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IDC Herzliya's President and Founder, the Israeli Marketing Association Expresses Its Appreciation for His Initiative and Leadership As the Prof

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IDC Herzliya's President and Founder, the Israeli Marketing Association Expresses Its Appreciation for His Initiative and Leadership As the Prof Herzliyan The IDC WINTER 2017 Leading Innovation IDC Herzliya Inaugurates the Dr. Miriam and Sheldon G. Adelson School of Entrepreneurship Contact IDC Herzliya: Israel Friends of IDC Tel: +972-9-952-7212 • [email protected] International Friends of IDC Tel: +972-9-952-7321 • [email protected] American Friends of IDC Tel: +1-212-213-5962 • [email protected] UK & Francophone Europe Friends of IDC Tel: +44 (0)778 384 6852 • [email protected] IDC Alumni Association Tel: +972-9-960-2756 • [email protected] Raphael Recanati International School Tel: +972-9-960-2806 • [email protected] THE RAPHAEL RECANATI INTERNATIONAL SCHOOL THANKS ALEXANDER MUSS HIGH SCHOOL IN ISRAEL THE ISRAELI AMERICAN COUNCIL (IAC) GARIN TZABAR HESEG HILLEL ISRAEL AT HEART ISRAEL MINISTRY OF EDUCATION ISRAEL MINISTRY OF IMMIGRANT ABSORPTION THE JEWISH AGENCY FOR ISRAEL & WZO THE JEWISH FEDERATIONS MASA NEFESH B’NEFESH OLIM ORGANIZATIONS STAND WITH US STUDENT AUTHORITY TAGLIT BIRTHRIGHT THE ZIONIST YOUTH MOVEMENTS BA Business Administration | Business & Economics (double major) | Communications | Government for helping us bring 1,800 students Government & Sustainability (double major) | Psychology from 86 countries to study for full academic degrees taught in English. BSc Computer Science MA Counter-Terrorism & Homeland Security Studies Diplomacy & Conflict Studies | Financial Economics (MAFE) Organizational Behavior & Development (OBD) Social Psychology GLOBAL MBA Innovation & Entrepreneurship Strategy & Business Development MBA One-Year Program LIVE IN ISRAEL Study in English ISRAEL +972 9 960 2841 [email protected] www.rris.idc.ac.il NORTH AMERICA +1 866 999 RRIS [email protected] UK & FRANCOPHONE EUROPE +44 (0) 778 384 6852 [email protected] IDC HERZLIYAN WINTER 2017 Inside Prof. Uriel Reichman Receives Lifetime Achievement Award 2 Dr. Miriam and Sheldon G. Adelson School of Entrepreneurship Inauguration 4 ISEF Foundation Celebrates 40 Years 8 2 IDC Herzliya Welcomes a New Sefer Torah 10 IDC Herzliya Bestows its 2016 Honorary Fellowships 12 Israeli Friends Hear About the Challenges Facing the Middle East 16 Graduation 2016 18 4 Realizing the Vision of the Ethiopian Scholarship Program 20 Israel’s Wounded Soldiers – Rehabilitation through Academia 22 RRIS Alumni Make Their Marks in Israel and Around the Globe 24 Former Amb. Ron Prosor Addresses International Friends Club 26 The Mimi Charnoff Award 29 ICT’s 16th World Summit on Counter-Terror ism 30 The Anna Sobol Levy Fellowship Program 34 IDC Herzliya’s Athletes 36 Short and Sweet 38 16th Annual Herzliya Conference 42 Start-Up Nation Crash Course 46 IDC Herzliya’s Alumni Association Reaches Out 48 American Friends of IDC Herzliya 50 Academics in Action 54 Nurturing Future Business Leaders 83 26 In Memoriam: Rony Lichtenstein z”l 84 On the cover: IDC Herzliya Inaugurates the Dr. Miriam and Sheldon G. Adelson School of Entrepreneurship Managing Editor Lara (Greenberg) Doel | [email protected] Copy Editor Miriam Bulwar David-Hay | [email protected] Head Writer 48 Ariel Rodal-Spieler | [email protected] Writers Sophie Vardi | [email protected] Dalit Shmueli | [email protected] Photographers Sarit Goffen, Adi Cohen Zedek, Kfir Bolotin, Oren Shalev, Kobi Zoltek, Alon Gilboa, Ofer Amram, Yuval Chen, Yotam From, Liyam Flexer, Revital Brandes, Jennifer 75 Kozin, Yehoshua Yosef, Maya Ettinger, Scott Lasky Graphic Design & Print Production Roitman Design | 03-522-2562 | www.zrdesign.co.il 56 Prof. Uriel Reichman Receives Lifetime Achievement Award In granting its highest honor to IDC Herzliya's president and founder, the Israeli Marketing Association expresses its appreciation for his initiative and leadership as the Prof. Uriel Reichman delivers his visionary who founded IDC Herzliya in 1992. acceptance speech. rof. Uriel Reichman, president and found- The unique model of IDC Herzliya, which er of IDC Herzliya, has been presented combines excellence in research and in edu- “We are proud Pwith the Israeli Marketing Association’s cation with social responsibility and com- to grant the Life Achievement prize, the body’s most munity involvement, makes a significant con- prestigious Life prestigious award. Previously known as the tribution to the training of the future leadership Association of Advertisers, the Israeli Marketing of Israel.” Achievement award Association represents advertisers and market- in marketing to Prof. ers in Israel. It is the eighth time the associa- Reichman - a visionary tion has granted the award, with previous win- ners including Michael Strauss, owner of the and a doer.” – Eyal Melis, chairman Strauss dairy group, and Dan Propper, a founder of the Israeli Marketing Association and and current board chairman of the Osem food CEO of Tnuva conglomerate. because of its entrepreneurial spirit, its academic The association said Reichman had been chosen innovation and its contribution to the State of as this year’s recipient in recognition of his ini- Israel, instead of; but mostly because of two fac- tiative and leadership in founding and heading tors: One was the young Israelis who had waited IDC over the past two decades. “IDC Herzliya for so long and who voted with their feet for an Prof. Uriel Reichman with Eyal Melis, has been a pioneer in many fields, introducing academic institution that was built for them, chairman of the Israeli Marketing interdisciplinary, contemporary and innovative embraced them, treated the students as partners, Association and CEO of Tnuva. programs, recruiting the best researchers in vari- and provided them with knowledge, creativ- ous fields, taking steps in returning Israeli schol- ity and training for the future. And the second ars to Israel, establishing IDC’s international The award was presented at the annual Effie was civil society – our friends who loved the stature, and promoting out of-the-box thinking Awards ceremony in Israel, which recognizes idea, believed in our path, and went out of their and academic innovation, all the while keeping effectiveness in marketing communications. way to help us. I thank the Israeli Marketing the focus on the students,” the association said The Effie Awards are known by advertisers and Association for choosing to give special recog- in a statement. agencies around the world as the pre-eminent nition, through me, to entrepreneurs who build award in the industry, and recognize any and institutions for the benefit of the public and “We are proud to grant the prestigious Life all forms of marketing communication that con- without looking to make a profit, who take risks, Achievement award in marketing to Prof. tribute to a brand’s success. The competition is do not wait for government assistance, and seek Reichman – a visionary and a doer,” said held in more than 40 countries. to contribute to the common good. I thank you Eyal Melis, chairman of the Israeli Marketing from the bottom of my heart.” Association and CEO of the Tnuva dairy group. In his acceptance speech, Reichman said, “IDC “We see his life’s work as an example for others. Herzliya succeeded in spite of everything, – Ariel Rodal-Spieler 2 IDC HERZLIYAN WINTER 2017 IDC Herzliya is #1 in the Country for Student Satisfaction – for the 6th time Out of 39 institutions of higher education throughout Israel IDC Herzliya received the highest rankings in a multitude of parameters. The marks in the table range between ‘1’- very unsatisfied and ‘5’– very satisfied Bar Ilan The Tel Aviv The Hebrew Ben-Gurion Ariel Haifa IDC Herzliya University Technion University University University University University Survey Ranking 1 23 24 30 34 37 31 32 Level of Courses 4.13 3.71 3.89 3.67 3.72 3.49 3.63 3.50 Quality of the 4.19 3.68 3.48 3.40 3.33 3.18 3.42 3.53 Lecturers Quality of Tutors 4.14 3.76 3.84 3.68 3.72 3.67 3.67 3.48 Lecturers’ Attitude Towards 4.42 4.09 3.82 3.76 3.61 3.52 3.81 3.88 Students Implementation of Teaching 4.16 3.35 3.73 3.43 3.21 3.08 3.36 3.43 Technologies · The survey was conducted by the research institution, “Maagar Mochot” for the National Student Union and based on the answers of 11,000 students. IDC HERZLIYAN WINTER 2017 3 IDC Herzliya Inaugurates the Dr. Miriam and Sheldon G. Adelson Prof. Uriel Reichman with School of Entrepreneurship Sheldon and Dr. Miriam Adelson. DC Herzliya’s Dr. Miriam and Sheldon G. Adelson School of Prime Minister Benjamin Entrepreneurship, the first of its kind in Israel, gives young entrepre- Netanyahu joins Dr. Miriam Ineurs the knowledge and tools to realize their ideas and entrepreneurial ambitions, while strengthening the country’s start-up ecosystem. The school’s and Sheldon Adelson at the founders, Dr. Miriam and Sheldon Adelson, among their many philanthropic endeavors, have made it their goal to educate future generations of entrepre- dedication of IDC Herzliya’s neurs, promote Israeli innovation and entrepreneurship internationally, and newest building, the Adelson instill an entrepreneurial mindset in Israel’s business and economic leadership. School of Entrepreneurship. While the school was launched a few years ago and a groundbreaking cer- emony was held to mark the start of construction, the inauguration cer- emony was a celebration of the building’s completion and the beginning of its daily use for IDC’s varied entrepreneurial projects under the umbrella of the school. The ceremony was attended by the Adelsons, Prime Minister Benjamin Netanyahu, Prof. Uriel Reichman, president and founder of IDC, Oudi Recanati, chairman of the IDC board, Natan Sharansky, chairman of the Jewish Agency, Moshe Fadlon, mayor of Herzliya, faculty members and dozens of students from the school’s various programs. 4 IDC HERZLIYAN WINTER 2017 ADELSON SCHOOL OF ENTREPRENEURSHIP “Entrepreneurship makes Israel powerful,” Netanyahu said at the ceremony. “The future is changing because of entrepreneurship, and we are positioned right at the cusp of this change.
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