Attachment 1 Examples of Tv Stations Public/Private Or
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ATTACHMENT 1 EXAMPLES OF TV STATIONS PUBLIC/PRIVATE OR PRIVATE/PRIVATE PARTNERSHIPS Disney's Buena Vista, KCTS TV, and PBS: "Bill Nye the Science Guy" KCTS, a Seattle public television station, created this science series for fourth graders, and Buena Vista, a Walt Disney subsidiary, syndicates the series to commercial stations nationwide. In addition to the syndicated weekly half-hours on commercial TV, PBS strips the series weekly Monday through Friday. National Science Foundation money funded educational materials for students and teachers and will provide more funding for production in the second season. (Rabbit Ears Productions, Inc. is also helping with production and LIN Television Corporation is in an equity partnership with Buena Vista for the series.) Wisconsin PTV and four-fifths of WI's commercial stations: "Get Real" In June 1993, Wisconsin Pubic Television wanted to attract as many 8 to 10 year old viewers to its show "Get Real" and set a goal of getting the show on every station in the state. The commercial stations of the state--through the Wisconsin Broadcasters Association--became the partners of choice. The show aired on four-fifths of the commercial stations and on the state's public television system. WTTW and VH-l: "Center Stage" In February I993,WTTW and VH-I began producing a new musical performance series, "Center Stage." Performances were taped at the WTTW studios with celebrated artists such as Neil Young, k.d. lang, Michael Bolton, Gloria Estefan, and Keith Richards. The programs began airing on VH-l in February as a half-hour series and on PBS in the summer of 1993 as a one-hour series. WTVS TV (PBS) .and WXYZ TV (ABC): "Club Connect" WTVS, a public television station in Det~oit, began producing "Club Connect," a half-hour, magazine-style series for teenagers, in 1988. The show combines humor, advice, and learning in lively format that promotes positive choice and self-esteem. WTVS has produced nearly a hundred episodes. "Club Connect" has been independently syndicated to public television since 1989, with WTVS producing, carrying, and distributing the series. Since 1993, PBS has been carrying and distributing "Club Connect" as a network show. For a. year-and-a-half to two-year period during 1991 92, "Club Connect" was also carried by the Detroit ABC affiliate, WXYZ. WXYZ ran the show on Sunday mornings with commercials. In 1990, WTVS produced a special half-hour version of "Club Connect" to air after the nationwide simulcast of "All Stars to the Rescue." This special, called "Detroit All Star Collection" was aired simultaneously AT 11:00a.m. on April 21, by eiqht Detroit stations (WTVS, WJBK, WDIV, WXYZ, WXON, WADL, WKBD, and CBET) immediately after "All Stars to the Rescue." The show was underwritten by McDonalds of southeast Michigan. WTVS TV (PBS), WXYZ TV (ABC), WJI<B TV (CBS), and WDIV TV (NBC): "City for Youth" Beginning in the Fall of 1991, WTVS began a project called "City for Youth." In 1991, the project consisted of a series of three documentaries and a special edition of WTVS's "Club Connect." The programs were produced by WTVS in association with a metro Detroit coalition of WJKB-TV 2, WDIV-TV Channel 4, WXYZ-TV Channel 7, and WKBD Fox 50. Over 400 youth service, educational, religious, business, and media organizations also contribute the the community partnership of "City for Youth." In addition to providing production facilities, the TV stations broadcast promotional and editorial spots and a special was simulcast by one of the commercial TV stations each week. All the stations including WXoN TV 20 simulcast a "City for Youth Summit Meeting" on October 29, at 7:30p.m. In 1992 WTVS returned for a second year of "City of Youth" with a month-long series of specials with the partners from the previous year. In 1993 the program was not broadcast, but it returned in 1994 and over a million viewers watched "City for Youth: New Work for a New Generation" beating the local Superbowl ratings. Eight stations aired the special in 1994, adding WADL and WGPR. Major funding for 1994 came from the Charles Stewart Mott Foundation. WTVS TV (PBS) and WJKB TV (CBS): "Class of '95" "Class of '95" is a cooperative educational effort which combines the resources of WTVS and WJKB to examine the quality of education for 8th graders in southeastern Michigan and following them as they progress through the twelfth grade. During the 1990-1991 school year, WJBK TV-2 and WTVS Channel 56 jointly produced and simulcast a series of three half-hour documentaries followed by one-hour town meetings on key issues affecting the class of '95. Three documentaries, followed by town meetings, are planned for each year of the five year project. Each station produced every other episode. catawaba Service. (MSO) and WSOC (ABC), WCNC (NBC): In the last year Catawaba Services, a 40,000 sub MSO which covers six systems in and around Rock Hill, S.C., has launched ongoing enterprises with two Charlotte, N.C., televsion stations. ABC affiliate, WSOC, produces daytime Headline News inserts for Catawaba. The NBC affiliate, WCNC, grants Catawaba prime-time replay rights for its 5:30p.m. newscast. WCNC has plans to create a special update segment for Rock Hill suburbs. Rock Hill public television station WNSC also supplies Catawaba with programs, offering services from its library over the system's local origination channel i~ exchange for promotional support. WNSC donated six series for Catawaba's LO channel in the summer of 1991. KCET, KMEX, and Univision Network: ~Lights of Hope" On 11 November 1991, KCET and KMEX aired a half-hour documentary, "Lights of Hope," on the positive contributions of American churches in combatting HIV/AIDS in the Hispanic community. The program was originally produced in Spanish for broadcast over the Univision Network with an English adaptation for public television. KCET and Sueno Productions produced this version which KCET aired in English and KMEX aired in Spanish. KVPT and KFTV: ~GED on TV" A cooperation between Valley Public Television and KFTV, Channel 21, offered "GED on TV" in Spanish on September 1, 1993. Both stations aired the Spanish version; KVPT also aired the English version. It is one of the few times a commercial station has been granted the rights to air a public television series simultaneously with the public station. The program was felt to be ne~ded because 40 percent of the population of the San Joaquin Valley which the stations serve is estimated to speak only Spanish. Sacramento Cable (MSO) and KVIE TV (PBS): In a cooperative relationship with its community cable system, KVIE is reaching wider audiences and receiving additional promotion. Channel 7, KVIE's second channel cable service which is carried in Sacramento Cable's basic service tier, delivers programming 24 hours a day to 220,000 subscribers. Channel 7 allows KVIE to repeat popular PBS offerings, serving wider audiences, and provides additional television time for local groups' public service announcements, for instructional television and other popular programming. WNET TV (PBS) and WNBC TV (NBC): "Visiones" ~ "Positivley Black" In April 1993, WNET began coproducing and airing two public affairs shows developed by WNBC, "Visiones" and "Positively Black," on alternate Saturdays at 11:30a.m. WNBC continued to air the shows on other weekends, sundays at 6:30a.m. A Computerized Clearinghouse tor Children's Television and Radio CIWIIr_ A/tI&£,.......1 In July 1984 Karen Jaffe became Executive Director ofxJDSNET, a computerized NIIwork IlMVO clearinghouse for children's television and radio. c.-c.IMC.lnc. CIS Ms. Jaffe created KJDSNET, a 501 (c)(3) not-tor-profit org.,ization, after an n.~CIWIIIII TIll !lIIRIr CIIMRII extensive Qareer in broIldc8stIng and education. She is the Chairperson of the n. FMIIIr c:-.. KlDSNET &o.d of Directors, as weD as the manager of this information service flII ClIIMIwI'I ~ which currtntfy serves subscribers in over forty states inctuding schools. 1ibrWieS. .......................... public TV Stations. CIIbte access stations. hospitals. regional media centers and .....r--. UnMrIIy state a~n_. as well • producers. distributors. syndicators. cable MSO's• =~ educatiOn and industry associations, commercial TV and cable networks. Ms. NIIIIIII ~ Societyl Jaffe also supervises ip8CIaI projects for KJOSNET, such as visual literacy T.-...n .: workshops and the re.larch and production of ancillary materials to bro8dcast ......... and cable programs including study guides and bibliographies. She currentty SHGWTIIlE writes a weekly cofumn on children·s television for the Los Angeles Time T_. .'19 SyIIiIm USA ...... Syndicate. WIrIIIf 8nII. TIlINion Before she founded KlDSNET, for nine y..-s Ms. Jaffe was a Communications Specialist in radio and "ion with the National Education Association. Prior to Joining the NEA she spent ten years in the broadcast industry where she worked In all aspects of radio and television, including news and public affairs, promotion, and pUblicity. During her career in broadcasting and education, Ms. Jaffe has condueted.teacher training and utilization workshops in radio and television; presented testimony to the Federal Communications Commission and appropriate Congressional committees, and has developed television study gUIdes for national distribution. Ms. Jaffe has served 88 a judge and a member of the nominating panel for the National A¢8demy of TV Arts and SCiences {Emmy) chifdren's programming awards; a Judge for the Corporation for Public Television Local Program A~ds for children's programs; for six annual National Commission on Working Women "Women at Work BroedcAIst Awards"; for chifdren's programs ofthe National Federation of Local Cable Programmers (NFLCP); for Arts and Entertainment Teacher Grant Awards; and a judge for the U.S. entries to the Prix Juenesse Intemational for children's and youth programs.