The Future of Fashion Is Digital
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7-8/2017 English edition The international premium magazine for the textile chain www.textile-network.com THE FUTURE THE FUTURE OF FASHION OF FASHION IS DIGITAL. IS DIGITAL. Go from Concept to Consumer Seamlessly. 1 0100011110100 1100 101 000 000 11 01 01 11 00 00 10 01 0 1 With the digital revolution now upon us, Gerber 1 0 0 0 0 1 0 0 1 1 Design 0 1 0 1 0 1 Technology has launched an integrated digital 1 1 0 1 0 Develop1 0 0 1 1 0 0 0 0 evolution of its own. Another step forward for 0 1 1 0 1 1 0 0 0 0 0 0 1 0 the company whose intelligent software and 1 1 1 1 1 1 Plan 1 1 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 1 1 1 1 1 automation solutions have been helping apparel 1 1 1 1 0 0 0 0 1 1 0 0 0 0 0 0 0 0 1 1 1 1 0 0 0 0 manufacturers around the world take their 1 1 0 0 1 1 Source 0 0 1 1 1 1 1 1 1 1 1 0 0 1 1 0 0 1 1 0 0 0 0 1 1 1 1 0 0 products to market faster and more efficiently 0 0 0 0 0 0 1 1 0 0 0 0 1 1 1 1 1 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 1 1 1 1 1 1 1 1 1 1 1 for nearly 50 years. 1 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 1 1 1 1 1 0 0 0 0 1 1 0 0 0 Track 0 0 0 0 0 1 1 1 1 0 0 0 0 1 1 0 0 1 1 0 0 0 0 1 1 1 1 1 1 Produce Sell Learn more about Gerber’s Integrated Digital Solutions by visiting gerbertechnology.com/download/gerbers-digital-solutions/ THE ATHLEISURE TREND ... has blurred the traditional boundaries between sportswear & fashion. THE BIKE MESSENGER COLLECTION WWW.STOLL.COM editorial Vaporisation – one puff and it’s gone! Vaporisation means “vanishing into thin air” headquarters in Cestas, the more and is a term currently used to describe the than 100 guests from all over the digital transformation of our world, both at world, including myself, were bom- work and at home, in which physical products barded with information about “The are increasingly being replaced by information power of Cloud“– “The IoT (Internet of (software). In his fascinating book entitled Things)“ – “Connected products“ – “AI (Artifi- Iris Schlomski, “Vaporized”, Robert Tercek cuts to the chase cial Intelligence)“ – “Industry 4.0“ – “PLM editior-in-chief with two succinct quotes right at the start: 4.0“ – “China 2020” and the “Millennials” “Software is eating the world” and “Mobile etc. ... Although it wasn’t long before our technology is eating the world” (Marc An- heads were buzzing, we all came away with a dreessen/Venture-Capital, p. sense of where the digital jour- In “Vaporized” (published 2015 in English) innovati- 13). Just pause for a mo- ney will be taking us! on expert Robert Tercek ment and think, for exam- Digitalisation has already takes us to the front line ple, of the cameras, dicta- changed consumer behaviour of digital transformation. Tercek provides an essen- phones, travel alarms etc both radically and irrevocably. tial guide to this vaporized that have all been vaporised Customers are fully networked world, with proven strate- gies for those who want by the smartphone. and the likes of google, ebay to master the process Nowadays, many corporate and amazon already allow us functions can largely be emu- to buy anything and every- lated by software and before thing quickly, cheaply and you know it – bang – they will through a variety of different be vaporised. Our world will distribution channels. soon be fully and inevitably Industry 4.0 is at the same shaped by the opportunities time revolutionising produc- Advertisement 7-8/2017 offered by the internet and tion. The new technologies English edition “www” will no longer stand network textile Photo: are opening the door to for “worldwide web” but for more flexible working methods as manu- The international premium magazine for the textile chain www.textile-network.com “whatever, whenever, wherever”. Companies facturers endeavour to satisfy the needs of THE FUTURE THE FUTURE OF FASHION OF FASHION with “analogue” products or services will be their customers and the modern consumer. IS DIGITAL. IS DIGITAL. competing against their flexible, affordable, Mobile, Cloud, Crowd, Artificial Intelligence – and purely digital rivals. Whatever can be re- the new technologies and ensuing opportuni- Go from Concept to Consumer Seamlessly. 1 0100011110100 1100 101 000 000 11 01 01 11 00 00 10 01 0 1 With the digital revolution now upon us, Gerber 1 0 0 0 0 1 0 0 1 1 Design 0 1 0 1 0 1 Technology has launched an integrated digital 1 1 0 1 0 Develop1 0 0 1 1 0 0 0 0 evolution of its own. Another step forward for placed by software will be replaced by soft- ties are turning every sector of the economy 0 1 1 0 1 1 0 0 0 0 0 0 1 0 the company whose intelligent software and 1 1 1 1 1 1 Plan 1 1 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 1 automation solutions have been helping apparel 1 1 1 1 1 1 1 1 0 0 0 0 1 1 0 0 0 0 0 0 0 0 1 1 1 1 0 0 0 0 manufacturers around the world take their 1 1 0 0 1 1 Source 0 0 1 1 1 1 1 1 1 1 1 0 0 1 1 0 0 1 ware! and every industrial system completely on its 1 0 0 0 0 1 1 1 1 0 0 products to market faster and more efficiently 0 0 0 0 0 0 1 1 0 0 0 0 1 1 1 1 1 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 1 1 1 1 1 1 1 1 1 1 1 for nearly 50 years. 1 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 1 1 1 1 1 0 0 0 0 1 1 0 0 0 Track 0 0 0 0 0 1 1 1 1 0 0 0 0 1 1 0 0 1 1 0 0 0 0 1 1 1 1 1 1 head. A digital future is currently in the mak- Produce Sell Learn more about Gerber’s Integrated The future is ”agile” ing that is still beyond the limits of our imagi- Digital Solutions by visiting gerbertechnology.com/download/gerbers-digital-solutions/ Very much in keeping with this trend, this nation! This is why I warmly recommend tak- year’s Techtextil/Texprocess 2017 was all ing a copy of “Vaporised” by Robert Tercek about digitalisation and Industry 4.0. These away on holiday with you, as it points the way Gerber Technology central topics also formed the focus of this forward to a radically new, software-defined Carl-Zeiss-Ring 10 year’s Lectra Fashion 4.0 Event, marking the environment. 85737 Ismaning launch of Fashion PLM 4.0 at the beginning of GERMANY June in Cestas, near Bordeaux. Lectra’s CEO Here’s wishing you a long, hot and thor- Phone +49 89 4209980 Daniel Harrari recognised the fundamental oughly enjoyable summer! Fax +49 89 422115 and far-reaching impact digitalisation would have on industry years ago and has since been Yours [email protected] aligning his company to the “digital, smart www.gerbertechnology.com world” with great gusto and spirit. At Lectra‘s 7-8/2017 | textile network 3 P ho to : A content n n e -S o p h Photo: Lenzing Photo: ie teufels.com B o s t / P h o t o A l t o / G Photo: Iris Schlomski Photo: e t t y I m a g e s 26 | Sustainability 18 | Special 12 | Techtextil/Texprocess Photos: Suzanne Lee Photos: 16 | Embroidery e in ol br m E : to Human Solutions Photo: o h P 16 | Digitization 28 | Fairtrade Visit online: www.textile-network.com Issue 7-8/2017 EDITORIAL TRADE FAIR REVIEW TEXTILE TECHNOLOGY BUSINESS Editorial Techtextil/Texprocess 2017 IVGT USA Vaporisation – one puff A young perspective 14 Good atmosphere at The sock capitol of the world 39 and it's gone! 3 Techtextil/Texprocess 2017 Techtextil 30 Huge interest in embroidery 16 Zünd BUSINESS TRADE FAIR NEWS The target: Batch size 1 31 12th Prime Source Forum Munich Fabric Start SPECIAL Techtextil 2017 The future of fashion A new trade fair for sourcing 6 Jubilee Robotex 31 25 years of Oeko-Tex 18 sourcing 40 A+A 2017 Gerber Technology 56. Dornbirn-MFC It's the individual that counts 6 Bring on the digital TECHNICAL TEXTILES An idea- and network Africa Sourcing & technology revolution 32 generator 41 Fashion Week Technical textiles Sourcing in China? 24 Digitalisation Premiéres in Addis Abeba 6 Hype or reality 32 Bertha-Benz-Prize 2017 Techtextil/Texprocess 2017 Lenzing Weaving ultra-stable More sustainability Gauging the mood 7 metall cells 41 in agriculture 26 BUSINESS Exklusive-Series: Industry Amsilk Lectra RESEARCH Innovative Biostell high- Tradition goes digital 34 4.0 explained - part 4.1 Perspektives 2030 performance products 26 IFKT Working World 42 Too rapid advances in Swiss National Section 36 textile industry 8 HOME TEXTILES Milano Unica LAST BUT NOT LEAST BECAUSE QUALITY NEVER Diolen Safe Yarns Where do we go from here? 37 Network TRADE FAIR REVIEW Sustainable, flame-retardant Success at and antimony-free 27 IWTO Fespa Techtextil/Texprocess 46 GOES OUT OF FASHION Innovations in digital Benetton joins IWTO 38 textile printing 10 FASHION Italy Trends come and go.