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Heroes of the Storm™ Open Beta Now Live!
The Nexus Beckons: Heroes of the Storm™ Open Beta Now Live! Heroes everywhere are invited to answer the call and tune into the launch celebration event for China on May 31 SHANGHAI, China, May 19, 2015 — It’s time to rally your fellow heroes and let the battles begin! Blizzard Entertainment Inc. and NetEase Inc. today jointly announced that the Nexus portal is wide open to heroes everywhere, as open beta testing for Heroes of the Storm™, its brand-new free-to-play online team brawler for Windows® PC, is now live in China. Heroes of the Storm brings together a diverse cast of iconic characters from Blizzard’s far-flung realms of science fiction and fantasy, including the Warcraft®, StarCraft® and Diablo® universes, to compete in epic, adrenaline-charged battles. Players can download the game and start playing immediately—head over to the official Heroes of the Storm website to get started. “We’re thrilled to finally open the Nexus to everyone,” said Mike Morhaime, CEO and cofounder of Blizzard Entertainment. “We’ve built Heroes of the Storm to be very fun and easy to pick up, with lots of variety and strategic depth through the different characters and battlegrounds. We can’t wait to see the action unfold as new players join in and take 20 years’ worth of Blizzard heroes and villains into battle.” “We're excited to see the all-star lineup from every one of Blizzard's franchises meet up in Heroes of the Storm," said William Ding, CEO and founder of NetEase. “Blizzard has had a huge influence on Chinese players and the local market over the past two decades. -
GAMING ESPORT Trend Book
GAMING ESPORT & Trend book Wstęp właścicielami drużyn) i w końcu stworzyć i zre- dagować tekst. W ten sposób członkowie projek- W czerwcu 2017 zorganizowana została konfe- tu uczyli się pracy zespołowej, przekonywali jak rencja Esport & Gaming Forum. Organizatorom, ważna jest skrupulatność, punktualność i reali- MediaCom Beyond Advertising i sawik.tv udało zacja powierzonych zadań. Być może najważ- się dotrzeć z wydarzeniem do ponad pół tysią- niejsza była możliwość poznania innych osób ca osób z branży reklamowej, zainteresowa- o podobnych zainteresowaniach i celach. To nie- nych zdobyciem unikatowej wiedzy gamignowej wątpliwie będzie owocować w przyszłości. i esportowej. Finalnie dzięki wspólnemu wysił- kowi wszystkich prelegentów udało się nie tylko Musicie mieć państwo na względzie, że dokument stworzyć jedno z najważniejszych i największych tworzony był przez amatorów, z niewielkim do- tego typu wydarzeń na polskiej arenie, ale także świadczeniem, ale z wielką ambicją. Konsekwen- ustanowić pewne standardy na najbliższy czas. cją jest bardzo nierówny poziom merytoryczny W efekcie powstała także ta publikacja. artykułów. Niektóre teksty mają również wyraźne braki warsztatowe i językowe. Zdecydowaliśmy Raport, który trafia w Państwa ręce to dokument się jednak na publikację raportu w tej formie, bo o szczególnym, eksperymentalnym charakterze. charakter projektu jest eksperymentalny. Ważniejszy bowiem od samej treści jest proces jego powstawania. Prace nad tekstami, research, redakcja, skład, trwały przez ponad 6 miesięcy. W tym czasie -
Blizzard's Worlds Collide When Heroes of the Storm™ Launches June 2
Blizzard's Worlds Collide When Heroes of the Storm™ Launches June 2 Everyone's invited to join the battle for the Nexus when open beta testing begins on May 19 IRVINE, Calif.--(BUSINESS WIRE)-- Rally your fellow heroes and get ready for battle, because the portal to the Nexus is about to bust wide open! Blizzard Entertainment announced today that Heroes of the Storm™ will officially launch on June 2, following an open beta testing period beginning May 19. The free-to-play online team brawler brings together a diverse cast of iconic characters from Blizzard's far-flung realms of science fiction and fantasy, including the Warcraft®, StarCraft®, and Diablo® universes, and challenges them to compete in epic, adrenaline-charged battles. Heroes of the Storm invites players to customize heroes to suit their style and then team up with friends for some all-out mayhem. The game features a variety of gameplay modes for players of every skill level, including Cooperative, in which players team up against computer-controlled opponents, and Quick Match, an accessible way to jump in and play versus others. Experienced players can also join forces against other teams of players in highly competitive, draft-style ranked play. "With its focus on team play and fast-paced fun, Heroes of the Storm is a fresh take on a very popular genre," said Mike Morhaime, CEO and cofounder of Blizzard Entertainment. "We've built Heroes of the Storm in a way that makes it accessible to new players, but also challenging enough for veterans who really want to put their skills to the test. -
Blizzcon Is Bigger Than Ever with Nine Stages, 12 Trucks, 200+ Broadcast Streams
BlizzCon Is Bigger Than Ever With Nine Stages, 12 Trucks, 200+ Broadcast Streams The live stages feed into central Master Control, ‘Post Hub’ BY JASON DACHMAN, CHIEF EDITOR NOVEMBER 2, 2018 We distribute to a huge number amount of platforms and we also localize in 18 different languages. All of our esports programming is free, and we make the decision what goes on R Logotext Lorem TaglineBlizzCon Virtual Ticket holistically across Blizzard [based on] what we feel our community would want access to. Peter Eminger, Sr. Director Blizzard With 40,000 fans onsite watching five live esports stages and four content stages sprawled across a million square feet at Anaheim Convention Center, it simply doesn’t get any bigger for the Blizzard Entertainment pro- duction operation than BlizzCon. In addition, Blizzard’s Global Broadcast team is distributing a whopping 211 unique broadcast streams to 17 outlets in 18 languages. “For us, the live event and the broadcasts are very linked together because so much of the broadcast is from these live stages. Our show is definitely bigger this year,” says Pete Emminger, senior director, Blizzard Entertain- ment. “We’re really lucky in that we have a lot of consistent crew, so this year has actually been the smoothest year so far. Plus, we’ve really had a great year at Blizzard overall, so we’re extremely excited to finally be here at BlizzCon, which is really a celebration for us as much as it is [for the fans].” A Blizzard of Activity: A Dozen Mobile Units Onsite Serving Nine Stages Now in its 14th year, the convention features everything from live esports competitions to Q&A panels and announcements to demos of upcoming game releases to concerts and much more. -
Allt Om Dreamhack Masters Malmö
Allt om DreamHack Masters Malmö Det har blivit dags för den största internationella arenaturneringen i e-sport som hittills har arrangerats i Sverige – DreamHack Masters Malmö. Spelet är Counter Strike: Global Offensive (CS:GO) och de 16 lag som göra upp om prispotten motsvarande 2 miljoner kronor, tillhör den absoluta världseliten. Här ger vi dig allt du behöver veta om turneringen, lagen, schemat och spelet. Om turneringen Turneringen inleds med gruppspel som kommer spelas mellan den 12 - 14 april. Två lag kvalificerar vidare från varje grupp till slutspelet. Gruppspelen sänds via dreamhack.tv. Lördagen den 16 april klockan 10 öppnas dörrarna till Malmö Arena för den 10 000 människor stora publiken, då två dagars spänning kan väntas enda fram till den rafflande finalen på söndagskvällen. Totalt väntas miljoner människor följa turneringen via dreamhack.tv. Önskar ni pressackreditering, skicka ett mail till [email protected] med ert namn, media ni arbetar för och kontaktuppgifter. För fler bilder: flickr.com/photos/dreamhack Fotografens namn hittar ni i fotolänken. Vanligast är Adela Sznajder eller Sebastian Ekman. Bilder från DreamHack Masters Malmö kommer kontinuerligt att läggas upp. Fotografer på plats: Adela Sznajder och Abraham Engelmark För citat, Kontakta Christian Lord, head of eSports, Dreamhack Tel. +46 70 27 50 558 och mail: [email protected] Om lagen Åtta lag har specialinbjudits till turneringen. Astralis: Danmarks bästa lag och rankad fyra i världen. Astralis väckte uppmärksamhet i dansk press när de erhöll en investering på sju miljoner danska kronor från Sunstone Capital och den danska entreprenören Tommy Ahlers, i samband med bildningen av den nya organisationen 2016. -
Gamesquare Deck V1.3 Optimize
GameSquare Investor Presentation V1.1 Introduction Esports is now a mainstream form of entertainment; famed Fortnite player Ninja, who has had as many as 667,000 live watchers at the same time1, was featured on the cover of ESPN The Magazine in September 2018. For perspective, NBC’s prime broadcast show The Voice had a weekly audience of about 8 MM in November 20182, putting Ninja’s audience at over 8% of this figure. Ninja is successful, earning over $350,000 per month3. Though on a per-viewer basis, this is far less than what shows such as The Voice generate. Gamesquare will improve monetization of Esports viewership to address this gap. Our proposed business model is to make an outright purchase of the streaming rights of Esports players and teams, so that we can monetize them through methods such as product placement, sponsorships, and advertising. Further demonstrating the popularity of Esports, more than 50 US colleges and universities have varsity Esports teams4. Further, Goldman Sachs anticipates the monetization of Esports will go from $655 MM (2017) to just under $3 B (2022)5. 1 https://variety.com/2018/gaming/news/ninja-espn-magazine-cover-1202947409/ 2 https://www.nielsen.com/us/en/top10s.html 3 https://www.forbes.com/sites/insertcoin/2018/03/09/fortnite-goD-ninja-is-making-at-least-350000-a-month- from-twitch-subscriptions/ 4 http://www.espn.com/esports/story/_/id/21152905/college-esports-list-varsity-esports-programs-north-america 5 https://www.goldmansachs.com/insights/pages/infographics/e-sports/report.pDf So, how big is -
Transmedia Storytelling in the Warcraft Universe: the Role of Intermediality in Shaping the Warcraft Lore
Transmedia Storytelling in the Warcraft Universe: the Role of Intermediality in Shaping the Warcraft Lore Eszter Barabás A research Paper submitted to the University of Dublin, in partial fulfillment of the requirements for the degree of Master of Science Interactive Digital Media 2020 Declaration I have read and I understand the plagiarism provisions in the General Regulations of the University Calendar for the current year, found at: http://www.tcd.ie/calendar I have also completed the Online Tutorial on avoiding plagiarism ‘Ready, Steady, Write’, located at http://tcd-ie.libguides.com/plagiarism/ready-steady-write I declare that the work described in this research Paper is, except where otherwise stated, entirely my own work and has not been submitted as an exercise for a degree at this or any other university. Signed: Eszter Barabás 2020 Permission to lend and/or copy I agree that Trinity College Library may lend or copy this research Paper upon request. Signed: Eszter Barabás 2020 Summary This paper examines the popular franchise known as Warcraft, applying the theory of intermediality to the different mediums that contribute to it, analyzing each of their roles and how intermediality manifests across all platforms. The three established forms of intermediality, that of medial transposition, media combination and intermedial references are used, as well as the concept of transmedia storytelling, considered a fourth type. These categories are first introduced and defined, along with the vast network of media artifacts that contribute to the Warcraft lore. Each consecutive chapter focuses on one form of intermediality, applying it to a few representative works from the Warcraft franchise. -
Event Marketing and PR for Grail Quest
Event marketing and PR for Grail Quest Attracting and reaching audience in esports Felix Kaukiainen Bachelor’s thesis for Business Administration Marketing Åbo 2018 EXAMENSARBETE Författare: Felix Kaukiainen Utbildning och ort: Företagsekonomi, Åbo Inriktningsalternativ/Fördjupning: Marknadsföring Handledare: Camilla Ekman Titel: Event marketing and PR for Grail Quest – Attracting and reaching audience in esports _________________________________________________________________________ Datum: 5.11.2018 Sidantal:43 Bilagor: 1 _________________________________________________________________________ Abstrakt Under de senaste åren har e-sport blivit ett allt mer diskuterat ämne i medier. Tävlingsinriktat spelande (esport) håller på att formas till något bara få kunde tänka sig. E- sport (som förknippas med spelande) har också varit framgångsrikt på de olika fronterna i branschen. Den globala tilväxten inom e-sport och både nationell samt internationell framgång inom branschen har fått flera organisationer att investera i e-sport. Professionella sportorganisationer byggs upp på samma gång som tävlingar med allt större priser och synlighet väcker uppmärksamheten bland allmänheten. Dessutom har vissa skolor börjat stöda elever som vill rikta in sig på tävlingsinriktat spelande. Grail Quest är ett esport och LAN evenemang som ordnades för första gången 2017 i Gatorade Arena i Åbo 2018 i Kuppis bollhall. Organisatörerna vill med hjälp av evenemanget lyfta fram e-sporten och tävlingsinritkat spelande (videospel) bland allmänheten och nå nya potentiella kunder. Det huvudsakliga syftet med examensarbetet är att undersöka kundgruppen för att kartlägga en marknadsföringsstrategi åt följande Grail Quest -evenemanget som kommer att ordnas. I undersökningen ligger fokus på målgruppen e-sportentusiasiter. Arbetet går mer detaljerat in på hur man marknadsför evenemang. Det ser också på vad som krävs för att få ungdomar som tävlar i esport att bli intresserade att delta i ett e-sport och LAN- evenemang. -
Esport Research.Pdf
Table of content 1. What is Esports? P.3-4 2. General Stats P.5-14 3. Vocabulary P.15-27 4. Ecosystem P.28-47 5. Ranking P.48-55 6. Regions P.56-61 7. Research P.62-64 8. Federation P.65-82 9. Sponsorship P.83-89 Table of content 10. Stream platform P.90 11. Olympic P.91-92 12. Tournament Schedule-2021 P.93-95 13. Hong Kong Esports Group P.96-104 14. Computer Hardware Producer P.105-110 15. Hong Kong Tournament P.111-115 16.Hong Kong Esports and Music Festival P.116 17.THE GAME AWARDS P.117-121 18.Esports Business Summit P.122-124 19.Global Esports Summit P.125-126 1.What is Esports? • Defined by Hong Kong government • E-sports is a short form for “Electronic Sports”, referring to computer games played in a competitive setting structured into leagues, in which players “compete through networked games and related activities” • Defined by The Asian Electronic Sports Federation • Literally, the word “esports” is the combination of Electronic and Sports which means using electronic devices as a platform for competitive activities. It is facilitated by electronic systems, unmanned vehicle, unmanned aerial vehicle, robot, simulation, VR, AR and any other electronic platform or object in which input and output shall be mediated by human or human-computer interfaces. • Players square off on competitive games for medals and/ or prize money in tournaments which draw millions of spectators on-line and on-site. Participants can train their logical thinking, reaction, hand-eye coordination as well as team spirit. -
Hearthstone Championship Groups Announced
Nov 25, 2014 10:27 UTC Hearthstone Championship Groups Announced In two days DreamHack Hearthstone Championship will kick-off. All the competitor’s decks are now collected and we couldn't be more excited to announce the 4 groups of the tournament. With a completely stacked lineup, the Hearthstone tournament at DreamHack Winter looks to be one of the most exciting yet, and already in round one there will be some huge match- ups! Group A Matches start 14:30 CEST November 27th Archon Firebat vs. Razor’s Edge Marzito Darkwonyx vs. Dignitas Greensheep ROOT Xixo vs. IHearthU Powder Cloud9 StrifeCro vs. Archon Hosty Group B Matches start 14:30 CEST November 27th Cloud9 Kolento vs. eEriness Esosek Cloud9 Ek0p vs. Punchline Maverick Archon Amaz vs. IHearthU Faramir MYM Rdu vs. Forsen Group C Matches start 14:30 CEST November 28th Team Liquid Savjz vs. Punchline Origin mYinsanity Mirrrari vs. Lucky Draw Lifecoach Neirea vs. compLexity Dog Cloud9 TidesofTime vs. Tempo Storm Reynad Group D Matches start 14:30 CEST November 28th Tempo Storm Gaara vs. Cipher SK Gaming Numberguy vs. Samsung Gaming Thalai Tempo Storm Hyped vs. Fnatic Kaldi MYM ThijsNL vs. PlanetKey Lothar Each group is made up of 8 competitors, who over November 27th and 28th will compete in 8 player double elimination brackets, the top 2 of each group will advance to the single elimination playoffs on November 29th. Group A and B will be played out entirely on November 27th, and Group C and D will be played out on November 28th. From each pair of groups one match from Winner Bracket Round 1, one match from WBR2 or LBR2 and every single Winner Bracket Final and Loser Bracket Final match will be broadcast live only on Viagame! Viewers will be able follow the matches in English, Russian, French and Spanish languages. -
Battle Commencing in 3 . . . 2 . . . 1 . . . Heroes of the Storm™ Now Live
Battle Commencing in 3 . 2 . 1 . Heroes of the Storm™ Now Live Download Blizzard Entertainment's action-packed free-to-play online team brawler today at www.heroesofthestorm.com IRVINE, Calif.--(BUSINESS WIRE)-- Grab your warglaives, load up your chain gun, and prepare to go ham on the core—Heroes of the Storm™ is now LIVE! Players can download the game free at www.heroesofthestorm.com and (stage) dive into pulse- pounding battle, smashing through forts, brawling with mercenaries, and annihilating the enemy's base as iconic heroes from the Blizzard multiverse. This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20150602007041/en/ Heroes of the Storm delivers rowdy team brawls with quick matches, dynamic Battlegrounds, and Blizzard's trademark strategic gameplay and humor. In Heroes of the Storm, players form teams of five heroes or villains from Blizzard's different game universes, including Warcraft®, StarCraft®, and Diablo®, and battle other teams for glory in the Nexus. No matter which roles they choose, players are able to make meaningful contributions to their team's war effort, and everyone is rewarded for a team victory. "Nowhere else can you find your favorite heroes and villains from different Blizzard games teaming up and duking it out in short, action-packed battles," said Mike Morhaime, CEO and cofounder of Blizzard Entertainment. "Players battled each other in over 100 million matches during testing, and we saw tons of surprising strategies and insane last-minute wins—we can't wait to see what else players come up with now that Heroes of the Storm is officially live." Fun and variety lie at the heart of Heroes of the Storm. -
“Beautiful Forcefields!”
“Beautiful Forcefields!” Promotional Metadiscursive Language in eSports Commentaries ” Underbara kraftfält!” Promotionsbef rämjande metadiskursivt språ k i eSportskommentar er Johannes Byrö Faculty of Arts and Social Sciences English English III: D egree Project 15hp Supervisor: Andrea Schalley Examiner : Solveig Granath October 2017 Title: “Beautiful Forcefields!”: Promotiona l Metadiscursive language in eSports Commentaries Titel på svenska: ” Underbara kraftfält!”: Promoti onsbef rämjande metadiskursi v t språk i eSportskommenta rer Author: Johannes Byrö Pages: 45 Abstract For an eSports commentator, the ability to promote the rivalry between the competitors is just as important as fast and accurate commentary. Th us, it is of interest how an experienced commentator achieves this promotional language per some theoretical framework. Using the relatively new and unexplored linguistic field of pro motional metadiscourse the quality o f comment ary can be evaluated quantifiably . T hus, t his paper investigates the promotional l anguage used by accomplished eSports commentators, in contrast to inexpe rienced novices, in the game StarCraft II. This is achieved with a lexical analysis of two StarCraft I I commentaries using categories of promotional langu age previously identified in press releases. Experienced commentators were found to have a much more extensive and varied vocabulary than their inexperienced counterparts, adopting stronger evaluative adj ectives and adverbs, as well as metaphorical language, in their commentaries. After comparing the commentaries with each other, the comments of two experienced commentators were compared. In this analysis, the same results were found in regards to commenta tor experience, as the less experienced commentator in this team featured less varied and weaker evaluative language than his more experienced co - commentator, yet more varied and evaluative than the novices .