PROCEEDING China Asean Tourism Education Alliance (CATEA) International Conference ” Uniting Conservation, Community, and Sustainable Tourism Facing Tourism 4.0”
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PROCEEDING China Asean Tourism Education Alliance (CATEA) International Conference ” Uniting Conservation, Community, and Sustainable Tourism Facing Tourism 4.0” Published by: Sekolah Tinggi Pariwisata Trisakti ISBN: 978-623-91018-0-0 Editors : Dr. Rahmat Ingkadijaya, Sekolah Tinggi Pariwisata Trisakti, Indonesia Rina Suprina, M.Hum.M.SiPar, Sekolah Tinggi Pariwisata Trisakti, Indonesia Devita Gantina, M.Par, , Sekolah Tinggi Pariwisata Trisakti, Indonesia Dr. Pan Junyang. Guilin Tourism University, China Prof. Theodore Benetatos, IMI Switzerland Asst. Prof. Sakchai Sektarnawat, Ph.D. Burapha Universiry, Thailand Lay out : Marissa Pusparini, M.P.Par. Design : Suryo Danar Saputra, S.Pd. Reviewers : Dr. Myrza Rahmanita Dr. Himawan Brahmantyo Dr. Sri Sulartiningrum Astuti Kusumawicitra, PhD. Distributed by: Sekolah Tinggi Pariwisata Trisakti Jl. IKPN Tanah Kusir, Bintaro, Jakarta Indonesia. Telp. +62 21 7377738 Fax. +62 21 73887763 First published in 2019 Copyright © 2019 by Sekolah Tinggi Pariwisata Trisakti (STP Trisakti) All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, include photocopying, recording or by any information storage and retrieval system, without permission in writing from the copyright owner. On no account may any part of this publication be reproduced without the written permission of STP Trisakti or the authors concerned. i COMMITTEE STEERING COMMITTEE Fetty Asmaniati, SE, MM President Trisakti School of Tourism Djoni Wibowo, SE.MM Vice President of Academic & Student Affairs Trisakti School of Tourism Dr. Nurbaeti Vice President of Finance & Public Affairs Trisakti School of Tourism Ismeth Emier Osman, SE.MM Vice President of Marketing & Cooperation Trisakti School of Tourism Cheng Daopin President Guilin Tourism University, The Republic of China Prof. Zhang Xianchun Dean Guilin Tourism University, The Republic of China Zhang Hailin Executing Deputy Director, Research Department Guilin Tourism University, The Republic of China Dr. Andrew Chua Principal and Executive Chairman East Asia School of Business, Singapore ORGANIZING COMMITTEE Chairperson : Surya Fajar Budiman, SST.MMPar Vice Chairperson : Nurima Rahmitasari, M.SiPar Treasurer : Nelwati, S. Kom., MM Secretariat : Nirmala Hapsari Call for Paper and Poster Session : Rina Suprina, M.Hum.M.SiPar Dra. Purwanti Dyah Pramanik, M.Si Devita Gantina, M.Par Nurti Rahayu, M.Par Program Chair : Michael Krishna, M.Par. Emenina Tarigan, M.Par IT, Publication and Documentation : Triana Rosalina Dewi, SE.MM. Malik Mustofa, S.Kom., MM. Sponsorship : Novita Widyastuti S. SST., M.SiPar Jeffry Sudirja, M.SiPar. ii FOREWORD Praise the Lord and thank the Almighty God who continues to devote His grace to all of us, and with His permission the China ASEAN Tourism Education Alliance (CATEA) International Conference with the theme "Uniting Conservation, Community and Sustainable Tourism Facing 4.0", can be implemented well and this proceeding can be published. The theme was chosen on the grounds to provide academic attention to the importance of developing and strengthening tourism and improving communication in the face of conservation, community and sustainable tourism and global tourism technology, especially facing technology 4.0. National and international academics have produced many researches on strengthening and developing business, communication, and technology to deal with the globalization, but there are still many that have not been disseminated and widely publicized, so that they are not yet accessible to people in need. On this basis, this International Conference is one of the venues for national and international Academics to present their research, as well as exchange information and deepen research area, and develop sustainable cooperation. This year, the CATEA international conference accommodated 36 papers from authors coming from various countries, namely Indonesia, Malaysia, Thailand and China. The number of institutions participated in the paper presentations is 13 which consists of 10 institutions from Indonesia and 3 from abroad. Researchers from various fields of study from Indonesia and several ASEAN countries have discussed various topics in the fields of conservation, community and sustainable tourism in order to provide ideas and solutions to strengthen tourism education role in facing tourism technology 4.0. Finally, we would like to sincerely thank the President of Trisakti School of Tourism, steering committee, organizing committee, speakers, presenters, participants, and sponsors who have made this international conference fruitful and successful. May Allah SWT, God Almighty bless all our good efforts. Jakarta, June 10th, 2019 Surya Fadjar Boediman, SST. MMPar. Conference Chair iii MESSAGE FROM THE PRESIDENT OF TRISAKTI SCHOOL OF TOURISM (TST) Assalamu’alaikum Wr. Wb. Dear distinguished keynote speakers, invited speakers, presenters, and participants. First of all, on behalf of Trisakti School of Tourism (TST), I would like to welcome you to the 3rd China ASEAN Tourism Education Alliance (CATEA) International Conference 2019. CATEA was co-founded by the ASEAN China Center and Guilin Tourism University along with 18 Tourism schools and enterprises in China and ASEAN in 2017. The purpose of establishing CATEA is to promote the cooperation between tourism schools in China and ASEAN and upgrade the education quality. This is in line with TST, who was established in 1969 under Trisakti Foundation and has continuously focused on improving tourism education quality. For this reason, TST is pleased to host this prestigious international conference. Let me express my sincere gratitude to those who have participated in this event: The Ministry of Tourism, The Ministry of Research Technology and Higher Education, Secretary General of ASEAN, The Embassy of the Republic of Indonesia to People’s Republic of China, The Embassy of People’s Republic of China to ASEAN Country, ASEAN Tourism Research Assosiation (ATRA), Guilin Tourism University, Burapha University International College Thailand, Suan Dusit University Thailand, Huaqiao University, China, Wuxi Institute of Technology China, East Asia Institute of Management, Singapore, AAHRMEI Philippines, The AITTEI (HILDIKTIPARI), Shanghai Institute of Tourism, China, Sichuan Tourism University, China, Institute of Tourism Studes, Macao, China, University of Indonesia, and other national institutions who participated in paper presentation paralel sessions. I wish you all the best and success participating in this 3rd CATEA International Conference 2019. Wassalamu’alaikum Wr. Wb. Jakarta, June 10th, 2019 Fetty Asmaniati, SE.MM President iv TABLE OF CONTENTS Cover………………………………………………………………………….............. i Committee…………………………………………………………………………....... ii Forewords ……………………………………………………………………………... iii Message from The President of Trisakti School of Tourism …………………………. iv Table of Content ………………………………………………………………………. v Rundown CATEA 2019……………………………………………………………… viii Paper Presentation - Room 301 (Tourism & Destination) ……………………………. x Paper Presentation- Room 302 (Tourism) ……………………………………………. xi Paper Presentation- Room 303 (Tourism, Destination, & Gastronomy) ……………… xiii Poster Display- Room 304 (Tourism, Destination, & Gastronomy) ………………….. xv What You Didn’t Know of Human Resource Development..................................... 1 Purwanti Dyah Pramanik The Impact of Halal Tourism Promotion (Sharia Tourism) Towards the Students’ of STP Trisakti Visiting Decision to Twelve Halal Tourism Destinations..................... 12 Anita Swantari, Rina Fitriana Factors Affecting the Ragunan Zoo Visitors’ Satisfaction....................................... 22 Rina Fitriana, Riska Septi Dinantika The Effect of Incube Artisan Coffee House on The Interest of Students Entrepreneurs at Stp Trisakti................................................................................. 30 Novita Widyastuti Sugeng, Vienna Artina Sembiring Ice Green Banana with Coating Iota, Kappa and Its Characteristics (Experimental Study of Molecular Gastronomy) ........................................................................... 40 Robiatul Adawiyah, Vienna Artina.S, Wijayanti Dewi.P The Influence of Study Motivation Abroad to Students’ Happiness............................. 48 Sheivianah Disya, Lestari Ningrum Strategies for Developing Natural-based Tourism Destination in the Dieng Plateau as a Sustainable Tourism..... ....................................................................................... 56 Ayu Setya Kemalasari, Malidya Puspita Ayu, Meisa Sofia How Millennials in Indonesia Perceive in Studying Abroad to China........................... 66 Adella Gloria Harjanto, Lestari Ningrum Indonesians Go to China, are They Satisfied? ............................................................. 78 Savitri Hendradewi, Lestari Ningrum Ecotourism Development Strategy at Situ Gede Bogor........................................... 89 Imam Ardiansyah The Potential of Culinary Studio Business in North Jakarta....................................... 101 Diena Mutiara Lemy, Ryan Grady v The Influence of Service Quality Towards Customer Satisfaction in Air Asia’s Low Cost Airline Services.............................................................................................. 112 Ani Puspawigati The Relationship between the Implementation of Service Quality and Guest Satisfaction at Hotel X Jakarta..............................................................................