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Reda Signifies the Passion for 100% Made-In-Italy Wool

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Reda Signifies the Passion for 100% Made-In-Italy Wool Reda signifies the passion for 100% Made-In-Italy wool Established since 1865, Reda wool mill based in Biella, signifies elegance and quality as it values style, innovation, state-of-the-art eco sustainable technologies to achieve beautiful fabrics for the world’s leading fashion houses. The communication team at Reda welcomed the journalists. Mr. Fabrizio Alessandro Goggi and Mr. Enrico Ciccone, are both passionate about the Reda fabric quality, which is the skilful culmination of 100% Italian expertise and craftsmanship, in which “Made in Italy” stands for attention to detail, respect for traditions as well as a fresh look on the Reda expands choice of Jacket Fabrics dictates of fashion. Reda’s business has with Spring/Summer 2015 COLLECTION been well established in Europe, Japan Reda had devoted an extensive and North America and it is now looking selection of its finest fabrics to develop towards new markets such as Russia, this item of clothing, which is increasingly China, India and South America with important for today’s modern man; who growing interest. refuses to compromise on style and wants Mr. Fabrizio Alessandro Goggi during different collections for his favourite type ensures high-performance and crease a factory visit explained to the journalist of blazer. proof fabrics. The fabrics created for the that Reda manages and controls the traveller jacket are natural tones and a The Spring 2015 collection ranges entire production chain from fleece to smooth hand, giving a three-dimensional from the classic jacket, embellished with a finished fabric from its Valle Mosso base. As for the college blazers, the jersey effect printed with a macro factory near Biella. It is also important to fabrics are characterized by sophisticated houndstooth check, macro designs and a note that our customers can certify the designs in soft, almost dusty hues macro Prince of Wales check in tones of traceability of its fabrics, providing added enriched with measured yet unique azure/blue, azure/purple, pearly protection for its products and its end patterns. whites/slate, to the short jacket with mini users. damier checks creating a Vichy pattern We also find the exquisite pure wool Take for example EMAS certification; that welcomes the inclusion of and wool/lined blend fabrics that lend a A renewed certificate is only issued if the shades of vibrant colors with mesh effect to blazers created in company being audited meets absolutely a focus on ruby red, Klein kaleidoscope of colors, as per information all the criteria regarding the workers’ blue and emerald green. shared by the marketing team of Reda safety and the quality of the production And there is even the during an extensive visit of the systems, which are verified during a highly practical Reda factory in Biella. meticulous inspection of the wool mill option offered by and interviews with many members of the natural staff: Reda has successfully met all these stretch requirements and is now the only wool poplin mill in the world to be awarded the EMAS that certificate. The journey for pure wool starts in New Zealand on the 30,000 hectares of land situated at Glenrock station, where the best sheep are raised for the production of the finest merino wools. Today, Reda owns three stations in New Zealand (Glenrock Station, Rugged Ridges, and Otamatapaio Station), with more than 30,000 hectares of land and over 30,000 merino sheep. After two decades, Reda is now an established and esteemed member of the community. 28.
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