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10 YEARS of VODAFONE NEW ZEALAND Corporate Responsibility Report for the 2008 Financial Year 1 VODAFONE PROFILE VODAFONE PROFILE

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10 YEARS of VODAFONE NEW ZEALAND Corporate Responsibility Report for the 2008 Financial Year 1 VODAFONE PROFILE VODAFONE PROFILE VODAFONE PROFILE 10 YEARS OF VODAFONE NEW ZEALAND Corporate Responsibility Report for the 2008 Financial Year 1 VODAFONE PROFILE VODAFONE PROFILE Open Economic How does What is Vodafone Vodafone operate doing for the in an open and New Zealand accountable economy? manner? Social Environmental What impacts What is Vodafone do Vodafone’s doing to protect products and the New Zealand services have on environment? my community? 2 3 REPORT SCOPE CEO INTRODUCTION Welcome to Vodafone New Zealand’s fi fth Contents New Zealand has changed greatly over We also believe that we have an important Corporate Responsibility Report, covering CEO Introduction • 5 the past ten years. role to play in building strong communities. the year ended 31 March 2008. This report Vodafone Profi le • 6 Since its inception in 2002, the work of the covers the local operations of Vodafone Corporate Responsibility Management • 10 In 1998 the country had only a limited GSM Vodafone New Zealand Foundation has New Zealand. All targets and performance Supply Chain • 14 (Global System for Mobile) network, the touched the lives of many New Zealanders measures included in this report refer to Stakeholder Engagement • 16 standard now used by over 80 percent of in need. The Foundation is recognised as a our local performance. An electronic copy Economic Impacts • 20 the world’s mobiles. Vodafone purchased leading partner of programmes to improve of this document, along with our previous Social Impacts • 26 this network from Bell South in November the lives of young people at risk. Corporate Responsibility reports, is Employees • 35 1998, and began the rollout of the country’s available online at: Vodafone Foundation • 38 fi rst national GSM network. This investment At Vodafone we see our tenth anniversary Health and our Technology • 45 enabled New Zealanders to do what many as a milestone. Over the past decade www.vodafone.com/responsibility Environment • 48 other overseas mobile users took for granted the integration of mobile phones and Responsible Network Deployment • 55 – to roam around New Zealand, and the rest the internet into our everyday lives has The Vodafone Group publishes an annual Assurance Statement • 58 of the world, using the same mobile phone. transformed the way we live. With the Corporate Responsibility Report and evolution of mobile devices and our long concise Corporate Responsibility Report, Ten years later that same network is term investment in our mobile network, the which cover Vodafone’s global operations. Key still standing, servicing over two million two technologies are converging fast. This is More information, along with Corporate Vodafone customers. Over the past decade likely to have an even more profound impact Deadline Responsibility reports from other Vodafone we have enhanced the network, and on the way we live and do business in the operating companies around the world On track / Achieved introduced 3G, to ensure New Zealanders decade ahead. can be found at: Ongoing have access to the latest technologies Not Completed to keep pace with the rest of the world. Enjoy the report, www.vodafone.com/responsibility Vodafone has achieved a number of fi rsts for the country, including TXT messaging, About this report PXT messaging, video calling, the launch of Our aim for this report is to provide a the iPhone and pricing initiatives that have balanced account of Vodafone’s most signifi cantly reduced the cost of accessing Russell Stanners material impacts on New Zealand – mobile communications. Chief Executive Offi cer economic, environmental and social. The contents of the report were determined We believe our leadership should extend through a process of internal and external beyond our products and services, to the stakeholder engagement. This report broader impacts of telecommunications has been independently assured as a full, on New Zealand’s communities and its balanced and accurate account of our environment. We have demonstrated this performance by an independent auditor. leadership in our response to issues such as TXT bullying and the use of mobile What in the phones while driving. This leadership also world have means supporting and promoting the we done? positive application of telecommunications technologies to help address areas such as climate change, healthcare and education. >I¾^®E®I^ÁYd ÕÀÊvÀÃÌÊÃÕÃÌ>>LiÊ`iÛi«iÌÊÀi«ÀÌ 6" " Ê <ÊÓääÓÊqÊÓääÎ 9RGDIRQH1HZ=HDODQG «>ÃÃÊvÀÊÌ iÊÜÀ`Ê>ÀÕ`ÊÕÃ Ê£Ê Vodafone New Zealand Corporate Responsibility Report 2004–05 &RUSRUDWH5HVSRQVLELOLW\5HSRUWIRUWKH)LQDQFLDO<HDU 4 5 VODAFONE PROFILE VODAFONE PROFILE Vodafone New Zealand telecommunications provider, offering 2008 marks our tenth anniversary in fi xed-line services such as home phone New Zealand. Vodafone launched in lines and broadband, alongside our mobile New Zealand in1998 with the purchase products. This is part of our global Total of Bell South New Zealand. At the time Communications strategy, which will see the company had 138,000 customers – us driving innovation and fi xed/mobile around one in 30 New Zealanders – and convergence as we aim to meet the full a small GSM network which covered voice and data communications needs of only limited urban areas. our customers. Ten years later Vodafone has over two Although we are the leader in mobile, our million customers, representing one in two share of the overall telecommunications New Zealanders. Vodafone’s network covers market is smaller – around a quarter. 97 percent of the population. Our 3G, HSPA Over the next ten years we hope to network is world-class, delivering innovative increase competition across the whole services and broadband-speed mobile telecommunications industry, and push data connections. to grow our share of the Total Communications market. In 2006 Vodafone purchased ihug, New Zealand’s third largest Internet Service The decade ahead presents many Provider (ISP). We are now a full-service challenges and opportunities. A key issue is the need for New Zealand to build its In the past fi nancial year Vodafone Vodafone New Zealand Factbox Vodafone Global Factbox broadband capacity. We plan to meet this completed the acquisition of India’s need through investment in fi xed-line Hutchinson Essar Limited. We also secured (Billion GBP) 2008 2007 (Million NZD) 2008 2007 high-speed broadband infrastructure – our the licence to operate a second national Revenue 35.5 31.1 ‘Red Network’ – in parallel to building the mobile network in Qatar, an operation which Turnover 1,509.8 1,370.3* capability of our national mobile network. is currently being developed. In the year Adjusted 10.1 9.5 Profi t (after tax) 191.5 161.5* Our current position puts us as the number ahead Vodafone is expected to complete operating profi t one challenger in the New Zealand market. the purchase of a 70 percent share in Ghana Customers (000) 2,336 2,224 (before goodwill Telecom, further expanding our footprint amortisation & Share of Mobile 52.3% 53.7% Vodafone Global Profi le into high-growth emerging markets. exceptional items) Market Vodafone’s vision is to be the communications No. of Employees 1,553 1,375 Market 81.1 71.6 leader in an increasingly connected world. www.vodafone.co.nz/about No. of Mobile 1,305 1,264 capitalisation Since its formation in Britain in the 1980s www.vodafone.com Phone Sites No. of Customers* 260.5 206.4 the company has expanded rapidly, with over (million) 260 million proportionate customers* as of *2007 fi nancial results restated to include fi xed line 31 March 2008. operations No. of Employees 71,003 66,343 Mobile voice 433.6 245.0 minutes (billion minutes) No. of Mobile 96,500 83,561 Phone Sites *Adjusted to refl ect Vodafone’s proportionate ownership of each operating company 6 7 VODAFONE PROFILE VODAFONE PROFILE 10 Years of Vodafone New Zealand Year Business / Product / Service Corporate Responsiblity Milestones Milestones 1998 Vodafone NZ launched, with 138,000 customers. 1999 Introduced TXT messaging service. Began sponsorship of the Vodafone Warriors. 2000 500,000 customers. 2001 1 million customers. $1 million donation for 1 million Purchase of 3G spectrum. customers. 2002 Introduced PXT. Vodafone New Zealand Foundation launched, pioneered the World of Difference programme. Subsidiary Joint Venture Associate Began collecting mobile phones for Vodafone Customers Worldwide recycling. 2003 Vodafone Live! launched. First Corporate Responsibility report Introduced Video PXT. published. Country Customers Country Customers 1.5 million customers. (000s) (000s) 2004 Introduced Motormouth. Campaign against TXT bullying Albania 1,130 New Zealand 2,366 launched, in partnership with NetSafe. Australia 3,690 Kenya 4,092 2005 Began offering YouChoose Plans. First Energy Effi ciency Plan created. China 12,588 Malta 200 Launched 3G. Free TXT weekends. Czech Republic 2,698 Netherlands 4,252 2006 2 million customers. Mobile recycling tubes rolled out to all Egypt 7,738 Poland 2,653 Announcement of ihug purchase. Vodafone branded stores. Fiji 223 Portugal 5,209 Launch of 3G broadband (HSDPA). France 8,278 Romania 8,921 BestMate introduced. Germany 34,412 South Africa 15,368 2007 Vodafone became the biggest seller of Piloted blocking of mobiles in prisons. Greece 5,454 Spain 16,039 singles and digital music in NZ. Vodafone HandsUp programme Number portability began. launched. Hungary 2,340 Turkey 16,935 First All Blacks game available on Awarded a record nine World of India 29,558 United Kingdom 18,537 mobile. Difference recipients. Ireland 2,264 United States 30,230 2008 ihug amalgamation completed. Safe driving campaign with AA. Italy 23,068 New Zealand exclusive launch of the Launched partnership with iPhone. Enable Community (mobile recycling). Global Climate Change target set. Published fi fth Corporate Responsibility Report. 8 9 CORPORATE RESPONSIBILITY MANAGEMENT Introduction for engaging with stakeholders with an Vodafone has a broad footprint in New interest in, or who are impacted by, our social Zealand. Telecommunications is a part of and environmental footprint.
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