PV NEW YORK INTERVIEW FROM PRESIDENT’S PEN İPEKYOL / YILDIRIM MAYRUK / BİLİCİ SHORTLY BRIEFS FROM TRANSFERTEX / THINK FASHION PINAR TAŞDELEN ENGİN 20 TURKISH COMPANIES 32 04 DESIGNERS ARZU KAPROL TURKISH FASHION FABRICS JULY 2018 ASLI PEKÇETİN DEMET AZAKLI GÜZİN KIZILASLAN NEJ
JULY 2018 N. YOUR COMPLIMENTARY COPY 17
Cover design by NEJ
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Founder In the name of Creative Director Uludağ Textile Exporters’ Association (UTIB) Kasım Uysal Pınar Taşdelen Engin Editor in Chief Managing Director Sedat Dil Betül Varel Editor Assistants Advisory Board Engin Çağlar Özdemir Osman Nuri Canik Nazif Hamurcu Ali Ay Yusuf Ateş Digital Editor Halil Ersan Özsoy Ali Yurtseven Aslı Türkün Karaçor Translations Mustafa Tezyaparlar Neslihan Yakut Haluk Ogan Advertising Sales Director Place of Management KALYON MEDYA ULUDAG TEXTILE EXPORTERS’ ASSOCIATION Işıktepe OSB Mah. Kahverengi Cad. No: 11 Addres 16215 Nilüfer - Bursa / Turkey Konak Mh. Lefkoşe Cd. No. 10 D. 14 Phone: +90 224 219 10 19 Fax: +90 224 219 10 99 Ofis Artı İş Merkezi Nilüfer / Bursa Web: www.uib.org.tr E-mail: [email protected] Phone: +90 224 452 10 50 Fax: +90 224 452 10 54 Production [email protected] KALYON MEDYA www.kalyonmedya.com.tr +90 224 452 10 50 Print Publishing Director Renkvizyon Betül Varel www.renkvizyon.com.tr 4 times a year Publishing Coordinator Copyright; All rights reserved. No part of the material Sedat Dil protected by this copyright notice may be reproduced or utilized in any form or by any means without written permissions from the publisher. TFF Magazine does not take any responsibility for any written content.
We are thankful for her supports for the cover art to fashion designer NEJ CONTENTS
04 32 Turkey is now at the In 1987 we set up a top of the ladder in small workshop and quality fabrics and fast entered the garment service, with a fully sector. integrated industrial structure in terms of creations, which are the top required specification for the global brands today. 52 Most importantly, it 40 strengthens brand The prestigious name perception with its of textile and the digital transformation ready-to-wear sector strategy and always is Yalçın Ayaydın. We keeps innovation have asked him so and creativity at the many questions forefront. 66 Yildirim Mayruk, the 74 doyen name of the fashion world, stepped Arzyu, co-foundedby into fashion first by Arzu Kaprol Özlem making hats during his Cönger, is made up of high school years like the collection specially all the world-renowned prepared by Kaprol on great tailors. wedding dresses. PINAR TAŞDELEN ENGİN PINAR TAŞDELEN Board Of Directors Charmain Of The Exporters’Uludağ Textile Association
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TFF MAGAZINE 06 TFF MAGAZINE APRIL 07 However, we will actively participate in new markets by by markets in new participate will actively we However, at LA Textile a national participation event organizing time the first for Angeles which will be held in Los Show, intensifying by in South Africa Expo fairs and ATF this year, Autumn fact that the to the Due sector. in the our efforts with the new cities European in different place will take fair that believe we fair, Vision Premiere the by taken decision Denim sector, for results and positive will be lucrative there will take we this direction, In UTIB. by which is highly valued Turkey and powerful with the National Promotion place Vision Premiere Denim that will be held by in the fair booth in December. in London UTIB’s economy, Turkey’s of In the acceleration been that have and projects export to contributions with benefits as concrete revealed are far so realized $ 113 to in May amounted Our exports data’s. tangible period last the same over 15% of million, with an increase May 31, January 1 to from actualized Our exports year. By million dollars. 558 reaching 12% by has increased 2018, we work, to and eagerness our energy both increasing 8%, UTİB by of annual export the total increased have dollars. 1.2 billion reaching the ladder in quality fabrics of at the top is now Turkey industrial with a fully integrated service, and fast required the top which are creations, of in terms structure In particular, today. for the global brands specification European of the purchase part of that a large considering see easily can we Turkey, to is allocated brands clothing York the New With today. reached have the point we the opportunity Fair’’, in will utilize Vision we “Premier 325 over of with a population markets the US reaching USD 62,000 of power purchasing million and an average largest that the US is the third Considering per capita. textile of with 12 billion dollars in the world importer textile accordingly. up strategies will set we per year, imports which sectors, and ready-to-wear our textile for In order to economy, Turkey’s of sectors the locomotive is one of will actualize we as UTİB, a phenomenal success, achieve carry our sector- out to and continue projects, new at full speed. and projects activities oriented
Turkish textile and ready-to-wear sector, the backbone sector, and ready-to-wear textile Turkish the has one of economy, the production-based of Turkey’s of and development in the growth maximal roles export. to contributions tremendous its through economy exceptionally practice put into also have we UTİB, As at home and both in this direction crucial projects vision create that out activities carried have We abroad. national participation from ranging our companies for trainings in-sector to fairs international to organizations design to Markets R & D Project from and conferences, insistently have hand, we other On the competitions. have we areas with the trend out our works carried that activities delegation and the procurement created, business bilateral made have our participating companies with. meetings fabric Turkish where Fair, York New Vision the Premiere At part with 32 take a huge turnout, we expect producers our country in the will represent We companies. exporter which Booth, Promotion at Turkey’s possible way best In in the fair. with special designs attention great draws part in the Premiere take will ceaselessly we September, Autumn- where Fairs, Paris and Texworld Paris Vision with our TFF Magazine will be exhibited, collections Winter Stands. as Organization a National Participation arrange We in “Intertextile Union (UTİB)” Exporters “Uludağ Textile 27-29 be held by is to that fair Fabrics” Shanghai Apparel the contribution in Shanghai / China. With September at the companies our national accretion of and power way in the best our sector will be representing we fair, Promotion Turkey’s transform aim to and we possible, and more more attracting by showplace a into Booth companies European where side In European visitors. as pavilion as participation will be realized located, are while a whole including our participating companies, with in touch get easily to the chance given are visitors the stands through in the fair the participating companies with special designs. Turkey is now at the top of the ladder in quality fabrics and ladder in quality fabrics the of top at the now is Turkey in structure industrial a fully integrated with service, fast specification required top the are which creations, of terms today. brands global the for PRESIDENT’S MESSAGE ‘‘
TFF MAGAZINE PREMIERE TURKEY DISCOVER THE POTENTIAL
08JULY VISION “Fashion seminars, NEW YORK Inspirational forum with 17/18 selected fabrics and textiles” July Premiere Vision New York comes up with fabrics, design, manufacturing, accessories, 2018 and bringing in creative designs and concepts for textiles.The Première Vision fashion information, shown during the days of the show, provides a preview of the trends. It is an event providing a chance to introduce the new fall winter collection designs to best mills etc. in the Apparel & Clothing, Lifestyle & Fashion industries. With fashion seminars, an inspirational forum with selected fabrics & leather, and a color range presented in exclusivity, Première Vision New York provides the kick-off to the new season. It is the biggest meeting point for professional weavers, retailers of textiles, and distributers.
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TURKEY DISCOVER THE POTENTIAL Premiere Vision will take place on 2 days from Tuesday, 17. July to NATIONAL PARTICIPANTS Wednesday, 18. July 2018 in New York City. AKIN TEKSTIL A.S.
ALMODO ALTUNLAR TEKSTIL SANAYI VE TIC. A.S 09JULY
ALTINYILDIZ TEKSTIL VE KONFEKSIYON A.S. The aim of the lounge is to claims the success of Turkish fashion ANTIK DANTEL SANAYI TICARET A.S. fabrics producers and invite professionals to discover the potential. AVRUPA PASIFIK TEKSTIL Visitors will have a chance to discover Turkish culture and get to BEZTAS TEKSTIL know more about Turkey where their potential clients are visit Turkey BTD TEKSTIL SANAYI VE TICARET AS BZ JAKARLI DOKUMA SAN TIC LTD STI Lounge. CAN TEKSTIL ENTEGRE TESISLERI SAN.TIC. CONFETTI TEKSTIL SANAYI VE TICARET A.S DILEK TEKSTIL DYNAMO DENIM KUMASCILIK A.S. EKOTEN TEKSTIL SAN. VE TIC. AS. ETS EZGI TEKSTIL SAN.TIC.LTD.STI. HANTAS TEKSTIL SAN VE TIC LTD. STI. KIMTEKS TEKSTIL KIVANC TEKSTIL SAN VE TIC. AS M.F. YILMAZIPEK TEKSTIL TIC. SAN. LTD STI NUREL TEKSTIL BOYA APRE VE SAN.TIC.A.S OZDOKU TEKSTIL SAN VE TIC.LTD.STI. OZEL TEKSTIL INS. SAN. VE TIC. LTD. STI. PARLAMIS TEKSTIL TUP MERSERIZE TEKSTIL SANAYI VE TICARET A.S. UGURTEKS TEKSTIL URUNLERI TIC VE SANAYI AS MELSA DIŞ TİCARET LTD.ŞTİ.
Denimworld, Full Package. Full Denimworld, 2018 September 2018 at the Le Bourget. Bourget. the Le 2018 at September TEXWORLD PARIS embodying a show values: all fashion quality, innovation and energy! 17/20 September creative high-end fabrics of excellent quality. excellent of fabrics high-end creative TFF Magazine will be on display at Le Bourget of this of Bourget Le display at will be on Magazine TFF 13.606 visitors came to Texworld Paris February 2018 to 2018 February Paris Texworld to visitors came 13.606 Taking place twice a year at Paris - Le Bourget, Texworld, Texworld, Bourget, - Le Paris year at twice a place Taking all over the world a rich variety of products from basics to basics from products of variety a rich world the all over fabric, trims and accessories, cotton, linen, shirting, fibers, linen, shirting, accessories, cotton, trims and fabric, prestigious Show. Texworld Paris will be taken place 17 to 20 place 17 taken will be Paris Texworld prestigious Show. trims and accessories, trade publications, textile machinery, textile trade publications, trims and accessories, following main exhibit sectors: Silk, silky aspects, prints, lace, sectors: Silk, silky aspects, prints, exhibit main following inform themselves on the latest trends and innovations in the in and innovations trends the latest on themselves inform with around 1.000 exhibitors, offers professional buyers from from buyers professional offers exhibitors, around 1.000 with embroidery, wool, wool wool blends, fibers, embroidery, wool, style, trends, functional yarns, functional fabric, textile design & services, style, trends, & services, style, design textile fabric, functional yarns,
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10 012 National Participants Acar Tekstil Gamateks Tekstil Monark Mensucat Adele Textiles (GMT Group) Gencörme Tekstil Muratoglu Tekstil Akdem Tekstil Gockag Kumascilik Nara Akdoganlar Tekstil Makina Gokhan Tekstil Naz Knitted Fabric Aksoy Tekstil Fabrics,Tulle & Lace Gureks Tekstil Ova Tekstil Altinsu Tekstil Gurkan Brode Tekstil Ölçerler Tekstil Arasan Tekstil Haksever Fermuar Tekstil Özen Mensucat Arres Tekstil Herboy (T&H Fabrics) Özsar Tekstil Arseteks Tekstil HMK Tekstil Pakipek Tekstil Arta Tekstil Ilka Baski Kumas Tekstil Pasa Tekstil Asli Tekstil Ipektül Pelle Tekstil ASY Tekstil Isil Tekstil Pinteks Tekstil Atakumas Tekstil Izmir Brode Tekstil Ramnur Textile Aysan Tekstil Joyteks Tekstil Rayon Tekstil Bayteks Kabul Tekstil Bridesign Regnum Tekstil BGT Tekstil Karagözlüler Tekstil Reisoglu Bisem-Paradise Tekstil Karinca Tekstil Ridvan Ahmedin Tekstil Bordo Textile Kazaroglu Tekstil Rof Tekstil Burc International Fabric & Textile Kotonteks Textile Industry S.S.C. Tekstil Burkanlar Kuzenler Tekstil Sahin Knitting Textile Bünyem Textile Kükrer Tekstil Sahsa Tekstil Can Kumascilik Lami Textile Santana Textile Canalp Mensucat Larmatex Save Tekstil Diva Kumascilik Tekstil La-Teks Lace (Lale Mefrusat) Seçen Tekstil Dost Tekstil Konfeksiyon Lavida Kumas Segovin Tekstil
EGR Fabrics Luno Tekstil SNT Tekstil TFF MAGAZINE Ekip Tekstil Maiteks Tekstil Sonasya Tekstil Endora Marsala Textile Soylu Knitted Fabric Er-Ez Tekstil Masgteks Tekstil Stampoli Tekstil Ersat Tekstil Megam Tekstil Tarteks Giyim Erteks Group Textile Melek Dantel - Görenler Tekstil Tekboy Tekstil
11JULY Etiteks Menderes Tekstil - SNT Tekstas Tekstil Feyteks Meteks Moda Dokuma Toraman Tekstil Filetül Mensucat & Tekstil Meterial Kumas Ventsa Tekstil Forte Boya Ve Apre Tekstil Miatex - M.I.A Dokuma Zeynar Mensucat Furteks Dokuma Migiboy Tekstil PREMIERE VISION PARIS The trend of the fashion world in the coming season. 19/21 September 2018
TFF MAGAZINE Premiere Vision Paris will take place 19 - 21 September 2018 at the Paris Nord- Villepinte. TFF Magazine will be on display
12JULY at Press Village of this prestigious Show and will distribute as free of charge.
The Première Vision is a unique opportunity for business meetings and exchanges between buyers and fashion makers. It is a platform for exhibitors and shows the trend of the fashion world in the coming season.
For 3 days, 2 times a year, at Paris-Nord Villepinte, the six major industries supplying materials and services to the global fashion industry, including : – Yarns, Fabrics, Leather , Designs , Accessories, Manufacturing – come together in Paris, the capital of fashion. TFF Magazine will be on display at Press Village of this prestigious show and will distribute as free of charge.
32 Turkish exhibitors out of 163 Turkish total were from Bursa. More than 1.900 exhibitors including big companies and
• The fabric section had 809 exhibitors of which 95 were Turkish exhibitors small local businesses will TFF MAGAZINE 30 of which were from Bursa showcase their very latest and • The yarn section had 45 exhibitors in total. 7 exhibitors were Turkish and 2 best products. More than 62,000 of them were from Bursa. professional visitors from 120
13JULY • The leather section had 224 companies of which 14 were from Turkey. countries will participate in • The design hall had 216 exhibitors. this high-visibility event. These • The accessories hall had 296 exhibitors of which 16 were Turkish. businesses are ready to establish • The apparel hall had 135 companies of which 29 were from Turkey. new connections and gain insight • The tricot section had 24 exhibitors of which 2 from Turkey. into the future developments in • The Masion D’expectations, very exclusive design section had 25 exhibitors. the industry.
In February 2018 edition, 1725 exhibitors from 50 countries (1.6% increase over last year) attended Premiere Vision Paris. Turkey was represented by 163 leading companies in this important venue. Italy had 657 companies, France 254, the UK 112, Spain 82, Portugal 62, Japan 59, South Korea 45, China 39 and Germany 32. 2018 Intertextile Shanghai Apparel Fabrics 2018 27-29 September 27/29 September Uludağ Textile Exporters Uludağ Textile national is continuing Association organizations at participation Shanghai Apparel Intertextile take will and show Fabrics and Exhibition National place at 27- China at Center Convention 2018. 29 September Shanghai Apparel Intertextile fairs largest world’s is Fabrics is a comprehensive and it the to showcase platform and fabrics supreme apparel accessories expo. Intertextile Shanghai Apparel Fabrics is largest fairs world’s and it is a comprehensive platform
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14 016 TFF MAGAZINE APRILJULY 15 017 In this edition, UTİB will build a this edition, UTİB In Turkey with Lounge Country Turkey The concept. the Potential Discover textile lounge will Turkish introduce to China culture Turkish sector and world. and to the In this edition, UTİB In this edition, a Turkey will build with Country Lounge the Discover Turkey concept. Potential In 2017 the tradeshow served as a presentation platform for 4.380 4.380 for platform as a presentation served tradeshow the 2017 In companies and their presented exhibitors tradeshow These exhibitors. fabrics apparel thousands of and attracted sqm 112.524 of total a services on manufacturer, garment of 60,000 as over well and accessories suppliers as department trading company, distributor, wholesaler & store, chain retail to visitors came 77.883 world. the around from etc. office store, buying main following the in trends and innovations the latest on themselves inform silk, linen, ramie, wool, (cotton, sectors: Fabrics exhibit functional fabrics, lingerie and swimwear knitted, coated), man-made, yarns, embroidery and lace, accessories, fibres and fabrics, printed fabrics, trade publications. textile and fashion and styling agencies, design 2018 ATF Expo Expo ATF wind African in textile 20/22 November ATF is South Africa’s only import import only Africa’s is South ATF for sourcing trade exhibition and footwear the clothing, the offers industries. It textile international opportunity for footwear and clothing textile, and manufacturers exporters chain from buyers with to meet retailers, stores, independent importers, agents, mini-chains, industry wholesalers and other makers. decision years, nineteen the past Over the premier has become ATF African the on sourcing event Continent bringing together suppliers, international service providers manufacturers, all under one roof. and buyers the 20th is special event very A ATF, the of edition anniversary 3 days place on takes which to Thur., 20.11.2018 Tue., from Town. Cape in 22.11.2018 Pavilion Turkey will organize UTIB will have companies Turkish and ATF. a place in
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16 018 TFF MAGAZINE APRILJULY 17 019 Let Cape Town must do must Town Cape Let love in fall you attractions make you this are there when with city 2018. Africa Expo South ATF for Who should Visit: Stores Chain Sourcing Heads Buyers Merchandisers Technologists Designers Managers Production retailers Independent Mini Chains Sports Retailers Manufacturers Agents Distributors Wholesalers This international This international trade exhibition wide product offers a the range covering entire textile spectrum. This international trade exhibition offers a wide product range covering the range covering wide product a offers trade exhibition This international attendees fabrics functional to casual apparel spectrum. From textile entire international offers The event structure. innovative of textiles will discover with contact to make opportunity and local suppliers an manufacturers exposure widest the provides It Africa. Southern from and importers buyers the time in shortest span. The main objective of ATF is to offer foreign manufacturers as well as local well as manufacturers foreign to offer is ATF of objective The main to the opportunity these industries in importers and service providers 10 different from 200 exhibitors than More buyers’. African Southern meet This trade event. focused this highly at will be represented countries textile the entire range covering product wide a offers platform international trends latest wear, kids fabrics, functional to casual apparel spectrum. From structure, innovative of textiles attendees discover clothing, formal and palettes. and colour material mixes 2018 LA Textile LA Textile International Los Angeles Show Textile 03/05 October UTIB will organize a national a national will organize UTIB to Angeles participation Los Show Textile International TEXTILE) which is the fashion (LA Coast West premier industry’s design textile, for destination from resources & production the globe. Participants around started to prepare their latest will they collections that The the show. during represent business for open is only show who people are related to textile industry and market.
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18 020 TFF MAGAZINE APRILJULY 19 021 Participants will have a chance will have Participants to send their to samples which Forum Trend organizer’s TEXTILE’s LA is curated by PECLERS Partner Trend Official seminar Complimentary PARIS. will program be filled with trend industry and fashion education presenting experts and to inform is designed that products mills’ Turkish inspire. will present under the theme Turkey at Garden Secret of can Attandess Lounge. Country and Lounge Country Turkey visit mills. Turkish discover Trend Forum which Trend by is curated Official LA TEXTILE’s PartnerTrend PECLERS PARIS.
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Which products will stand out in your Autumn 19 / Winter / 19 Autumn your will stand out in products Which 20 collection? of variaty used a have we collections Fall-Winter our 19/20 For fabric to silk, jacquards, knitsand blend tencel viscose, from fabrics the to punctuate colours and soft warm Combinning stohybrid. effects ther usty and decaying used have We Also, life. of existence willend. this life one day that know to let so as AVRUPA PASİFİK AVRUPA Avrupa Pasifik Tekstil, founded in 2000, is one of the leading the is one of 2000, in founded Tekstil, Pasifik Avrupa domestic Bursa, serving both city of located in factories printing idea core World.The the customer sallover and international conventionally&digitally&dyeallpossible to print is being able changing selective, seasonally on the customers demands of wovens. knitted and grounds, both printing dynamic creations. their own with leads its customers Tekstil Pasifik Avrupa the in seriously work who team design a Professional have We the for to fashion irindividual feild the bring together for seen trends up coming with year collections a twomain do We future. colour cards, around work We – Fall/Winter. Spring/Summer for us the me swhichallow and developments fabric moodboards, a difference. with a collection customers toofferour good a to have you actualize do activities What kind of World? the and Turkey in position Venture times. Ourlatest all at venture a new in Professionalising doing been have We women. and men for fabrics is SwimShort fabrics Short year on the last in studies and developements and also using acidprints fabrics blend and polyamid Polyamid special with them coating fabrics blend and Polyester polyester has venture This and quickdry. reactive water as finishes such wide world brands the bought with together many us in to work industry. swimshort Could you please talk a little bit about your talk a little bit about your Could you please innovation work on design and company’s
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TFF MAGAZINE 22 NY PV 024 PV BZ JAKAR NY
Could you please talk a little bit about your company’s work on design and innovation?
Since Bz Jakar’s most important department is R & D, we are open day. When we make orders to intensify customer’s satisfaction, to all kinds of innovations and developments in this field. Therefore, we do our level best to reduce the error rates to a minimum. We we attach great importance to R & D investment. We develop new participate in selected fairs every year in the field of fabric. In this qualities and patterns in the field of jacquard with our strong R & way, we have the chance to introduce our new collection, meet with D team. Lastly, we have invested in the latest model jacquard- our available customers, strengthen our business relationships and weaving machine, and we develop different qualities in the gain new customers. purchased looms. In this regard, we amplify different and diverse qualities than those on the market, and we have the opportunity Which products will stand out in your Autumn 19 / Winter TFF MAGAZINE to offer our customers exclusive collections. We increase output 20 collection? and efficiency. Our goal is surely to create different patterns and qualities in our collectiosn through seasonal trends that have not The products that stand out in autumn 19 / winter 20 collections been done before in the jacquard field. mainly consist of quality patterns giving 3d effects. In addition, the
23JULY qualities that are created with fringes and channel-styled yarns What kind of activities do you actualize to have a good are also in our agenda. In particular, we have studied intensively the position in Turkey and the World? fluffy flower motifs and tassel effects on the organza floor. Velvet- jacquard qualities are among the qualities that will be popular As Bj Jakar, we are increasing our quality standards to satisfy our again this season. The colors mostly include the earthy and natural customers day to day. We are entering into new quality research tones. More natural colors will also be on the agenda. In addition and we attach great importance to R & D development. The most to this, radiant qualities will be at the forefront. We especially important issue for us is to provide satisfaction to our customers emphasized the development of tinsel-content qualities. and increase bilateral or multilateral business interactions day to process fabrics pass to dyeing and finishing steps. The fabulous fabulous The finishing steps. and to dyeing pass fabrics process multi- through is achieved fabric the to provide we feature drape This stages. these production technological steps in functional finish hand has a soft fabric crepe and sophisticated Ice elegant skin. Ice the against lovely feels that drape flowing and a beautiful fibers grown special organic cotton from is obtained which Crepe, limited area. very in good a to have you actualize do activities What kind of World? the and Turkey in position the to Thanks important. Digital media is becoming increasingly presentations fabric our make we technological possibilities, many social media with to our customer provide we accessible. and easy fabric our to reach site, our special application accounts,web updates fashion weekly sending a ekoten are we libraries and also week. a mail in Winter / 19 Autumn your will stand out in products Which 20 collection? the most will be tones and Brown and chic garments,nude Ethnic also code, but ethical An season. 19/20 winter fall for part fashion also style. Class, elegance and but life, of one. Rules aesthetic an the our is and dress Freedom behave they way the in spontaneity trend shapes in always pattern and geometrical Flowers keyword. also more touch, 3d , brushed and crincle effects this season.wool fabrics. prefered natüre, life and authentic the extreme are pasionate about We style of new for the city to transported outdoor and its codes are the sport. close very streetwear, by is characterized fw19-20 this season and reckless Ambitious ego * opposed, * romantic seem that points fundamental two the universe involves that is living a change design of World The chemical and scientific, view: of point different from matters of future. the our for this steps folllow we also alchemical an FABRICS EKOTEN Could you please talk a little bit about your talk a little bit about your Could you please innovation? work on design and company’s crepe, are cupro,tencel,ice fabrics innovation important Our most fabrics. sueded, jacquard and sustainable respect, every the sector in of the leader Fabrics, Cupro; Ekoten a quick With Cupro. of the production in also made a difference in needs and innovation the changing market’s to adaptation more commercial and with the Cupro brought we aspect, every reachable shape. fashion. beautiful of values the new for created Cupro has been with combined a cool, sensual aesthetic on are built Fabrics matches perfectly that versatility and responsible, innovation desires. , consumer’s contemporary stone- fiber skin-friendly, Cupro trend of years, a rising recent In the indispensable to be among will continue fluid and effect wash fashion. of features winter in Warm summer, Cool in Touch Silky & Smooth Flowing Draphy Eco-friendly the leading player are Fabrics Tencel High-Tech Ekoten Tencel; also to care but are easy they because only their sector not in the their total because perfect with moisture transfer properties of world! the in garment the softest for drape Tencel High-Tech features fluidity our unique with Super soft friendly. are natural and are environmentally fabrics using ecofriendly with fabric Tencel the High-Tech Creating process. manufacturing cycles washing after 20 be more stable even wrinkle-Free, Stay unique Tech High its with color stability & dimentional excellent with surface. fluidity and smooth automated knitting fully our in knit fabrics, crepe crepe; Ice Ice technology The fine gauge machineries. using ultra with area quality ice crepe to produce high point the key machineries is of the knitting After the Europe. in the best have we which fabrics
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TFF MAGAZINE 24 NY PV 026 TFF MAGAZINE APRILJULY 25 027 PV NY What are your efforts to rise to the peak in markets both in in both markets the peak in to to rise your efforts What are and the World? Turkey and consistent innovative an with its products offers Jade Lace the domestic and international the customers in to approach Jade Lace nature, fast-growing and innovative its With markets. service delivery, timely to quality products, attaches importance the offering By business management. top-level quality and all needs of the meeting feedback, fastest the with quality best our continuous top priorities. Following customers is among its brand. Jade Lace to globalize service approach, our goal is Winter / 19 Autumn your will stand out in products Which 20 collection? collection, our clothing indoor and outdoor our autumn-winter In fibers in use natural we that qualities in products are available trend patterns and color pallets, to addition Jade Lace of Nurel Textile, which produces lace and knitted fabrics fabrics produces lace and knitted which Textile, Nurel of Jade Lace Mayer Karl using state-of-the-art wear and outdoor indoor for are We since 2006. serving its customers machines, has been bringing are we a quality service and to provide still struggling local and to our prices competitive with quality products our high customers.. international time and of spends a considerable amount which Our company, and prepares underwear and innovation, design resources on the with line done in work R & D with year twice a outerwear fair the to addition our customers in from receive we requests far As year. every in participates our company that organizations successfully we one, the previous from differs collection as each and pattern product various reaching our goals of complete groups.. Would you briefly share the activities that your the share you briefly Would of Design and company is initiating in field Innovation? JADE
& WINTER AUTUMN
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028 AUTUMN & WINTER AUTUMN
TFF MAGAZINE APRIL 029 HELLO LOVE SEASON LOVE AUTUMN & WINTER AUTUMN , Bilici Holding Board Member Holding Board , Bilici FOUNDED IN 1950 AS A 1950 IN FOUNDED BUSINESS, FAMILY WITH WORK TO STARTED TRADE. COTTON We have conducted interview with interview conducted have We Bilici M. Fatih
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28 030 TFF MAGAZINE APRILJULY 29 031 the investments have we growth the with made achieved we acceleration and feed to parallel eachare other.. When looking back after those established facilities, hasbecome Bilici Yatirim structure integrated in an the production and sale and Cotton of Polyester fabrics. vertical our Since a has entered integration phase, now are we mature striving the incrase added to our products. in value For this reason, attach we great importance to corporate product and innovation branding. Although Bilici Investments portfolio the diversifies itsthrough active investments tourism in and sectors, agricultural the flagship is of the group surely the textile industry. plan we In the near future, our strategic evaluate to investment plans primarily thethrough textile sector. this context, values the core strategyof our to are with customers our present trend- innovative, creative, and fashionableconscious affordable at collections prices with original designs. Despite being a transparent Bilici Investments company, has become institutional an structure that has succeeded in protecting its family and able the core to values these share withto values its investors. Our Company, asfounded a family 1950 in business, started with work to respectively and trade cotton began establish to ratchet operations, weaving, yarn twisting, finishing & dyeing productionand yarn facilities and becoming one of the companies mouldingfew I believe the textile sector. process growth the that experienced have we has since organically matured Bilici Investment Bilici Investment is a conglomerate harboring a deal of great we Can sector. your more know story in inception the and the sector fabric of process production? I believe that Turkish woolen that Turkish I believe closed have drapers the gap between Asia in producers and Europe in the quality/price parameter. sectorThe fashion and retail wants change its to strategies globally and deliver faster and productsnew its to customers under the name of “fast fashion”. In country our possess where we a strategic importance this in sense, offer woolen can drapers Turkish location and production speed and quality all together and can because share get of the a fair of the nature industry. growing woolen It is a fact that the Turkish the mustdrapers necessary make investments in research, as innovation and development, the considering possible soon as changes. and up-coming trends improve can that we if I believe be will we ourselves this in matter, co-efficiency great achieve able to and sustainability in global markets. What are your your What are assessments the regarding Sector and Turkish Fabrics? Turkish Under the BTD Textile brand, export we Under the BTD end-product our Textile Europe to Australia fabrics than more 30 from to countries companies the in there are customer and America. Currently, as such portfolio sector, Fashion leading that are the World Uniqlo. Ann Taylor, Marks Group, & Spencer, Inditex Bilici Yatirim Finishing & Dying facilityBilici Yatirim locates in the same region of facility meters Mill million has 12 annually an as the Twisting and finishing dyeing fabric capacity with of 25.000 area an m2 open and 11.620 area closed area, m2 total. in Bilişim Yatirim Twisting Mill and Centering Facility, located in Mill and Centering Facility, Twisting Bilişim Yatirim IndustrialAdana has Hacı a monthly Site, Sabanci Organized twistingyarn capacity tons, cotton, including of 270 polyester- viscose, and elastane, with open an of 25,000 area and a m2 closed of 11,620 area total. in m2 potential in yarn and fabric production? fabric and yarn in potential production, our yarn makes which 16,000 produces Biteks Yarn, spindlespolyester of viscose and 29,000 spindles of cotton yarn Industrial under Zone the a covered in Organized Osmaniye yarn m2. of 20,000 area has doubled The company its capacity with the investment made latest 2016. in $ 10 renovation Million current company structure and your your and structure company current Can you please shed light to your your to light shed please you Can
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30 032 TFF MAGAZINE APRILJULY 31 033 We will pursue to invest in in invest pursue to will We which sector, textile the is our flagship. Recently, works a few we there are to actualize planning to are machine our renew park. In the long run, our goal is increase branding our to and awareness and our exports’ market share.. Apart textiles, from we evaluating investmentare different in opportunities sectors such as Food, Energy and Real Estate. Lastly, can we can Lastly, from more hear about the you goals plans and Holding’s Bilici of to that are be actualized recently? INTERVIEW
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32 034 TFFTFF MAGAZINEMAGAZINE JULYAPRIL 33 035 Günseli Ünlütürk Günseli Sun Holding / Jimmy Key Key Sun Holding / Jimmy G.Ünlütürk is continuing its continuing is journey in global in global journey Chairman of the Board of Directors, Directors, of the Board Chairman of ready-to-wear brand. ready-to-wear markets as a women’s as a women’s markets As of 2014,As of Key Jimmy In 1987 we set up a small workshop and entered entered and setIn up we 1987 small a workshop the garment Throughout sector. our opportunities, limited with started that journey dreams. had always have we Within a year, as Sun Textile, we became an important export company and started to produce produce to and started company export an important became we as Sun Textile, a year, Within years. ten at the end of customers our foreign for In 2014, we narrow down the target mass of the of mass the target down narrow we In 2014, of in the direction only women to brand Key Jimmy that had been actualized works our experiences, positioned We research. our market and time, over women of brand “the as Key Jimmy of brand the are there audience, In our target life”. who enjoys the environment, to sensitive who are urban women fashion to interpret able comfortable, confident, nature. and who love differently, In 1987 we set up a small workshop and entered and entered up a small workshop set we In 1987 our journey Throughout the garment sector. have we opportunities, with limited that started as Sun Textile, a year, Within had dreams. always and company export an important became we at customers foreign our for produce to started of dreaming just not were We years. ten the end of realize To the designs. but also our products, selling our design develop begun to have we our dreams, result As a in this field. investing and kept power and our in the garment industry our experience of brand our own creating the idea of power, design brand Key the Jimmy in 1997, Thus, has emerged. a different into leaped forward have born. we was retailing. ready-to-wear to sector textile lane from was limited founded, it first was Key Jimmy When alternatives were There wear. men and women’s to women’s wear, casual daily sportswear, as such Jimmy 2014, of As in the collections. suit formal as a in global markets journey its is continuing Key brand. ready-to-wear women’s Who is the audience of Jimmy Key addressed to? to? addressed Key Jimmy of audience the is Who audience? target your expand to intend Do you Can you briefly explain the emergence of Jimmy of Jimmy the emergence explain briefly you Can studies and R&D brain-storming kind of What Key? emergence? before go through had to you As it is known, the most important component component important the most it is known, As Textile, Ekoten is the fabric. garment designs of in our group, company manufacturing our fabric that are fabrics fashionable continuously produces compatible of time, ahead different, innovative, specially of the use For this reason, with human skin. for is indispensable fabrics innovative developed awareness fabric consumers Our brand Key. Jimmy high. Having past is quite the fabric regarding stage compatibility touch, features, in design the tests as the with human health and quality as well is and products our to value adds it itself, design preference. for the reason The most important point in Jimmy Key designs is; is; designs Key in Jimmy point important The most mood the lability of addressing mindful of are we interpreting through our consumers centering by It is way. the moment in a different of the fashion should in our collections that the products important for and be available with each other be compatible that the essential It is environments. in different use our designers by original and interpreted are trends our consumers. for wholism of the to attention pay great always We is our collections of The integrity the collection. provide we where points our sales in trained also with in accordance products, as our as well services arrangements making image and by the brand our collection. describe that accurately our through provided is also fashion Day-to-day in experience precious who have consultants sales relations. and customer fabric In marking up your Jimmy Kimmel brand, your your Kimmel brand, Jimmy In marking up your are choices fabric your and products, quality In brand. Key Jimmy your to keys the undoubtedly when to pay attention what do you context, this fabrics? your choosing As the Jimmy Key brand, we have identified identified have we brand, Key Jimmy As the audience. target the as woman modern the What are the key points you care the utmost utmost the care you points key the are What trends do fashion How designs? in your attention your designs? affect In our designs, we create collections that will provide comfort and quality to women who women and quality to comfort will provide that collections create we In our designs, collections in the direction in our trends and new expectations our clients’ reflect We life. enjoy in international sector and fashion retail of the trends follow closely we image, our brand of markets. INTERVIEW
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34 036 TFFTFFTFF MAGAZINE MAGAZINEMAGAZINE JULYAPRILJULY 35 35 037 037 employees. rate of 80%rate female of the sector a of with Jimmy Key is above is above Key Jimmy the employment rate the rate employment The number of companies that produce high-quality that produce companies The number of create we While high. countryin our is quite fabrics Turkish priority to give surely we our collections, by supplied are use we the fabrics of 90% companies. our knitted mentioned before, As producers. Turkish has the Tekstil, Ekoten from supplied are fabrics collections in his a difference make opportunity to Turkey Key. Jimmy for fabrics with specially designed with R & D, sector on the textile with an emphasis capability, and design manpower, speed, trained creating While countries. competitor from dissociates fashion the world follow closely we our collections, special import some rarely this point, we At trends. abroad. from quality fabrics As a women’s ready-to-wear brand, we are aware aware are we brand, ready-to-wear a women’s As involvement active women’s of the importance of processes our business organize We life. in working participate we context, this In direction. this in out as the Women’s carried and support the work as the Global as well (WEPs) Principles Empowerment increase aim to we doing so, By signatories. Compact and participation in business development women’s women. more and more of the lives touching by life in the employment female Although the number of is above Key is high, Jimmy sector retail ready-wear 80% of with a rate the sector of rate the employment increase aims to also The brand employees. female it has realized. in line with the investments this ratio in the the developments monitoring closely Besides different bring a totally to intend we life, working sample developing by the sector to perspective applications. Where do you care to get your fabrics used in used fabrics your get to care do you Where your get we can this, with In parallel production? fabrics? on Turkish views At this point, we rarely rarely At this we point, special some import from fabrics quality abroad. In the apparel market as Jimmy Key, we reach our reach we Key, Jimmy as market apparel the In in Turkey points and 60 sales stores with 23 customers of the course Over abroad. points and at 10 sales in stores opened new predominantly have we time, region, in line with Aegean the Turkey, of cities different renewed and have determined have we the strategy to want We image. our brand’s of them in the direction For this reason, our goals. reach our dreams, achieve recently have We and enthusiasm. with faith work we ready-to- of the center in Istanbul, opened 3 stores the increase to intend and industry, retailing wear the year. the end of 5 by to count stores number of in 50 to count our stores increase aiming to are We in the prepared have plans we line with our strategic about 3 years for started we process development ago. and closely developments technological follow We in to our processes solutions all beneficial adapt provide we service the quality of increase to order is e-commerce of The importance our customers. to to continue we While in the garment sector. increasing and retailers companies in our manufacturing invest to priorityour do will investment we group, a as We in the global market. our e-commerce develop the rising of our share increase aiming to currently are years. in five 50% to volume e-commerce What are your investment plans for the Textile and Textile the for plans investment your are What period? upcoming in the Industry Ready-to-Wear
vegan fabric vegan which produced First World’s the Ipeker Textile, İpeker Textile, which which Textile, İpeker first world’s the produced fabric, certified Vegan sensitive most the is of terms in company rights animal protecting an is Here nature. and you where interview, read, you as enjoy will İhsan with conducted Textiles’ The İpeker İpeker, \ Directors of Board Administrative and Director. Commercial
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36 038 TFF MAGAZINE APRILJULY 37 039 of sustainability. In 2007, of In sustainability. 2007, production the provided Ipeker withof wool the fabric wools of the tailpiece obtained from the unshaved sheep, known as certified wool”, “mulesing free Welfare” underthe “Animal product range. As the first publish the to Vegan company Declaration its in field five taking agoyears the by animal it sensitivity further, step one has made a commitment to end the up materials use of all containing animal in protein its who products. aims İpeker, at preserving animals right and fairness, and assuring the necessary living for conditions animalsinventivelylive to instead of being used as a product, which partis the and integral of nature argues dimension, environmental not a propertythat are animals beings human for and that even a piece of their body is not open the arbitraryto use of humans.. sensitivityIpeker great shows to of speciesism.the removal As İpeker Textile, you have produced produced have you Textile, As İpeker fabric. Vegan-certified first ‘s World the the starting of point explain you Can tremendous that made a this success in the World? impression started we off As İpeker, ago.the 9 years road named the journey We as the Green Factory Sustainability Program a The is GFSP (GFSP). that guide will program positiveour contributions thein sector operate we and the ecosystem we on.live When creating usedwe the the GFSP, best practices. world’s But the starting point our long-standingwas past. combined have We milestones our for key andcompany built new spots to and came these days. have We these key strengthened points with the help of governance, strong a progress, economic social and environmental ethical and improvements all these covering circle dimensions. are We striving projects for that the all dimensions cover by minimizing all the all factors that affect minimizing by the environment and animals. The quality of industrial that at point. is crucial wastewater Due the fact to that thousands of microparticles in of companies where polyesterthe wastewater yarn place, and there no is manufacturers take - fabric purification water plant,high-tech have flowed into the seas and oceans, these particles one in found are of every fish four today. the Balance carbon Sheet”, contains which The “Tree the at İpeker by calculated footprint and water end and of the plays important year an the in role is the mostimplementation of “Net policy, Zero” important factor ensuring in the establishment of this balance. We have completed our intensive R & D works completed have intensive our We with our partner inputs our eliminate order to in opened we proteins. animal In 2017, that contain Processes, productsour Textile and Vegan VTP the with innovation, with strengthened transparency policy the to European Vegetarian Union. Our products been have tested and found materials, raw in no protein animal contain to solvents, colourants substances. and chemical With the processes new developed, are we theproducing same quality as VTP without acclaimed touches, İpeker’s compromising colors, and designs, its deviation in without any causing technical characteristics. But should it not be solely perceived as a test.fabric try a way such in it We eliminate to What exactly is Vegan Fabric? Fabric? Vegan is What exactly us? for the contents open up you Could
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38 040 TFF MAGAZINE JULYAPRIL 39 041 Vegan fabrics are also eco-friendly. Would Would also eco-friendly. are fabrics Vegan the subject? broach to briefly like you The dimension of the contribution fabrics vegan the is to environmental as follows. It prevents animal abuse. increase an It prevents the in number of endangered plants and animals, change, the of climate reduction as a result occur which of biodiversity thein oceans, deforestation and the and water. air absence of fresh generations. future for conditions better living provides It It supports the formation of a sub-structure that end will poverty. It is a basis such as peace ensuring in values and justice every for living creature. With İpeker, İpeker Home and Ipeker Tech brands, a wide have range we Home İpeker and Ipeker Tech With İpeker, productsof vegan home clothing to be textiles, used to from ranging electronics medical industrial to from from agriculture, automotive to sectors. know that being is not a vegan a trend, We but a mental that this change believe happen will change. every in We field that lives.. people’s touches Which parts of the products are the the are products the partsWhich of intensively? more used fabrics Vegan increase areas these of the numbers Do future? in the feel like? feel contraint make you you make contraint How How does this İpeker’s fabrics. fabrics. İpeker’s world’s the become has Ipeker first V-Label certifiedVegan fabric manufacturer approved the by European Vegetarian Union (EVU). Because there is no protein-based content thein production, thanks to fabrics that do not cross- a have once risk,İpeker contamination the demonstrated has again sensitivity face and innovative the around Textiles of Turkish TR-1705257 obtaining by world certification license numbered starting code. with Turkish tags when they use tags when they with TR in their codes startingcodes subjected to use Global brands are are brands Global İPEKYOL İPEKYOL YALÇIN AYAYDIN YALÇIN Chairman of the Board of Directors of the Board Chairman of INTERVIEW
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40 042 TFF MAGAZINE APRILJULY 41 043 The prestigious name of textile and the ready-to-wear sector is Yalçın Ayaydın. We We Ayaydın. Yalçın is sector ready-to-wear and the textile of name prestigious The to employment women’s from mainly ranging questions, many him so asked have and productive an enjoyable made We sector. in the sustainability of the secrets the and in specific, and Twist İpekyol for chooses he the fabrics about interview the industry. which will mirror in general fabrics Turkish Women’s contribution to employment must, of course, be brought to an improved level in the level an improved to be brought course, of must, employment to contribution Women’s the legal follow closely should we our country, in Especially opportunities. equal of context to these solutions hand in hand and find with women and work this matter to related processes such alternatives and postnatal, prenatal leave, about maternity For example, in unity. problems women’s prevent to in order be derived can at workplaces nurseries rooms, as breastfeeding the to connected totally are The thought that the babies work. from permanent suspensions the whip in of crack be at a fair to us allows approach an egalitarian In this regard, mother… and approaches that equalitarian I back up the fact gender. of regardless life professional us. crucial to extremely are everyone for suitable making employment How do you evaluate the workforce and contribution of women in the Textile in the women of and contribution workforce the evaluate do you How women? by possessed are that Sector and Ready-to-Wear INTERVIEW
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42 044 TFF MAGAZINE APRILJULY 43 045 INTERVIEW
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44 046 TFF MAGAZINE APRILJULY 45 047 Y. Ayaydın benefits the great seen certainly I have the ground from this sector knowing of departmentpart finance the in took I up. I a while because for sector the textile of in Then I was graduate. a business was I was department because the marketing rather and more more know to interested the knowing by Thus Job. in a desk stuck to a give I do not brand. own I built my sector, whose companies that textile good chance be already can stable is not infrastructure A manager who does in this sector. branded have qualitywhat not can means know not and about his business enough knowledge him between distances put serious can and the consumer. I have certainly seen seen certainly have I benefitsof great the sector this knowing up. the ground from a large offer we industry, the textile As in opportunities employment of number has employment This type of our country. of sector in any this level reached yet not present can we Respectively, our country. tertiary and the emerging automotive as alternatives. services What are your assessments regarding regarding assessments your are What and Apparel Textile of contribution the Turkey? of Economy present the to Industry As İpekyol, you are among the most most among the are you İpekyol, As your of quality The brands. reputable what do assertive; quite is products to when pay attention specifically you fabrics? your choosing The main problem that the industry has that the industry The main problem of employment the that is experienced an reached yet has not staff intermediate as many have if we Even level. adequate govern cannot we do, as we universities I dont Because process. the employment is given that enough emphasis believe I think that Specifically, high schools. to very is school high vocational and technical problems much needed in our industry.The workers and population cause in education their change and market the in stack to leads and this circulation often quite jobs employers. of in terms problems to textile by the offered range The fabric and in imported large, quite is industry but our priority is of- level, domestic up to take We good-quality fabrics. detail with every be well-acquainted and and factories our collections of within this realized are our preferences brands, and Twist For our Silkroad direction. our own from fabrics use generally we our Machka of Solely the fabrics country. Especially, Italy. from provided are brand that our country claim is a pioneer can we quality.. its of because in the world From where do you supply fabrics you have have you fabrics supply you do where From Besides, production? in the using been in fabrics about Turkish think what do you general? What kind of suggestions can you make make you can suggestions kind of What be done can that activities about the employment sustainable achieve to sector? in the opportunities
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CALLED DESIGN LAB, DESIGN CALLED IN WHICH YOUNG OUR SUPPORT WE FRIENDS AND CREATIVE IN THE TEAM. CENTER, A DESIGN WE HAVE HAVE WE Could you you please Could the tell us about Koton of journey and Koton’s Brand politics? company began in adventure Koton’s selling by 1988 Kuzguncuk at of exportthe excess products a smallat store. Following the second store opened in 1991, on with design a focus and production 1995, in the first store opened overseas 1996. in Munich in Today, meet we fashion as Koton, stores 520 and more in lovers than 1000 sales points 28 in over different all countries world. the itsSince inception, Koton steps offer to has taken its customers product high range and genuine fashion trends. In this context, values the core present strategyof our to are creative, with customers our trend-conscious innovative, at collections fashionable and original with prices affordable designs.
Nevertheless, we trends fashion adapt rangingtheto climate of the country we are in, the cultures and consumer expectations. In this context, we provide our customers privileged a with experience, shopping presenting the current fashion with a fast production organization.
COLLECTIONS WE HAVE DESIGNED BY ANTICIPATING THE SEASONAL TRENDS. SEASONAL THE ANTICIPATING BY DESIGNED HAVE WE COLLECTIONS
TECHNOLOGY-FOCUSED PERSPECTIVE WITH OUR CREATIVE AND INNOVATIVE INNOVATIVE AND CREATIVE OUR WITH PERSPECTIVE TECHNOLOGY-FOCUSED AS KOTON, WE PASSIONATELY PUT INTO PRACTICE OUR CUSTOMER AND AND CUSTOMER OUR PRACTICE INTO PUT PASSIONATELY WE KOTON, AS İlkay Keskin Keskin İlkay Director Purchasing
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48 050 TFF MAGAZINE APRILJULY 49 051 our customers,our offer we than more collections50 and approximately 30 thousand different models each year. a very have we strong However, thatteam our designs prepares within the context of Koton. called a design have center, We DesignLab, support we which in friends and creative young our thein team. With the Design theLab, created first have we receiving Turkey in design center the first R & D promotion the in field. design management the In Ishamof a professional name like Sardouk, a world-renowned the in world, analysts there many are and researchers working on fabric employees and apparel, and working in different areas of information the design. While to flow provided is continuously and designbrand groups, through Design-Lab, our Business and department Insights Customer knowledge on our team’s refreshes and trends customer competition, world, the in trends commercial level. This both and micro macro at is a working system where these people a pioneer fed both are by in the sector Design-Lab like and by analytical methods supported by insights. customer the We have collections have We covering such as categories many baby, women, men, children, denim, beauty, accessories, underwear under the of roof While offeringKoton. 80 new product options every day to What do you say say you What do about the product that Koton range has and How the does it reflect trends? fashion success? success? institutional institutional As passionately we put Koton, practiceinto customer our technology-focused and perspective with our creative collectionsand innovative we have designed anticipatingby the seasonal trends. In these collections, signing are we very collaborations special of the fashion with the doyens designers, powerful world, international brands, and we offer designs that appeal to style. and every preference have we today, Up until grabbed of history a slice by names with collaborating Mısırlı, assuch Elif Bora Aksu, Sabancı, Arzu Yıldırım, Hakan Can Bonomo,Dilek Hanif, Unsal, Tuba Evcen, Fahriye Tosun. Ebru Şallı and Zeynep works our In all put into we practise, committed are we protectingto pioneering our position. production fast organization. maintain your your maintain actualize to actualize works do you What kind of of What kind of patterns, the through slogan “This Summer Colorful with Fashion” “Colorful”our advertising campaign, in which our was ambassador brand Fahriye Evcen. Apart this, from we campaigns pursue our thein scope of Special Days Anniversaries, like Father’s day, Mother’s Festivals. day, As made we a quick Koton, introduction our Spring - to Summer season our through partnerships.new First of these collaborations for beenhave Tosun Zeynep Collection. We Koton the of concept our maintained “Dancing Dresses” which launchedwe last season, thein season new too. Within the scope of our with association business have we Tosun, Zeynep togetherbrought 25 pieces of wedding, graduation and summer options special all for occasions. also signed the for third We Sabancı Koton’’ for ‘’Arzu season.collection this Designed with the motto “both on holiday the and in city; summer style” consists of 68 piecesof a total 20 beachwear. including announced our We However, the combines collection that with of colors thepower claim Could you you give Could us information new about your and creations campaigns? your
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50 052 TFF MAGAZINE APRILJULY 51 053 How How do you fabric? supply would And what to say like you about Turkish fabrics? Most of the fabrics used in collectionsour mostly are imported Turkey. from production have We facilities in different cities Istanbul, like of Turkey Batman, Apart Van. Izmir, among the Turkey, from use we which in countries their fabrics Egypt, are Bangladesh, Pakistan, and China. GROUP, CALLED NATURAL FIBER.. NATURAL CALLED GROUP, TURKISH TEXTILE, IN ADDITION TO POSITION IN THE GLOBAL MARKET. MARKET. IN THE GLOBAL POSITION FABRICS, IN COTTON AND VISCOSE AND VISCOSE IN COTTON FABRICS, TURKISH TEXTILE HAS A SIGNIFICANT AND QUALITY, RACES TO THE TOP FOR FOR THE TOP TO RACES AND QUALITY, KNOWLEDGE, PRODUCTION CAPACITY KNOWLEDGE, PRODUCTION CAPACITY WORLD LEADERSHIP, MAINLY IN KNITTED MAINLY LEADERSHIP, WORLD INTERVIEW
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52 054 TFF MAGAZINE APRILJULY 53 055 INTERVIEW
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54 056 TFF MAGAZINE APRILJULY 55 057 Creative Director Creative SUZAN TOPLUSOY Today, we have more than 100 sales points in total total in points sales 100 than more have we Today, abroad, and 15 stores in Turkey stores with 50 together From and franchises. shops our corner in addition to China, of Republic the People’s to States the United have we South Africa, to Emirates Arab the United from Our goal is area. geographical of range a wide reached the maintaining while growth our domestic maintain to momentum abroad. same peruse is to today factor important another Currently, and who do the job properly Those correctly. the seasons those while profit, the derive correctly it manage who their for only compensate store the discount who make that introduces a brand are we Roman, As mistakes. at the at the right prices our customers to our collection been a brand had never We the season. beginning of up until discounts with seasonal the season starting the in reputation a gained have we why, Thatis today. for value important . This is a very our customers of eyes our brand. at the the at Roman, in fact, has defined its development and development its has defined in fact, Roman, on the meaning based present to past change from society of because customers its of maps and value the as possible as quickly as change world the and time changes. this progress. actually make change-takers These been always has DuringRoman the period, this the the innovations, Following change. open to create to and started a unique style formed brand definite were there While fashion. subjective its is no there today ago, years 15-20 fashion to limits fashionable become what is going to of clear frame the Roman change, the rapid Despite anymore. by designs their identityadds to always brand and West. East of the trends synthesizing quality is a continuous from DNA, there In brand’s the present up to established the day it was but along with luxury, It aims an affordable day. to openness the principle of adopts that, it also the new Especially vision. innovative and change sales of the performance increase to aims product service of saving the speed by and profitability labor and time costs, operational development, of the use service, in differentiation With power. it and high-quality production, technologies new of the production to importance great attaches sort any of the production to not products, branded in parallel about producing sensitive It is goods. of systems. with the quality production and ecological perception brand strengthens it importantly, Most and always strategy transformation digital with its As at the forefront. and creativity innovation keeps keeping been we have efforts, all these of a result and retail the fashion change of up with the rapid be able to to In order brand. as the Roman world had to have we this pace, up and overcome catch have we I believe strategies. up such set be able to our owe and we extent a great it to succeeded strategies. these to growth current S. Toplusoy Roman, always keeps keeps Roman, always andinnovation creativity forefront. How do you evaluate the past and the present of of present the and past the evaluate do you How And 40 years? of a history has which Brand, Roman in specific? goals your are what know we can In the 2018-19 Winter Roman collection, we, first of first we, collection, Roman Winter In the 2018-19 lovers and fashion all, underline that consumers under sheltering of Instead brave. be quite must a unique, created have we imitation, the wings of the uses woman who and flashy self-confident free, without synthesis, and west east of combination technological changing the rapidly being the part of world. a long- was the collection; point of The starting of eve at the new and Argentina Brazil trip to term thing to exciting the most It is always year. the last the to life, in everyday in streets be encountered the of and accessories clothes unique symbolic texture. ethnic with this kind of cultures attracting full of collection an extraordinary prepared We excited. very are that we say and I can surprises, Which spots will you exactly emphasize in emphasize exactly will you spots Which season? & Winter Autumn 2018-2019 While preparing our summer collection of 2018, the 2018, of collection our summer preparing While In Marrakech. with was impressed most city I was a photo watching are you like feel you Marrakech, Marrakech the main spirit from I got exhibition. why That’s collection. my point of at the starting the sharp Of course, here. our campaign took we the for impressive very also the city was light of Majorelle that Jardin the fact Of course, shootings. can on there and fed lived Saint Laurent and Yves felt I also influencers. as several counted be also the became garden this magnificent that how when I Saint Laurent Yves for inspiration of source Majorelle. in Jardin was brand, the Roman of In the permanent manifesto have We together. coexist and elegance diversity with the and classiness this difference combined with this season, Marrakech bohemian spirit of our silhouettes With colors. of palette a large but been innovative have we in the collection, and hand craftsmanship on tradition, concentrated of details it in the ethnic see can you workmanship; rising the by inspired were We group. our dog days complementary and knitwear in Jean, style street not did we and inspired were we accessories, a result, As use. we on the materials compromise collection a rich Spring-Summer get I think we DNA, Marrakech’s the Roman’s combine when we the streets. of bohemian spirit and the energy were image shots summer our 2018 In the lead of but our model with a western Sokolowska, Agnes the magical chose we the venue, appeal. As exotic detail every feel can you which Marrakesh, of streets Mamounia. and Hotel in Marrakech the texture of our allows collection Spring-Summer This year’s women being a number of the luxury of customers In the wish. periods as they in different who live patterns the prevails, timelessness where collection are nature of tones the vibrant that bring together at the forefront. S. Toplusoy Since we have more quality in our brand’s DNA, DNA, in quality brand’s our more have we Since to are molds sewings and our and fabric both our principle. main our as quality good be of How is the Roman woman going to come out this this out come to going woman Roman the is How the regarding hints some give you Could season? season? INTERVIEW INTERVIEW
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56 058 TFF MAGAZINE APRILJULY 57 059 We, as a Roman brand, brand, as a Roman We, we attach great importance to the fabrics. our of quality How do you supply fabric? What would you like to to like you would What fabric? supply do you How in our country? produced fabrics about the say Turkey. from our fabrics the majority of supply We our R&D After ourselves. by P&D make we Generally, research. our own perform to started we researches, line with the into fall we supplies, In our fabric print to low-quality from stage every at producers guiding them. also are we In a sense, quality. Since we depict many different Roman women in Roman different depict many we Since fabrics different of a variety use we our collection, natural prefer we But rather, diversity. provide to and high-quality fabrics. materials special lace, satin, brocades, silk Silk chiffon, mainly are embroideries fabrics, embroidered group. collection gowns part evening our in taking viscose- wool, mainly fabrics, prefer we However, in blended fabrics blended, cotton-wool wool prefer we season summer in the and season, winter and silk, organza, cotton voile, cotton linen, cotton, and polyester nylon use don’t We fabrics. organza and large in a fairly are we much. Because very attach we trademark, Roman a as qualitymarket Since our fabrics. the quality of to importance great DNA, our both quality in our brand’s more have we good of be to are molds and sewings our and fabric quality main principle. as our S. Toplusoy We supply the majorityWe of our fabrics from Turkey. What kind of fabrics do you usually prefer as a as prefer usually do you fabrics kind of What a special have use you fabrics Do the company? preference? INTERVIEW
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58 060 TFF MAGAZINE APRILJULY 59 061 www.thinkfashion.co / Think Fashion Co-Founder
market - modest fashion market with the 374 Billion market size globally. globally. size Billion market with the 374 market fashion - modest market Meanwhile i was giving consultancy for some modest fashion brands so i so brands fashion modest some for giving consultancy i was Meanwhile decided to serve globally more on this market with an international vision. vision. with an international on this market globally more serve decided to next steps in the fashion industry. I realised one of the most rapidly growing growing rapidly the most one of I realised industry. in the fashion steps next Fashion. I was always following the important markets, global trends and the global trends markets, the important following always I was Fashion.
I was in the fashion marketing business for a long time before launching Think a long time before for business marketing in the fashion I was ŞAHİN ÖZLEM We are organizing big global events with 5 continents with 5 continents big global events organizing are We So it brings + visitors. / 5000 & brands / 100 designers and the Think Fashion to branding a strong directly got We itself. Week Fashion as the Modest as well The Post, Washington Times, York in New higlighted connected well are We etc BBC... Vogue, Guardian, around fashionistas with the global media, influencers, the world. Could you briefly tell us about your upcoming your upcoming us about tell briefly you Could new see going to we Are TF? plan as communication the and for design fashion for platforms and creative sector? We are the one who put the ‘’Modest Fashion Week’’ Week’’ Fashion the one who put the ‘’Modest are We the is Fashion Think globally. literature fashion the in which starts events Week Fashion Modest of founder May. in 2016 Week Fashion with Modest Istanbul from and Dubai London to the concept moved on we Later and Dubai Modest Week Fashion Modest with London Modest Jakarta step Our next in 2017. Week Fashion 2018. on July 26-29, Week Fashion together stakeholders all bring we organizations the In experts, industry & brands, globally - designers Having a huge influencers... global media buyers, give We sure. for together brings businesses network as an work we companies, the global to consultancy production a as Turkey position and agency production started network our in designers International center. we Basically more. and more from in Turkey produce to with a industry fashion in the modest dots to connect global and create our aim is always and global vision relationships. business sustainable How did you aim to position Think fashion? Is it a Think fashion? position aim to did you How or industry the of attention the attracts that website imagery sectoral together brings that it a platform is organization? fashion-design, as such from more and more. and more. from more For 2018, our 2 big project is Jakarta Modest Fashion Fashion Modest is Jakarta our 2 big project For 2018, Week Fashion and Dubai Modest on July 26-29, Week 6 taking are events Making that kind of in December. months. this year, platform a e-commerce will have we Also the directly shop can lovers fashion modest where with the motto pieces fashion modest trending most be the most It will wardrobe’’ your to catwalk ‘’ from of with our big international e-commerce international this time in will be our supplier They network. designer platfrom. our e-commercd Could you briefly tell us about your upcoming your upcoming us about tell briefly you Could new see going to we Are TF? plan as communication the and for design fashion for platforms and creative sector? Ö.Şahin International designers in our our in designers International startednetwork to produce in Turkey We are organizing big global events with 5 continents with 5 continents global events big organizing are We So it brings + visitors. / 5000 & brands / 100 designers and the Think Fashion to branding a strong directly got We itself. Week Fashion as the Modest as well The Post, Washington Times, York in New higlighted connected well are We etc BBC... Vogue, Guardian, around fashionistas with the global media, influencers, the world. Yes because the modest fashion market is really big is really market fashion the modest because Yes you When dynamics. the market understand and we the on solutions bring can you market the understand right away. the opportunities or see problems Dubai, Australia, From international. very also Our team people. great have we Turkey... Indonesia, Germany, more goes timing our team week During the fashion the energy keep good to It is always than 100 people. international. What are your efforts to increase brand awareness, awareness, brand to increase efforts your are What organizations? and sectoral buyers, with relationships TF has a very rich content. What kind of team do you do you team kind of What content. rich a very TF has update? do you often and how with work
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60 062 TFF MAGAZINE JULYAPRIL 61 063 Own affiliates are located in theUSA, China and France, representatives are available all over the world. The representation Turkish is located in Istanbul The Transfertex headquarter and exclusive production is based inKleinostheim, Germany, very near to the Rhine-Main Airport of Frankfurt, the largest airport on the European continent. Founded in 1970, Transfertex is one of the pioneers in heat transfer printing. Under the new family ownership from 1982 on Transfertex has enjoyed steady growth accompanied by many production the improvements in technology. and changes
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print trends. the sales success of our customers. in the textile in the textile industry. dyestuffs giving you 7% more color space. the location you require - anywhere the in world. permanently the international analyze The international network the of allows Transfertex are one of the few companies with integrated a fully manufacturing process for printing papers and films. on prints for fashion, sports and home furnishing. We Our renowned creative teams France in and Germany wood and metal processing industry. The focus main is to concentration pixel a higher and the use of additional supplier. The transfersupplier. paper prints are delivered being to presentation of our prints customers to all of the supply our customers. Customized print solutions contribute to available worldwideavailable - without development any costs for Today, Transfertex primarily supplies the textile, plastics,Today, well as via as well digital process. The Transfertex print quality is chain at short notice - no matter brand if or fabric retailer, much higher thanmuch higher with standard CMYK digital printing due Transfertex produces its prints first-class via analogue as allows theThis creation allows of a precise print collection that is We conducted an interview with the revolutionary innovative innovative revolutionary the with interview conducted an We products in the field of printing and how they uses this technology this they uses how and printing of field the in products The designs are printed print in stations placed one after another operation single a in the on production machines. order lower quantitiesFor also uses Transfertex high-quality digital printing machines. The result a sublimation is printed paper roll. The print on the paper can easily be transferred to the fabric.w
Transfertex produces its quality paper either digitally or with the superior Copper Rotogravure process which results. excellent guarantee both Wengraving machines which produce the printing tocylinders print the paper. The copyright protected Transfertex artworks required for a particular collection are either created digitally on the screen or scanned and modifiedusing latestthe reproduction techniques, the and colours the patterns in are then separated. How is the transfer paper produced? paper transfer the is How
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64 066 TFF MAGAZINE APRILJULY 65 067 Quality: Prints / Designs: collection available Free of thousands of first class print designs Our renowned creative teams France in Germanyand guarantee the realization of the most topical print trends for applicationsnearly all All are designs ready-to- Transfertex print with no development costs Customer are designs individually realized our in world-class quality printHigher quality than with standard CMYK digital printing to due a higher concentrationpixel and the use of dyestuffs giving you 7% more color space Large solid areas can be printed free of streaks or unwanted shades, dye- house quality single-color solids Quality dyestuffs guarantee and high consistent fastnesses Transfertex, system bluesign a partner certificated, maintains and Oeko-Tex the strictest environmental standards for product processes and With Transfertex you can print onto kinds ofmany materials and synthetic fabrics. The dyestuffs the have in inks the ability to sublimate. This means that they can be used to transfer from designs paper onto textile and non-textile materials. The printing from paper onto the base material to be printed takes place a in so-called The thermal print calender. textile fed is ready-for-print together with the transfer paper into the calender around guided and heated a cylinder. Through the pressure and heat, the changeinks from the solid into the gaseous state, sublimate from the paper onto the textile anddiffuse into the fibre. Subsequently the printed material ready is for use without further treatment. How is the print print the is How transferred to the fabric? YILDIRIM INTERVIEW
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Y. Mayruk
CREATOR
MAYRUK YILDIRIM YILDIRIM BY MAYRUK YILDIRIM INTERVIEW
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68 070 TFF MAGAZINE APRILJULY 69 071 Y.Mayruk This applies to everything. to applies This Yıldırım Mayruk, the doyen name of the fashion world, stepped stepped world, the fashion name of Mayruk, the doyen Yıldırım the world-renowned great tailors. We have made an interesting made an interesting have We tailors. great the world-renowned kinda bedside information regarding the occupation and sector. the occupation regarding information kinda bedside into fashion first by making hats during his high school years like all like years school during his high by making hats first fashion into interview about Yıldırım Mayruk, who gives beneficial hints which are which are hints beneficial Mayruk, who gives about Yıldırım interview A good costume never gets updated if updated the gets never costume A good material, model, and workmanship is good. material, workmanship model, and COLLECTION INTERVIEW
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70 072 TFF MAGAZINE JULYAPRIL 71 073 The notion of stylist is an adjective derived afterward. afterward. derived adjective an is stylist of notion The is called bijouterie who sells The person I’m a tailor. in who mushrooms a person does so designer fashion I do not Surely, the rubbish. media and shares social is important What’s myself. this title for of approve and costumes, your through an impression make to name than your rather collections parade’ fashion In Turkey, up. dressed you the ladies course and of etc, coats, suits, sew who can tailors the number of Sleeved decreasing. is gradually unfortunately, and t-shirt, abaya, surcoat, by replaced are dressed with a quality globalized yet has not Turkey coats. not can You creator. a famous have not or does brand than other encyclopedias in fashion names many see like and still Our country is unfortunately Özbek. Rıfat that industry a subsidiary It is now carrier. a contract brands. other for produces Before you prepare an outfit, are you preparing it by it you preparing are an outfit, prepare you Before ? fabric or the design looking at the but the fabric on the fabric, based the design It is not Is it possible a cooker. Think like on the design. based eggplant? Of a stuffed a pumpkin into transform to and fashion, is costume matter if the subject course, Neither a thin fabric fabric. to priority be given should to is likely nor a thick woolen a coat, make to is likely a swimsuit. make and fashioners designers fashion many Nowadays, through either a delible impression make to able are find do you How channels. or alternative media social Is our and fashioners? designers fashion present the sector? and textile design in fashion bright future Y.Mayruk Fashion identifies the present present the identifies Fashion the describes and moment exists. it which in situation I started my profession by making a hat with my sister sister my hat with making a by profession my I started look at the timeline of If you a tailor. was who also the over all recognized tailors Great the fashion, For making hats. by their profession started also world became brand a popular ready-to-wear example, my Şenwith prepared I homeland. our in Hat famous a daily chanting dress. my mother, for garment first do with the to has nothing costumes Producing and etiquette, experience, spirit; but with knowledge, skills sewing and material the Of course, creativity. too. be counted should What does expressions like ‘fashionable’, ‘fashionable’, like expressions does What you? to mean ‘trendy’ ‘de-moded’, moment and describes the present identifies Fashion a thing such was If there in which it exists. the situation an become would not the flea market date’’, of as ‘’out been made. have would No auctions antique dealer. if the material, updated gets never A good costume to This applies is good. model, and workmanship everything. step first your taking day of the remember Do you clothes sewing start Did you profession? your into tendency an inherent have you that discovering by it? towards
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original design, gets the power from the women’s union. the women’s from the power gets original design, who will be the new look of the brides who attach import an ceto import an ceto who attach the brides look of who will be the new collection specially prepared by Kaprol on wedding dresses. Arzyu, dresses. on wedding Kaprol by specially prepared collection
Arzyu, co-founded by Arzu Kaprol & Özlem Cönger, is made up of the is made up of Cönger, & Özlem Arzu Kaprol by Arzyu, co-founded ARZYU INTERVIEW
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It was a very pleasant and joy full process, I must say.
Arzu Kaprol TFF MAGAZINE
Everything has a story. So surely does the idea and brand of Arzyu. Could you brief lyex plain to us the birth story of the brand and that process?
78JULY The idea of creating a brand that could meet all the needs of the brides was always in my mind.Then I crossed paths with Ayla Cönger. We took action for ARZYU. Ayla’s identity as a financier and business woman and my identity as a designer has given life to ARZYU. We literally created a brand that emerged from the power of 2 women. It was a very pleasant and joy full process, I must say.
A wedding dress is a very special out fitt hat can be worn once in a life time unless there is a negative situation. With Arzu brand, what are there a sons for only focusing on thiss pecificarea only? I have been doing custom wedding dresses and couture out fits for years to come. I have always been excited by a collection with exclusive and elegant touches, filled with handi craft sanda way from a fabricated design concept. Bridal’s idiosyn crasy and uniqueness, make all these processes valuable and precious. TFF MAGAZINE
Almost in all cultures and ancient past of man kind, Everything has a story. So surely does the idea and Bridals has always had a distinct place. Do you use brand of Arzyu. Could you brief lyex plain to us the the traditional motives of different cultures when birth story of the brand and that process? designing?
79JULY It is not particularly true to talk about a cultural in The best part of designing a wedding dress is the fluence. As in my ARZYU collections, or in my own chanceto be the reforone of the most special days trade mark, the details stand out as you see it. In our of the bride. The biggest motivation when designing ARZYU brand designed bridals, we gaves ignifi can ARZYU collections was toen sure that Human being temphas is to specific details where brides would feel can personify in their own element that he can exist very special when dress the mup such as geometric within his own dreams. To be ableto design a wedding patterns, drapes, feathers, crystals and fluid fabrics. dress that will accompany the tremendous magical moment of the person and that will support the person’s own self.
What are your future goals for the Arzyu brand? Do What features do you like to hear most from the you intend too pen stores in different countries? people who like to Express their pleasures?
In our target list, America was the first country to reach The biggest motivation for me is to see some one out. We did actualize it with the trunk Shows we have totally wrapped up in my designs from head totoe.? made in June in Bergdorf Goodman. Now Brides in New York have also had the chance to meet with ARZYU brand. Currently, the Middle Eastand the Far East are on the ait list to reachout. of my characters, thoughts, and habits. of my characters, thoughts, the day I have defined myself with my present form. It would be wrong to disinte the day I have defined myself grate the Aslı Pekçetin brand from my character. I do not know how the situation is I do not from my character. grate the Aslı Pekçetin brand Black is not just a random color for me but a life style. This has been the case since Black is not just a random color for the other designer brands but every fold of my brand is completely an extension but everyfor the other designer brands is completely an extension fold of my brand INTERVIEW
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82 084 TFF MAGAZINE APRILJULY 83 085 and habits. and but every fold of of fold every but situation is the for an extension of my characters, thoughts, thoughts, characters, I do not know how the how know not I do other designer brands brands designer other my is brand completely As you expressed very-well, black is not just a random a random just is not black very-well, expressed you As This has been the case style. me but a life for color my present with myself defined the day I have since the Aslı grate disinte to be wrong It would form. how know I do not character. my from brand Pekçetin but every brands designer the other is for the situation my of an extension is completely brand my of fold and habits. thoughts, characters, Did you always have the feeling of choosing black as as black choosing of feeling the have always Did you differentiate to an idea it just or was lifestyle, your of course the stylein own your created and yourself trainings? your A.Pekçetin It would be wrong to disinte grate grate disinte to be wrong would It my the from Aslı brand Pekçetin character. I would like to answer your question with a similitude. similitude. a with question your answer to like would I with coaland diamond covered a raw The abilitylike is it is still Of course, mine. a large of mud in the depths it will earn its Yet, raw. find it when you value great of evaluated an expert, by discovered after original value in the most and clarity and point engraved in size fashion Inessence, technique. cutting appropriate that A talent portance. greatim course, of has, design been kneaded and has not trained been well has not less for settle to have will always multiple disciplines by value. than his or her potential You have an all-round education alback ground with with ground alback education an all-round have You studied first you Respectively, achievements. great business by followed University, at Istanbul Economics in lastly in Italyand management training brand on educated have in Milano you me country thesa Academy. at DOM Domus training Design Fashion be a good fashioner to education is important How enough to not it is that say just we Can and designer. personality? a creative have has the the has What distinguishes an out fit from all other design other design all an out fit from distinguishes What Think skin. carry it on your is that you instruments that will story a body carry your on it, you about with it, eating, traveling are you in you, remain always you I believe memories. new and collecting shopping the fabric to I give the value and predict sense can that contacts a product designing of in the process thing I mark. The first trade my and carries with skin is that whether a fabric when choosing pay attention I Then, not. zoneor comfort a with you provides it the might I catch think about in what fabric usually I In this phase, season. that specific totell I want story act too I do not In a word, gut feelings. my with move before, I mentioned as Then, fabrics. trendy quickly with the work I often Of course, authenti city comes. but my brand my of pieces the icon for materials same collection me in every new,leads the discover to desire mine. of but I am guide, a continual is always The fabric behind it. The founding the story of in favor generally design my makes brand my of story and developing exciting. journey be come to has the potential textile I think thatTurkish easily I can economy. in the Turkish actor the top raw of the peak in the field to rise can that we say of design. in the field yet it is not although materials, the choosing in perspective global a have I Although fabric Turkish of the place designs, my for right fabric collections. in my been great has always Before you prepare a collection, are you preparing it preparing you are a collection, prepare you Before fabric? or the design looking at the by on views your share to like you Would fabrics? Turkish What does fabric mean to you? What features do you you do features What you? to mean fabric does What fabrics? your when choosing to pay attention A.Pekçetin Turkish textile Turkish that think I potential to be the actor come top in Turkish the economy. If you plan to proceed with a limited colorrange in colorrange limited a with proceed to plan you If be comes playground then your journey, design your under the time we of Most This is inevitable. fabrics. get when you ever, it short. How black and sell rate much how realize you work, your of depths the to down choice your even how existand black of hades subtles We different. so design your makes weaving fabric of different of dozens with design same the sewed have feeling of the expression find the right we suntil fabric the ever What put in topractice. thatis concretely designs my for I choose the fabric from ranging cost, I never and materials, accessories all the other to buy you When on quality and originality. compromise in will age with you this piece design, Pekçetin” an “Aslı and will always live, as long as you be for wardro your special. feel you make Would you like to talk about the importance of of importance the about talk to like you Would the behind secret the reflect to fabric choosing in your yourdesignsandtheblackcolorused of beauty possible? way best in the creations INTERVIEW
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AZAKLI Originally a project designer and and designer a project Originally DemetAzaklı architect, an created named brand, leather a luxury 2015. in TOOL DEMET Founder & Co- Owner
OZEREN
TURAN Co- Owner How does the Tool appeal to the the to appeal Tool the does How a there Was audience? target specifically you that segment started you when identified production? are makingWe indispensable tools of modern times for urban men and women who are open, travel-loving, business-minded, practical and functional. That is why our name stems from this concept. example,For you if are complaining about your phone, earphones, and wallet that begun have to pile up on your hand while you are trying to look after your passport and flight card at the airport, are producingwe something are the exactly for target you. You audience. What are you your observations observations your you are What people Turkish of view the regarding leather-products? and leather on mostly are leathers of types What used Turkey? in Leather has always preserved its position unwavering since the beginning of human but history also the in not only Turkey in and hasWorld been an irreplaceable and necessary tool for the Fashion World. While the Rock Culture is the first thing that sprang to mind the in garment industry, leather is still at the primary of the most used materials important in areas such as handbags, accessories, and shoes, without differentiating man and woman.
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leather accessories and Tool Brand. Tool and accessories leather We have had a pleasant conversation about design, design, about conversation a pleasant had have We many investors and luxury retailers. leather accessory designs, she attracted the attention of of attention the attracted she designs, accessory leather Through her innovative, different lines and remarkable remarkable and lines different innovative, her Through How has the effect of technology effect has technology the of How and futuristic approaches that lately agenda the on been have future the influenced and deepened accessories? leather and leather of If leather and leather products; such as accessories, clothing, shoes, bags, decorations, are our in everyday lives, one of the most important reasons behind this is the technological developments. The increase the in machinability of the leather and the countless alternatives texture in and color options liberate the designer. How do you scale your branding branding your scale you do How us give you Would process? domestic your about information and foreign stores? TOOL has attracted attention with its simple expression, stylish design, diverse and memorable products and practicality from the first day of its establishment. It locates most at sales points servingto Vakkorama, like Turkey’s important A plus segments.. are FEA in storeWe at Souq and Bebek which is located in the Kanyon Shopping Mall and Club Marvy Hotel We Izmir. in sellingmake all the over world via our internet website www. thetoolofficial.com and Hipicon. also online have We sales at Souq and Lunapark. sell overseasWe at The House Collective Australia. in will We be selling Amsterdam in very soon. What is the most popular product, product, popular ismost the What is? reason the think you do what How do we carryHow do we everything can we think a phone,like of wallet, tablet, headset, glasses and charger, with us a more in aesthetic and more practical the question That’s way? had we mindin since the firstday establishment. of product Every designwe is an answer to this problem. Each product is a “Shortcut” that will your make life easier at a meeting, at the airport, the in GYM, on the road, or on a summer festival. believe thatWe simple things are stronger. Therefore, our products a simple have and plain design concept. good to It’s a littlehave simplicity when there are so many things the in middle of a busy business day that causes mental fatigue. The output product of TOOL’s “Tablet Bag” has Bag” attracted “Tablet The much output product of TOOL’s attention since the first day came it out. This is because you do not to be have a fashion enthusiast or a handbag to notice lover it. It has a design that takes its power from simplicity. It is a user-friendly product that you can put everything youneed during the day and find orderly it as soon as you put it. tried have We to say something different with this product to the target audience. will you take from We point A to point B may be not the in shortest time but the in most elegant and practical way. been have withWe them ever since.
Could you give us brief information information us brief give you Could products? your of design the about consider you do criterions What designing? when
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TFF MAGAZINE 92 Are you talking about your style? Could you What is your source of briefly introduce inspiration? yourself and your designs in While designing my evening gowns, my main inspiration is zipper and sustainability. The limited usage of the evening general? How gowns has always been a question to me for quite a long time and I wanted to find the answer to the question with my did you step style and design idea. into the magical My evening gowns offer different looks through the world of fashion functionality of the seperating zippers and reversible sliders for the daily use too. In other words, the long parts of my anf design?. evening gowns can be removed and the shorter parts can work instead by the help of the zippers. This is the main working principle of the evening gowns that I design. Fashion is a passion that took root during my years working at YKK. Beyond passion, it is about the zippers and other You have granted the fastening products for me. In TFF MAGAZINE a way, my time working as a 11.IDA Design Awards in the Corporate Communications International Design Contest held Specialist at YKK (2000- 2010), shaped my future in USA. What would you like to say fashion outlook. Following 93JULY YKK, I began to work for about your design that brought my family company which operates in the automotive you this award? How will this sector but the fashion and those little but functionally prize you received will lead you? huge products were always on my mind and I found Frankly speaking, when I learnt about the result of the 11th myself enrolled at Istanbul International Design Awards, I felt proud. Nor for myself Fashion Academy weekend personally but for winning an international compeittion and program for Fashion Design representing my country. I was aware of the strength of my in 2013. design idea and I decided to attend the IDA Awards which is being held every year in America. I received two awards As a graduate of Business at the 11th IDA Design Awards; one is the Gold Award in the Management, I had no idea Apparel Category/Garment Concepts and the other one is about how to draw until the Silver Award in Haute Couture. I will continue to design that time. Drawing became my evening gowns in line with this award winning concept. such a pleasure for me and I’d like to take this opportunity to mention my old friend, I began to visualize the very colleague., mentor and management coach, Jonathan first steps of my award Lipzitch. Jonathan Lipitch has always supported me during winning idea at the 11th my years at YKK and throughout fashion journey. International Design Awards during those years. Then I My thought is that he deserves these awards as much as became a member of the I do. I would like to thank him once again here for all his Fashion Designers’ Union support. and Solidarity Association in Turkey. More than an evening gown by Güzin evening an More than Kızılaslan other you some offers gown The evening here and can be which are not seen looks you, environment for even more sustainable to come… generations and future … With the capability of the seperating zippers and reversible sliders. / Garment Concepts Winner Award Gold 2017 IDA / Haut Couter Silver Winner Award 2017 IDA
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TFF MAGAZINE APRILJULY 95 097 CATEGORY Apparel Category-Garment Concepts PROJECT NAME More Than An Evening Gown AWARD IDA 2017, Gold WINNING COMPANY - WINNING DESIGNER Guzin Kizilaslan I really want these garments to be these garments want I really like would once. I than more worn fashion some with to collaborate designer colleagues and companies the similar sense and lead that have should not we together as future the the aesthetics but just care about thus and our resources, environment well. future generations as projects? show officially won that I The awards my future side of the and the strength line in to design will continue designs. I to use winning concept award my with our resources more efficiently. bit about your future future your about bit Will you tell us a little us a little tell you Will
NEJLA GÜVENC NEJLA INTERVIEW
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Women Entrepreneurial Stories. Entrepreneurial Women We made a productive and pleasant made a productive We
pioneer in this area as a Woman Entrepreneur. Entrepreneur. as a Woman pioneer in this area n e j n e only Turkey’s appreciation but also the whole world. but also appreciation only Turkey’s She is Turkey’s one and only organic fashion designer designer fashion only organic one and Turkey’s She is Nejla Güvenç, who made presentations at who made presentations Güvenç, with Nejla interview counseling, won not not won counseling, trademark to design from ranging TEDx,
sociological and economic damages created by fashion and have been a and have fashion by created damages and economic sociological who made a tremendous impact in the world with distinctive skills and works. and works. skills with distinctive impact in the world who made a tremendous Nejla Güvenç, the designer of the initials, the protagonists of the Inspirational the Inspirational of the protagonists the initials, of the designer Güvenç, Nejla
She marked a new epoch in the organic fashion just to spite the environmental, the environmental, spite to just fashion epoch in the organic a new She marked
NEJLAGÜVENÇ NEJLA GÜVENC NEJLA INTERVIEW
I always used natural fibers in my collection, and I totally turned into organic fabrics
For many years, she took part in the design teams of the leading brands in Turkey. In 2002, she created her own brand, called NEJ. She has sold her collections she has prepared by using organic fabrics and considered as an ecological movement, in many countries of the world. The designer, supported by ITKIB, has become entitled to be a design consultant authorized by TURQUALITY®, the world’s first state-sponsored branding program.
Could you briefly introduce yourself? When did you get involved in Fashion and started to write about it?
Neja Güvenç appeared in the book entitled as “Women Entrepreneurs Inspiring Stories From Emerging Economies And Developing Countries”, an entrepreneurship lecture given at the Joseph H. Lauder Institute, the Wharton School of the University of Pennsylvania, with her entrepreneurship story.
TFF MAGAZINE In the “10,000 Women Entrepreneur” project sponsored by Goldman Sachs in 2011, conducted by Harvard University and The Wharton School of the University of Pennsylvania, she has become the only Turkish woman entrepreneur. Nejla Guvenc,
who hit the jackpot in entering among the 24
98JULY women whose success story was published in the book, Nejla Güvenç uses her brand NEJ she created in 2002 as an “ecological adventure” and keep using organic materials in her designs.
The ‘’casebook’’ schooled in the entrepreneurship lecture at the Joseph H. Lauder Institute at The Wharton School of the University of Pennsylvania under the rubric of the international management program, keeps guiding and inspiring, students ‘‘ who desire to become entrepreneurs.
Nejla Güvenç presented her collection at Coterie New-York, Who’s Next Paris, Berlin Premium, Tokyo I.F.F, Tokyo Weaready Mercedes-Benz Fashion Week İstanbul presented by American Exspress, Kuveyt Hala Expo.
Nejla Güvenç, along with the Nej brand journey, provides design and production consulting support to many brands. Nejla Güvenç, the President of Creative Industries Council (YEKON) and Board Member of TOBB Union of Chambers and Commodity Exchanges Creative Industries Council of Turkey, was ranked second in I will be like her the “Promising Woman Entrepreneur” category in “Turkey’s Woman Entrepreneur” contest that was when I grow up. held in 2011 by initiatives of Garanti Bank, in cooperation with Economist and the Women Nej Entrepreneurs Association of Turkey (KAGIDER) TFF MAGAZINE APRILJULY 99 0101 Nej and mission and A story and reveals reveals and A story the designer’s vision vision designer’s the I was drawing pictures and trying to express my my express and trying to pictures drawing I was without and drawings, imaginations with lines a job or developing was, design what fashion knowing watched I Then nine. or eight of age the at awareness, changing experience. a life through and went a movie her her life, girl discovering a young of a story It was dreams. and actualizing her brand journey design and excitement with great mother my Then I turned to “I will be like said: and decisively the television showed up”. her when I grow How did you first step into the magical world of Design of Design world the magical into step first did you How World? and Fashion Personally, I believe that design is a passion and a is a passion that design I believe Personally, where it is an industry a profession, it is not lifestyle, develops. the industry and unite and dreams ideas designed Each emotions. nature, life, from fed are We the and reveals a story incorporates product and mission vision designer’s thinking, design-oriented years, Especially in recent are works experiential development, and production, in the creation differences that make the ways one of thinking with strategic combining By innovations. of in line be produced can solutions practices, creative and with traditional brand your with the needs of methods. contemporary and innovation design, of aware are Brands ethical, as being reliable, as well power communication association a business game, a team It is sincere. and know-how knowledge, ideas, that combines and communication. industry, design, with combined that add love when you is completed The formula gentle. all hearts makes What is the contribution of your designer skills skills designer your of contribution the is What when brand design, of sense in the branding to consulting? Personally, design that believe I a and passion a is lifestyle I’m having trouble wearing a non-natural product. I product. non-natural a wearing I’m having trouble and knowing By and unhappy. stressful nervous, feel I always me, people like of existence the very believing turned totally collection, and I my in fibers natural used fabrics organic into humans by caused that was in nature The devastation The pollution is undeniably visible. century, in the 21st and the air and land, global warming, the sea, of are resources natural of consumption and high rapid Ways core. at its ecosystems many deeply shaking are in nature footprint our to minimize out figure to what is “natural” of The prominence being sought. environmental and Natural day. day by is increasing ethics that is both world a better represent fabrics production of in terms and environmental-friendly generations. next to down be hand and can find what is is to designs in my The main philosophy for people things what is good, beautiful, beneficial my products. it on reflect and nature in exist that to ourselves be beneficial to is simply it Personally, The and healthy. comfortable be more and nature, natural from obtained the products of characteristics and antibacterial hygienic, be durable, should yarns the of texture and soft The naturalness refreshing. all of Besides comfortable. feel you make fabrics in harmony dressing of is the pleasure there these, with nature. Can you please tell us why Nej is Organic? Organic? is Nej why us tell please you Can ‘‘ Nej I will her be like when I grow up. up. I grow when It is a platform on which ideas are shared by people people by shared are ideas which on is a platform It innovations, to open is think courageously, who for untested. road off the and go is undone, does what have that innovations discoveries, new Inspirers; . dreams inventions, of, thought been never strong. us make that inspirers few a are Here Our TEDx title is; The world: is; world: The Our title TEDx A small inUniverse Dot Technology, Entertainment and Design abbreviated as, TED, has entered our lives as a series a series as our lives has entered TED, as, abbreviated and Design Entertainment Technology, local is an independent, TEDx Design. and Entertainment Technology, covering conferences of of in the direction together the world around that brings people from initiative organization a TED talks, to Thanks scope. with an ever-expanding initiative, Spreading’’ ‘’Ideas Worth out. came debates and inspirational ideas new that is enriched by world A pale blue dot. I see you and I try to exist with you. with you. exist and I try to you I see A pale blue dot. they Are world, complex In this ever-increasingly that help us to and experiences thoughts, feelings, it is our fighting in our Because in this world? develop everything, that manage and control inner world, live. to and how love to how from ranging all despite with love continue be able to To awareness raise that can with the belief obstacles, can We human value. nature, greenery, to makes by imagining and open the doors a difference make and goals. our lives and designing only you The door opens, Mevlana: by said well As long as As know. I do not When?, shoot. to have at that door. stand to know you It was quite recent that you have had a presentation presentation a had have you that recent quite was It about the us enlighten please you Could on TEDx. presentation? your of content INTERVIEW
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Everything starts with dreaming. Imagine, be curious, be curious, Imagine, with dreaming. starts Everything and be brave believe potential, your appeal, explore and the whole. yourself to benefits your for Look it, be share as you grows everything Remember.. nature. to generous It responsibility. takes It difficult; is decision a Making decisions different to make and risky difficult is more procure not can You people. common of rest the from first the take to is do will you What easily. acceptance differently. world the at look to and courageously, step What are your suggestions for both youngsters and youngsters both for suggestions your are What business the into step to hesitant who are women of fields in the achievements your through world you Would brand-consultancy? fashion, design, regarding and experiences views your share to like entrepreneurship? women In fact, it is a great responsibility when you think of think of when you responsibility great it is a In fact, have share, you the idea that the ideas and emotions and imaginations the thoughts shape to the power I a movie by inspired as I was Just people. other of people inspiring of possibility the child, as a watched one of impress To conversation. an 18-minute by make and to TEDx me in the people who watched is an indescribable a feeling such them experience TED is a me. for happiness and a great experience by, inspired get on, feed closely, follow I that platform needs. and that the world What kind of excitement did you experience with with experience did you excitement kind of What of side emotional the share to like you Would TEDx? experience? great this
‘‘ Imagine, be curious, appeal, your explore Look your for and be believe brave. potential, Remember. whole. yourself the and benefits to generous be it, share you as grows everything to nature. Nej Everything starts starts Everything dreaming.with well-stated: poet Can well-stated: Yücel famous As the The dreams. the be seen in cannot that Things see. dreams the things dreaming.Continue FASHION EDITOR / BLOGGER
DİLARA KIRMIT
Dilara Kırmıt is Turkey’s, perhaps the world’s youngest fashion editor and Blogger. Her writings are closely followed both in social media and in many local and foreign printed commentaries. Such that, she was granted a Fashion TV reward. With Dilara Kırmıt, we have talked about the fashion, latest trends and new creations of the world famous brands.
Love; wearing and carrying it, is the hardest thing for me. You can not randomly give every outfit to be dressed up by everyman. Either he does not understand its feelings or sewings.
D.Kırmıt TFF MAGAZINE
Could you briefly introduce yourself? When did you get involved in Fashion and started to write about
102JULY it?
Hello. I would like to thank to TTF Magazine for giving me this positive exposure on this important and beautiful platform. I am very honoured to be in TFF magazine. I am Dilara Kırmıt. I was born on April 17, 1996, in Bursa, originally from Sivas. I completed my primary and high school education in Bursa. I completed my high school education in the department of “Women’s Clothing Technology” in 4 years of education. In my high school life, the project “Museums In Fashion” that was actualized with Faruk Saraç became our European Union Project. Thanks to that project I was giving a chance to study fashion in Finland and I lived there for a while. It was a spectacular experience for me. In fact, my interest in fashion has started in my high school years with “Model Drawing Techniques” class. Thanks to my teacher, I had the chance to discover Bursa is one of the leading cities in my talent and skills. However, I must confess that, the textile world and living in city my main goal was to become a psychologist. that is world famous in textile has an important place and contributions to me.
D.Kırmıt I will struggle to be better and a decent name for Turkish fashion.
You have a unique and subjective style. In fact, How do you describe fashion? Which has been the you are like a fashion designer with a style besides most favorite of you among the current trends? a fashion editor-writer. How did you manage to do Which elements will come to the forefront during that? the upcoming spring-winter season? What kind of trends will stand out the most on the podiums and From an external perspective, it is nice to be perceived and thought that way, lucky me. I think Fashion is a very universal concept, I think even that this is actually caused by the reflection of an attempt to describe it would be a sort of one’s own life and perspective on fashion. I do not restriction. Because fashion cannot be just boiled have to necessarily use any parts that are trendy or down to the worlds of “fashion shows, designers, popular and create a styling, even if I’m a fashion models”. Even music that we read, watch, listen to designer writer or editor. Because every trendy is a fashion element. Sometimes, even our idleness design in fashion may not reflect my character can be reflected in the fashion. The fashion is very and lifestyle. Fashion is not just a piece of cloth. So TFF MAGAZINE sensitive and transparent and is like a child. It could we must be at the fore-front with the styles that be sometimes naughty, or a very bad mother, or reflect our lives. can be purely innocent, and elegant. Sometimes you will encounter them in fashion parades and I like to determine my daily combination mood designs of our designers. Fashion does not rule. we
dependant. That is why, I cannot stand more than 103JULY cannot mother her. I mostly like to follow foreign 2-3 hours in the same clothes during the day when designers and bloggers and consequently learn I am moody. more and more because even in street fashion a lot of perceptions fell into pieces and create a world fashion concept. Who are the designers that you find close to yourself and like his or her style?
I love to dress up women who live in my designs and drawings, and I like talking to them, in fact, all of them are mine. I dress them up as they wish. Can we get your views on Turkish fabrics? How That’s why I do not specifically have a designer do Turkish fabrics take place in the collections of to compare myself in person. Everyone is surely important companies? very successful and somehow unique in their own mould but I personally admire Hakan Yıldırım, Erkan We have a handful of gigantic fashioners, and I can Demiroğlu, and Deniz Berdan very much. They say that our designers, who have been dressing represent some women within me. up the artists and designers of the years many times, give more importance to the use of Turkish fabrics. I know most of them prefer to buy from Which of the recent creations of the world fashion abroad but the use of Turkish fabrics on behalf of giants has remained in your mind? us and the evaluation of this means the arrival of a beautiful trend in the textile sector. That is why, Every year Dolce Gabbana VERSACE and GUCCI it is so precious to me. Bursa is one of the leading become bywords. I enjoy following these giant cities in the textile world and living in city that is 3 brands the most because they do tell a lot. world famous in textile has an important place and Dolce Gabbana brought feminist women into the contributions to me. foreground. I think manly trousers, jackets; ornate ties were exteremly creative and good. I was mostly impressed by them. This had been tried before but failed to make a comeback but this year it indeed came out. PHOTOGRAPHER TFF MAGAZINE
104JULY TFF MAGAZINE JULY 105 PHOTOGRAPHER
CANBERK ÜREGEL
Canberk Üregel is an artist who has been involved in various branches of art since high school, has become professional in photography without completing his high school education, and is now a fashion photographer. We had an interesting conversation with him about the art of photography and fashion photography in specific. TFF MAGAZINE
Who is Can Uregel, The Fashion Photographer? Could you briefly introduce yourself a little bit? While completing my high school education at Galatasaray High School, I discovered analog
106JULY photography machines at a young age thanks to my father help and decided to combine the art of photography, which became my hobby, with my interest in Fashion. During my college years at Bilgi University and Hogeschool at VanAmsterdam, fashion photography had happened to be my job and found myself constantly working to thrive on in this lane. Later on, I completed my Master’s degree in Radio-TV Cinema at Marmara University and currently I’m about to complete my second master’s degree in Visual Communication Design department..
Would you like to share your style in photography as an artist photographer? When taking a photo, the frame of the result I always want to achieve is already determined in my head. In the digital processing part of shooting and afterward, I fill the gap inside of this frame. I’ve always thought that “glam” is more magical than other styles. The big brackets of my scenes I am trying to create for now are coming out in this direction. We will see what is going to change in the future. We will see what is going to change in the future.
Canberk
Who is Can Uregel, The Fashion Photographer? Could you briefly introduce yourself a little bit? While completing my high school education at Galatasaray High School, I discovered analog photography machines at a young age thanks to my father help and decided to combine the art of photography, which became my hobby, with my interest in Fashion. During my college years at Bilgi University and Hogeschool at VanAmsterdam, fashion photography had happened to be my job and found myself constantly working to thrive on in this lane. Later on, I completed my Master’s TFF MAGAZINE degree in Radio-TV Cinema at Marmara University and currently I’m about to complete my second master’s degree in Visual Communication Design department..
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I believe this is the greatest inspiration to me.
Canberk
How would you define the inspirers and creativity in your Photographs? I believe that one of the most important issues in this job is constantly developing the practicality of the eye. I mean, when you are exposed to see a view, you should be able to see something different from the remainders. For this, at a very young age, like a daily workout, I kept scanning dozens of photos every day just to find out the answers of my questions such as what’s happening in the world, where do we head to, what can be done to take better results. This practice has developed a reflex TFF MAGAZINE to look at and analyze everything relevant to the visual, ranging from a billboard to a flyer when you walk through the road. I believe this is the greatest inspiration to me.
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How do you define the concept of imagination in Photogprahy? What do you owe your success to? As the great skillful photo masters have said, there is nothing unfulfilled, or untested in this period, except doing what is the better and more interesting. I mean, there are very few things that have not been tried either in style or technique, this is because both technology and our life are moving very fast. But thanks to this progress, new things that can be done reach out to an unlimited number. Maybe it’s not entirely new, it might have been inspired from somewhere else, but without this cumulativeness, art would not have existed. Once you have designed something that is not in your mind and made it happen, a new horizon opens in your life and it never closes again. After that moment, you are constantly starting to think about where and how I can do it. The ideas keep coming into your mind constantly, and you keep taking notes. Maybe when you travel intercity, or when you see a film scene on TV, something new pops into your mind and all your concentration is shifting afterward and you find yourself producing a project. I have never seen before and had the chance of shooting.
Canberk
What was the project did you savorily work with? The project I savorily worked with was a magazine shooting we made abroad for the past few years. Although I have been living in Istanbul since I was born, I have had the opportunity to go to unvisited places I have never seen before and had the chance of shooting. People welcomed us so beautifully that everything would not have been so beautiful if things were pre-set or fictionalized before. TFF MAGAZINE
What are your goals in the field of fashion photography? Who do you want to work with?
109JULY My goal is to be an artist who is well-known in Europe and here. Rather than being known to the public eye, I want recognition and appreciation for my works. I especially desire to work with Gucci and Zegna.
What are your opinions about fashion photography in Turkey? Fashion photography in Turkey, we can say that is in a much smaller circle comparing to other branches of arts. Despite this, there is a pretty tough competition. This competition automatically leads to personnel development and works for everyone. We help and develop each other when appropriate and we think what we can do more for the better, if need be. Of course, this is a balance of professionalism and friendship. Progressing without losing this balance is very important both in the name of the fashion industry in our country and to move beyond ourselves from the remainders in other countries. I don’t know if it is related to my involvement in photography but I know one thing that is being in the most important position in fashion photography in the world.. The reason behind my claim is both our customers overseas continue to choose us and there is very little difference in quality between the work done in here and the work done by the world’s leading brands.
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Each city has its own unique atmosphere and spirit. It stoles you away. Some cities glamorize you with architectural structure, some with the streets interestingly shaped, some with art, some with religion, and some with culture. San Francisco is a city with steep hills that is particularly difficult to walk, due to its complicated city life, dancers on the squares, homeless people on every corner, and immigrants floating from Asia. Those bumpy long streets are where Hollywood movies’ famous detective chase scenes were shot. San Francisco is a city where skyscrapers, bridges, and the city gradually disappear in fog. ABOUT SANFRANCISCO
In the west of the surrounded city is the Pacific Ocean, which is home to magnificent beaches. SF, which is known as the center of art and technology, hosts the Silicon Valley, often seen in movies, is the other side of the world for us. There is a 3 hour time difference between San Francisco and New York, the USA’s westernmost point.
Golden Gate Park: One of the largest urban parks in the world, Golden Gate Park stretches for three miles on the western edge of San Francisco. TFF MAGAZINE Transportation in San Francisco
You can travel to San Francisco via international Airport. You can reach to the city center, by
112JULY taking taxi, bus, or railway systems. Other inner- city transportation alternatives are tramway, bus or taxi. If you wish, you can rent a bicycle to wander around the beachfront and the Golden Gate Bridge. We definitely recommend you to use tramway in the city and visit the coastal part with bike. You better go with the flow and get lost in the streets of this wonderful city.
Entertainment-Shopping in San Francisco Entertainment: The most entertaining part of the city is the colorful streets, spectacular beaches, and squares it owns. The city is already known with the famous city streets and magnificent art. To deeply discover the city, you should start your day with the famous Cable Car (Tramway). Then, it is a must to a rent a bicycle from the Fisherman’s Wharf area and head to the Golden Gate bridge. Ocean Beach: Great views along with Shopping: The Chinatown area is ideal for cheap the Pacific Ocean accompany you purchases for shopping lovers. It’s kinda like little throughout journey. The next stop China as you know. You feel like wandering around is going to one of the most beautiful the streets of China. Other shopping district, which beaches. It’s a place where you have is the center of the city, is the Union Square. But this place is quite expensive and unaffordable for free- to watch the sunrise against the riders. Among other areas is Fisherman’s Wharf. You spectacular Pacific Ocean and you can especially take a look at Ghirardelli Square. can get stolen by the view. Another alternative is the Little Italy region.