DOCSLIB.ORG

TURNER, THOMAS F., Ph.D. Sustainable Business in The

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
TURNER, THOMAS F., Ph.D. Sustainable Business in The TURNER, THOMAS F., Ph.D. Sustainable Business in the Experience Economy: An Examination of Marketplace, Consumers and Community in the Context of Americana Music Festivals. (2016) Directed by Dr. Nancy Hodges. 266 pp. With music fans attending festivals like Bonnaroo and Coachella in record numbers, festival revenues have grown from very little a decade ago to over $4.6 billion in 2011 (Grose, 2011). Americana music festivals are one such type of music festival currently enjoying increased popularity. The purpose of this dissertation is to understand consumption-related behaviors and experiences within the Americana music festival context. Thus, one of the primary goals of this dissertation is to understand the experience of the Americana music festival and to explore what this experience means for festivalgoers, fans, and the genre itself. Four research objectives were developed to address this purpose: (1) to explore the Americana music festival experience, (2) to investigate the role of consumption in this experience, (3) to examine how the Americana music festival functions as a marketplace, and (4) to investigate the ways that Americana music festivals link to the local community. Americana music festivals are settings that allow the emotive, affective properties of the consumption process to emerge through moments of fun, enjoyment and leisure. However, thus far, no academic research has investigated the Americana music festival as a particular experiential consumption context. Likewise, although research exists on festivals in general, there are gaps in this literature specifically related to festival consumption behaviors. An ethnographic approach was used to address the purpose and objectives of this study. Specifically, I immersed myself in the research by attending ten Americana music festivals conducting research in the field for a total of 33 days over the duration the festivals attended. Data collected consisted of interviews, fieldnotes and photographs. Data were analyzed to develop the thematic interpretations. Three thematic areas emerged that structure the interpretation: Crafting the Festival, The Marketplace, and Experiencing the Festival. Within each thematic area, dimensions of the meanings of the Americana music festival experience are examined. Findings indicate that the Americana music festival is a transformative commercial offering that is created by organizers for consumers to escape and explore new experiences. Findings also shed light on how the Americana music festival inspires consumption that shapes individual and group identities. Lastly, findings elucidate the importance of stakeholder support necessary for Americana music festivals to be successful. Although, this study addresses several gaps in the literature, it also points to the need for further exploration of the experiential consumption facets of festivals in general and Americana music festivals in particular. This dissertation would not have been possible without the undying love and support of my family, friends, and fellow colleagues. I would especially like to thank my wife, Michele, who supported my Ph.D. dream from beginning to end. I am grateful for the artists, music, and festivals that inspired me to pursue this monumental research endeavor. As I move forward in my academic and personal journey, I will preserve all of their songs of faith, hope, and encouragement to help carry me along my way. ii APPROVAL PAGE This dissertation written by Thomas F. Turner has been approved by the following committee of the Faculty of The Graduate School at the University of North Carolina at Greensboro. Committee Chair _______________________________ Dr. Nancy Hodges Committee Members _______________________________ Dr. Kittichai Watchravesringkan _______________________________ Dr. Jennifer Yurchisin _______________________________ Dr. Erick Byrd ____________________________ Date of Acceptance by Committee _________________________ Date of Final Oral Examination iii ACKNOWLEDGMENTS This dissertation has become a reality through the support, guidance, and cooperation of many individuals. I would like to first thank my committee chair and advisor, Dr. Nancy Hodges, for her patience, encouragement, and support during this endeavor. Dr. Hodges has been a guiding influence and I have learned a great deal from her related to the commitment and discipline required for conducting quality research. She is exceedingly dedicated to her students and works tirelessly to ensure they succeed at the highest standards. Secondly, I would like to thank my committee members: Dr. Kittichai Watchravesringkan, Dr. Jennifer Yurchisin, and Dr. Erick Byrd for their support during this process. They were always readily available to share their insights and provide kind words of encouragement throughout the entire dissertation. Lastly, I would like to thank the festivalgoers, the festival organizers, the festival vendors, and the festival artists that participated in the study, without whom this research would not have been possible. iv TABLE OF CONTENTS Page LIST OF TABLES ........................................................................................................... viii LIST OF FIGURES ........................................................................................................... ix CHAPTER I. INTRODUCTION .................................................................................................1 Background ..................................................................................................2 The Americana Music Festival Setting ............................................7 Consumption and the Americana Music Festival ..........................11 The Americana Music Festival in Community Context ................13 Purpose and Objectives ..............................................................................15 Methodological and Theoretical Considerations .......................................16 Scope and Significance ..............................................................................20 Summary ....................................................................................................22 II. THE LITERATURE THAT INFORMS THE RESEARCH ...............................24 Festival Research .......................................................................................24 Economic Impact ...........................................................................25 Socio-cultural Aspects ...................................................................26 Festival Consumers ........................................................................28 The Study of Experiential Consumption ..................................................31 Consumption and Social Identity ...............................................................35 Social Identity ................................................................................36 Symbolic Interaction ......................................................................39 Integration of Key Concepts ......................................................................42 Summary ....................................................................................................44 III. METHODOLOGICAL FRAMEWORK ............................................................45 Ethnography as Interpretive Inquiry ..........................................................45 Data Collection ..........................................................................................47 Fieldwork .......................................................................................48 In Depth Interviews........................................................................51 Visual Documentation ...................................................................53 Participant Selection and Sample ...................................................55 v Data Analysis and Interpretation ...............................................................60 Summary ....................................................................................................62 IV. INTERPRETING THE AMERICANA MUSIC FESTIVAL PART I: CRAFTING THE FESTIVAL .........................................................................63 Festival Ideation .........................................................................................64 Festival Organization .................................................................................71 Small: The Local Kids, Grass Roots / Ground Up ........................72 Mid-Level: The Middle Child .......................................................79 Large: The Heavy Hitter with Palpable Presence .........................83 Festival Orchestration ................................................................................89 Cash is King ...................................................................................89 Multi-Pronged Marketing ..............................................................92 Artistry in Motion ..........................................................................95 A Place to Call Home ....................................................................96 Committed Stewards ......................................................................98 Festivalscape Collective...........................................................................100 Festival Playscape ........................................................................100 Relational Community Space ......................................................107
Load more

Recommended publications
  • Flatpicking Guitar Magazine Index of Reviews
    Flatpicking Guitar Magazine Index of Reviews All reviews of flatpicking CDs, DVDs, Videos, Books, Guitar Gear and Accessories, Guitars, and books that have appeared in Flatpicking Guitar Magazine are shown in this index. CDs (Listed Alphabetically by artists last name - except for European Gypsy Jazz CD reviews, which can all be found in Volume 6, Number 3, starting on page 72): Brandon Adams, Hardest Kind of Memories, Volume 12, Number 3, page 68 Dale Adkins (with Tacoma), Out of the Blue, Volume 1, Number 2, page 59 Dale Adkins (with Front Line), Mansions of Kings, Volume 7, Number 2, page 80 Steve Alexander, Acoustic Flatpick Guitar, Volume 12, Number 4, page 69 Travis Alltop, Two Different Worlds, Volume 3, Number 2, page 61 Matthew Arcara, Matthew Arcara, Volume 7, Number 2, page 74 Jef Autry, Bluegrass ‘98, Volume 2, Number 6, page 63 Jeff Autry, Foothills, Volume 3, Number 4, page 65 Butch Baldassari, New Classics for Bluegrass Mandolin, Volume 3, Number 3, page 67 William Bay: Acoustic Guitar Portraits, Volume 15, Number 6, page 65 Richard Bennett, Walking Down the Line, Volume 2, Number 2, page 58 Richard Bennett, A Long Lonesome Time, Volume 3, Number 2, page 64 Richard Bennett (with Auldridge and Gaudreau), This Old Town, Volume 4, Number 4, page 70 Richard Bennett (with Auldridge and Gaudreau), Blue Lonesome Wind, Volume 5, Number 6, page 75 Gonzalo Bergara, Portena Soledad, Volume 13, Number 2, page 67 Greg Blake with Jeff Scroggins & Colorado, Volume 17, Number 2, page 58 Norman Blake (with Tut Taylor), Flatpickin’ in the
    [Show full text]
  • Winter 2021 Digital Boomer
    HEARTH & HOME ASK AMY HEALTH & WELLNESS Decorating & Selling DNA Disasters Healthy, Legal Mushrooms WINTER 2020 Virginia’sGUITAR MAKERS Master FROM OUR READERS Car Collector Childhood & Candy Family Pool Table TRAVEL Kentucky Bourbon Country Joseph Rosendo’s Travel Musings Travel Insurance Museum of the U.S. Army Fredericksburg, Texas Nostalgia • Food & Booze Plus Books • Giving Back Fun & Games CONTENTS Vol. 15 , No. 4 WINTER ’20 HEARTH & HOME ASK AMY Decorating & Selling HEALTH & WELLNESS DNA Disasters Healthy, Legal Mushrooms THE CREATIVE LIFE WINTER 2020 2 Virginia’s Master Guitar Makers ON THE 4 Behind the Scenes with Art Conservators Virginia’s Master COVER GUITAR MAKERS J. PlunkyFROM Branch OUR READERS This custom guitar was FROM OUR Photograph by READERS 5 Confessions of a Car Collector Car Collector Patrick Mamou made by the craftsmen Childhood & Candy 6 Memories of Childhood and Candy Family Pool Table TRAVEL at Rockbridge Guitar Co. Kentucky Bourbon Country 7 The Family Pool Table Joseph Rosendo’s Travel Musings Travel Insurance Museum of the U.S. Army in Charlottesville, Virginia. Fredericksburg, Texas Nostalgia • Food & Booze Plus Books • Giving Back YESTERYEAR Fun & Games 8 Jacqueline Bisset’s Sizzling Career Photograph by JJ Huckin 9 ‘Tinker Bell’ Model Engages with Flame TRAVEL 10 Experience Kentucky Bourbon Country FOOD, BREWS, & BOOZE 11 Joseph Rosendo, Cultivating Memories from Travel Experiences 24 Virginia Recipes for Home Cooks 12 Fredericksburg, Texas: A Tantalizing Twist 25 Explore American Craft Beer from Home
    [Show full text]
  • Floydfest: Floyd, VA 8/13-15/2004
    Floydfest: Floyd, VA 8/13-15/2004 SEARCH: GLIDE UPDATES: features :: reviews :: columns :: downloads :: news :: forums » Show: Galactic - Mr. Floydfest Smalls Theater, Millvale, PA Floyd, VA 8/13-15/2004 Brian Gearing » CD: Dirty Dozen Brass Wednesday, September 15, 2004 Band - Funeral For A Friend » Gallery: Gov't Mule, Orpheum Theatre, Boston The approach into the Floyd World Music Festival on the MA 10/15/04 Blue Ridge Parkway is one of the most beautiful on the east coast. The Parkway is nationally recognized as one » CD: Barbara Cue - Rhythm of the most serene drives in the country. Boasting Oil spectacular views of the surrounding valleys and almost completely unspoiled by gas stations or motor-miles, it » Feature: John “Jojo” is one of the few roads anywhere where one can drive Hermann: Another Round Of for miles without seeing any sign of human intervention Smiling Assassins aside from the occasional rustic home. Even on the evening of the first day of the festival, the incoming » Download: moe. - traffic was thin at best, and the stereotypical, sticker-plastered Winnebagos and Westfalias Somerville Theater were nowhere to be seen. Rather than the faceless car-and-bag-checkpoints of Bonnaroo and the like, the entrance to the Floydfest grounds is done up like the visual incarnation of an eager hug from a long- lost friend. An arch reading “Welcome to Floydfest” opens its arms to visitors who walk down a mulched path adorned with flowers both real and sculpted as the warm sounds of acoustic music from five separate stages blend together into a noise one can almost smell.
    [Show full text]
  • Floydfest Partnership Package
    FloydFest Partnership Package 888-VA-FESTS | FloydFest.com [email protected] Who Is AtWP? Across the Way Productions, Inc. creates, designs and executes one-of-a-kind LIVE events. Dedicated to providing a unique experience for each and every attendee. AtWP is excited to present in 2019 the nationally accredited FloydFest Music and Arts Festival, dubbed “FloydFest 19~Voyage Home.” We are five days of music, magic and mountains, featuring outdoor adventures, vibrant and varied vendors, quality brews and chews, healing arts, workshops and whimsy, children's activities, art installations, and a lineup featuring more than 100 artists on eight+ stages. Website: FloydFest.com Facebook: facebook.com/FloydFestVA Twitter: twitter.com/floydfest Instagram: instagram.com/floydfestva With two decades of success conceptualizing and implementing unique outdoor events, AtWP is a forerunner in the field of event management. “Our mission is to be the best music festival experience of our time. To sell a limited quantity of tickets to the highest quality event experience, bar none, celebrating music, art and life in an intimate, visually stunning environment; and to embody our values day-to-day within the organization, balancing relaxed style and a chill authenticity with detail orientation and high-quality work standards.” History of FloydFest FloydFest was conceived by musician, promoter, and co-founder Kris Hodges, and began as a love for all of the best that live entertainment could offer. Hodges’ passion for deep roots music led him from Virginia, where he performed music across the mid- Atlantic in high school, to studying Music Business at the Atlanta Art Institute and at the University of GA.
    [Show full text]
  • If You Follow the Sound of Mountain Music Down the Last Narrowing
    SC_Smiles_095 11/17/06 3:43 PM Page 95 pace. Many parents take their children home, only to return for some truly great Bluegrass from Old Crowe Medicine Show, Reeltime Travelers, Larry Keel, Peter Rowan and Tony Rice and headliner Sam Bush, among others. Aiken organizer Steve Groat says Bluegrass music has a unifying effect on a community, with an appeal that stretches across all ages, incomes and social levels. “And our festival is for a wonderful cause, supporting STAR Riding and Driving, an equestrian volunteer organization dedicated to helping children and adults with disabilities through therapeutic interaction with horses,” says Groat. “We couldn’t be more pleased, bringing great music to our town and helping so many through the music.” By Stephen Delaney Hale Make your plans for some musical fun May 11-12, 2007. For more information and a lineup of events, If you follow the sound of mountain music down the last see www.aikenbluegrassfestival.org narrowing ridge of the Great Smoky Mountains, you’ll come to a foot-stompin’ halt at the Aiken Bluegrass Festival. Four years old in May 2007, the Aiken Bluegrass Festival is already an important stop on the national circuit as it winds its way around the Carolina mountains where it was born and throughout the rest of the country. From the start, the Aiken festival has drawn some of the greatest names in Bluegrass—and their fans. Part of the reason for the festival’s instant popularity is its venue. The new, wide-open Newberry Street Festival Site in downtown Aiken was fashioned by the city for just this sort of thing.
    [Show full text]
  • Keller Williams
    Keller Williams Keller Williams released his first album in 1994, FREEK, and has since given each of his albums a single syllable title: BUZZ, SPUN, BREATHE, LOOP, LAUGH, HOME, DANCE, STAGE, GRASS, DREAM, TWELVE, LIVE, ODD, THIEF, KIDS, BASS, PICK, FUNK, VAPE, SYNC, RAW, SANS and Add, those who have followed his career will know this. Each title serves as a concise summation of the concept guiding each project. GRASS, for example, is a bluegrass recording cut with the husband-wife duo The Keels. STAGE is a live album, and DREAM is the realization of Keller’s wish to collaborate with some of his musical heroes. THIEF is a set of unexpected cover songs, KIDS offers Keller’s first children’s record, PICK presents Keller’s collaboration with royal bluegrass family The Travelin’ McCoury’s, and RAW is a solo acoustic album. Each album showcases Keller’s comprehensive and diverse musical endeavors and functions to provide another piece of the jigsaw puzzle that is Keller Williams. Keller’s collaborative and solo albums reflect his pursuit to create music that sounds like nothing else. Unbeholden to conventionalism, he seamlessly crosses genre boundaries. The end product is astounding and novel music that encompasses rock, jazz, funk and bluegrass, and always keeps the audience on their feet. Since he first appeared on the scene in the early ’90s, Williams has defined the term independent artist. And his recordings tell only half the story. Keller built his reputation initially on his engaging live performances, no two of which are ever alike. For most of his career he has performed solo.
    [Show full text]
  • 2017 High Sierra Music Festival Program
    WELCOME! Festivarians, music lovers, friends old and new... WELCOME to the 27th version of our annual get-together! This year, we can’t help but look back 50 years to the Summer of Love, the summer of 1967, a year that brought us the Monterey Pop Festival (with such performers as Jimi Hendrix, The Who, Otis Redding, Janis Joplin and The Grateful Dead) which became an inspiration and template for future music festivals like the one you find yourself at right now. But the hippies of that era would likely refer to what’s going on in the political climate of these United States now as a “bad trip” with the old adage “the more things change, the more they stay the same” coming back into play. Here we are in 2017 with so many of the rights and freedoms that were fought long and hard for over the past 50 years being challenged, reinterpreted or revoked seemingly at warp speed. It’s high time to embrace the two basic tenets of the counterculture movement. First is PEACE. PEACE for your fellow human, PEACE within and PEACE for our planet. The second tenet brings a song to mind - and while the Beatles Sgt. Pepper’s Lonely Hearts Club Band gets all the attention on its 50th anniversary, it’s the final track on their Magical Mystery Tour album (which came out later the same year) that contains the most apropos song for these times. ALL YOU NEED IS LOVE. LOVE more, fear less. LOVE is always our answer. Come back to LOVE.
    [Show full text]
  • Floydfest-21-Partnership-Deck.Pdf
    WELCOME TO FLOYDFEST ... Across-the-Way Productions is excited to present in 2021 the nationally accredited FloydFest Music and Arts Festival, dubbed FloydFest 21~Odyssey, July 21-25, 2021. FloydFest is five days of music, magic and mountains, featuring outdoor adventures, vibrant and varied vendors, quality brews and chews, workshops and whimsy, children’s activities, art installations, and a lineup featuring more than 100+ artists performing on nine stages over 5 days. Website: FloydFest.com Facebook: facebook.com/FloydFestVA Twitter: twitter.com/floydfest Instagram: instagram.com/floydfestva YouTube: youtube.com/channel/UCYGlZZwwbnhiW5cJZO_todw FloydFest Bus Stop: youtube.com/channel/UCvv0PqKimhH1nfgJuq05RfQ Our mission is to be the best music festival experience of our time. To sell a limited quantity of tickets to the highest quality event experience, bar none, celebrating music, art and life in an intimate, visually stunning environment; and to embody our values day-to-day within the organization, balancing relaxed style and a chill authenticity with detail orientation and high-quality work standards. FLOYDFEST STRIVES FOR “BOUTIQUE FESTIVAL” • Since debuting in 2002, FloydFest has garnered a reputation for being one of the finest events in the music festival business. The event, which draws thousands from across the country (and globe!), has enjoyed an average annual increase in attendance of 15%. When the event reached capacity in 2013, festival organizers decided to cap the attendance at 13,500/per day, giving the patron a one-of-a-kind boutique experience of music and outdoors. In 2019, FloydFest sold out to a capacity crowd of 13,500 per day. • Partners will reach 13,500+ attendees with 54,000 impression opportunities over the five-day festival, 100,000+ dedicated subscribers through e-newsletters and our website, which receives 75,000 unique visitors/ month and 100,000+ page views/month.
    [Show full text]
  • DCBU Newsletter Summer 2015
    BLUE PRINTS DCBU Newsletter of the D.C. Bluegrass Union Fall 2015 ! 2nd Annual Hazel Dickens Song Contest Open for Entries! Honor the legacy of one of bluegrass music’s most beloved songwriters. Cash prizes for top three songs! Expert judges. Entry fee $30 per song. All proceeds help fund the DC Bluegrass Union. Find more information on submission guidelines and rules at www.dcbu.org " The Magic Touch He comes by it honestly. Born to a deeply musical family in the Shenandoah The irst thing you notice Valley of Virginia, Danny’s about Danny Knicely’s mu- father, Glen, plays bass and sicianship is the effort- banjo. His mother, Darlena, lessness. He has the ability sings “and she dances and to make playing look ar- plays a little of everything,” restingly easy though your he says. ears will tell you other- wise. Whether on man- Danny’s grandfather, A.O. dolin, guitar or iddle, Knicely, continues to play Knicely lays down a groove play %iddle – at the age of and never lets up. 97. Blue Prints Fall 2015 BLUE PRINTS FALL 2013 The household was always vals, including Galax, and moonshine and you’ve got full of musicians when soon formed the group, your answer. (And don’t Danny was growing up. “I McGraw Gap, with guitarist forget to drink up.) played a lot with my par- Larry Keel in 1995. They ents friends,” he recalls. played local shows and Still, the farthest reaches They were great players, won the band contest at of the globe beckoned. “I and they had good instru- the Telluride Bluegrass got a bug for travel and ments.
    [Show full text]
  • CBMS to Celebrate Colorado Bluegrass Movers & Shakers at Mid-Winter CBMS to Celebrate Colorado Bluegrass Movers & Shaker
    The Official publication of the Colorado Bluegrass Music Society January 2016 CBMSCBMS toto CelebrateCelebrate ColoradoColorado BluegrassBluegrass MoversMovers && ShakersShakers atat Mid-WinterMid-Winter What’s Inside: • Fruition at WinterWonderGrass ..................4 • New Album from Coral Creek ......................6 Address Service Requested Service Address • Monocle and Masontown in Lyons .............7 Wheat Ridge, CO 80034-0406 CO Ridge, Wheat Bluegrass News P.O. Box 406 Box P.O. Performance Calendar, Music Society Music Colorado Bluegrass Colorado CBMS Bands on Call & More! EXECUTIVE MESSAGE ach year brings a great opportunity for music patrons in the Shows start at 7:00 p.m. with tickets available at coloradobluegrass.org. Front Range region to sit in a downright-for-real auditorium Other performance dates and acts are: and enjoy a double hitter of bluegrass in the finest of indoor sound environments. Please consider joining • February 6- Ron Thomasson of the legendary Dry Branch Fire Squad us for the first performance of our seasonal Broomfield and Heidi Clare, a fabulously talented fiddler and clogger, will perform. Auditorium Series on January 9. They will be joined by openers Kantankerous, who are a seriously great E band and could be headliners on their own. Dave Patton, longtime friend of CBMS and a guy who plays, promotes, talks and distills his way into your heart the minute you meet him, books the • March 12- The Railsplitters (yeah- you know it) will appear with sup- series. This year, the line-up is extra tasty. porting act, Acoustic Mining Company, who are one of the most original We start out with Finnders & Youngberg on Jan 9.
    [Show full text]
  • Appalachian Agriculture in the 21St Century
    TheAppalachian Summer 2010Voice HomeAppalachian Agriculture Grown ALSO INSIDE: in the 21st Century High-Tech Fun with Geocaching What’s the Buzz About Bees? JUNE / JULY / AUGUST 2010 PA GE 2 THE Appa L A CHI A N VOICE The APPALACHIAN VOICE A Note From Our Executive Director A publication of “There can be no other occupation like gardening in which, 191 Howard Street • Boone, NC 28607 if you were to creep up behind someone at their work, you 1-877-APP-VOICE www.AppalachianVoices.org would find them smiling.” ~Mirabel Osler Appalachian Voices brings people together to solve the environmental APPALACHIAN VOICES Appalachia has some of America’s most beauti- problems having the greatest impact on the central and southern Appalachian Mountains. Our mission is to empower people to defend our region’s rich ful and abundant vegetable gardens that generate a natural and cultural heritage by providing them with tools and strategies for lot of pleasure in the growing and especially at the successful grassroots campaigns. Appalachian Voices sponsors the Upper family table. I consider it a privilege to be able to Watauga Riverkeeper® and is also a Member of the Waterkeeper® Alliance. plant and harvest my own food and the work is an EDITOR ..............................................................................Jamie Goodman exercise of love for those of us who thrive in being MANAGING EDITOR .......................................................Maureen Halsema outdoors with nature. I find myself smiling often. ONTRIBUTING DITOR Bill Kovarik C E ............................................................ Vibrant family farms have the potential to EDITORIAL ASSISTANT / DISTRIBUTION MANAG E R .................. Julie Johnson EDITORIAL ASSISTANT ........................................................Derek Speranza positively contribute to the economy and ecology EDITORIAL ASSISTANT ..........................................................Megan Naylor of our region.
    [Show full text]
  • Outdoors DRINK MUSIC Outdoors DRINK
    YOUR LOCAL, NON-PROFIT, INDEPENDENT NEWSPAPER Volume 6, Issue 9 // May 23-June 5, 2019 OutdoorsOutdoors LocalLocal HikesHikes LessLess TraveledTraveled DRINKDRINK GrantGrant Pass’Pass’ BoatnikBoatnik PreviewPreview MUSICMUSIC AshlandAshland FolkFolk CollectiveCollective TunesTunes Download Music Sampler! See page 16 2 / WWW.ROGUEVALLEYMESSENGER.COM MAY 23 - JUNE 5 , 2019 / THE ROGUE VALLEY MESSENGER / 3 The Rogue Valley Messenger PO Box 8069 | Medford, OR 97501 CONTENTS 541-708-5688 roguevalleymessenger.com NEWS page DRINK page [email protected] After sinking under a LOCAL THE BUSINESS END OF THINGS sea of debt with $2.1 17 Brewfest started seven 19 million in negative years ago as part of WEB MASTER Tammy Wilder assets just 11 months Boatnik, and growing OUR FINANCIAL WIZARD Sara Louton, Advanced Books ago, Special Olympics steadily with every DISTRIBUTION Coleman Antonucci Oregon is resurfacing year. Organizer Rich ADVERTISING MANAGER Sasha Armstrong to once again sail on Bush loves it, and is the seas of financial bring a certain flare to OUR WORDSMITHS, ETC. solvency. the event, along with PUBLISHER & EDITOR Phil Busse beers besides IPAs! MANAGING EDITOR Sara Jane Wiltermood PRODUCTION MANAGER Donna Brosh FEATURE page page CALENDAR EDITOR Jordan Marie McCaw Boatnik’s 61st year COLUMNISTS Rob Brezsny, Dr. Dan Smith, includes a live show Dr. Cory Tichauer, Dr. Margaret Philhower and by hard rock band 18 21 Tanya Shelander GO HERE Dokken, a golf shoot FREELANCERS Catherine Kelley, Heather Metz, A trail less travelled but by Nick Blakeslee, Vanessa Newman, Josh Stirm, and out, and, of course, no means less enjoyable, Noah Lee Margetts boats. The event and we offer some not-as- GET IN TOUCH begins May 23 with well-known hikes for early MAIL [email protected] Davis Shows Carnival summer.
    [Show full text]