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Press Kit Last Revision : June 2015

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Press Kit Last Revision : June 2015 Press Kit last revision : June 2015 “zChocolat is committed to elevating the art of gift giving to a new level of personal expression – one of imagination, intelligence, and elegance – and one that assures the sender will make a grand and lasting impression.” Press Kit Page 2 TABLE OF CONTENTS INSIDE Z ...................................................................................................................................... 5 A BRIEF HISTORY .............................................................................................................................. 5 OUR AWARDS ................................................................................................................................. 6 OUR MISSION .................................................................................................................................. 9 WHY Z ? ........................................................................................................................................ 9 OUR IDENTITY ................................................................................................................................. 9 OUR LOGO ................................................................................................................................................. 9 OUR MATERIALS ........................................................................................................................................ 10 OUR COLORS ............................................................................................................................................ 11 WELCOME TO OUR UNIVERSE ............................................................................................................ 12 1. « CHIC », LUXURIOUS AND REFILLABLE GIFT BOXES ................................................................................... 12 2. A UNIQUE NUMBERED CHOCOLATE WITH 26 RECIPES ................................................................................ 15 3. A PRODUCT 100% MADE IN FRANCE ..................................................................................................... 16 4. CUSTOMER SERVICE EXCELLENCE ........................................................................................................... 17 5. INTELLIGENT CUSTOMIZATION OPTIONS .................................................................................................. 18 6. WORLDWIDE EXPRESS DELIVERY ............................................................................................................ 23 OUR STRENGTHS ............................................................................................................................ 24 14 YEARS OF EXPERIENCE ............................................................................................................................ 24 A UNIQUE CHOCOLATE CONCEPT .................................................................................................................. 24 100% PROPRIETARY SOFTWARE ................................................................................................................... 24 INTEGRATED LOGISTICS ............................................................................................................................... 24 INTERNATIONAL EXPRESS SHIPPING & TRACKING AT REASONABLE RATES ............................................................. 24 PASSIONATE & EXCEPTIONAL CUSTOMER SERVICE ........................................................................................... 26 STRATEGIC PARTNERSHIP ............................................................................................................................ 27 TASTING EVENTS ............................................................................................................................ 28 JANUARY 24TH 2013 - ZCHOCOLAT LIGHTS UP DUBAI ..................................................................................... 28 FEBRUARY 9TH 2012 – ZCHOCOLAT IN LONDON ............................................................................................ 28 NOVEMBER 15TH 2011 – ZCHOCOLAT IN NEW YORK ..................................................................................... 28 THE CHOCOLATES....................................................................................................................... 29 THE COUVERTURES (COATING) ........................................................................................................... 29 70% VENEZUELA DARK COUVERTURE ............................................................................................................ 29 THE NUMBERED CHOCOLATES ............................................................................................................ 31 OTHER CHOCOLATES ....................................................................................................................... 41 OUR DELICACIES ............................................................................................................................. 44 THE ASSORTMENTS ......................................................................................................................... 45 THE INGREDIENTS ........................................................................................................................... 59 THE PRODUCTS .......................................................................................................................... 62 Press Kit Page 3 THE ZBOX COLLECTION : “CHIC & MODERN” ................................................................................................. 62 THE MAHOGANY COLLECTION: “ELEGANCE, INTELLIGENCE AND EXCELLENCE........................................................ 63 THE BASSWOOD COLLECTION: “NATURALLY SUPERB” ...................................................................................... 64 THE TRUFFLE COLLECTION: “WARNING: VERY ADDICTIVE” ............................................................................... 65 ASSORTMENT COLLECTION: “THE MARROW OF FRENCH KNOW-HOW” ............................................................... 65 THE ROMANTIC COLLECTION: “A FRENCH CHOCOLATE KISS” ............................................................................. 66 THE BIRTHDAY COLLECTION: “A BIRTHDAY WISH COME TRUE” .......................................................................... 67 THE “WITH LOVE FROM PROVENCE” COLLECTION: “A TASTE OF SOUTHERN FRANCE” ........................................... 68 THE THANK YOU COLLECTION: “GRATIFYING GRATEFULNESS” ........................................................................... 69 THE GET WELL COLLECTION : « A DELICIOUS PICKER-UPPER” ............................................................................ 70 THE WEDDING COLLECTION: “AMOROUS DECADENCE” .................................................................................... 71 THE HOBBIES COLLECTION: “ACKNOWLEDGE AN AVOCATION” ......................................................................... 72 PARTY FAVORS: “MAKING MEMORIES” ........................................................................................................ 72 BUSINESS GIFT-GIVING .................................................................................................................... 73 CONTACT AND LINKS ................................................................................................................ 74 Press Kit Page 4 INSIDE Z A brief history Watch the film: http://vimeo.com/couchmode/zchocolat/videos/sort:date/53627435 zChocolat was founded in November 1999 by Valérie & Jean-Philippe Khodara from their home in Aix-en-Provence (South of France). They realized that the Internet provided them the perfect venue to share their passion for supreme-quality chocolates with the rest of the world. They started by searching out a master, artisan chocolatier to create an exclusive line of gourmet chocolates and were thrilled to collaborate with Pascal Caffet, World Champion Chocolatier. But they realized making the finest French chocolates accessible worldwide was only the beginning; when it would be imperative to distinguish themselves from others with original packaging, inspired gift customization and unrivaled customer service. They adhere to the philosophy that the quality and responsiveness of customer service had to meet the same exacting standards of their products. It is for this reason that they don’t subcontract logistics or customer service - both executed by zChocolat employees in the South of France. Today, logistics are entirely conducted in Forcalquier, one hour from zChocolat’s headquarters in downtown Aix-en-Provence. The company has reached over 2M€ of online sales to 150,000 members in 225 countries. zChocolat has established itself among a select group of ultra-luxury brands in hundreds of affluent communities in over two hundred countries. Press Kit Page 5 Our Awards In 2000, just a few months after going online, zChocolat was awarded the prize for “Best Start-up” by the FEVAD1 and granted 20,000 FRF. The same year, zChocolat was selected among the top 2 e-Businesses in the South of France by the French Ministry of Economy, Finance & Industry. In June 23rd 2000, Le Figaro, IBM, Kelkoo and Ernst & Young joined together to organize the e-business Grand Trophy which selects the top 10 French web merchants of the year. zChocolat was selected among these chosen few. They stated…: “To offer the very best productions
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