Tess Seger [email protected] 310-801-0448 Alejandra
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EMBARGOED UNTIL 12 AM on 12/22/2016 December 22, 2016 Contact: Tess Seger [email protected] 310-801-0448 Alejandra Campoverdi Launches Campaign for California’s 34th Congressional District LOS ANGELES, CA – Today, Alejandra Campoverdi, former White House aide and community advocate, announced her campaign for Congress in California’s 34th District. See the video here: A native Angeleno, born to a single mother who immigrated from Mexico, Alejandra has always held her roots and her family’s journey close to her heart. She’s lived a career dedicated to public service and to the advancement of vulnerable and marginalized communities, be it in philanthropy, politics or media. Both in Los Angeles and in Washington D.C., Alejandra has gained firsthand experience working on the issues that impact our families the most: unemployment, income inequality, immigration, access to quality education and health care. Alejandra’s passion for service came from her upbringing struggling with many of the barriers our families face today. “I’m taking on this challenge because your family is like my family and our families need a champion. We need someone in Washington who will speak loudly and fearlessly for the ones who need it most.” Throughout her career, Alejandra has been a voice for the voiceless. From the California Endowment to the White House, she has served as a bridge between the on the ground perspectives of her community and the larger American consciousness. Her grit, courage, strong work ethic, and unflappable commitment to public service have pushed her to fight for equality and opportunity at every turn, and, now, she wants to put those skills to work for the 34th District. “More than ever we need to remind Washington that the American Dream can and should be alive for anyone willing to work hard -- not just the powerful, rich, and well connected. My focus is on making sure that everyone in California’s 34th District has the respect they deserve from their elected officials and has the chance to leave their kids more opportunities than they had." After attending Saint Monica’s school for thirteen years, Alejandra was accepted to the University of Southern California where she graduated cum laude from the Annenberg School for Communication and Journalism. She went on to receive her Master of Public Policy from Harvard University’s Kennedy School of Government. Upon graduating from Harvard, Alejandra joined then-Senator Barack Obama’s 2008 campaign for the presidency, living off her credit card while working on outreach to various constituency groups, including the Latino community. Alejandra was then appointed to serve as a White House aide to President Obama during the first four years of the Administration, initially in the West Wing as Special Assistant to the White House Deputy Chief of Staff for Policy and later as the Deputy Director of Hispanic Media. Alejandra went on to serve as Senior Advisor for Innovation and Communications Strategy for Univision Network News, where she also worked with the team that launched Fusion. She returned to Los Angeles and joined the Los Angeles Times, where she was Managing Editor of #EmergingUS and later Director of Multicultural Content. Alejandra lives in Downtown Los Angeles. For more information, visit: www.campoverdiforcongress.com. ### .