SCIENTIFIC CULTURE, Vol. 3, No 1, (2017), pp. 23-39 Copyright © 2017 SC Open Access. Printed in Greece. All Rights Reserved. DOI: 10.5281/zenodo.192842 THE DEVELOPMENT OF KEY CHARACTERISTICS OF WELSH ISLAND CULTURAL IDENTITY AND SUSTAINABLE TOURISM IN WALES Brychan Thomas, Simon Thomas and Lisa Powell Business School, University of South Wales Received: 24/10/2016 Accepted: 20/12/2016 Corresponding author:
[email protected] ABSTRACT This paper considers the development of key characteristics of Welsh island culture and sustainable tourism in Wales. In recent years tourism has become a significant industry within the Principality of Wales and has been influenced by changing conditions and the need to attract visitors from the global market. To enable an analysis of the importance of Welsh island culture a number of research methods have been used, including consideration of secondary data, to assess the development of tourism, a case study analysis of a sample of Welsh islands, and an investigation of cultural tourism. The research has been undertaken in three distinct stages. The first stage assessed tourism in Wales and the role of cultural tourism and the islands off Wales. It draws primarily on existing research and secondary data sources. The second stage considered the role of Welsh island culture taking into consideration six case study islands (three with current populations and three mainly unpopulated) and their physical characteristics, cultural aspects and tourism. The third stage examined the nature and importance of island culture in terms of sustainable tourism in Wales. This has involved both internal (island) and external (national and international) influences.