • Me Facing Life: Cyntoia’s Story. An American teenager grapples with her • I Was Worth 50 Sheep. An Afghan role in the cycle of violence. woman stands up for autonomy and marriage rights. • Bhutto. The first woman to lead a Muslim nation embodies a break- • The Revolutionary Optimists. Girls through for global gender equity. spearhead a successful grassroots movement to transform health and • Women, War & Peace. A five-part series zooming in on violence and education in Kolkata communities. peacebuilding in Liberia, Afghanistan, • Solar Mamas. Barefoot College in Colombia, and Bosnia. India teaches women around the world to become solar engineers to serve their communities. 2012 • The Graduates. An examination of the • Half the Sky. The bestselling book by fault lines in education told through Pulitzer Prize winners comes to life the lives of three Latinas. as a four-hour PBS series about the movement to transform the status of women and girls worldwide. • Daisy Bates. An African American writer and civil rights advocate leads the 1957 integration movement. • The Interrupters. A Chicago woman helps protect her community from gang violence. • Strong! A U.S. championship weight- lifter helps raise the status of women and girls in sports. Online Resources Educational modules, games, social networks, and HIGHLIGHTS aggregated video content • Campaign promos and interstitials • Educational film modules 2011 2012 & beyond • Clips and short content • Website launch: • Multimedia website expansion • Curricula, discussion and activity itvs.org/women-and-girls-lead womenandgirlslead.org guides • Monthly online chat series • Partnerships for direct civic • Branded informational and • Global
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