UEFA Football and Social Responsibility Report

2014/15 Contents

Introduction 2 Inside UEFA 11 Diversity 23 Inclusion 41 Environment 63

Message from Peter Gilliéron 2 Energy & water consumption 12 Breaking the Glass Ceiling Football for All Abilities 42 World Wide Fund seminar 24 for Nature (WWF) 64 Timeline 4 Human Resources 12 Homeless World Cup Respect Diversity conference 25 Foundation (HWC) 58 Climate Friendly 66 About the Report 8 Integrity 15 Football Associations 26 Centre for Access to Anti-doping 16 Football in Europe (CAFE) 60 Fare network 34 Education 16

Peace & Concluding Health 69 Reconciliation 73 Solidarity 79 Fan dialogue 93 remarks 108

World Heart Cross Cultures Project The International Committee Football Supporters Outlook 109 Federation (WHF) 70 Association (CCPA) 74 of the Red Cross (ICRC) 80 Europe (FSE) 94 sportanddev.org: the Supporters Direct Europe international platform (SD Europe) 97 on sport and development 82 Johan Cruyff Foundation 84 Football Association of Serbia 86 NSPCC 87 Sport and Citizenship think tank 88 Football First: “When football meets the spirit UEFA We Care 101 Appendix 113 of the mountain” 89 German Football Association 102 FSR partner feedback 113 Fundación del Fútbol Profesional 90 Scottish Football Association 103 FSR partner contact list 116 UEFA Youth League 90 Euro-Sportring 104 UEFA member association contact list 119 UEFA Europa League final 91 Mathare Youth Sports Association 105 Global Reporting L’Association Ligne de Vie 91 Initiative index 120 Natural-disaster relief 91 UEFA Football and Social Responsibility Report 2014/15 Introduction

Message from Peter Gilliéron

The 2014/15 season marks the midway point in our current five-year football and social responsibility (FSR) cycle (2012–17). Our desire to move ever forward on this exciting journey remains as strong as ever, and we are using our annual FSR reports to build on the successes of the past by assimilating lessons learned.

The first two reports1 have been well-received by for tackling any form of discrimination from people came to watch 350 games over eight place in France and, with an eye on the United UEFA’s member associations and FSR partners, who the game. To support their work – alongside days. Including the qualifying tournament around Nations Conference on Climate Change (COP21) have indicated that they have 'added credibility' previous changes at regulatory level – the UEFA the globe, the competition was a life-changing in Paris, which will have taken place by the time to their work, 'opened doors' for them with Disciplinary Regulations now include provisions for experience for many of the players taking part. The this report is published, we intend to demonstrate stakeholders and, in combination with the annual harsher sanctions in the event of racist conduct World Wide Fund for Nature (WWF) has shown how we aim to meet our challenging social FSR partner workshop, helped 'create synergies' or any kind of discrimination by players, coaches, that its advocacy initiatives have convinced several responsibility goals. Further, the role that European within a network of organisations who all use officials or supporters. At national level, seven countries to make new commitments to cutting football can play in dealing with the migrant crisis football for social development. UEFA member associations in regions such as the their carbon emissions or investing in renewable will probably feature in our next report. In the last report, following feedback received the Caucasus and southeastern Europe implemented energy to reduce dependence on fossil fuels. Last but not least, I am very pleased to announce previous season, we began measuring some of match-funded Respect Diversity projects, including As is the tradition, we were also on hand to that UEFA will bolster the support given to its UEFA’s own key performance indicators (KPIs)2. In educational and campaign elements. provide support to member associations in the member associations through HatTrick funding this report, we compare that baseline data with We also remain very focused on creating synergies wake of natural disasters. In the 2014/15 season from UEFA EURO 2016 revenues earmarked for 2014/15 figures, and also – taking on board between our partners and integrating their we provided financial support amounting to social responsibility projects. More information in comments we received from within UEFA – provide activities and the values they promote into our €1.8m for four member associations affected by this respect is provided in this report. more detail on the work behind those figures. core work. At the UEFA Champions League final heavy flooding in the Balkans. In all of this, UEFA will continue to play its To reflect this expanded overview of UEFA’s in Berlin, there were showcase amputee football Through our long-standing ‘vice to virtue’ part by listening to its stakeholders – its contribution to sustainable development, this matches (organised by the European Amputee funding mechanism, we invest in the work of our member associations, governmental, non- season’s report has been enriched by using Football Federation (EAFF)), blind football member associations and partners. Each season, governmental and other leading organisations the Global Reporting Initiative as a guide for matches (organised by the International Blind fines imposed by the UEFA Control, Ethics and that have a significant impact on society – and reporting in a structured and concise manner that Sports Federation (IBSA)), and Special Olympics Disciplinary Body help finance the €5m budget communicating transparently about its activities. matches. Our very own Captains of Change more closely follows international sustainability which is allocated to social responsibility projects. I sincerely believe we are on the right path. reporting standards. initiative, aimed at fostering more diversity in the management of European football, commenced Looking ahead, a few significant milestones Objectives are being met and impacts are being felt. midway through the 2014/15 season with an await us. The UEFA Foundation for Children was As you will discover, more than 200 representatives inaugural training session for participants. established during the 2014/15 season and we of the football family, political, governmental and look forward to the initial reports from the projects non-governmental organisations and minority Our partners have also reached important that it began supporting. At the end of the Peter Gilliéron, UEFA Executive Committee groups gathered at the Respect Diversity conference milestones and had significant impacts. At the 2015/16 season, UEFA EURO 2016 will be taking member and chairman of the Fair Play and Homeless World Cup in Chile in 2014, 100,000 Social Responsibility Committee © Sportsfile in Rome in 2014 to discuss the future direction

1 2012/13 (www.uefa.org/MultimediaFiles/Download/OfficialDocument/uefaorg/CaptainsofChange/02/20/42/44/2204244_DOWNLOAD.pdf) and 2013/14 (www.uefa.org/MultimediaFiles/Download/uefaorg/General/02/26/52/56/2265256_DOWNLOAD.pdf) 2 See p.20 of the 2013/14 UEFA FSR report. < Contents 3 UEFA Football and Social Responsibility Report 2014/15 Introduction

The timeline illustrates representative activities undertaken by UEFA and Timeline each of the FSR partner organisations it supported during the 2014/15 season.

9 SEPT 6 NOV 2014 19 SEPT 25 OCT 17 NOV 31 JULY

3 JULY 9 OCT

UEFA awarded offsetting certificate

7th European Special Olympics Fare action weeks Football Fans players meet take place in Congress in Christian Karembeu Przystanek Football People action southeastern Coach development Italy Live streaming of the Woodstock EASM conference weeks Europe workshop Festival 2014

JULY AUGUST SEPTEMBER OCTOBER NOVEMBER DECEMBER

12 JULY 5 AUG 12 SEPT 10 OCT 5 NOV 29 DEC

16 NOV

Belgium celebrates winning the IBSA Scottish FA Euro Challenge Cup Alzheimer project

"Homeless World ICRC football team Cup held in DFB initiative '1-0 for a Spal-Ancona match at Kabul physical Santiago, Chile" welcome' organised by supporter 'Champions for rehabilitation centre liasionliaison officers Life' match < Contents UEFA Football and Social Responsibility Report 2014/15 Introduction

Timeline

15 JAN 15 MAR 20 APR 19 MAY 2015 15 APR 6 JUN 25 FEB 1 MAY 1 APR 27 JUN

Referee clinic

"Team Friendship of Equals tournament initiative launched" 'When football Respect Mini Champions 2015 European meets the Ceremony in Zenica, Bosnia and Deaf Football MUFC player reading Educating community spirit of the at grassroots Herzegovina Championship with child in orphanage coaches mountain' tournament Masters programme 2015

JANUARY FEBUARY MARCH APRIL MAY JUNE

23 FEB 28 MAR 18 APR 14 MAY 27 MAY 6 JUN 30 JUN

9 JUN

28 FEB

No Smoking signage at UCL Final

CAFE Week of '100% Football' Action 2015 ChildLine meetings school visit

UEL Final visit Over 25,200 downloads Earth Hour 2015 for deprived of Eat for Goals! app reached EAFF Founding Congress children UEFA Charity Run in Dublin < Contents UEFA Football and Social Responsibility Report 2014/15 Introduction

About the report About the report

Background New Developments FSR budget allocation by theme 2014/15 (€000s) This is UEFA’s third annual FSR report. As such, the text in this section There have been two significant • Having been established in has been considerably reduced in comparison with past reports to changes in the way the report February 2015, the EAFF joined the Ad hoc balance for allocation avoid repetition. is presented this year. First, an FSR unit’s Football for All Abilities UEFA Euro 2016 €500 €28.5 Readers wanting to find out more about the background, scope interactive version of the report portfolio as its sixth member. has been produced, allowing for Fan Dialogue and structure of this report are invited to revisit the previous report. • Another Football for All Abilities Diversity Those wanting to further investigate the activities of UEFA’s FSR enhanced usability and providing the organisation, the International €390 reader with links to web pages with €1,130 unit, including the strategy behind the partnership portfolio and the Federation of Cerebral Palsy Football First: historical context of social responsibility at UEFA, are welcome to additional content. Second, the Global Football (IFCPF) was born out of the UEFA We Care read the introduction to the 2012/13 FSR report or, for more general Reporting Initiative guidelines have Cerebral Palsy International Sports €250 Environment information and up-to-date news, visit been used as a guide for reporting in and Recreation Alliance (CPISRA), €350 www.uefa.org/social-responsibility/. a structured and concise manner in signifying the establishment closer alignment with international of cerebral palsy football as an Health €313 sustainability reporting standards. independent sport. Although this is the middle of a five- • In December 2014, the UEFA Solidarity €1,877 Inclusion year cycle, UEFA has, of course, made Executive Committee approved €602.5 changes to enhance the FSR work that changes to UEFA’s Respect Fair Play it does. These new developments are reward criteria from the 2015/16 Inside UEFA outlined below. Future developments, season, from which time winning €15 to be covered in next year’s report, associations will be awarded prize are summarised in the ‘Concluding money to allocate to fair play or Peace & reconciliation remarks’ section. Total: €5.86m respect-themed projects in their €404 respective countries, rather than receiving places in the UEFA Europa League. Points to note: • The €1m Monaco Charity Award • The usual FSR budget of €5m was is included under 'solidarity'. increased by €500,000 due to • Although included here, the Respect Diversity conference €360,000 of the ‘fan dialogue’ being postponed from 2013/14 allocation came from UEFA’s and that amount being carried institutional supporters budget. forward to the 2014/15 budget. © Getty Images

< Contents 9 UEFA Football and Social Responsibility Report 2014/15 Inside UEFA

Inside UEFA © Domenic Aquilina

< Contents 11 UEFA Football and Social Responsibility Report 2014/15 Inside UEFA

Inside UEFA UEFA’s commitment to meeting its Human resources stakeholders’ expectations led to Total number of employees per age group Charity runs details of its internal performance UEFA takes a proactive approach to managing its human resources. This (2013/14 figures in brackets) section presents the key employment figures for the 2014/15 season and UEFA organised two charity running/walking events last season in support being included in the report for the first of Terre des Hommes (TdH), an NGO committed to improving children’s lives a comparison with the figures from the 2013/14 report. It also gives an Under Over worldwide. All staff members were invited to participate in the lunchtime time in the previous season. Building overview of the initiatives and policies that UEFA had in place during the 30 30 - 50 50 Total on that development, this section 2014/15 season to encourage the training, development and well-being of runs/walks, which were held on two dates and included a 5km and an 8km includes figures from both seasons, its employees at all levels of the organisation. Total 83 (62) 393 (339) 53 (55) 529 (456) route. UEFA donated CHF 50 for every participant who crossed the finishing line, meaning those who took part on both days raised CHF 100 for charity. to enable an easy comparison of Percentage 16% (14%) 74% (74%) 10% (12%) 100% performance, as well as providing more Employment contract by gender (2013/14 figures in brackets) A total of CHF 13,450 was raised and presented to TdH by the UEFA Foundation for Children. TdH will use the funds to help African and detailed information on the work that Male Female Total Middle Eastern children who suffer from heart disease and have breathing is happening behind the scenes. difficulties as a result. The children are brought to Switzerland for surgery Fixed-term contract 59 (21) 55 (20) 1146 (41) HR initiatives and rehabilitation before returning to their homes, at a cost of about CHF Permanent contract 279 (274) 136 (141) 415 (415) UEFA understands that its employees’ individual performance, energy, work- 5,000 per child. Energy and water consumption life balance, commitment and joie de vivre all need to be nurtured if they Total number of employees 338 (295) 191 (161) 529 (456) are to be satisfied and productive in the long term. Some of the initiatives One of UEFA’s facility management unit’s objectives launched to this end are explained below: is to prevent unnecessary energy consumption and Percentage of employees 64% (65%) 36% (35%) 100% reduce overall consumption. The table below looks at cold water, gas and electricity consumption across all Employment type by gender (permanent contracts only; 2013/14 figures in brackets) We Care About YOU! employee locations. In line with UEFA’s zero tolerance of discrimination and harassment, and to To allow for a year-on-year comparison, 2013/14 figures Male Female Total ensure each employee can work in a safe, healthy environment, the HR unit are presented in brackets. Full-time 272 (268) 102 (106) 374 (374) launched a We Care About YOU! policy to prevent any forms of conflict, harassment or discrimination, with a specific procedure and appropriate Part-time 7 (6) 34 (35) 41 (41) measures in place to deal with incidents if and when they occur. Colovray Location/ La HQ sports Bois- Total Total number of employees 279 (274) 136 (141) 415 (415) Measure Clairière centre Bougy I Care About My Health Cold water 4,209 3,364 5,567 1,489 14,629 Employees recruited during 2014/15 by age group and gender The aim of the I Care About My Health initiative is to raise everyone's 3 3 (m ) (7,116) (3,119) (6,184) (838) (17,257) (2013/14 figures in brackets) awareness of the importance of well-being and the indisputable benefits of

a healthy body and mind – mens sana in corpore sano. © Paul Murphy, UEFA 6,682 54,815 61,497 Gas (m3) n/a n/a Under Over (6,602) (58,299) (64,901) 30 30 - 50 50 Total Following its successful launch in January 2014, the initiative continued in 3 2014/15 with every staff member encouraged to do something to benefit The consumption of cold water will mainly depend on the weather forecasts. This has an impact Electricity 1,160,515 1,653,630 277,658 401,039 3,492,842 on outdoor watering and maintenance issues in sanitation facilities. Female 19 (12) 32 (13) 1 (0) 52 (25) their physical, emotional and psychological health. Among the activities 4 UEFA sources its electricity from the Swiss grid. In 2014, the Swiss Federal Office of Energy (kWh)4 (1,235,174) (1,653,690) (305,326) (402,648)5 (3,596,838) on offer were eye tests, mindfulness meditation, ergonomic assessments, reported that hydropower plants contributed 56.4% to overall electricity production, followed Male 23 (18) 32 (25) 1 (2) 56 (45) by nuclear power plants (37.9%) and conventional thermal and other power plants (5.7%). nutritional advice and cardiac check-ups. 5 This figure and, consequently, the total amount in this row, are different from the figures in the previous report due to a reporting error. Both figures are now correct. Total 42 (30) 64 (38) 2 (2) 108 (70) 6 The number of employees on fixed-term contracts has increased to meet the additional needs of UEFA EURO 2016. < Contents 13 UEFA Football and Social Responsibility Report 2014/15 Inside UEFA

Inside UEFA The following table outlines UEFA’s investment in the continual development of its employees’ Integrity knowledge and skills (2013/14 figures in brackets): Proven match-fixing cases lead to sanctions that range Match-fixing is a global problem. – on both European and national from a warning or fine to possible suspension from Employees With over €500bn bet on sport each level to monitor matches and detect European competitions. In cases involving criminal Training Description/objectives involved year, it is considered to be one of the irregularities in betting patterns. activity, the relevant national police authorities major threats to football’s integrity It does this through its betting fraud may take action. 529: all and overall well-being. Annual Appraisal Activity Employee appraisals by means of internal performance reviews detection system (BFDS), which (456: all) Education plays a particularly vital role in the prevention UEFA takes a zero tolerance monitors betting patterns relating to of match-fixing, and UEFA gives regular presentations to Training managers to use specific tools and to practise certain exercises that approach to match-fixing. Its approximately 32,000 matches per Management training 10 (12) young players, referees and coaches to warn them will enhance their management skills intelligence team focuses exclusively season, including all matches played of the dangers linked to the manipulation of on match-fixing, corruption and in UEFA competitions and first and Project management Providing tools and methods for managing projects, setting priorities and football matches. 22 (20) betting. The team is committed to second-division matches in all 54 of training performing tasks accordingly working with key stakeholders– its member associations, plus their In the 2014/15 season, UEFA introduced a new Integrity app, an updated Integrity Reporting Platform and Speaking with impact 38 (n/a) Providing techniques to improve public speaking and convince audiences including 400 betting companies national cup matches. and a number of specialised agencies Freephone number and e-learning opportunities as part of new measures to prevent match-fixing in football. Problem solving and Providing practical tools that make staff more efficient in their 15 (18) These new measures allow players, referees, coaches decision-making problem-solving and decision-making KEY and the public at large to report incidents of Improving business relationships through negotiation, by using specific match-fixing anonymously through secure and Negotiation skills 13 (11) attitudes and skills 2014/15 / 2013/14 confidential means. Senior management Assessment and individual development plans for staff with senior 230 / 204 9 (n/a) Number of male and female training management potential referees from various The app was Helping staff to progress in their specific roles by using their personality Self-management advise 3 (11) 227 / 200 countries attending UEFA downloaded over traits to their advantage Number of suspicious Centre of Refereeing Coaching sessions 7 (15) One-to-one sessions aimed at helping employees to develop their soft skills domestic league matches Excellence courses identified by the BFDS Training on how to offer valuable feedback and set SMART objectives that 5,500 Head of unit training ca. 30 (n/a) will motivate staff times in the nine 350 / 320 months after its Mediation 5 (n/a) Offering approaches and techniques to solve conflicts between individuals 2,400 / 2,200 Number of student coaches release. Number of national girls’ and from various countries taking Retirement preparation 4 (3) Preparing employees for the transition into retirement boys’ youth team players part in student exchanges Skills assessments and 6 (8) Identifying and building on strengths and areas for improvement given an introductory outplacement programmes presentation warning them of the risks involved in Tailor-made training 30+ (30+) Specific training based on individual personal development needs match-fixing

Monthly information sessions aimed at increasing employees’ knowledge of Football First n/a (n/a) UEFA and football-specific topics

< Contents 15 UEFA Football and Social Responsibility Report 2014/15 Inside UEFA

Inside UEFA Anti-doping Education Captains of Change Projects also included creating a referee community programme in Northern A new edition of the UEFA Anti- UEFA’s impact is felt at a national level through its UEFA has introduced an innovative Ireland, establishing links with football enthusiasts within foreign communities Doping Regulations came into force 2,388 / 2,198 member associations. Therefore, assisting with its programme to address the issue of in Northern Ireland (such as the Portuguese community in County Tyrone) and on 1 January 2015. UEFA’s regulations test samples (blood and member associations’ endeavours to educate and train a lack of diversity in management urine) collected across all using workshops on the Laws of the Game and refereeing courses to foster are harmonised with the new World their employees is extremely important to UEFA. UEFA’s positions in European football. integration and develop knowledge of the sport. Anti-Doping Code and with the new competitions. National Associations Development unit runs a series In Norway a project was implemented with the aim of developing and FIFA Anti-Doping Regulations, both of of educational programmes aimed at empowering its Aimed at creating a more inclusive environment and which came into effect at the same own employees, and that of its member associations implementing a targeted recruitment strategy for the Football Association fostering and further developing diversity within the of Norway’s leadership programmes, to increase the number of people from time. The new regulations apply to 1,100 / 900 and other key stakeholder groups, with the skills they management of football in Europe, the Captains of ethnic minorities at management level within clubs. all aspects of the UEFA anti-doping young players (U17, U19, need to develop professionally and personally. Since Change programme began in 2014, with the first programme, including controls both WU17, WU19 and Youth the establishment of the first personal development edition welcoming 15 participants. FSR partners the Centre for Access to Football in Europe (CAFE) and Football in and out of competition. League) and their team programme in 2010, some 393 participants have taken Against Racism in Europe (the Fare network) also sent participants to the sta© attending anti-doping The programme is based on individual Captains of programme, implementing one project to encourage UEFA’s member The following indicators represent an part in the various UEFA education programmes. education presentations for Change – dedicated, dynamic people whose aim is to associations to hire disabled people, and another regarding sexual orientation overview of activities performed by youth teams as part of the positively influence the culture of football organisations within the coaching workforce in football. the anti-doping and medical team through initiatives that integrate recognised minority UEFA anti-doping education as part of their efforts in the fight groups into the management of the game at local, In Scotland, a supporters club inclusion programme, A Game for All, was programme against doping during the last regional or national level. successfully implemented by Jennifer Malone, a diversity and inclusion officer at the Scottish Football Association, and for her UEFA’s support for the two seasons. Each participant on the programme commits to programme made a big impact: “The support given by UEFA has allowed for a 720 / 720 developing and implementing a diversity project within strong sustainable project that will empower clubs in Scotland to become truly teams receiving anti-doping their own football organisation. They receive support representative of the communities they belong to for years to come.” KEY education and information and input during a training week and through ‘four- party’ meetings, which are attended by the participant, kits, which contained anti- 2014/15 2013/14 a representative of the relevant national association’s doping leaflets, guides to Key Figures / senior management, a UEFA representative and a doping control procedures, member of the programme team. the UEFA Anti-Doping 22,250 / 22,250 Regulations, the World Anti- One participant, Filip Popovski, general secretary of the of anti-doping leaflets 1 Doping Agency Prohibited Edition Football Federation of FYR Macedonia (FFM), had the (available in seven languages) List, guides to therapeutic short-term goal of improving access to all first-division sent to players of the national use exemptions and the UEFA stadiums in FYR Macedonia by developing greater teams (men’s, women’s, Medical Regulations awareness among FFM employees and stakeholders, P15articipants creating barrier-free environments for disabled people youth and futsal) of all 54 and creating opportunities for disabled people to take member associations and part in football, actively or as spectators. The training clubs participating in UEFA 0 / 1 week and interest from other parties during the confirmed anti-doping 13 implementation process have led him to aim higher in competitions rule violations. National associations the long term: he is now aiming to establish a football represented league for disabled people. © Harold Cunningham, UEFA © Harold © Getty Images

< Contents 17 UEFA Football and Social Responsibility Report 2014/15 Inside UEFA

Inside UEFA

UEFA Women in Football Leadership UEFA Certificate in Football Management Programme One of UEFA’s core objectives is © Getty Images Studies have shown that organisations to contribute to the professional with mixed senior management teams management of football across Europe. tend to outperform those with no Following the success of the centralised women in positions of power. UEFA UEFA Certificate in Football Management acknowledges its responsibility (CFM), UEFA decided in 2013 to organise to encourage and facilitate a national editions of this programme in shift towards a more balanced partnership with some of its member representation of men and women associations to ensure that more in key positions. participants could access the programme and its valuable content. The second and third editions of the UEFA Women in Football Leadership Programme were held during Each year the presidents and general secretaries the 2014/15 season, once again combining an of national associations that are not hosting the intensive week-long seminar at UEFA’s headquarters programme can recommend up to two members of in Switzerland with a year-long mentoring scheme. their staff to UEFA as candidates for national editions The programme targets aspiring senior managers of the CFM, while the associations hosting the course Key Figures and leaders, as well as women already in positions receive 25 spots that they can allocate to their staff or © Harold Cunningham, UEFA © Harold of authority (such as department heads or board national stakeholders (clubs, leagues, player unions, members), who wish to improve their leadership skills regional associations, etc.). 10 Key Figures within their organisations. “ I enjoyed the course immensely and Editions (3 There were two editions of the programme in the hope to improve my performance and centralised and 7 2014/15 season, as a result of the high level of interest New editions start every season development on the back of what I have • the organisation of football • communication, the media and national) from the national associations. A total of 49 participants and are organised directly by 3 learned. I also hope to help other women in • strategic and performance public relations Editions took part. Including the first edition, the programme national associations selected by management • event and volunteer has reached 41 national associations in total, and some football challenge themselves to develop UEFA. Successful participants are management of these associations have gone on to organise national their potential.” awarded ten European Credit • operational management 272 Participants initiatives on the topic. Transfer and Accumulation • football marketing and • stadium management (optional) Participants69 Jenni Kennedy, head of off-field regulation, The Football Association (graduates) System credits – acknowledged sponsorship • advanced marketing (optional) by all European universities – on the basis of six mandatory and two optional online modules: 45 National41 National associations associations represented represented

< Contents 19 UEFA Football and Social Responsibility Report 2014/15 Inside UEFA

Inside UEFA

UEFA Research Grant Programme Executive Master in European Sport Governance The UEFA Research Grant Programme To celebrate its 60th birthday • Transfer of skills from futsal to The Executive Master in European Sport was established in 2010 to facilitate during the 2015/16 season, UEFA football in youth players, Luca Governance (MESGO) was pioneered research activities that produce launched a special edition of the Oppici by five internationally renowned UEFA Research Grant Programme • Beyond the game: if, when and findings that European football to support projects developed for universities and research centres and organisations can use to make how local football clubs practice developed in close cooperation with and in conjunction with its member corporate social responsibility, better-informed decisions. associations. Esben Pedersen leading sports organisations. By encouraging cooperation The following research assignments were completed in • Mental health in football, Katy MESGO was established to offer world-class training between the national associations Stewart the 2014/15 season: and the academic community, to key decision-makers in sports organisations and • Intentions to drop-out in adolescent female footballers UEFA’s intention is to help get • Optimising player performance their stakeholders on the dynamics, developments and readiness to train: fatigue and forthcoming key challenges in European sport from five European countries: The role of the coach- research projects off the ground © Paul Murphy, UEFA created motivational climate, Paul Appleton that the associations can then and recovery of neuromuscular governance. use to further develop their own function following football The third edition of the course takes place during the • A comparative perspective on European football: match-play, Kevin Thomas Organisational capacity of European football clubs, activities and projects. The following 2014/15 and 2015/16 seasons, with 23 participants Christoph Breuer projects were awarded grants for The UEFA Research Grant benefiting from in-depth analysis of legal, political and the sixth edition of the programme: Programme jury considered economic issues in sport, including competition law, • Risk versus benefits: The use of creatine by youth research proposals under the litigation prevention, risk management, regulation and football players, Pascale Kippelen • Effzienzpotenziale im strategischen topics of economics, history, law, media policy. • Player load monitoring: Protecting the elite player Stadionmanagement (efficiency management, political science, from overload using miniature high frequency triaxial potential in strategic stadium sociology, and medical sciences. accelerometers, Mark Robinson management), Daniel Gruber “ MESGO gave me a clear understanding of Key Figures • An unprecedented civilizing the things at stake in our restructuring and process? Social evaluation of taught me how to work e¬ciently through “Supporters United” fan project 2 in Poland, Radoslaw Kossakowski my association. I like the sessions and the Editions Key Figures speakers’ level of excellence very much. The learning is directly applicable to my 37 5 work and the group of participants is very Participants Editions interesting, with very di©erent profiles but the same interests.”

Ekaterina Fedyshina, deputy chief executive officer at the Russian Football National22 Grants30 Union and MESGO participant associations awarded represented © Harold Cunningham, UEFA © Harold

< Contents 21 UEFA Football and Social Responsibility Report 2014/15 Diversity

Diversity © Getty Images

< Contents 23 UEFA Football and Social Responsibility Report 2014/15 Diversity

Breaking the Glass Ceiling seminar Respect Diversity conference

A team e©ort – involving UEFA, the The Italian Football Federation played host to As Piara Powar, executive director of the Fare network, commented on Royal Netherlands Football Association football’s key stakeholders at the 2014 Respect UEFA.org, “It will influence many associations and NGOs in their future work (KNVB) and the Fare network – brought Diversity conference on 10/11 September in Rome. The to ensure we have a sport that has equality and inclusion as a core practice.” together footballers, politicians and conference aimed to raise awareness of how to deal Workshops at the conference included discussions on tackling homophobia, academics at the Olympic Stadium in with racism and any form of discrimination in the working with ethnic minorities and how national associations can develop action plans, as well as a players’ panel discussion with current and former Amsterdam in December 2014 to focus game. professional footballers. on tackling the issue of institutional discrimination in football. At UEFA, we are committed to doing all The seminar delegates discussed the representation “ of women and ethnic minorities in European football we can to ensure diversity is respected in administration, solutions to the under-representation the world of football. Sport must embrace of ethnic minority players in coaching positions and everyone, regardless of colour, faith,

the barriers faced by the lesbian, gay, bisexual and Network © FARE transgender (LGBT) community to participating sexual orientation or political beliefs. in football. “We have a zero tolerance policy towards all kinds of I hope this conference, which we are The seminar also saw the launch of new UEFA-funded discrimination and we must continue to discuss ways organising with our partners, will encourage research on institutional discrimination in football, football leaders, coaches, players and which has found that less than 4% of European football in which we can eradicate it from football once and leaders are women, only 12% of women working in for all. Seminars like this bring opinion leaders and fans to work together to stop all forms of football are employed as senior administrators and only discrimination.” 3.4% of elite-level coaches at clubs are from an ethnic experts together in order to tackle the problem and Michel Platini, UEFA President minority background. find solutions.”

A proposal for a new policy plan, the Amsterdam Michel Platini, UEFA President Cunningham, UEFA © Harold Pact, was signed to increase female representation at the highest political and executive levels. It also asks The conference was organised jointly by UEFA, the Fare network and “FIFPro is delighted to bring the voice the players' union FIFPro, and was attended by more than 200 delegates all member associations and partners to follow suit in of players into the discussion at the identifying talented women and promoting them to “This week [12 December 2014] the Royal Netherlands representing UEFA member associations, leagues, clubs, political and high-level positions. Football Association celebrates its 125th anniversary governmental organisations, non-governmental organisations (NGOs) and Respect Diversity conference. Professional and on our anniversary we want to give something minority groups. footballers worldwide are in a unique The conference provided a platform for participants to share good practices position to help educate and inspire society back to the sport. Our goal is to sign the Amsterdam for combating discrimination in different settings and in different parts Pact for a structural approach to institutional of the world and served as a sounding board for practical solutions for to accept diversity and respect all cultures.” discrimination. Everyone in football should have the addressing the issue in the future. Tony Higgins, FIFPro Division Europe vice-president same opportunities.” Michael van Praag, KNVB president < Contents 25 UEFA Football and Social Responsibility Report 2014/15 Diversity

Football associations Irish Football Association (IFA) – Northern Ireland Israel Football Association (IFA) The objectives underpinning the Futsal development programme strategic plan of the Irish Football The IFA has taken the first steps towards Association (IFA) for football in introducing futsal to Northern Ireland. With UEFA’s support, the association has established Northern Ireland from 2013 to 2018 its first futsal coach education course and has are twofold: trained over 50 of its staff and 100 people from 1 to build a culture of lifelong outside the organisation to date. participation in football; and The three main goals of this initiative are to use futsal to: 2 to reach beyond the game and use the • encourage greater participation by youth power of football for education, health players during winter periods; and social development purposes. • encourage active involvement in the game by

In line with this, the IFA continues to be a strong older people; and © New Israel Fund supporter of UEFA’s Respect Diversity message, • integrate newly arrived communities into IFA There has been an upsurge in anti-democratic measures and attacks which it conveys through a number of programmes development programmes and promote good on pluralism and equality in Israel recently. In light of this, Kick it implemented by its football development department. © Irish Football Association relations among participants. Out Israel (KIO Israel), a partnership between the Israel Football 7 Street Soccer NI (formerly NI Street League) Women’s World United The success and appeal of regular football Association and the New Israel Fund (NIF) , has redoubled its e©orts Value-based coach education Weekly football training sessions and tournaments, as Women’s World United is one part of the IFA’s sessions have led to three veterans’ squads to use sport as a model for tolerance and a shared society that the In 2014 two staff from the IFA’s football well as participants travelling to the Homeless World World United initiative, which uses football to being established – for over-35s, over-45s and whole country can follow. Cup, are a mainstay for this project, which caters for tackle racism and promote respect for diversity. over-55s. development department were given training marginalised groups in society. In 2015 18 participants During the 2014/15 season the project focused on value-based coaching through the Football 4 KIO’s In order to promote more opportunities, the Peace International project. They now train other completed an education and development programme, on increasing health awareness and improving IFA showcased a veterans’ football event at which included a drug awareness course, mental female participants’ lifestyle habits. staff members, who then deliver value-based the home of Northern Irish Premiership club programmes in schools, clubs and community health and well-being training, an essential ICT skills Crusaders FC during the 2014/15 season, and volunteers30 reported course and a basic referee development course. IFA NI Masters programme (formerly groups, and integrate value-based coaching into provided equipment to coordinators to help all aspects of football development. the IFA Veterans Development increase participation. “These guys are my friends – my Programme) Supporter Dialogue serious22 incidents of racist real, real friends. I trust them, In 2006 an IFA Grassroots Development Officer gathered a few long-standing friends to play The IFA, alongside the Amalgamation of Official chanting in the entire Israeli and the sta© too. It’s a good Northern Ireland Supporters’ Clubs, also helped Premier League season, small-sided games “to keep fit, meet new Number of participants feeling. I feel safe here – I people and talk about ‘old times’”. These Football Supporters Europe (FSE) to bring its down from 2013/14 2014/15 Annual Fans’ Congress to Northern Ireland in sessions soon attracted several more players © New Israel Fund would trust them with my life.” July 2015. aged over 35, and within two seasons they Male 58 166 31 Kenny Flood, Street Soccer NI participant organised their own international veterans’ Female 12 58 in 2013/14. game with friends in Wales. 7 A fund dedicated to religious pluralism and civil rights in Israel. < Contents 27 UEFA Football and Social Responsibility Report 2014/15 Diversity

Football associations Israel Football Association (IFA) Football Federation of FYR Macedonia Key performance indicators Since its introduction in Present at the round-table events were “ We need to have the full 2012/13, the 100% Football representatives from clubs of the first and Objective Indicator Past figures Target second Macedonian football leagues, official support of the clubs in order 2012/13 2013/14 2014/15 2015/16 2017/18 campaign has now been fully supporters’ groups, the ministry of internal Number of racist/violent to fulfil our goals, and we Promote diversity and integrated into the strategic affairs, and the FFM integrity and security offences at Israeli Premier 38 31 22 15-20 10-15 tolerance plan of the FFM. are very happy to see that League football matches officer. Proposals were discussed, with government representatives agreeing to the clubs are supportive of Since its inception in 2003, KIO Israel has successfully 100% Football Campaign consider the practicalities of enforcement for a these round-tables.” Main achievements 2014/2015 transformed the issue of racism in football from Before the start of the spring season, a number number of them. of round-table events were held as part of Zoran Sazdov, chairman of the safety and security something that was considered an inevitable part of the Significant emphasis was also placed on the the 100% Football campaign, where the committee of the FFM game to a mainstream issue condemned across the board recent changes to the law on the prevention • Hapoel Katamon, of the third-tier Women's Under-19 Championship main objectives were to address issues around in Israeli society. of violence and indecent behaviour at sport division, swapped their traditional finals to emphasise gender equality and security, to protect the game’s integrity and to events, which now allows for stadium bans of flags around the stadium for pro-LGBT promote awareness of women in sport. look at the measures and activities that can be “ As other national and up to three years, as well as financial sanctions. rainbow flags before one of their • A video emphasising equality on the introduced based on laws and the regulations league matches. Leveraging the club’s field, entitled ‘We’re all equal, we’re all international football governing of the FFM, UEFA and FIFA. fans’ positive reaction to this act, KIO one team’, premiered at half-time during bodies have done before, we Israel moved to hold the first-ever anti- an Israel v Bosnia and Herzegovina hope that after today Israeli homophobia football match in Israel: match in Haifa. an exhibition game between Hapoel football can also join the fight Katamon and the Tel Aviv LGBT football • A special match between Bnei Sakhnin and challenge homophobia.” club Rainball, the biggest LGBT sports and Hapoel Akko – two teams from club in Israel. the north of Israel with a healthy mix of Rachel Liel, NIF executive director (on the first-ever anti- Jewish and Arab players – was organised homophobia football match in Israel) • A new Jewish-Arab football team to kick off the new season to support named Team of Equals was launched coexistence only a few weeks after the to introduce Jewish children from West end of the Israel-Gaza conflict in the Jerusalem to Arab children from East summer of 2014. Jerusalem in order to combat the division and hostility between them and promote • Hapoel Haifa’s fans were awarded the a shared life in the city. Fair Play prize after finishing top of the Fair Play Index in terms of involvement

• Equal on the Pitch, an event in honour in the least incidents of racism and of International Woman’s Day, was held violence. the week before the UEFA European © Israel Football Association participating of children A Respect cake baked by parents of Equals Team in the project © Football Federation of FYR Macedonia

< Contents 29 UEFA Football and Social Responsibility Report 2014/15 Diversity

Football associations Football associations of southeastern Europe Football associations of southeastern Europe

The national associations of Bosnia Main achievements 2014/15 Planned activities 2015/16 and Herzegovina, Croatia, Montenegro and Serbia continued their joint • A series of regional youth tournaments • International youth • Several anti-racism • Involvement in • The international • A final series of • Several meetings tournaments will be days – involving the Fare network FairPlay youth workshops with with partners initiative – with the coordinating were organised with the aim of • FairPlay-VIDC and BAAP supported and promoting international youth exchange organised by local action on matchdays, Football People tournament ‘Vienna partner country and the national support of FairPlay-VIDC (the Vienna allocated the Fare network’s Football or regional partners spreading inclusive action weeks will meets Balkan’ will groups will take associations will in the field of sport in southeastern People action week grants for 36 Institute for Intercultural Dialogue Europe. in cooperation with messages via stadium again guarantee take place in Vienna place to review be held to plan and Cooperation) and its partner, the organisations and sports clubs in the BAAP in the partner announcements, wide dissemination from 14 to 16 May. the project and to the future work • Under the slogan ‘Vienna meets Balkan’, western Balkan region. countries. and so on – will of the message discuss the current programme and Balkan Alpe Adria Project (BAAP) – to children and youth teams from the region, promote intercultural dialogue and • A series of workshops and seminars be organised with against nationalism situation, any cooperation. plus Austria and Hungary, came together were organised in the region for national associations and racism all over problems and other social inclusion and help prevent for three days to play football, deepen the key stakeholders, including partner and clubs in the the Balkans. issues. discrimination in southeastern Europe intercultural exchange and take a common organisations and supporters, to further Balkans. in and through football. stand against nationalism. the goals of BAAP. • Several high-profile clubs and national Key performance indicators teams took a public stance to prevent racism and nationalism in stadiums. Objective Indicator Performance Plan 2012/13 2013/14 2014/15 2015/168 A typical example was when all eight Foster exchange Number of children participating in intercultural workshops 150 150 172 150 matches in one weekend of the Bosnian and promote the and Herzegovinian Premier League were Number of different workshops (painting, streetkick etc.) taking place at idea of respect and 3 10 10 5-10 dedicated to the fight against racism and More than multiculturalism at Vienna Meets Balkan event Vienna Meets Balkan nationalism. 1,200 in BCS9 1,000 in BCS event 2,500 Number of trilingual youth brochures distributed 500 in EN 1,000 in GER 2,000 copies • FairPlay-VIDC and the Bosnia and copies “[The NFSBiH] strongly condemns 500 in GER Herzegovina Football Federation players200 from any kind of nationalism, Offer a regular 15 coaches + 30 (NFSBiH) published a response to a Number of participants involved in workshops and training sessions 30 20 coaches 15 coaches racism, hostility, bigotry and racist incident that occurred before a platform to increase youth players the expertise of local match between Austria and Bosnia and 18 groups and develop xenophobia. We also reject youth teams took Number of educational workshops held in the partner countries 3 3 4 4 Herzegovina, in which they condemned a viable network various attempts to connect this racism. FairPlay-VIDC also coordinated a part in the Vienna meets Balkan Mobilise or similar acts with [NFSBiH] stand against discrimination prior to this Number of activities organised by grassroots or local clubs in the partner stakeholders 6 6 15 6 match, with both teams showing racism international fair play countries leadership, who constantly tournament. and partner a¬rms principles of tolerance, the red card. organisations, focusing on Number of groups participating in the Fare action weeks 30 28 36 30 understanding, friendship and sustainability

fair play.” 8 UEFA's partnership with FairPlay-VIDC, BAAP and the Balkan football associations will be reviewed at the end of the 2015/16 season. 9 NFSBiH statement BCS: Bosnian/Croatian/Serbian < Contents 31 UEFA Football and Social Responsibility Report 2014/15 Diversity

Football associations Vienna meets Balkan

The 13th edition of the Vienna meets Balkan programme took place in Vienna in May 2015. The sun did not shine – in fact, the rain poured almost constantly – but this was certainly of no detriment to Mehmed Agović (46), Benjamin Dragolj (25) Milenko Čučković (53). the project. from Mostar, came with his works as a football coach Milenko has worked as a Although some of the outdoor activities (see the team to the tournament for the Sarajevo team and football coach for over 20 workshop stations listed below) had to be cancelled for the seventh time. was at the programme for years. He has witnessed or shortened, many of the children and young people Mehmed holds a UEFA the first time. His career many parents transferring participating agreed that the weather had brought A licence and was full as a professional football their personal traumas them even closer together, by offering them more of positive emotions player ended prematurely from the war and other opportunities to learn from each other and have fun. about the tournament, due to injury, though he social problems onto the saying, “All children have soon turned this misfortune children. As he said, “Such Workshop stations learned words from other into an opportunity by programmes offer a useful languages. Common establishing an NGO that and very much needed 1. Discrimination excursions to the Luna Park works with children. For platform for intercultural 2. Who’s who or Schönbrunn Palace are Benjamin, this tournament exchange.” 3. Painting workshop highlights they’ll remember was a unique opportunity 4. Watchman’s football forever.” When asked why to combine his work with 5. Blind football this tournament was so children with the game of 6. FairPlay workshop valuable, he explained, football. He says, “If you “We are a divided country. want to change society 7. FairPlay street kick The most valuable part you should start with the 8. Micro soccer is the shared bus ride, children!” 9. Make acquaintances workshop where four teams from 10. "Game with stones (to strengthen group cohesion)" Mostar, Split, Sarajevo and Montenegro travel together. For them it is a unique opportunity to make friends, irrespective of their different nationalities.” © Vienna meets Balkan

< Contents 33 UEFA Football and Social Responsibility Report 2014/15 Diversity

Fare network The Fare network tackles Main achievements 2014/15 Planned activities 2015/16

discrimination in football and uses the • Organise Football • Organise at least • Continue to raise • Implement a • Increase activity and • Commission an game as a tool for social inclusion. It • Fare allocated €80,000 in grants to • In support of the LGBT community, Fare People action two round tables awareness of European project build capacity in academic report on pursues three specific objectives: its ever-expanding annual campaign, organised a panel discussion on the weeks in October and networking glass ceilings in to increase the eastern and central discrimination in a Football People action weeks, supported topic of homophobia in football on the 2015 and increase meetings for FARE football, specifically participation of Europe. European country. by a number of high-profile players. A eve of the UEFA Champions League final 1 Fare tackles discrimination at the participation members and in relation to ethnic minority total of 242 small grants and 15 event in Berlin. It also partnered with Football of ethnic minority external NGOs and women and ethnic women in 10 all levels of football across grants of up to €3,000 were provided for v Homophobia to support ten fan and groups, women and activist groups in minorities in grassroots football Europe by providing support activities that unite supporters, grassroots community groups in eight countries supporters’ groups. different countries. administration and subject to the EU for football governing bodies groups and professional football to take to help them run anti-discrimination ethnic minorities in funding granted. a stand against discrimination, and for activities and celebrate diversity in coaching. and operating a matchday social unity. football as part of the International Day observer scheme. Against Homophobia, Transphobia and • As part of Fare’s Eastern Europe “The Football People weeks are a time of Development Project, the focus was Biphobia. 2 Fare raises awareness of put on Russia. Fare organised a series of celebration. Together thousands of people the integrative potential of events and published a Time for Action send out a message against discrimination, report to pave the way for more concerted to tackle exclusion, and at the same time football and encourages action interventions at local and national level. against discrimination through to stand in solidarity and friendship to • Fare commissioned and published two the exchange of good practices academic reports, The Glass Ceiling in celebrate diversity.” and educational activities. European Football and Ethnic Minorities Piara Powar, Fare executive director in Coaching in Elite Level Football, which 3 Fare builds capacity to looked at levels of representation of In 2014, over particular groups in football. UEFA supported Fare’s Football People campaign through on-pitch empower groups who activities at the UEFA EURO 2016 international qualification matches, UEFA • More than 140 representatives from 38 Champions League matches and UEFA Europa League matches during the are marginalised and activities2,000 and events countries, among them Fare members two-week campaign, as a result of which the message of inclusion and anti- discriminated against by took place in and leading activists, gathered for discrimination reached millions of supporters. providing support for Fare the Fare2015 conference and general meeting at Camp Nou in Barcelona, for This was a sign of Fare’s intention to deepen relationships with its partners, Netwrok © FARE members and partners to in football and society, to realise its mission of bringing together NGOs, two days of debates. countries,59 including develop activities at local and informal groups, individuals and organisations to combat all forms of those of all national level. discrimination in football – including racism, far-right nationalism, sexism, transphobia, homophobia and discrimination against disabled people – and to use the sport as a means of social change. UEFA54 member associations.

10 An initiative managed by Pride Sports. < Contents 35 UEFA Football and Social Responsibility Report 2014/15 Diversity

Fare network Key performance indicators Observer scheme

Performance Plan Target Fare operates a matchday observer scheme discriminatory incidents witnessed. A total of 56 A negative response to the reactions was Objective Activities Indicator 2012/13 2013/14 2014/15 2015/16 2016/17 to monitor discriminatory incidents at UEFA’s reports were filed with UEFA, after verification also noted and led to widespread debates in international competitions. The ongoing project by the Fare secretariat. The reports provided the media and among supporters in several Number of times Fare provided Support for support/advice to national was introduced with pilots during the 2012/13 the UEFA Control, Ethics and Disciplinary Body countries, whereas at some clubs the awareness- n/a 4 10 10 11 governance associations or professional clubs season and has been rolled out since to cover the with intelligence and detailed evidence about raising scheme led to the formation of distinctive (unrelated to sanctions received) UEFA Europa League, UEFA Champions League the incidents so that it could make informed anti-racist supporters’ groups. Tackle and international European matches from the decisions. Total number of observers trained The Fare guide on discriminatory signs and discrimination 16 66 102 130 140 qualification rounds until the finals. at all levels of to date The system and resulting sanctions have symbols, made available to all clubs and football across Number of downloads and shares of In the 2014/15 season, Fare analysed the caused a number of reactions from clubs, federations, has contributed to raising Europe 1,200 2,101 4,081 5,000 6,000 Observer scheme Fare publications likelihood of there being discriminatory incidents national associations and fan groups. Clubs and awareness among stewards, security personnel at each of the 698 UEFA fixtures. The assessment associations are increasingly aware of the system and on-site UEFA staff, and helped educate Number of countries where the took into account the records of the teams and potential sanctions and many now take fans and officials alike. scheme contributed to national 3 6 7 10 12 involved, developments in their fan scenes and preventive measures to prevent discriminatory debates the sociopolitical situation in the countries of the incidents from happening in their stadiums. teams involved. Amount of educational material 1 2 5 6 7 Raise published and funded As a result of the in-depth assessment, 146 awareness matches were highlighted as posing a moderate about the risk of discriminatory incidents. Fare informed Education Number of workshops held or integrative presentations given to provide 15 22 27 30 30 UEFA and team officials prior to each match potential of information about Fare’s work and provided them with a briefing document football and detailing the specific concerns, to enable on-site encourage Number of educational events n/a 70 90 100 100 action to be taken during the match. action against supported/ coordinated discrimination Fare identified another 143 matches where Information Number of good-practice examples 20 27 30 33 35 the risk of discriminatory incidents ranged sharing and educational resources shared from high to very high. As well as providing Numbers of events, campaigns, a briefing paper, Fare dispatched one or two round tables, panel discussions, international observers to attend each match conferences and festivals supported and observe these ‘high-risk’ games in person. Build capacity Support for 235/5 267/7 270/13 270/12 270/12 to empower Fare members (i.e. not Fare’s own events) / Throughout the season, 31 Fare observers groups and grassroots organised, hosted, co-hosted or attended the high-risk matches and reported any who are groups/ funded (i.e. Fare events) campaigns marginalised Number of ethnic minority, LGBT and groups and women’s organisations 27 32 40 55 60 discriminated worked with against Organisation of Number of known Football People

500 1,500 2,000 2,000 2,100 network © Brigada Amarillas/Fare Football People activities

< Contents 37 UEFA Football and Social Responsibility Report 2014/15 Diversity

Fare network NEVER AGAIN association Main achievements 2014/15 Key performance indicators

Performance Plan Target Objective Indicator The mission of NEVER AGAIN is to • NEVER AGAIN organised the 13th edition • More than 50 workshops and seminars 2012/13 2013/14 2014/15 2015/16 2016/17 of the anti-racism tournament at the for teachers, officials and other groups promote multicultural understanding Przystanek Woodstock Festival. The (including public prosecutors, security Promotion of anti-racism Number of festival participants 500,000 750,000 750,000 500,000 500,000 in Poland and the broader region of message at Przystanek tournament includes anti-discrimination personnel and police academy students) Woodstock festival and central and eastern Europe. NEVER workshops and the provision of were held. tournament Number of players 160 320 120 100 100 AGAIN is particularly concerned anti-racist educational materials to participants. Promotion of anti-racism Number of events 100 80 115 50 50 with the problem of how to educate message through cultural and the young against prejudices. • A total of 115 cultural and educational sports events Number of participants 75,000 50,000 75,000 100,000 100,000 NEVER AGAIN was responsible events were supported or co-organised, Promotion of anti-racism Number of leaflets, posters and brochures including concerts, exhibitions, grassroots 75,000 50,000 50,000 60,000 80,000 for implementing the UEFA EURO message through publications distributed sports events, book launches – with 500 2012 Respect Diversity – Football copies distributed – and community Promotion of anti-racism Number of sessions 47 40 50 50 50 Unites programme, as part of which festivals, all with an anti-racism and/or message through training educational and monitoring activities anti-discrimination element. sessions Number of participants 3,500 2,600 3,000 3,000 3,000

took place before and during UEFA • Regular monitoring of Polish league Followers on Facebook 2,500 4,000 6,000 7,000 8,000 EURO 2012 in Poland and Ukraine. and international games was carried The Przystanek out, with the findings – including 143 Woodstock Followers on Twitter 150 300 450 550 650 Communication documented incidents – shared with the Festival anti-racism Media articles 83 67 99 100 100 media and relevant stakeholders, such as tournament involved the Polish Football Association (PZPN). Radio and TV broadcasts 64 48 73 80 80 • Narod Wybrany Cracovia Pany (Chosen 12 nation – Cravovia rules), a book written teams and by Maciej Kozlowski on the multicultural Planned activities 2015/16 history of Polish football as well as contemporary issues of anti-Semitism players.120 The anti- In addition to the • The publication of • The distribution • Continued • Quarterly meetings and racism, was published and well- racism message activities that it is the NEVER AGAIN of approximately participation in with the PZPN and received in the media. was promoted from involved with on an fanzine, containing 60,000 anti- public debates, other stakeholders, the main stage annual basis and those the most recent racism leaflets, promoting the such as the Polish of the festival to already listed in the part of the Brown booklets and other Fare network’s Premier League a record ‘Main achievements’ Book, the hate materials at events message of anti- and other Fare section, NEVER crime register which throughout the discrimination and members. AGAIN is planning the lists xenophobic season, targeting social inclusion in 750,000 following: incidents that took football fans and the regional and participants. place in Poland over young people. national media. the previous year. © NEVER AGAIN association

< Contents 39 UEFA Football and Social Responsibility Report 2014/15 Inclusion

Inclusion © Boris Streubel, UEFA © Boris Streubel,

< Contents 41 UEFA Football and Social Responsibility Report 2014/15 Inclusion

Football for All Abilities European Amputee Football Federation (EAFF)

Amputee football is currently one of With UEFA's support, the EAFF intends to achieve the Planned activities for 2015/16 the fastest-growing disabled football following objectives in the coming years: variants in the world, with the number • The organisation of an amputee • Preparation for the Amputee • to integrate national amputee • to increase the number of football development week in Football World Cup in Turkey of countries playing amputee football football associations into the countries where amputee football Europe. (planned for November 2016). in Europe doubling in the last five years. wider football administration is present; and community; • The organisation of an • The organisation of the fifth The EAFF was established in February 2015, midway • to increase the number of children international junior and coach edition of the Amp Futbol Cup, through the 2014/15 season. It currently brings together • to increase interest in the discipline playing amputee football in amputee football camp in in Poland in September 2016. 11 European associations from countries where in Europe and in individual Europe. Ireland. amputee football is played, with the goal of promoting countries; and ensuring the growth of amputee football in Europe • to increase the number of players by integrating national amputee football associations, in individual countries, and “The FAI had no hesitation in hosting and the amputee football community, into the existing therefore the number of clubs, the inaugural European Amputee national and European football framework. leagues and matches played; Football Federation Congress in Dublin Amputee football is played by in February 2015. We are very proud people who have undergone of our involvement and support of amputations, have limb deficiencies or restricted use of their limbs. the establishment of the EAFF and its continued support of the Irish Amputee Football Association at home in Ireland.” Amputee Football Federation © European Seven-a-side matches are John Delaney, chief executive officer, Football Association of Ireland (FAI) Main achievements 2014/15 played between teams with

• The organisation of the • An exhibition match in the 6 EAFF's foundation congress, fan zone before the UEFA outfield players, who have with representatives from 10 Europa League final in countries (the 11th country Warsaw. joined in May). leg1 and move around on • An exhibition match in crutches, and a goalkeeper front of a youthful and with sizeable crowd at the UEFA 1 Champions Festival in Berlin. arm. © Boris Streubel, UEFA © Boris Streubel,

< Contents 43 UEFA Football and Social Responsibility Report 2014/15 Inclusion

Football for All Abilities European Amputee Football Federation (EAFF) European Deaf Sport Organisation (EDSO) Key performance indicators There has been steady growth in the popularity of the European Deaf Futsal Championships among the Performance Plan Target Objective Indicator 2014/15 2015/16 2016/17 men’s teams in the deaf sporting community since Integrate national associations into the championships’ establishment by the European the wider football administration Number of EAFF member countries 11 13 15 Deaf Sports Organisation (EDSO) in 2002. The main community reason for this is thought to be the fact that the teams Number of events and exhibition events 2 3 4 are small-sided and therefore easier to organise in Increase interest in the discipline in Europe and in individual countries countries with a limited number of deaf players. Number of Facebook/EuroAMP fans 600 1,000 2,000 The organisation intends to ensure that the popularity of this game is Number of leagues 5 6 8 seen in the women’s game as well as the men’s, by reducing the number of teams in the 2018/19 EDSO European Futsal Championship finals to Increase the number of players in improve the quality of football at the tournament, and therefore better Number of clubs 54 60 70 Europe promote the game.

Number of players 1,140 1,200 1,250

Number of children 68 80 95 Increase the number of children playing Number of countries with children 5 6 7 Main achievements 2014/15

At the time of writing there are already more than 500 © EDSO amputee football players at 24 clubs in Turkey. The EAFF • Sixteen men’s and 14 women’s the second European Women’s intends to use Turkey as a model of best practice to give teams went to Sofia, Bulgaria, Deaf Football Championship, Planned activities for 2015/16 individuals in all European countries an opportunity to for the fourth European with all hearing-impaired play football in the face of apparent adversity. Deaf Futsal Championship, referees and assistant organised by the Bulgarian referees recruited based on • The EDSO will continue working • Organisation of the inaugural Deaf Sports Federation with assessments from the Deaf towards the European Deaf Futsal Under-21 European Deaf help from the Bulgarian Champions League. Championships in Amsterdam, Football Championships in Football Union (BFU). the Netherlands, in 2018 and in Wroclaw, Poland, and the Deaf • Eight men’s teams took part in Heraklion, Crete, in 2019. Champions League finals in • Sixteen men’s and four the Deaf Champions League • A new European Deaf Football Aarhus, Denmark, while new women’s teams descended in Antalya, Turkey. Ten deaf men’s and women’s futsal upon Hanover, Germany, for referees from seven countries Referee Union, to support the integral development of referees. tournaments for both genders the eighth European Deaf took part. will be organised in Huelva, Football Championship and Spain. © Boris Streubel, UEFA © Boris Streubel,

< Contents 45 UEFA Football and Social Responsibility Report 2014/15 Inclusion

Football for All Abilities European Deaf Sport Organisation (EDSO)

Key performance indicators

Performance Plan Target Objective Indicator 2006/0711 2010/11 2014/15 2018/19 25 men 30 men and Number of teams participating None/ None/ and 16 women/ in European Deaf Futsal 20 men and 23 men and 16 women/ 16 men and 8 Championships (qualifying/finals) 9 women 13 women 16 men women and 14 women

Organise Europe-wide tournaments Number of players participating 240 men and 263 men and 312 men and 320 men and in the European Deaf Futsal 106 women 140 women 164 women 180 women Championship finals

20 men (women Number of teams participating 21 men/ 19 men/ 19 men/ n/a) / in European Deaf Football 11 men 12 men 16 men and 16 men and Championships (qualifying/finals) and 3 women 4 women12 8 women

Performance Plan Target Objective Indicator 2012/13 2013/14 2014/15 2015/16 2016/17 Number of teams participating in Organise Europe-wide tournaments 8 10 813 16 16 Deaf Champions League

The EDSO Football Commission is • The Deaf Champions League approved deaf international and planning a shift in focus more towards – seen to be the main tool for national football competitions with grassroots development of football for development at club level. the help of national associations, deaf people, and expects to focus on the • New European youth football via interpretation services. following activities in coming seasons: tournaments, played at Under-21 • Encouraging hearing-impaired and Under-18 level. coaches to gain qualifications and • A new Deaf Referee Commission enhance their skills in teaching to arrange training programmes through sign language. and referee appointments for

11 Performance and plan/target figures four years apart, in line with the tournament cycles. 12 Two teams withdrew due to a lack of adequate financial support. 13

Half of the predicted number of teams pulled out due to a lack of financial support. © Anton Schneid

< Contents 47 UEFA Football and Social Responsibility Report 2014/15 Inclusion

Football for All Abilities European Powerchair Football Association (EPFA) In spite of the forced cancellation of Main achievements 2014/15 Planned activities for 2015/16 The EPFA sent its flagship tournament14, in 2014/15 the European Powerchair Football • An EPFA technical team went team tactics was organised • Following the postponement of the Fédération Internationale de Powerchair Football Association (FIPFA) World Cup, the EPFA has offered to Association (EPFA) pushed forward with five5 footballs, on a five-day tour of three for 16 Under-16 players from its e©orts to increase participation in Portuguese cities chosen by the France, Ireland and England. stage the competition itself. Portuguese Football Federation • The EPFA Development League will be introduced as a friendly the sport, with 10 of its 13 member • As part of the EPFA’s strategy to countries organising national 10 in order to promote the sport strengthen powerchair football international tournament exclusively reserved for new EPFA member universal and attract new players. As a countries that do not have their own national championship. competitions. Thanks to the e©orts plastic in countries where the sport has result, a new club was recently only recently been introduced, • Two training/introductory courses will be run in the non-member countries of the EPFA sta©, who supported and bumpers that set up in Braga and will soon be can be fitted its training department of Sweden and the Netherlands, during which the EPFA will allow all local organised national training courses starting its own training sessions. conducted three-day level 1 people to try the sport. in the countries concerned, national to all types of electric • A week-long technical referee training courses for 54 • Starter kits will be distributed to at least two countries. competitions were o¬cially launched wheelchair, a course focusing on individual participants in Austria, Italy in Austria and Scotland. The future of © EPFA technique, wheelchair control, and Turkey. • The second European Powerchair Football Congress will take place in the set of country hosting the FIPFA World Cup in 2016. these competitions already appears positioning on the pitch and secure, since they are set to be played • Three national training courses will be held for new referees and coaches (level 1) in Finland, Scotland and Northern Ireland. over a number of years. regulation4 goalposts Key performance indicators The EPFA is acutely aware that it needs to find new and partners quickly if it is to meet its objectives and Performance Plan Target Objective Indicator 2013/14 2014/15 2015/16 2016/17 continue to grow. Its participation in the Soccerex Global Convention in Manchester in September 2015 15 o¬cial1 Number of qualified international referees and assistant referees 16 16 22 25 reflects its desire to attract strong, prestigious new speed test Develop the game partners who will enable it to further improve the Number of international classifiers16 5 7 10 10 machine for promotion of powerchair football in Europe. competition Number of member countries 13 1317 16 20 wheelchairs to Bulgaria, Increase participation Number of players 3,670 3,67018 3,900 5,000 Ireland and Number of member countries organising national competitions 8 1019 11 16 Turkey last year. © EPFA 15 The actual number of available officials was 21 (as per the basis for those who qualify to play. Currently classification is only 18 Despite a small drop in the number of registered players in plan in the previous report). However, due to the fact that enforced at international level. Portugal and Switzerland, the creation of new clubs in Belgium officials need to be seen in at least one game during an official 17 Although the EPFA's discussions with Turkey and Sweden means that the overall number of powerchair footballers in competition, and there was no competition in the 2014/15 regarding membership are nearly complete, and are likely to lead Europe has stayed the same. 14 Following a serious disagreement between the organising parties of the EPFA, the offer to host the fourth edition of the season, only 16 have been counted. to an increase in the number of member countries in 2016, the 19 See the introduction to this section for a reflection on this tournament was withdrawn a few weeks before it was due to take place. 2014/15 was therefore its first season without an 16 Classifiers ensure that competition is conducted on an equal number of members did not change during the 2014/15 season. indicator. official competition, which is clearly a major blow for the EPFA. < Contents 49 UEFA Football and Social Responsibility Report 2014/15 Inclusion

Football for All Abilities International Blind Sports Federation (IBSA) IBSA continued throughout the 2014/15 Planned activities 2015/16 “ I would like to thank IBSA season to deliver on its goal to help and UEFA personally for letting blind football expand and grow in • The IBSA Blind Football European Youth Camp 2015 will take place, for which significant resources have been invested in the planning stage. Europe. It kicked o© its year with the me realise my dream. Thanks IBSA Euro Challenge Cup 2014, which • Training camps for players, coaches, referees and other officials in Albania, for enabling visually impaired Austria and Georgia are planned to benefit the national programmes in brought together 100 people from six these emerging nations. people to practise the sport fast-tracked emerging nations, and spent • IBSA will continue to supply balls, eyeshades and other blind football they like. For us, it is a second considerable time and e©ort during the equipment to countries that apply through its grant fund, with a particular chance to be included in year on establishing and consolidating focus on the emerging countries and grassroots programmes that are society and recognised thanks links with organisations and new partner inclusive of young players and women players. to sport goals and challenges.” countries by supplying equipment • The major event will be the second IBSA Blind Football Development Kevin Vandenborght, Belgian national team player and to their national blind football Tournament. IBSA will organise and run a tournament for six new national player of the tournament at the IBSA Euro Challenge programmes. blind football teams. Cup 2014

Key performance indicators

Performance Plan Target Objective Indicator 2012/13 2013/14 2013/14 2014/15 2016/17

Number of countries involved Cumulative total of 12 countries by the end

© IBSA in development tournament n/a 6 6 6 Develop emerging of 2016/17 countries for emerging countries programme Number of in-country training n/a 3 2 4 Cumulative total of 16 emerging countries Main achievements 2014/15 camps

Develop blind Number of youth • The IBSA Euro Challenge Cup 2014 was officiate at international friendly or their skills to fans attending the UEFA football for women development programmes 2 2 2 2 Cumulative total of 8 programmes held in Prague, Czech Republic. Six national official tournaments. Champions Festival in Berlin. and youth players supported blind football teams from emerging blind 10, including at Distribute blind Number of countries football nations competed in their first-ever • A total of 40 people, including youth • IBSA took part in a UEFA disability 12 9 13 least 5 new A cumulative total of at least 25 countries football equipment benefiting from support international tournament. players and women, participated in training awareness day at UEFA’s headquarters countries camps held in Sweden and Finland. in Nyon. UEFA staff were given the • Seminars were held in eight countries to opportunity to play blind football and train 45 blind football officials to support • Blind footballers from France and Germany watch an exhibition match. IBSA’s objective is to increase the across Europe. Having identified camps in another four new on implementing grassroots the national blind football programmes and were given the chance to showcase playing opportunities for blind and five new countries since 2012/13, countries next season, IBSA is now activities in existing countries to partially sighted football players and with a plan to host training considering placing more emphasis meet this objective.

< Contents 51 UEFA Football and Social Responsibility Report 2014/15 Inclusion

Football for All Abilities International Federation of Cerebral Palsy Football (CPISRA)

In October 2010, the general assembly Main achievements 2014/15 Planned activities for 2015/16 of the CPISRA adopted a motion for Football 7-a-side –renamed cerebral • Support three development • Develop an online introduction Development • Classification database put tournaments. to level 1 of the CP football palsy football (CP football) in 2015 • Provided support to three online with a secure section classification course (level 2 Develop a coach education – to become an independent sport. development tournaments, for the head of classification • will be developed after Rio course and deliver the completed including the tenth Barcelona to ensure that personal to coincide with the new In 2014 preparations were started to product in five countries. establish a new federation for cerebral International Trophy of CP information is properly classification profiles). Football and the Northern protected. palsy football and, from 1 January • Make initial contact with four European Open Championship • A research programme was The IFCPF has eastern European countries to • Ensure five new classifiers

2015, the IFCPF was established, and © IFCPF in Aarhus, Denmark. approved and financial support delivered develop football in the region. successfully complete the is now responsible for the governance • Support of local organising obtained from the Agitos course (medical doctors, a of the sport. UEFA support has been committees involved the Foundation to differentiate the • Support the first CP football physiotherapist and a technical transferred to the IFCPF, along with classification of players, different classes of athletes coach14 Under-19 World Championships, official). the expected programme deliverables provision of technical expertise and improve the reliability education to be held in Nottingham, England. • Appoint two new board outlined in the last FSR report. relating to tournament of decision-making in the courses/ members to the IFCPF governing scheduling and promotion via classification of eligible players. workshops, • Use the evidence-based board (an athlete representative social media. supported Governance classification programme for and a representative from Asia). Coach education • New appointments were made all players in international • Organised coach education as part of the establishment of 19 © IFCPF © IFCPF competitions. courses in four countries. the IFCPF in 2015, with board countries In Wales, the course members, a communication with Key performance indicators development represented the first step in the manager, new technical Performance Plan Target development of a CP football committee members, an grants and Objective Indicator 2012/13 2013/14 2014/15 2015/16 2016/17 programme. administrator and a coach provided Number of countries that receive development grants of between €2,000 and €5,000 n/a 5 5 7 7 working group all assigned roles financial Classification support for Development in the new organisation. Number of countries that participate in international competitions n/a 33 36 36 39 • Classification Committee “I am very impressed with the A cumulative established in 2015 to develop an evidence-based classification 6 Coach education Number of courses delivered n/a 7 4 5 total of at least phenomenal growth that tournaments 22 courses system for implementation since its our sport has experienced after the Rio 2016 Paralympic Number of technical officials (technical delegates (TDs) and international technical 1 TD 2 TDs 2TDs 3 TDs 4 TDs partnership Governance since London 2012, largely officers (ITOs)) 3 ITOs 4 ITOs 4 ITOs20 5 ITOs 16 ITOs Games and to create an with UEFA as a result of UEFA’s financial education course for new began. Classification Number of classifiers21 n/a n/a 3 5 10 support.” classifiers.

Sandy Hermiston, president of the IFCPF 20 The target figures were not met because two significant tournaments were taking place. As such, training courses have been rescheduled for 2016, after which more officials are expected.21 Classifiers ensure that competition is conducted on an equal basis for those who qualify to play. Currently classification is only enforced at international level. < Contents 53 UEFA Football and Social Responsibility Report 2014/15 Inclusion

Football for All Abilities Special Olympics Europe/Eurasia (SOEE)

During the 2014/15 season, the Special In the last 16 Planned activities for 2015/16 Olympics developed a new global years, the Special vision for 2016 to 2020: “To use sport Olympics • The annual activities of Special Olympics Europe/ to open hearts and minds towards organised Eurasia (SOEE) will again take place, including the people with intellectual disabilities and fifth Kim Källström Trophy, the Baltic Cup and the create inclusive communities all over 24 16th edition of the European Football Week. the world.” European • The 2015 Special Olympics World Games in Los football Angeles, with 47 seven and eleven-a-side teams and tournaments 500 players from Europe taking part. for over • Participation in the European Week of Sport, a series of events and activities taking place across the 28 6,800 EU member states that is designed to promote sport © Eric Vidal players. Its and physical activity. football Main achievements 2014/15 programme • The 13th edition of the Special Olympics European grew during the Football conference will be held in March 2016, in Antwerp, Belgium, with a focus on the inclusion of • Special Olympics Turkey successfully implemented a new • The Special Olympics were awarded the 2015 People’s 2014/15 season from 133,070 to youth through football for people with intellectual © Eric Vidal inclusive sports model called Special Olympics Unified Voice/Webby Award for the social media campaign disabilities. Recreation. As a result, 300 children with intellectual coordinated with Belgian national team footballer Kevin 137,707 players; disabilities (athletes) and 300 children without intellectual De Bruyne to raise awareness and increase support an increase of • A 7-a-side Unified Football tournament hosted by disabilities (partners) took part in an inclusive sports for the 2014 Special Olympics European Summer Games. Villarreal in Spain for 20 teams from 6 countries. setting across six cities for the first time. • The Special Olympics featured in the UEFA Champions 4,637 • The fourth Kim Källström Trophy competition was Festival and UEFA Europa League neutral fan zone. held as part of the World Youth Cup, or Gothia Cup, • The Special Olympics European Football Week 2015 “I see no di©erence between athletes in Gothenburg. This European seven-a-side football involved over 40,000 participants in 50 countries and and partners. They just need a little tournament was organised by Special Olympics for 30 37 seminars for coaches organised in cooperation with support sometimes to learn new teams from 15 nations. 28 national associations and 90 clubs across Europe. • A seven-a-side football tournament was held at the Leading football stars, including Danny Alves, Johan skills. In my team there are some 2014 Special Olympics European Summer Games for Cruyff and Christian Karembeu, gave their support to the athletes who have better abilities 23 male and 10 female teams. All players also enjoyed initiative. than partners. I like to be friends with the presence of high-profile guests and ambassadors, • An invitational seven-a-side football tournament in athletes, and I am sure that we are all including UEFA Captain of Change Christian Karembeu. Rosmalen, in the Netherlands, was organised for 12 teams from 10 countries and was hosted by local club equal in life.” RKKSV Rosmalen. Mustafa Akın, partner, aged 11 © Eric Vidal

< Contents 55 UEFA Football and Social Responsibility Report 2014/15 Inclusion

Football for All Abilities Special Olympics Europe/Eurasia (SOEE)

Key performance indicators The 16th Thuringia Regional Tournament

Performance Plan Target Nicki Vincenz, regional coordinator He emphasised that, “It’s about Objective Indicator 2010/11 2013/14 2014/15 2015/16 2016/17 for Special Olympics Thuringia fun and respect. And it gives us Number of football players registered 130,857 133,070 137,707 139,000 140,000 and national football coordinator an opportunity to unite as a of Special Olympics Germany, strong team.”

22 23 54 (+47)/540 oversees the implementation of Number of teams/players at regional events 48/564 44/440 77 /770 24 60/600 Sven’s coach, Christiane Betz, Develop grassroots football (+500) the Swiss ladder system at the added, “They work as gardeners, tournament. She explained, “It’s fitters, cooks and recyclers and Number of European Football Week events 400 420 420 430 440 a way of levelling the playing rarely leave the town that they field by incorporating the results work in. This tournament offers Number of coaches trained 450 550 400 550 550 of a team’s opponents, and the them a chance to travel to opponents’ results against other Recruit and educate coaches somewhere new, to experience Number of Special Olympics football coaches opponents. We’ve been using 6,475 6,525 7,427 7,500 7,700 the highs and lows of a football registered it at Special Olympics Germany tournament as a team, and have for six years now. After an initial Promote integrated/unified teams Number of players in unified teams 25,275 29,721 33,858 34,000 35,000 the potential to qualify for the Classification Day, there follows national tournament.” a Finals Day whereby teams with similar results compete against Thanks to SOEE’s coordination, the impact of such a tournament was The 16th Thuringia Regional Tournament each other (in homogenous final groups).” felt far beyond Thuringia. Other events and activities, also held for Many of the teams that were As part of SOEE’s 15th Annual European Football Week, the 16th Thuringia the benefit of intellectually disabled there on the day have been people, were being held across the Regional Tournament for people with intellectual disabilities took place coming since the tournament between 12 and 14 June at the remote but well-kept training ground of SV continent as part of the collective began. Sven Mueller-Welt, global European Football Week initiative. Nahetal Hinternah. messenger for Thuringia and player The tournament was set up in 1998 with six teams. This year’s tournament for the Rennsteig state-funded brought together 17 teams from state-funded organisations that employ organisation, gave a speech at the disabled people to carry out jobs within their capabilities – with the main opening of this year’s tournament. objective of bringing players together in a safe and fun environment. The tournament is organised by Special Olympics Thuringia and supported © Schwery Consulting by a group of partners, including the regional football association and local municipality. © Schwery Consulting

22 The number of teams will depend on the interest in hosting a European event, how much funding can be raised by the local organising committee, support provided by the FA or club and how many teams can be accommodated. 23 There were 33 football teams at the 2014 Special Olympics European Games in Antwerp. 24 Numbers in brackets refer to European teams/players at the 2015 Special Olympics World Games in Los Angeles.

< Contents 57 UEFA Football and Social Responsibility Report 2014/15 Inclusion

Homeless World Cup Foundation (HWC) Although it is a small organisation, Main achievements 2014/15 the Homeless World Cup Foundation “ The Homeless World Cup has completely (HWCF) has a global reach. Today, • The 2014 Homeless World Cup took place in Santiago, changed my life. It’s very hard to explain the main role of the organisation is Chile, with 54 national teams playing in specially to coordinate the work of 74 o¬cial constructed stadiums opposite the presidential palace. what it is that the whole experience gives Around 100,000 people came to watch 350 live games you. Something changes inside. The national partner organisations across The HWCF currently has five continents by providing support over eight days and to see how football has helped to way you see yourself. You are positive. change the lives of the players taking part. and guidance to grow and develop Everything is now a possibility for you sustainable programmes, which have • The 2014 Homeless World Cup saw the hosting of the 74 first-ever UEFA Respect Day. There were UEFA Respect o¬cial national partner and you know what’s important in life.” a positive impact on the lives of flags as the teams walked onto the pitches, T-shirts and organisations across five Toby McKillop, player for Team Scotland at the 2014 Homeless World Cup © Elaine Livingston homeless and excluded people all caps were worn by players, managers and volunteers, all continents. Key performance indicators around the world. captains wore Respect armbands, the day was profiled on A total of social media and on the HWCF website, and a one-minute It is also responsible for the organisation and video capturing the essence of the day was broadcast on Performance Plan Target management of the annual Homeless World Cup, Objective Indicator 2013/14 2014/15 2015/16 2016/17 HWCF and UEFA channels. at which the national partners come together to 100,000 people came to watch Increase the number of players who Number of players participating in a Homeless World Cup demonstrate how football has the power to change • iPass (International Partners Sharing Skills) was supported 72,688 80,280 88,30825 97,13926 benefit from social inclusion programmes partner programme people’s lives. by a new partnership framework, which scores and ranks all global partners based on a range of qualitative Stimulate the creation of international 350 Numbers of full/provisional partner agreements in place 63/11 63/1127 70/10 70/10 and quantitative measurements, such as leadership, live games over football programmes on every continent communication, working with other HWCF partners, Number of spectators n/a 100,00028 100,000 100,000 the integration of women and the addition of women’s 8 programmes, the number of players, the number of days and to see how Number of online content impressions n/a 22 million 30 million 160 million sessions per week and the relationship with national football has helped to Create visibility of the work of the HWCF Unique views on the HWCF website during the associations. The 48 top-scoring men’s teams and 16 top- change the lives of the and its global partners through its annual n/a 46,000 56,000 66,000 tournament tournament scoring women’s teams are invited to the Homeless World players taking part. Page views 400,000 300,00029 400,000 Cup each year. Number of people active on social media n/a 3 million 4.4 million 5 million Planned activities for 2014/15 The HWCF’s iPass and the partnership framework have resulted in changes by a higher level of communication and understanding between the HWCF • The 2015 Homeless World Cup will be held in Amsterdam, the partner country to learn about aspects of their programme and take to the status and number of national partner organisations. Importantly, and its partner organisations, as well as enhanced measurement practice Netherlands, in the centre of Museumplein. A total of 64 national teams part in small ‘Tour D’Europe’ tournaments and player and partner both have also led to an overall increase in partner quality, as demonstrated that will see long-term improvements in social impact. will take part in the tournament, which will further embed the key theme development workshops. A key outcome will be the development of a of Respect, highlighted strongly on UEFA Respect Day. skills framework that can be applied universally throughout the HWCF’s • A significant three-year funding application has been submitted to the European partners to help it measure and understand the social impact at EU’s Erasmus+ programme to further develop iPass activities in Europe player level through the social football programmes that its partners run. 25 Represents a 10% increase on the previous season. 26 Represents a 10% increase on the previous season. 27 Although overall partner numbers remained fairly static the overall composition changed as focus shifted to improving quality. See table below for a full explanation. 28 The 2014 tournament had local TV coverage, including a live broadcast of the finals, with an average of 30 markets taking through focused partner visits. Up to three partners will visit one host news packages. 29 A decrease on the previous season here is viewed by the HWCF as a positive because, following a relaunch of its website, this indicates that users are finding what they want more quickly.

< Contents 59 UEFA Football and Social Responsibility Report 2014/15 Inclusion

Centre for Access to Football in Europe (CAFE) CAFE is working to ensure that many Main achievements 2014/15 Key performance indicators more disabled people can enjoy a Performance Plan Target Objective Indicator football match as an inclusive fan • CAFE advised UEFA on introducing a stadium staff was provided as part of 2012/13 2013/14 2014/15 2015/16 2016/17 experience. It also aims to promote the disability access officer (DAO) criterion CAFE’s UEFA EURO 2012 legacy work in Number of UEFA club stadiums reports 54 employment of more disabled people into its Club Licensing and Financial Fair Poland and Ukraine30. completed, identifying a benchmark of existing 52 104 36 54 (cumulative facilities total of 300) within football and to highlight the Play Regulations. Every club playing in • CAFE continued to work as a mediator UEFA competitions is now required to 21 (including clubs 28 (CAFE organised hard accessibility and inclusion values between disabled fans, clubs, national Improve access Sent to 252 clubs. appoint a DAO to promote and develop and stadiums who copy versions in French associations and leagues, helping them and make Translated into that disabled employees can Number of clubs and stadiums introduced to the were sent hard for UEFA EURO 2016 host accessibility and inclusion for disabled matchdays 12 additional 50 50 to set up constructive dialogue and to UEFA/CAFE good-practice guide Access for All copy versions stadiums). bring to an organisation. people as spectators, visitors, volunteers at European languages. form user-led disabled fans’ groups. in Polish and Greek translation added. stadiums more and employees. Russian) Available in 14 languages. • CAFE worked with the UEFA FSR, inclusive for • The third annual CAFE Week of Action stadium and security, events, ticketing disabled fans Number of stadiums with the audio-descriptive n/a 6 3 10 5 – Total Football, Total Access was held in and club licensing teams to ensure host service in place Poland and Ukraine. Highlights included stadiums consider facilities and services Number of new stadium builds identified and televised ceremonies that preceded each n/a 4 4432 25 25 for disabled fans more closely ahead of provided with good-practice guidance Ukrainian Premier League match over matches, and especially finals. A CAFE one weekend and a match hosted by Number of clubs or stadiums receiving access helpsheet is available in ten European n/a 11 8 10 10 and inclusion awareness training WKS Śląsk Wroclaw in Poland with a languages and Access for All – UEFA and Raise awareness of record-breaking 1,000+ disabled fans CAFE Good Practice Guide to Creating Number of people receiving access and access and n/a 136 75 50 50 in attendance. inclusion training an Accessible Stadium and Matchday inclusion across • Disability awareness and access and Experience is available in 14 languages. UEFA region Number of CAFE ambassadors appointed 3 6 4 2 2 © CAFE inclusion training for football clubs and

Number of established links with existing DSGs Cumulative 37 40 57 77 across Europe total of 100 CAFE Planned activities for 2015/16 Increase the Number of established national DSGs in Europe 6 6 6 10 14 facilitated the number of • Successfully deliver the UEFA EURO • Continue to offer support to the • Implement Article 35bis (Disability access creation of disabled fans Number of meetings with CAFE acting as attending 2016 Respect – Access for All project, Week of Action campaigns in Poland officer) of the UEFA Club Licensing and initiator/mediator between a football club and n/a 11 15 15 15 matches its fans to set up a DSG including the implementation of an and Ukraine, with plans already afoot Financial Fair Play Regulations. 8 Cumulative audio-descriptive commentary service to extend this to four countries with Number of new club DSGs set up 5 5 8 8 • Work with the German deaf fans’ new disabled total of 38 and the creation of a national DSG in established national DSGs. association to develop a best-practice supporters’ France, leaving a tangible legacy of • Continued circulation of Access for All toolkit for clubs and to establish a groups (DSGs) CAFE will continue to work closely with UEFA and its 54 member associations, including their clubs, national and local DSGs, disability and equality NGOs, improved access and awareness. – UEFA and CAFE Good Practice Guide Europe-wide deaf fans’ network. across Europe and supporter networks, to help ensure that the game is better able to offer an accessible and inclusive experience for all. • Host the second international Total to Creating an Accessible Stadium and during the Football, Total Access conference at the Matchday Experience, including a new 2014/15 30 31 The CAFE legacy project is now drawing to a close. With sustainability in mind, local disabled fans’ groups and the football authorities have taken ownership of the campaign and will continue to Stade de France . French hard copy and a Greek season. celebrate best practice with CAFE’s ongoing support.31 This conference was initially to be held in Kyiv during the 2013/14 season but was postponed due to the situation in Ukraine. 32 CAFE closely monitored new stadium builds and renovations and each time it identified one, it made contact with the relevant architects to provide Access for All guidance, hence the large increase since 2013/14. electronic version. < Contents 61 UEFA Football and Social Responsibility Report 2014/15 Environment

Environment © Global Warming Images / WWF-Canon © Global Warming

< Contents 63 UEFA Football and Social Responsibility Report 2014/15 Environment

World Wide Fund for Nature (WWF)

The vision held by the World Wide Main achievements 2014/15 Key performance indicators33 Fund for Nature (WWF) is of a world powered by renewable energy, where Performance Plan Target • Norway’s parliament approved a decision for governments to honour their Objective Indicator 2012/13 2013/14 2014/15 2015/16 2016/17 communities and ecosystems are to divest the country’s sovereign wealth commitments to reach the target of resilient to climate change. Building fund of companies who receive more $100bn by 2020. Amount of n/a Shift targeted on the momentum created by its Seize than 30% of their income from coal money campaign (Year 1 was • The WWF participated in a wave of financial institutions’ has contributed used to Your Power fossil fuel divestment extraction or coal power. This decision climate activism that swept across the fossil fuel investments to shifting out formulate by the world’s biggest sovereign wealth to clean energy $20bn $20bn $40bn $40bn campaign, the WWF continues to world to demand immediate action on of coal power and fund follows a series of announcements portfolios, with a climate change. It joined more than investment and/ launch the influence important players to phase significant focus on from major investors that they will or into renewable campaign) 1,500 partner organisations, with more European institutions out investment in coal, oil and gas and divest themselves of coal or reduce their energy raise investment in renewable power. than 2,800 events held in 166 countries, financing for it. such as the climate march of more than • Lobbying efforts have convinced several 400,000 people in New York City. countries to make new commitments to • In a video statement recorded for Earth Prompt national cutting their carbon emissions or invest in governments to make Number of “People from all walks of life Hour, UN secretary-general Ban Ki-moon / WWF-US © Rebecca Greenfield public commitments governments renewable energy to reduce dependence echoed the WWF’s belief that people will are taking to the streets and on fossil fuels. regarding low carbon making a n/a 8 10 20 10 play a key role in solving climate change. investments or commitment to a rallying cry is building from • Various countries have made It was a year of record participation, with reducing financial shift incentives business leaders and civil contributions totalling $10.2bn to individuals, businesses, city skylines and support for fossil fuels society to address runaway the Green Climate Fund to support landmarks in 172 countries and territories developing countries in addressing switching off their lights to participate in climate change. All the pieces climate change challenges. The WWF the world’s largest grassroots movement Prompt municipal are in place and it’s time for has been intensively advocating for the environment. governments to make Number of new commitments cities making n/a 100 144 150 50 heads of state to join this – both financial commitments to movement.” The WWF joined more than and symbolic – to shift incentives Planned activities 2015/16 renewable energy Samantha Smith, WWF Global Climate and Energy Initiative leader • Advocate for a global climate agreement Development Goals that will be agreed 1,500 at COP21 that would contribute to an upon during the UN General Assembly in partner organisations in a wave of The WWF’s Seize Your Power divestment combine economic growth and climate action. increase in renewable energy financing. New York. climate activism, with more than campaign has shown that the WWF can The WWF is now looking at how real business • Continue to press for coal divestments • Advocate for the Green Climate Fund to reshape the way that investors, governments options can lead to the decarbonisation of by pension funds and other institutional become a transformational fund financing and the public see fossil fuels. It will continue the economy and working towards greater investors, as well as persuading private long-term solutions for the challenge of events2,800 held in pushing for public and private finance to opportunities for sustainable investment. sector finance to phase out services to the dealing with climate change. address shaping a better future that will coal sector. • Create public noise and pressure, gathering 33 The WWF does not expect there to be a continuously increasing trend for all KPIs. This is mainly due to the COP21 • Advocate for climate issues to be support and creating political space for 166 conference taking place in December 2015, which is considered the most important milestone this decade for climate countries. change. The WWF expects that major announcements on climate finance may be made around the time of this event, integrated into the new set of Sustainable making renewable energy the new normal. suggesting potentially fewer future announcements in 2016/17.

< Contents 65 UEFA Football and Social Responsibility Report 2014/15 Environment

Climate Friendly Climate Friendly remains committed to addressing climate change and has created a new five-year target based on Beyond the emissions reductions, the projects provide benefits to local communities in Turkey and UEFA’s action the need to take more urgent action. raises awareness about the tangible benefits that carbon The ambitious purpose is to reduce compensation can bring to the environment and society. emissions by 50 million tonnes by 2020. Climate Friendly lauds the support of UEFA, and UEFA has offset 24,648 tonnes of greenhouse gas other high-profile organisations, as it can be crucial emissions from 59,627 flights taken by UEFA staff and in ensuring such projects are set up and provides referees during 2014/15, bringing the total emissions encouragement to other project developers to engage reductions in the six-year partnership to 133,293 tonnes. in sustainable development activities, as they know they will be supported by similar organisations. As with the previous five years, UEFA offset the 2014/15 season’s emissions by purchasing renewable energy carbon credits for projects that it handpicked with Climate Friendly’s support. The two projects supported in the 2014/15 season were the Alize Camseki wind farm and Samsun landfill gas-to-energy projects, both in Turkey. Each brings several benefits in addition to emissions reductions. For example, the wind farm provides employment for seven full-time staff and has provided assistance to local people to renovate their homes. The Samsun project provides a new method and perspective for managing waste sustainably and effectively, in particular preventing the dumping of municipal waste in the local river.

“I work as a security person on the site. During the day, I study at the local university. I was born and raised in the village nearest the wind farm.”

Ferdi Hizli, local resident © Mavi Consultants < Contents 67 UEFA Football and Social Responsibility Report 2014/15 Health

Health © Street Games © Street

< Contents 69 UEFA Football and Social Responsibility Report 2014/15 Health

World Heart Federation (WHF) Addressing the increasing prevalence of physical inactivity Planned activities for 2015/16 Key performance indicators and obesity among children and young people, which makes Performance Plan Target them more vulnerable to cardiovascular disease, the five-year • The Children in the City campaign will begin practical Objective Indicator 2012/13 2013/14 2014/15 2015/16 2016/17 interventions based on the surveys conducted during partnership between UEFA and the World Heart Federation (WHF) Number of children Romania: the two last seasons. The participants’ individual participating in 1,000 focuses on the promotion of a healthy diet and physical activity Improve At least behaviour will be monitored to assess their impact and physical activity n/a n/a n/a Spain: 400 through football, as well as tobacco control, in partnership with knowledge, 2,000 advocacy material and draft policy recommendations will attitudes and programmes as a UK: 750 Healthy Stadia. be provided. behaviour result of the campaign towards physical • As part of this campaign, Healthy Stadia and the WHF, Percentage of children activity in children within the target with its Romanian representatives, will develop a toolkit At least Main achievements 2014/15 in selected low- group who reach the and education materials with a view to training coaches income urban n/a 15%35 23%36 n/a 50% in both WHO’s recommended 37 © WHF 34 countries and children on the promotion of physical activity. communities amount of physical • The results of the survey about barriers to physical activity in children aged 7 Around activity to 12 living in low-income urban neighbourhoods were published in Spain and • As well as making existing apps more attractive and user- friendly, the WHF will launch the Italian-speaking version Number of Romania. Their publication raised awareness of the increasing prevalence of WHF members of the Eat for Goals! app ahead of UEFA EURO 2016. of Spanish children and n/a 2 1 1 4 physical inactivity and underlined the importance of developing concrete practical 85% implementing the interventions with the aim of increasing inactive children’s level of physical activity. • Following completion of policy research and guidance programme Promote healthy • The WHF conducted a media campaign in partnership with the Spanish Heart development, Healthy Stadia will launch a major advocacy of Romanian children aged Number of downloads 9,499 25,200 30,000 30,000 77% nutrition among campaign concerning tobacco-free stadiums with the of the Eat for Goals! n/a (English (English across 3 across 3 Foundation to launch the Spanish version of the Eat for Goals! app, following the children38 success of the English version. ambition of all football clubs and national associations app only) only) languages languages adopting a tobacco-free policy by 2025. 7 to 12 3 (English, • The WHF’s activities to build on the successful UEFA Women’s EURO 2013 Make living in low-income urban areas do not Number of languages n/a 1 2 3 Spanish and a Healthy Heart Your Goal campaign included additional content shared on social • World Heart Day takes place on 29 September every year, the app is available in reach the World Health Organization (WHO) Italian) media, encouraging children’s football in Kenya, planning a women’s football with a focus on creating heart-healthy environments. The WHF and UEFA will organise several internal and Number of additional event in Finland, and distributing Heart Team postcards to key stakeholders. recommended amount of physical activity per 5 5 5 5 5 network members external activities in unison. In partnership with Healthy day (60 minutes or more). • Healthy Stadia undertook health impact assessments for the host stadiums Promote healthy Stadia, they will work with national associations to Successful of UEFA’s 2015 European club competition finals. It also used the assessment policies in promote World Heart Day and develop heart-healthy undertaking of stadiums39 process to help develop a No Tobacco training package for stewards at UEFA club stadium environments. The WHF is looking to continue developing and assessment for UEFA n/a 2 2 340 3 competition finals. expanding existing initiatives. Children in Romania, club competition • The third European Healthy Stadia Conference gave delegates the opportunity The most positive thing about the Spain and the UK will actively engage in sports, finals “ including football and more children will be offered the to hear about some of sport’s most innovative public health initiatives that are Eat for Goals! app is that it provides, Number of national currently changing lives across the globe. through games, a strong incentive opportunity to cook the same heart-healthy recipes as Promote World associations Minimum of their favourite football players. Heart Day in promoting World 5 national for kids by motivating them in an engaging 5 6 5 10 • Healthy Stadia and the WHF implemented a successful campaign in support of the football Heart Day and associations World Heart Day across a number of European football associations to promote and attractive way to practise their cooking Healthy Stadia will have a major focus on tobacco environment disseminating the engaged players’ and fans’ heart health. This campaign saw the development of a World skills and eat the same way as football control, carry out health impact assessments for the toolkit Heart Day guidance toolkit and also encouraged women to be more physically stars, moving away from the classic warning host stadiums of UEFA’s club competition finals and active through football. messages or prohibition of some food items.” deliver the Respect Your Health: No Tobacco project for 34 KPIs refer specifically to the Children in the City campaign. 35 Baseline survey conducted in Spain. 36 Baseline survey Dr Leandro Plaza, president of the Spanish Heart Foundation UEFA EURO 2016. conducted in Romania. 37 An outcome indicator, not fully correlated to the project. 38 KPIs refer specifically to the Eat for Goals! app. 39 KPIs refer specifically to Healthy Stadia-related initiatives.40 Includes UEFA Champions League, UEFA Europa League and UEFA Super Cup competitions. < Contents 71 UEFA Football and Social Responsibility Report 2014/15 Peace and reconciliation

Peace and reconciliation © CCPA

< Contents 73 UEFA Football and Social Responsibility Report 2014/15 Peace and reconciliation

Cross Cultures Project Association (CCPA) The approach of the Cross Cultures Project Schools (OFFS) concept to gain access to thousands Association (CCPA) to peace and reconciliation of children and voluntary coaches from population derives from the belief that peace must be sustained groups in conflict to give them the opportunity to at a local level through activities that facilitate play and have fun together across divides and to dialogue and cooperation between people from provide them with alternative stories and positions to population groups that are in conflict with each those of conflict. other. In this way the CCPA uses its Open Fun Football

Main achievements 2014/15

• Due to the unforeseen geopolitical conflict • The first CCPA International Council • The CCPA has written a new booklet called in Crimea, the CCPA and its local partner, meeting was held to create a platform for An introduction to the Cross Cultures the Football Federation of Ukraine, had to programme volunteers around the world Football Philosophy and Fundamentals. The suspend operations in Crimea, despite pleas to meet, learn from each other and discuss booklet will form the basis of next year’s © CCPA © CCPA from the regional FA. A similar situation future challenges and ideas. In attendance education of voluntary coaches and leaders Planned activities for 2015/16 applies in Moldova and Georgia, though was Danish musician Morten Kærså, who from a technical football perspective. in these regions the CCPA has been able was inspired to make a Cross Cultures • Zenica hosted 600 girls and boys for the The CCPA runs its OFFS programme throughout the integration into the school system. A total of to ensure that local minorities are also song and video called Humans & Angels. fifth annual Mini Champions programme. whole year. Some of the highlights will include: participating in the OFFS programmes. • Celebrating World Diabetes Day by organising the • The OFFS and SSP projects continue to Parents from over 20 towns and cities in • Implementing 100 schools in 11 partner countries, Novo Nordisk Cup for 10,000 children. • Large parts of Bosnia and Herzegovina, develop, especially in Georgia, where the Bosnia and Herzegovina sent their children 257 involving 20,000 boys and girls. volunteers from Serbia and Croatia suffered serious flooding CCPA is implementing two EU grants, in to enjoy the football games and fun, which • Participation in the UEFA Grassroots Week. in 2014. The CCPA worked together with Moldova and in Serbia. For the Georgian are used as a tool to encourage interaction • A stakeholder seminar with workshops in Moldova • Educating 1,400 voluntary coaches through local Red Cross agencies and the local project, an SSP lecture plan has been and integration. and Georgia. courses totalling 60 hours. 22 stakeholders (football clubs, schools and developed and implemented successfully. • Follow-up activities for approximately 20,000 • Publication of two further booklets: a CCPA countries attended the CCPA police – sport + school + police, or SSP) to children. organisational approach for leaders, and a manual International Council meeting, focus on psychosocial and post-traumatic • Further development of the OFFS and public on rotations and drills reflecting the cross cultures despite being obliged to pay for matters in the worst-hit areas. elementary school (OFFS+PE) curriculum, whereby integrated learning approach. their own transport and 50% of the programme concept is customised for their accommodation costs.

< Contents 75 UEFA Football and Social Responsibility Report 2014/15 Peace and reconciliation

Cross Cultures Project Association (CCPA) Key performance indicators

Objective Indicator Performance Plan Target 2012/13 2013/14 2014/1541 2015/16 2016/17

Number of OFFS participants 25,949 25,609 25,486 20,000 20,000

Percentage of girls 36% 44% 44% >33% >33% Promote and support intra- and inter- community OFFS activities for children Percentage of children who are not and young people and their families in 69% 64% 67% >50% >50% yet members of a local football club communities divided by conflict Percentage of children who are 16% 24% 34% >20% >20% from vulnerable families

Number of grassroots leaders and coaches enrolled on courses 1,627 1,665 1,834 1,300 1,300 Train leaders, coaches and parents of 60–80 hours (volunteers) in the community-based and child-centred OFFS concept Number of parents involved in 5,873 4,266 2,841 3,500 3,500 three-hour workshops

Cooperate with community football clubs, Number of partnership agreements local authorities, primary schools and 1,519 1,249 1,200 1,000 1,000 signed with local stakeholders national and local sports organisations

The CCPA fun football approach is designed to use the best of human nature as its driving force. Neither the children nor the adults who train them are ever asked to do anything that is not motivating, engaging and meaningful. Further to this, the integrated learning approach, which is developed and applied to all CCPA activities, is inspired by protreptical (persuasive or instructive) coaching methods, and is a holistic approach to motivation that turns knowledge, passion and desire into tools for action and change.

41 CCPA’s planned figures for last season were surpassed for the majority of performance

indicators, as many countries organised unplanned OFFS activities. © CCPA < Contents 77 UEFA Football and Social Responsibility Report 2014/15 Solidarity

Solidarity © Ilja van Holsteijn

< Contents 79 UEFA Football and Social Responsibility Report 2014/15 Solidarity

International Committee of the Red Cross (ICRC) Restoring disabled people’s mobility is Main achievements 2014/15 Planned activities for 2015/16 basic justice – the first step in ensuring access to food, shelter, education, a • More than 104,500 disabled Afghans • Sport for people with disabilities is • Continued support for seven through professional certification • Continuation of a home care (including around 34,500 children) a key element of the activities of centres and a component factory courses. programme for severely disabled job and, more generally, the same benefited from physiotherapy the ICRC’s programme. It perfectly with a view to providing 95,000 people. opportunities as other members • Continuation of activities and prosthetic/orthotic devices combines physical rehabilitation, physically disabled people with to improve patients’ access • Continuation of social of society. Aware that the physical provided by seven ICRC-run social reintegration, fun and quality rehabilitation services. to centres (transportation/ inclusion activities: education, rehabilitation of disabled people is physical rehabilitation centres and a entertainment for people who would • Continued support for staff outreach programmes, security employment and sports. 42 only a first step towards their social component factory in Afghanistan. otherwise not have had access to training, both on the job and permitting). reintegration, the programme of the • The Afghan Diploma in Prosthetics these things. Already during their physical rehabilitation, patients do International Committee of the Red and Orthotics, developed by the ICRC in close collaboration with the exercises with balls to improve, for Key performance indicators Cross (ICRC) continues to champion the example, their balance and weight Ghazanfar Institute of Health Science Performance Plan Target rights of disabled people to an active transference. and the Afghan ministry of public Objective Indicator 2012 2013 2014 2015 2016 role in society through education, health, continued to support the • As with every season, as part of the Provide physically 80,528, 94,868, 104,584, 95,000, employment, microcredit loans, professional development of local UEFA.com users’ Team of the Year disabled people Patients who receive including including including including 104,500 vocational training and sport activities. prosthetic/orthotic technicians and award, a donation of €100,000 was with rehabilitation services 20,469 28,945 34,509 30,000 physiotherapists working at ICRC- made to the ICRC’s programme in services children children children children managed centres and at other centres Afghanistan. Number of home located throughout the country. visits to patients 7,083 7,706 6,946 8,000 8,000 who cannot travel © Olivier Moeckli, ICRC to a centre43

“ Everyone loves something in “A few players have started English Improve access to Number of their lives. My love is football – lessons. For years we had advised Some 700 disabled the services and patients afforded it saves me from being sad and them to do this. Sport performed employees are provided with on- follow-up social inclusion opportunities, such depressed. When I play football the miracle, knocking down barriers. the-job coaching each year, and 3,000 3,700 2,900 3,000 3,000 I feel like a normal football Others have learned to read and write. a total of 39 students will have as employment, education and player. Playing sport regularly Some have taken out loans to start finished a three-year diploma sports, thanks to has also inspired some of the their own businesses. Playing sport course by the end of 2015. ICRC support players to learn additional has given the players confidence to skills.” take on new challenges.” In 2014, more than Nangyali, football player at the ICRC Alberto Cairo, head of the ICRC’s physical physical rehabilitation centre in Kabul rehabilitation programme in Afghanistan disabled104,500 Afghans (including around 34,500 children) benefited from physiotherapy and prosthetic/orthotic devices 42 The ICRC has run physical rehabilitation services in Afghanistan smoothly and systematically since 1987, an impressive provided by ICRC-run facilities. 43

© Olivier Moeckli, ICRC achievement considering the challenges involved in working in a war zone. Number of visits determined by patients’ needs and the security situation.

< Contents 81 UEFA Football and Social Responsibility Report 2014/15 Solidarity

sportanddev.org: the International Platform on Sport and Development There was significant progress for sport and Main achievements 2014/15 Key Performance Indicators development (S&D) during the 2014/15 season, Performance Plan Target most notably the inclusion of sport in the 2030 • sportanddev.org provided wide coverage of a day-long workshop on Objective Indicator 2012/13 2013/14 2014/15 2015/16 2016/17 sport for development at the 2014 European Association for Sport Agenda for Sustainable Development as an Increase the visibility Management conference. The workshop’s theme was ‘Exploring global 44 enabler of social change. This milestone is a sign of sportanddev.org in Number of registered team player profiles 3,208 4,275 5,618 6,400 7,400 and local futures in sport and development’, and the workshop included the S&D sector and in of the growing recognition of the role that sport is presentations on a wide range of topics, such as building safe spaces, overall development Number of registered organisations 501 580 624 660 700 playing in e©ecting positive social change globally. monitoring and evaluation and sustainability in S&D. community sportanddev.org plays an essential role in this • sportanddev.org launched a toolkit on child protection and Number of articles shared on sportanddev.org 1,160 1,271 1,301 1,330 1,350 process by acting as the mouthpiece of the S&D safeguarding in sport to accompany the International Safeguarding community and lobbying for greater inclusion of Children in Sport Working Group’s launch of the eight safeguards for Continue to service the S&D community Number of activities on sportanddev.org to sport in global development e©orts. children in sport at the 2014 Beyond Sport Summit in Johannesburg. inform users and provide opportunities to get 31 37 42 43 45 The toolkit aims to encourage safe sport by providing a gateway to involved45 the topic where users can access essential information. • sportanddev.org was invited as experts in S&D to provide insight By the end of the 2014/15 on the role of sport in inspiring climate action. The panel discussion Planned activities for 2015/16 season there were over was organised by the Guardian in reaction to the release of the The following activities are planned to provide Intergovernmental Panel on Climate Change report, which outlined sportanddev.org users with fresh and engaging

one of the most sobering warnings about climate change to date. content and a positive user experience. Coverage more200 team player profiles • The second UN International Day of Sport for Development of additional events is still to be confirmed. than anticipated in the last and Peace recognised the increasing role of sport as a tool in report’s KPI table. • First-hand coverage of Generation Games 2015 in development and peace-building. Once again, sportanddev.org filled Lausanne, Switzerland the role of facilitator for the S&D community on the day, providing 2014/15 was marked by growing space for members to highlight how they marked the occasion, • First-hand coverage of the 2015 Beyond Sport recognition of sportanddev.org as Summit in London and sharing information on organising related activities, the main source of information coordinating a campaign and advocating for wider on S&D. For example, both the • Expert input at the Communities in Crisis Seminar: recognition of sport as a tool for development. International Olympic Committee Inclusive Development through Sport in Rheinsberg, and UNESCO provided links on their Germany

© sportanddev.org sites regarding sportanddev.org’s • Relaunch of sportanddev.org “We need more of this in academia coverage of the International Day of • Coverage of sport and the Sustainable Development as @sportanddev livestream some Sport for Development and Peace. Goals sportanddev.org aims to continue presentations from #EASM2014.” to act as a figurehead for this David McGillivray, sportanddev.org user, via Twitter emerging field and as a supporter of its members as they start to receive

the attention they deserve. 44 Target raised to reflect strong 2014/15 performance. 45 For example, e-newsletters, live streaming events, calls for articles, article

© sportanddev.org series and e-debates. < Contents 83 UEFA Football and Social Responsibility Report 2014/15 Solidarity

The Cruy© Foundation The Johan Cruy© Foundation initiates Key performance indicators and supports projects that stimulate Performance Plan Target sport and games, and, to that Objective Indicator 2012/13 2013/14 2014/15 2015/16 2016/17 end, cooperates with clubs, sport federations, NGOs, governments Build playing Number of Cruyff Courts 9 4 846 8 8 and companies, giving children the spaces built in European countries opportunity to participate in sport, Number of Cruyff Court no matter what their background is or 214 in 233 in 239 in 245 in 250 in six-a-side championships in 67 cities 72 cities 70 cities 73 cities 75 cities what disability they might have. Create European countries participation opportunities Number of community Main achievements 2014/15 programmes in European 31 58 58 70 75 countries

Three significant Cruyff Courts were opened During the 2014/15 season, Planned activities for 2015/16 during 2014/15 in the names of Xavi Hernández, Cruy© Courts reached over FC Barcelona midfield legend, the late Stefano The opening of many new Cruyff Courts is planned for Borgonovo, whose foundation, like the Johan next season:

Cruyff Foundation, is also a recipient of the © Ilja van Holsteijn children35,000 a week through free • Three in the United Kingdom – two in Liverpool UEFA Monaco Charity Award, and Marlou van play and weekly activities (the first in collaboration with the Liverpool FC Rhijn, the current women’s Paralympic 100m and organised by local partners. Foundation, the city of Liverpool, and the People’s 200m champion and world record holder. The Postcode Lottery, and the second with Everton in the latter represented a momentous 200th Cruyff Community); and one in Aberdeen, together with the Court and 34th Special Cruyff Court, adapted to Denis Law Legacy Trust. children with special needs. • The Davy Klaassen Cruyff Court– named after the The Johan Cruyff Foundation and Johan Cruyff current AFC Ajax player – will open in the player’s Institute educated a selection of community hometown of Hilversum, in the Netherlands.

coaches from Arsenal in the Community, the © Ilja van Holsteijn • New Cruyff Courts will open in Acre, Israel, and the Tottenham Hotspur Foundation, the Liverpool village of Pobla de Segur in Spain, the hometown of FC Foundation and the Stefano Borgonovo “You may not always think about it. However, when former FC Barcelona defender Carles Puyol. Foundation in London, England. These coaches can now run Johan Cruyff Foundation you have the possibility to do something for community programmes on their local Cruyff another, you must take that opportunity.” Courts. Johan Cruyff

46 © Ilja van Holsteijn Some projects that were planned for the first half of 2015 have been postponed until 2015/16.

< Contents 85 UEFA Football and Social Responsibility Report 2014/15 Solidarity

Football Association of Serbia Society for the Prevention of Cruelty to Children (NSPCC)

The Football Association of Serbia In 2014, The Football Association Main achievements 2014/15 (FSS) held the Friendship Tournament (The FA) successfully nominated the for a second consecutive year. The National Society for the Prevention • A comprehensive three-year business • A e-learning resource on children and tournament once again brought of Cruelty to Children (NSPCC) for the plan was developed for the project, young people’s participation is being together Under-16 teams from 16 of UEFA Monaco Charity Award of €1m. outlining the key deliverables across created to enable organisations to the most popular football clubs in This award has enabled the NSPCC each year. develop a participation approach to the region. From 1945 to 1990 these to develop a three-year programme, • Awareness-raising campaigns were run, safeguarding. Free copies of the existing aiming to educate, empower and drive e-learning product Child Protection in clubs made up the first division in the building on the work of its Child Sport have been provided to football Yugoslav football championship, which Protection in Sport Unit (CPSU), to participation through Facebook posts aimed at children and young people, clubs and community-based groups ceased to exist following the conflicts focus on protecting more children and also targeting adults who are working with football to complement that divided the country in the 1990s. and young people involved in sport, parents or carers of children potentially existing programmes. particularly football. involved in sporting activities. • The CPSU has trained the NSPCC Fortunately, today the generation of players competing • With the participation of young people Schools Service area coordinators to in the tournament live in peace, but unfortunately they underpinning all elements of the deliver training to volunteers in a pilot are limited in the opportunities they have to interact project, 11 young people attended the project that will see volunteers visit with one another. The tournament attempts to address Child Helpline International conference every primary school in the country this issue, and it takes place in Bijeljina, in Bosnia and in London to discuss empowering every two years to speak about © Football Association of Serbia Herzegovina, which was chosen for its close proximity young people through technology. safeguarding children in sport. for all participants. “The name of the tournament tells us everything.” A total of 18 young people were Four matches were broadcast every day on a regional recruited for the NSPCC Support in Husref Musemić, former FK Sarajevo and Red Star player TV channel, each of which had higher viewing figures Sport young people’s advisory group, than Spanish Premier Division matches shown on and preparations began for a number the same channel. Well-known football personalities of consultation sessions with 100 young The ChildLine including Dejan Savićević, Savo Milošević, Ivan Gudelj, people to look at their worries in sport. Facebook campaign Predrag Mijatović, Husref Musemić and Srečko Katanec • Clear protocols have been developed in generated contributed by promoting the tournament and spending collaboration with the CPSU to ensure 1 million impressions, time with the participants to speak about their rich the correct reporting steps are taken playing experiences. when child protection concerns within The main goals of the tournament were for the sport are identified. Between January clicks34,000 and a click- young players to have the opportunity to make and March 2015 ChildLine received through rate of 2.6%, new friendships, broaden their views, and, from a 209 contacts from young people in and was its most competitive perspective, measure themselves against relation to sport. Through Child Helpline successful Facebook the best in the region. International, data can now be collected campaign to date. on sport-related concerns. © NSPCC

< Contents 87 UEFA Football and Social Responsibility Report 2014/15 Solidarity

Society for the Prevention of Sport and Citizenship “When football meets the spirit of the mountain” Cruelty to Children (NSPCC) think tank (S&C) An encounter between two men, Frédéric Thiriez, president of the French The activities of the Sport and Planned activities for 2015/16 Professional Football League, and Marc Citizenship think tank (S&C) aim to Batard, an internationally renowned • Continue to prepare NSPCC staff and volunteers in different services to support sport’s impact on society and climber, known as the ‘sprinter of understand how they can reach children who are involved in sport to study European public policies in the provide them with safeguarding information. Everest’, led to the trip of a lifetime for field of sport. Having opened an o¬ce 11 young people. • Build upon existing relationships with football bodies to identify in Brussels earlier this year, S&C has opportunities to work together on future aspects of the project, including further consultation with young people. reinforced its position as one of the The objective of the expedition, to the Kala Patthar main organisations operating within summit (5,643m) in Nepal, near Mount Everest, was to • Delivery of the new e-learning resource on children’s participation. the realm of EU public policies in the give children who grew up in deprived neighbourhoods • Further delivery of awareness-raising campaigns targeting parents. field of sport, and has strengthened its in France the opportunity to experience and overcome a • The NSPCC’s own new strategy will focus on the Fighting for Childhood physically and mentally demanding adventure, in order presence within European institutions to provide them with the self-confidence and belief campaign, with the England football captain as the campaign’s first and expert groups and related circles. ambassador. that, with the advice and guidance of a mentor, would eventually lead them on the path towards employability. • The CPSU director will open the Premier League national safeguarding During 2014/15 S&C continued to carry out its main UEFA contributed to funding the project, which conference in February 2016 for Premier League clubs, foundations and monitoring, dissemination and advocacy activities, which communities. embodied the values of respect and fair play from included: beginning to end. In the Khumbu Valley, the land of The ability to use the NSPCC’s ChildLine website and social media presence • the publication of bilingual pan-European publications Sherpas, the group played football with young Nepalese to raise awareness and engage with young people who are involved in sport on the topic of Sport and Disabilities and Sport and people and distributed many gifts (such as football shirts has already been highly successful. The CPSU will continue to work with the Health; and or footballs) both during their time on the mountain, wider NSPCC to make a difference to more children in and through sport. • the publication of four scientific journals on Sport, as they walked for 13 days up the rock face under Health and the Environment, Football Research in an severe weather conditions, and at the end of the trek, Enlarged Europe, Sport and Diversity, which included when they offered their stock of medicines and first-aid a detailed description and promotion of UEFA’s equipment to the Lukla clinic in Kathmandu.

“We found the course to be very well- Captains of Change programme, and Sustainable Beautiful images of this adventure were captured by Football League Professional © French presented and extremely detailed in Financing of Sport. film-maker Bruno Peyronnet and have been made into a all aspects of safeguarding in sport. As film entitled Par delà des hauteurs (Beyond the heights), “The summit made them grow. They met the which is due to be aired by three French television challenge head-on through extraordinary such we would recommend it to anyone channels and has been selected to feature at three who works with children in sport.” adventure film festivals (Dijon, La Rochelle, Autrans). commitment, solidarity and trust in others – traits Nic Scott, head of safeguarding, Manchester City FC that are so important in the mountains, and which they will carry with them in life.” Frédéric Thiriez, president of the French Professional Football League

< Contents 89 UEFA Football and Social Responsibility Report 2014/15 Solidarity

Fundación del Fútbol UEFA UEFA Europa League final L’Association Ligne de Vie Profesional Youth League UEFA teamed up with the Society of the Friends L’Association Ligne de Vie (the Life Line Association) of Children (TPD) to provide deprived children with helps to get recovering drug addicts back into work The Fundación del Fútbol Profesional (FFP; The UEFA Youth League is open a once-in-a-lifetime opportunity to attend the UEFA as part of their treatment. It also looks after people Foundation of the Spanish Professional Football League) to 64 teams. It comprises the 32 youth Europa League final between Sevilla FC and FC Dnipro a©ected by HIV/AIDS, in cooperation with Sidaction. and the Spanish Committee for UNICEF have an agreement teams of the clubs that qualify for the Dnipropetrovsk at the National Stadium in Warsaw. to collaborate on promoting the rights of children and group stage of the UEFA Champions Ligne de Vie has twice received financial support from UEFA. In the 2014/15 using sport as an educational tool for development and League and the domestic youth season, funding was provided to assist the association with finding jobs at social inclusion. The agreement also specifies an annual champions of the 32 best-ranked Paris city hall. Contracts of two to five years may be offered, followed by collaboration on the Champions for Life solidarity match, associations in the UEFA association opportunities to acquire permanent posts. which involves players from all Spanish Premier Division coe¬cient rankings. The positions on offer primarily entail maintenance of green spaces, and second-division clubs in order to raise funds for maintenance of sports facilities, welcoming visitors, guarding access points, Having such a large and talented pool of individuals administrative support, assisting in libraries, helping in canteens or assisting humanitarian emergencies and solidarity projects all over participating in the competition presents UEFA with a the elderly. the world, and is focused on children. good opportunity to sensitise these young players to the kind of values that are important to cherish and In the 2014/15 season UEFA Champions for Life match, amounting keep with them in the game, and in life. contributed €20,000 to the second to €407,000, were presented to five Champions for Life match, which took projects. The Spanish Committee The 2014/15 season was the second consecutive year Natural-disaster relief place at the Estadio Vicente Calderón for UNICEF pledged its money to that the tournament took place, and the second year in Madrid. The match featured no less programmes tackling the Ebola it was held in UEFA’s home town of Nyon. UEFA has a long-standing tradition of supporting than 66 players from Spanish first and epidemic in Africa, while the FFP The Respect campaign features very prominently member associations in distress in the wake of second-division clubs, and focused on directed its portion of the funds to during the tournament, with organisers encouraging natural disasters. During the 2014/15 season, giving football the opportunity to join various social programmes already all participants to take it on board as a key facet of © Matthew Lewis, UEFA financial support to help rebuild or replace sport and in solidarity with those suffering the administered by Spanish football the competition. T-shirts, pennants and other UEFA football infrastructures was extended to the football ravages of the Ebola virus in Africa. clubs, and by the FFP itself, in Seville Respect memorabilia are offered to participants, while These ten children have all been at TPD works in the field of social and various African countries. the No To Racism message features on the photos of risk in relation to various negative welfare, complementing state and associations in Bosnia and Herzegovina, Croatia, FYR Afterwards, the headquarters of the Macedonia and Serbia. FFP enjoyed one of its most moving teams and referees. phenomena, such as neglect, local government activities and days when the funds raised during the In addition, as with every season, ticket sales for the deprivation, abuse, exploitation, advocating the rights of children A total of €1.8m was divided between the four countries following the semi-final and final were also donated to a social physical health problems, emotional and young people. disastrous floods that struck the region in the spring of 2014. UEFA’s programme. problems or behavioural difficulties. provision of financial aid went towards the flood alleviation programmes in all countries for the damage caused at the various football facilities in the “We love it! Going to Warsaw to take part affected regions. in the UEFA Europa League final was like our dreams come true.” Participant © Fundación del Fútbol Profesional

< Contents 91 UEFA Football and Social Responsibility Report 2014/15 Fan dialogue

Fan dialogue © Getty Images

< Contents 93 UEFA Football and Social Responsibility Report 2014/15 Fan dialogue

Football Supporters Europe (FSE) Football Supporters Europe (FSE) Main achievements 2014/15 “Over the past year, FSE has played a Planned activities for 2015/16 continued its successful work in the 2014/15 season through a number • FSE organised the seventh European • FSE and Transparency International crucial role in the development of a range • The organisation of the eighth European Football Fans congress. of initiatives, not least the provision Football Fans congress during the Deutschland founded the Sport and of important pan-European measures. of support to its members’ activities Mondiali Antirazzisti festival in Bosco Rights Alliance (SRA), a coalition of It has also proven to be a vital partner • Monthly donations to refugee aid initiatives across Albergati, Italy. Around 8,000 football leading NGOs, sports organisations and Europe through the Second Fan Shirt campaign. in di©erent countries, with the aim willing and able to use its unique position fans, political activists, NGOs and trade unions with the aim of urging the • Relaunch of the FSE Fans’ Guide app. of expanding the possibilities for individuals participated in the festival. decision-makers of large international to help resolve or ease conflicts and • FSE anti-discrimination network activities. football supporters across Europe to • The Second Fan Shirt campaign, an FSE sports events to introduce measures tensions between football supporters and voice their opinions on policies and fan solidarity campaign for refugees, was to ensure these events are organised public and private agencies engaged in • Publication of issue 6 of the Revive the Roar! fanzine, measures a©ecting them in football launched, encouraging fans to organise in a way that respects human rights, on fan-driven anti-discrimination activities in Europe. in a constructive, democratic and collections of fan and football clothing the environment and anti-corruption European-wide football safety and security • The organisation of a key stakeholder conference on requirements at all stages of the process. coordinated manner. and merchandise. operations. Inevitably, as an independent fan hosting and the creation of a legacy for UEFA • The Respect Fan Culture – Fan Embassies • FSE contributed significantly to the representative body FSE is often obliged EURO 2016 through supporter dialogue and liaison. project kicked off with the aim of content of a European handbook on to act as an advocate in respect of • The implementation of international fan embassy fostering good hosting, contributing to supporter liaison to serve as a toolkit for services for travelling supporters of up to 20 the prevention of conflicts and enhancing police and authorities on liaising with supporter concerns and campaigns participating teams as part of the UEFA EURO 2016 safety and security in the run-up to and supporters. The handbook is due to be which, occasionally, can pose challenges Respect Fan Culture project. during UEFA EURO 2016. adopted by the Council of Europe by the end of 2015. for football’s governing institutions. • Member organisations and campaigns However, this should not detract from the were supported in Denmark, France and Turkey, with support provided for the crucial role of the organisation in helping submission, via FSE members, of three to create a safe, secure and welcoming key documents to authorities in Spain. environment in connection with football More than EUR events, inside and outside of stadiums across Europe. The importance of this was8,000 raised for the Second Fan Shirt contribution should never be overlooked campaign through online auctions or diminished.” in the first three months, with over Adrian Dinca, vice-chairman of the Council of Europe standing committee on spectator violence and the European Think Tank of Football Safety and Security Experts 80supporter groups from

countries taking part in campaigning10 activities. © FSE © FSE

< Contents 95 UEFA Football and Social Responsibility Report 2014/15 Fan dialogue

Football Supporters Europe (FSE) Supporters Direct Europe (SD Europe)

Key performance indicators Over the 2014/15 season, Supporters Main achievements 2014/15 Direct Europe (SD Europe) took steps Objective47 Indicator Performance Plan Target 2012/13 2013/14 2014/15 2015/16 2016/17 towards establishing itself as an • Survey findings were presented at a dialogue between supporters, UEFA’s club licensing and financial the government and the football Number of FSE events and independent organisation, rather projects for transnational fair play workshop in Dublin, authorities. 15 15 20 20 20 than an informal network serviced exchange facilitated among demonstrating the positive impact on • Celebrated the establishment of Italy’s Foster networking and fans or FSE members48 by a department within an existing supporter relations since the supporter exchange among football fans body. A governance review has been first two member-run clubs – SCSD across Europe liaison officer (SLO) requirement was Cava United FC and US Ancona 1905. Number of new FSE commissioned, which will incorporate introduced into club licensing. membership applications 61 289 97 100 10049 feedback from the network and relevant • Jointly organised the first Encuentro accepted • SD Europe participated in the first-ever del Fútbol Popular (People’s Football) stakeholders. It is envisaged that by Bulgarian round table on supporter conference in Palencia, Spain, which Number of fan groups 2016/17 SD Europe will be set up as involvement in ownership and focused on better management and Organise transnational participating in FSE’s decision-making processes at clubs. grassroots campaigns on topics 5 10 8050 100 60 an independent organisation. governance of football clubs, the social transnational campaigning The round table was jointly organised relevant to supporters value of football, alternative and more- activities 52 by the local ministry for sport, the BFU Planned activities for 2015/16 effective means of communication and and the PFC Levski Sofia supporters’ strategies, and supporter ownership of Number of countries in which • Participate in the second Encuentro del Fútbol trust ahead of the introduction of a and active participation in clubs. FSE provided structured advice 5 6 5 5 6 new sports law. and European backing to Popular conference. • Provided input on the deliverables of members’ activities • SD Europe network meeting to discuss the future of • Jointly organised the second Assises the expert group on the economic Provide support services, the organisation and the movement as a whole. de Supportérisme (Foundation of dimension of sport. Recommendations advice and expertise to fans Supporterism) conference at the at national and local level Number of users of the FSE • Launch of the second edition of the Heart of the provided focused on social impact and n/a 5,000 3,000 5,000 8,000 French senate, in order to encourage as well as in the context of Fans’ Guide app Game position paper, taking into account the economic sustainability. international tournaments significant shifts in football governance since 2012.

Number of self-sustainable fan • Coordination of the Erasmus+ project Clubs and 7 12 12 18 20 embassy initiatives run by fans51 Supporters for Better Governance in Football partner “The economic environment has created huge launch meeting. problems for our clubs and their owners. The Number of committees, • Coordinate national association SLO project working groups and participation of supporters in the ownership of their Represent fans’ interests workshops and develop SLO resources, including an departments of governmental with relevant institutions and 4 5 8 10 10 updated UEFA SLO handbook, a toolkit and an SLO- and football governing bodies club can prevent bankruptcy. We want to promote football governing bodies related video. worldwide that FSE works with this participation of supporters, to show that they on a regular basis • Establish and develop a formal European SLO are not only fans but also shareholders.” network and run one independently funded project. • Jointly organise a FIFPro and SD Europe joint event Krasen Kralev, Bulgarian sports minister to highlight their shared interest in making the game 47 The objectives have been reworded this year to better represent the work that FSE does.48 Approximate figures. 49 This target has decreased from the last report upon 52 reassessment of performance. 50 Actual figure more than planned due to the popularity of the Second Fan Shirt campaign, which was suggested by Danish members in view of the more stable, more sustainable, and better-governed. SD Europe wishes to note that the list of planned activities is not exhaustive, and that further events will be added following refugee situation in Europe. 51 With support from national governments, football governing bodies or third parties. discussions with members of the European supporters’ trust network following publication of this report.

< Contents 97 UEFA Football and Social Responsibility Report 2014/15 Fan dialogue

Supporters Direct Europe (SD Europe)

53 Key performance indicators In the coming season SD Europe hopes to see The establishment of Italy’s first two member-run clubs UEFA member associations and supporters’ groups Performance Plan Target In the 2014/15 season Cava United and With a steady average attendance of Objective Indicator 2012/13 2013/14 2014/15 2016/17 2016/17 increase their cooperation around the issues of good governance and developing joint projects to improve Ancona were established as Italy’s first two 5,000, Ancona began to rise again; this Grow SD Europe network and improve services offered to groups the game. It also anticipates further progress with member-run football clubs. time not only on but also off the pitch, Cumulative Cumulative in the eyes of their supporters. During Number of NSOs established +1 +1 +1 the implementation of the SLO requirement, and Cava United was officially registered in total of 9 total of 13 has expanded the resources that it will dedicate to September 2014, by members of the their first year in Eccellenza, Ancona won Grow number of NSOs54 every trophy (the League, the Amateurs Cumulative ensuring this. Sogno Cavese supporters’ trust. Cava Number of countries in the network 2 +2 +2 +2 total of 10 United is 100% owned by its members, Cup and the Regional Cup), but for its supporters the most important was ‘the Number of NSOs securing long-term working who play a fundamental role in the n/a 2 2 2 2 Support the set-up or improvement of relationships with national governing bodies running of the club and participate directly fourth’: a pair of agreements, one between structural relationships between NSOs and Sosteniamolancona and the club that Number of NSOs securing funding from in the decision-making process. Sogno national institutions and governing bodies 1 3 2 3 2 gave supporters the opportunity to elect stakeholders “Serie A’s new programme Cavese was launched in May 2010 by supporters of the now-defunct SS Cavese two members on the club board and the Provide training and knowledge sharing Number of training events 7 6 10 12 12 of home visits is part of a 1919, who followed the example of the other a ‘golden share’ agreement with to affiliated groups/clubs Number of members surveyed per year n/a 3 2 2 2 multi-stakeholder approach supporter ownership and supporters’ trust key rights attached to it. These prevented Strategic lobbying to improving the quality model, mainly from Germany and England, changes to the club’s name, colours, crest or home stadium without the permission Number of attendance and speaking as well as the growing movement in Italy. Lobby to promote sustainability in football 3 4 7 5 2 of the SLO work at Italian of Sosteniamolancona and its members. opportunities at stakeholder workshop events Sogno Cavese is a member of Supporters clubs. We believe that SLOs in Campo, the national umbrella Now, with news of this landmark Number of contributions at EU or national-level 1 1 4 4 4 can play a key role in raising organisation for democratic supporters’ agreement and assumption of full working groups relating to football governance trusts in Italy, which has assisted with the ownership by the supporters of Ancona, Deepen relationships with key standards in the Italian Number of meetings with national drafting of the statutes necessary for the the future seems even brighter not only stakeholders governments, number of times ministerial 7 1 4 3 3 game. Our aim is to see not legal approval of Cava United. for the club, but for the entire city and support is given for supporter involvement and its wider community. The news was also number of legal/policy changes made just individual SLOs but an In 2010 Ancona failed to comply with a great boost for the network of groups SLO implementation SLO department at each the licence criteria of Lega Pro (tier 3) club in the near future.” and were relegated to Eccellenza (then and clubs organised under Supporters Number of UEFA member SLO workshops Cumulative Cumulative tier 6). Since day one of this huge crisis, in Campo, an organisation that was +4 +5 +11 Marco Brunelli, Serie A CEO participated in per season total of 11 total of 29 the supporters of Ancona stood firmly established with SD Europe’s guidance and support. Prior to the establishment of Better service the demand for training Number of SLO bilateral meetings participated by the club’s side: united under the n/a 3 5 8 4 Supporters in Campo, SD Europe had been and educational initiatives from European in or arranged slogan ‘Passion cannot be relegated’, football’s key stakeholders working with both sets of supporters and Number of events participated in that are they formed Sosteniamolancona, a clubs since 2011. organised by stakeholders and European 4 9 8 7 7 democratic organisation committed to the institutions other than UEFA members development of a community club with supporters at its heart. In June 2015 it was confirmed that Sosteniamolancona would 53 Campaigns by supporters to own clubs or to form a new club are often launched in response to a period of crisis experienced by the clubs, something that often happens suddenly. While SD Europe actively encourages the network of groups that it works with to have in place a strategy for greater levels of ownership or involvement, it does not pinpoint clubs to target during its pre-season planning, assume full ownership and management unless requested to do so by a specific group, who are responsible for taking their own decision on the issue. Its role is to serve the interests of these groups, help them with developing a strategy and provide of Ancona. them with the support required to achieve their goals. This is why this activity is not represented in the KPI table.54 National supporters’ organisations – with a focus on fan involvement and ownership.

< Contents 99 UEFA Football and Social Responsibility Report 2014/15 Football First: UEFA We Care

Football First: UEFA We Care © MYSA

< Contents 101 UEFA Football and Social Responsibility Report 2014/15 Football First: UEFA We Care

German Football Association Scottish Football Association

UEFA, the German Football Association The DFB’s Egidius Braun Foundation and the German national team In Scotland there are currently 90,000 people The Good Old Days project uses football imagery and (DFB) and the German federal contributed €300,000 each, a sum matched by the federal commissioner living with Alzheimer’s disease – the most common memorabilia within the bounds of a safe environment to commissioner for migration, refugees for migration, refugees and integration. UEFA added €50,000, prompting cause of dementia – with over 95% of su©erers over enable discussion with peers. It has been designed to help the German government to chip in the same amount. boost recall memory, self-esteem and confidence and and integration have pledged the age of 65. As the disease progresses, people This money will be used to give initial €500 grants to 1,400 clubs in encourage a reconnection with football for people living financial assistance to foster playing living with Alzheimer’s become more withdrawn with dementia. A significant body of evidence illustrates 2015 and 2016. The funds will be distributed to clubs that offer refugees from their local community because of either a loss opportunities for refugees across the opportunity to play football, thereby providing valuable support to the positive change that the project has brought about. Germany. In the spring, in view of the municipalities and public authorities. The DFB has also decided to extend in confidence or social isolation. UEFA’s support has provided the opportunity for Scottish growing number of refugees arriving this important programme aimed at the integration of refugees through clubs to add the Football Memories programme to their in Germany and the desire of amateur football until 2019. community programmes and thus engage with a group football clubs to show their solidarity, Project champion: of participants that is hard to reach. The programme the DFB launched the initiative ‘1-0 für Eugen Gehlenborg, DFB Vice President for Social and Sociopolitical Affairs forms new partnerships between football clubs’ community departments, club historians, health and ein Willkommen’ (1-0 for a welcome). social services professionals, and Alzheimer Scotland. A successful national launch attracted considerable media interest and the chief executive of the Scottish Football Association (SFA) gave a moving personal testimony to the power of football as reminiscence therapy. Project champion: Stewart Regan, SFA chief executive © SNS Group

“ I bring a sad person living with dementia to the sessions and I collect my husband.” Service user © Ballspielvereint

< Contents 103 UEFA Football and Social Responsibility Report 2014/15 Football First: UEFA We Care

Euro-Sportring Mathare Youth Sports Association

Euro-Sportring organises international In total, Euro-Sportring distributed Since 1987, Mathare Youth Sports Association youth football tournaments, senior (MYSA) and its professional arm in the Kenyan football tournaments and handball Premier League, Mathare United FC (MUFC), have medals, tournaments in 12 European countries 125,000 been global pioneers and innovators for the now where each year over 8,000 teams from worldwide Sport for Development movement. All more than 30 countries participate. 68 roll-up backdrops, their players, coaches, referees and leaders come from the Mathare area of Nairobi, one of the largest The UEFA Respect Ceremony was incorporated into 44 UEFA flags, and poorest slums in Africa. 64 Euro-Sportring youth tournaments in the 2014/15 season, with 6,046 teams participating across Austria, Respect banners, The main MYSA/MUFC goal and motto is ‘Giving youth a sporting chance Belgium, Croatia, the Czech Republic, Denmark, 69 on and off the field’. Today over 30,000 boys and girls play on 1,811 teams England, France, Germany, Italy, the Netherlands, and participate in environmental clean-ups, AIDS prevention activities, stage walls, Spain and Poland. 19 activities at slum libraries, leadership training, anti-child labour activities and At each ceremony, held on the last day of every many other community service activities. tournament, every child was invited on stage to receive 34 inflatable arches, The majority of the players on the Kenyan men’s and women’s national a Respect medal and have their photo taken with teams are MYSA/MUFC alumni. Over 20 MYSA/MUFC players have played their team. The 5,000+ photos were put together in a tournament flags and for clubs in more than 10 UEFA countries. Respect gallery on Euro-Sportring’s website. 168 A unique feature of MUFC is that every professional player does 20 hours In addition to the ceremony and gallery, Euro-Sportring welcome banners to of community service a month. During the 2014/15 season, UEFA’s financial decorated all tournament venues with UEFA Respect 87 support was used to support and expand those community service activities and No to Racism material and provided all tournament and to revive, equip and train an Under-19 youth team as part of the new organisers with clear instructions about the ceremony, depots all over Europe. MYSA Talent Academy. the material and the cooperation with UEFA. 20

Project champion: © MYSA Gerhard Aigner, chairman of Euro-Sportring and UEFA “UEFA’s support for expanding their From July 2014 to June 2015, the community honorary member service activities by MUFC players increased community service activities helped to a total of improve the environmental conditions and health for tens of thousands of youth in the slums.” hours,6,940 with an average of 578 hours each Bob Munro, founder/executive chairman, MYSA and MUFC month, at a total cost of

Project champion:

Per Ravn Omdal, UEFA honorary member, former president of the Over€25,760. 2,000 boys and girls benefited from the Norwegian Football Association and former UEFA vice-president MUFC football coaching and training clinics. © Euro-Sportring

< Contents 105 UEFA Football and Social Responsibility Report 2014/15 Concluding Remarks

Concluding Remarks © The Image Gate

< Contents 107 UEFA Football and Social Responsibility Report 2014/15 Concluding Remarks

Concluding remarks UEFA endeavours to be more than a source of financial Outlook support for its FSR partners. Thanks to an open Matchday observer scheme – Fare and UEFA HatTrick funding for member associations communication loop, enhanced by workshops held in both of the last two years, UEFA has made significant With two seasons still to go, one of UEFA’s progress in deepening partnerships with and between main intentions is to continue to build strong these organisations, by identifying and promoting Synergies between FSR partners: partnerships that last far beyond this current five- synergies that o©er mutually beneficial outcomes. year cycle. UEFA aims to multiply this e©ect by encouraging its member associations to develop The following examples demonstrate the progress made during the Homeless World Cup – HWCF and the IFA their own partnerships with the vast network of 2014/15 season. national, regional and local organisations that may FSR partner integration into UEFA activities: in some way be connected to the international organisations that it supports. Annual Fans Congress – FSE and the IFA © Getty Images Disability awareness day – IBSA and UEFA It was decided during the 2014/15 season that UEFA would increase the FSR support it provides to its member associations by allocating funding through Earth Hour – UEFA and the WWF, with the UEFA HatTrick assistance programme. The programme has been in place UEFA Foundation for Children promotion from other partners for over ten years to strengthen the roots of the game across the continent. UEFA Champions Festival and/or UEFA Europa As the name suggests, the programme has been built on three pillars: League fan zone – IBSA, SOEE and the EAFF The UEFA Foundation for environment, or on investment funding, knowledge sharing and sports education. Children was established during account of a crisis situation sportanddev.org news coverage – CAFE, Fare, Under the regulations for the HatTrick IV cycle (2016–20), each member the 2014/15 season and has linked to armed conflict or the ICRC and sportanddev.org Addition of DAO criterion to UEFA Club Licensing association will have the opportunity to receive a minimum of €200,000 begun funding projects across a natural disaster. and Financial Fair Play Regulations – CAFE and UEFA every four years for FSR projects that address social and/or environmental the world in partnership with In a slight shuffle in structure, issues within their countries. NGOs that place disadvantaged the UEFA Foundation for Trofeo di Jesolo tournament – BAAP and children at the heart of their Euro-Sportring A workshop is planned for national associations, to explain the criteria to Children will oversee the Contribution to the Captains of Change programme them and provide advice, based on UEFA’s own FSR experience, on how they work. Specifically, these are awarding of UEFA’s annual – CAFE, Fare and UEFA can use the funding to build sustainable projects that demonstrate a real children who need help as Monaco Charity Award, which impact on the groups in their societies that really need it. a result of physical, mental in 2014 was awarded to the Breaking the Glass Ceiling seminar – Fare and or psychological problems, the KNVB CPSU at UK charity the NSPCC. Respect Diversity conference – Fare and UEFA, because of their social with participation from other FSR partners Football People action weeks – Fare and UEFA, UEFA EURO 2016 with participation from other FSR partners

Social Responsibility & Sustainability UEFA EURO 2016 – CAFE, Climate Friendly, Fare, FSE, Healthy Stadia and UEFA SOCIAL RESPONSIBILITY One-year-to-go report & SUSTAINABILITY One-year-to-go report, 2015

< Contents 109 UEFA Football and Social Responsibility Report 2014/15 FSR partner feedback

Concluding remarks

Outlook UEFA EURO 2016 This one-year-to-go report55 will be As a sample of the work to come, followed by a post-event report in UEFA worked with FSR partner “A coherent policy of the autumn of 2016. The report Climate Friendly in the 2014/15 UEFA EURO 2016 will be compliant with the Global season to develop the UEFA EURO social and environmental Reporting Initiative and will present 2016 eco-calculator. This online responsibility is an integral the performance indicators, tool enables fans to explore how The UEFA EURO 2016 tournament will achievements and limitations of the their journey to the tournament take place in France at the end of the 2015/16 part of the organisation UEFA EURO 2016 sustainability and contributes to greenhouse gas

season. The one-year-to-go report sets out of major sporting events. Social Responsibility & Sustainability social responsibility strategy. emissions, and to offset their UEFA’s commitment to reporting on the event’s It is not a luxury, much UEFA and EURO 2016 SAS will emissions. As this report details, economic, social and environment impacts, less a gadget, but a civic also attempt the ISO 2012-1 UEFA also measures, reduces and certification for UEFA EURO 2016 offsets the CO2 emissions associated outlining the objectives and action plans for the responsibility, and has now with its necessary air travel. eight priorities defined for UEFA EURO 2016: operations as part of its commitment become an operational to sustainability. ISO 2012-1 is A Sustainability Tips and Tricks Guide requirement as much a framework for implementing has also been written for all UEFA Respect Access for All sustainability throughout event EURO 2016 stakeholders and details (with guidance from CAFE) as safety, marketing or management operations. It is a 15 simple ways to play an active part 1. Total football, total access! ticketing sales.” SOCIAL RESPONSIBILITY way of working to make sure in protecting the environment. One-year-to-go report Jacques Lambert, EURO 2016 SAS president & SUSTAINABILITY sustainability is taken into account Respect Your Health at every step when planning and (with guidance from Healthy Stadia) One-year-to-go report, 2015 implementing the event. 2. Tobacco-free tournament

Respect Diversity (with guidance from the Fare network) 3. Anti-discrimination match monitoring

Respect Fan Culture (with guidance from FSE) 4. Fan embassies

Respect the Environment 5. Public transport and mobility 6. Waste management 7. Energy and water optimisation 8. Sourcing of products and services

55 http://www.uefa.org/social-responsibility/news/newsid=2264316.html

< Contents 111 UEFA Football and Social Responsibility Report 2014/15 FSR partner feedback

FSR partner feedback © Getty Images

< Contents 113 UEFA Football and Social Responsibility Report 2014/15 FSR partner feedback

FSR partner feedback

A second FSR partner Nineteen FSR partner organisations gathered together The FSR partners were given the opportunity to provide Provides a great overview of UEFA and each It provides us with the opportunity to show to [One negative is the] length of the reporting workshop was held at to provide feedback on the report, discuss the reporting written feedback on their experience of the whole CSR [corporate social responsibility] partner – other potential partners that we are credible process and the length of time between UEFA’s headquarters process, learn about UEFA’s recent developments for the reporting process. An overview of the data collected very comprehensive. Good variation of photos, organisations and recognised by UEFA. It is reporting and publication. We appreciate you current report and gather in separate groups to discuss from their feedback forms, including quotes and charts, text, quotes and charts. great for our visibility. The timelines on pages are trying to improve this by shortening the following the publication relevant topics. is provided below. 24–27 could be published separately as a timeframe. of the second annual The colour coding system makes the report stand-alone wallchart/poster/handout. FSR report, covering clear. Good improvement on last year’s report. Distribution of the report is a big question. the activities of the However, the category ‘Solidarity’ should be [The report is a] useful reference point to have Go beyond member associations, reach out to 2013/14 season. subdivided or titled with different headings (or at hand to summarise our (and others’) work other confederations, sport associations… allocated to the other categories). with UEFA.

Satisfying length, but not enough space for the presentation of the organisations. Compensate with direct links in the online version.

Content Length Involvement 2012/13 2013/14 Topics covered 2012/13 2013/14 Inside UEFA issues

What is your rating of the content What is your view on the Rate the level of engagement across the Rank the relevance of the following issues Rank the relevance of the following issues of the report? length of the report? stages of the reporting process (scale 1 = very low, 5 = very high) (scale: 1= very low, 5=very high)

71% 70% 5.00 5.00 5.00

65% 65% 4.00 4.00 4.82 4.82 4.00 4.65 4.56 4.38 4.35 4.24 4.18 4.18 4.12 4.06 4.00 3.93 3.88 3.80

3.00 3.00 3.73 3.00

29% 30% 2.00 2.00 2.00 24% 30%

1.00 1.00 1.00 12% 5%

0% 0% 0% 0% 0% 0.00 0.00 0.00 Very Useful OK Not really Not useful Don't Too OK Too Don't useful useful at all know long short know Give info Health Human Response Diversity Inclusion Dialogue Peace & Solidarity Integrity Explanation Absorbtion publication Feebackpublication after Environment Football first of women Anti-Doping Resources Representation Empowerment 2012/13 2013/14 F e e d b a c k b e f o r e reconciliation EnergyConsumption & Water < Contents 115 UEFA Football and Social Responsibility Report 2014/15 FSR partner contact list

FSR partner contact list

The organisations involved Balkan Alpe Adria Project Climate Friendly European Healthy Stadia FairPlay. Different Colours. Fundación del Fútbol International Committee of Mathare Youth Sports in UEFA’s FSR programme www.footballforequality. www.climatefriendly.com Network One Game at VIDC (the Profesional the Red Cross Association/Mathare during the 2014/15 org/balkan-and-central- james.lewis@ www.healthystadia.eu Vienna Institute for www.laliga.es/fundacion-lfp www.icrc.org United FC season are listed below, europe/ climatefriendly.com matthew.philpott@ Intercultural Dialogue and odelafuente@ [email protected] www.mysakenya.org with contact details. [email protected] +61 293 563 600 healthystadia.eu Cooperation) fundación.laliga.es +41 22 730 21 32 www.mathareunitedfc.com +43 6811 048 5110 +44 1512 372686 www.fairplay.or.at +34 205 50 44/30 [email protected] European Amputee [email protected] International Federation of +254 722 878787 Cross Cultures Project Football Federation European Powerchair +43 171 335 940 Homeless World Cup Cerebral Palsy Football Association www.facebook.com/ Football Association Foundation www.ifcpf.com National Society for www.ccpa.eu EuroAMP www.europeanpfa.com Fare network www.homelessworldcup.org [email protected] the Prevention of [email protected] or [email protected] [email protected] www.farenet.org [email protected] +31 24 3974082 Cruelty to Children [email protected] +48 533 982 629 +33 663 433 505 [email protected] +44 7715 055855 www.nspcc.org.uk +45 43 26 27 70 +44 20 7253 6795 Johan Cruyff Foundation www.thecpsu.org.uk European Deaf Sports Euro-Sportring www.cruyff-foundation.org www.childline.org.uk Centre for Access to Organisation www.euro-sportring.org Football Supporters Europe International Blind Sports [email protected] [email protected] or Football in Europe www.edso.eu [email protected] www.fanseurope.org Federation +31 203 057 766 [email protected] www.cafefootball.eu [email protected] +31 3554 89848 [email protected] www.ibsasport.org +44 116 2347200 [email protected] +49 4037 087 751 football.eurdev@ +44 20 8621 2410 ibsasport.org + 34 670 087 637

< Contents 117 UEFA Football and Social Responsibility Report 2014/15 FSR member associations

FSR partner contact list UEFA member associations

New Israel Fund/Kick it Out Supporters Direct Europe UEFA Foundation for WWF International Football Federation of Irish Football Scottish Football Association www.nif.org www.supporters-direct.coop Children www.panda.org FYR Macedonia Association www.scottishfa.co.uk [email protected] antonia.hagemann@ www.uefafoundation.org [email protected] www.ffm.mk www.irishfa.com [email protected] +972 525 345 948 supporters-direct.coop [email protected] +41 22 364 9319 [email protected] [email protected] +44 141 6166000 +44 7506 687000 [email protected] or [email protected] +44 2890 684713 Special Olympics Europe/ World Heart Federation +41 22 364 9315 +389 231 29 291 Football Association of Serbia Eurasia Sport and Citizenship www.worldheart.org Israel Football www.fss.rs

www.specialolympics.org think tank gregoire.labhardt@ German Football Association [email protected] mkrogulec@ www.sportetcitoyennete.com worldheart.org Association www.football.org.il +381 11 32 33 447 specialolympics.org maxime.leblanc@ +41 22 807 03 23 www.dfb.de [email protected] +48 22 510 6376 sportetcitoyennete.com [email protected] +972 3617 1500 +33 6 75 83 48 10 +49 69 6788-0

< Contents 119 UEFA Football and Social Responsibility Report 2014/15

UEFA Football and Social Responsibility Report Global Reporting Initiative index (GRI)56

Key Material aspects and boundaries Partially reported Not applicable FSR12/13 UEFA FSR 2012/13 Report G4-17 List of all entities, including consolidated Introduction* FSR12/13 (5) (relevant page numbers in brackets) Completely reported Material inside the organisation financial statement Not reported – data not available Material outside the organisation G4-18 Report content About the report 8 About the report* FSR12/13 (9) G4-19 List of material aspects identified About the report 8 FSR12/13 (9) (see comment regarding identification GRI indicator Description Chapter Page (section/description) Coverage About the report* of aspects in footnote 52) G4-20 List of material aspects inside the organisation FSR12/13 (14) General standard disclosures G4-21 List of material aspects outside the Strategy* Strategy and analysis organisation G4-1 Statement Message from Peter Gilliéron 2 G4-22 Effect of any restating of information provided G4-2 Key impacts, risks and opportunities Message from Peter Gilliéron 2 in previous reports About the report 8 (New developments) G4-23 Significant changes relative to previous About the report 8 About the report* FSR12/13 (9) (reference to UEFA's Social reporting periods Responsibility Strategy Review (2011)) Stakeholder engagement Organisational profile G4-24 List of stakeholder groups FSR partner contact list 116 G4-3 Name of the organisation - 124 (publisher information) G4-25 Specific stakeholders with whom to engage About the report* FSR12/13 (9) G4-4 Primary brands, products and services Introduction* FSR12/13 (5) G4-26 Approach to stakeholder engagement FSR partner feedback 112 G4-5 Location of the organisation’s headquarters Back cover - G4-27 Topics and concerns raised through FSR partner feedback 112 G4-6 Names and numbers of countries where the - 124 (publisher information) stakeholder engagement organisation operates Introduction* FSR12/13 (5) Report profile G4-7 Nature of ownership and legal form Introduction* FSR12/13 (5) G4-28 Reporting period About the report 8 G4-8 Target audience and affected stakeholders Introduction* FSR12/13 (5) G4-29 Date of the most recent previous report About the report 8 G4-9 Scale of the organisation Introduction* FSR12/13 (5) Inside UEFA 14 (Energy and water consumption, Human Resources) G4-30 Reporting cycle About the report 8 G4-10 Total workforce Inside UEFA 14 (Human resources) G4-31 Contact point - 124 (Contact) G4-11 Percentage of total employees covered by G4-32 Type of report - This report contains Standard Disclosures from the GRI collective bargaining agreements Sustainability Reporting Guidelines. G4-12 Organisation’s supply chain G4-33 Assurances G4-13 Significant changes during the reporting About the report 8 (New developments) Governance period as regards organisation’s size, structure, Inside UEFA 14 (Human resources) G4-34 Governance structure of the organisation About the organisation* FSR12/13 (6) (The administrative organisation of UEFA) ownership or supply chain Ethics and integrity G4-14 Precautionary approach or principle – whether and how it is addressed by the organisation G4-56 Organisational values, principles, standards About the organisation* FSR12/13 (6) and behavioural norms Football and social responsibility at FSR12/13 (10) G4-15 Externally developed charters, principles and UEFA* other initiatives Strategy* FSR12/13 (14) G4-16 Membership of associations and national or Introduction* FSR12/13 (5) international advocacy organisations European dialogue* FSR12/13 (70) (Council of Europe)

* A chapter in one of the previous two UEFA FSR reports (2012/13 or 2013/14) 56 This report contains Standard Disclosures from the GRI Sustainability Reporting Guidelines. ** Specific indicator developed by UEFA based on the same technical rigour as GRI Standard Disclosures. < Contents 121 UEFA Football and Social Responsibility Report 2014/15

UEFA Football and Social Responsibility Report Global Reporting Initiative index (GRI)

GRI indicator Description Section Aspect Page (Subsection/Comments) Coverage G4-LA12 Breakdown of employees by employee Inside UEFA Inside 14 (Human resources) Boundary category and other indicators of diversity Specific standard disclosures for NGOs (Note: only UEFA’s key aspects are covered57) Product Responsibility Economic Product and service labelling 112 Economic performance G4-PR5 Customer satisfaction FSR partner feedback Internal and 112 external G4-EC1 Direct economic impact About the report External 8 (FSR budget allocation by theme 2014/15) A©ected stakeholder engagement G4-EC2 Financial implications due to climate change Environment External 66 (Climate Friendly) “NGO1”** Number and type of stakeholder groups FSR partner feedback Outside 112 (UEFA “NGO7”** Breakdown of financial investments/funding About the report Internal 8 (FSR budget allocation by theme 2014/15) involved in project design and input About the report* workshops) FSR12/13 by type (9) Feedback, complaints and action “NGO8”** Breakdown of financial resources by source About the organisation* FSR12/13 (6) Football and social responsibility at FSR12/13 (10) “NGO2”** Opportunities to provide feedback and FSR partner feedback Internal 112 UEFA* complaints and action taken Strategy* FSR12/13 (14) Monitoring, evaluation and learning Environmental “NGO3”** a) Number of projects with KPIs, and b) All theme sections apart from ‘Football Internal a) All KPI tables in report Energy 14 Number and percentage of projects that are First: UEFA We Care’” b) 80% of core and associate FSR partners externally externally evaluated evaluated (not known: Climate Friendly and UEFA We Care G4-EN3 Energy consumption within the organisation Inside UEFA – Energy and water Inside 14 (Energy and water consumption) organisations) consumption Gender and diversity Water “NGO4”** Diversity and participation based on gender, Diversity External All sections G4-EN8 Withdrawal of water Plan to include in next season’s report Inside 14 (Energy and water consumption – footnote) age, minority group, or other relevant type Inclusion All sections Health All sections Waste Peace and reconciliation All sections G4-EN23 Total weight of waste Plan to include in next season’s report Solidarity All sections Football First: UEFA We Care All sections except Euro-Sportring Transport Public awareness and advocacy G4-EN30 Significant environmental impacts of transport Environment Inside 66 (Climate Friendly) “NGO5”** Number, type and impact of public awareness Diversity External 34 (Fare network) Society and advocacy campaign Inclusion 38 (NEVER AGAIN association) Environment 54 (Special Olympics Europe/Eurasia) Anti-corruption 14 Health 58 (Homeless World Cup Foundation), 60 (Centre for Access G4-SO4 Training on anti-corruption policies and Inside UEFA External 14 (Integrity) Solidarity to Football in Europe) procedures Fan dialogue 64 (World Wide Fund for Nature) 70 (World Heart Federation and Healthy Stadia) G4-SO5 Confirmed incidences of corruption and Inside UEFA External 14 (Integrity) 80 (International Committee of the Red Cross), 82 action taken (sportanddev.org: the international platform on sport and development), 88 (Sport and Citizenship think tank) Labour practices and decent work 94 (Football Supporters Europe) Employment 14 97 (Supporters Direct Europe) G4-LA1 New employee hires and employee turnover Inside UEFA Inside 14 (Human resources) Coordination by age group, gender and region “NGO6”** Number and outcome of initiatives to Concluding remarks Internal and 106 G4-LA9 Hours of training Plan to include in next season’s report coordinate activities and identify synergies FSR partner feedback external 112 (UEFA workshops) G4-LA10 After-placement programme Inside UEFA Inside 14 (Human resources) G4-LA11 Performance and career development reviews Inside UEFA Inside 14 (Human resources) * A chapter in one of the previous two UEFA FSR reports (2012/13 or 2013/14) 57 Aspects have been identified based on the strategic priorities defined by UEFA together with key stakeholders. This is not in full accordance with GRI's Materiality Principle. ** Specific indicator developed by UEFA based on the same technical rigour as GRI Standard Disclosures. < Contents 123 UEFA Football and Social Responsibility Report 2014/15

UEFA Football and Social Responsibility Report

© UEFA, Nyon Publisher: Union of European Football Associations (UEFA), Route de Genève 46, 1260 Nyon, Switzerland

Contact: Patrick Gasser, Senior Manager, Football and Social Responsibility UEFA (+41 848 00 27 27; [email protected])

For more information about UEFA’s football and social responsibility commitments, visit: www.uefa.org/social-responsibility/index.html

Design & layout: TwelfthMan twelfthman.co

Printing: Artgraphic Cavin SA

Management/concept/editing: Schwery Consulting, Güterstrasse 13, 2502 Biel/Bienne, Switzerland

Contact: Rolf Schwery, Schwery Consulting (+41 32 325 80 80; [email protected])

This report is printed on 100% FSC Nyon, March 2016 controlled and recycled paper.

< Contents 0DV Introduction Section