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L'oréal and Skinceuticals Unveil Custom D.O.S.E Carecredit Enters Day and Med Spa Markets

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L'oréal and Skinceuticals Unveil Custom D.O.S.E Carecredit Enters Day and Med Spa Markets L’ORÉAL AND SKINCEUTICALS UNVEIL CUSTOM D.O.S.E The D.O.S.E experience begins with a one-on-one skin- L’Oréal has unveiled CUSTOM D.O.S.E, a personal- care professional consultation to discuss which active ized skincare service. Developed by L’Oréal’s Technology ingredients will be most appropriate for the patient. The Incubator in partnership with L’Oréal-owned SkinCeuticals, skincare professional completes an assessment on a tablet, D.O.S.E is a new service engineered to scan and evaluate which transfers the data to the D.O.S.E machine that mixes consumers’ unique skin needs and combine active ingredi- and dispenses the customized serum. A custom label is ents into a tailor-made, corrective serum. then printed for each consumer, including an expiration “D.O.S.E acts like a mini skincare laboratory, combin- date and a bar code for easy reordering. ing lab grade formulation and factory grade manufactur- CUSTOM D.O.S.E will be available in select US physician ing into a machine that sits on the counter,” says Guive offices nationwide in summer 2018. Balooch, Global Vice President of L’Oréal’s Technology Incubator, in a news release. CARECREDIT ENTERS DAY AND MED SPA MARKETS The D.O.S.E technology is first-of-its-kind because it is able CareCredit is expanding into the day and medical spa to mix active ingredients, chosen specifically to target the markets. As part of this new program, CareCredit part- appearance of skin aging issues, like wrinkles, fine lines, and nered with the American Med Spa Association and the Spa discoloration, into a single serum. D.O.S.E has a production- Industry Association to bring the benefits of CareCredit to quality compounder that operates at 1,200 rotations per their practices. minute to mix ingredients precisely, drop by drop. The Providers can now offer clients access to more treat- machine combines active ingredients that historically were ments and services while also expanding their potential unmixable outside of a factory setting, L’Oréal says. client base to CareCredit’s 11 million cardholders, the com- Through this technology, skincare professionals can pany says. Participating spas will also become a part of the administer a single D.O.S.E serum with multiple active ingre- CareCredit network of qualified providers, which receives dients that address the appearance of multiple skin concerns. more than 850,000 searches per month. More than 250 unique skin types were considered when “Day and medical spas are an attractive growth segment researching and selecting active ingredients to include in for CareCredit. We’re excited to join this growing market D.O.S.E in order to provide dozens of combinations through and help spas grow their businesses by offering an easy way over 2,000 algorithms. to make treatments and services more accessible for their L’Oréal scientists spent 12 months determining what clients,” says Dave Fasoli, CEO, CareCredit, in a news release. formulations would be most efficacious based on consumer “CareCredit helps people care for themselves and focus on needs and ensured the technology could dispense the for- their overall wellbeing, while also helping small business own- mula accurately. ers offer more payment options which, in turn, gives them 22 MODERN AESTHETICS® | MARCH/APRIL 2018 BY THE NUMBERS NEW FOUNDATION AIMS TO HELP PARKLAND, FL 200 COMMUNITY RECOVER That’s the reported percent increase in the AFTER MASS SCHOOL number of minimally-invasive procedures SHOOTING performed per year since 2000, according to annual statistics from the American Society Modern Aesthetics® contributors Jay and of Plastic Surgeons (ASPS). Mara Shorr, Managing Partners of Shorr Solutions, started a Foundation to help honor Among the 15.7 million cosmetic minimally- the students and teachers who were killed invasive procedures performed in 2017, the during a mass school shooting at the Marjory top 5 were: Stoneman Douglas High School in their • Botulinum Toxin Type A (7.23 million hometown of Coral Springs/Parkland, FL on procedures, up 2 percent from 2016) February 14, 2018, and to make sure this never • Soft Tissue Fillers (2.69 million happens again. procedures, up 3 percent from 2016) MSD Save Our Schools aims to offset expenses • Chemical Peel (1.37 million procedures, associated with implementation of in-school • Laser hair removal (1.1 million educational and safety programs. procedures, down 2 percent from 2016) Jay and Mara Shorr say any donations are • Microdermabrasion (740,287 procedures, welcomed and appreciated. All monies down 4 percent from 2016) collected will be deposited into PNC Bank and more peace of mind while helping them meet their ambition will go directly to the endowment which is a of growing their business.” pending 501(c)(3) organization. No member “As medical spas and aesthetic practices continue to add new technology and services to provide the best possible of the board or any committee will be paid for results, it will become even more important for their clients their services. to have a way to fit these new options into their budgets,” says Alex R. Thiersch, JD, Founder and Director of the American Med Spa Association. “Clients may be more likely To donate to MSD Save Our Schools or to learn to move forward with prescribed treatments if they know more, visit mdsaveourschools.org. that an easy payment option is available.” “The CareCredit offering means spa guests can get relaxation and wellness services they want, whenever they services while spa owners have another tool to help grow want, without having to worry about cost being a bar- and simplify their processing.” More information about the rier,” adds Allan Share, President, Spa Industry Association. CareCredit spa offerings is available online: www.carecredit. “With CareCredit, spa clients can have greater access to com/spa. n MARCH/APRIL 2018 | MODERN AESTHETICS® 23.
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