Femfresh - a summer essential! Submitted by: PR4 Media Friday, 27 May 2005

FEMFRESHEN up - for Freshness all day Nowadays, time is of the essence. Whether you’re a busy working mother juggling children and weighed down by work, or a successful career woman living life on-the-go, you have little time for everyday pampering. But there’s a handy thing called FEMFRESH that’s been giving women freshness from am to pm for decades. Each product is designed for those with busy lifestyles who don’t want to compromise their intimate hygiene. Whether you choose the flushable tissues in handy single sachets (a handbag essential and perfect to beat the heat this summer) or soap-free wash (a shower essential), FEMFRESH has just the thing to suit your lifestyle. FEMFRESH’s comprehensive range offers total freshness whenever you need it to give you all-day confidence. All are dermatologically and gynaecologically tested – choose from: Feminine wipes – Great to store in your desk at work or to keep in your bathroom at home. The wipes cleanse, freshen and deodorise and are completely toilet flushable. They are alcohol-free, soap-free and pH balanced. Individual tissues – These sachets are handily flushable, individually wrapped and lightly fragranced. Great for when you’re out and about; pop them in your bag, pocket or wallet for discreet freshness. Feminine spray – Deodorising and delicately fragranced mist. Deo-compact – Lightly fragranced pump spray for instant freshness. Handbag-sized for freshness on the go. Soap-free wash – Perfect for the shower. Start the day as you mean to go on. Sensitive cleaning mousse – Sensitive formula, soft and gentle, lightly fragranced with cranberry and camomile, perfect for the shower. So let FEMFRESH provide you with the tools for all-day freshness ….(leaving you free to concentrate on the important things). Available now at Boots, Superdrug, supermarkets and chemists nationwide. Charlotte or Chrissie PR4 T, 020 7637 1237 E, [email protected] Notes: * FEMFRESH is owned by Church & Dwight, a household, industrial and personal care products company. * Church & Dwight produce and market a number of toiletry and personal care products including ® Condoms, Arrid deodorant, Arm & Hammer toothpaste, hair removal, Pearl Drops, First Response home pregnancy and ovulation test

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