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AP_Industrial_design-140x216.indd 1 11/12/09 12:47 2010

A benefit for the Detroit Institute of Ophthalmology

2010 Eyes on Design Awards at NAIAS – Schedule of Events

JUDGES SCHEDULE Monday, January 11th, 2010

5:30 – 7:00 Michelin Réception Seldom Blues - Renaissance Center, Detroit, MI 48243

DOCENTS SCHEDULE Monday, January 11th, 2010,11:30 AM to 2:30 PM

11:30 Docent Lunch (Meet in front of Vu Restaurant to pick up credentials ) 12:30 Rehearsal for Chief Judges, John McElroy, Dr. Hessburg, and Sponsors 1:00 – 2:30 Docent Meeting

5:30 – 7:00 Michelin Réception (Chief Judges, Judges and Docents) Seldom Blues - Renaissance Center, Detroit, MI 48243

A benefit for the Detroit Institute of Ophthalmology 3 JUDGES AND DOCENTS SCHEDULE Tuesday, January 12th 2010, 11:00 AM to 4:00P M

10:00 - 10:45 Meet the Judges at the VU Restaurant, on the Main Concourse of COBO Hall, next to the Riverview Ballroom, on the Detroit River; greet judges 10:45 – 11:00 Sponsor and Docent introduction and briefing by design leaders (Tom Gale, Founding Chairman, introduces the 2010 Chief Judges – W.G.Davidson, Tom Matano, ) 10:00 – 11:15 Judging process review, groups identified with ballots, proceed to the show floor and start the judging process (3 teams of judges) 11:15 – 12:30 Judges walk floor viewing all new intros, return, collect ballots 12:30 – 1:15 Luncheon sponsored by Magna and Michelin in the VU Room – COBO Hall - VIP Judges Room Votes tabulated, create new ballot Lead Docent creates new map and leads group to view semifinalists 1:10 – 1:15 Announce short break 1:15 – 1:25 Kick-off discussion on semifinalists 1:25 – 2:40 Walk show floor for semifinalists – One Group 2:35 – 2:40 Final balloting completed, winners identified and envelopes created by KPMG 2:35 Chief Judges, Judges, John McElroy, and sponsors to Detroit Hall stage for walk-through. 2:40 All proceed to Detroit Hall for Awards Presentation 3:05 – 3:25 EyesOn Design Awards Presentation. Master of Ceremony - John McElroy 3:30 – 4:30 FocusOn Design Media Event and Media Reception immediately following awards on Detroit Hall Stage – Main of Cobo Hall. Sponsored by BASF & KPMG 3:30 – 4:15 Photo Shoot of winners at vehicle displays

4 2010

A benefit for the Detroit Institute of Ophthalmology

MEDIA Contacts

Docent Chairman: Gerry Piaskowski Mobile: (586) 713-3453 E-Mail: [email protected]

Event Chairman: John Teodecki Mobile/Text: (313) 520-1006 E-Mail: [email protected]

EyesOn Design – Detroit Institute of Ophthalmology Dr. Philip Hessburg Phone: (313) 824-4710 E-Mail: [email protected] Mickey Duffy Exec Administrator

A benefit for the Detroit Institute of Ophthalmology 5 THOMAS C. GALE FOUNDING CHAIRMAN EyesOn Design Awards at the NAIAS

RETIRED HEAD OF DESIGN AND PRODUCT DEVELOPMENT CHIEF

Currently President of TC Gale Consulting and Design, Thomas Gale joined Chrysler Corporation in 1967 and retired as Executive Vice President responsible for Design, , and Product Strategy and the DaimlerChrysler Board of Management.

Mr. Gale was an officer of the company for sixteen years. In addition to design, he held assignments as President of Chrysler International Operations, Platform Chief for Minivan, , Passenger Cars, and Government Affairs Office. He has always been a champion for design and led Chrysler to a leadership role in the industry. He was instrumental in bringing concept cars, as well as production vehicle introductions, back to the forefront at the North American International Auto Show.

Mr. Gale holds bachelor’s and master’s degrees in , and an MBA from Michigan State University. Mr. Gale’s innovation and design interests are carried over to the automotive aftermarket and his personal cars, which include sports cars, muscle cars and hot rods.

6 2010

WELCOME LETTER

Welcome to EyesOn Design Awards at the North American International Auto Show, 2010. The awards go to the finest examples of design among Concept and Production Vehicles introduced in Detroit.

The prestige of the awards and the value placed on them by the press and the auto manufacturers is directly related to the credentials and prestige of the Judging Panel. For this reason we invite the Global Design Leaders of major automobile companies. In the absence of that leader, we invite the Design Leader of North American operations. Included are the leaders of Transportation Design of major design schools around the globe and Design Leaders of important and successful independent Design Studios. We also include several retired global design leaders.

This strategy has been successful, and in less than a decade the EyesOn Design Awards have achieved remarkable status in the automotive community.

The three Chief Judges appointed this year are “role models” in the design world. They have been influential and significant international contributors to the design profession and their employers. We thank William G. Davidson, Tom Matano, and Jack Telnack for serving as our program leaders.

When I was asked to organize the 2006 awards and program, I agreed for a variety of reasons:

• The Detroit Institute of Ophthalmology has an enviable twenty-year history with design awards at its summer event, EyesOn Design at the & Eleanor Ford House, Grosse Pointe • In its history, the judges of the summer event EyesOn Design Exhibition have been automotive designers, and the panel did not reflect or include “political” or socio-economic influences • The motto – “Focused” so others might see – of the Detroit Institute of Ophthalmology, is one I have long held in the highest respect

The world of automotive journalism, design history, and our profession are already accepting these awards as a significant achievement in a world that may not always recognize the contribution that design lends to the business discipline. We strive to recognize beauty that consumers can distinguish and enjoy. As our very first EyesOn Design Lifetime Achievement Award winner, Gordon Buehrig, once said, “Automobile design is Rolling Sculpture.” We hope you will agree that the selections of our judges reflect this apt description.

Enjoy! We are proud to have had you in attendance.

Thomas C. Gale Founding Chairman, EyesOn Design Awards at the NAIAS

A benefit for the Detroit Institute of Ophthalmology 7 LETTER FROM THE CHAIRMAN LETTER FROM THE CHAIRMAN

Welcome to the fifth EyesOn Design Awards at the North American International Auto Show (NAIAS). These awards are becoming the most prestigious awards for Design Excellence in international vehicle design. In January 2006, the Founding Chairman of the event, Thomas Gale, set out to assemble a panel of design executives whose choice would be viewed as totally unbiased. A review of this year’s panel of judges illustrates how effective he has been in this quest. The judges assembled combine the talents of OEM design leaders, Heads of Design at Independent Design Studios, retirees from several of the world’s most successful automotive manufacturers, and academic transportation design leaders.

For EyesOn Design at NAIAS 2010, Mr Gale has selected a triumvirate of “the best of the very best” to help him carry out his mission. He has chosen these Chief Judges, Willie G. Davidson of Harley-Davidson, Tom Matano, Academy of Art University, and Jack Telnack, retired head of Design to continue to upgrade these awards and this Automotive Design Event to unprecedented levels.

As Chairman of this event I welcome you to EyesOn Design at the NAIAS. I would like to recognize the three Chief Judges, Design Executives, Docents, volunteers and the DIO Staff who have made this event possible. We express our thanks, as well, to the DADA and the NAIAS staff for their help in accomplishing our goals.

Special appreciation goes out to our EyesOn Design Awards Sponsor, Dassault Systemes who has been with us for the past 5 years. We also thank our luncheon sponsors, Magna International and Michelin for their support. We will have an afterglow, FocusOn Design Media Event, sponsored by BASF and KPMG immediately following the Awards ceremony to allow media exclusive access to the design executives.

Enjoy, then, these visions of automotive beauty. Keep in mind that without the gift of sight you would not be able to fully appreciate the magnificence of Automotive Design.

John Teodecki Chairman, EyesOn Design Awards at NAIAS 2010

8 2010

A benefit for the Detroit Institute of Ophthalmology Awards for Design Excellence Two Design Excellence Awards will be presented in two categories this year. One new Concept Vehicle and one new Production Vehicle introduced at the 2010 North American International Auto Show will be presented with Design Excellence Awards.

presented by

A benefit for the Detroit Institute of Ophthalmology 9 CONVERJ Concept Coupe

AUDI Sportback CONCEPT

all photos by A.J. Meuller

10 2010

2009 AUDI R8 V10

AWARD 2009 WINNERS 2009 BMW Z4

A benefit for the Detroit Institute of Ophthalmology 11 MASTER OF CEREMONIES

JOHN McElroy EyesOn Design Awards at the NAIAS 2010

HOST, AUTOLINE DETROIT

John McElroy is the host of the television program “Autoline Detroit,” which covers all aspects of the . It is a weekly half-hour discussion program featuring top automotive executives and journalists that provides a window into the latest developments and thinking in the industry. It airs nationally on Sunday mornings at 7 AM on the SPEED cable network and at 10:30 AM on Sundays on Detroit Public Television. The show can be seen online at www.autolinedetroit. tv.

McElroy also broadcasts five radio segments daily on WWJ Newsradio 950, the CBS affiliate in Detroit. His “Automotive Insights” are one-minute spots that provide listeners with news and analysis on the automotive industry.

John McElroy brings an extensive background to covering the auto industry. He took his first plant tour when he was only six years old. As he got older, he read any and every book about cars he could get his hands on, which led to an understanding of automotive engineering principles. As his enthusiasm for cars grew, he successfully—though briefly—ventured into amateur road racing. He also gained valuable insight to the industry working as an hourly UAW employee in various automotive manufacturing plants while working his way through college, where he earned a Bachelor’s Degree in English at Wayne State University.

McElroy has won numerous awards for editorial excellence, particularly the Jesse H. Neal award in 1984 for his series titled, “Inside Japan,” and in 1995 and 1997 for his Editorial opinion pieces. In 1997 he was named “Communicator of the Year” by the Sales and Marketing Executives of Detroit. He was awarded first place in the International Wheels Awards in 2004 for his television documentary “The Woodward Avenue Dream Cruise,” and in 2005 for his documentary “Challenge Bibendum,” and second place in 2006 for “A Car Is Born.”

12 2010

CHIEF JUDGES EyesOn Design Awards at the NAIAS 2010

The three Chief Judges are selected by Tom Gale to represent design from a broad perspective. Their backgrounds encompass the past, the present and the future of transportation design. Tom’s vision is to have active OEM design leaders, or recently retired design leaders, and recognized academic leaders facilitate the judging and awards process.

For the 2010 Awards Mr. Gale has chosen three easily understood leaders: Willie G. Davidson of Harley- Davidson, Tom Matano of the Academy of Art University, and Jack Telnack, former Vice President of Design Ford Motor Company.

With these three internationally renowned leaders, the judging process is assured to be fair, and the credibility and importance of the award winning vehicle is easily recognized by the automotive design community.

A benefit for the Detroit Institute of Ophthalmology 13 WILLIAM G. “WILLIE” DAVIDSON CHIEF JUDGE EyesOn Design Awards at the NAIAS

SENIOR VICE PRESIDENT AND CHIEF STYLING OFFICER, HARLEY-DAVIDSON

William “Willie G.” Davidson serves as Senior Vice President and Chief Styling Officer for the Styling Department at Harley-Davidson, Inc. Mr. Davidson is responsible for the successful, traditional designs of Harley-Davidson motorcycles. All motorcycle products are styled in Milwaukee by Davidson and his fifteen member team at Harley- Davidson’s Product Development Center.

Mr. Davidson is the son of former Harley-Davidson president, William H. Davidson, and the grandson of one of the original founders, William A. Davidson. He is generally credited for developing the unique motorcycle designs which kept Harley-Davidson motorcycles selling while the company completed its technological and manufacturing improvements. Based in heritage and tradition, Davidson oversees the look of all Harley-Davidson products, as well as being responsible for the visual design of the FX Superglide, FX Lowrider, Cafe Racer, Heritage Softail Classic, Fat Boy, Road King, Deuce, V-Rod, Nightster and most recently, the Cross Bones.

A native of Wisconsin, Mr. Davidson attended the University of Wisconsin for three years before transferring to the Art Center College of Design in Los Angeles. He spent more than five years with Brook Stevens Associates, designing products ranging from furniture to outboard motors, then joined Harley-Davidson in 1963.

Mr. Davidson is one of 13 executives who raised more than $75 million to purchase Harley-Davidson from AMF Incorporated in 1981.

14 2010

TOM MATANO CHIEF JUDGE EyesOn Design Awards at the NAIAS

DIRECTOR, SCHOOL OF INDUSTRIAL DESIGN, ACADEMY OF ART UNIVERSITY

Tom Matano has almost 30 years of experience in the automotive design industry. Prior to joining , he held design positions at in Detroit, MI, and Melbourne, Australia, and BMW in , .

In 1983, he joined Mazda’s North American studio as a Chief . He continued to become Vice President of Design and Executive Vice President of Western Operations for Mazda R&D North America, Inc., and Executive Designer & Director of Mazda North American Operations. From 1999 to 2002, Mr Matano moved to Mazda headquarters in Japan, as an Executive Designer in the Global Advance Studio and the General Manager of Mazda Design in charge of the Chief Designers, as well as the Europe and North American studios.

His accomplishments at Mazda include the MX 5, RX 7, Miata “M-Coupe” concept car, and many other projects by the design teams he managed and created. Mr. Matano is committed to becoming an educator, and using his diverse knowledge and experience to enhance the Industrial Design program at the Academy of Art University in San Francisco.

A benefit for the Detroit Institute of Ophthalmology 15 JOHN W. “JACK” TELNACK CHIEF JUDGE EyesOn Design Awards at the NAIAS

VICE PRESIDENT OF DESIGN (RETIRED), FORD MOTOR CORPORATION

Jack Telnack was elected a corporate vice president to head Ford’s global design organization in June 1987. Previously, he was chief design executive for Ford North American Automotive Operations. He headed the team that developed the company’s aero look - a ground-breaking new concept of aerodynamic design embodied in the 1983 . Aero design played a major role in the sales success of Ford Lincoln- products in the ‘80s and ‘90s and has since been copied by nearly every automaker in the world. In the late ‘90s, Mr. Telnack’s team introduced Design, a design philosophy which continues to have a strong influence on many new vehicles, both domestic and imports.

Mr. Telnack joined Ford as a designer in 1958 after graduating from Art Center College in Pasadena. As a designer in the Ford Division styling studio, he worked with vehicle design teams on a number of projects, including the original . In 1965, he became head of Design for Lincoln-Mercury. He served as a chief designer of Ford of Australia from 1966 to 1969 and in 1974 became vice president of Design for . He was appointed as Executive Director of North American Light Car and Truck design in 1976 and became Executive Director of North American Mid-Size Car and in 1978.

He has been the recipient of numerous design awards and was named Automotive Industries’ 1989 Man-of-the-Year. Mr. Telnack lives in Florida where he is consulting on marine, transportation, and . He is a member of the Board of Directors of the Chris- Boat Corporation.

16 2010

CHARLES ALLEN JUDGE EyesOn Design Awards at the NAIAS

Senior Vice President/General Manager - Honda R&D Americas, Inc.

Charles Allen is Senior Vice President of Honda R&D Americas, Inc. and General Manager of the company’s Ohio Engineering Center. Honda R&D Americas conducts “Complete Product Creation” for vehicles and other products manufactured for Honda customers throughout North America and in foreign markets. Functions include market and technical research, concept development, styling and engineering design, prototype construction and testing at eleven facilities located across the U.S. and in Canada.

Mr. Allen served in the U.S. Navy as an officer and Naval Aviator before working in , including a stint at Hewlett . He has spent the last thirty years with Honda R&D in design and corporate roles, the last fifteen in Ohio where he currently leads overall company administration and the daily operations of the Ohio Center.

Mr. Allen earned a BS in Industrial Design with Honors from the Art Center College of Design and an MBA from UCLA.

A benefit for the Detroit Institute of Ophthalmology 17 ANNE Asensio JUDGE EyesOn Design Awards at the NAIAS

Vice President of Design Experience Dassault Systèmes

Anne Asensio joined Dassault Systèmes in November 2007 as Vice President of Design Experience. In this role, she will launch DS’s Design Experience strategy with the mission to define and implement “best in class” design solutions for enterprises, design studios and individual designers as well as to foster a Design Excellence culture within Dassault Systemes. Prior to her DS appointment, Anne held influential roles at General Motors and , and won several prestigious accolades for her talent and experience.

Most recently Anne worked as Executive Director of Design, Advanced Design, at the General Motors Design Center, also in charge of vehicle design at GM’s Michigan, Los Angeles and design studios. She led the development of a number of recent auto show concepts including the Cadillac Sixteen and the H3T, and others, the latest one being the Volt, presented in 2007 in Detroit. Anne joined GM in 2000 as Executive Director of the Character Center, and later was responsible for Interior Design, Quality and Brand Character. She began her career at French automaker Renault, where she was responsible for driving the design of small and mid size cars, such as the Megane range.

In 2001, Fortune magazine featured Anne in an article entitled “25 Rising Stars”, which highlighted next-generation global leaders, all age 40 or younger. Automotive News named her “Automotive Woman of the Year” in 1997, and recognized her in 2005 and 2000 as one of the top 100 women in the North American automotive industry. Crain’s Detroit Business included her in its list of “Michigan’s Most Influential Women” in 2001.

Anne holds several degrees including: a Bachelor of Arts in transportation design from Detroit-based Center for Creative Studies; a Master of Arts plus a degree in technical sciences industrial design, from Paris-based Ecole Nationale Supérieure des Arts Appliqués.

18 2010

MORAY CALLUM JUDGE EyesOn Design Awards at the NAIAS

Executive Director, Ford Americas Design

Moray Callum was named the company’s Executive Director, Ford Americas Design, effective May 1, 2009. He has overall responsibility for the design of all cars and trucks designed in Ford’s North and South America studios, and he also will guide the design of Lincoln and Mercury products.

Since 2006, Callum has been responsible for implementing the design strategy and execution involving all Ford, Lincoln and Mercury cars and car-based crossovers. He has overseen the design of the 2010 Taurus and directed the teams that developed the 2010 Mustang, Fusion and Mercury Milan designs.

Previously, Callum was head of Mazda’s worldwide design. While there, he brought to life a new generation of Mazda vehicles, including the iconic MX-5 and the CX-7 crossover, along with the spirited lineup of , , Mazda5 and Mazda6.

He joined Ford in 1995, where he designed key North American products, including the 2000 Taurus and production vehicles such as the last generation of Super Duty pickups.

His international design career started in 1982, when he began working for Chrysler Corp. UK and then -Citroen PSA on passenger and commercial vehicles. After six years, he joined Ghia Spa as a consultant designer. His work included the Ghia Via concept vehicle in 1989, leading Ghia’s design consultancy to Jaguar, and the Vignale concept.

Born in 1958, Callum graduated from Napier University in Edinburgh with a bachelor’s degree in industrial design. He also holds a master’s degree in transportation design from the in London.

A benefit for the Detroit Institute of Ophthalmology 19 BRUCE CAMPBELL JUDGE EyesOn Design Awards at the NAIAS

Vice President Design, Design America, Inc.

Bruce Campbell is vice president, Design for Nissan Design America, Inc. (NDA). He is responsible for leading the development of projects assigned to NDA for North America and other global markets. Most recently, Campbell led the design efforts for the all-new Nissan 370Z, Maxima and Rogue.

Campbell joined NDA in 1980. He worked as a chief designer for groundbreaking vehicle designs such as the Nissan Gobi Concept Truck, and served as principal designer for various Nissan projects including the “Hardbody” pickup, Pulsar NX, Maxima, Cocoon Concept and Xterra SUV. He also holds a number of design-related patents in the U.S. and abroad.

Campbell’s passion for design extends beyond the automobile. His portfolio includes designs in a broad range of categories, including medical equipment, children’s furniture, yachts and . For example, he played a key role in the design of the Nissan Americas building in Franklin, Tenn., which opened in the summer of 2008.

Prior to joining NDA, Campbell was director of design for Tesa Design, a consulting design firm specializing in transportation and industrial design.

Campbell received a bachelor of arts degree in industrial design from the Society of Arts and in 1974. He has been a member of the Industrial Design Society of America since 1973.

20 2010

WAYNE CHERRY JUDGE EyesOn Design Awards at the NAIAS

VICE PRESIDENT OF DESIGN (RETIRED), GENERAL MOTORS CORPORATION

A graduate of Art Center, Wayne joined GM in 1962, and spent 26 years in Europe where he became responsible for designing all GM European vehicles.

From 1992 to 2004 Wayne was GM Vice President of Design and was personally responsible for the new design direction for the Cadillac marque, and for helping to reestablish General Motors as a design leader with a wide range of GM concepts from the Autonomy, to the Solstice, to Cadillac concepts from the Evoq to Cadillac Sixteen.

Now retired after 42 years with GM, Wayne is a consultant working with MIT, the Proctor & Gamble Design Board, and has designed the VSR sports rod.

A benefit for the Detroit Institute of Ophthalmology 21 DANIEL CUFFARO JUDGE EyesOn Design Awards at the NAIAS

Design Environment Chair, Department Head, Industrial Design Anne Fluckey Lindseth Professor of Industrial Design, IDSA |

Dan is the former Director of Design at Altitude, Inc., an award-winning product development firm in Boston MA. He has won several IDSA/Business Week IDEA awards and holds multiple patents. He has written for Innovation Magazine, The Institute Journal, and is co-authored the book ‘Process, Materials and Measurements.’ He has lectured in Mexico, The United Kingdom, and around the US. Dan continues to consult in the areas of design, strategy and urban planning.

22 2010

LARRY ERICKSON JUDGE EyesOn Design Awards at the NAIAS

COLLEGE FOR CREATIVE STUDIES, Paul and Helen Farago Chair of Transportation Design

Accomplished auto designer Larry Erickson joined the College for Creative Studies in August 2008 as the Paul and Helen Farago Chair of Transportation Design. As chair, Erickson leads the College’s Transportation Design department, the world’s leading program in the education of automotive designers and designers of all forms of transportation. He will also oversee the College’s Master of Fine Arts in Transportation Design program when it launches in fall 2009. Erickson joins CCS from Ford Motor Company where he most recently served as chief designer in Ford’s Group working on advanced vehicle development. Prior to that he was chief designer on the 2005 Mustang Design team and chief designer in Ford Motor Company’s Small and Medium Car Vehicle Center (SVC) Design Studio in Dunton, England.

After earning a Bachelor of Science in Industrial Design from Art Center College of Design in Pasadena, Calif., Erickson began his design career at General Motors Design in 1983 in its Advanced Aero Studio in Detroit. He returned to California, working for Bartlett Design on bus exterior and interior design, and Tracy Design working on motorcycle and motorcycle accessory design until 1985 when he returned to General Motors. At General Motors, Erickson served as a senior exterior designer and exterior and interior design manager in the Cadillac studio working on the Seville/ STS/Eldorado programs and as vehicle chief designer in the Chevrolet studio working on the Malibu and Cavalier programs.

In addition to his work on production vehicles, Erickson is highly regarded by car enthusiasts for his design and construction of custom cars and hot rods. Working with the late Boyd Coddington, Erickson designed Billy Gibbons’ CadZZilla, HogZZillas and Aluma Coupe. He has also worked with some of the most talented builders, including Chip Foose and Craig Naff. Erickson is an inductee in the National Rod and Custom Car Hall of Fame and the Grand National Roadster Show Hall of Fame.

A benefit for the Detroit Institute of Ophthalmology 23 RALPH V. GILLES JUDGE EyesOn Design Awards at the NAIAS

President and Chief Executive Officer – Brand Senior Vice President – Product Design, Chrysler LLC

Ralph V. Gilles was appointed President and Chief Executive Officer, Dodge Car Brand, Chrysler Group LLC, October 2009, with full profit and loss responsibility for the Dodge car product portfolio. He continues to lead Product Design as Senior Vice President, a position he was named to in June 2009.

Since first joining the former Chrysler Corporation in 1992 as a designer, Gilles has held various positions, including Vice President – Product Design, in 2008 and Vice President – Jeep®/Truck, Color and Trim Studios, and Specialty Vehicles, in 2006.

Gilles serves as executive sponsor of the Chrysler African American Network (CAAN) and serves on the boards of The Walter P. Chrysler Museum in Auburn Hills, Mich. and The (Mich.) Osteopathic Hospital Regional Medical Center. At his alma mater, The College for Creative Studies (CCS) in Detroit, Gilles serves on the advisory board of The School of Industrial Design.

In 2009, Gilles was named one of Fortune Magazine’s “Top 40 under 40” hottest young rising stars in business and has earned numerous additional academic and industry awards, including: Michigan State University Eli Broad Graduate School of Management Young Alumni Achievement Award, Young Leadership & Excellence Award, and Black Engineer of the Year President’s Award.

He holds a Master of Business Administration degree from Michigan State University (2002) and a Bachelor of Fine Arts degree in industrial design from CCS (1992).

Gilles was born in New York City.

24 2010

FABRIZIO GIUGIARO JUDGE EyesOn Design Awards at the NAIAS

CO-CHAIR AND STYLING DIRECTOR, ITALDESIGN

Fabrizio Giugiaro was born on March 7, 1965 in Torino, to a family with a well established vocation toward the arts. Like his father, Giorgetto, Chairman of Italdesign, Fabrizio specialized in the arts and went on to study architecture at the Torino University. He is today Co-Chairman and Styling Director of the Group and among the production cars designed by Italdesign he particularly followed the development of Chevrolet Aveo, Move, Ssangyong Rexton, Maseratis 3200 GT and Spyder, Lamborghini Gallardo, Fiat Idea, SX4, and the new Alfa Romeo vehicle family.

His most successful concept cars are the BMW Nazcas, the A.R.Scighera, a VW Record Car concept, 3 special Bugatti prototypes, the Aston Martin Twenty Twenty, the Corvette Moray, the Mitsubishi Nessie. the Alessandro Volta, the Mustang by Giugiaro concept and the Vad.ho. In July 2006 he was nominated Styling Director of Giugiaro Design, the Italdesign business unit for industrial design established in 1981 to provide styling, engineering, modeling and prototyping services and, not least, to develop medium and top-volume production items for many industrial sectors in co- operation with prestigious national and international companies. Some of his projects were developed for Nikon, LG Electronics, Okamura, Vredestein, Kawasaki, Indesit, Scavolini, Molten, Alstom Ferroviaria, and Trenitalia.

He is very keen on rallies and holds a pilot licence for both helicopter and light aircraft. Married to Jessica Montori he has two children Paolina, born in 2003 and Flora, born in January 2007.

A benefit for the Detroit Institute of Ophthalmology 25 KEVIN HUNTER JUDGE EyesOn Design Awards at the NAIAS

PRESIDENT, DESIGN AND STUDIO OPERATIONS, CALTY

Kevin Hunter is President of Design and Studio Operations at Calty Design Research, which is Toyota Motor Corporation’s North American Design Studio.

Mr. Hunter joined Calty in 1982, after graduating from the College for Creative Studies, in Detroit Michigan. He currently oversees activity at Calty’s primary studio located in Newport Beach, California, and also a production design studio located in Ann Arbor, Michigan.

Mr. Hunter served as Chief Designer for the ’96 Tacoma, ‘00 Avalon, ‘01 RAV4, ‘02 Matrix and ’01 Tokyo Motor Show RSC concept. He has also contributed design for the ’83 FXV concept car, ’90 Celica, and last generation Supra.

Calty has recently contributed production design for the tC, ’05 Avalon, and ’06 FJ Cruiser, ’07 Tundra. Concept cars include the Toyota FJ Cruiser, FTX, FT-SX, F3R, HPX and LFC, and Scion t2B, FUSE.

26 2010

CHUCK JONES JUDGE EyesOn Design Awards at the NAIAS

VICE PRESIDENT OF GLOBAL PRODUCT DESIGN, WHIRLPOOL CORPORATION

Charles L. Jones is the Vice President of Global Product Consumer Design at Whirlpool Corporation, and oversees a global staff of industrial designers, product engineers, anthropologists, interaction designers, design strategists and human factors engineers. He was recruited to Whirlpool from Xerox Corporation in 1995, and initiated his career at Whirlpool as a leader in the Advanced Product Concepts group before being promoted into his current role.

He attended Purdue University and graduated magna cum laude in Industrial Design and Human Factors Engineering. Mr. Jones was the first student to graduate from Purdue with such a background. Additionally Mr. Jones successfully completed a non-degree MBA and Management Training program while at Xerox Corporation. Mr. Jones has been an active member of the Industrial Designers Society of America and the Human Factors Society since a student at Purdue in 1979.

While under his leadership, Whirlpool has received such design and product development accolades as the Compasso d’ Oro and was invited to exhibit concept designs at the Trienalle in Milan and the Louvre in Paris. In 2002, Whirlpool Corporation received the National Design Award in recognition of the leadership position the company has attained in the field of product design. In 2003, Whirlpool has been recognized with three Business Week Magazine Industrial Design Excellence Awards for and connecting it to business leadership. In 2007 Mr. Jones was named a guest lecturer to the Kellogg Business School at Northwestern University covering the topics of branding, product development and innovation.

Mr. Jones is internationally recognized as a key leader in effectively managing multi-disciplinary product creation organizations as well as establishing and leading cross-cultural product development functions. He is viewed as a thought leader in the area of brand development, especially in the linking of brand strategies and deep consumer insights to the product development process.

A benefit for the Detroit Institute of Ophthalmology 27 DAVE MAREK JUDGE EyesOn Design Awards at the NAIAS

CHIEF DESIGNER, SENIOR MANAGER, HONDA R&D AMERICAS

Dave Marek is Chief Designer and Senior Manager of the Auto Design Studio for Honda R & D Americas. Dave has been with Honda since1987 during which time he has been involved in numerous projects. He has also served as Project leader for such projects as the 1994 Accord Wagon and the 1997 CL. Other vehicles to come from the California studio are the Honda Element and the Honda Ridgeline. Dave is now responsible for the Advanced Studio located in the Old Town area of Pasadena, Ca.

Dave graduated with honors from Art Center College of Design in Pasadena, Ca. in 1987 where he earned a BS degree in Industrial Design. He has also been an instructor at the college since 1989 and has been instrumental in bringing numerous sponsored projects to the Transportation Department. Dave also serves on the Art Center Alumni Council.

Dave also uses his free time to create Automotive Fine Art and graphics for C.A.R.T. championship cars and NHRA including the Honda team graphics and Don Schumacher Racing. Examples of Dave’s work can be found published in various enthusiast magazines including Road & Track, Racer, Street Rodder and Car Graphic as well as on www.zero2sixtydesign.com and www.showrods.com.

28 2010

KEITH NAGARA JUDGE EyesOn Design Awards at the NAIAS

DIRECTOR OF TRANSPORTATION DESIGN PROGRAM LAWRENCE TECHNOLOGICAL UNIVERSITY

Keith Nagara was named Director of the Transportation Design Program at Lawrence Technological University in July 2008. Prior to this position, he collaborated with William McDonough and Ford leadership as an architect, redefining automotive design and innovating sustainable concepts.

Prior to joining LTU, he devoted ten years to Ford Motor Company, spearheading multiple projects in departments that include: Corporate Design, Body Integration, Sustainable Mobility Technologies, Advanced Vehicle Architecture, Interior Systems, Body Structures, and Studio Engineering. For six years, he chaired the Ford/MIT Alliance Recruiting functions.

For more than a decade, Mr. Nagara has been in an advisory and consulting capacity at various companies, including: Engineering, Performance, and Chrysler.

A benefit for the Detroit Institute of Ophthalmology 29 OH SUK GEUN JUDGE EyesOn Design Awards at the NAIAS

EXECUTIVE VICE PRESIDENT, HEAD OF DESIGN,

Suk-Geun was born on July 17, 1959 in Korea.

He graduated from Seoul National University in Korea with a BFA in Industrial Design.

He attended Art Center College of Design in California, and graduated with a BS in Transportation Design in 1990.

Mr. Oh has been a member of the Hyundai/ Design Center since 1991. He is currently Head of Design, Executive Vice President, Hyundai Design Center.

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KEN OKUYAMA JUDGE EyesOn Design Awards at the NAIAS

CEO, KIYOYUKI OKUYAMA

As an automotive designer, Ken has designed numerous vehicles, including Ferraris, Maseratis, Porsches, Ducatis and many others. His field of transportation design extends from trains, motorcycles, aircrafts and boats to product / interior design and even . He also develops and produces furniture and optical glasses under his own brand: Ken Okuyama Ken Okuyama Design CEO based in Japan, U.S.A, . Representative of YAMAGATA KOUBOU.

After graduating from Art Center Collage of Design (USA), Ken worked at GM (USA), Porsche AG. (Germany), Pininfarina S.p.A. (Italy) as chief designer. He was a of Pininfarina SpA, until he opened KEN OKUYAMA DESIGN in 2006. His work includes Maserati Quattroporte (2001), Ferrari Enzo (2002), Ferrari Scaglietti (2003) and many other production cars.

He also worked on Theme Parks (Universal Studio), movie set designs (Warner Brothers), robots (ZMP) and other products sold at MOMA store.

Currently, he is a visiting professor at: Art Center College of Design (USA), Kanazawa Arts and Crafts College (Japan), Tama Art University (Japan), Central Academy of Fine Art (China) and finally, serves as a Good Design Award vice chief jury.

A benefit for the Detroit Institute of Ophthalmology 31 STEWART REED JUDGE EyesOn Design Awards at the NAIAS

CHAIR, TRANSPORTATION DESIGN, ART CENTER COLLEGE OF DESIGN

Stewart Reed has Chaired the Transportation Design Department at Art Center College of Design since 2005. He enjoys working with a globally representative group of students. His firm, Stewart Reed Design, consults, designs and fabricates industrial and transportation design concepts for manufacturers around the world.

An Art Center graduate himself, he designed the Manx SR for Meyers Manx of dune buggy fame, and then joined Jeep and Chrysler Advanced Design, where he introduced a first -van concept and a military vehicle. Nine years later, he joined Toyota’s U.S. studio, Calty Design, as chief designer in 1980. In 1986 he joined Prince Corporation, (now Johnson Controls), as Vice President of Design and built their team and designed the “Tech Center” for automotive interior systems R&D.

Reed has designed and fabricated over 20 concept vehicles throughout his career, and in 1994 established Stewart Reed Design, consulting for clients like Michelin, Icon Aircraft, Asian automobile mfrs and defense contractors, such as Lockheed Martin.

Stewart enjoys judging concours and other design-oriented events including Amelia Island, Bay Harbor, Meadowbrook, Irvine, Newport Beach, and Los Angeles Concours, Louis Vuitton Concept Competition in Paris, EyesOn Design, Pebble Beach Concours D’Elegance, and others.

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STEFAN SIELAFF JUDGE EyesOn Design Awards at the NAIAS

HEAD OF DESIGN, AUDI AG

After graduating from high school in Munich, he studied industrial design until 1988 at the University of Applied Sciences in the same city and was awarded his diploma as a qualified designer. In 1990 he obtained his Master’s degree in vehicle design at the Royal College of Art in London, on a scholarship from AUDI AG.

In the same year, Sielaff began his professional career at AUDI AG, Ingolstadt, in the Interior Design area, among his projects being the Audi quattro Spyder sports car study.

Stefan Sielaff moved to the Audi Design Centre in Munich in 1993, where he worked as an interior designer for Audi and VW. In 1995 he was asked to plan and supervise the development of the Design Center Europe in Sitges (), where he was responsible for VW, Audi and SEAT brand projects.

Sielaff returned to Germany at the beginning of 1997 and was for a short time in charge of the Audi Design Centre in Munich, during which time the Al2 and Al2 open show cars and the interiors of the Audi A2 and Audi A4 production models were designed.

Midway through 1997 he returned to Ingolstadt to take up an appointment as Head of Interior Design at Audi. In this function he was responsible for establishing the current interior formal idiom for the Audi A4 model line, the Audi A8 and the Audi A6. He also supervised the creation of the Audi Rosemeyer show car in 2000.

When the Audi brand group was formed in 2002, Sielaff worked on design formulation and strategic alignment.

In 2003 he moved to DaimlerChrysler AG in Sindelfingen as Design Director of the Interior Competence Center there, and was in due course responsible for the interior design of all the company’s current model lines. Since the middle of 2006, Sielaff has continued his career as chief designer for the Audi brand.

A benefit for the Detroit Institute of Ophthalmology 33 LAURENS VAN DEN ACKER JUDGE EyesOn Design Awards at the NAIAS

General Manager, Design Division, Mazda Motor Corporation

May 2006 General Manager, Design Division, Mazda Motor Corporation

February 2006 Joined Mazda Motor Corporation as Deputy General Manager, Design Division

2005 Chief Designer, Strategic Design, Ford Motor Company, Dearborn, USA

2004-2003 Chief Designer, Ford Escape platform, Ford Motor Company, Dearborn, USA

2003-1998 Chief Designer, Brand Imaging Group, Ford Motor Company, Irvine, USA 1998 Design Consultant, Volvo Design Center Europe, Helmond, the 1997-1996 Senior Designer/ Chief Designer, SHR Perceptual Management, Newbury, USA

1995-1993 Exterior Designer, AUDI AG, Ingolstadt, Germany 1993-1990 Lead Designer, Design System srl, Torino, Italy

Education 1990 Delft, University of Technology, the Netherlands Master of Engineering, faculty of Industrial Design

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ADRIAN VAN HOOYDONK JUDGE EyesOn Design Awards at the NAIAS

DIRECTOR OF DESIGN, BMW GROUP

In February 2009, Adrian van Hooydonk took over the role of Director Design at the BMW Group. He is now responsible for the design of all products of the BMW Group and BMW Group DesignworksUSA “For me it’s really exciting working for the BMW Group,” says van Hooydonk.

“BMW, MINI and Rolls-Royce produce the best cars and motorcycles in their segment, and I am really honoured and proud to be able to contribute to the future development of these .”

Adrian was responsible for breathtaking concepts like the BMW Vision EfficientDynamics (unveiled in Frankfurt in 2009) and the BMWM1 Hommage design study, shown at the Concorso D’Eleganza in 2008.

The all new BMW 7 Series and the BMW Z4 Roadster, together with the forthcoming BMW 5 Series and the exciting BMW X1 which will be introduced into the market later this year, fits in extremely well with the design strategy that van Hooydonk created with his team for the BMW brand.

A benefit for the Detroit Institute of Ophthalmology 35 FRANZ VON HOLZHAUSEN JUDGE EyesOn Design Awards at the NAIAS

Senior Design Executive, Tesla Motors

As Chief Designer, Franz is responsible for driving the overall design direction of Tesla, and is charged with establishing a world class design competency for all future Tesla design concepts and production vehicles.

Prior to joining Tesla, Franz was Director of Design at the Mazda North American Design Center. While at Mazda, Franz pioneered the Nagare surface language design philosophy. The word Nagare itself is but one of 150 different ways to describe motion in the Japanese language.

The Nagare and Furai concepts were the progenitors of the visual interpretation of what has become the new for the Mazda brand. These two initial concepts led to the development of the Ryuga, Hakaze and Taiki As well as the Kazemai - the latest concept unveiled in Moscow. Franz also led design of the Mazda RX-8, Tribute, and Mazda5 production vehicle facelifts, and was instrumental in the design development of the 2009 Mazda6 and Mazda3.

Before spearheading design at Mazda, Franz held the Design Director position at General Motors. The Pontiac Solstice, Saturn Sky, and Opel GT are all examples of Franz’s efforts at GM. Franz began his career as Assistant Chief Designer at Volkswagen, where he was involved in projects from Concept One to the Microbus.

When not immersed in design, architecture, and , Franz enjoys sailing, cycling, and snowboarding. Franz also revels in driving one of the cars in his modest collection, which ranges from American muscle to Italian finesse.

Franz began his studies at Syracuse University in the field of industrial design and graduated from Art Center College of Design in 1992 with a bachelor’s degree in Transportation Design.

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Gorden Wagener JUDGE EyesOn Design Awards at the NAIAS

Director Design Division, Mercedes-Benz Cars, Vans and Trucks Daimler AG

Gorden Wagener took over the management of the globally active Design division of Mercedes-Benz in mid-2008. Before that, he was the Director of Strategic Design and Advanced Design at Mercedes-Benz Cars in California and was involved in developing the current models of the A-, B-, C-, CLK-, CLS-, E-, S-, M- and R-Classes and the SL, SLK and SLR McLaren sports cars as the responsible designer.

Honoring his active commitment to the training of younger generations, he was appointed Professor h.c. of the University of Art and Design, Budapest, in December 2009.

Gorden Wagener was born on 3 September 1968 in Essen, Germany. Following his degree in Industrial Design at the University of Essen (1990 – 1993), he attended the Royal College of Art in London where he specialised in Transportation Design. Before he joined Mercedes-Benz in 1997 he was working for Volkswagen, Mazda and GM.

A benefit for the Detroit Institute of Ophthalmology 37 ED WELBURN JUDGE EyesOn Design Awards at the NAIAS

VICE PRESIDENT, GLOBAL DESIGN, GENERAL MOTORS CORPORATION

Edward T. Welburn was appointed GM vice president, global design, on March 1, 2005. He had been vice president of design, GM North America, since October 1, 2003, when he became only the sixth design leader in GM history.

Welburn began his General Motors career in 1972 as an associate designer in the Advanced Design Studios. In 1973, Welburn joined the Exterior Studio, and in 1975, he joined the Exterior Studio. There, he led the development of a number of successful designs, including the Oldsmobile Aerotech speed record vehicle, which set two world records of more than 257 miles per hour in 1987.

He was named chief designer of the Oldsmobile Exterior II Studio in 1989. Projects there included the Oldsmobile Antares concept car and the Oldsmobile Intrigue, both of which received AutoWeek magazine awards at the North American International Auto Show in Detroit.

In 1996, Welburn began a two-year assignment at Saturn, which led to an overseas assignment in Rüsselsheim, Germany, where he worked on future global design programs.

Welburn was named director of GM’s Corporate Brand Center in Warren, Michigan, in 1998. His team was responsible for the development of new and innovative vehicles for all GM brands and GM’s global partners. Additionally, Welburn’s team led development of auto show concept cars, including the Chevy SSR concept and Chevy Bel Air concept. Welburn’s team also led design of a new generation of hydrogen fuel cell concepts, the GM AUTOnomy and Hy-Wire.

Welburn was appointed executive director of design, body-on-frame , in January of 2002. In this position, he was responsible for the three truck studios at the GM Design Center in Warren, Michigan.

A native of Philadelphia, Welburn was born on December 14, 1950. He received a bachelor’s degree in 1972 from the College of Fine Arts at Howard University in Washington, D.C., where he studied sculpture and product design.

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A benefit for the Detroit Institute of Ophthalmology

DOCENTS EyesOn Design Awards at the NAIAS 2010

At the very finest museums, and often at the most important exhibits, docents act as combined tour directors, educators, guides, and experts to be sure that all the highlights are appreciated by visitors or attendees. To act in this capacity each of the docents must be knowledgeable not only of the exhibit layout but of the subject as well. For this reason, Tom Gale and our organizing committee, headed by John Teodecki, has each year selected senior automotive designers to act as docents for EyesOn Design at the North American International Auto Show.

For 2010, Tom Gale has asked his long-time colleague from Chrysler Design, Gerry Piaskowski, to lead the docent process. His many years as an active designer gives him the credentials to help make the difficult decisions on the floor. He also will make sure the docents understand the importance of their assignment and the format for their work.

The docent’s job is to lead each of the several groups of designer judges around the exhibits and to be certain that each concept or production vehicle introduced here in Detroit is given full attention. They must discretely usher the judges through the displays and back into the discussion room in tine for a full discourse on which vehicles will finally emerge as the EyesOn Design at the North American International Auto Show winners. While being selected as a docent is considered a high honor, it is obviously not without challenges.

A benefit for the Detroit Institute of Ophthalmology 39 A benefit for the Detroit Institute of Ophthalmology

DOCENTS EyesOn Design Awards at the NAIAS

Mark Allen Chrysler Brian Baker (R) GM Christian Bokich (PR) Audi Chris Chapman BMW Darren Chilton Altair Design Studio Eric Clough GM Greg Cummings GM Dan Darancou GM Glen Durmisevich (R) GM John Krsteski Hyundai John Manoogian (R) GM Peter Montero Hyundai Patrick Murray Murray Design Dave O’Connell Mitsubishi Victor Nacif Nissan Steve Nowicki ASC Joel Piaskowski Mercedes Brad Richards Ford Pat Schiavone Ford Eric Schumaker Honda Doug Ungemach Magna Bill Warner Amelia Island Phil Zak Hyundai

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ABOUT THE CRYSTAL AWARDS

The EyesOn Design at the NAIAS awards are unique to this event. They were designed by Steven Correia of Santa Monica, California with consultation and oversight by Tom Gale specifically for EyesOn Design at the NAIAS.

Mr. Correia also designed the coveted awards that the Detroit Institute of Ophthalmology presents at the EyesOn Design Automotive Design Show. This highly prestigious international celebration of vehicle design of the past, present and future, is held annually in June at the Edsel & Eleanor Ford House in Grosse Pointe Shores, Michigan.

The awards, fittingly, are of optical crystal of great purity with a very high index of refraction. Like the eye itself, these awards transmit and refract light spectacularly.

The Detroit Institute of Ophthalmology has featured crystal awards in automotive design at the summer show for almost twenty years in an effort to immortalize the connection between vision and the appreciation of the beauty of fine vehicle design.

A benefit for the Detroit Institute of Ophthalmology 41 AWARDS SPONSOR

As a world leader in 3D and Product Lifecycle Management (PLM) solutions, Dassault Systèmes brings value to over 100,000 customers in 80 countries. A pioneer in the 3D software market since 1981, Dassault Systèmes develops and markets PLM software and services that support industrial processes and provide a 3D vision of the entire product lifecycle from conception to maintenance.

Our portfolio consists of CATIA for designing virtual products - SolidWorks for 3D mechanical design - DELMIA for virtual production - SIMULIA for virtual testing - ENOVIA for global collaborative lifecycle management, and 3DVIA for online 3D lifelike experiences. Visit www.3ds.com.

LUNCH SPONSORS

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RECEPTION SPONSORS

KPMG LLP is the audit, tax and advisory firm that has made a major commitment to serve the automotive sector, and strives to turn knowledge into value for the benefit of clients and the capital markets. Its professionals work together to provide clients access to global support, industry insights, and a multidisciplinary range of services. KPMG LLP (www.us.kpmg.com) is the U.S. member firm of KPMG International. KPMG international’s member firms have 103,000 professionals, including 6,700 partners in 144 countries.

BASF -- The Chemical Company -- is the world’s largest chemical supplier to the automotive industry and is a leading-edge source of sustainable solutions to automotive manufacturers and their suppliers worldwide. The full portfolio of technologies includes polyurethanes, coatings, catalysts, and engineering thermoplastics for interior, exterior and under-the-hood applications. BASF develops and delivers innovations that help the automotive industry improve appearance, quality, safety and sustainability. For more information, please see: www.automotive.basf.com

A benefit for the Detroit Institute of Ophthalmology 43 Why does an eye institute present awards?

Why does an eye institute present design awards at the North American International Auto Show? No, we don’t teach vehicle design at the Detroit Institute of Ophthalmology (DIO), but we do appreciate design. And it is only with good vision that any of us fully appreciate the beauty of the very best in design. The DIO takes part in the event to raise money to support our mission and our goals.

One of our mission initiatives is to foster research relative to the relationship between vision and the safe operation of a motorized vehicle. To explore this relationship as a research project, the DIO biennially produces a research congress we call The Eye and The Auto. This congress took place on September 16 –18, 2009 and was held at the General Motors Research and Development Auditorium at the GM Technical Center. It was open to the public, to the auto-industry, to our medical colleagues and to the press.

For the sixth time, entirely at the expense of the DIO, we brought 35 of the world’s leading authorities to Detroit to discuss progress being made, world- wide, to reduce the carnage on the streets and highways of the world. In the United States alone these deaths are a public health problem of immense proportions. At its height, U.S. deaths in the Iraq war totaled almost 800 per year. That conflict would have to go on for 50 years at that rate to equal the 40,000 Americans who die each year on our highways.

In September 2010 the DIO will again host over 30 of the world’s leading

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scientists at The Eye and The Chip. This congress is dedicated to fostering collegiality among scientists to encourage collaborations among countries, laboratories, and corporations involved in the research of implanting a chip in the brain or the eye to facilitate the blind being able to regain some level of useful vision. The Eye and The Chip 2010 will be held at Community College in Dearborn, MI.

By supporting EyesOn Design either at the NAIAS or at the June Show at the Edsel & Eleanor Ford House, each of you play a very real role in our efforts to move forward the day when many persons now blind recover some level of useful vision.

We are deeply grateful to the auto design world for its constant support of the Detroit Institute of Ophthalmology and our many programs relating to education and research in the field of ophthalmology and in support of the blind and visually impaired.

Philip Hessburg MD President, Detroit Institute of Ophthalmology

For information on The Eye and The Chip 2010, The Eye and The Auto 2009 or 2011 call 313-824-4710 or go to www.eyeson.org.

A benefit for the Detroit Institute of Ophthalmology 45

2010

A benefit for the Detroit Institute of Ophthalmology

EyesOn Design celebrates 23 years recognizing major design achievements in the automotive industry while raising money for the Detroit Institute of Ophthalmology. EyesOn Design Automotive Design Show will be held on June 20, 2010 at the Edsel & Eleanor Ford House in Grosse Pointe Shores, Michigan. This show and its auxiliary events has become one of the leading events in the world celebrating automotive design. It is an international celebration of the finest vehicle design of the past, the present and the future.

The theme for this year’s Automotive Design Show will be The Evolution of an Automobile Design.

The automotive design process has evolved from the mechanical blue prints of the 1920s and ‘30s, to the design masters of the ‘40s & ‘50s, to modern day utilization of all art forms including computer-aided design. But through all of these technological changes, the eye of the designer has the greatest influence on the ultimate design of automobiles. Our summer show and auxiliary events will reflect the art of the automobile designer.

We invite each of you to participate in this wonderful celebration of design we call EyesOn Design. We are all pleased that this passion for beautifully designed vehicles can translate into help for others less fortunate. Thank you for supporting the Detroit Institute of Ophthalmology through your attendance at the Summer EyesOn Design events.

Sincerely,

Bernadette M. Lussier Chairman EyesOn Design 2010

A benefit for the Detroit Institute of Ophthalmology 47 The detroit institute of ophthalmology

THE DETROIT INSTITUTE OF OPHTHALMOLOGY (DIO)

The Detroit Institute of Ophthalmology is a not-for-profit 501(c)(3) corporation founded in 1972 and located in Grosse Pointe Park, Michigan. We are proud to serve the visually impaired community in Wayne, Macomb, and Oakland Counties.

MISSION: To move forward the day when blind people recover some level of vision, and function independently.

MAJOR GOALS: • To be the leader in accelerating international collaboration in vision- related research • To be the leader in helping the visually impaired maintain independence and dignity, as they live a satisfying and productive life

RESEARCH: Each year the DIO hosts an international congress on one of two major research initiatives.

The Eye and The Chip: An international research forum on the wedding of nano-electronics and neuro-biology that will some day provide artificial vision (through a “bionic eye”) to many persons now blind. Such devices will be of critical importance to those blind with Retinitis Pigmentosa, and Macular Degeneration – the leading cause of legal blindness – in persons over age 60. The Eye and The Chip will be held in September 2010.

The Eye and The Auto: A research forum on the relationship between vision and the safe operation of motorized vehicles. This international congress addresses advances in automotive technology and how they relate to those with normal vision and the visually challenged. The Eye and The Auto was held in September 2009.

Each congress assembles over 30 of the world’s leading authorities on the research discipline. By facilitating collegiality, DIO has shown that collaboration can be accomplished. Results from The Eye and The Chip will continued on next page –>

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THE DETROIT INSTITUTE OF OPHTHALMOLOGY continued move forward the day when many persons now blind recover some level of useful vision – and on alternate years results from the The Eye and The Auto will help reduce the number of highway deaths.

SUPPORT FOR THE VISUALLY IMPAIRED: The DIO has managed support groups since 1984. Helped by its volunteer arm, Friends of Vision, the DIO currently facilitates four groups with over 150 members. Three groups meet at the DIO; the fourth group meets in St. Clair Shores, Michigan.

The Martha F. Gorey Resource Center Shop, located in the DIO building houses a wide variety of low vision aids. These items help to enhance every day living, thus providing greater independence for the visually impaired.

PUBLIC & PROFESSIONAL EDUCATION: Public – DIO’s written materials on program services and information on vision loss are distributed to physicians’ offices, local libraries and at community events. Through a grant from the AT&T Foundation, DIO has been able to design and equip a classroom for computer training for visually impaired. The AT&T Computer Training Lab for the Visually Impaired welcomed its first students in spring 2009.

Professional – DIO has a proprietary school license with the State of Michigan. DIO holds seminars for emergency physicians, and offers for lectures to the ophthalmology residents of the Henry Ford Health System.

Detroit Institute of Ophthalmology 15415 E Jefferson Avenue Grosse Pointe Park MI 48230 313.824.4710 www.eyeson.org

A benefit for the Detroit Institute of Ophthalmology 49