Book Market Map™ Directory Customized Exclusively for Christian Titles
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Book Market Map™ Directory Customized Exclusively for Christian Titles Researched, vetted and created by Brian Jud Book Market Map for Christian Titles Page 1 of 86 http://www.bookmarketingworks.com Book Market Map‰ Directory Customized Exclusively for Christian Titles © Brian Jud, 2003 Printed in the United States of America by Book Marketing Works, LLC All rights reserved. No part of this book may be reproduced in any form, or by any means, without permission in writing from the publisher. For more information, contact Brian Jud, Book Marketing Works, LLC, P. O. Box 715, Avon, CT 06001, (860) 675-1344, [email protected] Book Market Map for Christian Titles Page 2 of 86 http://www.bookmarketingworks.com Disclaimer customers. Rather, this Directory will point the user towards likely prospects, who may then be approached and This Book Market Map™ directory was presented with information about each created especially for Christian titles in title, by the user. Those who use this book order to provide the information needed to must expect to invest a lot of time and market and sell books in Christian venues effort without any guarantee of success. primarily outside of bookstores. It is the result of extensive research using a Every effort has been made to make this multiplicity of resources, including the Directory, both in electronic and book form Internet and the World Wide Web. complete and as accurate as possible. However, there may be mistakes both It is sold strictly with the understanding typographic and in content. There is some that the publisher and author are not duplication, either because resources have engaged in rendering legal, accounting or been indicated in several different other professional advisory services. If categories, or because listings may be expert assistance is required, then the made by institution or individual. services of a competent professional Therefore, this book should be used should be sought. carefully. Furthermore, it contains information that is current only as of the It is not the intent of this Directory to cover date of publication. all the information that is available on this topic although the reader should find very The purpose of this Directory is to support extensive immediate information and even the marketing and sales efforts or a more from the links and resources that are publisher or author seeking sales of indicated. Other information may be found his/her title. The author and publisher of from other experts and creative people this Directory shall have neither liability who are focused to elements relevant to nor responsibility to any person or entity the title. with respect to any loss or damage caused or alleged to be caused directly or Searching for prospective customers is indirectly by the information contained in not a guaranteed endeavor. No guarantee this book. is made that the recipient will find any Book Market Map for Christian Titles Page 3 of 86 http://www.bookmarketingworks.com Introduction This is your Book Market Map directory – your customized list of prospective buyers for Christian titles. How to Use your Book Market Map directory Your Book Market Map directory contains contact information for thousands of prospective buyers. But do not try to reach all these people in a short period of time. First, prioritize them according to their likelihood of purchasing (this technique is described in your hard copy). Then create a generic, one-page letter describing all the features and benefits of your title. Then focus on one target market at a time and think about the reasons why your title will be important to it. For example, online bookstores are seeking titles that will increase traffic to their website and increase their profits. However, this will not motivate corporate librarians who are seeking to help their patrons. Communities seek supportive, information presented non-commercially and magazines want to provide readers with valuable information and increase their subscription base. Call, email, fax or send people information about your books and keep good records on whom you called. Each link has an area in which you can record the date of contact, the recipient and the Results of the communication. Continue to follow up until you receive a positive or negative answer and then respond accordingly. If the answer is positive, send the requested information or a copy of one of your books. Then follow up again. If the answer is negative, add the respondent’s name to a list of people to reach again in six or nine months. Work each site Each link contained in this Book Market Map directory can be a gold mine of even more sales opportunities. Do not simply connect to the site and contact only the specific buyer. Look at each site carefully. If it has a section on Resources or Links to Other Sites always pursue those avenues. You will invariably come to a site that contains additional contact information. Sites with multiple listings are highlighted in red. Your Book Market Map directory will work for you if you put the time into making it work. We wish you every success with the sales and marketing of your book. Good selling. Book Market Map for Christian Titles Page 4 of 86 http://www.bookmarketingworks.com Table of Contents Introduction...............................................................................................................................................4 Special Distribution........................................................................................................................................6 Distributors to Discount Stores/Warehouse Clubs ..................................................................................6 Major Airport Book Shops .......................................................................................................................7 Library Distribution..................................................................................................................................8 Christian Bookstores Online.....................................................................................................................9 Christian bookstores ...............................................................................................................................13 Christian Stores Online...........................................................................................................................19 Christian Book Clubs Online.................................................................................................................24 Mail-order catalogs .................................................................................................................................25 Online Catalogs .......................................................................................................................................25 Hospital Gift Shops .................................................................................................................................26 Gift Stores Online....................................................................................................................................28 Commercial Sales.........................................................................................................................................29 Fundraising..............................................................................................................................................29 Associations .............................................................................................................................................29 Christian Service Organizations.............................................................................................................32 Niche Markets ..............................................................................................................................................36 Christian Conference Centers, Retreats, Camps ...................................................................................37 Christian schools .....................................................................................................................................43 Links to Christian Educational sites.......................................................................................................43 Magazines, Newsletters, ezines ...............................................................................................................45 Christian Newsletters Online..................................................................................................................50 Men’s Ministries to Prisons.....................................................................................................................53 Men’s Ministries......................................................................................................................................53 Christian Ministries ................................................................................................................................62 Christian Broadcast Programs ...............................................................................................................67 Trade Shows and Conferences................................................................................................................82 Christian Writers Conferences...............................................................................................................83