The TV Player Report a Beta Report Into Online TV Viewing

The TV Player Report A beta report into online TV viewing

Week ending 6th November 2016

Table of contents

Page

3 Introduction

4 Frequently asked questions

5 Aggregate on-demand and live viewing by TV player

6 Aggregate on-demand and live viewing by broadcaster group

7 Live streaming channels

9 Top 50 on-demand programmes – last week

10 Top 50 live programmes – last week

11 Top 50 on-demand programmes – last 4 weeks

12 Top 10 on-demand programmes by TV player – last week and 4 weeks

16 Top 10 live programmes by TV player – last week

18 Top 50 on-demand programmes by operating system – last week

21 Top 50 live programmes by operating system – last week

24 Top 50 on-demand programmes by operating system – last 4 weeks

27 Reference section

Introduction

In an era of constant change, BARB continues to develop its services in response to fragmenting behaviour patterns. Since our launch in 1981, there has been proliferation of platforms, channels and catch-up services. In recent years, more people have started to watch television and video content distributed through the internet. Project Dovetail is at the heart of our development strategy. Its premise is that BARB’s services need to harness the strengths of two complementary data sources. - BARB’s panel of 5,100 homes provides representative viewing information that delivers programme reach, demographic viewing profiles and measurement of viewers per screen. - Device-based data from web servers provides granular evidence of how online TV is being watched. The TV Player Report is the first stage of Project Dovetail. It is a beta report that is based on the first outputs from BARB working with UK television broadcasters to generate data about all content delivered through the internet. This on-going development delivers a census-level dataset that details how different devices are being used to view online TV. Stage 2 of Project Dovetail will integrate this dataset with the outputs that our customers are used to receiving from BARB. We are in the final stages of tendering the contract for this stage. More news will follow on how we will deliver this. Click here to watch a short video that brings Project Dovetail to life. Alternatively, contact [email protected] with any questions.

BARB’s TV Player Report - Page 3

Frequently asked questions

Click on any of the questions below to get an explanation.

What is this report telling me? What does the terminology mean? Which of these numbers are already covered by the BARB panel? How is online viewing data generated? Are the data generated only from BARB panel homes? What is "Average Programme Streams"? Why is the report being published in beta format? Why are some broadcasters' platforms missing from the report? Does the report cover live streaming and on-demand viewing? What is the difference between measuring live streaming and on-demand viewing? Are you reporting on consumption of advertising? Is viewing to downloads included? What period does the report cover? What are Android, Apple iOS and Website players? What proportion of all online viewing does the report account for? Will the report encompass other operating platforms? Does the TV Player Report include viewing through internet-only content platforms? How does the implementation process work? How does the auditing process work?

BARB’s TV Player Report - Page 4 Aggregate viewing by TV player (on-demand and live streaming) Week ending 6th November 2016

Total viewing time (minutes) All platforms Android app Apple iOS app Website player TOTAL 1,120,139,574 148,538,699 509,669,654 461,931,221 All TV players Live streaming 311,832,749 36,660,977 130,437,219 144,734,553 On-demand 808,306,825 111,877,722 379,232,435 317,196,668 All 4 Live streaming 12,580,561 603,519 4,456,528 7,520,514 On-demand 108,875,974 9,679,857 45,883,260 53,312,858 BBC iPlayer Live streaming 128,063,802 9,448,493 37,715,469 80,899,840 (incl iPlayer Kids) On-demand 458,916,320 68,549,346 198,685,580 191,681,395 ITV Hub Live streaming 45,056,985 7,686,589 21,489,823 15,880,573 and STV Player On-demand 123,599,093 19,226,045 57,516,471 46,856,577 My5 On-demand 5,411,655 - 5,411,655 -

Sky Go* Live Streaming 126,131,401 18,922,376 66,775,399 40,433,627 On-demand 104,879,547 13,343,466 68,840,307 22,695,773

UKTV Play On-demand 6,624,236 1,079,009 2,895,163 2,650,064

* The viewing time given for Sky Go includes viewing to other broadcasters. See the Sky Go column on page 6 for the detailed breakdown.

Only viewing time for audited platforms is included. See page 28. BARB’s TV Player Report - Page 5 Aggregate viewing by broadcaster group Week ending 6th November 2016

LEGEND: Total viewing time (minutes) A = Android app, I = iOS app, All viewing Own apps Sky Go (A, I, W) BBC iPlayer (A, I, W) W = Website player Total On-demand Live streaming On-demand Live streaming On-demand Live streaming On-demand Live streaming TOTAL 1,120,139,574 808,306,825 311,832,749 244,510,958 57,637,546 104,879,547 126,131,401 458,916,320 128,063,802 BBC 587,334,165 459,354,981 127,979,184 - - 438,661 - 458,916,320 127,979,184 ITV 191,561,791 132,285,457 59,276,334 123,599,093 A, I, W 45,056,985 A, I, W 8,686,364 14,219,348 - - Channel 4 132,195,101 111,913,668 20,281,433 108,875,974 A, I, W 12,580,561 A, I, W 3,037,694 7,700,872 - - Sky 123,357,043 55,828,984 67,528,060 - - 55,828,984 67,528,060 - - Viacom 16,317,595 9,807,181 6,510,414 - - 9,807,181 6,510,414 - - UKTV 16,237,298 8,952,291 7,285,006 6,624,236 A, I, W - 2,328,055 7,285,006 - - Fox 15,088,816 9,494,103 5,594,713 - - 9,494,103 5,594,713 - - Channel 5 10,769,977 6,961,486 3,808,491 5,411,655 I - 1,549,832 3,808,491 - - Disney 9,045,412 8,422,761 622,651 - - 8,422,761 622,651 - - Discovery 5,773,493 1,720,348 4,053,145 - - 1,720,348 4,053,145 - - NBC Universal 5,158,010 1,495,423 3,662,587 - - 1,495,423 3,662,587 - - AETN 4,254,329 449,001 3,805,329 - - 449,001 3,805,329 - - Turner 1,798,396 1,255,540 542,857 - - 1,255,540 542,857 - - Star India 797,929 - 797,929 - - - 797,929 - - Vice UK TV Ltd 90,484 90,484 - - - 90,484 - - - S4C 84,618 - 84,618 - - - - - 84,618 UTV Ent’t TV 143 143 - - - 143 - - - Not Attributable 274,973 274,973 - - - 274,973 - - -

Note: All totals are rounded to the nearest whole minute.

Only viewing time for audited platforms is included. See page 28. BARB’s TV Player Report - Page 6 Live streaming channels Week ending 6th November 2016

Total viewing time (minutes)

Total Own apps BBC iPlayer Sky Go BBC1 86,698,228 - 86,698,228 - ITV 34,261,815 26,246,630 - 8,015,184 Sky Sports 1 32,054,229 - - 32,054,229 BBC2 16,768,536 - 16,768,536 - BBC News 24 16,658,976 - 16,658,976 - Channel 4 8,852,134 5,286,380 - 3,565,753 ITV2 8,711,409 6,067,657 - 2,643,752 ITVbe 8,046,217 7,150,278 - 895,940 Sky Sports News HQ 6,800,681 - - 6,800,681 E4 6,022,706 3,953,125 - 2,069,581 Sky Sports 3 4,626,079 - - 4,626,079 FOX 4,373,936 - - 4,373,936 ITV4 4,222,086 2,632,439 - 1,589,647 Sky News 3,786,441 - - 3,786,441 Sky Sports 2 3,727,991 - - 3,727,991 Comedy Central 3,525,211 - - 3,525,211 ITV3 3,472,273 2,796,371 - 675,903 Cbeebies 3,310,951 - 3,310,951 - Film4 2,804,238 1,715,534 - 1,088,705 Sky Sports 4 2,477,424 - - 2,477,424 Sky 1 2,417,029 - - 2,417,029 Gold 2,364,161 - - 2,364,161 BBC4 2,357,053 - 2,357,053 - Channel 5 2,263,016 - - 2,263,016 MTV 2,223,008 - - 2,223,008 CI 1,913,949 - - 1,913,949 More4 1,870,958 894,125 - 976,833 Universal 1,809,100 - - 1,809,100 Dave 1,734,751 - - 1,734,751 Sky Living 1,487,671 - - 1,487,671 Sky Sports Mix 1,333,917 - - 1,333,917 CBBC 1,319,558 - 1,319,558 - Discovery 1,186,169 - - 1,186,169 Sky Sports 5 1,142,360 - - 1,142,360 Watch 1,101,911 - - 1,101,911 Sky Atlantic 1,084,404 - - 1,084,404 TLC 1,019,112 - - 1,019,112 E! Entertainment 1,013,577 - - 1,013,577 Eurosport UK 950,692 - - 950,692 Sky Cinema Action 883,609 - - 883,609 History 866,796 - - 866,796 Lifetime 859,061 - - 859,061 Syfy 839,911 - - 839,911 Sky Cinema Family 836,922 - - 836,922 Only viewing time for audited platforms is included. See page 28. BARB’s TV Player Report - Page 7 Live streaming channels Week ending 6th November 2016

Total viewing time (minutes)

Total Own apps BBC iPlayer Sky Go 5 USA 830,071 - - 830,071 Star Plus 797,929 - - 797,929 National Geographic 752,396 - - 752,396 4 Seven 731,397 731,397 - - 5* 715,404 - - 715,404 Alibi 684,580 - - 684,580 Good Food 665,357 - - 665,357 Sky Cinema Showcase 599,646 - - 599,646 Sky Cinema Comedy 574,023 - - 574,023 Sky Cinema Crime 567,231 - - 567,231 BBC Parliament 543,658 - 543,658 - Sky Cinema Sci-Fi/Horror 520,964 - - 520,964 Sky Sports Formula 1 518,325 - - 518,325 Sky Cinema Drama & Romance 499,685 - - 499,685 National Geographic Wild 468,381 - - 468,381 Home 440,303 - - 440,303 Animal Planet 429,810 - - 429,810 Sky Cinema Greats 394,259 - - 394,259 Nick Jr. 383,103 - - 383,103 Sky Cinema Disney 361,308 - - 361,308 ITV Encore 355,431 - - 355,431 Disney Channel 342,684 - - 342,684 Discovery Turbo 325,912 - - 325,912 Sky Cinema Select 324,549 - - 324,549 Eden 293,944 - - 293,944 Nickelodeon 281,084 - - 281,084 Disney Junior 279,967 - - 279,967 Sky Cinema Premier 258,180 - - 258,180 Cartoon Network 244,560 - - 244,560 CITV 207,102 163,610 - 43,492 Boomerang 206,071 - - 206,071 Sky Arts 1 167,631 - - 167,631 Viceland 165,522 - - 165,522 Quest 141,450 - - 141,450 Nicktoons 98,008 - - 98,008 Cartoonito 92,226 - - 92,226 S4C 84,618 - 84,618 - Real Lives 79,884 - - 79,884 BBC Webcast 24,708 - 24,708 -

This is a continuation of the report on page 7.

Only viewing time for audited platforms is included. See page 28. BARB’s TV Player Report - Page 8 Top 50 on-demand programmes Week ending 6th November 2016

Avg Avg Programme TV Player Programme Programme TV Player Programme Streams Streams 1 The Apprentice Series 12 Cycling Crowdfunding BBC A, I, W 344,264 30 Nigel Farage Gets His Life Back: BBC A, I, W 81,193 2 Eastenders 31/10/2016 BBC A, I, W 296,266 31 Holby City Series 19 Somebody To Love BBC A, I, W 80,459 3 Eastenders 01/11/2016 BBC A, I, W 287,944 32 Eastenders 28/10/2016 BBC A, I, W 75,284 4 Eastenders 04/11/2016 BBC A, I, W 272,953 33 The Moonstone: Episode 1 BBC A, I, W 73,900 5 Eastenders 03/11/2016 BBC A, I, W 258,089 34 Murdered For Her Selfies: Episode 2 BBC A, I, W 73,660 6 The Missing Series 2 Statice BBC A, I, W 256,007 35 First Dates S5E15 ALL 4 A, I, W 73,365 7 Made In Chelsea S12E4 ALL 4 A, I, W 208,950 36 Hollyoaks S25E217 ALL 4 A, I, W 72,461 8 The Only Way Is Essex (Series 19) S26 : Episode 0008 ITV A, I, W 157,385 37 Coronation Street (Series 57) 2016 S58 : Episode 9026 ITV A, I, W 71,731 9 Have I Got News For You Series 52 Episode 5 BBC A, I, W 151,101 38 Sas: Who Dares Wins S2E3 ALL 4 A, I, W 71,008 10 The Next Step Series 4 I Can't Go For That BBC A, I, W 149,059 39 Hollyoaks S25E218 ALL 4 A, I, W 67,241 11 Poldark Series 2 Episode 9 BBC A, I, W 147,010 Asian Provocateur Series Mum's American Dream 40 BBC A, I, W 65,110 12 The Apprentice Series 12 Department Store BBC A, I, W 122,136 Cousin Krishna Returns 13 The Only Way Is Essex (Series 19) S26 : Episode 0007 ITV A, I, W 120,406 41 The Missing Series 2 The Turtle And The Stick BBC A, I, W 64,115 The Apprentice: Honest Subtitles Series 12 Cycling 42 The Apprentice Series 12 The Story So Far BBC A, I, W 63,833 14 BBC A, I, W 119,884 Crowdfunding 43 Coronation Street (Series 57) 2016 S58 : Episode 9025 ITV A, I, W 63,816 15 Murdered For Her Selfies: Episode 1 BBC A, I, W 118,046 44 Have I Got News For You Series 52 Episode 4 BBC A, I, W 62,875 16 Citizen Khan Series 5 Cricket BBC A, I, W 117,116 45 Murdered For Her Selfies: Episode 3 BBC A, I, W 62,371 17 The Only Way Is Essex (Series 19) Episode 0007 ITV A, I, W 112,269 46 Coronation Street (Series 57) 2016 S58 : Episode 9028 ITV A, I, W 61,658 18 The Missing Series 2 A Prison Without Walls BBC A, I, W 110,420 47 The Missing Series 2 Come Home BBC A, I, W 61,265 19 Ordinary Lies Series 2 Episode 3 BBC A, I, W 106,368 48 The Fall Series 3 Episode 5 BBC A, I, W 60,945 20 The Dumping Ground Series 4 Getting To Know You BBC A, I, W 104,476 The Apprentice: You're Fired Series 12 Cycling 49 BBC A, I, W 60,451 21 Born Small - The Wedding: Episode 1 BBC A, I, W 101,350 Crowdfunding 22 The Graham Norton Show Series 20 Episode 6 BBC A, I, W 100,847 50 CBBC Preview: The Worst Witch BBC A, I, W 59,979 23 The Fall Series 3 Episode 6 BBC A, I, W 97,856 24 Strictly Come Dancing Series 14 Week 7 BBC A, I, W 97,520 25 Casualty Series 31 Thirty Years BBC A, I, W 95,357 26 Still Game Series 7 Heavy Petting BBC A, I, W 92,757 27 Humans S3E1 ALL 4 A, I, W 90,596 28 So Awkward Series 2 The Salford Curse BBC A, I, W 88,406 29 Trump's Unlikely Superfans: BBC A, I, W 85,744

Only viewing time for audited platforms is included. See page 28. A = Android app, I = iOS app, W = Website player Excludes live streaming and viewing of broadcaster’s content through third-party apps such as Sky Go. BARB’s TV Player Report Page 9 Top 50 live programmes Week ending 6th November 2016

Avg Avg Channel and Channel and Programme Programme Programme Programme Platform Platform Streams Streams 1 Match Of The Day 2 2016-11-06 22:31:13 BBC1/BBC 68,611 30 Weather 2016-11-05 22:17:52 BBC1/BBC 21,062 2 The Apprentice 2016-11-03 20:59:59 BBC1/BBC 63,550 Asian Provocateur: Mum's American Dream 2016- 31 BBC1/BBC 20,997 3 Live Pl: Liverpool V Watford 2016-11-06 13:30:37 Sky Sports 1/Sky 54,664 11-05 23:37:01 4 Match Of The Day 2016-11-05 22:20:45 BBC1/BBC 54,051 32 The Andrew Marr Show 2016-11-06 09:00:05 BBC1/BBC 20,936 5 Planet Earth Ii 2016-11-06 19:59:25 BBC1/BBC 43,584 33 The X Factor 2016-11-05 20:00:30 ITV/ITV 20,545 6 Weather 2016-11-06 22:27:54 BBC1/BBC 38,881 34 BBC News 2016-11-03 19:57:50 BBC1/BBC 19,633 7 Poldark 2016-11-06 20:58:38 BBC1/BBC 35,956 35 Geordie Shore 2016-11-01 22:00:25 MTV/Sky 19,480 8 Live Pl: Leicester V West Brom 2016-11-06 16:13:51 Sky Sports 1/Sky 34,360 36 Have I Got News For You 2016-11-04 21:00:11 BBC1/BBC 17,062 9 The Only Way Is Essex 2016-11-06 22:02:44 ITVbe/ITV 32,567 37 Holby City 2016-11-01 20:01:00 BBC1/BBC 15,975 Strictly Come Dancing: The Results 2016-11-06 38 The Graham Norton Show 2016-11-04 22:38:19 BBC1/BBC 15,596 10 BBC1/BBC 32,500 19:17:20 39 Casualty 2016-11-05 21:11:26 BBC1/BBC 15,522 11 BBC London News 2016-11-06 22:22:54 BBC1/BBC 32,398 40 BBC News 2016-11-05 22:01:32 BBC1/BBC 15,407 12 Ten O'clock News 2016-11-03 22:00:00 BBC1/BBC 31,593 41 BBC London News 2016-11-02 22:30:59 BBC1/BBC 14,927 13 The Missing 2016-11-02 21:00:44 BBC1/BBC 31,538 42 This Week 2016-11-03 23:49:06 BBC1/BBC 14,475 14 The X Factor Results 2016-11-06 20:00:05 ITV/ITV 30,831 43 Rugby Union 2016-11-05 14:00:10 BBC1/BBC 14,420 15 BBC News 2016-11-06 22:00:30 BBC1/BBC 27,612 44 Ordinary Lies 2016-11-01 21:00:52 BBC1/BBC 14,150 16 The Only Way Is Essex 2016-11-02 22:04:07 ITVbe/ITV 27,164 45 Made In Chelsea 2016-10-31 21:00:02 E4/ALL 4 13,699 17 Question Time 2016-11-03 22:48:19 BBC1/BBC 26,470 46 Gillette Soccer Saturday 2016-11-05 15:00:00 Sky Sports 1/Sky 13,699 18 BBC News 2016-11-01 19:58:09 BBC1/BBC 26,386 47 Ten O'clock News 2016-11-01 22:00:00 BBC1/BBC 13,695 19 Eastenders 2016-10-31 20:00:23 BBC1/BBC 26,070 48 Still Game 2016-11-04 21:30:02 BBC1/BBC 13,609 20 Strictly Come Dancing 2016-11-05 18:55:25 BBC1/BBC 25,854 The National Lottery: Who Dares Wins 2016-11-05 49 BBC1/BBC 13,476 21 Eastenders 2016-11-04 20:01:01 BBC1/BBC 24,310 20:20:35 22 Eastenders 2016-11-01 19:29:38 BBC1/BBC 24,124 50 Coronation Street 2016-10-31 19:31:58 ITV/ITV 13,423 23 Weather 2016-11-03 22:44:34 BBC1/BBC 23,881 24 Match Of The Day 2016-11-06 07:41:09 BBC1/BBC 22,875 25 Eastenders 2016-11-03 19:28:50 BBC1/BBC 22,817 26 BBC London News 2016-11-03 22:33:33 BBC1/BBC 22,725 27 Live Pl: Stoke V Swansea 2016-10-31 19:00:00 Sky Sports 1/Sky 22,062 28 Ten O'clock News 2016-11-02 22:00:00 BBC1/BBC 21,644 29 BBC News 2016-11-01 19:59:01 BBC1/BBC 21,384 Only viewing time for audited platforms is included. See page 28. A = Android app, I = iOS app, W = Website player

BARB’s TV Player Report Page 10 Top 50 on-demand programmes 4 weeks ending 6th November 2016

Avg Avg Programme TV Player Programme Programme TV Player Programme Streams Streams 1 The Apprentice Series 12 Advertising - Jeans BBC A, I, W 559,100 31 The Missing Series 2 Episode 1 BBC A, I, W 250,918 2 The Great British Bake Off Series 7 Tudor Week BBC A, I, W 549,867 32 The Apprentice Series 12 Collectables BBC A, I, W 241,129 3 The Great British Bake Off Series 7 Patisserie Week BBC A, I, W 533,910 33 Ordinary Lies Series 2 Episode 1 BBC A, I, W 237,739 4 The Apprentice Series 12 Corporate Candy BBC A, I, W 515,805 34 Made In Chelsea S12E3 ALL 4 A, I, W 233,382 5 The Apprentice Series 12 Department Store BBC A, I, W 490,875 35 Have I Got News For You Series 52 Episode 2 BBC A, I, W 230,864 6 The Great British Bake Off Series 7 The Final BBC A, I, W 449,313 36 The Fall Series 3 Episode 5 BBC A, I, W 229,382 7 The Missing Series 2 The Turtle And The Stick BBC A, I, W 371,512 37 The Fall Series 3 Episode 6 BBC A, I, W 226,191 8 The Apprentice Series 12 Cycling Crowdfunding BBC A, I, W 344,264 38 Have I Got News For You Series 52 Episode 4 BBC A, I, W 218,462 9 The Missing Series 2 A Prison Without Walls BBC A, I, W 333,890 39 The Dumping Ground Series 4 Risky Business BBC A, I, W 214,425 10 Eastenders 11/10/2016 BBC A, I, W 333,888 Sex, Drugs & Murder: Life In The Red Light Zone: 40 BBC A, I, W 213,275 11 Eastenders 14/10/2016 BBC A, I, W 333,122 Complicated Love 12 Eastenders 21/10/2016 BBC A, I, W 331,601 41 Have I Got News For You Series 52 Episode 3 BBC A, I, W 211,798 13 Eastenders 18/10/2016 BBC A, I, W 326,588 42 Made In Chelsea S12E4 ALL 4 A, I, W 208,950 14 Eastenders 25/10/2016 BBC A, I, W 326,425 43 Poldark Series 2 Episode 6 BBC A, I, W 202,500 15 Eastenders 20/10/2016 BBC A, I, W 325,748 44 Poldark Series 2 Episode 8 BBC A, I, W 194,614 16 Eastenders 10/10/2016 BBC A, I, W 322,103 45 The Next Step Series 4 On The Rocks BBC A, I, W 191,786 17 Eastenders 13/10/2016 BBC A, I, W 319,690 46 Still Game Series 7 The Undrinkables BBC A, I, W 191,439 18 Eastenders 28/10/2016 BBC A, I, W 317,555 47 The Missing Series 2 Come Home BBC A, I, W 191,235 19 Eastenders 17/10/2016 BBC A, I, W 310,159 48 Poldark Series 2 Episode 7 BBC A, I, W 190,942 20 Eastenders 27/10/2016 BBC A, I, W 309,118 49 The Dumping Ground Series 4 Troll BBC A, I, W 188,191 21 Eastenders 24/10/2016 BBC A, I, W 300,459 Panorama: Paxman On Trump V Clinton: Divided 50 BBC A, I, W 187,529 22 Eastenders 31/10/2016 BBC A, I, W 296,266 America 23 Eastenders 01/11/2016 BBC A, I, W 287,944 24 The Fall Series 3 Episode 3 BBC A, I, W 286,369 25 Eastenders 04/11/2016 BBC A, I, W 272,953 26 Made In Chelsea S12E1 ALL 4 A, I, W 271,833 27 Made In Chelsea S12E2 ALL 4 A, I, W 259,430 28 The Fall Series 3 Episode 4 BBC A, I, W 258,697 29 Eastenders 03/11/2016 BBC A, I, W 258,089 30 The Missing Series 2 Statice BBC A, I, W 256,007 Only viewing time for audited platforms is included. See page 28. A = Android app, I = iOS app, W = Website player

Excludes live streaming and viewing of broadcaster’s content through third-party apps such as Sky Go. BARB’s TV Player Report Page 11 Top 10 on-demand programmes by TV player Week and 4 weeks ending 6th November 2016 All 4 Platforms included: Android app, iOS app, Website player

Average Average Rank Last week Programme Last 4 weeks Programme Streams Streams 1 Made In Chelsea S12E4 208,950 Made In Chelsea S12E1 271,833 2 Humans S3E1 90,596 Made In Chelsea S12E2 259,430 3 First Dates S5E15 73,365 Made In Chelsea S12E3 233,382 4 Hollyoaks S25E217 72,461 Made In Chelsea S12E4 208,950 5 Sas: Who Dares Wins S2E3 71,008 Sas: Who Dares Wins S2E1 135,927 6 Hollyoaks S25E218 67,241 National Treasure S1E4 133,454 7 Hollyoaks S25E219 58,655 First Dates S5E12 104,711 8 Married At First Sight S2E3 56,795 Hunted S3E4 103,974 9 Hollyoaks S25E220 51,343 Married At First Sight S2E1 96,719 10 The Big Bang Theory S10E3 46,415 First Dates S5E13 96,185

BBC iPlayer (includes iPlayer Kids) Platforms included: Android app, iOS app, Website player

Average Average Rank Last week Programme Last 4 weeks Programme Streams Streams The Apprentice Series 12 Cycling 1 344,264 The Apprentice Series 12 Advertising - Jeans 559,100 Crowdfunding 2 Eastenders 31/10/2016 296,266 The Great British Bake Off Series 7 Tudor Week 549,867 The Great British Bake Off Series 7 Patisserie 3 Eastenders 01/11/2016 287,944 533,910 Week 4 Eastenders 04/11/2016 272,953 The Apprentice Series 12 Corporate Candy 515,805 5 Eastenders 03/11/2016 258,089 The Apprentice Series 12 Department Store 490,875 6 The Missing Series 2 Statice 256,007 The Great British Bake Off Series 7 The Final 449,313 7 Have I Got News For You Series 52 Episode 5 151,101 The Missing Series 2 The Turtle And The Stick 371,512 The Apprentice Series 12 Cycling 8 The Next Step Series 4 I Can't Go For That 149,059 344,264 Crowdfunding 9 Poldark Series 2 Episode 9 147,010 The Missing Series 2 A Prison Without Walls 333,890 10 The Apprentice Series 12 Department Store 122,136 Eastenders 11/10/2016 333,888

Only viewing time for audited platforms is included. See page 28. BARB’s TV Player Report Excludes live streaming and viewing of broadcaster’s content through third-party apps such as Sky Go. Page 12 Top 10 on-demand programmes by TV player Week and 4 weeks ending 6th November 2016 ITV Hub Platforms included: Android app, iOS app, Website player

Average Average Rank Last week Programme Last 4 weeks Programme Streams Streams The Only Way Is Essex (Series 19) S26 : Episode 1 157,385 The Only Way Is Essex (Series 19) Episode 0002 163,120 0008 The Only Way Is Essex (Series 19) S26 : Episode 2 120,406 The Only Way Is Essex (Series 19) Episode 0003 158,995 0007 The Only Way Is Essex (Series 19) S26 : Episode 3 The Only Way Is Essex (Series 19) Episode 0007 112,269 157,385 0008 Coronation Street (Series 57) 2016 S58 : 4 71,731 The Only Way Is Essex (Series 19) Episode 0004 155,689 Episode 9026 Coronation Street (Series 57) 2016 S58 : 5 63,816 The Only Way Is Essex (Series 19) Episode 0001 155,324 Episode 9025 Coronation Street (Series 57) 2016 S58 : 6 61,658 The Only Way Is Essex (Series 19) Episode 0005 152,969 Episode 9028 Coronation Street (Series 57) 2016 S58 : 7 59,085 The Only Way Is Essex (Series 19) Episode 0006 141,044 Episode 9027 The Only Way Is Essex (Series 19) S26 : Episode 8 Dark Angel S1 : Episode 0001 55,758 123,449 0007 Coronation Street (Series 57) 2016 S58 : 9 54,960 The Only Way Is Essex (Series 19) Episode 0007 112,640 Episode 9024 The Real Housewives Of Cheshire (Series 4) S4 : 10 52,281 Emmerdale (Series 45) 2016 Episode 7648 106,207 Plastic Fantastic

My5 Platforms included: iOS app

Average Average Rank Last week Programme Last 4 weeks Programme Streams Streams 1 Neighbours Episode 7486 7,287 Neighbours Episode 7473 10,245 2 Neighbours Episode 7487 6,895 Neighbours Episode 7472 9,547 3 Neighbours Episode 7488 6,590 Neighbours Episode 7474 9,241 4 Neighbours Episode 7489 6,236 Neighbours Episode 7478 8,709 5 Home And Away Episode 6511 6,035 Neighbours Episode 7476 8,532 6 Home And Away Episode 6512 5,659 Neighbours Episode 7475 8,525 7 Home And Away Episode 6513 5,565 Neighbours Episode 7479 8,494 8 Home And Away Episode 6514 5,171 Neighbours Episode 7481 8,493 9 Neighbours Episode 7490 5,017 Neighbours Episode 7477 8,447 10 Home And Away Episode 6515 4,748 Neighbours Episode 7471 8,387

Only viewing time for audited platforms is included. See page 28. BARB’s TV Player Report Excludes live streaming and viewing of broadcaster’s content through third-party apps such as Sky Go. Page 13 Top 10 on-demand programmes by TV player Week and 4 weeks ending 6th November 2016 Sky Go Platforms included: Android app, iOS app, Website player

Average Average Rank Last week Programme Last 4 weeks Programme Streams Streams 1 Geordie Shore S13E2 (Viacom) 52,121 Westworld S1E2 (Sky) 73,041 2 The Walking Dead S7E2 (Fox) 40,837 The Walking Dead S7E1 (Fox) 63,764 3 Westworld S1E5 (Sky) 36,112 Westworld S1E3 (Sky) 62,225 4 Westworld S1E4 (Sky) 16,399 Geordie Shore S13E1 (Viacom) 60,416 5 Geordie Shore S13E1 (Viacom) 14,093 Ex On The Beach S5E9 (Viacom) 55,530 6 Chelsea V Everton (Sky) 11,438 Westworld S1E1 (Sky) 53,117 7 The Flash S3E2 (Sky) 10,973 Geordie Shore S13E2 (Viacom) 52,121 8 Teen Mom UK S1E1 (Viacom) 10,751 Ex On The Beach S5E10 (Viacom) 51,075 9 A League Of Their Own S11E7 (Sky) 10,528 Westworld S1E4 (Sky) 50,391 10 Peppa Pig S3E108 (Viacom) 10,234 Film: Grimsby (Sky) 41,146

STV Player Platforms included: Android app, Website player

Average Average Rank Last week Programme Last 4 weeks Programme Streams Streams Coronation Street (Series 57) 2016 Episode 1 3,377 Emmerdale (Series 45) 2016 Episode 7648 6,469 9025 Coronation Street (Series 57) 2016 Episode 2 3,286 Emmerdale (Series 45) 2016 Episode 7647 6,082 9026 3 Emmerdale (Series 45) 2016 Episode 7655 3,230 Victoria Episode 0008 5,738 Coronation Street (Series 57) 2016 Episode 4 3,114 Cold Feet (Series 6) Episode 0007 5,629 9024 5 Emmerdale (Series 45) 2016 Episode 7656 3,060 Cold Feet (Series 6) Episode 6 5,530 6 Emmerdale (Series 45) 2016 Episode 7657 2,821 Emmerdale (Series 45) 2016 Episode 7646 5,356 Coronation Street (Series 57) 2016 Episode 7 Emmerdale (Series 45) 2016 Episode 7660 2,760 5,251 9018 8 Emmerdale (Series 45) 2016 Episode 7659 2,693 Emmerdale (Series 45) 2016 Episode 7645 4,895 Coronation Street (Series 57) 2016 Episode 9 Dark Angel Episode 0001 2,677 4,693 9017 Coronation Street (Series 57) 2016 Episode 10 2,614 Emmerdale (Series 45) 2016 Episode 7644 4,540 9028

Only viewing time for audited platforms is included. See page 28. BARB’s TV Player Report Excludes live streaming and viewing of broadcaster’s content through third-party apps such as Sky Go. Page 14 Top 10 on-demand programmes by TV player Week and 4 weeks ending 6th November 2016 UKTV Play Platforms included: Website player

Average Average Rank Last week Programme Last 4 weeks Programme Streams Streams 1 Taskmaster S3E5 15,592 Red Dwarf S11E5 41,894 2 Most Haunted Halloween Special 9,066 Red Dwarf S11E6 37,569 3 Taskmaster S3E4 5,670 Red Dwarf S11E4 28,236 4 Red Dwarf S11E6 5,142 Taskmaster S3E2 27,416 5 Taskmaster S3E3 2,881 Taskmaster S3E3 24,156 6 Red Dwarf S11E5 2,673 Taskmaster S3E4 21,043 7 Taskmaster S3E2 2,501 Taskmaster S3E5 15,592 8 Taskmaster S3E1 2,255 Red Dwarf S11E3 15,294 9 Red Dwarf S11E4 2,057 Taskmaster S3E1 14,416 10 Zapped S1E3 1,965 Red Dwarf S11E2 10,671

Only viewing time for audited platforms is included. See page 28. BARB’s TV Player Report Excludes live streaming and viewing of broadcaster’s content through third-party apps such as Sky Go. Page 15 Top 10 live programmes by TV player Week ending 6th November 2016 All 4 Platforms included: Android app, iOS app, Website player

Channel and Average Rank Programme Name Platform Programme Streams 1 Made In Chelsea 2016-10-31 21:00:02 E4/ALL 4 13,699 2 Sas: Who Dares Wins 2016-10-31 21:02:06 Channel 4/ALL 4 6,301 3 Humans 2016-11-06 21:01:15 Channel 4/ALL 4 5,057 4 First Dates 2016-10-31 22:02:29 Channel 4/ALL 4 4,778 5 Hollyoaks 2016-11-01 18:59:23 E4/ALL 4 4,524 6 Gogglebox 2016-11-04 21:01:45 Channel 4/ALL 4 4,231 7 Hollyoaks 2016-11-02 18:59:32 E4/ALL 4 4,088 8 Married At First Sight 2016-11-01 21:01:26 Channel 4/ALL 4 3,576 9 Hollyoaks 2016-11-03 18:59:35 E4/ALL 4 3,572 10 Hollyoaks 2016-10-31 18:59:47 E4/ALL 4 3,521

BBC iPlayer (includes iPlayer Kids) Platforms included: Android app, iOS app, Website player

Channel and Average Rank Programme Name Platform Programme Streams 1 Match Of The Day 2 2016-11-06 22:31:13 BBC1/BBC 68,611 2 The Apprentice 2016-11-03 20:59:59 BBC1/BBC 63,550 3 Match Of The Day 2016-11-05 22:20:45 BBC1/BBC 54,051 4 Planet Earth Ii 2016-11-06 19:59:25 BBC1/BBC 43,584 5 Weather 2016-11-06 22:27:54 BBC1/BBC 38,881 6 Poldark 2016-11-06 20:58:38 BBC1/BBC 35,956 7 Strictly Come Dancing: The Results 2016-11-06 19:17:20 BBC1/BBC 32,500 8 BBC London News 2016-11-06 22:22:54 BBC1/BBC 32,398 9 Ten O'clock News 2016-11-03 22:00:00 BBC1/BBC 31,593 10 The Missing 2016-11-02 21:00:44 BBC1/BBC 31,538

Only viewing time for audited platforms is included. See page 28. BARB’s TV Player Report Excludes viewing of broadcaster’s content through third-party apps such as Sky Go. Page 16 Top 10 live programmes by TV player Week ending 6th November 2016 ITV Hub Platforms included: Android app, iOS app, Website player

Channel and Average Rank Programme Name Platform Programme Streams 1 The Only Way Is Essex 2016-11-06 22:02:44 ITVbe/ITV 32,567 2 The X Factor Results 2016-11-06 20:00:05 ITV/ITV 30,831 3 The Only Way Is Essex 2016-11-02 22:04:07 ITVbe/ITV 27,164 4 The X Factor 2016-11-05 20:00:30 ITV/ITV 20,545 5 Coronation Street 2016-10-31 19:31:58 ITV/ITV 13,423 6 Coronation Street 2016-10-31 20:30:42 ITV/ITV 12,709 7 Coronation Street 2016-11-02 19:31:40 ITV/ITV 12,493 8 Coronation Street 2016-11-04 19:31:44 ITV/ITV 11,317 9 Daily Mirror's Pride Of Britain Awards 2 2016-11-01 20:00:00 ITV/ITV 10,848 10 Dark Angel 2016-10-31 21:03:38 ITV/ITV 10,532

Sky Go Platforms included: Android app, iOS app, Website player

Channel and Average Rank Programme Name Platform Programme Streams 1 Live Pl: Liverpool V Watford 2016-11-06 13:30:37 Sky Sports 1/Sky 54,664 2 Live Pl: Leicester V West Brom 2016-11-06 16:13:51 Sky Sports 1/Sky 34,360 3 Live Pl: Stoke V Swansea 2016-10-31 19:00:00 Sky Sports 1/Sky 22,062 4 Geordie Shore 2016-11-01 22:00:25 MTV/Sky 19,480 5 Gillette Soccer Saturday 2016-11-05 15:00:00 Sky Sports 1/Sky 13,699 6 The Walking Dead/#The Well 2016-10-31 21:00:44 FOX/Sky 11,169 7 Live Sf: Sevilla V Barcelona 2016-11-06 19:30:15 Sky Sports 1/Sky 11,004 8 Live Tennis: Paris Masters 2016-11-06 13:57:00 Sky Sports 3/Sky 8,662 9 Live Efl: Wolves V Derby 2016-11-05 12:00:15 Sky Sports 1/Sky 8,145 Sky Sports News 10 Gillette Soccer Saturday 2016-11-05 15:00:00 7,587 HQ/Sky

Only viewing time for audited platforms is included. See page 28. BARB’s TV Player Report Excludes viewing of broadcaster’s content through third-party apps such as Sky Go. Page 17 Top 50 on-demand programmes (Android players) Week ending 6th November 2016

Avg Avg Programme TV Player Programme Programme TV Player Programme Streams Streams 1 Eastenders 31/10/2016 BBC 51,217 30 Murdered For Her Selfies: Episode 3 BBC 11,869 2 Eastenders 01/11/2016 BBC 49,613 31 CBBC Preview: The Worst Witch BBC 11,842 3 Eastenders 04/11/2016 BBC 48,085 32 Hollyoaks S25E217 ALL 4 11,790 4 Eastenders 03/11/2016 BBC 44,411 33 Bing: Cake BBC 11,690 5 The Apprentice Series 12 Cycling Crowdfunding BBC 33,669 34 The Apprentice Series 12 Department Store BBC 11,487 6 The Missing Series 2 Statice BBC 31,088 35 Coronation Street (Series 57) 2016 Episode 9025 ITV 11,302 7 The Next Step Series 4 I Can't Go For That BBC 25,047 36 The Moonstone: Episode 1 BBC 11,172 8 Murdered For Her Selfies: Episode 1 BBC 22,560 37 The Fall Series 3 Episode 6 BBC 11,117 9 Citizen Khan Series 5 Cricket BBC 21,924 38 Hollyoaks S25E218 ALL 4 10,797 10 The Dumping Ground Series 4 Getting To Know You BBC 18,175 39 Made In Chelsea S12E4 ALL 4 10,589 11 Poldark Series 2 Episode 9 BBC 17,801 40 Emmerdale (Series 45) 2016 Episode 7655 ITV 10,485 12 Born Small - The Wedding: Episode 1 BBC 17,559 41 The Only Way Is Essex (Series 19) Episode 0008 ITV 10,061 13 Have I Got News For You Series 52 Episode 5 BBC 16,878 42 Emmerdale (Series 45) 2016 Episode 7656 ITV 9,943 The Apprentice: Honest Subtitles Series 12 Cycling 43 Nigel Farage Gets His Life Back: BBC 9,912 14 BBC 16,549 Crowdfunding 44 The Graham Norton Show Series 20 Episode 6 BBC 9,910 15 Casualty Series 31 Thirty Years BBC 16,180 45 Topsy And Tim Series 2 Birthday Party BBC 9,806 16 Ordinary Lies Series 2 Episode 3 BBC 16,142 46 Coronation Street (Series 57) 2016 Episode 9026 ITV 9,606 17 So Awkward Series 2 The Salford Curse BBC 15,954 47 Hollyoaks S25E219 ALL 4 9,399 18 Still Game Series 7 Heavy Petting BBC 15,894 48 Trump's Unlikely Superfans: BBC 9,398 19 Bing: Nature Explorer BBC 15,884 49 Coronation Street (Series 57) 2016 Episode 9024 ITV 9,384 20 Holby City Series 19 Somebody To Love BBC 13,818 50 Bing: Something For Sula BBC 9,343 21 Murdered For Her Selfies: Episode 2 BBC 13,608 22 Bing: Dark BBC 13,482 23 The Only Way Is Essex (Series 19) S26 : Episode 0007 ITV 13,259 24 The Missing Series 2 A Prison Without Walls BBC 12,829 25 The Only Way Is Essex (Series 19) Episode 0007 ITV 12,798 26 The Only Way Is Essex (Series 19) S26 : Episode 0008 ITV 12,616 27 Bing: Choosing BBC 12,295 28 Eastenders 28/10/2016 BBC 12,282 29 Strictly Come Dancing Series 14 Week 7 BBC 12,076

Only viewing time for audited platforms is included. See page 28. Excludes live streaming and viewing of broadcaster’s content through third-party apps such as Sky Go. BARB’s TV Player Report Page 18 Top 50 on-demand programmes (iOS players) Week ending 6th November 2016

Avg Avg Programme TV Player Programme Programme TV Player Programme Streams Streams 1 Eastenders 31/10/2016 BBC 140,129 30 Hollyoaks S25E218 ALL 4 37,581 2 Eastenders 01/11/2016 BBC 134,752 31 Trump's Unlikely Superfans: BBC 35,054 3 Eastenders 04/11/2016 BBC 133,063 32 Still Game Series 7 Heavy Petting BBC 35,013 4 The Apprentice Series 12 Cycling Crowdfunding BBC 128,044 33 Geordie Shore S13E2 (Viacom) Sky 34,006 5 Eastenders 03/11/2016 BBC 121,655 34 Eastenders 28/10/2016 BBC 33,732 6 The Missing Series 2 Statice BBC 111,444 35 CBBC Preview: The Worst Witch BBC 32,984 7 The Only Way Is Essex (Series 19) Episode 0007 ITV 99,470 36 Bing: Nature Explorer BBC 32,852 8 Made In Chelsea S12E4 ALL 4 84,625 37 Hollyoaks S25E219 ALL 4 32,766 9 The Next Step Series 4 I Can't Go For That BBC 83,306 38 Humans S3E1 ALL 4 32,590 10 The Only Way Is Essex (Series 19) S26 : Episode 0008 ITV 74,954 39 Coronation Street (Series 57) 2016 S58 : Episode 9026 ITV 32,161 11 Murdered For Her Selfies: Episode 1 BBC 60,711 40 The Moonstone: Episode 1 BBC 31,790 12 Poldark Series 2 Episode 9 BBC 58,731 41 Murdered For Her Selfies: Episode 3 BBC 31,348 13 The Dumping Ground Series 4 Getting To Know You BBC 58,255 42 Coronation Street (Series 57) 2016 Episode 9025 ITV 30,630 14 Born Small - The Wedding: Episode 1 BBC 54,912 43 Nigel Farage Gets His Life Back: BBC 30,431 15 Citizen Khan Series 5 Cricket BBC 53,710 44 Bing: Dark BBC 29,881 16 Have I Got News For You Series 52 Episode 5 BBC 53,044 45 The Only Way Is Essex (Series 19) S26 : Episode 0007 ITV 29,169 17 Ordinary Lies Series 2 Episode 3 BBC 52,615 46 Sas: Who Dares Wins S2E3 ALL 4 29,169 The Apprentice: Honest Subtitles Series 12 Cycling 47 Coronation Street (Series 57) 2016 S58 : Episode 9028 ITV 28,947 18 BBC 51,881 Crowdfunding 48 Coronation Street (Series 57) 2016 Episode 9024 ITV 28,821 19 So Awkward Series 2 The Salford Curse BBC 51,777 49 Hollyoaks S25E220 ALL 4 28,780 20 Casualty Series 31 Thirty Years BBC 49,559 50 The Dumping Ground Series 4 It Takes Two BBC 28,755 21 The Missing Series 2 A Prison Without Walls BBC 46,636 22 The Apprentice Series 12 Department Store BBC 44,183 23 The Fall Series 3 Episode 6 BBC 41,480 24 Strictly Come Dancing Series 14 Week 7 BBC 41,299 25 Hollyoaks S25E217 ALL 4 40,509 26 The Graham Norton Show Series 20 Episode 6 BBC 40,135 27 Holby City Series 19 Somebody To Love BBC 39,703 28 The Only Way Is Essex (Series 19) Episode 0008 ITV 37,825 29 Murdered For Her Selfies: Episode 2 BBC 37,800

Only viewing time for audited platforms is included. See page 28. Excludes live streaming and viewing of broadcaster’s content through third-party apps such as Sky Go. BARB’s TV Player Report Page 19 Top 50 on-demand programmes (Website players) Week ending 6th November 2016

Avg Avg Programme TV Player Programme Programme TV Player Programme Streams Streams 1 The Apprentice Series 12 Cycling Crowdfunding BBC 182,550 Asian Provocateur Series Mum's American Dream 30 BBC 31,384 2 Made In Chelsea S12E4 ALL 4 113,735 Cousin Krishna Returns 3 The Missing Series 2 Statice BBC 113,474 31 Coronation Street (Series 57) 2016 S58 : Episode 9024 ITV 31,373 4 Eastenders 31/10/2016 BBC 104,919 32 Coronation Street (Series 57) 2016 S58 : Episode 9026 ITV 31,346 5 Eastenders 01/11/2016 BBC 103,578 The Apprentice: You're Fired Series 12 Cycling 33 BBC 31,137 6 Eastenders 03/11/2016 BBC 92,021 Crowdfunding 7 Eastenders 04/11/2016 BBC 91,804 34 The Moonstone: Episode 1 BBC 30,937 8 Have I Got News For You Series 52 Episode 5 BBC 81,178 35 Have I Got News For You Series 52 Episode 4 BBC 30,526 9 The Only Way Is Essex (Series 19) S26 : Episode 0007 ITV 77,977 36 The Missing Series 2 The Turtle And The Stick BBC 30,389 10 Poldark Series 2 Episode 9 BBC 70,478 37 The Missing Series 2 Come Home BBC 29,877 11 The Only Way Is Essex (Series 19) S26 : Episode 0008 ITV 69,814 38 Casualty Series 31 Thirty Years BBC 29,616 12 The Apprentice Series 12 Department Store BBC 66,464 39 Eastenders 28/10/2016 BBC 29,268 The Apprentice: Honest Subtitles Series 12 Cycling 40 Born Small - The Wedding: Episode 1 BBC 28,878 13 BBC 51,452 Crowdfunding 41 The Dumping Ground Series 4 Getting To Know You BBC 28,046 14 The Missing Series 2 A Prison Without Walls BBC 50,954 42 The Fall Series 3 Episode 5 BBC 27,764 15 The Graham Norton Show Series 20 Episode 6 BBC 50,801 43 The Apprentice Series 12 The Story So Far BBC 27,729 16 Humans S3E1 ALL 4 50,439 44 Married At First Sight S2E3 ALL 4 27,150 17 The Fall Series 3 Episode 6 BBC 45,258 45 Holby City Series 19 Somebody To Love BBC 26,937 18 First Dates S5E15 ALL 4 44,819 46 Dark Angel S1 : Episode 0001 ITV 25,533 19 Strictly Come Dancing Series 14 Week 7 BBC 44,143 47 QI S14E3 BBC 25,475 20 Still Game Series 7 Heavy Petting BBC 41,849 48 Coronation Street (Series 57) 2016 S58 : Episode 9028 ITV 25,461 21 Citizen Khan Series 5 Cricket BBC 41,482 The Real Housewives Of Cheshire (Series 4) S4 : Plastic 49 ITV 25,303 22 Trump's Unlikely Superfans: BBC 41,291 Fantastic 23 Nigel Farage Gets His Life Back: BBC 40,849 50 The X Factor (Series 13) S10 : Live Show 5 ITV 25,104 24 The Next Step Series 4 I Can't Go For That BBC 40,705 25 Ordinary Lies Series 2 Episode 3 BBC 37,611 26 Sas: Who Dares Wins S2E3 ALL 4 36,655 27 Murdered For Her Selfies: Episode 1 BBC 34,774 28 Planet Earth Ii: Islands BBC 34,577 29 Coronation Street (Series 57) 2016 S58 : Episode 9025 ITV 33,879

Only viewing time for audited platforms is included. See page 28. Excludes live streaming and viewing of broadcaster’s content through third-party apps such as Sky Go. BARB’s TV Player Report Page 20 Top 50 live programmes (Android players) Week ending 6th November 2016

Avg Avg Channel and Channel and Programme Programme Programme Programme Platform Platform Streams Streams Sky Sports 28 BBC London News 2016-11-06 22:22:54 BBC1/BBC 2,191 1 Live Pl: Liverpool V Watford 2016-11-06 13:30:37 7,671 1/Sky Sky Sports 29 Gillette Soccer Saturday 2016-11-05 15:00:00 2,179 2 Match Of The Day 2 2016-11-06 22:31:13 BBC1/BBC 6,026 1/Sky 3 The Apprentice 2016-11-03 20:59:59 BBC1/BBC 4,885 30 Coronation Street 2016-11-04 19:31:44 ITV/ITV 2,132 4 Match Of The Day 2016-11-05 22:20:45 BBC1/BBC 4,694 31 BBC News 2016-11-01 19:59:01 BBC1/BBC 2,078 Sky Sports 32 Emmerdale 2016-11-03 19:00:04 ITV/ITV 2,040 5 Live Pl: Leicester V West Brom 2016-11-06 16:13:51 4,462 1/Sky 33 Emmerdale 2016-11-01 19:00:45 ITV/ITV 2,009 6 The X Factor Results 2016-11-06 20:00:05 ITV/ITV 4,206 34 Match Of The Day 2016-11-06 07:41:09 BBC1/BBC 2,004 7 The Only Way Is Essex 2016-11-06 22:02:44 ITVbe/ITV 3,298 35 Weather 2016-11-03 22:44:34 BBC1/BBC 1,983 Sky Sports 36 Emmerdale 2016-11-02 19:00:00 ITV/ITV 1,953 8 Live Pl: Stoke V Swansea 2016-10-31 19:00:00 3,278 1/Sky 37 Emmerdale 2016-10-31 19:00:24 ITV/ITV 1,903 9 Eastenders 2016-10-31 20:00:23 BBC1/BBC 2,894 38 Emmerdale 2016-11-04 19:00:54 ITV/ITV 1,901 10 Eastenders 2016-11-04 20:01:01 BBC1/BBC 2,869 39 Emmerdale 2016-11-03 20:00:22 ITV/ITV 1,867 11 Weather 2016-11-06 22:27:54 BBC1/BBC 2,839 40 Coronation Street 2016-11-04 20:30:31 ITV/ITV 1,866 12 Strictly Come Dancing: The Results 2016-11-06 19:17:20 BBC1/BBC 2,797 41 BBC London News 2016-11-03 22:33:33 BBC1/BBC 1,777 13 The X Factor 2016-11-05 20:00:30 ITV/ITV 2,780 42 Dark Angel 2016-10-31 21:03:38 ITV/ITV 1,735 14 The Only Way Is Essex 2016-11-02 22:04:07 ITVbe/ITV 2,747 43 BBC News 2016-11-06 22:00:30 BBC1/BBC 1,643 15 BBC News 2016-11-01 19:58:09 BBC1/BBC 2,678 44 Casualty 2016-11-05 21:11:26 BBC1/BBC 1,610 16 Eastenders 2016-11-01 19:29:38 BBC1/BBC 2,629 45 Weather 2016-11-05 22:17:52 BBC1/BBC 1,576 17 Eastenders 2016-11-03 19:28:50 BBC1/BBC 2,575 46 The Andrew Marr Show 2016-11-06 09:00:05 BBC1/BBC 1,575 18 BBC News 2016-11-03 19:57:50 BBC1/BBC 2,482 47 Holby City 2016-11-01 20:01:00 BBC1/BBC 1,538 19 Poldark 2016-11-06 20:58:38 BBC1/BBC 2,464 Asian Provocateur: Mum's American Dream 2016-11-05 48 BBC1/BBC 1,537 20 Coronation Street 2016-10-31 19:31:58 ITV/ITV 2,397 23:37:01 21 Ten O'clock News 2016-11-03 22:00:00 BBC1/BBC 2,369 Sky Sports 49 Live Sf: Sevilla V Barcelona 2016-11-06 19:30:15 1,518 22 Planet Earth Ii 2016-11-06 19:59:25 BBC1/BBC 2,340 1/Sky 23 Coronation Street 2016-10-31 20:30:42 ITV/ITV 2,338 50 Have I Got News For You 2016-11-04 21:00:11 BBC1/BBC 1,512 24 Question Time 2016-11-03 22:48:19 BBC1/BBC 2,323 25 Strictly Come Dancing 2016-11-05 18:55:25 BBC1/BBC 2,274 26 Coronation Street 2016-11-02 19:31:40 ITV/ITV 2,271 27 The Missing 2016-11-02 21:00:44 BBC1/BBC 2,218

Only viewing time for audited platforms is included. See page 28. BARB’s TV Player Report Page 21 Top 50 live programmes (iOS players) Week ending 6th November 2016

Avg Avg Channel and Channel and Programme Programme Programme Programme Platform Platform Streams Streams Sky Sports 28 The X Factor 2016-11-05 20:00:30 ITV/ITV 7,376 1 Live Pl: Liverpool V Watford 2016-11-06 13:30:37 26,476 1/Sky 29 BBC London News 2016-11-03 22:33:33 BBC1/BBC 7,201 2 The Apprentice 2016-11-03 20:59:59 BBC1/BBC 22,875 30 BBC News 2016-11-06 22:00:30 BBC1/BBC 7,087 3 The Only Way Is Essex 2016-11-06 22:02:44 ITVbe/ITV 19,429 31 Match Of The Day 2016-11-06 07:41:09 BBC1/BBC 6,917 4 Match Of The Day 2 2016-11-06 22:31:13 BBC1/BBC 18,779 32 BBC News 2016-11-03 19:57:50 BBC1/BBC 6,826 5 The Only Way Is Essex 2016-11-02 22:04:07 ITVbe/ITV 16,147 33 The Andrew Marr Show 2016-11-06 09:00:05 BBC1/BBC 6,802 6 Match Of The Day 2016-11-05 22:20:45 BBC1/BBC 14,739 34 Coronation Street 2016-10-31 19:31:58 ITV/ITV 6,548 Sky Sports 7 Live Pl: Leicester V West Brom 2016-11-06 16:13:51 14,632 35 Coronation Street 2016-10-31 20:30:42 ITV/ITV 6,379 1/Sky 36 The Graham Norton Show 2016-11-04 22:38:19 BBC1/BBC 6,357 8 The X Factor Results 2016-11-06 20:00:05 ITV/ITV 12,708 37 Coronation Street 2016-11-02 19:31:40 ITV/ITV 6,071 9 Strictly Come Dancing: The Results 2016-11-06 19:17:20 BBC1/BBC 12,438 38 Ten O'clock News 2016-11-02 22:00:00 BBC1/BBC 5,985 10 Geordie Shore 2016-11-01 22:00:25 MTV/Sky 12,251 39 Casualty 2016-11-05 21:11:26 BBC1/BBC 5,884 11 The Missing 2016-11-02 21:00:44 BBC1/BBC 11,786 40 Holby City 2016-11-01 20:01:00 BBC1/BBC 5,868 Sky Sports 12 Live Pl: Stoke V Swansea 2016-10-31 19:00:00 11,570 41 Sam Faiers: The Mummy Diaries 2016-11-02 21:00:44 ITVbe/ITV 5,845 1/Sky 42 The Walking Dead/#The Well 2016-10-31 21:00:44 FOX/Sky 5,754 13 Eastenders 2016-10-31 20:00:23 BBC1/BBC 11,113 43 Celebrity Juice 2016-11-03 22:02:33 ITV2/ITV 5,686 14 Poldark 2016-11-06 20:58:38 BBC1/BBC 11,040 44 Weather 2016-11-05 22:17:52 BBC1/BBC 5,532 15 BBC News 2016-11-01 19:58:09 BBC1/BBC 10,909 45 Dark Angel 2016-10-31 21:03:38 ITV/ITV 5,461 16 Planet Earth Ii 2016-11-06 19:59:25 BBC1/BBC 10,715 46 Coronation Street 2016-11-04 19:31:44 ITV/ITV 5,458 17 Eastenders 2016-11-01 19:29:38 BBC1/BBC 10,271 47 Ordinary Lies 2016-11-01 21:00:52 BBC1/BBC 5,356 18 Weather 2016-11-06 22:27:54 BBC1/BBC 10,198 Daily Mirror's Pride Of Britain Awards 2 2016-11-01 48 ITV/ITV 5,323 19 Ten O'clock News 2016-11-03 22:00:00 BBC1/BBC 10,176 20:00:00 20 Eastenders 2016-11-04 20:01:01 BBC1/BBC 10,047 49 Breakfast 2016-11-01 06:00:00 BBC1/BBC 5,285 21 Strictly Come Dancing 2016-11-05 18:55:25 BBC1/BBC 9,532 50 Breakfast 2016-10-31 06:00:00 BBC1/BBC 5,257 22 Eastenders 2016-11-03 19:28:50 BBC1/BBC 9,493 23 Question Time 2016-11-03 22:48:19 BBC1/BBC 9,127 24 BBC London News 2016-11-06 22:22:54 BBC1/BBC 8,484 25 BBC News 2016-11-01 19:59:01 BBC1/BBC 7,986 26 Weather 2016-11-03 22:44:34 BBC1/BBC 7,833 Sky Sports 27 Gillette Soccer Saturday 2016-11-05 15:00:00 7,517 1/Sky Only viewing time for audited platforms is included. See page 28. BARB’s TV Player Report Page 22 Top 50 live programmes (Website players) Week ending 6th November 2016

Avg Avg Channel and Channel and Programme Programme Programme Programme Platform Platform Streams Streams 1 Match Of The Day 2 2016-11-06 22:31:13 BBC1/BBC 43,805 28 Eastenders 2016-11-01 19:29:38 BBC1/BBC 11,222 2 The Apprentice 2016-11-03 20:59:59 BBC1/BBC 35,789 29 Eastenders 2016-11-03 19:28:50 BBC1/BBC 10,748 3 Match Of The Day 2016-11-05 22:20:45 BBC1/BBC 34,617 30 Have I Got News For You 2016-11-04 21:00:11 BBC1/BBC 10,694 4 Planet Earth Ii 2016-11-06 19:59:25 BBC1/BBC 30,528 31 The X Factor 2016-11-05 20:00:30 ITV/ITV 10,387 5 Weather 2016-11-06 22:27:54 BBC1/BBC 25,844 32 BBC News 2016-11-03 19:57:50 BBC1/BBC 10,324 6 Poldark 2016-11-06 20:58:38 BBC1/BBC 22,451 33 BBC London News 2016-11-02 22:30:59 BBC1/BBC 10,115 7 BBC London News 2016-11-06 22:22:54 BBC1/BBC 21,722 34 BBC News 2016-11-05 22:01:32 BBC1/BBC 10,094 Sky Sports 35 The Only Way Is Essex 2016-11-06 22:02:44 ITVbe/ITV 9,839 8 Live Pl: Liverpool V Watford 2016-11-06 13:30:37 20,516 1/Sky 36 Rugby Union 2016-11-05 14:00:10 BBC1/BBC 8,958 9 Ten O'clock News 2016-11-03 22:00:00 BBC1/BBC 19,048 37 This Week 2016-11-03 23:49:06 BBC1/BBC 8,732 10 BBC News 2016-11-06 22:00:30 BBC1/BBC 18,880 38 Made In Chelsea 2016-10-31 21:00:02 E4/ALL 4 8,724 11 The Missing 2016-11-02 21:00:44 BBC1/BBC 17,533 The National Lottery: Who Dares Wins 2016-11-05 39 BBC1/BBC 8,712 12 Strictly Come Dancing: The Results 2016-11-06 19:17:20 BBC1/BBC 17,265 20:20:35 Sky Sports 40 Weather 2016-11-02 22:42:00 BBC1/BBC 8,663 13 Live Pl: Leicester V West Brom 2016-11-06 16:13:51 15,265 1/Sky 41 Holby City 2016-11-01 20:01:00 BBC1/BBC 8,568 14 Question Time 2016-11-03 22:48:19 BBC1/BBC 15,019 42 Ten O'clock News 2016-11-01 22:00:00 BBC1/BBC 8,459 Asian Provocateur: Mum's American Dream 2016-11-05 15 BBC1/BBC 14,887 43 Still Game 2016-11-04 21:30:02 BBC1/BBC 8,397 23:37:01 44 The Only Way Is Essex 2016-11-02 22:04:07 ITVbe/ITV 8,269 16 Ten O'clock News 2016-11-02 22:00:00 BBC1/BBC 14,510 45 Casualty 2016-11-05 21:11:26 BBC1/BBC 8,027 17 Weather 2016-11-03 22:44:34 BBC1/BBC 14,064 46 Citizen Khan 2016-11-04 20:31:57 BBC1/BBC 7,922 18 Strictly Come Dancing 2016-11-05 18:55:25 BBC1/BBC 14,046 47 The Graham Norton Show 2016-11-04 22:38:19 BBC1/BBC 7,904 19 Weather 2016-11-05 22:17:52 BBC1/BBC 13,954 48 Ordinary Lies 2016-11-01 21:00:52 BBC1/BBC 7,629 20 Match Of The Day 2016-11-06 07:41:09 BBC1/BBC 13,953 49 Buble At The BBC 2016-11-03 20:00:04 BBC1/BBC 7,439 21 The X Factor Results 2016-11-06 20:00:05 ITV/ITV 13,916 The National Lottery - Saturday Draws 2016-11-05 50 BBC1/BBC 7,435 22 BBC London News 2016-11-03 22:33:33 BBC1/BBC 13,746 20:30:01 23 BBC News 2016-11-01 19:58:09 BBC1/BBC 12,798 24 The Andrew Marr Show 2016-11-06 09:00:05 BBC1/BBC 12,558 25 Eastenders 2016-10-31 20:00:23 BBC1/BBC 12,062 26 Eastenders 2016-11-04 20:01:01 BBC1/BBC 11,393 27 BBC News 2016-11-01 19:59:01 BBC1/BBC 11,319

Only viewing time for audited platforms is included. See page 28. BARB’s TV Player Report Page 23 Top 50 on-demand programmes (Android players) 4 weeks ending 6th November 2016

Avg Avg Programme TV Player Programme Programme TV Player Programme Streams Streams 1 Eastenders 21/10/2016 BBC 57,343 30 The Fall Series 3 Episode 3 BBC 33,462 2 Eastenders 14/10/2016 BBC 57,166 31 Still Game Series 7 The Undrinkables BBC 33,052 3 Eastenders 25/10/2016 BBC 56,131 32 The Dumping Ground Series 4 Troll BBC 32,762 4 Eastenders 20/10/2016 BBC 55,733 33 The Dumping Ground Series 4 It Takes Two BBC 32,055 5 Eastenders 18/10/2016 BBC 55,361 34 Emmerdale (Series 45) 2016 Episode 7647 ITV 31,837 6 Eastenders 28/10/2016 BBC 54,879 35 The Missing Series 2 Episode 1 BBC 31,172 7 Eastenders 13/10/2016 BBC 54,040 36 The Next Step Series 4 The Game Belongs To Me BBC 31,143 8 Eastenders 17/10/2016 BBC 53,240 37 The Missing Series 2 Statice BBC 31,088 9 Eastenders 27/10/2016 BBC 52,786 38 The Next Step Series 4 Knowing Me Knowing You BBC 30,008 10 The Apprentice Series 12 Advertising - Jeans BBC 52,396 39 The Fall Series 3 Episode 4 BBC 29,883 11 Eastenders 24/10/2016 BBC 51,705 40 Emmerdale (Series 45) 2016 Episode 7646 ITV 29,510 12 Eastenders 31/10/2016 BBC 51,217 41 The Next Step Series 4 On The Rocks BBC 29,005 13 The Great British Bake Off Series 7 Patisserie Week BBC 49,905 42 Casualty Series 31 The Big Day BBC 28,726 14 Eastenders 01/11/2016 BBC 49,613 43 Coronation Street (Series 57) 2016 Episode 9018 ITV 28,426 15 The Apprentice Series 12 Corporate Candy BBC 49,454 44 The Only Way Is Essex (Series 19) Episode 0003 ITV 27,371 16 Eastenders 11/10/2016 BBC 49,307 45 Casualty Series 31 Night Of The Loving Dead BBC 27,242 17 Eastenders 10/10/2016 BBC 48,754 46 The Only Way Is Essex (Series 19) Episode 0002 ITV 27,214 18 The Great British Bake Off Series 7 Tudor Week BBC 48,326 47 The Fall Series 3 Episode 5 BBC 27,034 19 Eastenders 04/11/2016 BBC 48,085 48 The Fall Series 3 Episode 6 BBC 26,850 20 The Apprentice Series 12 Department Store BBC 47,251 49 Have I Got News For You Series 52 Episode 2 BBC 26,798 21 Eastenders 03/11/2016 BBC 44,411 50 Still Game Series 7 Job BBC 26,423 22 The Missing Series 2 The Turtle And The Stick BBC 44,200 23 The Great British Bake Off Series 7 The Final BBC 43,251 24 The Missing Series 2 A Prison Without Walls BBC 40,205 25 The Dumping Ground Series 4 Risky Business BBC 36,385 26 Ordinary Lies Series 2 Episode 1 BBC 35,224 27 Emmerdale (Series 45) 2016 Episode 7648 ITV 35,031 Sex, Drugs & Murder: Life In The Red Light Zone: 28 BBC 34,926 Complicated Love 29 The Apprentice Series 12 Cycling Crowdfunding BBC 33,669

Only viewing time for audited platforms is included. See page 28. Excludes live streaming and viewing of broadcaster’s content through third-party apps such as Sky Go. BARB’s TV Player Report Page 24 Top 50 on-demand programmes (iOS players) 4 weeks ending 6th November 2016

Avg Avg Programme TV Player Programme Programme TV Player Programme Streams Streams 1 The Great British Bake Off Series 7 Tudor Week BBC 203,861 31 The Only Way Is Essex (Series 19) Episode 0006 ITV 122,073 2 The Great British Bake Off Series 7 Patisserie Week BBC 200,271 32 Eastenders 03/11/2016 BBC 121,655 3 The Apprentice Series 12 Advertising - Jeans BBC 199,228 33 The Fall Series 3 Episode 3 BBC 121,201 4 The Apprentice Series 12 Corporate Candy BBC 188,825 34 Ordinary Lies Series 2 Episode 1 BBC 118,312 5 The Apprentice Series 12 Department Store BBC 182,763 35 The Fall Series 3 Episode 4 BBC 111,729 6 The Great British Bake Off Series 7 The Final BBC 172,573 36 The Missing Series 2 Statice BBC 111,444 7 Eastenders 11/10/2016 BBC 160,704 37 Made In Chelsea S12E1 ALL 4 110,409 8 The Missing Series 2 The Turtle And The Stick BBC 160,333 38 The Missing Series 2 Episode 1 BBC 109,810 9 Eastenders 21/10/2016 BBC 158,154 39 The Next Step Series 4 On The Rocks BBC 107,253 10 Eastenders 14/10/2016 BBC 157,938 40 The Dumping Ground Series 4 Troll BBC 106,903 11 Eastenders 25/10/2016 BBC 154,729 41 Made In Chelsea S12E2 ALL 4 104,370 12 Eastenders 20/10/2016 BBC 154,346 42 The Dumping Ground Series 4 It Takes Two BBC 103,975 13 Eastenders 18/10/2016 BBC 153,697 43 The Next Step Series 4 The Game Belongs To Me BBC 101,881 14 Eastenders 10/10/2016 BBC 152,597 44 The Next Step Series 4 Knowing Me Knowing You BBC 100,978 15 Eastenders 28/10/2016 BBC 152,381 45 The Fall Series 3 Episode 5 BBC 99,790 16 Eastenders 13/10/2016 BBC 150,195 46 The Only Way Is Essex (Series 19) Episode 0007 ITV 99,719 17 Eastenders 27/10/2016 BBC 147,268 Sex, Drugs & Murder: Life In The Red Light Zone: 47 BBC 97,204 18 Eastenders 17/10/2016 BBC 145,191 Complicated Love 19 The Missing Series 2 A Prison Without Walls BBC 145,103 48 Made In Chelsea S12E3 ALL 4 96,055 20 Eastenders 24/10/2016 BBC 141,534 49 The Fall Series 3 Episode 6 BBC 95,976 21 Eastenders 31/10/2016 BBC 140,129 50 Casualty Series 31 The Big Day BBC 86,699 22 The Only Way Is Essex (Series 19) Episode 0002 ITV 135,905 23 Eastenders 01/11/2016 BBC 134,752 24 Eastenders 04/11/2016 BBC 133,063 25 The Only Way Is Essex (Series 19) Episode 0003 ITV 131,623 26 The Only Way Is Essex (Series 19) Episode 0001 ITV 131,268 27 The Only Way Is Essex (Series 19) Episode 0004 ITV 129,619 28 The Apprentice Series 12 Cycling Crowdfunding BBC 128,044 29 The Only Way Is Essex (Series 19) Episode 0005 ITV 127,922 30 The Dumping Ground Series 4 Risky Business BBC 122,899

Only viewing time for audited platforms is included. See page 28. Excludes live streaming and viewing of broadcaster’s content through third-party apps such as Sky Go. BARB’s TV Player Report Page 25 Top 50 on-demand programmes (Website players) 4 weeks ending 6th November 2016

TV Avg Programme TV Avg Programme Programme Programme Player Streams Player Streams 1 The Apprentice Series 12 Advertising - Jeans BBC 307,475 32 The Missing Series 2 Episode 1 BBC 109,935 2 The Great British Bake Off Series 7 Tudor Week BBC 297,679 33 Eastenders 27/10/2016 BBC 109,064 3 The Great British Bake Off Series 7 Patisserie Week BBC 283,734 34 Eastenders 24/10/2016 BBC 107,218 4 The Apprentice Series 12 Corporate Candy BBC 277,525 35 Eastenders 31/10/2016 BBC 104,919 5 The Apprentice Series 12 Department Store BBC 260,860 36 Eastenders 01/11/2016 BBC 103,578 6 The Great British Bake Off Series 7 The Final BBC 233,488 37 The Fall Series 3 Episode 6 BBC 103,364 7 The Apprentice Series 12 Cycling Crowdfunding BBC 182,550 38 The Fall Series 3 Episode 5 BBC 102,558 8 The Missing Series 2 The Turtle And The Stick BBC 166,979 39 Poldark Series 2 Episode 6 BBC 98,962 9 Made In Chelsea S12E1 ALL 4 149,064 40 The Only Way Is Essex Series 19 - Episode 2 ITV 98,762 10 The Missing Series 2 A Prison Without Walls BBC 148,581 Panorama: Paxman On Trump V Clinton: Divided 41 BBC 98,201 11 Made In Chelsea S12E2 ALL 4 141,872 America 12 The Apprentice Series 12 Collectables BBC 136,799 42 The Only Way Is Essex Series 19 - Episode 1 ITV 97,020 13 The Fall Series 3 Episode 3 BBC 131,705 43 The Only Way Is Essex (Series 19) S26 : Episode 0004 ITV 92,820 14 Made In Chelsea S12E3 ALL 4 124,945 44 The Only Way Is Essex (Series 19) S26 : Episode 0003 ITV 92,549 15 Eastenders 11/10/2016 BBC 123,876 45 Eastenders 03/11/2016 BBC 92,021 16 Have I Got News For You Series 52 Episode 2 BBC 123,587 46 Eastenders 04/11/2016 BBC 91,804 17 Adam Curtis: Hypernormalisation BBC 121,027 47 Mock The Week Series 15 Episode 12 BBC 91,586 18 Eastenders 10/10/2016 BBC 120,751 48 Poldark Series 2 Episode 8 BBC 91,515 19 Eastenders 14/10/2016 BBC 118,017 49 The Missing Series 2 Come Home BBC 91,366 20 Eastenders 18/10/2016 BBC 117,529 50 Poldark Series 2 Episode 7 BBC 91,260 21 The Fall Series 3 Episode 4 BBC 117,084 22 Eastenders 21/10/2016 BBC 116,104 23 Eastenders 20/10/2016 BBC 115,669 24 Eastenders 25/10/2016 BBC 115,564 25 Eastenders 13/10/2016 BBC 115,454 26 Have I Got News For You Series 52 Episode 4 BBC 115,373 27 Made In Chelsea S12E4 ALL 4 113,735 28 The Missing Series 2 Statice BBC 113,474 29 Have I Got News For You Series 52 Episode 3 BBC 113,082 30 Eastenders 17/10/2016 BBC 111,728 31 Eastenders 28/10/2016 BBC 110,294

Terminology

BARB’s customers are used to working with data that represents the viewing habits of people. The TV Player Report focuses instead on devices. The core metric for determining the popularity of a programme is Average Programme Streams, which represents the average number of devices that played the programme across its duration. It is analogous to the average audience measure that our customers often use to report programme audiences. Each of these metrics conveys the popularity of a programme, although Average Programme Streams is a measure of device usage rather than a measure of how many people are viewing. We also use the following terminology in the TV Player Report. - Total Viewing Time The total number of minutes that devices have received content (this enables a headline comparison of the volume of delivery through each TV player). - Android Viewing to content that is made available through TV player apps that can be downloaded on tablets and smartphones running the Android operating system. - Apple iOS Viewing to content that is made available through TV player apps that can be downloaded on Apple tablets, smartphones and other handheld devices. - Website player Viewing to content that is made available by broadcasters through their own website (accessible through browsers on multiple devices and operating systems).

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BARB’s TV Player Report Page 27 Reference section

Generating online viewing data

UK television broadcasters are implementing software measurement code within their TV player apps. This software code has been developed by Kantar Media and generates analytics tags each time a device requests content from a TV player. This allows BARB to record the total number of times content is watched and how long each viewing session is. The TV Player Report only includes data for platforms that have successfully completed a number of steps that are necessary for them to be live and reporting. The table below shows current implementation status by TV player. An explanatory note details whether the reported data includes on-demand and/or live streaming for TV players that are live.

Android app Apple iOS app Website player

All 4 OD & Live OD & Live OD & Live BBC iPlayer OD & Live OD & Live OD & Live ITV Player OD & Live OD & Live OD & Live My5 On-demand only S4C Clic

Sky Go OD & Live OD & Live OD & Live STV Player On-demand only On-demand only

UKTV Play On-demand only On-demand only On-demand only

Measurement live & reporting

Measurement being audited/tested

Software code not yet implemented by broadcaster

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BARB’s TV Player Report Page 28 Reference section

Capturing on-demand viewing and live streaming

The delivery of on-demand content and live streaming are separate technical processes within a TV player. Each of these requires distinct coding and auditing. Some TV players make both types of content available, while others only offer one. The intention is to report both forms of content across all TV players in due course. TV players serve on-demand content in such a way that content IDs can be applied to individual programmes. This allows precise reporting of Average Programme Streams. The process of identifying viewing to live channel streams is different. - The software measurement code deployed by BARB can establish when a TV player is being used to watch a live channel stream. It also identifies which channel is being watched live. - To establish which programmes were streamed live requires a process that matches the timestamp of the viewing session with the programme logs for the channel that was tuned to. This is equivalent to a process that BARB has used for many years to attribute our panel members’ viewing to the right programme. BARB is developing the solution to report Average Programme Streams for content that is watched live. We will report the level of live streaming to individual programmes once this is in place. Live streaming is included on page 5 within the viewing time for the TV player that is used by the viewer.

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BARB’s TV Player Report Page 29 Reference section

What is this report telling me? The TV Player Report is the first joint-industry, audited measure of viewing to online TV in the UK. It reports on the consumption of online TV content in TV players controlled by the broadcasters. Data from all users of these players, not just a panel, go into the report. We are also reporting on gross live consumption via online. Which of these numbers are already covered by the BARB panel? Currently BARB only reports online TV viewing when PCs, tablets or smartphones are being cast or projected onto a panel member's TV screen. As such some of the viewing reported in the TV Player Report is currently included in the viewing estimates provided from the BARB panel. Are the data generated only from BARB panel homes? The viewing levels are generated from across the whole population, not just from our nationally representative panel of homes. This census-level approach provides great certainty in overall viewing levels. The viewing data in this report do not represent the number of people that are watching. Instead, the figures are based on device usage. What is "Average Programme Streams"? “Average programme streams” is an industry-agreed metric that indicates the popularity of an online TV programme. It's the total viewing time of a programme on a TV Player by all devices in the reported period, divided by the full length of the programme. It is analogous to the average audience measure that our customers often use to report programme audiences. Each of these metrics conveys the popularity of a programme, although average programme streams is a measure of device usage rather than a measure of how many people are viewing. The average programme streams metric has been ratified by JICWEBS, the industry body responsible for the development of standards in measuring online media performance. Why is the report being published in beta format? We are continuing to make developments that will turn the TV Player Report into an increasingly comprehensive picture of online TV viewing. BARB, with the research agency Kantar, is working with broadcasters to implement the analytics tag into more and more TV player platforms. This has to be done platform by platform. The report will include each platform as soon as its tagging implementation has been independently audited.

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BARB’s TV Player Report Page 30 Reference section

The second area of ongoing development is identifying which programmes are being watched live. The analytics tag can determine when someone has chosen to use a TV player to watch a channel live, although it can't access content IDs that identify which particular programme was on at the time. We therefore report live programmes by matching the timestamp of the viewing session to the programme logs for the channel being viewed. The next intended development is to report an aggregate figure for a programme whether viewed live or on-demand; this requires live programmes to have the same content identifiers as on-demand ones. Why are some platforms missing from the report? Each broadcaster has to schedule the development work in alongside other software development priorities. This means that they are adding platforms over time, and therefore that the report will provide an increasingly comprehensive picture of online TV viewing as time goes on. A number of implementations are currently being audited, which is the final stage of preparation prior to reporting. The table on page 28 shows current progress. BARB will publish data from TV players that have passed an independent audit by ABC. This gives us added reassurance that the analytics are performing as expected and the numbers make sense. Does the report cover live streaming and on-demand viewing? Yes, it is designed to report online minutes for both types of viewing, although the following needs to be considered when reading the report. Firstly, the specific content watched is already identified for on-demand viewing through a system of content IDs. We are able to report which programmes were viewed live by integrating BARB’s comprehensive, as-run programme data logs. Consequently, we can report average programme streams for both live and on-demand viewing. The next step we are working on is to present unified figures; this will be possible when broadcasters make content IDs available in the as-run programme logs. Secondly, some TV players are still developing the ability to deliver data on live streaming. The delivery of on-demand content and live streaming are often separate technical processes within a TV player. Each of these requires distinct coding, implementation and auditing. Are you reporting on consumption of advertising? We are developing this and will report it in due course. Serving and identifying ads on the internet is more complex than programme content, with multiple suppliers and technologies involved. Is viewing to downloads included? Yes, offline viewing of downloaded content can be captured for broadcasters that have enabled this feature in their TV players. When this feature is enabled, the data for offline viewing of downloaded content are retrieved the next time a device goes online.

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BARB’s TV Player Report Page 31 Reference section

What period does the report cover? The report is published on a Wednesday and covers the calendar week that ended ten days previously. It also includes rolling cumulative information for the last four weeks. It is published on the home page of the BARB website (www.barb.co.uk). What are Android, Apple iOS and Website players? These are internet platforms on which broadcasters have developed TV players. The Android figures reflect usage of TV player apps developed for this operating system that is used on a range of tablets and smartphones, while the Apple iOS data cover viewing that takes place on TV player apps developed for use on iPhones, iPads and iPod Touches. Website players are found on broadcaster websites which can be accessed through a variety of browsers on multiple devices and operating systems. What proportion of all online viewing does the report account for? There is no accepted currency that covers all forms of online TV and video. That said, broadcasters' own data suggest that as much as 80% of online TV viewing is covered by Android apps, Apple iOS apps and Website players. Will the report encompass other operating platforms? Yes, we are continuously working to make measurement available for other online distribution platforms, starting with games consoles and Smart TVs. Does the TV Player Report include viewing through internet-only content platforms? The methodology is designed to be inclusive for content distributed through online TV players. BARB has no intention to restrict inclusion in the report to its current channel subscribers. How does the implementation process work? Kantar provides the software code for the analytics tags to broadcasters in an SDK (Software Development Kit). The broadcaster's app development teams implement this code within each of their TV player apps. Having done this, the broadcaster works with Kantar on a series of acceptance tests to ensure that data are being generated in line with BARB's expectations.

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BARB’s TV Player Report Page 32 Reference section

How does the auditing process work? Once the broadcaster and Kantar are satisfied that the software code (SDK) has been implemented properly, the player is ready for audit. During the designated audit period, ABC watches content on appropriate devices and checks that what's reported by the broadcaster aligns with what it expects. It also seeks reassurance that there is no robotic traffic going into the reports, and that the overall numbers claimed for the period can be substantiated by the data supplied. All of this aims to prove that the figures reported make sense and reflect genuine human activity. Once ABC is satisfied with all its tests, the audit is passed and the player goes live for reporting. Once a player is live, random audits are scheduled during the year to ensure that we can still have confidence in the system. A new audit will be commissioned if a broadcaster makes a major update to a player, such that it's effectively a new piece of technology.

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BARB’s TV Player Report Page 33