THURSDAY/FRIDAY 2016 EDITION31/1 APRIL 2016 23 SPIA 2016 SPORTS INDUSTRY AWARDS –

Special eight-page souvenir pullout celebrating the region’s only sports awards night Picture: Chris Whiteoak Picture:

Presented by Sponsors Organised by

sport360.com/spia THURSDAY/FRIDAY 24 31/1 APRIL 2016 Sports Industry Awards 2016 Continued Success. Dedicated to the industry For IMG and our Partners. Deputy CEO Didier Brun’s welcome address to the 562 guests at the full-house 2016 SPIA

t gives me great pleasure to adding up to nearly 30 hours by 22 welcome you to the 2016 edition It is your turn highly professional and experi- Iof the Sports Industry Awards, enced sports experts. presented by Cadillac. under the The sole aim was to honor the spotlight! This is our fourth year of SPIA, leaders, brands, organisations and Gold and many of you have been part- Didier Brun facilities that have contributed in ners with us from day one on this past 12 months to the development Best Sports Agency or journey. The SPIA was created of sport in our region. Organisation by Sport360° with you in mind. adapt and adjust, mindful of the We would not be here without You, the professionals, who have ever-changing industry landscape. you all and without the incred- sport in your heart, and sport as The year 2015 was a milestone ible support of our sponsors, who your passion. You are the ones one for the Awards. Not only did it believe in us, but more important- who make sport such an exciting confirm its position as the leading ly, they believe in you and in the pursuit for the fans. You might not industry networking event of the power of sport. be in the spotlight, but sport would year, but it also saw our expansion So, we would like to extend our definitely not be as big, thrilling in South East with the launch sincere thanks to Cadillac, our pre- and entertaining without you. of an Asian Edition. Manila was the senting sponsors, and to Emirates So, this evening is all about you. inaugural host city and as has been Airline, Lacoste, Sports City It is your turn under the spotlight! the case with every SPIA, it was a and Singha Corporation, as well as It is this simple guiding principle sold-out event. to all our partners, suppliers, and which has turned year on year into And I am delighted to announce judges. Silver a room full of sport lovers, encour- that the 2016 edition of SPIA Asia We also appreciate and thank Best Amateur aging each other to be bigger and will be held in October in . the Deloitte and Touché team Sports Event better. With the SPIAs, we aspire to Building on last year’s strong who audited the entire process in Gold reward you, to connect you, to give level of participation, a total of order to insure the highest level Best Live Sports Event Best Use of Social Media you a stage where your talent, your 196 entries were registered across of impartiality, transparency and expertise and your tireless efforts Chris Whiteoak Picture: the 14 categories this year. Not integrity in what will be unveiled Best Integrated Marketing are be the stars of the show. only did we get more submissions later tonight. Campaign Every year, you are the ones who As you know, the industry not related to sport amount to a stag- from the GCC region, but we also But most importantly, this event raise the game, who have astound- only greatly contributes to the life- gering $1.7 billion. received applications from Jordan would not be possible without Best Use of PR ed us every year with your passion, style and experience of the many Innovation is a key word with the and , a testament of the everyone here tonight, and those dedication and professionalism, sports fans who live here, but also industry, and we, at Sport360° and increasingly regional reach of the who could not make the trip – the with the ever-increasing quality of significantly impacts the overall SPIA, have also tried to embrace it. awards, which is also evident in the contestants, the shortlisted final- your applications, with your ideas health, economic and tourism Our objective is not only to grow 560 guests we have here tonight. ists and the industry professionals. and the innovation you bring into sectors. the concept of the awards year Tonight, the winning events, It is a privilege to be a part of this the region. According to a report produced on year but also ensure they stay organisations, facilities and amazing industry and from every- Simply put, today, the Middle last year by Deloitte for Falcon & credible and keep pace with this campaigns have been selected by one on behalf of the SPIA organis- East no longer follows in the steps Associates, in Dubai alone, over fast-moving industry. a panelist of industry leaders. The ing team who have worked tirelessly of others: thanks to people like you, 300 regular events are organised Based on the contributions and judging process has been rigorous to make it a night to remember, we we make our own way. annually and the total expenditure feedback we receive, we constantly and stringent involving two rounds wish you all the very best.

2016 EDITION Complete list of winners and nominees for 2016 SPIA

Indoor Sport & Recreation Facility ► Road to the Stars by Saudi Telecom ► Daman for Train Dubai ► Mubadala World Tennis Championship

► Zayed Sport City Company - Saudi Arabia Youth Development Project ► ExxonMobil Open ► Bounce Middle East ► Sun Sand Savasana by LuluLemon / Majid Al ► Du Football Champions ► Qatar International Endurance Cup ► Adventure Zone by Adventure HQ Futtaim Fashion ► Emirates American Football League ► Tour of Oman Bronze ► Fit Lab Emirates Golf Club Best use of PR in Sport ► UAE Rugby Federation HSBC Player Best Sports CSR Initiative Best Integrated ► Football Zone at Sports Village ► Abu Dhabi HSBC Golf Championship Pathway Program ► Daman Active Life Marketing Campaign 2016 Edition ► Insportz Club ► #Legend Challenge ► ADIB Future Champions League ► Daman’s Activelife National Sports Festival ► Sheraton Grand Doha Resort & Convention ► Gulf Bank 642 Marathon - ► Capoeira4Refugees - Jordan ► Koora Time - Qatar FA/Qatar Shell Bangkok, Thailand Hotel - Qatar ► Nike Hypervenom II ► Copa Coco-Cola ► ADIB Future Champions League October 2016 ► Sultan Qaboos Sports Complex - Oman ► NBO Road to Oman ► Daman Future Champions Program ► Basketball for Life

Outdoor Sport & Recreation Facility ► NTC Tour Dubai ► Dubai Golf Junior Development ► Emirates Down Syndrome Association

► Zayed Sports City ► Trans Hajer Mountain Bike Race ► GEMS Sports Academy ► Pedal Against Poverty - Lebannon ► ICC Academy ► We Run DXB ► Nike Most Wanted ► Mubadala World Tennis Championship ► Zain Telecom Sailing Team - Kuwait ► Dubai Creek Golf & Yacht Club Best use of Social Media in Sport ► STC Road to the Stars ► Shuttle Time Youth Sport Agency or Organisation ► Spanish Soccer Schools ► Emirates Golf Club ► Bounce AfterDark ► Standard Chartered Dubai Marathon ► E-Sports Football Club Best Sport Event (Amateur) ► Football Zone at Sports Village ► The Color Run ► beIN The Asian Cup ► UAE Jiu-Jitsu Federation

► RCSI - Bahrain ► Standard Chartered Dubai Marathon Best Sponsorship of a Sport or Event ► White Collar DXB ► Abu Dhabi Harlequins Rugby Club

► The Kartdrome, Dubai Autodrome ► Abu Dhabi HSBC Golf Championship ► HSBC for the Sevens Series & Emirates ► The Color Run ► Capoeira4Refugees - Jordan IMG is proud to have earned multiple honors at the 2016 Sports Industry Awards - testament to our ► Wadi Adventure ► Al Hilal Saudi Arabia 3rd Kit Airline Dubai Rugby Sevens ► ADCB Zayed Sports City Pink 5 & 10 Km ► Daman Future Champions Program successful partnerships with the Abu Dhabi Sports Council, 'XEDL6SRUWV&RXQFLOFlash Best Sport Retail Experience ► beIN Social Media ► Daman’s ActiveLife – Color Run ► Abu Dhabi Swimming festival by Daman’s ► Emirates American Football League Entertainment, HSBC, Mubadala, Daman)DOFRQ $VVRFLDWHV:HLOO&RUQHOO0HGLFLQH4DWDUDQGRXU ► Sun and Sand Sports Dubai Mall ► STC Dawri Plus ► Emirates NBD for Dubai Ladies Masters Active Life ► Muscat Football Academy - Oman PDQ\RWKHUYDOXHGHYHQWSDUWQHUVas well as our shared commitment to delivering the region’s ► Insportz Club & Dubai Desert Classic ► Awafi Mountain Bike Festival ► Sparta - Bahrain ► Adventure HQ greatest sporting events. ► Baraka Sports - Bahrain ► Emirates Airline Paige Spiranac Campaign ► Tima Love for 10KSA – Saudi Arabia ► Daman’s Activelife Electric Run powered by Sport Agency or Organisation

► Delta Marketing Sports Retail - Saudi Arabia ► STC Road to the Stars ► Daman for Abu Dhabi Swimming Festival XDUBAI ► IMG Middle East ► Nike Store, Box Park ► We Run DXB ► Daman for the Electric Run Dubai ► Dolphin Energy Doha Dash ► CSM IMG is the global leader in sports, fashion and media in more than 25 countries around the world ► Nike Store, Yas Mall Integrated Sports Marketing Campaign ► Emirates Airline for the DP World Tour ► Nike Most Wanted ► Inspiratus Sports Experience and with over 8,500 major events every year, IMG has the experience and expertise to deliver the Sports Brand, Retail or Product Activation ► Abu Dhabi HSBC Golf Championship Championship ► NTC Tour Dubai ► Intigral Sports region’s best events. ► Show Them You Own The School by GMG ► Adventure HQ sponsors the Color Run ► Emirates Airline for the Emirates T20 ► The Neorun ► Nike Middle East / Sun and Sand Sport LLC ► Wadi Adventure Race 10 ► #BETHEDIFFERENCE by Adidas & LightBlue ► Mubadala World Tennis Championship ► Du for the Du Football Championship ► Pro Vision Sports - Kuwait ► We Run DXB ► The Nike+ Run Club by Nike Middle East ► Al Hilal FC Saudi Arabia Home Kit ► STC for KSA Football – Saudi Arabia ► Q-Sports - Qatar For enquiries, please contact Greg. [email protected] Live experience at a Sports Event ► Earn You Armour by Under Armour & ► STC Dawri Plus ► Abu Dhabi Tourism & Culture Authority for ► Supa Sportsman - Oman Garage 366 ► Du Football Champions the Oficial Tourism ► Abu Dhabi HSBC Golf Championship img.com ► Glow Line Collection by Tima Love ► Emirates NBD Million Dirham Putt Destination Partner of City F.C ► 10th Hail International Rally - Saudi Arabia

– Saudi Arabia ► Night Golf at Emirates Golf Club ► Standard Chartered for the Dubai Marathon ► Abu Dhabi Tour Gold Silver Bronze THURSDAY/FRIDAY THURSDAY/FRIDAY 26 31/1 APRIL 2016 31/1 APRIL 2016 27 Sports Industry Awards 2016 Setting gold standard for sports in the region

Indoor Sport & Recreation Facility Integrated Sports Marketing Campaign Zayed Sports City Abu Dhabi HSBC Golf Championship

Outdoor Sport & Recreation Facility Best Sponsorship of a Sport or Event Zayed Sports City HSBC for the Sevens Series & Emirates Airline Dubai Rugby Sevens

Best Sport Retail Experience Live experience at a Sports Event Sun and Sand Sports – Dubai Mall Abu Dhabi HSBC Golf Championship

Sports Brand, Retail or Product Activation Youth Sport Agency or Organisation Show Them You Own The School by Gulf Marketing Group E-Sports Football Club

Class of 2016: The SPIA winners pose for a group picture at the end of the awards night. Pictures: Chris Whiteoak Pictures:

Best use of PR in Sport Best use of Social Media in Sport Youth Development Project Best Sport Event (Amateur) Best Sports CSR Initiative Sport Agency or Organisation Abu Dhabi HSBC Golf Championship Bounce Afterdark Du Football Champions White Collar DXB Daman Active Life IMG Middle East THURSDAY/FRIDAY THURSDAY/FRIDAY 28 31/1 APRIL 2016 31/1 APRIL 2016 29 Sports Industry Awards 2016 Glittering evening to celebrate the finest

A Cadillac CTS-V greeted the guests at the lounge area. Mia Harvey of RAK Tourism and her husband.

(From L) Abdallah Al-Bakeet of Islamic Solidarity Sports Federation (ISSF); Mohammad Sawalha Group CFO Desert Gate; Samir Tabbah, Group CEO Desert Gate; Faisal Abdulaziz Al-Nassar, Secretary Gen- eral ISSF and Eric M Gottschalk, CEO MMC Sportz. Members of E-Sports celebrate their success with a group selfie.

Sport360’s Mark Kar presenting on behalf of Singha Corp. Violinist Pasha Scripnic enthralled the audience with her performance. Guests from GEMS Sports Academy.

Alistair Ruxton (r) of Falcon & Associates with a guest. European Tour’s Sofia Lundsted and her guest. Pictures: Chris Whiteoak Pictures: Promoseven’s Dan Fenton (l) with Emirates Airline guests. Nadim Ghrayeb, Regional Sales and Marketing Manager, Cadillac, with his wife. SDI Marketing oficials, who won bronze for CSR Intitiave. Pictures: Razvan Alin Constantin/Walter Pagano Alin Constantin/Walter Razvan Pictures: The Thomson sisters – Sheryl, Lynsey and Karalynn – dazzle the evening with their smiles. The Daman team who collected a handful of awards, including a 1-2 in Best Sports CSR Initiative. THURSDAY/FRIDAY 30 31/1 APRIL 2016 Sports Industry Awards 2016 An unforgettable night

Matthew Jackson, Managing Director Sport Arabia Worldwide, with his Messi-autographed jersey after winning the Icons and Modells Sports Quiz.

Icons add to the SPIA experience

One of the biggest prizes on Big ticket items on display in the SPIA night – an autograph- the UAE include a FCB-series ed jersey of Lionel jersey worn by Leo Messi, a Messi – was up for grabs for the Gareth Bale match-worn Real winner of a quiz contest. Jersey and a Cristiano The fabulous prize was put Ronaldo-owned boot. up by Icons, the world’s leading Nick Peel, CEO of Marka, who online retailer of the finest and have brought Icons to the UAE, most authentic signed football said: “The support from the memorabilia. Icons tied up with local community here has been SPIA to showcase their physical incredibly positive. shops that opened in the UAE, “We look forward to bringing at Modell’s in Mall of Emirates memorabilia to sports enthusi-

Pictures: Razvan Alin Constantin/Walter Pagano Alin Constantin/Walter Razvan Pictures: and City Centre Mirdif. asts here in the UAE.” As many as 562 guests enjoyed their evening out at the sold-out function, which was held at the JW Marriott Marquis.