March 31St – April 2Nd, 2014 Vilnius, Lithuania
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March 31st – April 2nd, 2014 Vilnius, Lithuania CONTENTS Introduction ............................................................................................................................................................ 5 Agenda ...................................................................................................................................................................... 8 MAIA Workshops Masterclass in Vilnius .......................................................................................................11 Marketing & Publicity for Cinema .................................................................................................................. 12 Guest Speakers ......................................................................................................................................................13 Baltic Film Market .................................................................................................................................................15 Industry Screening Schedule ....................................................................................................................... 16 Estonia ...................................................................................................................................................................... 17 Latvia ......................................................................................................................................................................... 19 Lithuania .................................................................................................................................................................. 21 Meeting Point – Vilnius Venues ........................................................................................................................ 31 Meeting Point – Vilnius Team & Contacts ...................................................................................................... 32 Who is Here? ............................................................................................................................................................ 33 Notes .......................................................................................................................................................................... 38 3 4 INTRODUCTION Dear participants of the “Meeting point – Vilnius”, I am delighted that the Vilnius International Film Festival “Kino pavasaris” has become a platform for discussion about the ongoing development of the cultural and cre- ative sectors. The conference “Meeting Point Vilnius” is one of those de- velopment opportunities for the Lithuanian film industry and for Lithuanian culture as a whole. It is my sincere hope that this conference will continue to enable cultural and audiovisual professionals to operate transnationally, to further promote the cross-border cir- culation of cultural and creative works, safeguard cultural and linguistic diversity and, as a result, will strengthen policy cooperation fostering innovation, audience build- ing and new business models. First and above all culture has an intrinsic value as a public good. It is also important for the social cohesion of our societies. In addition, research clearly shows the strong growth potential of the cultural and creative sectors. The cultural and creative sectors play a major role in Europe’s economy. They account for up to 4.5% of EU GDP and more than 8 mil- lion jobs. In these challenging times we need to target our investment to sustain and grow this contribu- tion to our economies. Investment in film will do that by helping to overcome the barriers and driving creative development, innovation and social inclusion. Today you will open a new page for cooperation with neighbouring countries, which will fa- cilitate the circulation of films of our countries worldwide, and it is a very important initiative. I wish you pleasant days and inspiring moments in Vilnius. Šarūnas Birutis, Minister of Culture of the Republic of Lithuania 5 On behalf of the Lithuanian Film Centre, I would like to welcome the participants of the “Meeting Point – Vil- nius”. With the domestic films receiving ever more attention in Lithuania it is a good time to talk about audience. Topics and issues that are going to be discussed by recognised international experts are familiar to both small and big markets. I believe that professionals from different countries will find a lot to talk about during these few days in our city. The industry event is a result of cooperation of many national and international organisations. In this context, I am really glad to welcome the cooperation with the MAIA Workshop. I am sure that the 2014 edition of the “Meeting Point – Vilnius” will be an inspiring journey through the chal- lenging world of film marketing and audience develo- pment. Rolandas Kvietkauskas, Director of the Lithuanian Film Centre 6 Dear industry guests, International industry event “Meeting point – Vilnius” welcomes you for the fifth time! Consider us as a one- stop shop for everything you need to know about Baltic film industry. Just in three days you will be able to see the newest or soon be ready films from the Baltics, visit some stunning locations of Lithuania, open the largest soundproof filming studio in the Baltic states, meet the enthusiastic filmmakers from the region, network with the most important industry professionals and feel the vibe of the biggest and oldest film festival in Lithuania. Having talked with the producers from the region, we have realized, that film marketing as well as audience building remain one of the challenges in modern film- making, therefore we have invited acclaimed film pro- fessionals to share their knowledge and carry on master classes for a better understanding how to promote a film. Those of you who have been here already know that we will do all our best to make sure your visit in Vilnius is just perfect. And those, who are visiting for the first time, just embrace your- selves and enjoy what is called Lithuanian hospitality. Algirdas Ramaška, Executive director of Vilnius International Film Festival 7 AGENDA TUESDAY, APRIL 1st, 2014 9.30-10.00 Registration and morning coffee Introduction 10.00-10.10 Meeting point - Vilnius welcomes you! Welcome speech by Šarūnas Birutis, the Minister of Culture of Lithuania and Algirdas Ramaška, executive director of Vilnius International Film Festival 10.10-10.30 Lithuanian Film Industry – What’s New By Rolandas Kvietkauskas, director of Lithuanian Film Center. SESSION 1. Baltic film market. New films and works in progress 10.30-12.30 Presentation of new Lithuanian, Latvian and Estonian films & works in progress. 12.30-14.00 Lunch SESSION 2. Project presentation 14.00-14:30 Meet the SOFA - School of Film Agents. SOFA supports young promoters, mediators and catalysers with their unique film project ideas for the local and international audience in their country of origin – in all possible creative shapes. Speaker: Nikolaj Nikitin, founder and director of SOFA and the Berlinale delegate for Eastern-Europe Moderated by Nick Holdsworth, Journalist and industry expert. SESSION 3. Marketing & Promotion 14.30-15:30 Festivals as part of marketing, promotion and audience building Keynote Speaker: Nikolaj Nikitin Panelists: Miroslav Mogorovic, Chief producer and founder of the Motion Picture Company ART&POPCORN, European film festival Palic organizer. Igor Stankovic, distributor at MCF MegaCom Film. Pascal Judelewicz, President Producer at Acajou Films. Moderated by Nick Holdsworth SESSION 4. Legal issues in film industry 15.30-16:30 How to avoid legal issues during film making process? Speaker: Dina Adomavičiūtė attorney at Law Borenius, one of the leading and most experienced business law firms in Lithuania Presentation in Lithuanian 19.00-02.00 LITHUANIAN FILM INDUSTRY EVENING Hosted by Vilnius Film Cluster and Vilnius International Film Festival “Kino pavasaris” WEDNESDAY, APRIL 2nd, 2014 9.45-10.00 Registration and morning coffee SESSION 5. The Audience: without them we are nothing! 10.00-10.15 Presentation of MAIA Workshops. By Graziella Bildesheim programme director of MAIA Workshops. 10.15-11.30 Audience in the Mind. Speaker: Peter Buckingham - skilled communicator, who speaks and teaches around the world on how to reach the audiences best in this changing world. 30 years of experience in the field of pro- duction, distribution and exhibition has offered a broad overview of the issue. Presented by Creative Europe Desk Lithuania MEDIA Office and MAIA Workshops SESSION 6. The Audience: without them we are nothing! 11.30-12.45 Positioning your film in the marketplace Speaker: Mia Bays is sales/marketing consultant and creative executive at Missing In Actions Films. She worked with an Oscar winning twice BAFTA nominated productions. She also teaches regularly for the London Film School, National Film School, Film London and Skillset among others. Presented by Creative Europe Desk Lithuania MEDIA Office and MAIA Workshops 12:45-14:30 Lunch SESSION 7. The Audience: without them we are nothing 14.30-16:00 Case studies on creative documentaries and fiction films Speaker: Peter Buckingham and Mia Bays Presented by Creative Europe Desk Lithuania MEDIA Office and MAIA Workshops SESSION 8. Marketing & Promotion 16.00-18.00 Marketing & publicity for cinema. The Mentality to Promote Speaker: Álvaro Vega a highly experienced professional in films promotion, CEO & Founder of Dob-