TABLE OF CONTENTS ABOUT US

ABOUT THE UNITED STATES MARINE CORPS 3 united states marine corps - a time line 5 united states marine corps demographics 6

ABOUT THE COMBAT CENTER 16 general area description 18 facts & figures 18 regional impact 20 green initiatives 21 population demographics 22

INTEGRATED TRAINING EXERCISE 24

MARINE CORPS COMMUNITY SERVICES 26 mccs worldwide facts 27 mccs facts & figures 27 mccs mission & values 28 priorities & future objectives 29

MARKETING OPPORTUNITIES

SPONSORSHIP 34 the role of sponsorship 35 special events 36 programs & unit functions 39

ADVERTISING 40 the role of advertising 41 banner stations 42 athletic field signs 43 road side signs 43 publications 46

REFERENCES

reference RESOURCE 49

”

Blood Stripe Battle of Chapultepec in Noncommissioned Officers right to wear the “blood rank of Corporal. shed by Marines during the Officers. Marines earn the Corps lore, the scarlet stripe stripe” once they attain the According to popular Marine enlisted Staff officers, and 1.12 inches for officers, 1.5 inches for other commemorates the blood on the dress blue trousers and Noncommissioned 2 inches wide for general 1846. This scarlet stripe is “ Eagle, Globe and Anchor is always earned and never given. the same for over 140 years. almost entirely remained banner emblazoned with the words which every Marine lives which every Marine banner emblazoned with the words “Semper Fidelis” or “Always Faithful”. by, fouled anchor emphasizes sea service and the Marine Corps’ Western Hemisphere) signifies worldwide service, and the Hemisphere) Western the past, present and future. In its beak, the eagle carries a and future. the past, present close ties with the U.S. Navy. close ties with the U.S. Navy. EAGLE GLOBE & ANCHOR The proud symbol of the United States Marine Corps, the The proud form in 1868, the emblem has on its present Taking the nation itself, the globe (showing the The eagle represents what the Marine Corps stands for; The emblem represents Marines have been in the forefront of every American war since the founding of the Corps. Marines have been in the forefront According to legend, the Marines earned the nickname during the battle of Belleau Wood in 1918 during the battle of Belleau Wood to legend, the Marines earned the nickname According to the Shores of Tripoli, to the Shores The battle cry of the Marine Corps, it’s thought to have originated from the dive horn sound “AARUGAH” the thought to have originated from The battle cry of the Marine Corps, it’s of United States Marine!” on the land as on the sea. and to keep our honor clean. We fight our country’s battles fight our country’s We “From the Hall of Montezuma “From We are proud to claim the title proud are We MARINE CORPS HYMN First to fight for right and freedom, Marines uniform from 1775 to 1875 designed to protect the jugular vein from saber slashes. the jugular vein from 1775 to 1875 designed to protect Marines uniform from presented to the oldest Marine present who then who then present to the oldest Marine presented to the the second piece of cake presents November with tradition laden celebrations all with tradition laden November Philadelphia, the Birthday Ball includes many where the 4th Marine Brigade’s ferocious fighting struck terror in the hearts of the German troops who described in the hearts of the German troops fighting struck terror ferocious the 4th Marine Brigade’s where in full dress uniform and guests in equivalent in full dress but the Marines don’t have that problem.” - President Ronald Reagan them as “Teufelshunde” (commonly written as “Teufel Hunden”) or “Devil Dog”. (commonly written as “Teufel them as “Teufelshunde” the most notable being the Birthdaythe most notable being cake A nickname for Marines that goes back to the leather stock or neck piece that was partLEatherneck: A nickname for Marines that goes back of a devil dog: First to fight: of a WWII-era diesel submarine which was incorporated into the cadence of Marines serving aboard the vessel. was incorporated into the cadence of Marines serving aboard of a WWII-era diesel submarine which civilian dress attire. attire. civilian dress ceremony where the first piece of cake is where ceremony dressed celebration with all those in attendance commemorated every year on the 10th of every year commemorated over the world. the Marine Corps. One of customs specific to OoRah!: youngest Marine present. youngest Marine present.

Do You Speak Marine? Do You NOVEMBER 10, 1775 10, NOVEMBER They have served everywhere and their record for readiness reflects pride, responsibility and challenge. responsibility pride, reflects for readiness and their record They have served everywhere The Marine Corps Birthday Ball is a formal The Marine Corps BirthdayThe Marine is formally been held in 1925 in Thought to have first “Some people live an entire lifetime and wonder if they have ever made a difference in the world,

UNITED STATES MARINE CORPS 4 UNITED STATES MARINE CORPS TIMELINE

November 10, 1775, The Continental Congress authorizes the formation of two battalions of Marines under 1775 Captain Samuel Nicholas. In 1805 Marines stormed the Barbary In the image you see the birthplace pirates’ stronghold at Derna on the of the Marine Corps; Tun Tavern in Philadelphia, PA “shores of Tripoli” raising the Stars 1805 and Stripes for the first time in the In 1847’s Mexican War; the Marines Eastern Hemisphere. occupy the “Hall of Montezuma” 1847 during the Battle of Chapultepec in UNITED STATES MARINE CORPS Mexico City. In 1868 the Marine Corps adopts an emblem consisting of an eagle signifying 1868 the nation, and a globe and anchor signifying worldwide service. The Marine Corps establishes its aviation unit in 1913. Marine Major Alfred A. 1913 Cunningham becomes the first World War I, 1917, Marines land in Marine pilot. France and participate in eight distinct operations including the 1917 Battle of Belleau Wood where they World War II, 1941, the Marine Corps earn the nickname “Teufel Hunden” serves as the principle force utilized or “Devil Dog”. 1941 by the allies in executing “island During the Korean War, 1950, the First hopping” campaigns. Marine Provisional Brigade successfully held the defensive line at the Pusan 1950 Perimeter and made an amphibious The Vietnam War, 1965, the Marine landing on Inchon as part of a flanking Corps serves an important role maneuver. taking part in such battles as Da 1965 Nang, Hue City, Con Thien and In 1982, Marines deployed to Khe Sanh. Lebanon as part of a multinational 1982 peacekeeping force. The Last Marine Unit withdrew in July of 1984. In Operation Desert Storm, 1990, Marine aviation and ground forces liberated Kuwait while severely 1990 damaging Iraqi military capability. Somali Conflict, 1992, Marines participate in providing 1992 humanitarian relief. In 1999, Marine units deployed to Kosovo in support of Operation Allied Force. 1999 Operation Enduring Freedom, 2001, Marines become the first 2001 conventional force to enter Operation Iraqi Freedom, 2003, I Afghanistan. Marine Expeditionary Force and Army’s 3rd Infantry Division 2003 spearhead the invasion of Iraq. In 2004, Marines provided humanitarian aid to victims of the 2004 Indonesian tsunami. In 2011, Marines provide disaster relief and participate in search and rescue operations in Japan after 2011 a devastating earthquake and In 2011, 2,200 Marines deployed tsunami. to Libya in support of Operation 2011 Odyssey Dawn (Operation Unified Protector). 5

Source: Marine Corps Demographics Update - June 2016 Source: OR YOUNGER OF MARINES ARE 25 65% of Marines are 25 or younger of Marines are to legally not old enough of Marines are consume alcohol LCpl or below (other of Marines are between 19% - 23%) Services are married (next closest is of Marines are the Navy at 51%) of Marines for each Officer (next closest is Navy with an Officer per 4.9 Sailors) (next Average age of Marine Spouses closest is the Army at 31.5 years old) Average age for a married Enlisted Marine (average age is 30.7 years old for all other services) Average age of a Marine at birth of first born child

The Marine Corps is the youngest, most junior, is the youngest, most junior, The Marine Corps of the four Military Services. and least married 65% 23% 39% 44% 7.8 “younger” than those Marine Corps families are of the other Military Services. 29.2 27.8 24.2 SNAP SHOT UNITED STATES MARINE CORPS DEMOGRAPHICS CORPS MARINE STATES UNITED

UNITED STATES MARINE CORPS 6 UNITED STATES MARINE CORPS 7 4% 311,528 219,273 20+YRS AIR FORCE 7% 1,214,925 15-19 YRS AIR FORCE NAVY 326,073 109,530 498,845 684,124 934,448 1,214,925 7% 11-14 YRS 11-14 NAVY ARMY 934,448 470,284 663,126 826,038 10% 1,959,448 7-10 YRS 13% 4-6 YRS

35,207 183,594 144,955 363,756 MARINES ARMY 59% 1,959,448 4 YRS LESS THAN

30 20 10 60 50 40 CORPS MARINE 363,756

Active Duty Selected Reserve/Guard Retirees Total

United States Marine Corps Average Years of Service Average Years United States Marine Corps United States Marine Corps Service Corps Marine States United Members Source: Marine Corps Demographics Update - June 2016 Source: United States Marine Corps Years of Active Duty Officer Years of Active Duty Average: 11.1 years UNITED STATES MARINE CORPS 16% 22% 20+ YRS LESS THAN 4 YRS

18% 15-19 YRS 14% 4-6 YRS

14% 15% 11-14 YRS 7-10 YRS

Enlisted Years of Active Duty Average: 4.5 years

20 YRS 2% 15-19 YRS 5% 5% 11-14 YRS 6% 6%

9% 7-10 YRS 64% 13% LESS THAN 4-6 YRS 4 YRS

8

Source: Marine Corps Demographics Update - June 2016 United States Marine Corps Gender Distribution

E-3 and Below

39% 19% 23% 19% UNITED STATES MARINE CORPS

MARINE ARMY NAVY AIR FORCE CORPS

Female Service Members

8% 14.5% 18.7% 19.3%

MARINE ARMY NAVY AIR FORCE CORPS

9

Source: Marine Corps Demographics Update - June 2016 27.1 4% AIR FORCE AIR FORCE NAVY 26.8 5% NAVY 57% AIR FORCE Source: Marine Corps Demographics Update - June 2016 Source: ARMY 25.6 4% ARMY

Average Age Birth Child at First Average of

Percentage of Married E-3 and Below Married and of E-3 Percentage 24.2 CORPS MARINE 6% NAVY 51% CORPS MARINE 59% ARMY 31.8 30.7 AIR FORCE AIR FORCE 30.5 32.3 NAVY NAVY Married Active Duty Active Married 44% CORPS MARINE ARMY ARMY 31.5 30.8 Average AgeAverage Spouse of

Average AgeAverage Married of Enlisted 29.2 27.8 CORPS CORPS MARINE MARINE United States Marine Corps Marital & Family Demographics & Family Marital Corps Marine States United

UNITED STATES MARINE CORPS 10 UNITED STATES MARINE CORPS 11 96.6% GENERAL

FLD FLD GDEGDE 90.4%90.4% CO CO GDEGDE MARRIED ENLISTED 68,254 56.3%55.1%

WOWO OFFICER MARRIED 88.9%88.7% 14,824 27.8

Average AgeAverage of SNCOSNCO Married Enlisted 83.9%83.8%

NCONCO 50.9%48.0% SINGLE MARINES 101,751 LCPLLCPL PVT. – – PVT. PVT. 16.7%16.3%

80% 60% 40% 20% 100%

United States Marine Corps Married/Single Active Duty Marines Duty Active Married/Single Corps Marine States United Married Marines By Rank Source: Marine Corps Demographics Update - June 2016 Source:

165 ADULT 3,363 YOUNG GENERAL

Source: Marine Corps Demographics Update - June 2016 Source: FLD GDE TEEN 17,536 15,104

CO GDE AGE 13,229 SCHOOL- 41,230 WO 5,966 14,815 PRESCHOOL SNCO 70,625 8,305 TODDLERS Marine Corps Children

Family MembersFamily by Rank NCO 46,754 PRE- 9,212 TODDLERS 13,271 PVT. – LCPL PVT. 9,288 INFANTS 30K 20K 10K 70K 60K 50K 5K 40K 25K 15K 10K 45K 40K 35K 30K 20K United States Marine Corps Marital & Family Demographics & Family Marital Corps Marine States United

UNITED STATES MARINE CORPS 12 United States Marine Corps Ethnicity

OTHER 1% DECLINED AMERICAN INDIAN 1%

1% UNITED STATES MARINE CORPS NATIVE HAWAIIAN/ PACIFIC ISLANDER 1% ASIAN 4%

10% BLACK

17% HISPANIC 65% WHITE

13

Source: Marine Corps Demographics Update - June 2016

Source: Marine Corps Demographics Update - June 2016 Source: 3% 0% DEGREE MASTERS BACHELORS

ENLISTED

3% SOME 94% COLLEGE HS GRAD/ EQUIVALENT United States Marine Corps Active Duty Education Profile Education Duty Active Corps Marine States United

UNITED STATES MARINE CORPS 14 UNITED STATES MARINE CORPS 15

71% 17% DEGREE MASTERS BACHELOR'S

OFFICER

2% 9% SOME COLLEGE HS GRAD/ EQUIVALENT United States Marine Corps Active Duty Education Profile Education Duty Active Corps Marine States United Source: Marine Corps Demographics Update - June 2016 Source:

THE COMBAT CENTER 17 Photo Credit: Cpl Trent Rudolph Cpl Trent Photo Credit: Photo Credit: Cpl Thomas Mudd Photo Credit: enter C at omb C round G ir Exercise Support Division (ESD) Exercise Expeditionary Air Field (EAF) Marine Wing 374 (MWSS 374) (Reinforced) Support Squadron Reserve Support Unit Robert E. Bush Naval Hospital (RMD) Religious Ministries Directorate Center (ELCC), Camp Wilson Logistics Coordination Exercise (CMA) Consolidated Magazine Area A • • • • • • • • orps Twentynine Palms, California Palms, Twentynine C

arine

MARINE AIR GROUND TASK FORCE TRAINING COMMAND TRAINING FORCE TASK AIR GROUND MARINE

M largest Marine Corps base in landmass in the world in the world base in landmass Marine Corps largest

The primary mission of the Combat Mission: The primary mission of the Combat Used by the U.S. Army and Navy for History: Used by the U.S.

phases of land combat operations. The exercises phases of land combat operations. The exercises readiness efforts competencies readiness to the core

include Army, Navy, and Air Force units. Supporting and Air Force Navy, include Army, in multiple training events, gaining proficiency in all in multiple training events, gaining proficiency

in support of global contingency operations. ITX urban operations, and training, that promotes

was re-designated the Marine Corps Air Ground the Marine Corps Air Ground was re-designated tract of desert until the Marines land lay dormant

these training exercises are the following Combat are these training exercises focuses on the tactical application of focuses on the tactical application

today and tomorrow. well as to provide the facilities, services, and well as to provide

(population 42,876). Center is to conduct live-fire combined-arms Center is to conduct live-fire

Combat Center in February 1979. Combat Center in February 1979. Corps Training Center Twentynine Palms. The base Center Twentynine Corps Training

Center units: Currently, the Combat Center hosts the Integrated Currently,

commissioned in 1957 and named the Marine commissioned in 1957 and named of the MCAGCC’s subordinate elements. Each year subordinate of the MCAGCC’s

established defense strategy. established defense strategy. combined-arms maneuver warfare, thus returning thus returning combined-arms maneuver warfare,

organizations, Marines, Sailors and their families organizations, enhances operational forces readiness, as readiness, enhances operational forces acquired it in 1952. The base was officially acquired aviation training during World War II, the huge War World aviation training during and 60 miles North Springs, California, East of Palm

and is home to the Marine Air Ground Task Force Force Task Air Ground to the Marine and is home assigned to the Marine Corps by public law and

some 50,000 Active Duty and Reserves participate support responsive to the needs of its residents, to the needs of its residents, support responsive

Joint/Coalition level integration training that Joint/Coalition level integration training

1,100 square miles of the southern Mojave Desert. miles of the southern Mojave 1,100 square Twentynine Palms, California, (population 27,498) Palms, California, Twentynine The Combat Center is five miles NorthThe Combat Center of the city of Training Command. It encompasses approximately encompasses approximately Command. It Training The Marine Corps Air Ground Combat Center is the Center is Combat Corps Air Ground The Marine

The ITX exercise force composition covers each force The ITX exercise Training Exercise performed by units deploying Exercise Training Photo Credit: Sgt Christopher J. Moore Photo Credit: Photo Credit: Cpl Thomas Mudd Photo Credit: hazardous explosive devices and how to disarm them explosive devices and how to disarm hazardous Hosts the Corps’ largest military occupational specialty school in military communication (MCCES) military occupational specialty school in military communication Hosts the Corps’ largest in simulated urban cities in several (MOUT), a training program Military Operations in Urban Terrain Daily temperature fluctuations can vary up to 60˚F fluctuations can vary Daily temperature miles 1,100 square Marine Corps base in landmass at approximately Largest Located in the high desert (Morongo Basin), sitting 2,000 feet above the Coachella Valley Valley feet above the Coachella sitting 2,000 Basin), in the high desertLocated (Morongo to conduct combined-arms land and air elements of warfare training that cannot be duplicated air elements of warfare to conduct combined-arms land and Combat Center’s remote, safe environment provides EOD professionals, including the FBI, Los EOD professionals, provides safe environment remote, Combat Center’s Combat Center ranges, which teaches Marines and Sailors valuable skills in operating in an urban Combat Center ranges, which teaches conflict area, including cultural sensitivity and language including cultural sensitivity and conflict area, Geographically located in eastern San Bernardino County eastern San Bernardino located in Geographically anywhere else in the world anywhere Angeles, state agencies and many California counties, the opportunityAngeles, state agencies and many to learn about the latest in Approximately 1,267 square nautical miles in airspace 1,267 square Approximately Averages less than 4” of rainfall per year less than 4” of Averages Sun shines approximately 270 days per year 270 Sun shines approximately 27 range training areas The unique geographic climate and air space allow Marines, Sailors, and Joint/Coalition forces air space allow Marines, Sailors, and Joint/Coalition forces The unique geographic climate and Temperature dips below 32˚F approximately 33 days per year 33 days per year dips below 32˚F approximately Temperature days per year rises above 90˚F about 155 Temperature • • • • • • • • • • • • • • & Figures MCAGCC Facts MCAGCC General Area Description Area General MCAGCC

THE COMBAT CENTER 18 THE COMBAT CENTER 19 18 75 98% 2,205 Source: MCAGCC Billeting - February 2017 Source: REMARKS 23 Buildings 6 Buildings 8 Buildings (includes Course) Sergeant’s 15 Buildings Occupancy low due to limited use of Riley House Source: Lincoln Military Housing - December 2016 Source: Military Clubs Recreation & Entertainment: & Recreation Hashmarks SNCO Club Hashmarks SNCO Club Excursions Enlisted Warrior Club (Camp Wilson) Warrior Combat Center Officers’ Club Spike’s Place (Single Marine Program) Spike’s 4 Gyms 3 Pools 1 Stable 1 Golf Course 1 Movie Theater 1 Bowling Center Hobby Shop 1 Wood Rental 1 Recreation 1 Paintball Park (ITT) and Tours 1 Information, Tickets, 92% OCCUPANY OCCUPANY 95% 100% 94% 64% 7,530 BED SPACE 2,220 550 (max.) 290 6 10,596 MCAGCC BILLETING Dining: Domino’s Pizza Domino’s Pita Extreme MCX Food Court DiCarlos Restaurant Frontline Restaurant Frontline Bar Hashmarks Grill and Warrior Club (Camp Wilson) Warrior Other Services: Carl’s Jr. Carl’s Coyote Grill Starbucks Sandy Hill Lanes Snack Bar Sandy Hill Lanes Snack 2 Chapels Stations 2 Fire Jamba Juice Taco Bell Express Taco 1 Elementary School 1 Elementary 1 Naval Hospital 1 Education Center 1 Library

Lincoln Military Housing Communities Lincoln Military Family Housing Units Occupancy Housing Family Military Lincoln Average Park Dunes RV MCCS Twilight BEQ (E1-E5) CATEGORY Student/Trainee BEQ Student/Trainee Squad Bay (E1-E5) Transient All Ranks Transient Transient DGQ/VIP Transient Total Bed Spaces Total Inns of the Corps

Retail Services: Lodging:

Plaque Shop Redbox

Game Stop GNC

Sprint Stores)

MCAGCC Active Duty Living QuartersMCAGCC Active Duty Living MCAGCC Facts & Figures Continued Figures & Facts MCAGCC

2 Gas Stations 4 Convenience Stores (7-Day (7-Day Stores 4 Convenience

4 Barber Shops Twilight Dunes RV Park Twilight

Tease Shirts Tease 1 Marine Corps Exchange 1 Marine

1 Car Wash 1 Auto Skills Center

1 Commissary MCAGCC Military Housing Statistics

% The percentage of Morongo Basin of Morongo comprised residents of the Combat Center military, civilian personnel and family members 30 Source: MCAGCC Community Impact Report - 2016 Source: The number of local jobs supported by the Combat Center payroll and spending 16,000

The Combat Center’s The Combat Center’s annual payroll total direct MILLION

MILLION

The amount of money the Combat Center generates in the Basin Morongo annually BILLION Combat Center The percentage of jobs The percentage Basin in the Morongo supported by the

%

$42 Morongo Basin Morongo The annual combined pensions of military in the and civilian government retirees

$1 $500 52 hazard response services response hazard Provides major stimulant to local and regional economy as the second largest employer in employer the second largest economy as regional to local and major stimulant Provides and explosive law enforcement emergency, fire, community in rescue, services to local Mutual aid the department throughout Center training opportunities also opens up Combat Fire to firefighters no cost fighting training at invaluable structural fire providing region the county • • • MCAGCC Regional Impact Regional MCAGCC

THE COMBAT CENTER 20

21 THE COMBAT CENTER

Improving Air Quality Air Improving

longer adequate to sustain training operations. In 2012, a new Leatherneck substation was built aboard the In 2012, a new Leatherneck substation was built aboard longer adequate to sustain training operations. Energy Programs Win Awards Programs Energy

Project Leatherneck Meets Increased Needs Leatherneck Meets Increased Project night-sky imprint. Under Operation Dim Lights, they have replaced more than 4,000 light fixtures throughout throughout than 4,000 light fixtures more night-sky imprint. Under Operation Dim Lights, they have replaced

installed to upgrade and facilitate changes to SCE power lines feeding the were new switches and controls renewable energy generation from photovoltaics has further decreased the installation’s greenhouse gas footprint, greenhouse the installation’s photovoltaics has further decreased generation from energy renewable

replacing old lights with LED technology using half the energy. Motion sensors were placed in offices as well as Motion sensors were old lights with LED technology using half the energy. replacing instead of out, beams downward that direct Mainside and at Camp Wilson with night-sky-compliant fixtures Department of Energy. It also won the Marine Corps Large Shore Energy Award three times between 2008 and times between 2008 three Award Energy Shore It also won the Marine Corps Large Department of Energy. Management Program awards for cogeneration, renewable energy and advance controls from the U.S. from controls and advance energy for cogeneration, renewable awards Management Program reliability of SCE’s system serving the Basin. of SCE’s reliability

including the installation and optimization of on-site cogeneration facilities providing electricity, chilled water electricity, providing including the installation and optimization of on-site cogeneration facilities installation as well as its electrical systems serving the entire Morongo Basin, thus providing power to not only the Basin, thus providing Morongo serving the entire installation as well as its electrical systems percent of the electricity that is used by the installation annually. The Morongo Basin averages 350 days of sun- The Morongo of the electricity that is used by the installation annually. percent Photovoltaic solar arrays are an important part of the Combat Center’s energy program, generating more than 5 generating more program, energy an important partPhotovoltaic solar arrays are of the Combat Center’s Marine Corps.

produce hot water for other installation needs. This approach eliminates the need to operate a separate system eliminates the need to operate needs. This approach hot water for other installation produce initiatives save the Marine Corps $10 million annually in energy costs and have reduced the impact on the the impact on have reduced costs and in energy $10 million annually save the Marine Corps initiatives Source: G-5 Marstel-Day, LLC - 2016 G-5 Marstel-Day, Source:

to produce heat, and saves significant operating costs. Cogeneration plants produce cheaper energy with less cheaper energy plants produce operating costs. Cogeneration heat, and saves significant to produce Cogeneration Plants Power the Installation Cogeneration Plants

the installation’s and reduce in 2008 to conserve energy began a project managers Combat Center energy Combat Center’s concrete buildings to pare down energy usage in those structures, and solar heating for the usage in those structures, down energy buildings to pare concrete Combat Center’s

Combat Center but the surrounding area as well. The Combat Center’s upgrades, greatly improved the overall improved upgrades, greatly as well. The Combat Center’s area Combat Center but the surrounding Combat Center to handle the installation’s power requirements. Its internal power grid also was upgraded, and power requirements. Combat Center to handle the installation’s

cooling system and hot water heating system to the Combat Center. Additionally, the increased use of on-site the increased Additionally, cooling system and hot water heating system to the Combat Center. on many outdoor lighting fixtures so lights come on only when necessary. The Combat Center’s running track is The Combat Center’s when necessary. so lights come on only on many outdoor lighting fixtures

One of the key elements of the Combat Center’s energy management program is the use of cogeneration plants. is program management energy of the Combat Center’s One of the key elements even in the event of an outage in the public grid. even in the event of an outage in the

environmental impact. The first plant, which came online in 2003, produces 7.2 megawatts of power annually. annually. 7.2 megawatts of power produces plant, which came online in 2003, impact. The first environmental community as directed by the command authority. by the command community as directed days in an emergency situation, which will enable the Combat Center to continue its mission and support Combat Center to continue its mission situation, which will enable the the local days in an emergency on average of its own energy annually. Power generation aboard the installation can be sustained for several can be sustained the installation generation aboard Power annually. of its own energy on average capacity, microgrid control and utilities cost savings. The installation’s award winning programs and infrastructure and infrastructure winning programs award installation’s cost savings. The and utilities control microgrid capacity,

Solar Takes Advantage of Year-Round Sun Advantage of Year-Round Solar Takes As the Combat Center has grown, so have its electrical needs. Even with its cogeneration and renewable energy energy renewable so have its electrical needs. Even with its cogeneration and As the Combat Center has grown,

electricity. on fossil fuels and purchased as well as its reliance efficiency projects of energy the result are 2008 emissions. These reductions from decrease a 6.4 percent

an excellent example – each solar-powered light comes on only when a runner or walker trips its sensor. light comes on only when a runner or walker trips its sensor. an excellent example – each solar-powered sources, the feed from Southern California Edison (SCE)—the electrical utility that serves the region – was no electrical utility that serves the region Southern California Edison (SCE)—the the feed from sources,

shine a year, meaning the installation’s solar arrays can help keep Combat Center systems and buildings powered buildings powered solar arrays can help keep Combat Center systems and meaning the installation’s shine a year, Southern California power and energy systems over the last 15 years. The Combat Center generates 90 percent 90 percent Center generates 15 years. The Combat over the last systems energy California power and Southern

MCAGCC Green Initiatives Green MCAGCC

2011, as well as multiple platinum-level awards over the last 10 years. Future projects include insulating the projects over the last 10 years. Future 2011, as well as multiple platinum-level awards The Combat Center Reduces Night- Sky Imprint

The Combat Center produces approximately 89,000 tons of greenhouse gas emissions annually. This represents This represents gas emissions annually. 89,000 tons of greenhouse approximately The Combat Center produces Training Tank and Hilltop pool. Tank Training

The installation’s energy programs have not gone unnoticed. The Combat Center has won multiple Federal Energy The Combat Center has won multiple Federal Energy have not gone unnoticed. programs energy The installation’s The second, which came online in July 2014, produces 9.2-megawatts of power annually and is the largest in the annually and is the largest 9.2-megawatts of power came online in July 2014, produces The second, which

These complex systems produce electricity with turbines that burn natural gas, then use the remaining heat to heat gas, then use the remaining with turbines that burn natural electricity produce These complex systems The Combat Center leads the Marine Corps in energy management, utilities conservation, power-generating power-generating utilities conservation, management, energy Marine Corps in Center leads the The Combat MARRIED MARRIED 29.8% 58.3% Source: Marine Corps Demographics Update - June 2016 Source: AGE 17-21 YEARS OLD 22-30 31-40 41-50 51+ FEMALE 4.4% FEMALE 5.8% 9.1% 1.7% .05% 48.9% 40.3%

MALE MALE 95.6% 94.2% 64.1% WHITE

8.4% BLACK 782 OFFICER ENLISTED 19.2% .0%

4.2% 10,521

4 HISPANIC ASIAN OTHER MCAGCC Active Duty Population Demographics Population Duty Active MCAGCC

THE COMBAT CENTER 22 MCAGCC Active Duty Family Demographics

Active Duty Spouses Civilian Spouses Children 315 3,413 3,136 THE COMBAT CENTER

Total Family Members - 6,864

MCAGCC Retiree Population Demographics

As of 2017 there are over 1,600 military retirees residing in the local area surrounding MCAGCC Twentynine Palms. These retirees bring in a total of $42,310,000 annually in monthly military retirement benefits to the local economy. The vast majority of retirees reside within the city of Twentynine Palms.

Veterans compromise 17.8 percent of the Morongo Basin’s population. Most of the Basin has a veteran population that is considerably higher than the county (6.9 percent), the state (6.4 percent) and the nation (8.7 percent). Many retired service members stay in the area or move here because of the proximity of the Combat Center and the services available to military retirees.

23

Source: Base Strength Report - March 31, 2017

INTEGRATED TRAINING EXERCISE 25

Photo Credits: Cpl Thomas Mudd Photo Credits: Photo Credits: Cpl Aaron Patterson Cpl Aaron Photo Credits:

ITX training is always evolving to adapt to current ITX training is always evolving to adapt to current

landscape, this training program is based on the is based program landscape, this training ITX training is often the last stop for deploying ITX training is often

Integrated Training Exercise (ITX), USMC’s premier premier USMC’s (ITX), Exercise Training Integrated most accurate environmental simulation available simulation most accurate environmental

urban warfare and the rigors of the desert. and the rigors of urban warfare maneuver training ranges. It involves the largest It involves the largest training ranges. maneuver

buildings fashioned out of reinforced shipping buildings fashioned out of reinforced real-life situation depending on the character real-life

broken English. This provides an opportunity for English. This provides broken Middle Eastern villages by wearing traditional Middle Eastern villages by wearing

Enhanced ITX includes training in IED detection Enhanced ITX includes training in IED Marines. Taking advantage of our harsh desert Marines. Taking

procedures. Using over 950 role players and two Using over 950 role procedures. Marine Corps training tactics, techniques and Marine Corps training

Military Operations in Urban Terrain (MOUT) Terrain in Urban Military Operations Pre-deployment training event, is conducted conducted is training event, Pre-deployment

the roles of Afghani citizens. the roles the participation of role players and Marines filling the participation of role

towns include shops, mosques and government towns include shops, mosques and towns: Khalidiyah and Wadi al Sahara. These towns: Khalidiyah and Wadi

the role player is enacting, either friendly or the role the Marines to respond and react in mock and react the Marines to respond

techniques as well as live-fire, combined-arms techniques as well as live-fire, working Afghani villages, ITX tests Marines on working Afghani villages,

training is the product of decades of evolving of decades the product training is facilities within the Departmentfacilities of Defense. The

throughout the 1100 square miles of live-fire and miles of live-fire square the 1100 throughout containers. These villages are brought to life by brought containers. These villages are

combatant. Additionally the language barrier clothing and speaking primarily in Arabic and clothing and speaking primarily in exercise. exercise. combat. The training culminates in a final 72-hour combat. The training culminates in on American soil. on American soil.

allows Marines to practice Arabic phrases. situations in the Afghanistan Area of Operations. situations in the Afghanistan Area

The role players recreate the environment of the the environment players recreate The role The current training base includes two Afghani training base includes two Afghani The current

MARINE CORPS COMMUNITY SERVICES 27 lines; both missions are critical to installation lines; both missions are non-appropriated fund revenue non-appropriated Manages approximately $290 million in Manages approximately programmed construction projects programmed Executed and operated by installation Operates with social and business bottom Operates with social and business operated fitness centers annually communities Generates over $1.03 billion in duty, reservists, retirees, DoD civilians and retirees, reservists, duty, local community if approved) civilians from funds appropriated at to sales margin profit largest Creates Commanders Operates over 80 programs Operates over 80 Operates over 2,250 facilities Averages $29.8 million per year in annual some DoD contractors. (May also serve some DoD contractors. (May also Services more than 7 million visitors at MCCS than 7 million visitors at MCCS Services more Serves customer population including active Serves customer population including Temporary Lodging Facilities Temporary • • • • • • • • • • REVENUE OPERATIONS AND PROGRAMS OPERATIONS

unwavering support to Marines and their morale, welfare and recreation and Marine and recreation morale, welfare Employs over 14,000 civilians with 1,000 recreation, library management and others recreation, Established in 1999 within DoD that Remains the only organization families throughout their entire service or their entire families throughout when cost effective the areas of buying, retail, accounting, of buying, retail, the areas voluntary education, youth programs, Creates a professional workforce focused on workforce a professional Creates customer service civilians just in childcare programs civilians just in childcare Corps exchanges under a single affiliation United States Marine Corps with the organizational construct organizational combines family services, off-duty single portal that provides constant, single portal that provides Strives to be a user-friendly and responsive Supportedwith HQMC centralized services in

• • • • • • lifestyle. Marine Corps Community Services is that team. We have made our own commitment to, our own commitment have made is that team. We Services Marine Corps Community lifestyle.

MANPOWER MCCS WORLDWIDE FACTS WORLDWIDE MCCS

for Duty, Home and Self! for Duty, team of people at work to help Marines and their families balance the demands of the Marine Corps of the Marine the demands their families balance help Marines and at work to team of people

one of our programs, services and facilities. Our goal is best in Class EVERYTHING, Investing in Marines Investing in in Class EVERYTHING, and facilities. Our goal is best services one of our programs, details that make a difference to our Marines by providing a consistently exceptional experience at any a consistently exceptional to our Marines by providing a difference details that make

ABOUT US MCCS Facts & Figures MCCS Facts &

The nation depends on Marines to uphold and defend the American way of life and freedoms. There is a There and freedoms. way of life defend the American to uphold and depends on Marines The nation “improvise, adapt and overcome” in order to offer bold solutions, greater connectivity and attention to connectivity to offer greater bold solutions, order in overcome” adapt and “improvise, Marine Corps Community Services - Worldwide

OUR MISSION Investing in MARINES for DUTY, HOME & SELF MARINE CORPS COMMUNITY SERVICES DUTY: This mission reflects our calling, whether we directly support Marines or indirectly support internal customers who support Marines. It represents a commitment to continuously invest in the total well-being of our Marines and families. We always start with duty first. It is why we are here, to support the Nation’s force in readiness.

HOME: is a pivotal nucleus, a center of gravity to a Marine’s well-being. Marines are always leaving home, coming home, starting a new home, or in a temporary home. Our programs and services are at the core of these intersections. Investing in self is about opportunities for continuous improvement in mental, spiritual, social, and physical preparedness.

SELF: The mission is best accomplished by ensuring strong, enduring and sustainable business operations that are supported with secure funding streams and accurate revenue projections. This will empower us to provide exceptional business programs and MWR activities to Marines and their families where they work and live.

OUR VALUES Accountable, Bold & Connected

ACCOUNTABLE means that at every level of our enterprise, be it a senior executive, a program manager, or an individual employee, we will OWN results. We will be accountable for the quality of the products, services, and support that we provide or fail to provide. We will accept responsibility for addressing every issue brought to our attention by both our internal and external customers. We will ensure that all available resources are prioritized and executed appropriately in order to advance the mission. We will take responsibility for, and be accountable to, outcomes and results. Finally, we will be accountable to those we serve.

BOLD means we will confidently and courageously take risks with a temperament to cope with uncertainty and ability to deal with fluid and challenging situations. We will reject the status quo and complacency in all that we do. Good enough is not good enough. We will seize the initiative to improve our delivery of goods and services and seek out every opportunity through innovation. While we will always be good stewards of the resources with which we are entrusted, we will actively seek ways and means to be the best at what we do by leveraging innovation and the speed of deliberative and well-informed action.

CONNECTED represents our commitment to those we serve. Our every action will meet the needs of our Marines, their families, Marine Corps agencies, and our colleagues using authentic modernized communication.

28 MARINE CORPS COMMUNITY SERVICES 29

communication strategy for internal and external audience paths and an overarching employee lifecycle framework. TALENT MANAGEMENT: TALENT actions in and onboarding Elevating recruiting and train the to further professionalize order career upward while also creating workforce, employee lifecycle paths and an overarching framework. CUSTOMER CENTRICITY: in our grounded a culture Creating committed service to Marines and a cohesive families. Creating organizational alignment. organizational ALIGN THE ENTERPRISE: Establishing a unified vision strategic planning, through policy development and

cause or fix. from defensive and disparate to cooperative, connected and accountable. Culture is an outcome, not a Culture to cooperative, connected and accountable. defensive and disparate from performance and pulling opportunity levers to streamline business processes will create a cultural shift will create performance business processes opportunity and pulling to streamline levers structures are put in place to tackle tough business challenges. Increasing transparency for business for business transparency business challenges. Increasing put in place to tackle tough are structures interact to make day-to-day decisions, both large and small. Culture evolves as new processes and evolves as new processes and small. Culture day-to-day decisions, both large interact to make Culture goes beyond a personality or company brand. It is the collective ways in which employees ways in which It is the collective company brand. a personality or goes beyond Culture Culture 1: Improve PRIORITY

Priorities & Objectives for the Future & Objectives Priorities Marine Corps Community Services Community Corps Marine - Worldwide Marine Corps Community Services - Worldwide

Priorities & Objectives for the Future PRIORITY 2: Grow Revenue

MARINE CORPS COMMUNITY SERVICES Companies that sustain growth live and breathe the front lines of their businesses. Often when fiscal times get tough, companies will take on a mindset of “hunkering down” and extracting value from existing businesses and infrastructure. This practice, however, leads to long-term stagnation and often demise. Building competencies focused on innovative business opportunities and services will afford us a strong bias toward speed and action. Embracing proactive action to overcome top line challenges fosters growth that would otherwise be overlooked. Finding the niche where our key customer, the Core Marine (24 years and younger), gives us the highest license to operate enables us to dominate in that space as a competitive advantage. This space is where they work and where they live. Growing market share, even while the customer base is shrinking, is not only possible but also practical if we focus our value proposition on our key customer while maintaining loyalty to our existing customer base.

SCIENCE OF BUSINESS: Embracing the Science and Speed of Business by employing innovative best practices, developing key performance indicators and implementing advanced technologies.

CORE MARINE: Targeting strategies focused on the needs of the Core Marine demographic while maintaining loyalty to our existing customer base. Enabling Core Marines to connect to desired products, services and capabilities via expanded partnerships and innovative platforms.

CONTEMPORARY BRAND MANAGEMENT: An internal and external customer value proposition through a contemporary and fully integrated marketing capability with a focus on modernized communication.

30 MARINE CORPS COMMUNITY SERVICES 31

REPOSITION: defined need and market demand. PERFORMANCE ACCOUNTABILITY: strategies Developing enterprise-resourcing and sustainability. focused on long-term fiscal health and service program Identifying core based on relevancy, requirements priorities to execute Marine Corps priorities to execute leadership decisions focused on lean, efficient and effective operations. EFFICIENCY: Institutionalizing efforts and

return our savings to the front line customer through improved services and agile targeted innovation. services and agile targeted improved line customer through our savings to the front return a focus on speed and personal accountability, we can find resources and streamline capabilities. We will capabilities. and streamline resources can find we and personal accountability, a focus on speed developing a mindset that challenges bureaucracy and status quo through disruptive thinking, as well as disruptive thinking, and status quo through that challenges bureaucracy developing a mindset However, the intent behind making this one of three priorities is to link this action to reignite growth. By growth. is to link this action to reignite priorities this one of three the intent behind making However, Cutting costs is not so much a strategy in a fiscally challenging environment as it is a survival tactic. as it is a survival environment a fiscally challenging a strategy in is not so much Cutting costs PRIORITY 3: Cut Costs PRIORITY Priorities & Objectives for the Future for the Future & Objectives Priorities Marine Corps Community Services Community Corps Marine - Worldwide Marine Corps Community Services - Twentynine Palms

Marine Corps Air Ground Combat Center is one of the most unique installations in the Marine Corps. Situated in the high desert of Southern California, it has the largest landmass of any Marine Corps MARINE CORPS COMMUNITY SERVICES base in the world, encompassing approximately 1,100 square miles of the southern Mojave Desert. MCAGCC provides some of the most distinctive and valuable training in the world.

This remote and isolated oasis also challenges our community in ways that are exclusive only to this installation. This demanding location and environment requires our community members to rely on each other and Marine Corps Community Services to provide support to meet the complex challenges they face.

Marine Corps Community Services aboard the Combat Center provides vital programs essential to Marines, Sailors and their families. Our goal is to make a positive impact on the lives of service members and their families stationed aboard the Combat Center by providing the best quality of life programs, products and services.

MCCS offers family services, fitness programs, shopping, dining, lodging, special events and more. These services are must haves in our remote location and they are meeting needs in every area of life.

Marine Corps Community Services generates revenue through the patronage of our Marines, Sailors, family members, retirees and civilian employees. The revenue is then reinvested into many of our MCCS programs, facilities and events. This cyclical process improves the quality of the services MCCS is able to offer our Combat Center family.

32 MARINE CORPS COMMUNITY SERVICES 33

THE ROLE OF SPONSORSHIP MCCS offers a wide variety of sponsorship sponsorship team will work with you in helping opportunities aboard the Combat Center. From to select the best options to reach your target specific MCCS programs and services to casual demographic in a focused, effective, and affordable Unit get-togethers and large-scale special events, manner. Opportunities become available throughout sponsorship provides your business or organization the year so there is always something new and a more personal relationship with our Combat Center exciting to choose from. In exchange for your population. Your sponsorship monies are directed support, sponsors receive many benefits to include specifically to the program or event of your choice, onsite activation opportunities, large and small all for the benefit of our Marines, Sailors and their scale signage, recognition announcements, as well SPONSORSHIP OPPORTUNITIES families who sacrifice so much in the defense of our as logo inclusion in both print and digital marketing country. campaigns.

Sponsorship is a fantastic way to enhance your Understanding that sponsorship is an integral part marketing efforts aboard the installation. MCCS of MCCS programs, services and special events, our offers sponsorship opportunities that will create team is passionate in our role of supporting you, your memorable experiences for our Combat Center business and the overall mission of MCCS Twentynine population. These interactions will in turn increase Palms. When you succeed, we succeed! If you are awareness and purchase consideration for you as looking to reach our dynamic military community on a sponsor. Whether you are looking for a single a whole different level, we suggest you contact our event or a comprehensive annual campaign, our sponsorship team today.

SPECIAL EVENTS CALENDAR EVENT TITLE DATE ATTENDANCE TARGET AUDIENCE Couple’s Date Night FEB 100 Adults Father Daughter Dance FEB 550 Adults & Families Motocross Jam Fest MAR 2,500 Adults & Families We Salute You Celebration MAY 9,000 Adults & Families X-Games Action Sports Show SEP 3,000 Military Age 18 - 25 Street Fair & Top Chef Competition SEP 4,000 Adults & Families Mixed Martial Arts Event OCT 3,000 Military Age 18 - 25 Jack O’ Lantern Jubilee OCT 4,700 Adults & Families Combat Center Holiday Show DEC 2,000 Adults & Families Event dates subject to change. Please contact the MCCS Sponsorship Team for the most current information.

Marine Corps Community Services, Twentynine Palms sincerely appreciates the support of our sponsors and advertisers. However, neither the U.S. Marine Corps, Department of the Navy nor any part of the Federal Government officially endorses any company, sponsor, advertiser, product or service.

35 Photo Credit: Cpl Medina Ayala-Lo Photo Credit: lights. A formal souvenir portraitlights. A formal souvenir makes this event haven’t even left the Combat Center. music and action packed entertainment. radical event that draws 3,000+ attendees of all Father Daughter Dance Father Daughter their families enjoy an afternoon of food, fun, live fathers and daughters enjoy light refreshments, a enjoy light refreshments, fathers and daughters booth, candy buffet,fun candid photo and a chance to show off and their moves with a DJ, dance floor custom built track and professional freestyle and freestyle custom built track and professional one they’ll cherish for a lifetime. one they’ll cherish annual themed dinner show will not only provide only provide annual themed dinner show will not a fun and romantic a delicious meal, but create they that may make couples forget atmosphere air when they show off their extreme skills at this air when they show off their extreme will help our active duty members and ages. You an evening of love, sweets, and celebration. 500+ and celebration. of love, sweets, an evening Couple’s Date Night Couple’s Motocross Jam Fest Motocross stunt riders will leave it all in the dirt and in the Sponsorship OpportunitiesSponsorship Sorry kids, Mom and Dad are going out tonight! This going out tonight! Sorry kids, Mom and Dad are There is no denying the draw of extreme sports! A is no denying the draw of extreme There The highly anticipated Father Daughter Dance offers Daughter Dance anticipated Father The highly

SPONSORSHIP OPPORTUNITIES 36

37 SPONSORSHIP OPPORTUNITIES

maneuver jumps and ramps, entertaining the crowd maneuver jumps and ramps, entertaining the crowd home and abroad. This free event offers tons of This free home and abroad. military families as they serve our country at our country as they serve military families Don’t miss your chance to honor and thank our honor and thank your chance to Don’t miss

while offering at an exclusive clinic insightful tips vendors, premium giveaways and true X-Games giveaways and true X-Games vendors, premium thousands in attendance. This event is the most thousands in attendance. face painting and games. Meet and mingle with face painting and will go head-to-head in a Celebrity Chef Cook-off!

vendors and a Celebrity Chef Meet and Greet will vendors and a Celebrity Chef Meet and Greet Car & Bike Show and a Family Fun Zone with rides, and a Family Fun Zone with rides, Car & Bike Show

entertainment live musical performances, to include and post show Meet and Greet.

action! BMX and Street Skating Professionals will Skating Professionals action! BMX and Street anticipated of the year and a great way to increase to increase way year and a great anticipated of the create a memorable experience for the 3,500+ in create on a grand scale that joins the best of brewing on a grand scale that joins the best of brewing and culinary experience. Combat Center Chefs

attendance. and culinary worlds. Live entertainment, food

We Salute You Celebration Salute You We your visibility while saluting our troops! your visibility while

Street Fair & Top MCAGCC Chef Competition Fair & Top Street 2,500+ attendees will enjoy live entertainment, food

X-Games Action Sports Show Sponsorship OpportunitiesSponsorship

This year’s festival will be an immersive craft beer This year’s This event provides a truly unique experience This event provides photos with Santa, holiday novelties and plenty of be plenty of holiday cheer with a tree lighting be plenty of holiday cheer with a tree Fall is in the air! With attendees, this family 4,500+ rides and an array of activities for the kids. This is rides and an array of activities for Mixed MartialArts Fight Night while the commentator and ring girls keep the while the commentator toys for our Combat Center children. focused event is one of the most popular of the focused event is one of the most What a great way to give back to those who What a great ceremony, choir performance, cookies and cocoa, ceremony, action going. This is your chance to reach 3,000+ 3,000+ is your chance to reach action going. This attendees. duty service members and their families. and coming amateur fighters will duke it out at this fighters will duke it out at this and coming amateur a fantastic way to get your message to our active a fantastic way to get your message Combat Center Tree Lighting & Toy Giveaway & Toy Lighting Combat Center Tree sacrifice so much for our country. There will There sacrifice so much for our country. year’s MMA Fight Night Live. A DJ rocks the crowd, the crowd, Night Live. A DJ rocks MMA Fight year’s year. Featuring candy, food, crafts, carnival games, food, crafts, carnival games, Featuring candy, year. Sponsorship OpportunitiesSponsorship Jack-O-Lantern Jubilee This event is coming back for another round! Up for another round! is coming back This event

SPONSORSHIP OPPORTUNITIES 38 Sponsorship Opportunities

MCCS Programs & Unit Functions Interact with your customer on a whole new level with sponsorship of both large and small MCCS programs and Unit functions. These popular get-togethers help build comradery and team spirit and serve as a way to thank our troops and their families for a job well done. Your logo will be displayed on all marketing materials along with day of signage and recognition announcements. On-site presence includes an all-inclusive exhibit area with the opportunity to mix and mingle with Active Duty attendees

and their families. SPONSORSHIP OPPORTUNITIES

Investment levels vary by size of event

39

ADVERTISING OPPORTUNITIES 41

$350 $300 $900/mo. $800/mo. $700/mo. $800/mo. $700/mo. $600/mo.

Production cost Production Month-to month Main Gate Banner Display: 6 months Month-to-month Production cost Production Condor & Ocotillo Gate Banner Display: 6 months 12 months 12’ x 12’ Vinyl Banner (3-tier) 12 months 7.5’ x 12’ Vinyl Banner (2-tier)

Impressions: 50,000 patrons a month. 50,000 patrons Impressions: If you are looking to reach our 20,000+ active duty service members, their families, military retirees their families, military retirees our 20,000+ active duty service members, looking to reach If you are

property of advertiserproperty once the contract is fulfilled. Pending presentable condition, the banner will become Pending presentable

Event Line Banner Stations have the team that can make that happen. Your investment includes professional ad design by staff ad investment includes professional can make that happen. Your have the team that

MCCS 29 Palms offers a large assortment of advertising elements for businesses and organizations of assortment of advertisingand organizations for businesses elements Palms offersMCCS 29 a large but that it gets the results you expect. From digital marquees to quarterly publications and large scale to quarterly publications and large digital marquees you expect. From but that it gets the results the family”. trust that you have in us. When you advertise aboard the Combat Center you quickly become “one of the Combat Center you quickly become “one of advertisetrust that you have in us. When you aboard team will work with you from concept to execution ensuring that your campaign not only looks great not only looks great execution ensuring that your campaign concept to you from team will work with

time advertisers, annual renewals are stronger than ever. than ever. stronger are time advertisers, annual renewals Whether you’re coming or going, these highly Whether you’re

We understand that an effective advertising program takes a lot of thought and creative energy. We We energy. that an effective understand thought and creative takes a lot of advertisingWe program durable, wind resistant, full color banners are full color banners are durable, wind resistant,

Getting your message out aboard the installation is easier and more affordable than you may think. Our affordable is easier and more the installation out aboard Getting your message campaigns are available with options to fit any budget. to fit any budget. with options available are campaigns ensuring that your advertising message reaches our Combat Center population. Short Center population. our Combat that your advertisingensuring and annual term reaches message every size. Take advantage of our expertise as we assist you in focusing on your target demographic, demographic, of our expertise advantage on your target you in focusing as we assist Take every size. continually provide our advertisers. Strong partnerships have not only increased the number of first partnerships our advertisers.not only increased have Strong continually provide

and civilian employees, be sure to contact the Business Development Team today. Development Team to contact the Business and civilian employees, be sure guaranteed to make a lasting impression.

graphic artists who take pride in the concepts they are able to provide. The Business Development to provide. able graphic artists in the concepts they are who take pride signage, we understand that you have many choices when it comes to advertising and appreciate the many choices when it comes to advertisingsignage, we understand that you have and appreciate

advertisers.Government However, neitherofficially the endorses U.S. Marine any Corps,company, Department sponsor, ofadvertiser, the Navy product nor any or part service. of the Federal Marine Corps Community Services, Twentynine Palms sincerely appreciates the support of our sponsors and

THE ROLE OF ADVERTISING ROLE THE Team, as well as the entire Marketing Department, are proud of the exemplary service that we of the exemplary service proud Marketing Department, are as well as the entire Team, $1,875 $3,500 $6,300 $3,675 $2,000 $6,700 Poster Locations: All Clubs Fitness Centers Sandy Hill Lanes Sunset Cinema Main Exchange & Marts Single Marine Program Desert Winds Golf Course Community Center Restaurant Frontline Village Center One Each - 20’ x 8’ Interior Banner 6 months One Each - 24’ x 8’ Interior Banner 6 months 3 months 12 months 3 months 12 months location that will get you the results you are looking for. for. looking you are results that will get you the location Monthly Ad Placement: Ad Placement: Monthly Large Scale Banners Large Posters Promotional Banners Promotional Poster location availability varies Banner production is additional Reach your target audience with fully customized indoor and outdoor promotional banners displayed displayed banners promotional and outdoor indoor fully customized with audience your target Reach demographic. at various MCCS facilities. The Business Development Team will work with you to design and select a and select with you to design will work Team The Business Development MCCS facilities. at various Additional $75 inhouse production fee if needed fee production Additional $75 inhouse Banner - $200 per location or Horizontal Vertical

Commissary high-traffic display locations - $900.00 per Quarter. 22” x 28” Poster Displays at a total of three your core a location that best targets will work with you, selecting The Business Development Team

ADVERTISING OPPORTUNITIES 42

ADVERTISING OPPORTUNITIES 43

Home Store Felix Field Del Valle

(parking area) Felix Athletic Field

(facing Adobe Rd.) location Premier Production and staging - $400 per sign (one time fee) and staging - $400 Production

One year agreement required One year agreement Our Athletic Field hosts Intramural and Youth Sports, and Youth Field hosts Intramural Our Athletic and displayed on a 4’ x 8’ weather resistant outdoor weather resistant on a 4’ x 8’ and displayed as well as private and special events throughout the events throughout private and special as well as Athletic Field Signs Field Athletic

- $1,050 Annual Campaign Annual Campaign - $3,600 Annual Campaign

sign. year! Your message will be professionally created created professionally message will be year! Your

Impressions: 50,000 patrons a month 50,000 patrons Impressions: Road Side Sign Locations:

Road Side Signs Road Side Sign location availability varies

printed on special UV coated paper for the brightest colors and durability. for the brightest colors and durability. printed on special UV coated paper located road side signs! with strategically located road Get your message on the street

Additional production fee - $75 Additional production - $500 Campaign 2 Week

Condor Adobe Ocotillo Tanks

4 Week Campaign - $800 Campaign 4 Week You will receive one set of road side signs (set consists of three panels) featuring beautiful graphics, signs (set consists of three side one set of road will receive You Impressions: 20,000 patrons a month patrons 20,000 Impressions: Month-to-Month - $225 East Gym Monitors Located between unit barracks and military housing, this facility is open extended hours 7 days a week. military housing, this facility is open extended hours 7 days a week. Located between unit barracks and before the showing of each presentation. each presentation. the showing of before they complete their workout circuit. **East Fitness Facility Impressions: Average 40,000+ per month. month. per 40,000+ Average Impressions: Facility Fitness **East circuit. workout their complete they Single Static Ad - $100/week Single Static Ad Sunset Cinema Base Theater Base Cinema Sunset Annual Campaign - $2,400 Video Monitors are strategically placed throughout the facility, allowing you to reach your audience as allowing you to reach the facility, placed throughout strategically Video Monitors are maximum 30 seconds) - $125/week (Customer supplied, Video Commercial it airs at the Combat Center theater! the Combat Center audience when it airs at a captive will reach commercial Your 18 - 22 movies are featured at the Sunset Cinema per week. Your commercial will run in rotation run in rotation will commercial Your Cinema per week. at the Sunset featured are 18 - 22 movies

ADVERTISING OPPORTUNITIES 44

ADVERTISING OPPORTUNITIES 45

Electronic Marquees Electronic target audience! Monthly investment includes one slide with your custom message running 24 hours a 24 hours a message running with your custom includes one slide Monthly investment audience! target $175/month Coyote Grill (Double sided) Our full color LED marquees are on 24/7 and can provide you with superior coverage to reach your to reach superior coverage you with and can provide on 24/7 are LED marquees Our full color

day in rotation with MCCS events. Three locations are available: available: are locations events. Three with MCCS day in rotation Valle Adobe/Del

Impressions vary by location. Multiple location packages available. $175/month 6th Street/Del Valle (Double sided) Valle 6th Street/Del $200/month

- In the Spotlight or Restaurant Feature to run for one month - In the Spotlight or Restaurant Feature Coupon to run for one month - Featured • In the Spotlight Feature or Restaurant Feature (One Month - 2 Releases) - $200.00 or Restaurant Feature • In the Spotlight Feature Releases) - $150.00 Ad w/Hyperlink (One Month - 2 • Leaderboard (One Month - 2 Releases) - $125.00 to you by…” Recognition w/Hyperlink • “Brought • Leaderboard Advertisement (Revised Quarterly) w/Hyperlink • Leaderboard to run for one month or Restaurant Feature • One (1) In the Spotlight month Coupon to run for one • One (1) Featured Header Recognition for one month to you by...” • “Brought • Leaderboard Ad w/Hyperlink (Revised Quarterly) • Leaderboard • Choice of one (1): PACKAGE DEALS: PACKAGE MCCS Life in 29 monthly and is continuously updated with Combat Center events and surrounding area information. area with Combat Center events and surrounding monthly and is continuously updated Web Advertising Web communities. From concerts, to restaurants, to workshops...and everything in between! to workshops...and concerts, to restaurants, communities. From (13 Releases) - $900.00 Six Month Agreement (26 Releases) - $1,600.00 (26 Releases) - $1,600.00 Annual Agreement A LA CARTE PRICING:

Premium Landing Page (with hyperlink) - $500 per Month Landing Page (with hyperlink) - $500 Premium - $350 per Quarter (with hyperlink) Leaderboard organizations - Complimentary for existing customers and non-profit Community Bulletin Board

Sports and recreation programs, special events and employment opportunities special events the pack. lead programs, Sports and recreation Your message will reach a worldwide audience. MCCS29palms.com has an average of 50,000 visitors a worldwide audience. MCCS29palms.com has an average of 50,000 message will reach Your This bi-weekly email is a must-see guide to what’s happening on base and in our local desert happening on base and in our is a must-see guide to what’s This bi-weekly email

ADVERTISING OPPORTUNITIES 46 ADVERTISING OPPORTUNITIES 47

Back Cover - $1,300 or Back Inside Cover - $1,200 Front Full Page Ad - $1,050 Half Page Ad - $825 Quarter Page Ad - $600 $225 per Quarter

Interior Ad Placement: Interior Ad Placement: Premium Ad Placement: Premium Premium Ad Placement: Ad Placement: Premium Mailer Side - $550 Full Panel - $700 Cover - $750 4.5” x 2.5” Ad Placement: 1/2 Panel - $400 1/4 Panel - $225 1/8 Panel - $125

MCCS Ultimate Guide MCCS QuarterlyMCCS Mailer

new arrivals at the monthly Welcome Aboard, MCCS Outlets and as literature mailed to perspective new MCCS Outlets and as literature Aboard, new arrivals at the monthly Welcome A digital version is also available at MCCS29palms. version is also available A digital and retirees. employees civilian residents, housing

Entertainment movie schedule is published every at your finger tips, this full color 11” x 17” one sheet professionally designed, full color mailer are printed, with 3,400 copies directly mailed to all on and off all on and to mailed military base copies directly 3,400 with printed, are mailer full color designed, professionally

Make an impact when you advertiseyou when impact an Make inside message your get to way Quarterly MCCS the in great a is This Mailer! facilities, programs and services. Loaded with vital information, 10,000 copies are disseminated to all disseminated are and services. Loaded with vital information, 10,000 copies facilities, programs

three weeks with 800 copies distributed to all MCCS facilities aboard the Combat Center. MCCS facilities aboard weeks with 800 copies distributed to all three the homes of your audience for an extended period of time. Our Quarterly of time. Our for an extended period of your audience the homes calendar of a 3 month Mailer includes

com. events, making it a handy reference piece that won’t be thrown out with the daily junk mail. 4,000 copies of this 4,000 copies of the daily junk mail. out with that won’t be thrown piece it a handy reference events, making

arrivals. A digital version is also available for reference at MCCS29palms.com. arrivals. A digital version is also available for reference Super Flyer

you will get a glimpse at the history and purpose of the Combat Center as well as insight into MCCS you will get a glimpse at the history and purpose of the Combat This full color annual Guide includes information about MCAGCC, Twentynine Palms. Within Palms. pages these Twentynine MCAGCC, about information includes Guide color annual full This WE MAKE IT OUR MISSION TO UNDERSTAND YOUR BUSINESS

Get the Tactical Advantage and Contact THE MCCS BUSINESS DEVELOPMENT TEAM Today!

Thank you for your interest in marketing aboard the Combat Center. The Marines Corps Community Services (MCCS) Business Development Team is excited at the opportunity to work with you.

Cynthia Truitt Head of Business Development | Marketing Marine Corps Community Services o 760.830.8691 | f 760.830.5052

[email protected] www.mccs29palms.com

Investing in MARINES for DUTY, HOME & SELF WE MAKE IT OUR MISSION TO UNDERSTAND YOUR BUSINESS

Get the Tactical Advantage and Contact THE MCCS BUSINESS DEVELOPMENT TEAM Today!

Thank you for your interest in marketing aboard the Combat Center. The Marines Corps Community Services (MCCS) Business Development Team is excited at the opportunity to work with you.

Taryn Jordan Business Development | Marketing Marine Corps Community Services o 760.830.5055 | f 760.830.5052

[email protected] www.mccs29palms.com

Investing in MARINES for DUTY, HOME & SELF following sources: supplied by the Data was Demographic Impact Report Community 1. MCAGCC - 2016 31, 2017 Report - March 2. Base Strength 2016 Demographics Update - June 3. Marine Corps - 30 June 2016 (TFDW) Data Warehouse Force Total 4. Marine Corps Enterprise (ODSE) - 30 June 2016 Operational Data Store 5. Marine Corps June 2016 Data Center (DMDC) – 30 6. Defense Manpower 12 December 2016 Palms - 7. Lincoln Military Housing, Twentynine 2016 Palms - 9 February 8. Bachelor Billeting, Twentynine REFERENCES

REFERENCES 49 MCCS TWENTYNINE PALMS SPONSORSHIP & ADVERTISING MCAGCC BOX 788150 MCCS MARKETING, BLDG. 1024 TWENTYNINE PALMS, CA 92278-8150 (760) 830-8691/5055