Outdoor/Press Advertising promoting the Leinster Rugby/Munster Rugby and Connacht Rugby Supplements

Examples of how the Irish Independent front cover and mastheads are regionalised on a Friday

Examples of the Leinster Rugby / Munster Rugby and Connacht Rugby Supplement Covers

Sponsor for a Day – SME competition in association with Bank of Ireland

Sponsor for a Day – SME competition in association with Bank of Ireland

Munster Race Members of the Munster Rugby team sold copies of the Irish Independent as part of their Munster Race challenge. All money raised was donated to Munster Rugby’s charity partners.

Sampling at matches

Leinster Rugby Supplement - Local Advertising Campaigns

Munster Rugby Supplement - Local Advertising Campaigns

Munster Rugby Supplement - Local Advertising Campaigns

Value- added Competitions These ads show how Irish Independent leveraged the sponsorship and some of the other provinces sponsors to offer added value competitions for our readers: Leinster – City Jet and Conrad (two of Leinster Rubys sponsors) Connacht – Life Style Sports (Connacht Rugbys main sponsor)

Irish Independent Park Outdoor Advertising Support

96 sheet format

144 sheet format

48 sheet format

6 sheet format

City Impact format

Win 10 Year Season Seats at Irish Independent Park Competition – Press ad

Giveaways at Irish Independent Park Rugby Games

Air fresheners Branded Cheering Sticks

Beer mats – featuring local trivia

Connacht Rugby Pitch-side Branding

Leinster Rugby Pitch-side Branding

Connacht Rugby Pitch-side Branding

Door Drop – complimentary newspaper in Cork area to support Irish Independent Park