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“Without Racing There Is No Honda”

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“Without Racing There Is No Honda” THE SUMMER 2014 Newsletter of the VERTU Honda Group “WITHOUT RACINGTHERE IS NO HONDA” Soichiro Honda CONTENTS: 2. VertuHonda Update •3.Limited Edition •4.Civic Awards •5.The Future 6. Corporate •7.Civic Tourer •8-9. New Car Offers •10-11.Servicing 12. Team Focus •13. Get Involved •14-15. Motorbikes Vertu Hondaupdate Welcome Welcome to our Summer Edition of our Vertu people have in driving Honda in pursuit of RetfordHonda team had agreat time at the HondaLink magazine.Wehavesomuch going victory and ultimately whatyou see and annual RetfordCharterday,welcoming on this summer andloads of greatHonda experienceeach dayinproductdevelopment customers old and new, and our VertuHonda news packed into this edition. Ihope that is something to witness. As theysay with the Motorcycles team from Grantham had an everytime thatyou visit one of our Vertu TT races“To win youfirst have to finish”Noone absoluteball at the WorldSuperbike Racesat Hondadealerships youfind us to be has as manyvictories as John McGuinness and Donnington Park wherethousands visited our welcoming,professional and attentivetoall of Honda. He picked up his 21st win on the island stand.PataHonda WSBK rider and crowd your motoringneeds and as ever that whether thisyear on a100% electricMugen machinein favorite Jonathan Readropped in on us and youare abikeorcar owner your Honda the Zero Challenge.(Zero emissions).That was signed aHonda CBR1000RRFireblade which is productisrunningperfectly. with abrokenwrist! on displayatour Grantham Hondashowroom. Thesummer is agreat time to see youout and As Mr.Honda oncesaid “Without racing there Around our dealerships towns youwill about andtalk Honda and just catch up. is no Honda”Honda as acompanyare always hopefully have seen our carsales teams in the proud to develop newproducts on the race North East at the Northumberland County In April Itravelled to Japan with Honda UK to track. As IWrite todayIamwatchingthe Show and our Lincolnshireteams at see firsthandthe fantastic newproducts that Canadian Grand Prix eagerly looking forward LincolnshireCounty Show.These aregreat we have arrivingin2015.Tokyoitself is home to Honda’smuch anticipated returntoFormula events and alwaysremind us of the makeup of to Honda’sworld head quarters wherewemet 1nextyear when theyrevivetheir historic the communities that we serve locally.Our Mikoshiba Santhe newEuropean President of partnership with McLarenatthe pinnacle of Honda, we also had ademonstration from worldmotor sport. In Moto GP Honda Honda’s ASIMOrobot.Itwas amazing to see John McGuinness continue to dominate on twowheelswith TT races 2014 the worldhead quarters and be able to talk to Marc Marqueztaking victory in the first 8 Mikoshiba at length aboutthe needsofour Grand Prix of the 2014 season. An amazing feat customersinthe UK.We also got the chanceto forthe 2013 worldchampion already! The visitHonda’s worldresearch and development Repsol Honda rider is only just 21 years old. center wherewedrovethe new2015 Jazz, the newSmall SUV called VezelinJapan and the Last week IWas luckyenough to attend the stunning and eagerly awaited newCivic Type Isle of ManTTraces.Ihave to saythis is the R. Ihavetosay thatone lap around an oval purest form of Honda Ihaveeverexperienced. banked circuit with aJapanese test driver was No wordsthatIwrite do the TT racesjustice enough forme! Thecar is super fast and looks but seeingthe braveryofHonda TT Legend sublime.Iam confident thatall expectations John McGuinness andhis awesomely fast on these cars will be exceeded.The icing on team mate Connor Cummings andevery other the cake wasseeing the newHonda NSX rider washumbling. This is the ultimatetest of basking in the sun at the test circuit.Wehave man and machineand has beensince1907 some greatcars on sale nowand astunning One of themost interesting parts of this trip pipeline of product comingnextyear to wastalking to the Honda Racing Teams Head expand and complete our range.The trip just Technician Julian Boland and Honda’s Dave confirmedtomethatmy18years with Honda Hancock.Theobsession with detail thatthese should just be the start. As Ihavesaid before Honda is addictive, exciting and we as Vertu Motors areveryproud to representthis iconic brand in Newcastle,Sunderland,Durham, Doncaster,Mansfield,Retford, Lincoln, Boston and Grantham whereweoffer both cars and motorcycles. Our teams at all of our dealerships look forwardtoyou visiting.Icanassureyou of a warm welcome and teams of experienced people all passionate about customer service and everything Honda.Thank youfor your continued customand if ever we fall shortof your expectations please don’t hesitate to contactme. Enjoythe read and your Honda. Thekettles on! ChrisTaylor, Managing Director 2. Vertu Honda SUMMER 2014 Limited editions CIVIC BLACKEDITION Thesummer marks thearrivalofalimited edition Civic Black.Based on the popular Civic 5Drhatch the Civic Black takesthe standard carand adds atwist.Additional equipment includes gloss black frontand rear aprons,side skirts,rear spoiler,bumper garnish,fuel lidand side mirrorcovers.The Civic willsit on gunpowder black alloywheels to complete the look. If Black isn’tyour colour then youcan have one in WhiteOrchid,with all the same features. Available with either the 1.8 i-VTEC or 1.6 i-DTEC engines this newedition to the Civic range will certainly stand out from the crowd. Forfurther details pleasecall your sales team. Stylish &Sporty JAZZ Our popular Jazz is havingone of its mostsuccessful years yet with the Smodels offering an ultra-affordable routetoJazz ownership while the ES Plus andEXmodels appeal to existing owners and supermini fans looking forthatextra bit of luxury. The sporty and dynamic Jazz Si haswide appeal, with its unique features makingitajoy to both look at and drive. All Jazz modelsare ultra-practical, refined and unbelievably spacious.One of the lowest depreciating Supermini’s in the marketthis British built carmakes foracompelling ownership proposition.You’ll have the chancetoread howwell the Jazz did in thelatest Honest John awards laterinThe Link.To test drivethe Jazz andtohear about the latest campaign incentives we have available to help youdrive away in the newJazz simply call our sales team. Rightnow in your VertuHonda showroom youcan find two stunning limited edition CR-V’s.The CR-VBlack and CR-V Whiteeditionsare proving to be popular,both models CR-V offering enhanced equipmentand styling overthe standard model. BlackorWhite TheCR-V’s distinctivestyling is enhanced with the addition of 19-inch Orion alloywheels, exhaustfinisher and privacyglass. Anew patterned frontgrille gives amorepowerful THE DECISION IS YOURS... expression of performance, while atailgate spoiler extends the flowing lines of the roof overthe rear windowtogivea sleek, dynamic look. Smoothly integrated running boards add practicalityand visual impact, while frontand rear skid plateS topthe styling upgradeswhile protecting the underside of the car. TheSpecial Editions also benefit from the generous specification offered with the CR-V SE-T, which features dual-zoneclimate control, Bluetooth HFT,front and rear parking sensors and power-foldingdoor mirrors,plus metallic paintand satellitenavigation all as standard. Available with either manual or automatic gearboxeS with the 2.0 i-VTEC petrol engineorthe 2.2i-DTEC diesel enginethe hardestdecision will be which model turns your head more, black or white? Vertu Honda SUMMER 2014 .3 CiviC AwArds based on the experienceofeverydaydrivers. To date the sitehas received morethan 52,000 submissions from owners covering a wide varietyofmakes and models. TheBest Real MPG awardcomes hot on the heels of Honest John naming Honda as the topperforming manufacturer forMOT pass rates,please see page 10 fordetails. These awards coincide with the arrivalofa refreshed version of the Civic.Itbenefits from severalmodifications to enhancehandling; a fresh look inside and out and anew suiteof advanced safetytechnologies. Overall it feels moreagile and responsive, thanks to the re-tuned frontand rear dampers forenhanced bodycontrol; while the EPS (Electronic PowerSteering) has been re-tuned AWARD WINNING to improve high speed stabilityand the rear suspension has been re-aligned to further improve handling.The updatestothe Civic buildonits manystrengths,which when packaged together with the new1.6 i-DTEC diesel engine, offers an impressivebalance 1.6i-DTEC between fuel economy(78.5 mpg) and performance(120 PS and300 Nm),with CO2 emissionsofjust 94 g/km. CiviC The2014 Civic alsofeatures severalexterior and interior enhancements to giveamore distinctiveand sports inspired look and feel. • HondaCivic 1.6 i-DTECwins ‘Best Real MPG’ received yetmoreplaudits,with the Civic 1.6 i- Newfeatures include privacyglass to the rear in 2014honestjohn.co.uk awards DTEC scooping theprize for‘Best Real MPG’at window, smokecoloured rear combination the 2014 honestjohn.co.uk awards.The lights along with anew license plate,tailgate, • Civic scores an average 66.2mpg based on websitealso rated the 1.6 i-DTEC engineas and lowerbumper finish,all in piano black. It thousands of reviews from everyday drivers best small diesel on the market. nowfeatures anew frontbumper finish also • 1.6 i-DTEC engine rated as best small diesel in pianoblack, darkerwheel arch finishesand Based on real-world MPG figures submitted on the marketwith its ‘refined natureand new17” Aluminium wheelsfinished in silver by thousands of drivers on honestjohn.co.uk, impressiveperformance’ and black. Additionally,subtle cosmetic theCivic 1.6 i-DTECtook
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