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Social Media & Online Advertising Management Addons 2014 Services & Pricing Social Media & Online Advertising Management Social Media Kickstart $2000 + $500 Ad budget = $2500 Facebook profile & Google Plus page design, design of facebook ads, your first month of facebook management & a special month long promotion on facebook. All Facebook posts we create will automatically post to Google plus also. We will work with you to plan in the beginning and provide you a metrics report at the end of the month. Social Media Management Monthly $895 + $500 boosts budget = $1395 With our monthly plan, we cater to your message by having strategy calls and creating consistent, customer- driven editorials built to drive sales. We will create a marketing calendar and 20 posts per month on Facebook and one additional social network of your choice. At the end of every month, we will provide you metrics to see how the campaigns are working and make suggestions, and build the plan and posts for the next month in advance with your input. We will check in on your accounts during the week and engage with your fans, making sure that we can help reach your company’s social media goals. Includes boosting your posts. Addons New Promotions or Sales $1000 + $1000 ad budget = $2000 Promote your event or special campaign! Includes design & management of Facebook and Google ads & a linked landing page backed by an Infusionsoft campaign, ad design & management and $1000 budget for advertising. (You can choose to increase your ad budget if you want more exposure.) Home Shows / Weekend Events / Fairs $995 + $500 ad budget = $1495 Home Show and Event Season calls for a special push. Let us know your schedule and we can help you plan for all the pieces to capture leads with a custom fangate, Google and Facebook Ad Designs and extra content and social media management leading up to your home show date. If you have Infusionsoft, we will also build out a special home show campaign for new and old leads, complete with copy. Google Ad Management Only $895 per month + your monthly ad budget Everything you need to be successful on Google adwords. Proactive ad & keyword management & a new set of ad designs monthly. Includes monthly reporting. Call Us! (415) 800-2040 Ext. 704 www.TheGetSmartGroup.com 1 Monthly Marketing Services Ongoing Marketing & Infusionsoft Support & Email Broadcasts Monthly $595/mo You don’t always have time to manage your entire marketing strategy including content editing, promotional sales emails and more. Let the experts run and manage your system leaving you to run and grow your business. Includes one monthly strategy call, 2 email broadcasts monthly, product / contact imports, adding & training new salespersons as needed in your system (1 monthly). Website Management / Updates $495/mo Basic updates of existing pages and products (annual picture changes, specification changes, adding testimonials, adding events, etc.) adding new products / features will incur additional charges Hourly Pricing $125 /mo Web advertising copy writing General Marketing Strategy Infusionsoft Consulting / Campaign Building / Strategy / Support $100 /mo Graphics Editing / All Design Google Adwords and Facebook Management Project Management $85 /mo Web Programming Cost / Updates to site. Large website projects will be quoted in advance. Infusionsoft “Lead Masters” Pricing Lead Masters Infusionsoft Program $8000 (1x) + $699 a month (Infusionsoft + support) 1 year of lead followup for hot tubs and swim spas 1 year of customer followup for hot tubs and swim spas 20 templates for email broadcasts (sales, seasonal, etc.) Subscription filter campaign - get your customers to pay ongoing revenue for automatic filter renewal orders! Show Campaign - promote your shows to your leads and boost your lead capture at events! Mastermyleads.com custom training website access for ongoing training needs In person training in your showroom for your team once your system is built monthly infusionsoft support - adding reports / updating records / importing lists ongoing virtual team training for current or newly added salespersons annual campaign updates & refreshes (2014 -> 2015 models, etc.) 1 email broadcast monthly sent to your leads or customers 15% discount on future custom work or campaigns as needed Timeframe: 2 months from purchase to implementation. Training scheduled for month 3. Call Us! (415) 800-2040 Ext. 704 www.TheGetSmartGroup.com 2 Infusionsoft “Campaign Tamer” Marketplace /mo Now you can add new additional custom campaigns and subscription programs to your system - written for your products, linked to your website! Pay a one time fee to purchase the campaign and have us customize it for you. Future updates / changes to these campaigns will be $195 each time. Lead Master clients recieve a 15% discount on campaign purchases from our Campaign Marketplace online at CampaignTamer.com Cover Replacement Campaign $495 Start your customers with hot tubs 3 years or older on a cover replacement campaign to upsell them on a new cover and cover lifter. Includes 4 emails. + Add google / facebook ad design & management for $1000 Show Campaign $495 Promote your show or event, promote the show to your leads, capture more leads at the show, and send customized followup emails from the show and thereafter. Includes 4 emails and puts them into lead campaigns thereafter. + Add google / facebook ad design & management for $1000 Financing Campaign $395 Let your leads know about your financing options with a 3 part series about your financing packages & some special incentives to get started by filling out a webform. Includes 3 emails. Training Campaign $995 Want to train your salespeople better in infusionsoft and in general sales principles? Sign up for our training campaign and we’ll create custom content to train your team the way YOU want them trained. Includes 8 emails & 2 tests. Trade In Campaign $495 Want to get your customers and leads to trade in their old hot tubs towards a new one? Target your customers & leads with tubs approaching an expired warranty and capture more new sales and upsells. Includes 4 emails. + Add google / facebook ad design & management for $1000 Seasonal Services / Products Campaign $895 Remind your customers about fall, winter, spring and summer service options with our seasonal service & products upsell campaign. Capture more ongoing revenue from your current list of clients. Includes 8 emails. + Add google / facebook ad design & management for $1000 Grill / Heater Giveaway Promotion $895 Get referrals and new leads from social media & advertising by promoting a giveaway “enter to win” contest with your customer list and social media networks. Puts the leads and referrals right into an infusionsoft campaign. Includes 8 emails. + Add google / facebook ad design & management for $1000 Call Us! (415) 800-2040 Ext. 704 www.TheGetSmartGroup.com 3.
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