DOCSLIB.ORG

Black History Month: Mentoring Matters

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
Black History Month: Mentoring Matters Black History Month: Mentoring Matters FOOTWEARNEWS.COM / FEBRUARY 22, 2021 / @FOOTWEARNEWS AS STAYING AT HOME REIGNS, AFTER-WORK COCKTAIL TIME NOW INVOLVES SLIPPERS, SLIDES AND SCUFFS. HERE, SLEEPER'S PUFF RECYCLED SATIN SLIP-ON IS THE PERFECT APERITIF PAIRING FOR ANOTHER NIGHT IN. The comfiest shoes that you NEED in your life. www.Dearfoams.com Untitled-13 1 2/16/21 3:48 PM FOOTWEAR NEWS // FEBRUARY 22, 2021 // FOOTWEARNEWS.COM CONTENTS 30 Earth & Beyond 32 Double Take INSIDER FEATURES Why Earth Inc. is These fall ’21 waterproof helping to reintroduce shoes have both style 9 Guiding 18 Cozy Up the Tamaris label to and substance. Lights How core slipper American consumers. Why mentorship is key brands are capitalizing 33 First Look on the comfort boom for Black founders 31 Burning A new footwear brand and facing o against looking to break in. Question is tapping into the newcomers Does making wellness walking 12 NYFW Wrap sustainable product movement. It was anything but always have to cost usual, but the mostly- FN STYLE more? virtual week had some FN PICK 22 A-Pair-itif key takeways. Dressing for happy hour at home requires a 34 State of 14 FN Insights very di erent wardrobe. Emergency Could the next big Texa s continues to fashion trend be grapple with the impact completely digital? THE LIST of brutal winter weather. 29 Shoe of the Week The Original Muck Boot Company is geared up for a new adventure. ON THE COVER Photographed by 18 JOSHUA SCOTT “we possess an authentic heritage in slippers. it was expected that in a work-from-home capacity UGG OF we would see more business.” COURTESY — UGG PRESIDENT ANDREA O’DONNELL ON THE SLIPPER BOOM PHOTO: 3 ootwearnews.com A S N E A K P E E K AT S O M E O F O U R B E S T U P C O M I N G C O N T E N T. STORIES GALLERIES VIDEOS THE BEST March is Women’s History Month OF MILAN INTERNATIONAL WOMEN’S DAY: Week of Feb. 22 INSIDE RETAIL’S As Italy continues to grapple with high PROGRESS coronavirus case Week of March 8 numbers, the global This annual event aims fashion industry to celebrate women and will meet virtually track their personal and for a digital Milan professional advancement. Fashion Week. To mark the occasion, FN Follow FN for all investigates whether the the highlights from fashion industry — with its the new collections. large share of female workers — holds the key to gender parity in the workplace. Plus, Prada spring ’21 how it can help women get ready-to-wear ahead amid the global crisis, which has disproportionately hurt minorities. HOW BOSTON- BASED BRANDS CAN OVERCOME THE CITY’S RACIST HISTORY & RECRUIT MORE PEOPLE OF COLOR Week of March 15 Amid a racial reckoning across the country, scores of shoe companies are stepping up and ADOBE implementing programs to diversify their workforce at all levels. But OTHERS: in Boston — a mecca for footwear ALL fi rms, from Rockport to Reebok, WWD; Converse and New Balance — FOR attracting a diverse workforce is more challenging due to the city’s GIANNONI history with racism. FN explores how companies are tackling these issues and whether remote work, GIOVANNI which is gaining steam amid PRADA: COVID-19, can help. PHOTOS: Black History BHM was fi rst observed during 124,004 a week in February 1926 that 48.2 Million Month: Fast Facts The number of Black-owned businesses in the encompassed the birthdays of The Black population, either alone or SOURCE: THE U.S. CENSUS BUREAU U.S. as of 2017, a number that has undoubtedly both Abraham Lincoln and in combination with one or more been impacted by the global health crisis. 1926 Frederick Douglass. races, in the United States in 2019. Untitled-7 1 1/27/21 4:27 PM POWERED BY LABS Influencer Bethany Everett shows the Torrent is a natural fit on city streets. Wolverine: It’s What Women Want With over a century of experience in crafting the best in men’s work boots, Wolverine has now turned its eye to the women’s outdoor market – and discovered it’s a perfect fit. market. While trends may come and go, brand stick, we would have to enter and win THE VOICE OF WOLVERINE’S function remains a key consideration in any CUSTOMERS in the women’s market.” footwear purchase; with Wolverine, shop- This market differs from the men’s in pers can be confident that every pair will several ways, including requiring a different perform as needed. This guarantee is born physical construction. But one of the most from years of product development, design I think this is important distinctions is the emphasis that refinement and consumer research – and the women’s market tends to place on bal- this is exactly the same approach that the way better. Love ancing function with aesthetics. Shoes can’t olverine has brand is applying to its latest launch: wom- the colors and just perform as needed; they have to also been designing work boots since 1883, mak- en’s outdoor boots. fabrics used on fulfill a style requirement, in order to be the Wing it synonymous with trusted craftsman- “We‘ve found that, considering our pick of choice. ship. The namesake brand in the Wolverine roots in work boots, our brand awareness these boots. This Worldwide portfolio has honed its reputa- among outdoor consumers is high,” said An Outdoor Adventure tion as the go-to source for comfortable work Andy Shripka, VP of Wolverine Market- is what I expected The soon-to-be launching Torrent women’s wear, with customers gravitating towards the ing. “This creates a valuable opportunity to see more of.” duck boot is new territory for Wolverine, promise of quality and performance. for us to enter the space. Women account —Shenika M., Oklahoma City, OK but the brand is well-suited to the task. The That name recognition allows Wolver- for a majority of the seasonal boot market company’s footwear experience meant that ine to command a powerful position in the and we knew that if we wanted to make our Wolverine had a solid framework to build 6 FNLABS_WOLVERINE.inddUntitled-1 1 2 2/18/212/17/21 12:12 4:17 PMPM on. But the team also knew that, while they THE VOICE OF WOLVERINE’S THE VOICE OF WOLVERINE’S boots,” said Shripka. “To be successful could hit the ground running in terms of CUSTOMERS CUSTOMERS we’re going to have to be relevant; to be outdoor protection and performance, win- relevant we need a following that believes ning in this category would rely on design- in and endorses our product. We are work- ing something that resonated aesthetically ing with those who have raised their hand with the end consumer. There are I expected the because they understand us and have a pas- “Dedicating an outdoor boot to women boots to be rugged sion for the brand.” is a tall challenge for a historically men’s certainly more Available in striking ivory, olive, g rey, brand,” said Shripka. “It’s a competitive varieties than I but was pleasantly cognac and black, the Torrent wraps space with several established brands, so we surprised at Wolverine’s 138 years of innovation in wanted to make sure we got it right. To do expected! And on a fashionable package that has immedi- that, we needed a deep level of feedback balance I would say the amount of ately resonated with shoppers. And once from our core target: women. Building a variation and the brand has made that immediate aes- women’s boot that is both functional and these look slightly thetic connection, it can support that prod- stylish… That took some time and patience less industrial and variety in the boot uct appeal with the technical performance to ensure we got it right.” options. I love the and function that women still want from Consumer satisfaction has always been more fashionable their footwear. a priority for Wolverine, which is why the than I would have different colors team assembled a group of 36 women for available.” New Horizons the initial round of feedback, before speak- guessed as well.” Women’s outdoor is a new frontier for Wol- ing with another 350 women for a second —Maureen B., Saint Paul, MN —Kayleen W., Brookline, MA verine, but not one that the team takes lightly. stage of insights. The risk of expanding into Rather, it feels like the natural progression a new category is always high, even when a after decades spent developing and refin- brand is as established as Wolverine. But to Torrent’s appeal, as well as a broader theme as well as its fashionable edge, Wolver- ing their existing core collections. The brand launch a successful women’s collection, Wol- of the entire outdoor collection. The Wolver- ine chose to take a new approach with its already knew it could craft shoes that could verine needs a product line that succeeds in ine team understood immediately that these product discovery. Selecting a few special be walked in all day long, in extreme condi- an entirely new area for the brand: fash- boots would not just be used for specific out- partners, the brand shared limited release tions. But now it’s learning that it can also ion-forward style. door activities, but would need to function as product during the peak winter season so look fashionable at the same time. By speaking directly with women from well in an urban setting – albeit one expe- that these women could style and wear the “We believe the brand is a great fit in the the earliest product development stages, riencing inclement weather – as they did Torrent in its natural environment.
Load more

Recommended publications
  • COVID-19 and Consumer Behavior #26 June 5, 2020 Consumer
    COVID-19 and Consumer Behavior #26 June 5, 2020 Consumer Behavior and Attitudes Only 26% of Americans say they were self-isolating May 29-June 1, down from a peak of 55% at the beginning of April, while 80% say they are still social distancing as much as possible.1 In the past few weeks: • 18% have dined out, 69% have gotten takeout, 12% have visited a barbershop or spa, and 37% have visited a retail store. • 45% have visited friends or relatives, and 15% have visited elderly relatives. Americans vary on when they will be ready to dine in a restaurant again, but 55% say they will be ready within six months.2 • 25% say within one month, 17% within three months, and 13% within six months. • 15% say they will be ready only after a year or more, with 16% still unsure. 60% of Americans believe opening business puts too many people at risk, compared to 40% who say risk is minimal.3 • 48% believe most of the jobs lost will quickly return once lockdown is lifted – fairly even with the 45% who disagree. Only 49% of Americans think most individuals and businesses will follow social-distancing measures as the economy reopens.4 70% of American consumers would prefer to use voice interfaces in public places to avoid touching things. While voice control was seeing moderate growth in at-home use pre-pandemic, consumers’ new aversion to touch is pushing it out of the home for the first time.5 E-commerce is expected to account for 23% of retail purchases made by consumers in 2020, a growth of 5 percentage points year-over-year – compressing two years of adoption penetration into one.6 64% of Americans say now is a good time to buy a car, up from 57% in April.7 Students enrolled in or applying to colleges have new expectations post-pandemic.8 • 43% want smaller class sizes, 40% want temperature checks at every building, and 34% want private dorm rooms.
    [Show full text]
  • Dress and Cultural Difference in Early Modern Europe European History Yearbook Jahrbuch Für Europäische Geschichte
    Dress and Cultural Difference in Early Modern Europe European History Yearbook Jahrbuch für Europäische Geschichte Edited by Johannes Paulmann in cooperation with Markus Friedrich and Nick Stargardt Volume 20 Dress and Cultural Difference in Early Modern Europe Edited by Cornelia Aust, Denise Klein, and Thomas Weller Edited at Leibniz-Institut für Europäische Geschichte by Johannes Paulmann in cooperation with Markus Friedrich and Nick Stargardt Founding Editor: Heinz Duchhardt ISBN 978-3-11-063204-0 e-ISBN (PDF) 978-3-11-063594-2 e-ISBN (EPUB) 978-3-11-063238-5 ISSN 1616-6485 This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 04. International License. For details go to http://creativecommons.org/licenses/by-nc-nd/4.0/. Library of Congress Control Number:2019944682 Bibliographic information published by the Deutsche Nationalbibliothek The Deutsche Nationalbibliothek lists this publication in the Deutsche Nationalbibliografie; detailed bibliographic data are available on the Internet at http://dnb.dnb.de. © 2019 Walter de Gruyter GmbH, Berlin/Boston The book is published in open access at www.degruyter.com. Typesetting: Integra Software Services Pvt. Ltd. Printing and Binding: CPI books GmbH, Leck Cover image: Eustaţie Altini: Portrait of a woman, 1813–1815 © National Museum of Art, Bucharest www.degruyter.com Contents Cornelia Aust, Denise Klein, and Thomas Weller Introduction 1 Gabriel Guarino “The Antipathy between French and Spaniards”: Dress, Gender, and Identity in the Court Society of Early Modern
    [Show full text]
  • BISCUIT SOCKS Instructions for Double-Pointed Needles
    1/5 BISCUIT SOCKS By Isabelle - Fluffy Fibers Instructions for double-pointed needles I love DK socks. They knit up fast, and they are so cosy and warm to wear when staying home – which most of us are doing a lot of right now… At the close of this challenging year, I wanted to give you a little nugget of warmth and love, from my heart(h) to yours. I hope you enjoy knitting the Biscuit Socks for yourself, or perhaps as a comforting gift for a loved one. The light texture make the rounds addictive – just like a little pile of biscuits that we might enjoy going through as we knit and sip on our favourite warm beverage. I would be most grateful if you tagged me @fl uffyfibers and used #BiscuitSocks if you share your Biscuit Socks and WIPs on Instagram. Biscuit DK Socks – Fluffy Fibers Designs 2020 – all rights reserved 2/5 MATERIALS - 100 (150) g of sport to DK yarn. I - 1 set of 3.5-mm DPNs used 230 metres of Lang Super Soxx - 1 wool needle 6 ply for the smaller size. Some of - 1 removable stitch marker my test knitters needed as much as 300 metres. - 1 set of 3-mm DPNs FINISHED CIRCUMFERENCE: 21 (23,5) cms. GAUGE: 24 st : 10 cm in biscuit pattern ABBREVIATIONS: BOR: beginning of round p2tog: purl 2 stitches together CO: cast on RS: right side DPN: double-pointed needle sl: slip k: knit ssk: slip, slip, knit k2tog: k 2 stitches together w/: with p: purl WS: wrong side.
    [Show full text]
  • Fmcg & Covid-19
    Guest Edited by Kai D. Wright, Lecturer, Columbia University Global Consulting Partner, Ogilvy © Copyright WARC 2020. All rights reserved. WARC GUIDE Beginning as a hashtag in 2013, Although three women for racial equity is long overdue. #blacklivesmatter has slowly created the hashtag This Guide helps underscore galvanized consumers #blacklivesmatter in 2013, that diversity, equity, and it wasn’t until 2020 that a tidal inclusion represent business wave of public sentiment, growth opportunities, with 90% media attention, and brand of US population growth in the Consumers want brands to act support evolved the next thirty years coming from against racial injustice in ways movement into global, current minority audiences, that go far beyond donations mainstream, mass including Black households. and social media posts mobilization. From the streets to boardrooms, Black Lives This Guide offers research, Matter has unified consumers inspiration, and advice on and employees in fighting how to exercise brand racial inequity, demanding accountability. Ultimately, For too long, brands have failed more accountability from it is a quick-start foundation for to focus on essential diversity, CEOs, organizations, and ethically activating Black Lives equity and inclusion (DEI) work; brands themselves. Matter to be relevant among, here’s what to do now and resonate with, diverse While the pace of change communities by creating a new during 2020 has been dizzying growth imperative based on – pandemic-induced their empowerment. Marketing and communications e-commerce, work-from- work that recognizes and home, and politics – the time Kai D. Wright, Guest Editor exemplifies diversity resonates © Copyright WARC 2020. All rights reserved. © Copyright WARC 2020.
    [Show full text]
  • The Image of Rebirth in Literature, Media, and Society: 2017 SASSI
    University of Northern Colorado Scholarship & Creative Works @ Digital UNC Society for the Academic Study of Social Imagery School of Communication 2017 The mI age of Rebirth in Literature, Media, and Society: 2017 SASSI Conference Proceedings Thomas G. Endres University of Northern Colorado, [email protected] Follow this and additional works at: http://digscholarship.unco.edu/sassi Part of the Film and Media Studies Commons, History Commons, and the Rhetoric and Composition Commons Recommended Citation Endres, Thomas G., "The mI age of Rebirth in Literature, Media, and Society: 2017 SASSI Conference Proceedings" (2017). Society for the Academic Study of Social Imagery. 1. http://digscholarship.unco.edu/sassi/1 This Conference Proceeding is brought to you for free and open access by the School of Communication at Scholarship & Creative Works @ Digital UNC. It has been accepted for inclusion in Society for the Academic Study of Social Imagery by an authorized administrator of Scholarship & Creative Works @ Digital UNC. For more information, please contact [email protected]. THE IMAGE OF REBIRTH in Literature, Media, and Society 2017 Conference Proceedings Society for the Academic Study of Social Imagery Edited by Thomas G. Endres Published by University of Northern Colorado ISSN 2572-4320 (online) THE IMAGE OF REBIRTH in Literature, Media, and Society Proceedings of the 2017 Conference of the Society for the Academic Study of Social Imagery March 2017 Greeley, Colorado Edited by Thomas G. Endres University of Northern Colorado Published
    [Show full text]
  • Seasonal Swatch Book 2021 SS
    Mississippi TanTec Leather, Inc. 101 TanTec Way, Vicksburg, MS 39183, USA Tel: +1 601 429 6081 Saigon TanTec Leather Ltd. Lot M2-M3, Viet Huong 2 Industrial Park, An Tay Village, Ben Cat District, Binh Duong Province, Vietnam Tel: +84 274 357 9101/357 9102 Heshan TanTec Leather Co., Ltd. No. 1 Xingli Road, Hecheng Town, Heshan City, Guangdong Province, 529727, China Tel: +86 750 831 3280 / 831 3294 2021 SPRING / SUMMER Scamosceria del Brenta srl Via Pre' 42, 36061 Bassano del Grappa (Vicenza), Italy COLLECTION Tel: +39 (0) 424 568124 r.a. Send us an email to [email protected] for inquiries. ISA INDUSTRIAL LTD. WWW.LITELEATHER.COM MACAU (CHINA) | USA | VIETNAM | CHINA | ITALY | HONG KONG (CHINA) ABOUT ISA SWATCHBOOK Growing The Brand Seasonal Swatchbooks are provided to our customers Behind The Brand twice per year showcasing our meticulously developed leathers according to current trends. Cuttings and color stories are provided for each featured leather. As an LWG Gold Rated tannery, we also compare the water and energy consumption from our production processes for each tannage. This shows our customers Consolidating suppliers is easy the environmental savings which can be achieved from with ISA. Due to our recent acquisitions and expansions, we buying ISA tanned leathers. are now able to offer different leather footwear component needs: Shoe leather, genuine Italian leather, cut parts, leather trims, labels, and laces. All are made in our sustainable facilities! As a tannery, ISA TanTec is committed to conserve the environment and resources. LOW IMPACT Sustainability is an important part of ISA’s identity.
    [Show full text]
  • 12, 2017 Manchester, NH Table of Contents
    November 10 - 12, 2017 Manchester, NH Table of Contents Note from the Board 3 General Event Rules 4 Dress Code 6 Nighttime Party Rules 7 Security, Health, & Safety 8 Consent Policy 9 Film Screening 10 Photo Lounge 11 Friday Night Erotic Art Show 12 Presenter Bios 14 Vendors 19 Vendor Bingo 19 Maps 23 Friday Schedule 28 Friday Night Scavenger Hunt 28 Saturday Schedule 30 Sunday Schedule 32 Class Descriptions 34 SIGs and Lounges 51 About Our Sponsor 52 Lunch Options 52 About the Board 54 About the Staff 55 Thank Yous Back Cover Hungry? Boxed lunches may be purchased for Saturday and/or Sunday. Purchases must be made at the Registration Desk by 9:30am the day of. Lunches are $15 each and include: sandwich with lettuce (ham, turkey, or roast beef), chips, fruit, and desert. There is also a vegetarian box option. Looking for more options? See what’s in the area. https://goo.gl/LpWTuV -2- Note from the Board Welcome, and thank you for attending KinkyCon XI! KinkyCon is a grassroots, locally-focused event. Most of our presenters are from our own kinky community. Many of our vendors are folks you know, and they offer their wares at fair prices with exceptional quality, and local service. Our volunteers are from the local community, and give their time to make the Con run as smoothly as possible. They are the reason for the warm, welcoming feel throughout the weekend. We are here to make sure you have a great experience at KinkyCon. If you have any questions, concerns, or problems, please talk to one of the KinkyCon staff members right away.
    [Show full text]
  • Press Herald
    DECEMBER 16, 1964 PRE55-HERAID C-13 23027-33 Avalon Blvd. North Wilmington BANKAMERICARD CHARGE ACCOUNTS WELCOME ' GIFT SHOP NOW FOR EVERYONE IN THE FAMILY AT TRY-IT! OPEN DAILY 9 TO * 'TIL CHRISTMAS ... give her MOVIE STAR LINGERIE... Seamless Hosiery Stretch type, very sheer seamless nylon ho»e, 400 netol«, Ladies' Half Slips Waltz Gowns long wearing, a real bargain, fin* "extra" gift. pr. Scalloped Ban Lon lace, full front panel, cocktail back, Lace roses en a plunge neckline with V-shaped back, 59 scalloped embroidery. deep sleeves and beautiful soft lines. Girls' Hooded Car Coats 1.99 2.98 Fin* qualify cotton, strong lipper, fur-like trim en hoed, two large pockets. Guaranteed fast to washing, quilted lining, assorted colors, sizes 4 to 14. Full Slips Magnolia Satin Dream Set REG. AO 5.98 VALUE 3.98 Flower etched lace, tricot lined and scalloped at the Pop-over, encrusted at the double yoke with silk stitched dges on a beautiful slip. flower embroidery. Pants and top ruffled with lace. Girls' Knee-High Socks Bermuda stretch locks, wear 'em high, wear 'em low, 2.98 100S soft cotton top, nylon stretch foot, heel and to*. 3.98 All wash 'n wear, assorted colors, liies 6 to 8'/i. VALUES TO 49C Shape-Setter Slips Nylon Tricot Duster 79c PAIR Lycra Spandex stretch lace top and mid-riff on a figure Button front with a shirntd yok* and spacious scalloped flexible slip. Hugs the bodice gently and sleekly with no whit* loco collar and cuffs. Girls' Holiday Dresses bulging. Beautiful selection of holiday dresses to delight any young mis*.
    [Show full text]
  • Peter Wears Panties
    PETER WEARS PANTIES By Deborah Leigh Johnson ILLUSTRATED BY BRIAN DUKEHART AN ADULT TV NOVEL Copyright © 2000, Friendly Applications, Inc. - All Rights Reserved Reluctant Press TG Publishers This story is a work of fiction. Any similarity to persons living or dead is entirely coincidental. All situations and events herein presented are fictional, and intended only for the enjoyment of the reader. Neither the author nor the publisher advocate engaging in or attempting to imitate any of the activities or behaviors portrayed. Persons seeking gender reassignment surgery, hormone therapy or any other medical and/or body-altering process should seek the counsel of a qualified therapist who follows the Benjamin Standards of Care for Gender Identity Disorder. Protect Professional Fiction on the Internet! We need your help! We want to keep providing our readers with low cost, professional quality fiction on the Internet. We spend thousands of dollars to edit, illustrate and typeset each story. It is important, therefore, that everyone works to help keep professional fiction alive on the Net. This story is protected by US and International copyright law, and is owned exclusively by Friendly Applications, Inc, DBA Reluctant Press, which retains exclusive rights to publish these materials. The civil penal- ties for copyright infringement can be severe, including substantial mone- tary damages, injunctive relief, and liability for attorneys' fees incurred in prosecuting a case. If a court determines that the infringement was com- mitted willfully, statutory damages of up to $100,000 for each copyright in- fringed can be awarded. Even if not found to be acting willfully, a defendant can still be held liable for statutory damages of $500 to $20,000 for each copyright infringed.
    [Show full text]
  • Accompanying Label Information for Respect the Dress Exhibit
    Accompanying Label Content for Virtual Tour of Respect the Dress: Clothing and Activism In U.S. Women’s History Section I: Introduction R.E.S.P.E.C.T. the Dress: Clothing and Activism in U.S. Women’s History The year 2020 marks the 100th anniversary of the ratification of the 19th Amendment. It took many decades for advocates to reach the successful passage of federal-level suffrage for women in the United States. In the century that followed, challenges toward women’s right to vote, to hold office, and to participate fully and completely in American society remain. Advocates for and against women’s expanded rights have used clothing to define or support their mission. From bloomer costumes to bra burning, the story of women’s rights activism in the United States is filled with references to how women dress. Radical fashion choices are often given as examples revealing the equally radical behaviors of activists. Yet few women adopted the dress reform style known as bloomers in the 1850s or burned their bras during the women’s liberation movement protests in the 1970s. The 19th Amendment legally prohibited voter discrimination based on sex. Suffragists, the name U.S. activists advocating for women’s voting rights called themselves, played on and influenced the 1910s fashion for white lacy dresses, allowing them to express affiliation with women’s rights advocacy while also maintaining a less radical choice in dress. Suffragists used the three colors of white, purple, and yellow for sashes, buttons, and flags. Feminists in the 1970s and in the new millennium continue to wear these colors as a signal of support to earlier activists.
    [Show full text]
  • Beauty Companies Vowed to Step up Diversity and Inclusivity Efforts in the Wake of the Social Justice Movement, Beauty Inc Looks at What Firms Have Done So Far
    ISSUE#42 FEBRUARY 12, 2021 A Publication of WWD Accountability Matters Seven months after beauty companies vowed to step up diversity and inclusivity efforts in the wake of the social justice movement, Beauty Inc looks at what firms have done so far. For more, see pages 7 and 8. PLUS: Esi Eggleston Bracey on the CROWN Coalition and a spotlight on Black gaming influencers. ILLUSTRATION BY CAMILA GRAY THE BUZZ 2 FEBRUARY 12, 2021 Beauty Bulletin By the Numbers: Black- Owned Beauty Businesses On Yelp Data from Yelp shows heightened interest in Black-owned beauty businesses. BY JAMES MANSO THE PUSH TO BUY Black isn’t just hitting beauty products. Black-owned professional beauty businesses such as nail and hair salons, spas and barbershops have seen a lift in searches on Yelp, in spite of challenges to the professional sector caused by the pandemic. Diverse brand According to Yelp, searches for campaigns Black-owned service businesses garner higher skyrocketed 2,400 percent in 2020, engagement and and Black-owned businesses saw conversion, a 232 percent increase in review according to mentions. reports from Eyecue and “We’ve seen our user show MagicLinks. unprecedented interest in Black- owned businesses,” said Tara Lewis, senior vice president of community Report: Beauty Brands Returned to expansion and trends at Yelp. Although momentum has Posting Darker Skin Tones Over Holidays slowed — a statement from Yelp in August 2020 pointed to a 6,520 percent growth in searches for ¬ Data from Eyecue and diversity came from influencer- minimum in racial diversity, our MagicLinks suggests that racially and user-generated content, team has been able to, in most Black-owned businesses during the summer months — the company inclusive influencer campaigns with medium or dark skin tones cases, double that,” said Bryan credits consistent growth to its own perform better, with Black influencers accounting for two-thirds of this Mirabal, MagicLinks’ global creative diversity commitments.
    [Show full text]
  • PETTICOAT PARADISE by Siobhan Frederick
    .. • ~ TURNABOUT PRESENTS PETTICOAT PARADISE ....................................................................................................A STORY o' TRANSV~STI SM ..................................................................................................... By Siobhan Frederick PETTICOAT PARADISE aaa 000 By Siobhan Fredericks DOD DOD A TURNABOUT BOOK ODD The warm sunshine felt good on Simon Garret's shoulders as he stood by the mast of his thirty-foot sloop which was knifing through the impossibly blue waters of the Caribbean. He savored the clean salt air in nis nostrils and delighted at the way Published by the Abbe de Choisy Press the wind whipped through his skirts, send­ P. o. Box 4053, Grand Central Station ing them swirling lacily about hi.s nylon­ New York, New York 10017 clad legs, an occasional gust ruffling the fri.lls on his sheer panties. For Slmon, a young man of twenty-five, this was as complete freedom as he could ever wish for. Whenever he was able to tear himself ·away from his typewriter for a a a a a a a a a a a a a a a a a a a a week or so, he'd abandon hi.s beach-house in Antigua for the open seas. Since Slmon was a free-lance wri.ter and a successful one, these outings occurred wi.th satisfy­ ing regularity. Copyright @ 1968 Slmon's custom was to start each trip by the Abbe de Choisy Press in his usual male attire, then, as soon as practical, anchor his boat offshore, go below decks and change to his beloved fe­ male frills -- bra, panties, chemise-slip, stockings and garterbelt, and miniskirt, ALL RIGHTS ARE RESERVED topped off with a realistic hairpiece and a flawless makeup job.
    [Show full text]