UNIVERSITY OF DAYTON VOL. 58 NO. 2 FRIDAY SEPT. 3, 2010 An end in sight? ANNA BEYERLE News Editor President Barack Obama called for an end to the United States combat in Iraq in a live press confer- ence from the Oval Office Tuesday, Aug. 31. Obama’s announcement came a little over a week after the last combat troops pulled out of Iraq on Thurs., Aug. 19, according to a Washington Post ar- ticle. About 50,000 non-combat brigades will remain in the country, mainly to train Iraqi soldiers. Both the U.S. and Iraqi governments have agreed these forces will close their operations and leave Iraq be- fore Dec. 31, 2011. “We’ve done the best job we could do,” said Broth- er Raymond Fitz, former University of Dayton pres- ident and professor in the political science depart- ment. “Now we have to depend on Iraq to follow through.” See War on p. 5 FLYER NEWS PHOTO Mar. 19, 2003 Dec. 14, 2003 Jan. 12, 2005 Nov. 27, 2008 Aug. 19, 2010 President George W. Bush U.S. troops capture Saddam U.S. inspectors confirm that The Iraqi government The last group of combat calls for an invasion of Iraq Hussein in Ad-Dawr, Iraq, no WMDs were found in Iraq, passes a security agreement brigades leaves Iraq. to search for weapons of during Operation Red Dawn. and the search for them is to ask the U.S. to leave the mass destruction. called off. country by the end of 2011. Aug. 31, 2010 President Obama announces the official end of combat in Iraq. 2 ADVERTISEMENT Flyer News •Friday, September 3, 2010 is in session Getschool:time back to school and back to savings with advanced! services at a smart price. ROAD RUNNER® $ 95 29/Mo. DIGITAL CABLE $ 95 /Mo. (plus29 equipment and fees) DIGITAL HOME PHONE $ 95 29/Mo. Prices Guaranteed until PLUS, GET FREE DVR SERVICE 2012! (in select packages). 1-877-343-3490 timewarnercable.com Limited-time offer. New residential customers only. 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All rights reserved. TM & © Warner Bros. Entertainment, Inc. (s10) ©2010 CableQuest TWMIDWEST-5796 MWR NEWS 3 Flyer News •Friday, September 3, 2010 STUDENTS MAKE FACEBOOK THEIR BUSINESS Juniors created fl ourishing social media company TIFFANY BOHMAN Staff Writer Juniors Andy Hill and Rob John- son, are the founders of TalkToMe Media, a social media marketing fi rm that represents small to midsize businesses on social media sites like Facebook and Twitter. When they moved into Garden Apartments last year, the two then- sophomores realized the increasing n_10_0013_03a_oh012.indd_r01 use of social media for promotional needs directed at college-aged con- sumers. “My mom couldn’t even upload a photo,” Hill said. “From that misfor- tune came the idea for TalkToMe.” With so few businesses using a social marketing strategy, Hill, an entrepreneurship and marketing major, and Johnson, a sports man- Andy Hill and Rob Johnson run TalkToMe Media, a social media marketing fi rm that aids businesses in improving their social networking sites, like Facebook and Twitter. DARCY HEINE/STAFF PHOTOGRAPHER agement major with a minor in in business administration, decided to on event coordination, allowing con- step in. sumers to easily interact with the “With 96 percent of Generation Y companies and enhance the avail- consumers on some form of social ability of information to key publics. AGREES network, why wouldn’t they have a Two fundamental qualities unique page,” Hill said. “Especially since it’s to TalkToMe Media are that the stu- EVERYTHING IS SO LAST SEMESTER. a quicker, more effi cient means of dents continue to update and man- promotion.” age the social networks as well as SO GO AHEAD AND TRADE IT IN. According to Hill, it is essential increase consumer interaction. for businesses to use social network- According to Hill and Johnson, ing channels to attract existing and they turn a client’s networking page potential consumers, and a cost ef- from an uninteresting forum to an fi cient, effective way is through so- interactive opportunity to talk to cli- cial media. In fact, Hill and Johnson ents and gain new ones. found that 78 percent of consumers TalkToMe Media has provided trust peer recommendations, and a positive learning experience and only 14 percent accept the traditional compensation, Hill and Johnson advertising methods. said. It now consists of the two UD TalkToMe Media began its fi rst juniors and a student at Ohio State BRING YOUR ELIGIBLE WORKING ELECTRONICS campaign with a Dayton business, University, and they are in the pro- * Key Sports. This event-coordinating cess of interviewing new hires. The INTO THE SHACK AND GET A GIFT CARD. organization helps local charities students continue to market them- With our Trade & Save program, you can get and businesses create 5K running selves and are hoping to take on events and works with UD students three additional clients within the the best for less! All you have to do is bring in to establish the Frericks 5K Run. next month. Hill and Johnson both your eligible electronics and The Shack will Although each organization is said this company will be a large give you a gift card for the appraised value. It’s different and therefore has differ- part of their post-graduation future. ent marketing strategies, TalkToMe “It’s one of those businesses you the best way to get the newest gear for less. Media creates, establishes and con- can do from home,” Johnson said. tinues to manage Facebook, Twitter, “Social media is continuing to grow, Digg and Mixx pages for each com- and if it has as much success as we pany. see for it, we could be doing this for “We develop customized tabs to a long time.” better differentiate their page from To learn more about TalkToMe any other,” Hill said. Media, go to www.talktomemedia. Visit your nearest RadioShack: For Key Sports, TalkToMe focused com. Kettering Towne Center 2131 East Dorothy Lane 514 Wilmington Kettering, (937) 293-6923 Dayton, (937) 558-1801 WANT TO KNOW WHAT’S HAPPENING WITH THE KU PUB? *Value will be given on a RadioShack Gift Card. Products must be in working condition and able to “power on” in order to be >> www.flyernews.com appraised. Appraisal is offered at the sole discretion of The Shack Trade & Save Program and is based on the device’s condition, applicable processing fees and trade in of any included chargers, cables or other accessories. All exchanges are final. Trade-in program not available where prohibited by local law. See participating stores for details. N100013-3ABS n_10_0013_03a_oh012.indd 1 8/13/10 1:33 PM Placed Graphics Inks Filename Trim lg_rsstacked_blk_01.eps n_10_0013_03a_oh012.indd 5.625” x 7” lg_rsinline_blk_01.pdf Black lg_the-shack-r_50k.eps Print Time Bleed lg_rsstacked_blk_05.eps 8-13-2010 1:33 PM None lg_theshack_tradesave_prog_bw_01.eps cd_the-shack-gifted-rich-blk_4c_01_BW.eps Last Modified 8-13-2010 1:32 PM PDF Scale None User/Prev. User Deryle Williams / Timothy Larson SETUP Page Scale 1” = 1” FILE INFO Workstation TX5570AC328447 Page Count 1 PDF Creation None / CS4 Postscript None 4 NEWS Flyer News •Friday, September 3, 2010 School of engineering has record enrollment RANDI SHESHULL partment is fl ourishing is through vast diversity in its incoming class, Staff Writer UD’s ETHOS [Engineers in Technical with minority students making up 10 Humanitarian Opportunities of Ser- percent. Of the fi rst-year engineer- The school of engineering has vice Learning] program. The program ing students, 20.9 percent are females grown exponentially in the past 10 incorporates leading, learning and versus the national percentage of 18.2. years, reaching a record high in 2009 serving by taking students outside The number of black and Hispanic with 379 fi rst-year students. The num- of Kettering Labs to gain real world students in the incoming class has bers for the 2010 school year have experience.